Radio frequency identification (RFID) technology allows for the scanning of RFID-tagged objects and individuals without line-of-sight requirements. Healthcare organizations use RFID to ensure the health and safety of patients and medical personnel and to uncover inefficiencies in operations. The successful implementation of a system incorporating RFID technologies requires acceptance and use of the technology. Nurses are a group of employees who must use RFID in hospitals throughout the United States. However, due to their being tracked by RFID technology, some of these nurses feel like "big brother" is watching them. This predictive study used a theoretical model that assessed the effect of five independent variables, namely, privacy concerns, attitudes, subjective norms, controllability, and self-efficacy, on a dependent variable, nurses' behavioral intention to use RFID. A total of 106 U.S. registered nurses answered a Web-based questionnaire containing previously validated and adapted questions that were answered through a five-point Likert scale. Two statistical methods, linear regression and multiple linear regression, were used to investigate the survey results. The results of the linear regression analysis showed that privacy concerns, attitudes, subjective norms, and self-efficacy were each a significant predictor of nurses' behavioral intention to use RFID. The results of the multiple linear regression analysis showed that all the constructs together accounted for 60% of the variance in nurses' intention to use RFID. Of the five predictors in the model, attitudes provided the largest unique contribution when the other predictors in the model were held constant. Subject norms also provided a unique contribution. The other predictors in the model (privacy concerns, controllability, and self-efficacy) were not statistically significant and did not provide a significant unique contribution to nurses' behavioral intention to use RFID. The outcomes of this study constitute a significant original contribution to the body of knowledge in the area of information systems by enhancing understanding of the factors affecting RFID acceptance among nurses. The results of this research also provide hospitals and medical centers that require their nurses to use RFID technology with information that they can use to address barriers to their nurses' acceptance and use of RFID technology.

The pollution of the oceans through plastics has received global wide media coverageover the last years. Also, micro-plastics in ground water and even in fish had beendetected, which leads to increased awareness of waste-reduction. Since the beginning ofthis decade, more bulk food stores open in Germany’s cities and provide an alternative toconventional, packaged products.Plastics and so-called micro-plastics have been found in the bodies of seabirds and in fish.There is an imminent danger of plastics ending up in the human bodies while it travels upthe food chain.In order to reduce their impact on the environment, an increasing number of customersengages in the zero-waste movement. To reduce single-use plastics, customers can shoptheir groceries in bulk-food stores, which allow shopping loose goods from largecontainers in contrast to individually packed items in regular supermarkets. Customerscan bring their own reusable packaging to buy mostly dry foods such as vegetables, pasta,nuts, grains but also some liquids such as oil, honey etc. The stores often also include anon-food section where additional consumable products can be bought.The paper identified a research gap in regards the store concept of bulk-stores which isan emerging trend in Germany since 2014.This thesis analyzes the motivators of bulk-food store shoppers in Germany based on anadapted version of the Theory of Planned Behavior by Izek Ajzen. The frameworkthereby builds upon research conducted by Maloney et al. (2014) who tested motivatorsof organic clothing customers.The research identified a significant positive influence of the Personal Norm and asignificant negative correlation between Perceived Expensiveness on the PurchaseIntention of the customers.The main barriers for bulk food shoppers were identified as the distance to the next store,the product portfolio and perceived high prices. Other issues have been discovered butwere – in comparison –only of secondary relevance.The paper contributes to closing the gap in literature between bulk foods and othersustainability-related topics, such as organic products and their production. Furthermore,it provides a foundation for future research on the topic.

