Submitted by Juliana Correa (juliana.correa@unioeste.br) on 2017-09-05T17:16:15Z No. of bitstreams: 2 Janaine A.M. Biancheto 2017.pdf: 2103720 bytes, checksum: 80a1c04a0b17cdf7f4c5b036e58b63cd (MD5) license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) / Made available in DSpace on 2017-09-05T17:16:15Z (GMT). No. of bitstreams: 2 Janaine A.M. Biancheto 2017.pdf: 2103720 bytes, checksum: 80a1c04a0b17cdf7f4c5b036e58b63cd (MD5) license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Previous issue date: 2017-02-06 / Marketing has proved to be an important competitive tool in administrative evolution. Whereas, the most important is the company to know how to use marketing directing it for its goals and the needs of consumers. The present study has its theme directed towards relationship marketing. The main intention of the research is to verify which of the variables (a) the infrastructure and services offered to the students; (b) confidence in policies and managerial practices; (c) confidence in teachers and expectations, prevail more strongly associated with their relationship with an HEI (higher education institution) by the students of Famper - Faculty of Ampére. The research is classified as qualitative descriptive, having as a population the 544 students of the institution, and the sample used was of 383 respondents academic. To accomplish the aim and to identify which of the variables previously identified are more closely associated with the academic relationship with the institution, the data were presented and analyzed through descriptive statistics and correspondence analysis. With the presentation of the data it was possible to present the profile of the respondents and their evaluations on each variable and to identify the main indexes associated with relationship marketing. It was verified that the variable expectation of the students is the one that has the greatest association with the intention to build a relationship, followed by the variables confidence and services rendered that also demonstrate a good association. The main contribution of this work to the academic environment, was to evoke the relationship marketing as a new possibility of research, mainly, having its direction to the educational institutions. It is suggested that new research addresses customer expectations, exploring this variable and contributing to the use of relationship marketing. / O marketing tem se mostrado uma importante ferramenta competitiva na evolução administrativa. O mais importante, porém, é a empresa conhecer e saber utilizar o marketing direcionado para seus objetivos e para as necessidades dos consumidores. O presente estudo tem seu tema direcionado para o marketing de relacionamento. O objetivo principal da pesquisa é verificar quais das variáveis (a) infraestrutura e serviços oferecidos aos alunos; (b) confiança nas políticas e práticas gerenciais; (c) confiança nos professores e expectativas, prevalecem mais fortemente associadas ao seu relacionamento com a IES por parte dos alunos da Famper – Faculdade de Ampére. A pesquisa se classifica de natureza qualitativa descritiva, tendo como população os 544 alunos da instituição, e a amostra utilizada foi de 383 acadêmicos respondentes. Para atender o objetivo e identificar quais das variáveis previamente identificadas estão mais associadas ao relacionamento do acadêmico com a instituição, os dados foram apresentados e analisados através da estatística descritiva e análise de correspondência. Com a apresentação dos dados foi possível apresentar o perfil dos respondentes e as avaliações dos mesmos sobre cada variável e identificar os principais índices associados ao marketing de relacionamento. Constatou-se que a variável expectativa dos alunos é a que possui maior associação com a intenção de construir um relacionamento, seguida das variáveis confiança e serviços prestados que também demonstram uma boa associação. A principal contribuição deste trabalho foi, para o meio acadêmico, despertar o marketing de relacionamento como uma nova possibilidade de pesquisa, principalmente tendo seu direcionamento às instituições de ensino. Sugere-se que novas pesquisas abordem as expectativas dos clientes, explorando esta variável e contribuindo com o uso do marketing de relacionamento.

