The aim of the diploma thesis is to evaluate the position of the Czech Republic in the field of health tourism, particularly assisted reproduction. The theoretical chapters include the definitions of the following topics: health tourism, organization of tourist agents and tour operators, marketing methods and the issue of assisted reproduction. In the analytic part, the offer of the Czech Republic in this field is described, the survey investigating customer behaviour of the patients as tourists is evaluated and SWOT analysis of the Czech Republic and of its offer in the field of assisted reproduction is conducted. In the last part of the thesis, a tourism product including a fertility treatment is created and some distribution channels are suggested.

The first part of this work describes the Netherlands as a whole -- generally informations, its economical and tourist characterizations. The second part deal with Dutch incoming tourism to the Czech republic -- its development, characterizations, main trends and determinations. Dutch travel customs and reasons for visiting Czech republic are mentioned there. The third part analyse tourist services in detail. In terms of each of tourist service is mentioned, what Netherlanders demand, what situation in the czech marketplace is and in respect of this are sketched possible entrepreneurial opportunities for czech tourist facilities. The last part concretize and point out the greatest uncovered entrepreneurial opportunities.

The main purpose of the thesis is to evaluate the impacts of EU visa policy on incoming of Czech republic. For achieving this main purpose there were also defined sub-goals, which include comparison of the indicators of inbound tourism in Czech republic before and after joining Schengen Area and assessment of economic impact of applied EU visa policy on Czech republic. The diploma thesis is divided into seven chapters. The first three chapters introduce the theoretical overview of basic terms in the international tourism, statistical monitoring of tourism and visa policy. The next part of the thesis is devoted to analyzing the influence of EU visa policy on selected countries whose nationals require visas to EU. The final chapter appraises the results and brings the forecast of the situation without existence of common visa policy.

The theoretical part of this diploma thesis describes methods of incoming inspection with an emphasis on statistical sampling by attributes. The practical part contains an analysis of the qualifying process of suppliers and an analysis of the system of incoming inspection in the Kollmorgen Company. The outcome of the thesis is the system of sampling plans, review of the qualification process and setting up a parameter for monitoring the released parts into serial production.

Magistrinio darbo tikslas – išnagrinėti ir įvertinti atvykstamojo turizmo marketingo komunikacijos ypatumus ir jos atliekamą vaidmenį šalies įvaizdžio formavime. Darbo objektas yra 2009 m. Lietuvos valstybės lygmeniu vykdyta atvykstamojo turizmo marketingo komunikacija. Teorinėje dalyje analizuojama turizmo reikšmė, samprata ir rūšys; pristatomi turizmą Lietuvoje reguliuojantys teisės aktai ir institucijos. Turizmas identifikuojamas kaip vienas iš veiksnių įtakojantis bendrą šalies įvaizdį, o vykdoma turizmo marketingo komunikacija tiesiogiai didina šalies žinomumą tarptautinėje rinkoje. Pristatomi turizmą populiarinantys informacijos sklaidos kanalai ir priemonės. Akcentuojama kitų su turizmu tiesiogiai ar netiesiogiai susijusių veiksnių įtaka sėkmingai turizmo marketingo komunikacijai. Atliekant „Vilnius – Europos kultūros sostinė 2009“ atvejo analizę buvo nustatyta, jog ši nacionalinė programa nepasiekė visų savo užsibrėžtų tikslų dėl kelių priežasčių: ekonominio sąstingio pasaulyje, sunkaus Lietuvos pasiekiamumo 2009 m. oro keliu, nepakankamo Lietuvos žinomumo pasaulyje, Lietuvos ir užsienio žiniasklaidoje nepalankiai suformuotas VŠĮ „VEKS“ įvaizdis, nepasiektas sinergijos efektas tarp dviejų didžiausių 2009 m. renginių – VEKS ir Tūkstantmečio odisėjos. Verslo misijos „Buy Lithuania 2009“ atvejo analizė parodė, jog šio renginio organizavimo ir svečių aptarnavimo kokybė yra labiau priimtina NVS šalių atstovams. Verslo misijos dalyvių apklausa parodė Lietuvos žinomumo... [toliau žr. visą tekstą] / The aim of the master thesis is to examine and evaluate the peculiarities of incoming tourism marketing communication and its role in shaping country's image. The object of the study is cases of Lithuanian marketing communication projects in 2009 in order to promote incoming tourism. The theoretical part analyzes the importance of tourism, the concept and types, presents legal acts and institutions regulating tourism in Lithuania. Tourism is identified as one of the criteria that influence the overall image of the country, and tourism marketing communication directly increase the country's reputation in the international market. The information dissemination channels and means of tourism promotion are presented. Other tourism marketing communication influencing direct and indirect factors are emphasized. ‘Vilnius - European Capital of Culture 2009’ case study pointed out that this national program has not reached all of its stated objectives for several reasons: the world recession, a severe Lithuanian air-reach in 2009, the lack of Lithuanian awareness, Lithuanian and foreign media formed an unfavorable image of VECC, the synergy effect has not been achieved between the two largest events in 2009 – VECC and the Millennium Odyssey. Business mission "Buy Lithuania 2009" case analysis showed that the organization of the event, hospitality and service quality is more acceptable to the CIS representatives. Business mission participants’ survey showed that there is lack of... [to full text]

