This study was performed to examine the performance of an equity based crowdfunding campaign, as well as seeking to describe the risks, complications and the opportunities that this kind of funding brings. The study was conducted by an empirical case study of a company that was about to initiate an equity based crowdfunding campaign. The conclusion is that the planning of an equity based crowdfunding campaign is time consuming and requires knowledge in many different areas. Therefore it is important to identify in which areas skills and resources already are available within the company, and where it must be obtained through a learning process. The report also highlights that equity based crowdfunding, because of legal restrictions surrounding the issue of unlisted shares, can not be marketed as other types of crowdfunding. This leads to the conclusion that those who invest in equity based crowdfunding do not necessarily belong to the crowd that crowdfunding is generally associated with. Arguments can be made that this crowdfunding model rather resemble traditional angel networks. A technical study was also made about the company's products. The result of the technical study can be used by customers to get a clearer understanding of the company's products, but also by the company itself as a good insight into how their products work in practice and to develop the existing products.

This study was performed to examine the performance of an equity based crowdfunding campaign, as well as seeking to describe the risks, complications and the opportunities that this kind of funding brings. The study was conducted by an empirical case study of a company that was about to initiate an equity based crowdfunding campaign. The conclusion is that the planning of an equity based crowdfunding campaign is time consuming and requires knowledge in many different areas. Therefore it is important to identify in which areas skills and resources already are available within the company, and where it must be obtained through a learning process. The report also highlights that equity based crowdfunding, because of legal restrictions surrounding the issue of unlisted shares, can not be marketed as other types of crowdfunding. This leads to the conclusion that those who invest in equity based crowdfunding do not necessarily belong to the crowd that crowdfunding is generally associated with. Arguments can be made that this crowdfunding model rather resemble traditional angel networks. A technical study was also made about the company's products. The result of the technical study can be used by customers to get a clearer understanding of the company's products, but also by the company itself as a good insight into how their products work in practice and to develop the existing products.

Today, new technologies are introduced to the market every day, and constantly changing our way of living. Especially in the healthcare sector, the change process is approaching a point where doctors can benefit from the use of, for example, connected portable reading devices instead of paper-based medical record systems. The information and communication technology is promoting the evolution of a new pathway of care delivery, a paradigm shift that alters the fundamental relationship between a doctor and its patient. The concept is defined as telehealth and formulates the provision of care at a distance and provides the possibility to treat patients in their home environment instead of at the hospital. This master’s thesis has been performed on the request of Cenvigo AB, a company active in the implementation of new IT-solutions into the healthcare and eldercare. Cenvigo AB are the owners of the Parkinson’s Digital Assessment (PANDA) application. The application has been developed through research at Dalarna University and Uppsala University Hospital.  This project will initiate the launch of PANDA and also create a model for implementation of innovative IT-solutions into the healthcare systems. The model is founded in a theoretical framework and shaped with interviews related to the implementation of technology with a focus on telehealth applications. Interviews has been performed with healthcare professionals, technology developers and users to acquire a complete picture and opinions regarding the introduction of innovation in healthcare today. From the acquired information, a model is formulated as a stepwise and chronological linear process were identified key activities are included to promote a successful implementation process. The model is connected to the practice through the implementation of PANDA. In the process of implementing PANDA into the Swedish healthcare system, a collaboration with the innovation centre at Uppsala University Hospital as a healthcare organization stakeholder, has been initiated. The model consists of five phases; Assessment, Dissemination, Adoption, Implementation and Continuation. The phases are seen as transitional steps in the innovation process, critical barriers to overcome towards a successfully implementation in a mainstream routine setting. Each phase includes a number of activities and to achieve progression in each phase, these activities must be performed in order to advance to the next phase. In the case of PANDA, the process of progression has passed assessment and are currently involved in activities related to the dissemination phase. The purpose of the model is to be used both for existing and future applications in the segment of medicine technology sector. The structure of the model is designed to promote a co-design or a common value principle of development and practice regarding an innovation. By connecting actors from both technology and healthcare in close relationships the actual needs of healthcare professionals could more effectively be identified and developed into a solution, a result from the amplification of a two-way engagement. The outmost aim is to serve as a catalysing factor, complementing the implementation models of healthcare in Sweden today. Through this study, a need for facilitating the implementation process of new technology into the healthcare systems has been identified. This model offers the necessary input that many technology companies lack. The recommendation to Cenvigo AB is to continue to develop the model during the last step in the process of launching PANDA, and parallel use this model as a business model mainly for technology start-ups and larger foreign companies that has not yet established pathways into the Swedish healthcare system. / <p>TVE 14 036</p>