Introdução: Embora o IBGE mostre que a esperança de vida tenha crescido 32,4% entre 1960 a 2006, a violência aumentou muito a sobremortalidade masculina no Estado de São Paulo. No município de São Paulo, no período de 1960 a 1995, o coeficiente de homicídios para adolescentes, do sexo masculino, na faixa de 15- 19 anos, passou de 9,6 para 186,7 por 100 mil habitantes. Avaliação mais recente, cobrindo o período de 1960 a 1999, mostra que cerca de 50% das mortes causadas por homicídios estavam concentradas nas faixas etárias abaixo de 30 anos, predominantemente em pessoas do sexo masculino, de baixa escolaridade e negros. Os negros estão sobre-representados nas camadas pobres, de baixa escolaridade, no trabalho infantil, no trabalho informal, nos empregos domésticos. O objetivo: desse estudo é verificar se há associação entre causa básica de óbito e raça/cor entre adolescentes e jovens adultos, na Região Metropolitana de São Paulo, no período de 2000 a 2006. Metodologia: Os dados são coletados do Sistema de Informação de Mortalidade (SIM) do Ministério da Saúde e o período de estudo compreenderá os anos de 2000 a 2006. A análise foi conduzida por análise de resíduos em tabela de contingências e análise de correspondência para as categorias de raça/cor branca, preta, parda e outras. Resultados: Foram analisados 68.242 óbitos distribuídos pelas causas básicas e raça/cor, sendo a categoria branca com 57,49% (39.231 casos), categoria preta com 8,43% (5.754 casos), categoria parda com 33,47% (22.841 casos) e a categoria outras com 0,61% (416 casos). Na categoria raça/cor outras estão incluso a raça/cor amarelo e a raça/cor indígena. A análise de correspondência das variações causa de óbito por raça/cor reúne informações importantes e relevantes, não aparente na análise de resíduos que examina relações par a par. Pretos e pardos são distintos, e devem permanecer separados mesmo que dividam um perfil semelhante de óbito, as causas externas que tem discrepância na intensidade com que os afeta . Já brancos e outros poderiam ser agrupados. Conclusões: As políticas públicas nessa área precisam ser articuladas entre intersecretarias (Secretaria de Estado da Educação, Secretaria de Estado da Saúde, Secretaria de Emprego e Relações do Trabalho, Secretaria de Estado da Cultura, Secretaria de Esporte, Lazer e Turismo e Secretaria de Segurança Pública) e com a participação dos diversos segmentos da população. Buscando não só as ações afirmativas, mas buscando uma solução dos homicídios nessa faixa etária. Voltadas principalmente para atenção aos adolescentes e jovens adultos em situação de vulnerabilidade, onde nesse caso encontram-se os adolescentes e jovens adultos pardos e adolescentes e jovens adultos pretos, pois a morte violenta é coisa dos negros. / Introduction: Even though IBGE (Brazilian Institute for Geography and Statistics) demonstrates that life expectancy has increased by 32,4% during the period comprised between 1960 to 2006, violence has increased male over mortality in the State of São Paulo. In the city of São Paulo, during the period comprised between 1960 to 1995, the coefficient of homicides for male adolescents, in the age bracket comprised between 15 to 19 years of age, has risen from 9,6 to 186,7 per 100 thousand inhabitants. A recent evaluation, comprising the period between 1960 to 1999, shows that circa 50% of the deaths caused by homicides were concentrated in the age brackets under 30 years of age, predominating in males of low schooling and negroes. Negroes are over represented in the poorer strata, of low schooling, in childrens work, in informal jobs and in domestic jobs. The objective of this paper is to verify if there is an association between basic death causes and race/color among adolescents and young adults in the Metropolitan Region of São Paulo, during the period comprised between 2000 and 2006. Methodology: Data were collected from the Information Mortality System (SIM) from the Ministry of Health of Brazil and the period under study comprises the years 2000 to 2006. Analysis was performed by residual analysis in a contingency table and correspondence analysis for the categories race/color white, negro, brown and others. Results: Analysis comprised 68.242 deaths distributed by basic death causes and race/color, being whites 57,49% of the total (39.231 cases), negroes representing 8,43% of the total (5.754 cases), browns amounting to 33,47% of the total (22.841 cases) and the category others being 0,61% (416 cases). In the category race/color others are included Orientals and Indians. Correspondence analysis of the variations of death causes per race/color includes important and relevant information, that is not apparent in the analysis of the residues that examines relationships by pairs. Negroes and browns are distinct and must remain separated even though they share a similar death profile, external death causes have a discrepancy in the intensity in which they are affected. Whites and others can be grouped. Conclusions: Public policies in this area must be articulated between different State secretaries (Education; Health; Employment and Job Relationships; Culture, Sports, Leisure and Tourism and Public Safety) and also must include the participation of diverse population segments. Policies must also try to achieve not only affirmative actions, but also a solution for homicides in these age brackets, and must be directed, especially, to the attention regarding adolescents and young adults, in vulnerable situation, a condition in which negroes and brown adolescents and young adults are inserted, since violent death is their thing.