Historicamente, o papel do Estado está sempre se alterando, contudo ele é sempre essencial. As mudanças necessárias recentes no papel do Estado relacionam-se a um conjunto de transformações do final do século XX, tanto no cenário político quanto econômico. A primeira questão que surge no debate sobre a revisão do papel do Estado é o tamanho de suas necessidades de financiamento para promover a estabilidade, o crescimento e o bem-estar. A arrecadação tributária constitui a principal fonte de recursos utilizados no financiamento de programas governamentais e, por meio delas, o governo custeia suas despesas, suas necessidades de investimento e implanta políticas públicas. No Brasil, a reforma do Estado de 1995 buscou criar novas instituições legais e organizacionais que visavam sua modernização e aumento de eficiência. Neste sentido, a Receita Federal do Brasil, instituição que tem como objetivo arrecadação fiscal, vem aumentado sua receita tributária para que o governo estruture e implemente políticas públicas e sociais. Assim, este trabalho busca verificar a eficiência na arrecadação dos recursos pelo governo federal como forma de promover o desenvolvimento e, conseqüente, bem-estar. Para avaliar a eficiência foi aplicada a técnica de Análise Envoltória de Dados. Os resultados indicam que apenas uma das dez regiões fiscais apresentou eficiência em todos os períodos, e outras duas apresentaram eficiência em pelo menos um período. Com relação à eficiência, o estudo revelou a formação de quatro clusters, em que são agrupadas as regiões fiscais. Os resultados sugerem a utilização da região fiscal eficiente como benchmark. / Historically, the role of the State is always changing, however it is always essential. The necessary changes in the recent role of the State are related to a number of changes to the end of the twentieth century, both the political scene as economic. The first question that arises in debate on the review of the role of the State is the size of your funding needs to promote stability, growth and welfare. The incoming tax is the main source of resources used in the financing of government programs and, through them, the government funds their expenses, their for investment and deploy public policies. In Brazil, the reform of the State in 1995 sought to create new organizational and legal institutions that aimed at its modernization and increased efficiency. In this way, the Federal Incoming Office of Brazil, an institution that aims to tax collection, has increased its incoming tax to the government structure and implement social and public policies. Therefore, this paper checks the efficiency in collection of resources by the federal government as a way of promoting development and, consequently, welfare. To assess the efficiency it was applied the Data Envelopment Analysis technique. The results indicate that only one of ten regions tax presented efficiency at all times, and two others had efficiency by at least one period. With respect to efficiency, the study revealed the formation of four clusters, which are grouped in the regions tax. The results suggest the use the efficient region tax as a benchmark.