This research explores the relationship between intention and actual usage of self-service technology (SST), and investigates the effects of facilitating conditions and customer readiness on customer adoption of SST. In recent years, self-service technologies have created many new service contents; nevertheless, the actual utilization is not actually common yet. Therefore, this research try to explore the relationship between customer readiness and facilitating conditions on the actual use of SST, then focus on narrowing the gap between intention to use SST and actual usage of SST. We believe that this understanding is imperative for service providers to make proactive strategies for fostering customers’ intention and actual usage of the SST. The framework makes it possible to understand and predict customer trial related to using self-service technology by thoroughly examining underlying customer readiness degree and use the internet to illustrate how our framework can be applied to study customer behavior related to a specific self-service technology. To analyze the longitudinal effect, a two-stage survey was conducted and lasted for seven months. As it is well known that behavior intention does not necessary lead to actual behavior, our findings offer proactive strategies to service providers in turning intention into actual usage. Implications are discussed for managerial strategy as well as for future research. The research can be referred as marketing strategy for self-service or kiosk industry, and on academic contribution of narrowing the gap between intention and actual use. It is expected that it is helpful to facilitate self-service development and to enrich customer experience and competitiveness in Taiwan.

The fast development of the tourism industry has created both positive and negative impacts on host communities. Reacting to these impacts, host residents hold various attitudes towards tourism and tourists. It has come to common agreement that a supportive host community plays a vital role in the successful and long-term development of community tourism. In order to explain the antecedents of community attitudes towards tourism, researchers have investigated the topic from both the extrinsic perspective (such as stage-based models) and the intrinsic perspective (such as the Social Exchange Theory). Nevertheless, there are still several important research gaps and deficiencies within the existing literature. First, the influence of psychological factors (personality) on attitudes towards tourism is somewhat neglected. Second, when examining the relationship between community attitudes towards tourism and the influential factors, the majority of previous studies do not distinguish the orthogonal dimensions of attitudes (such as positive dimension and negative dimension). Third, the existing literature has not addressed the issue of whether specific attitudes towards tourism will lead to a corresponding behaviour when interacting with tourists, and what other factors are determinant in host-guest interactive behaviour. Aiming to address such research gaps and deficiencies, this study has a major objective of developing a theoretical model (encompassing attitude element) to understand the antecedents of host-guest interaction. A quantitative approach was employed for the entire project. A self-administrated questionnaire survey was used to collect primary data. A total of 878 useful questionnaires were returned for analyses. Stratification sampling methods were utilized in communities where population database was accessible, while random sampling methods were used in other communities. The findings from this study confirmed the two major hypotheses in terms of community attitudes towards tourism. First, there was a significant relationship between an individual's personality and his/her attitudes towards tourism. Residents being high on Openness, Conscientiousness, Extraversion and Agreeableness traits and low on the Neuroticism trait tended to be more positive towards tourism than their counterparts. Second, while some factors were found to be influential on both positive and negative dimensions of attitudes towards tourism, others only demonstrated influences on one dimension. The Resident-Tourist Interaction Model developed in this study provided a comprehensive theoretical framework in modelling and predicting host residents' interactive behaviour towards tourists. Drawing on the evaluation results of three leading behavioural theories belonging to the school of cognition, the Model identified attitudinal, volitional, social, motivating and habitual factors for the prediction of resident-tourist interactive behaviour. Motivating factor (intention) was the critical and immediate element for action, which, in turn, was best predicted by subjective norms. External factors (gender, age and personality traits) only moderated the predictive power of the Model by less than two percent. The Model was valid and reliable for the current data. The present study advanced resident-tourist interactive behavioural study by establishing a sound theoretical framework. It also consolidated the body of knowledge in understanding community attitudes towards tourism. Findings from this study have significant practical implications for community tourism planning and management.

Renewable energy can effectively decrease carbon-dioxide emissions, and alleviate the Greenhouse effect. For consuming huge fossil fuel, Taiwan does have the obligation to reduce carbon-dioxide emissions. For the sunshine abound in the whole island and mature of photovoltaic (PV) industry, Taiwan has the potential to develop PV. This paper based on the Theory of Planned Behavior (TPB) and Multi-perspective on Technological Transition (MLP) focuses on the PV evolution of Taiwan. By empirical study, this paper developed a research framework, and applied questionnaire survey to verify it. Further, this paper also has a longitudinal case study and by historical research method to explore the evolution of Taiwan¡¦s PV policy. This paper found that attitude is the primary factor that affects the household¡¦s attention, and its antecedent factor relative advantage is the most important one. The second factor that affects the household¡¦s intention is perceived behavioral control which has the antecedent factor complexity. Further, perceived behavioral control also has the direct effect to the action which we must pay attention to it. Subjective norm has slight effect to the household¡¦s intention. And, social obligation is the antecedent factor of the subjective norm. Moreover, interfere effect exists between intention and household¡¦s real action. From the macro prospective, MLP depicts the evolution of Taiwan¡¦s PV diffusion, and we found it was resulted from the interaction of socio-technical landscape, socio-technical regime and niche-innovation. The processes were continually developed and form an innovative technology spiral.

