The analysis of the manuals of etiquette in the |new| social settings was the research object of the present study, specifically, with regard to forms of discipline of behavior in contemporary society. We assumed that the speeches contained in these manuals of etiquette generate senses and meanings among the social groups producing interchangeable roles in manners and behaviors of individuals who supposedly coexist harmonically in any spheres of social conviviality. Thus, we investigated if the printed label manuals would occupy some space in contemporary Brazilian society amid a media information multidimensional universe, where face-to-face interaction can be mediated by virtual interactions. And why the manuals of etiquette? By performing as the more traditional means of teaching and playing rules of civility. In a large universe of information within the virtual space and networked, they continue to be extensively published in Brazil, even with quick reprints and code updates. Analyzing the forms of aesthetic and functional discipline of the body in the society of consumption, with empirical reference manuals of etiquette in the 21st century, was the general objective that has guided this study. We opted for the bibliographical research supported in AD-discourse analysis, because it enabled us to understand what the speeches of etiquette manuals have to say about the society in which it operates, since it´s a parcel her that legislates these codes and extends the exercise of reproduction. Finally, we consider that the manuals of etiquette more than a |tom| providential used today are not simply certain rules; for everything there is an argument. A range of options is shown to readers. Fitting the same mediate the right decisions. If there is a concept of right; There are preconditions. If the editorial market invests in segment, is because there are expansive consumers, even with the widespread speech of the individualities, subjectivities, the freedom of action. / A análise da influência dos manuais de etiqueta nas novas configurações sociais constituiu o objeto de pesquisa do presente estudo, especificamente, no tocante às formas de disciplinamento dos comportamentos na sociedade contemporânea. Partimos do pressuposto que os discursos contidos nesses manuais de etiqueta geram sentidos e significações entre os grupos sociais engendrando papéis intercambiáveis nos modos e comportamentos dos indivíduos que, supostamente, coexistem harmonicamente em quaisquer esferas do convívio social. Desse modo, investigamos se os manuais de etiqueta impresso ocupariam ainda algum espaço na sociedade brasileira contemporânea em meio a um universo midiático de informações multidimensionais, onde a interação face a face pode ser mediada pelas interações virtuais. E por que os manuais de etiqueta? Por se apresentar como o mais tradicional meio de ensinamento e reprodução de regras de civilidade. Num amplo universo de informações dentro do espaço digital e em rede, eles continuam sendo extensivamente publicados no Brasil, inclusive com rápidas reedições e atualizações de códigos. Analisar as formas de disciplinamento estético e funcional do corpo na sociedade do consumo, tendo como referência empírica os manuais de etiqueta do século XXI, foi o objetivo geral que norteou esse estudo. Optamos pela pesquisa bibliográfica apoiada na AD - Análise do Discurso, porque nos possibilitou compreender o quê os discursos dos manuais de etiqueta tem a dizer sobre a sociedade em que se insere, já que é uma parcela dela que legisla esses códigos e amplia o exercício da reprodução. Por fim, consideramos que os manuais de etiqueta muito mais do que um tom providencial utilizado na atualidade, não são regras simplesmente determinadas; para tudo existe uma explicação, uma informação a mais, uma argumentação. Pois, um leque de opções é demostrado aos leitores. Cabendo aos mesmos mediar às decisões certas. Se existe um conceito de certo, existem predeterminações. Se o mercado editorial investe no segmento, é porque há público consumidor expansivo, mesmo com o propagado discurso do respeito às individualidades, às subjetividades, á liberdade de ação.

Orientador: Claudio Henrique de Moraes Batalha / Tese (doutorado) - Universidade Estadual de Campinas, Instituto de Filosofia e Ciencias Humanas / Made available in DSpace on 2018-08-10T21:20:53Z (GMT). No. of bitstreams: 1 Siqueira_Uassyrde_D.pdf: 1675389 bytes, checksum: bcd6615b82eb72fee17d8b56d7a46ca0 (MD5) Previous issue date: 2008 / Resumo: O objetivo dessa tese é estudar algumas das associações fundadas e freqüentadas pelos trabalhadores paulistanos, entre 1890 e 1920, como os sindicatos e os clubes recreativos, e também os espaços de lazer, como os armazéns e os botequins. Dessa maneira, é possível perceber diferentes identidades ¿ sejam as articuladas em torno do trabalho, sejam as articuladas em torno de outras categorias, como italianos e negros ¿ e também os conflitos que marcaram o processo de formação da classe trabalhadora paulistana / Abstract: This thesis intend to study some associations created and attended by workers of São Paulo City, between 1890 and 1920. Through those associations such as the trade unions and recreational clubs, and also other leisure places such as the bars and grocery stores, is possible to perceive different identities ¿ whether around work or other identities categories, like italians and blacks groups ¿ as well as the conflicts that marked the working class formation process in São Paulo city / Doutorado / Historia Social / Doutor em História

