The purpose of this thesis was to explore how concepts of credibility relate to each other in the context of SMIs. SMIs are individuals who use their social media channels to create their own content and communicate with their followers, partly for marketing purposes. Credibility is important for SMIs as it can mean that they have larger influence over their followers and therefore are more successful with their content and communications. Previous research regarding credibility and SMIs have looked at the different concepts of credibility separately, and it is unclear how these concepts relate to each other in the context of SMIs. Therefore, multiple case studies was conducted through content analysis, to study the blogs of SMIs. The content analysis generated in a modification of credibility theory which shows that the concepts of credibility are Personal Conversations and Competence. These concepts indicate that SMIs’ credibility come from them sharing their personal lives with their followers, as well as showing some skills and knowledge. A modified theory is proposed and it is suggested that future research tests this theory.

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Reliability of self-report outcome assessment is often called into question with the severely mentally ill population. In the context of inpatient care, demand characteristics may further complicate self-report measures. Although clinician-completed outcome measures, such as the Brief Psychiatric Rating Scale-Expanded Version (BPRS-E), have become industry standard with this population, self-report assessment may be useful under certain conditions. This study sought to explore the relationship between a clinician-completed, the BPRS-E, and a self-completed measure, the SOQ, within the SMI inpatient population. A total of 357 adult participants with a minimum of three assessment iterations were analyzed. The results of the analysis indicated both measures correlated at all assessment iterations (admission, 90-, 180-, 270-, 360+ days), but when divided into SOQ admission clinical and subclinical groups only the clinical group maintained the correlation at all points. A logistical regression analysis indicated that membership in the subclinical group can be predicted by one subscale (Mood Disturbance) and three items (Hallucinations, Uncooperativeness, and Conceptual Disorganization) from the BPRS-E. The change trajectories of both measures were essentially identical; however, when divided into SOQ admission clinical and subclinical scores the SOQ and BPRS-E change trajectories were significantly different from each other and clinical versus subclinical on the same measure were significantly different. Further examination of the subclinical SOQ group revealed two distinct groups, scores that eventually had reliable change and exceeded the cutoff score and those that never did. A logistical regression analyses revealed that membership in these two groups can be reliably predicted by two BPRS-E items (Somatic Concerns and Suspiciousness), in that as each item increases the likelihood of membership in the group that never exceeds the cutoff score also increases. These results suggest that although the SMI inpatient population present with profound limitations, it may be possible to predict those who will eventually provide reliable self-report outcome assessments and those who will not. Although further research is necessary, these results are promising and may provide decision points for clinicians on when and when not to trust self-report outcome assessment with the SMI inpatient population.

Influencer marketing is a marketing method that more companies are using when it comes to marketing a brand. The use of social media influencers in advertising has increased and therefore we want to investigate this from a consumer perspective through a qualitative method with 13 semistructured interviews. The purpose of the study was to gain a deeper understanding of how SMIs influence consumers' buying behavior. To understand this, consumer attitudes and trust in the phenomenon have been relevant factors to examine. The study also aimed to find out whether WoM or SMIs have the greatest impact on consumers' buying behavior. The results have shown that SMI's impact on consumers' buying behavior depends on whether attitudes are positive or negative. Consumers with positive attitudes towards SMIs have a greater tendency to acquire what is marketed in comparison with consumers who have negative attitudes towards SMIs, who instead refrain from buying. Factors that increase the trust in SMI are whether the consumer feels connected, feels honesty and that SMI markets products / services within its area of expertise. What has proven to play a significant role when it comes to influencing consumers' buying behaviors and attitudes is what the environment's perceptions, opinions and experiences about the phenomenon look like (WoM). It has emerged that the respondents have a greater trust in their acquaintanceship than they have in SMIs. / Influencer marketing är en marknadsföringsmetod som allt fler företag använder när det kommer till att marknadsföra varumärken. Användningen av sociala media influencers i reklam har ökat och därför vill vi undersöka detta utifrån ett konsumentperspektiv genom en kvalitativ metod med 13 semistrukturerade intervjuer. Studiens syfte har varit att få en djupare förståelse kring hur SMIs påverkar konsumenters köpbeteenden. För att förstå detta har konsumenters attityder och förtroende till fenomenet varit relevanta faktorer att undersöka. Studien syftade även till att ta reda på om WoM eller SMIs har störst påverkan på konsumenternas köpbeteenden. Resultaten har visat att SMIs påverkan på konsumenters köpbeteende beror på om attityderna är positiva eller negativa. Konsumenter med positiva attityder till SMIs har större tendens att införskaffa det som marknadsförs i jämförelse med konsumenter som har negativa attityder till SMIs, som istället avstår från ett köp. Faktorer som ökar förtroendet till SMI är om konsumenten känner samhörighet, ärlighet och att SMIn marknadsför produkter/tjänster inom sitt expertisområde. Det som har visat sig ha en betydande roll när det kommer till påverkan på konsumenters köpbeteenden och attityder är hur omgivningens uppfattningar, åsikter och erfarenheter kring fenomenet ser ut (WoM). Det har framkommit att respondenterna har ett större förtroende för sin omgivning än vad de har för SMIs.