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Antalet mobiltelefonabonnenter har under de senaste åren ökat kraftigt i världen och till följd av detta har nya mobila tjänster utvecklats för att kunna uppfylla konsumenters förändrade krav. Mobila betalningar är en av de nya tjänster som har utvecklats och implementerats inom en rad branscher. En av de branscher där mobila betalningar har implementerats är inom den svenska dagligvaruhandeln där efterfrågan på tjänsten dock upplevs som låg. Syftet med denna studie har därför varit att identifiera vilka faktorer som påverkar konsumenters acceptans av mobila betalningar inom den svenska dagligvaruhandeln. Studien har utgått från tidigare litteratur inom området, och samtliga analyserade faktorer är baserade på tidigare generell forskning inom mobila betalningar. Undersökningen genomfördes med en kvalitativ förstudie och en kvantitativ studie för att kunna testa sex uppställda hypoteser. Resultatet från studien visar på att kompatibilitet är den faktor som påverkar konsumenter i högst grad till att använda mobila betalningar inom dagligvaruhandeln. De andra faktorerna som visade sig påverka konsumenternas användarintention är den upplevda nyttan, den upplevda användarvänligheten och subjektiva normer. De hindrande faktorerna risk och självförmåga visade inte på några samband, då ingen av dem var statistiskt signifikanta.

Det är numera konstaterat att klimatförändringar kommer förändra förutsättningarna förmänniskor på jorden. Syftet med uppsatsen är därmed att undersöka vad som motiverarpersoner att minska sina klimatutsläpp och vilka hinder de kan stöta på. Med hjälp av fyra intervjuer och nio frågeformulär har uppsatsens två forskningsfrågor kunnat besvaras då det har ställts frågor till personer som har valt att sänka sina utsläpp genom att förändra sina vanor gällande flygning, bilägande och konsumtion. Studien visade att miljöengagemang är kopplat till miljökunskaper samt att det kan utveckla förståelse för de negativa konsekvenser en högkonsumerande livsstil kan leda till. För respondenterna i studien har det lett till en känsla för både ansvar och direkt eller indirekt moralisk plikt att sänka sina växthusgasutsläpp då det har utvecklat en hög miljöhänsyn. Detta tillsammans med positiva förebilder och en positiv självbild har fungerat som motivation till en förändrad livsstil. Bristande kunskaper, kontrolluppfattning, identitet, vanor, civilstånd samt sociala och subjektiva normer har verkat som hinder och lett till att respondenternas omställning har tagit tid. Respondenterna i studien har hunnit olika långt till följd av de olika hinder de stött på under resans gång men resultatet visar att de innehar en stark intern attitydstruktur då de trots hinder inte har gett upp och istället börjat omvärdera sin syn på livskvalitet genom att ändra inställning till vad som är lycka och lyx. Det går att koppla teorierna VBN och TPB till varandra då värden, uppfattning och personliga normer formar den miljöhänsyn som inverkar på attityd, subjektiva normer och uppfattad kontroll. / It is now established that climate change will change the conditions for people on Earth. The purpose of the thesis is thus to investigate what factors motivate people to reduce their climate emissions and what obstacles they may encounter. With the help of four interviews and nine questionnaires, the essay's two research questions have been answered by asking questions to people who have chosen to reduce their emissions by changing their habits regarding flying, car ownership and consumption. The study showed that environmental commitment is linked to environmental knowledge and that it can develop an understanding of the negativec onsequences a high-consumption lifestyle can lead to. For the respondents in the study, it has led to a sense of responsibility and direct or indirect moral duty to reduce their greenhouse gas emissions as it has developed a high environmental consideration. This together with positive role models and a positive self-image has served as motivation for a changed lifestyle. Lack of knowledge, control perception, identity, habits, marital status and social and subjective norms have acted as obstacles and led to the respondents' adjustments taking time. The respondents in the study have made different achievements due to the various obstacles they encountered. The results show that they have a strong internal attitude structure as despite obstacles they have not stopped trying to change and instead started to re-evaluate their view of quality of life by changing attitudes toward what is happiness and luxury. It is possible to link the theories VBN and TPB to each other as values, perceptions and personal norms shape the environmental considerations that affect attitude, subjective norms and perceived control.