O enfrentamento do processo do adoecer é mais adequado quando os pacientes possuem esperança. É a esperança na recuperação da saúde que leva o paciente a enfrentar todas as adversidades decorrentes do adoecimento e do tratamento. A avaliação da esperança proporciona a implementação de intervenções que estimulam esperança em pacientes em cuidados paliativos e seus familiares. Diante da inexistência de um instrumento validado no Brasil para medir esse construto, optou-se pela realização da adaptação e validação do Herth Hope Index. Era também nossa intenção comparar o sentimento de esperança entre pessoas sadias, doentes com câncer e de doentes com outra doença crônica com características diferentes, como o diabetes. O estudo teve como objetivos fazer a adaptação cultural e a validação do instrumento Herth Hope Index, comparar os escores de esperança entre pacientes oncológicos, diabéticos e acompanhantes, analisar as relações entre o nível de esperança da amostra com as variáveis sócio-demográficas e analisar as relações entre o nível de esperança nos dois grupos de pacientes com variáveis clínicas de interesse. A adaptação cultural e validação do Hert Hope Index foram realizadas conforme o método preconizado pela literatura. A amostra foi composta por 131 indivíduos, divididos em 3 grupos. Os resultados obtidos demonstram que em relação às propriedades psicométricas, o instrumento apresentou um valor de alpha de Cronbach de 0.834 para a escala total. O teste-reteste conferiu a reprodutibilidade do instrumento. A validade de construto foi confirmada por meio da validade convergente que demonstrou correlação estatisticamente significativa entre a Escala de Esperança de Herth (denominação da versão brasileira) e a Escala de Auto-Estima de Rosenberg, e da validade divergente que também evidenciou correlação significante entre a Escala de Esperança de Herth e o Inventário de Depressão de Beck. A análise fatorial pelo método dos componentes principais não confirmou os três fatores da escala original confirmou apenas que existem três fatores, mas com composição diferente dos itens em relação à escala original. O nível de esperança nos três grupos foi elevado e não houve diferença estatística entre eles. A comparação entre o nível de esperança e as variáveis sócio-demográficas na amostra estudada não apresentou diferença estatisticamente significativa. O nível de esperança não foi relacionado com a dor e tipo de tumor nos pacientes oncológicos e nem com o tratamento ou coexistência de hipertensão arterial nos diabéticos. As propriedades psicométricas do instrumento foram demonstradas e, portanto ele pode ser utilizado para mensurar a esperança na população brasileira. Considera-se importante que a Escala de Esperança de Herth continue a ser testada quanto à sua confiabilidade e validade em diferentes contextos sócio-culturais da realidade brasileira / Facing the process of being sick is more properly done when patients have hope.It\'s the hope of recovering that makes the patient able to face all the difficulties caused by the disease and its treatment. The evaluation of hope makes possible to implement actions which stimulate hope in patients under palliative care and the people who take care of them, specially their relatives. Once in Brazil there is no validated instrument for measure this, the option was to adapt and validate the Herth Hope Index. Our intention was also to compare the feeling of hope of healthy persons, cancer patients and patients with other kinds of chronic disease, with different features, such as diabetes.This study aimed the cultural adaptation and validation of the Herth Hope Index, to compare the hope scores of oncology and diabetic patients and their family, to analyze the relation between their level of hope and social-demographic factors, and to analyze the relation between the level of hope of these two groups of patients and the relevant clinical variables.Cultural adaptation and validation of the Herth Hope Index were done according to the methods already described in literature. There were 131 patients, divided into 3 groups. The result shows that, concerning to psychometric properties, this instrument has presented alpha coefficient of 0.834 for total scale. The test-retest awarded the reliability of the instrument. The construct validity was confirmed by means of the convergent validity