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Mass Customization auf dem chinesischen Automobilmarkt : logistische und produktionswirtschaftliche Handlungserfordernisse für Auslandswerke /Schmidt, Matthias. January 2009 (has links)
Universiẗat, Diss--Bremen, 2008.
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Mass Customization im Bekleidungshandel : wachstumsorientierte Absatzsysteme für individuelle Bekleidungsprodukte am Beispiel der industriellen Maßkonfektion /Tietz, Christian. January 2007 (has links)
Universiẗat, Diss--Münster (Westfalen), 2005.
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Möjliggörande av högreproduktionstakt vid tillverkning av kundanpassade ytterväggselementTingström, Björn, Gunnarsson, Anton January 2014 (has links)
Inom trähusbranschen har den ökade kundanpassningen av bostäder gjort att företag fått allt svårare att möta efterfrågan utan att tappa i lönsamhet. Syftet med det här arbetet är att ta reda på hur ett medelstort svenskt trähusföretag, som tillverkar en stor mängd kundanpassade bostäder ska kunna erbjuda en stor mängd kundvariation utan att förlora i effektivitet och lönsamhet. Flera av lösningsförslagen som presenteras handlar om att öka flexibiliteten på produktionslinan för väggar. Om flera olika väggmodeller ska kunna tillverkas på samma linje utan att komplexiteten minskar måste arbetet kunna utföras snabbare, eller bli gjort snabbare. Våra förslag, som bygger på teorier från mass customization handlar om att skapa initiativ till att omfördela arbetskraft och resurser, så att rätt personer finns på rätt plats för rätt typ av vägg. Det handlar också om att minimera skillnaderna mellan de två typer av väggmodeller som finns för att göra det lättare för montörer att lära sig memorera moment, och därmed påskynda processen av inlärning.
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Product uniqueness as a driver of customer utility in mass customizationFranke, Nikolaus, Schreier, Martin 06 1900 (has links) (PDF)
Mass customization (MC) constitutes a promising strategy for companies which aim to provide products which are better adapted to individual customers' aesthetic and functional preferences. Drawing on commodity theory, we argue that the perceived uniqueness of a self-designed product is a second driver of utility in MC. We find that in addition to the significant effect of aesthetic and functional fit, the perceived uniqueness of a self-designed product (1) contributes independently to the utility a customer experiences, and (2) that this effect is moderated by the consumer's need for uniqueness. In product categories which can serve this counterconformity motive for consumers, this suggests that MC toolkits should be constructed with the objective of facilitating the creation of unique products as well as providing affirmative feedback that this uniqueness has been achieved. (authors' abstract)
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Escritório de gerenciamento de projetos (PMO) como estratégia de customização de soluções na indústria eletroeletrônica. / Office management of project (PMO) how strategy for customization for solutions in electric and electronic.Candido, Roberto 19 December 2007 (has links)
Este trabalho tem como objetivo apresentar um Modelo de Escritório de Gerenciamento de Projetos, que viabilize o atendimento diferenciado a clientes. Tendo em vista a expansão e a globalização do mercado associada à crescente competitividade das empresas buscando atender os clientes, cada vez mais exigentes na qualidade dos produtos somados a seus interesses individualizados, surgiu a necessidade de adequar a produção para a personalização do consumidor. Essa modelagem foi estruturada a partir de um Estudo de Caso mediante uma pesquisa exploratória e buscou como fonte de referência a Bematech Soluções em Automação Comercial, empresa de grande porte do segmente eletroeletrônico, que se apresentou apropriada para o estudo face ao seu estágio de crescimento e à intenção de ampliar sua presença no mercado. Atualmente suas atividades comerciais estão voltadas para o atendimento de pequenas e médias empresas varejistas, mediante uma rede de revendas distribuídas regionalmente. Este procedimento, que é eficiente para o segmento, é um limitador para a ampliação de mercado desejado pela empresa. Em planejamentos realizados pela empresa definiu-se ampliar o espectro de clientes, buscando atender os grandes varejos com o oferecimento de soluções customizadas, a partir de uma linha produzida em massa. Esta pesquisa, portanto, apresenta como estruturar uma nova Unidade de Negócios fundamentada nos conhecimentos sobre um Escritório de Gerenciamento de Projetos, como elemento de proporcionar a Customização de Soluções para atendimento exclusivo a cada cliente. / This work has objective a Model Project Management Office that makes possible the differential attendance to customers. In view of the expansion and globalization of the market, associated to the competitive of the companies seeking to attend the customers, more and more demanding at the qualities of products added to their individualized interests, came up the necessity to fit the production for the consumers personalization. This modeling was structured from a Case Study by an exploratory research and attempted source the Bematech Solution in Commercial Automation, enterprise of great importance at the hardware segments, that presented itself proper for study, according to its period of growth and the purpose to extend its presence in the market. Today, its commercial activities are turned toward the attendance of small and average retail companies, through a net of resale distribution regionally. This procedure, that is efficient for the segment, limits the magnifying of the market required by the company. In planning carried out by the company, it was defined the specter of consumers, trying to attend the great retails with the proposing of customized solutions, from a mass producing line of products. This research, therefore, presents how to frame a new Business Unit based on the knowledge on an office of Project Management Office (PMO), as element to provide the Customization of Solutions for each customers exclusive attendance.