Native American women played a key role in negotiating relations between settler and Native society, especially through their relationships with white men. Yet they have traditionally languished on the sidelines of Native American and colonial American history, often viewed as subordinate and thus tangential to the key themes of these histories. This dissertation redresses the imbalance by locating women at the centre of a narrative that has been dominated by discourses in masculine aspirations. It explores the variety of relations that developed between men and women of two frontier societies in eighteenth century North America: the Creeks of the Southeast, and the Mi’kmaq of Nova Scotia. This dissertation complicates existing histories of Native and colonial America by providing a study of Indian culture that, in a reversal of traditional inquiry, asks how Native women categorised and incorporated white people into their physical and spiritual worlds. One method was through ritualised violence and torture of captives. As primary agents of this process women often selected, rejected or adopted men into the tribes, depending on factors that ranged from nationality to religion. Such acts challenged contemporary Euro-American wisdom that ordained a nurturing, auxiliary role for women. However, this thesis shows that ‘anomalous’ violent behaviours of Indian women were rooted in a femininity inculcated from an early age. In this volatile world, women were not shielded from the horrors of war. Instead, they became one of those horrors. Therefore, viewing anomalous actions as central to the analysis provides an understanding of female identities outwith the straitjacket of the Euro-American gender binary. With violence as a legitimate and natural expression of feminine power, the Indian woman’s character was far removed from depictions of the sexualised exotic, self-sacrificing Pocahontas or stoic Sacagawea. The focus on women’s violent customs, which embodied several important and unusual manifestations of Native American femininity, reveals a number of jarring behaviours that have found no home within colonial literatures. These behaviours included sanctioned infanticide and abortions, brutal tests for adolescents, scalp dancing and death rites, cannibalism, mercenary wives and sadistic grandmothers. With limited means of incorporating such female characteristics into pre-existing gender categories, the women’s acts were historically treated as non-representative of regular Indian lifeways and thus dismissed. Colonial relations are therefore analysed through an alternative lens to accommodate these acts. This allows women to construct their own narrative in a volatile landscape that largely sought to exclude those voices, voices that challenged dominant ideologies on appropriate male-female relations. By constructing a new gender framework I show that violence was a vehicle by which women realised, promoted and reinforced their tribal standing.

The object of this thesis is to explore the representation of ‘ Thainess ’ in Thai wedding magazines. The thesis adopts semiotic and multimodal analysis as methods to examine how cover pages, photographs, editorial contents and advertisement s in the magazines communicate their denotative and connotative meanings through primary markers and modality markers such as pose, objects, setting, framing, lights, shadow and colour tone. Subsequently , each image is examined through its depiction of people in the image to determine any st ereotypical cultural attributes that highlight a distinction between the traditionalised Thai and modernised Thai bride. This thesis argues that the legacy of Thailand ’ s semi colonial history constructs an ambivalent relationship with the West and Thailand ’ s self - orientalising tendency, as well as the diffusion of hybrid cultures and modern Thai beauty ideals. Self - orientalising tendencies and the desire to encapsulate ‘ Thainess ’ are thusly observed in the magazines ’ representation of traditional ‘ Thainess ’ with a nostalgic overtone, by linking the ideals of traditional beauty to the imagined qualities of heroines in Thai classic literature and aristocratic ladies from pre-modern Siam through fashion and traditional beautifying remedies.

This inter-disciplinary thesis addresses the long term continuity and change found in representations of Scottish royal authority through state ceremonial bridging the gap between medieval and early modern across four centuries. Royal ceremony in Scotland has received very haphazard research to date, with few attempts to draw comparisons that explore how these crucial moments for the representation of royal authority developed over the course of a number of centuries. Three key royal ceremonies – inaugurations/coronations, funerals and weddings (with consort coronations) – form the core of this study of the Scottish monarchy from c.1214 to c.1603, and were chosen due to their integral position in the reign of each monarch. The issues of succession and security of hereditary monarchy dictate that the ceremonies of death and accession are inescapably intertwined, and funerals and coronations have been studied in unison together for other European comparators. However, the frequency of minor accessions, early and violent deaths, absentee kingship and political upheaval in Scotland across the time period determined from an early stage that weddings – often the first occasion for Scottish monarchs to project their personal adult authority and the point at which Scotland had the widest European audience for their display – were essential to forming a rounded view of developments. By offering a detailed analysis of these ceremonial developments across time, this study will provide the framework from which further research into royal ceremony and its place as essential platform for the dissemination of royal power can be undertaken. The thesis focuses upon key questions to illuminate the developments of these ceremonies as both reflectors of a distinct Scottish royal identity and representative of their integration within a broader European language of ceremony. How did these ceremonies reflect the ideals of Scottish kingship? How were they shaped to function within the parameters of Scottish governance and traditions? How was the Scottish crown influenced by other monarchies and the papacy? How did it hope to be perceived by the wider European community and how was royal power exercised over its subjects in this transitional period of Scottish history? The focus upon Scotland’s visual forays on the international stage and varied relations with European actors has required a continual comparison with other European countries across this time period, with particular attention being paid to England, France, Ireland and the Low Countries. Within the context of a highly public and interactive era of display and posturing by great leaders across Europe, crucial points this thesis engages with include: what made the Scottish ceremonies unique? And how can this further our understanding of that which lay beneath such representations of royal authority?