that significant correlation between Herth Hope Index (Brazilian version) demonstrated significant correlation with Rosenberg’s Self Steem Scale, and the divergent validity that also significant correlation between Herth Hope Index and the Beck Depression Inventory. The factorial analyses, by the main components method, has not confirmed the three factors of the original scale. It has confirmed only that there are three factors, but there is a different composition among the items of the original scale. The level of hope in these three groups was elevated and there was no statistical difference among them. Comparison between the level of hope and the social-demographical variables hasn\'t shown any statistically significant differences. The level of hope hasn\'t been related to pain and kind of tumor in oncology patients neither to treatment or coexistence of arterial hypertension in diabetic patients either. The psychometrics properties of this tool were demonstrated, it can be used in the evaluation of hope of the Brazilian people. It\'s important that the Herth Hope Index keeps been tested, specially regarding it\'s reliability and validity in different socio-cultural aspects of the Brazilian context

Previous attempts to alter client expectancy and behavior using brief therapy introduction documents have yielded mixed results. This paper reports on the clinical evaluation of such a document which presented individual therapy clients with suggested in-therapy behaviors and offered them a choice as to therapeutic framework. The document told clients that they would be allowed to choose between short term and long term therapy, but woven into the descriptions of these alternatives were repetitions of suggestions for in-therapy behaviors which were intended to positively alter the therapy process and the clients' attitudes toward it. A third choice, no therapy at all, provided the opportunity to present information about what therapy would not offer (medical treatment, direct advise, etc.). Twenty-nine adult subjects (14 experimental, 15 control) were given either the experimental document or a control document (offering no suggested behaviors and no choices) immediately following their initial intake appointment at the North Texas State University Community Psychology Clinic.

This diploma thesis sets up two main aims: the first one is based on evaluation of mortality trends in European states using indicator life expectancy at birth and infant mortality rate. Development of age structure, indicators of demographic ageing and main causes of death is analyzed more in detail for five European states, Sweden, France, Italy, Czech Republic and Latvia. Second aim of this thesis is to describe differences of health status in Europe using descriptive statistics and cluster analysis. In this part of the thesis the differences among European states are evaluated using: health expectancy by self- perceived health, health expectancy by chronic morbidity and health expectancy based on disability. All variables are analyzed at age 65 and more and 80 and more. Conclusion of this thesis answers the question, if the Europe is, after more than twenty years, still divided from the perspective of mortality and health patterns between West Europe and former Eastern Bloc countries. Powered by TCPDF (www.tcpdf.org)

Despite evidence supporting a robust relation between common factors- aspects of the therapeutic setting that are common across all types of treatment- and treatment response, little is known about the mechanisms by which these common factors effect change. Two of the most well-researched common factors include the client’s expectations about the effectiveness of treatment (termed outcome expectancy), and the quality of the therapeutic relationship (termed working alliance). Using archival data, the present study tests the hypothesis that the relation between outcome expectancy and symptom reduction is mediated by the alliance following treatment for social anxiety disorder. Data were collected in a sample of 65 individuals who received cognitive behavioral therapy for social phobia with public speaking fears. Mediation analyses were conducted using Andrew Hayes’ Process Macro (Hayes, 2013). None of the mediation analyses were significant. These findings suggest that the mechanisms of common factor variables may vary by disorder.