Background: Social media have had a big influence on consumers engagement and the upcoming of social media influencers. Social media influencers are often seen as people who are similar to their audience and could be seen as strong opinion leaders. Social media influencer marketing is becoming more and more beneficial for businesses to implement in their marketing strategy. In order to know how to choose the right SMI for the cause, it could be useful to consider four specific characteristics of social media influencers. The characteristics have previously been examined in quantitative research, focusing on the relationship between the characteristics and purchase intention. Therefore, a certain need to explore how this relationship influence consumers’ purchase intentions has been identified. Purpose: The purpose of the study was to explore how consumers purchase intentions are influenced by social media influencers characteristics. The question that was asked in the study was how does each of the characteristics of social media influencers influence consumers’ purchase intentions. Methodology: This thesis used a qualitative approach and was of exploratory nature. The data was gathered through unstructured in-depth interviews based on a purposive sample considering the age group (millennials born between 1980-1996) as well as the participants frequently consuming social media influencers. The researchers verified theoretical saturation at six interviews. Conclusion: The main findings of this thesis entail how consumers’ purchase intentions are influenced by social media influencers characteristics. What was concluded is that there are eight categories that explain how the respondents thought that social media influencers can achieve with being attractive, being perceived as similar to their consumers, being authentic and being trustworthy in order to influence their purchase intentions.

abstract: Older adults diagnosed with a serious mental illness (SMI) often face a lifetime of psychiatric institutionalization, making them a very vulnerable population. However, music therapy research has not been conducted with this specific population. The purpose of this thesis was to develop an evidence-based proposed music therapy program for geriatric patients diagnosed with SMI utilizing both music-based and non-music based theoretical frameworks. The music-based approach used for the program is Dalcroze and the non-music based approach is Wellness with a focus on quality of life. The population diagnosed with SMI and the complications of aging for this population are discussed as well as the results of previous music therapy studies conducted with adults diagnosed with SMI. The components of the Dalcroze and Wellness approaches are described and the elements that are incorporated into the program include improvisation and eurhythmics and client strengths and the physical domain (movement). The proposed music therapy program will have the therapeutic goals of increased social interaction, increased self-esteem, and increased quality of life. The data collection tools are mentioned and how to measure results. The program is described in detail with session plans consisting of warm-up, improvisation, movement, and closing interventions. The recommendations for clinical evidence-based practice are discussed. / Dissertation/Thesis / Masters Thesis Music Therapy 2019

Given the heterogeneity of symptoms allowed in the diagnosis of psychotic disorders, as well as other challenges of categorical diagnosis (e.g., First et al., 2002; Krueger, 1999), the increased specificity brought by dimensional ratings of underlying features is often important. Models using the factorial structure of psychotic symptoms perform as good as or better than traditional categorical models (Allardyce, Suppes, & Van Os, 2007). DSM-5 has provided such a system of ratings to aid clinicians, the Clinician Rated Dimensions of Psychosis Symptom Severity Scale (PSS; APA, 2013). In this approach, the clinician rates symptom severity in eight domains which emphasize traditional psychotic symptomatology, cognition, and mood. Given its accessibility and the support of the DSM-5, it is possible that the measure could achieve wide use. However, little is known about the measure and the challenges of applying it in clinical settings. This study is a conceptual analysis of the conceptual foundation of the PSS, including its psychometric properties, applications, and demonstrated validity. It is also compared to the widely used Brief Psychiatric Rating Scale – Revised (BPRS-R). The PSS is more concise that other measures, and five of the PSS domains parallel the DSM-5's "Key Features That Define the Psychotic Disorders" (p. 87-88) (although the brief instructions of the PSS differ at times from DSM-5 definitions, and little in the way of definition is offered in the PSS itself). In contrast, no rationale is given for adding the remaining three domains. The dimensional model of the PSS has similarities to the factor structure typically found for symptomatology in psychotic disorder, but a number of important differences are noted. The data required for making ratings is never defined, although the only mention of data that might be helpful for rating one of the domains depends upon extensive testing. Although anchors for the ratings might, at first glance, appear to be given in the PSS, in fact, they offer almost nothing beyond the adjectives of "equivocal," "mild," "moderate," and "severe." Finally, we found that very little research exists on the PSS, no field trial was done, psychometric properties are largely unknown, and normative data is unavailable. The PSS is brief and provides a quick way to rate the severity of the five key features of psychosis required by DSM-5 diagnoses. Thus, it can work as a quick quantification of these features. Beyond this its utility is unknown, and it appears to lack the specificity of other rating scales, such as the BPRS-R.