Zugl.: Konstanz, Univ., Habil.-Schr., 2005

Rural tourism is a long-established practice in the industrialised West, but it is a comparatively recent and on-going development in postsocialist contexts. This thesis examines the development of rural tourism in Romania and draws on fieldwork carried out in one of the oldest and most popular destinations of the country, as well as in a newer and less visited location. As homestays are central to rural tourism, my research has an extensive focus on what happens with guesthouses and their owners. Countryside tourism is a practice grounded in a discourse that praises images of unspoilt nature, close-knit communities, material and cultural heritage and natural healthy food. Discourses about rurality also suggest that for city dwellers, village stays in their own countries can provide a way of getting in touch with their national identity, building, at the same time a sense of belonging. In Romania, such discourses are promoted by NGOs, state institutions and tour operators that aim to develop rural tourism. In spite of their efforts, in the destinations that I studied, rural tourism has strayed away from the ideal model. Instead of bucolic cottages inspired by the vernacular architecture of the region, hosts welcome their guests into large, modern villas equipped with state-of-the art amenities. Tourists too show a strong concern with material aspects of their accommodation, they rarely venture in outdoor pursuits and have little interest in notions of ‘heritage’ or ‘traditions’. My findings show that the lived experiences of local entrepreneurs have shaped worldviews that in many respects are at odds with the ideal models and best tourism practices promoted by various institutions. I also show how hosts and guests share similar notions of achievement and success and how this has turned rural tourism into a house-centred event. In explaining why discourses have little grounding in reality, I pay close attention to the economics of tourism, trying to understand guesthouses as businesses interlinked both with the wider forces of the market and with the socio-economic history of rural Romania. I show how the development of pensiuni was influenced by specific material and social constraints, arguing that a long history of living under oppressive regimes actually endowed locals with qualities that made them ready to embark on entrepreneurial pursuits. I also examine how kinship can be both a catalyst for growth and a factor that contributes to the stagnation or decline of businesses. Most notably, however, it was the unstable and burdensome legislative environment that had perhaps the strongest impact over the evolution of guesthouses, determining over half of the owners to stay in the shadow economy. My findings raise questions about the effectiveness and utility of many of the norms currently imposed on tourist entrepreneurs and I conclude by discussing a few ways in which institutions could respond better to the needs of guesthouse owners.

Doctorat en sciences sociales, politiques et économiques / info:eu-repo/semantics/nonPublished

Argues that Of Mice and Men is not only a tale of morality, but also a representation of the political themes found in In Dubious Battle and The Grapes of Wrath. Establishes that Steinbeck does not simply divorce himself from the labor themes of the other two books; rather he uses this novel as a representative account of the social events taking place in California during the 1930s. Examines aspects of the split hero as found in the novel's two main characters, George and Lennie, who resemble a dark rider coming into a ranch with nothing more than a dream of a better life.

PhD (African Studies) / Centre for African Studies / African authors play a significant role in passing on African folklore. Their writing is often influenced by their lived experiences and the social context embedded within folklore. Folklore houses the cultural beliefs, customs and traditions of a society and is passed on from one generation to the next through oral and written literature. Many African authors’ works instil an appreciation of people’s African identity, customs and beliefs. The aim of this study was to explore the extent to which folklore had influenced the writings of four selected African authors: Chinua Achebe, a renowned author from Nigeria, Ngũgĩ wa Thiongʹo from Kenya, Es’kia Mphahlele and Andrew Nkadimeng, both from South Africa. These African authors, who chose to write their stories in English rather than in their African language, were influenced by the folklore they were exposed to in their upbringing. The objective of the study was to identify various aspects of folklore and demonstrate how folklore had remained entrenched in the writings of these African authors, despite the fact that they were telling their stories in the English language. The research was qualitative in nature and a hermeneutic research method was used to describe and interpret the meaning of texts as used by the authors and to explore the influence of folklore in the text. The study will be a useful resource for teachers in the Further Education and Training (FET) band in schools (grade 10 to 12) which includes folklore studies as part of its syllabus. Currently, folklore is studied in schools only in terms of Oral Literature. However, Oral Literature is just one aspect of folklore, as is discussed in this study. The study will also contribute towards efforts to re-establish Africans’ dignity and identity / NRF