Belöningssystem är något som många organisationer använder sig av för att bland annat skapa arbetsmotivation. Inom banksektorn används mestadels den monetära belöningen allmän bonus. Den allmänna bonusen är en kollektiv belöning som nästan alla i hela banken kan ta del av. I och med detta blir det intressant att studera om denna belöningen skapar arbetsmotivation för de anställda. Förväntningsteorin är en teori som beskriver hur individer skapar motivation. Den fokuserar på motivation i allmänhet, men har även använts som grund av forskare för att analysera arbetsmotivationen. Studiens syfte är att förklara bankpersonalens arbetsmotivation i relation till personalens egna förväntningar och deras upplevelse om värdet av den allmänna bonusen. Detta studeras genom en positivistisk forskningsfilosofi med en deduktiv forskningsansats, vilket grundas i att forskningen är hypotesprövande. Empiriska data mäts utifrån en kvantitativ metod i form av webbenkäter. Undersökningens resultat indikerar att den anställdes individuella upplevda värde av den allmänna bonusen samt personens upplevda nåbarhet av bonusen har en positiv inverkan på dennes arbetsmotivation. Med värde menas hur värdefull individen upplever att bonusen är. En begränsning som har gjorts i arbetet är att den endast studerar respondenter inom en svensk bankkoncern som använder sig av den allmänna bonusen. Detta för att vi förutsätter att bankerna kan ha olika krav, storlekar och regler avseende sådana belöningar. Forskning kring hur vidare banksektorns användande av ett allmänt bonussystem bidrar till ökad arbetsmotivation är nästintill ostuderat. Därför anses denna uppsats ha ett värde för att belysa motivationseffekten av att använda sig av sådana belöningssystem.

The ability to transfer knowledge to novel contexts is one of the most important goals that our educational institutions must achieve. Motivation is one of the many factors that influence students' learning, performance, and their ability to transfer. However, not many researchers have studied the role of motivation in transfer keeping in view Eccles' Subjective task value theory. The present study explored the role of subjective values students associate with cognitive development theories they studied in an educational psychology course, in their ability to transfer knowledge learned in lecture to a novel context. Participants were 45 college students in an educational psychology course. They were asked to complete the subjective task value instrument, the fundamental knowledge test and the transfer test. Based on the literature, it is hypothesized that if the subjective value of a task has a role to play in the level of transfer that learners display, there will be a strong correlation between their scores on the subjective task value instrument and transfer test. Nevertheless, the results showed that there is no relationship between learners' value beliefs and their ability to transfer. However, the results showed a significant relationship between fundamental understanding and transfer. Future research taking the nature of instruction into account and that test the learners for transfer multiple times during a single semester would perhaps give us a much clearer picture of the determinants of the learners' failure to transfer.

In recent years there has been a growing use of expectancy theory to study motivation and performance in accounting environments. Such research efforts have resulted in reporting some inconsistent findings and low explanatory power for the expectancy model. In an attempt to increase the explanatory power of the model, several researchers have suggested the inclusion of nonexpectancy components in the model. This research was undertaken to develop an integrative expectancy model by incorporating some elements of goal setting theory and attribution theory into the expectancy formulation. The study was also designed to provide empirical evidence on the validity of a within-subject design of the proposed model through an empirical investigation of auditors* performance behaviors to meet budgeted time in public accounting firms. Alternative performance behaviors to meet budgeted time were modeled in three choice processes. The first deals with auditors choice to report unfiltered time (i.e. report actual time worked) as opposed to filtered time worked (i.e., underreporting and sign-off behaviors). The second process deals with auditors' choice to engage in underreporting as opposed to sign-off behaviors. The third process deals with auditors' choice to reduce or overrule some audit procedures based on professional judgment. Data were collected using an anonymous questionnaire from a sample of auditors at the staff, senior, and supervisory staff levels of fifty-three national, regional and local accounting firms in the Dallas- Fort Worth area. Data received from 671 participants were analyzed using th Automatic Interaction Detector (AID3) and multiple regression techniques. The findings of this research support the expectancy formulation and its relevancy to the accounting environments. However, five nonexpectancy variables were found to have significant relationships with auditors' choice processes to meet budgeted time. These five variables were supervision, budget feasibility, length of experience, organizational level and firm size classification.