Submitted by Silvana Teresinha Dornelles Studzinski (sstudzinski) on 2015-05-13T17:29:21Z No. of bitstreams: 1 SergioAlmeidaMigowski.pdf: 15556294 bytes, checksum: dc5d2a34ae899ee36251c478b32966f2 (MD5) / Made available in DSpace on 2015-05-13T17:29:21Z (GMT). No. of bitstreams: 1 SergioAlmeidaMigowski.pdf: 15556294 bytes, checksum: dc5d2a34ae899ee36251c478b32966f2 (MD5) Previous issue date: 2011-10-31 / Nenhuma / Um problema considerável enfrentado pelas organizações hospitalares é a alta rotatividade dos seus profissionais de enfermagem. Especificamente, no estado do Rio Grande do Sul, que adota um modelo de hospitais capaz de atender, simultaneamente, clientes particulares e de convênios privados, além do convênio público disponibilizado pelo Sistema Único de Saúde (SUS), esta característica implica em perda de valiosas competências, com reflexos no seu desempenho organizacional. O impacto desta rotatividade na redução da qualidade dos serviços prestados tem sido objeto de estudos na literatura, mas não parece ser este o caso de um hospital localizado no estado do Rio Grande do Sul. Apesar de seus elevados índices de rotatividade, tem mantido a certificação que comprova sua qualidade através da Acreditação Hospitalar – Nível 3. Há alguns anos, seu programa de qualidade tem sido focado em métodos de capacitação de profissionais ingressantes, além de programas de educação continuada. O objetivo deste estudo é analisar se métodos de capacitação de enfermeiros e técnicos em enfermagem ingressantes permitem a manutenção da qualidade do serviço de enfermagem prestado. Foram aplicados questionários a 23 enfermeiros e 10 técnicos em enfermagem, do total de 40 profissionais ingressantes, sobre sua percepção em relação à aquisição de competências específicas durante a capacitação. Simultaneamente, 10 enfermeiros e 5 técnicos em enfermagem antigos responderam sobre suas percepções em relação aos enfermeiros novos, enquanto 14 enfermeiros e 12 técnicos antigos responderam sobre os técnicos em enfermagem novos. As variáveis analisadas neste questionário foram conhecimentos (conhecimento técnico e prospectivo), habilidades (comunicação eficaz e visão integrada de processos) e atitude (liderança). Os dados foram inseridos no programa SPSS, versão 18, utilizando o Teste Não Paramétrico de Mann-Whitney. Foi realizada uma observação não participante de 40 horas, uma entrevista com os profissionais antigos da instituição, a análise de indicadores assistenciais de enfermagem e utilizado um questionário feito pela coordenação do programa de capacitação com os profissionais ingressantes. Houve similaridade nas percepções de enfermeiros ingressantes e profissionais de enfermagem antigos de que ocorreu a apreensão da competência habilidades durante a capacitação, enquanto que técnicos em enfermagem ingressantes e profissionais antigos destacaram a competência atitude como a mais percebida após a capacitação. Os indicadores assistenciais mostraram redução significativa nos valores de erros de medicação e de flebites e elevação nos índices de queda de pacientes, tendo melhora acentuada após a implantação do atual método de capacitação. As entrevistas com profissionais ingressantes indicam grande satisfação com o método implantado, o que coincide com as entrevistas realizadas com os profissionais antigos que destacam a atitude e os conhecimentos apreendidos pelos profissionais ingressantes como diferenciais do atual método. A triangulação destas evidências sugere que o método de capacitação existente reflete na elevação da qualidade do serviço assistencial prestado pelos profissionais ingressantes, apesar de estarem inseridos em um ambiente de alta rotatividade. / A considerable problem faced by hospital organizations is the high turnover of its nursing professionals. Specifically, at the Rio Grande do Sul State, which adopts a model of hospitals capable to assist, simultaneously, private customers and private plans customers, as well the the public health system provided by the Sistema Único de Saúde (Unique Health System), this feature leads to loss of valuable competences, with reflections on its organizational performance. The impact of this turnover in the reduction of the quality of the services provided has been object of studies in theliterature, but it doesn’t seem to be the case of a hospital located in the Rio Grande do Sul State. Despite its elevated turnover rates, it has maintained the certification that proves its quality through the Hospital Accreditation - Level 3. In the last years, its quality program has focused on incoming professionals training methods and continued education programs. The aim of this study is to analyze if the incoming nurses and nursing technicians training methods allow the maintenance of the quality of the nursing service provided. Questionnaires were administered to 23 nurses and 10 nursing technicians, from a total of 40 incoming professionals, on their perception of the acquisition of specific competences during the training. Simultaneously, 10 current nurses and five existing nursing technicians answered about their perceptions of the new nurses, while 14 existing nurses and 12 current technicians answered about the new nursing technicians. The variables analyzed in this questionnaire were knowledge (technical and prospective knowledge), skills (effective communication and integrated view of processes) and attitude (leadership). Data were inserted into the SPSS program, version 18, using the Non-Parametric Mann-Whitney Test. We performed a non-participant observation of 40 hours, an interview with the current professionals of the institution, the analysis of nursing care indicators and used a questionnaire administered by the training program coordination to the entrant professionals. There was similarity in the perceptions of incoming nurses and existing nursing professional that occurred the apprehension of the competence skills during the training, while incoming nursing technicians and existing professionals highlighted the competence attitude as the most noticed after the training. The care indicators showed significant reduction in the amounts of medication errors and of phlebitis and elevation in the patient fall rate, with marked improvement after the implementation of the current training method. The interviews with the incoming professionals indicate great satisfaction with the implanted method, coinciding with the interviews performed with the current professionals that highlight the attitude and the knowledge apprehended by the incoming professionals as differentials of the current method. The triangulation of these evidences suggests that the existing training method reflects in the elevation of the quality of the care service provided by the entering professionals, despite being placed inan environment of high turnover.

