Abstract "The devil lies in the details": Ethical considerations behind Swedish newsrooms reporting on gang crime – A qualitative interview study with responsible editors. This study investigates how Swedish newsrooms, through their editors-in-chief, manage ethical considerations in reporting on gang-related crime. With a combination of qualitative interviews, literature review, theoretical framework including the Social Responsibility Theory by the Hutchins Commission and the Theory of Consequence Neutrality by Erik Fichtelius, which help understand the ethical dilemmas and processes editors face. The essay explores how editors-in-chief balance the need to inform the public with the responsibility to avoid unnecessary fear and stigmatization. The study addresses the following questions: How do editors-in-chief ensure ethical reporting on gang-related crime? What ethical considerations are made by Swedish newsrooms when choosing to report on gang-related incidents? How do societal expectations shape local newsroom reporting on gang crime? The findings reveal that editors-in-chief face significant challenges in navigating ethical dilemmas, such as avoiding glorification of criminal lifestyles and managing the potential impact of their reporting on public perception. Ethical considerations in sensitive publications are paramount, with editors carefully weighing the impact of naming and picturing individuals involved in gang crime. Editors emphasize the importance of ethical guidelines and the need for a careful, balanced approach to reporting that respects personal integrity and avoids sensationalism. The study also identifies areas for future research and development, emphasizing the importance of continuous adaptation to the evolving media landscape and societal expectations. Keywords: gang crime, media ethics, news reporting, editors-in-chief, public perception.