Avdelningen för Kommunikationssystem på KTH håller introduktionskurser inom nätverkskommunikation. En utav dessa kurser är IK1203 där studenter utför laborationer som bl.a. innefattar konfiguration av DNS, DHCP samt routrar. I dagsläget använder studenterna ett webbaserat verktyg kallat Webmin, som redskap för att kunna utföra dessa konfigurationer. För att underlätta arbetet för studenterna skall en nytt webbaserat verktyg designas och implementeras som i framtiden ska ersätta Webmin. Det nya systemet behövs då Webmin för många är ett svårinlärt och komplext system. Arbete med grundläggande nätverksfunktioner kan upplevas vara förvirrande. Det finns alltså ett behov av ett mer lättanvänt system för att utföra dessa konfigurationer. I samband med denna rapport kommer en prototyp av detta att utvecklas. Prototypen kommer att dels användas som ett s.k. proof of concept för att visa funktionaliteten hos verktyget. Proof of concept innebär att man visar att implementationen av en i teorin fungerande lösning även fungerar i praktiken. Prototypen ska samtidigt utgöra den plattform som den slutgiltiga produkten ska vara baserad på. Denna rapport behandlar en analys och utredning kring val av systemlösning och webbserver som prototypen skall baseras på. Rapporten behandlar även den designstudie som gjorts för att definiera plattformens struktur och design. Detta tillsammans med beskrivningar och analyser kring den skapade prototypen.

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Bakgrund: Svårt psykiskt sjuka patienter har en större risk än övriga befolkningen att utveckla somatisk sjukdom. Det kan bero på hur patienterna upplever bemötandet från vårdpersonalen inom den somatiska vården. Det gör det betydelsefullt att undersöka hur patienter upplever bemötandet från vårdpersonalen. Syfte: Syftet med litteraturstudien var att belysa upplevelsen av bemötandet i somatiska vården hos patienter med svår psykisk sjukdom. Metod: Studien är genomförd som en litteraturöversikt. Där sju kvalitativa och fem kvantitativa artiklar publicerade mellan 2016 och 2022 ingår. Artiklarna är sökt i databaserna Cindahl och PubMed. Litteraturstudiens teoretiska utgångspunkt är Sigridur Halldórsdóttirs omvårdnadsteori. Resultat: Resultatets huvudfynd sammanfattades under kategorierna vikten av att ta emot information och upplevelsen av diskriminering. Resultatet visar att patienter som tar emot information upplever bemötandet från vårdpersonalen som positivt genom att patienten känner sig delaktig av sin vård. Patienter som blir bemött med diskriminering i form av att inte bli trodd eller känner sig dömd utifrån sin psykiska sjukdom upplever vårdpersonalens bemötande negativt. Diskussion: Diskussionen lyfter att vårdpersonal som skapar en relation med patienten gör patienten delaktig av sin vård. Där anpassad information är en av de bärande delarna. Tvärtom bidrar diskriminering negativt. Diskriminering kan minskas genom att vårdpersonalen får kunskap och förståelse för stigmatisering och hur de kan skapa en bra relation, och därmed ge patienter ett bemötande som patienter upplever positivt. Slutsats: Majoriteten av de svårt psykiskt sjuka patienterna uppfattande bemötandet från vårdpersonalen inom den somatiska vården som positivt. / <p>2024-03-22</p>