Magistro baigiamajame darbe nagrinėjama tema – turizmo sistemos raida Lietuvoje – yra aktuali dėl pokyčių, susijusių su Lietuvos įstojimu į ES ir NATO, įsijungimu į Šengeno erdvę, taip pat dėl pasaulį ištikusios finansų krizės, kuri Lietuvoje susijusi su ekonomine recesija. Tyrimo objektas – Lietuvos turizmo sistemos raida, tikslas – atskleisti jos funkcionavimo ir plėtros ypatumus, suformuluojant bendrąją plėtros koncepciją ir jos vietą eurointegracinių procesų erdvėje. / The topic of this master thesis: the development of tourism system in Lithuania. Notably, this field is highly relevant due to the recent changes regarding our international politics e.g. the integration into the European Union, NATO and accession to the Schengen air zone. Similarly, the current crisis in the financial markets worlwide is the cause of economic reccesion in Lithuania, what is also one of the factors that might reinforce a stagnation in the field of tourism in our nation.

Kina är idag en av världens ledande ekonomier och placerar sig på andra plats gällande landets BNP. Under de senaste åren har tillväxten av Kinas turistnäring ökat i en snabb takt. En av de bidragande faktorerna bakom detta är att regler och gränser har luckrats upp och ger kineserna möjlighet att besöka allt fler destinationer världen över. Från år 2000 till 2012 har Kinas utrikesturism ökat från 10 miljoner resor till 83 miljoner. Med sin stadiga årliga befolkningstillväxt beräknar UNWTO, United Nations World Tourism Organization, att 100 miljoner kineser kommer att resa redan innan år 2015. Frågan är om, och hur Sverige ska satsa på att attrahera det ökade antalet resande kineser. / China is currently one of the world's leading economies and is ranked in second place in terms of GDP. In recent years, the growth of China's outbound tourism has increased rapidly. Contributing factors behind the increase are the new rules and regulations regarding outbound tourism, which gives the Chinese people the opportunity to visit more destinations worldwide. From the year of 2000 to 2012, China's outbound tourism has increased from 10 million travels to 83 million. With China’s steady annual population growth UNWTO, the United Nations World Tourism Organization, estimates that 100 million Chinese will be traveling before the year of 2015. The question is whether, and how, Sweden should attract the growing numbers of Chinese travelers