Au fil de notre voyage philosophique dans l'abîme de l'être-là de l'homme, il nous a été donné de constater que l'unique réaction qui a force de vérité et capable de maîtriser l'angoisse humaine devant la manifestation du mal, c'est le réflexe de la révolte. Cette révolte en la matière est une révolte contre la vie et contre l'auteur de cette vie. L'intelligence du mal y conduit inexorablement. Mais à quel prix ? Au prix d'une interdiction formelle demandant à Dieu de ne plus prendre pied avec l'humanité. Mieux faire le deuil de Dieu afin d'affirmer son moi souverain. Ce prix n'est pas négligeable, il est vertigineux pour l'homme. Il le propulse en un au-delà de lui-même. Tout lui semble permis désormais car il est le seul maître à bord du navire cosmique. Rien ne peut l'arrêter. N'étant plus soumis au pouvoir d'un Dieu suprême créateur, il peut faire tout car il a le dernier mot sur tout. Glorieuse liberté de l'homme ! Et pourtant cette liberté, cette puissance autonomique et pharaonique de l'homme aura révélé l'autre face tragique de la révolte. Une révolte qui aura conduit au pire mal absolu : le meurtre de son semblable. La mort a donc perdu de son caractère naturel, elle n'est plus un fait naturel et biologique, mais elle est devenue un fait imposé par l'homme à l'homme. Autrement dit, dans ce combat pour l'affirmation du moi, le plus grand vainqueur, le maître du monde, le maître absolu de demain, c'est la misère du monde. L'homme s'est révolté contre Dieu parce que l'injustice subie était incompatible avec l'idée d'un Dieu tout-puissant et bon ; ce Dieu a été mis de côté voire interdit de séjour sur la terre, mais la misère demeure. À l'évidence cette misère, plus puissante que la volonté même de l'homme, ne laisse aucune issue à l'homme. L'homme ne peut donc s'en tenir à la révolte contre la vie et contre Dieu, il lui faut une révolte contre la résignation face à cette misère. Cela suppose une révolte contre le désespoir. Désespérer contre toute désespérance. Sainte lucidité. Il n'y a pas d'autre moyen pour initier la sagesse humaine à cette révolte contre le désespoir que d'y entrer résolument dans la vie. Avoir confiance en la vie c'est - non pas comme cet optimisme qui voit dans cette misère une beauté et un bien pour l'homme – avoir le courage d'aimer cette vie. Aimer la vie c'est donner sens à son existence et au monde dans lequel se déploie cette vie. Cette attitude est responsabilité. Cette responsabilité est une chance pour l'homme lui-même et pour les autres. Par responsabilité, l'homme reçoit une nature qui fait qu'il diffère des autres étants et donc capable de dire « oui » ou « non ». Autrement dit, par sa responsabilité, l'homme accorde une valeur intrinsèque à la vie et à son existence. / Throughout our philosophical journey into the depth of the existence of the human, it was given to us to see that the only reaction which has the force of truth and capable of controlling human anguish before the manifestation of evil is the reflex of the revolt . This revolt in this area is a revolt against life and against the author of this life. The intelligence of evil lead inexorably. But at what price? At the cost of a formal prohibition, asking God not to take up with humanity. Better to grieve of God to assert its sovereign me. This price is not negligible, it is breathtaking to human. He propels one beyond himself. How ever it seems possible now because it is the only master on board the cosmic ship. Nothing can stop it. No longer subject to the power of a supreme creator God , he can do anything because he has the last word on everything. Glorious liberty of man! Yet this freedom , this autonomic and pharaonic power of human has revealed another tragic face of the revolt . A revolt that has led to the worst absolute evil : killing one's fellow man. Death has lost its natural character, it is no longer a natural biological fact , but it has become a fact imposed by man to man.In other words, in this struggle for self-assertion , the biggest winner , the master of the world , the absolute master of tomorrow is the world's misery . Man rebelled himself against God because injustice is incompatible with the idea of an all- powerful and good God. That God has been set aside or banned from the earth , but misery remains . Clearly this misery , more powerful than even the will of human , leaves no end to human. The man can not stick to revolt against life and against God , it a revolt against the resignation to the misery it needs. This implies a revolt against despair. Despair against all despair. Holly saintly. There is no other way to initiate human wisdom in this revolt against the hopelessness to enter resolutely in life. Trusting life is - not as the optimism that sees misery as beauty and good for man to have the courage to love this life. Loving life is to give meaning to his life and the world in which this life unfolds . This attitude is responsibility. This responsibility is a chance for the man himself and others . Responsibility for , the man receives a nature that makes it different from other beings and therefore able to say "yes" or "no." In other words, by his responsibility, human gives an intrinsic value to life and existence