During the last decades, the space sector has gone through many changes; more private actors have joined, the dependence on space assets has increased, and the threat of cyberwarfare and private cyber attacks is growing. With this recent development, one wonders how we can ensure cyber security in such a specific industry. This is a multifaceted matter since there is a need to have technical solutions and to ensure that stakeholders take their responsibility, both of which will be considered in this thesis. Thirteen qualitative interviews with Swedish space stakeholders were conducted to understand the current industry landscape and which aspects should be prioritised for the future. We found that all Swedish actors must begin to cooperate, both state and businesses should contribute to a change in priority and technical experts should have more influence. The results were also applied and evaluated with the Multistakeholder Model. We examined distributed ledger technology and which adjustments were needed to make it applicable to satellites to include a technical aspect. We found that an update of the underlying structure and the choice of Proof of Stake as a consensus method could make distributed ledgers less demanding of computational power and storage.

This study is an empirical case study of the Swedish space- and automation company Unibap AB about how to build trust in the space industry. The space industry is distinctive in the way that space missions are at high stakes because of the high costs and the fact that the technology can not be modified after launch. Reliability and trust are therefore crucial factors of doing business in the space industry. Also, AI-based satellite solutions can bring huge benefits but 60% of the resistance from companies to running AI is linked to lack of trust. The concept of trust has been discussed before in the industrial marketing literature and differentiates between social sources and offer-related sources of trust. However, there appears to be an empirical as well as a theoretical gap when it comes to building trust in the space industry. Because the topic is unexplored, an exploratory methodology is used when interviewing 12 actors in the space- and high-tech industry worldwide. Since one important aspect of offer-related trust seems to be usability, this study also includes a usability evaluation of Unibap's space computer solution SpaceCloud which enables on-board AI applications. Key antecedents of trust in the space industry were found to be transparency, competence, reliability of technology, and exact delivery times. It appears that social- and offer-related trust significantly influence partnerships between companies and that offer-related trust is the most important type of trust to win contracts of tax-funded agencies. Strengths and improvements of the usability of SpaceCloud are also identified, and it is concluded that SpaceCloud has the potential to offer a new way of building satellite applications in the future.

Solar energy is resourceful for many purposes, for example, harvesting renewable electricity with photovoltaic (PV) technology. The number of new grid connections of PV is continuously increasing, and the Swedish PV market for residential prosumers is growing. Providing accurate information about PV’s benefits and the installation’s technical details is essential to attract more prosumers to the PV market. One outlet for such information is providers of PV, who are also responsible for the technical details. From a technical perspective, how much of the produced electricity the prosumer can self-consume impacts the profitability of the investment. Higher self-consumption is associated with more savings, and a battery storage system has the potential to increase self-consumption. Two different approaches were used to carry out this thesis. Communication was studied with a qualitative approach, and the technical term self-consumption was analysed quantitatively. A discourse analysis with a pragmatic approach was performed to study what meanings are created when retailers communicate about the two genres within the discourse of PV: the benefits and the technical specifications. Qualitative data used for this part was collected from the websites of PV retailers. The quantitative part involved calculations of self-consumption levels and simulations of a battery storage system in MATLAB using an extensive data set over households with real PV systems. The identified research gap indicates no previous studies on how PV retailers communicate and few studies of self-consumption using data from real systems. The results from the discourse analysis of the benefits showed that some of the central meanings were: “a prosumer's roof is worth money if they can afford the investment”, “PV has a positive environmental impact”, and “adoption of PV is a trend that prosumers should follow”. The central meaning from the analysis of the technical specifications was that “a prosumer does not need to be concerned about the technical aspect of the installation because the company takes care of it”. The results from the quantitative study showed that from the available data, self-consumption was dependent on how the PV system size is matched to the consumption of the household. Depending on the ALR groups, the households had different mean values of self-consumption, whereas the most common group ALR=6 had a mean self-consumption level of 38%. The simulations with battery storage showed that systems with lower initial self-consumption (below 40%) could increase self-consumption faster with increasing battery capacity but could not reach maximum self-consumption values.