<p>This dissertation aimed at examining the predictors of HPV vaccination intentions of college students in a Kenyan university and those in a Midwest university in the United States of America (USA). Using the theory of planned behavior (TPB), the dissertation investigated the most salient factors that predict the vaccination intentions of college male and female students in Kenya and the USA. A mixed method approach was utilized to collect data from the participants. Specifically, interviews with 43 students (22 from Kenya and 21 from USA) were used to collect the qualitative data from the students. The quantitative data were collected using closed-ended surveys with 512 Kenyan students at a large university in Uasin Gishu County and 522 students at the Midwestern university, USA. The qualitative findings revealed that identification had a major influence on how students sought health, ate, and related with their peers. In particular, identification through religiosity influenced the students’ attitudes toward sex and perception of oneself. Thus, many respondents reported viewing their bodies as the temple of God and sex as an activity for married couples. Thus, when they engaged in premarital sex, they often felt disconnected with God and they resulted to seeking forgiveness, minimizing their actions, and normalizing their actions.</p><p>Overall, the quantitative results suggested that college students in Kenya and the USA converged in certain health trends but differed in several others. For example, the Kenyan participants depicted a low understanding of HPV and HPV vaccine compared to the participants at the Midwestern university. The country of the participant also moderated the relationships between subjective norms and intentions, sex attitudes, vaccine attitudes, and intention to get vaccinated. The participants from the USA, for example, reported a stronger relationship between subjective norms and the intention to be vaccinated compared to the participants from Kenya. The results of this study also showed that the gender of the participant had an influence on the attitudes of students toward sex, with male participants having more favorable attitudes toward sex compared to female participants. Overall, subjective norms and cancer worry were the only common vaccine predictors among both female and male participants from Kenya and the USA. Surprisingly, although religiosity was correlated with other variables under consideration, it did not emerge as a direct predictor of the intention to get vaccinated. This might suggest it as a probable indirect predictor.</p><p>Being a comparative study of students in two countries, this dissertation offers unique insights that can inform theory, research, practice, and policy development. Specifically, the results point to the need for health practitioners designing health campaigns to consider the unique differences that exist among male and female students in Kenya and the USA. Some of the weaknesses of the study include use of self-report measures, which are limited to the memory of participants. This study suggests that researchers continue to explore the role of religiosity in influencing health-seeking behaviors among college students.</p>

With growing concern around the fashion industry’s socio-environmental impact, the industry has come under intense scrutiny by researchers as well as stakeholders. Research on the industry’s negative impact has focused largely on large, international enterprises, failing to recognize the role of small and medium enterprises. This thesis explores drivers and barriers to the commitment to sustainability initiatives among small and medium-sized enterprises (SMEs) in the Swedish fashion industry. To achieve the aim of the study, semi-structured interviews with SME owner-managers from 11 Swedish small fashion brands were conducted. The data was analyzed using an extended theory of planned behaviour framework.  The study findings identified the influence of customer expectations and market opportunities as drivers while highlighting the role of pro-sustainability ethical values as the most prevalent driver to commitment to sustainability initiatives. Important barriers included lack of resources, supply chain challenges and the challenges of overcoming the dominance of fast fashion consumer behaviours. Despite these barriers, the importance of pro-sustainability ethics was underscored in its potential to overcome many of these barriers.