JUŠKELIS, Paulius. (2007) ES Struktūrinių fondų paramos poveikio įvertinimas Lietuvos atvykstamajam turizmui. Magistro baigiamasis darbas. Kaunas: Vilniaus universiteto Kauno humanitarinis fakultetas. 65 p. SANTRAUKA RAKTINIAI ŽODŽIAI: Europos Sąjungos struktūriniai fondai, ekonominio poveikio vertinimas, atvykstamasis turizmas. 2004 m. Lietuvai tapus Europos Sąjungos nare, ji įgijo teisę gauti ES struktūrinių fondų finansinę paramą. Vienas iš remiamų ūkio sektorių – atvykstamasis turizmas. Esami duomenys rodo, kad turėdama gausius gamtinius ir kultūrinius išteklius, Lietuva galėtų geriau išnaudoti šio sektoriaus potencialą. Naujas finansinis instrumentas – galimybė šių tikslų įgyvendinimui. Siekiant pagrįsti bet kokių investicijų poreikį, būtina nuosekliai įvertinti jų poveikį ir efektyvumą. Tačiau reikia pastebėti, jog šiuo metu tiek Lietuvoje, tiek užsienyje nėra vieningos kompleksinės investicijų į atvykstamojo turizmo sektorių efektyvumo vertinimo metodikos. To pasekoje sudėtinga palyginti šių investicijų efektyvumą su investicijomis į kitus sektorius, pagrįsti jų poreikį visuomenei, patikrinti ar buvo pasiekti užsibrėžti rodikliai. Tyrimo objektas – investicijų į atvykstamojo turizmo sektorių makroekonominis poveikis. Analizuojamas ES struktūrinių fondų paramos Lietuvos atvykstamojo turizmo sektoriui poveikis šalies ekonomikai: užsienio prekybos balansui ir bendrajam vidaus produktui, darbo rinkai bei šalies biudžetui. Tiriamojo laikotarpio trukmė – 2005-2009 m. Pirmoje... [toliau žr. visą tekstą] / JUŠKELIS, Paulius. (2007) EU Structural Funding for Lithuanian Incoming Tourism Sector. Evaluation of Impact. MBA Graduation Paper. Kaunas: Kaunas Faculty of Humanities, Vilnius University. 65 p SUMMARY KEYWORDS: European Union structural funding, economic impact evaluation, incoming tourism. Lithuania joined the EU in 2004 and received a right for EU structural funding. Incoming tourism is one of the subsidized sectors. Although Lithuania possesses high natural and cultural resources, incoming tourism sector is not developed enough yet. The new financial instrument is a good possibility. In order to prove effectiveness of the investment, there is a need for consecutive evaluation of an economic impact. Today no unified incoming tourism economic impact evaluation model is used. As a result it is difficult to compare investment effectiveness into different sectors, substantiate their need to the society, check if the results were reached. Object of the research – an economic impact of investment into incoming tourism. An impact on trade balance and gross national product, labor market, national budget is analyzed. Period of the research – year 2005 to year 2009. The first chapter analyses the situation of Lithuanian incoming tourism sector. The importance for the economy, possibilities and problems are analyzed. The possibilities of investment are also reviewed. The second chapter is devoted to analysis of tourism impact on economy. An impact on trade balance, gross domestic... [to full text]