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QUALITY AS A COMPETITIVE TOOL FOR TAILOR STORE ABAsanka Srimal, Waduge January 2010 (has links)
"Customer Satisfaction is a Continuous Process which does not begin or end witha purchase".Slogans of “Quality" can be viewed all around the corners of factories, whichhas emerged as the managerial imperative from the past decade. But Qualityfailures, rejections & cancellations are still apparent. Therefore, we shouldinvestigate and prepare an action plan to experience the real achievementthrough producing quality products, to “Delight our Customers".The Author of this study has recognized the extent of misunderstanding, missmanagement of production process and Quality Systems and did select specificresearch methods in order to satisfy the aim of the investigation. Moreover, Authorhas selected one of Swedish based retailer namely Tailor Store AB, companywhich is very successful in web base mass customization.After analyzing the company Author has published a Quality handbook for theTailor Store AB. / Program: Textilekonomutbildningen magister
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A novel approach to computer-aided configuration design based on constraint satisfaction paradigmLi, Jingxin 28 February 2005
The trend in todays manufacturing industry is changing from mass production to mass customization. The companies which win the markets are those which can deliver highly customized products at the fastest rate and allow for life-cycle participation of customers regardless of where they are and when they participate. One of the strategies for implementing the mass customization paradigm is to implement the product development according to the assemble-to-order (ATO) pattern. Under the ATO pattern, the design of a product becomes the determination of a configuration which contains a set of pre-developed components configuration design for short. The configuration design problem can be well treated as a constraint satisfaction problem (CSP). The mature methods are available for CSP, but there are several limitations with CSP for configuration design.
This thesis proposes a novel approach to configuration design. This approach is based on a CSP but adds a wrapper (product data model, PDM for short) over the CSP model. Consequently, both the customer and the other life cycle development programs only communicate with the PDM, and a more intelligent and user-friendly computer system for configuration design can then be implemented. Both the conceptual design and implementation of such a wrapper are discussed in this thesis. A computer prototype system for elevator design is developed for demonstrating the effectiveness of this approach.
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WEB-BASED PRODUCT CONFIGURATION FOR MASS CUSTOMIZATION : Towards developing mass customization strategyRistov, Pero, Trpeska Ristova, Ana January 2011 (has links)
The increasing demand towards products and services that perfectly matches the customer needs is evident, so the manufacturing trends are aiming to produce small unit of customized product in large total volumes. The advances in manufacturing and information technologies provided great opportunities to achieve cost-effective mass customization. The purpose of this study was to have a holistic view on under-standing how entrepreneurs in small companies employ and effectively manage mass customization realization. The focus was placed in identifying what are the major factors that influence successful mass customization, how available technologies are enabling this process and how companies achieve value co-creation with the customers. In order to study the practical implementation of mass customization four case studies have been conducted. The information gathered was categorized and the preliminary theoretical framework was used as a template to compare the empirical results. The results show that every strategy for mass customization has to be customizes according to the particular product/service, market, customers, and the available technology for cost efficient implementation of mass customization. In a mass customization system value co-creation is achieved by direct customer integration and is benefiting from economies of integration. The challenge is to balance the system to the right degree, so socially and technologically efficient environment can bring higher value for the customers and better business opportunities for the companies. / This Master Thesis project has been carried out as part of "Production Development and Management" Program at JTH and "Information Technology and Management" program at JIBS.
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3D PRINTING FOR END PRODUCTS : A case study of the industry, its capabilities and value chainMorales Cantú, Karina Marisol, Wisalchai Jonsson, Erik January 2012 (has links)
Our aim is to answer whether or not 3D printing is capable of achieving mass customization and mass production, since answering this might help predict a shift within manufacturing industries and the use that this technology has had the past years. Further, our aim is to give an overall view of the industry of companies offering 3D printed goods for end use through an e-commerce marketplace and its value creating activities. The overall aim is to contribute to fill the academic gap regarding research on 3D printing within the field of mass customization and provide groundwork for future research. To provide the current picture of the industry and thus analyze its capabilities regarding mass production and mass customization, we present the value chain with the involved value creating activities. We have conducted three qualitative interviews to three out of four companies within the industry complemented as well with an exhaustive research to the websites of the companies.
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The interactive process of mass customizationWolfsteller, Corinna, Wang, Yichen January 2011 (has links)
Expressing the individual personality with the help of the products, people use, and the mass customization are getting closer to our daily life. As a result, more and more companies have begun to implement mass customization in different industries. Also, flexible production becomes a key factor to win the market after more online customization appear and connect different demanders across the borders. Between companies and customers, there exists an important connection which is the interactive process influencing mass customization. An interactive process consists of three parts which are named: information about customers, trans-formation of data and use of information to produce more products. However, there are a lot of factors that will affect the interactive process and finally set thereby requirements for mass customization. During this research, the authors use a qualitative case study and deductive ap-proach to obtain a theoretical model. Through interviewees with two managers of Dooria AB and a visit of the factory in Kungsätter, the authors identified high quality approach, experienced employees, high loyalty of employees, flexibility of human capital, flexibility of production, feedback of customers, education information flow and interaction as important factors which influence the interactive process. Hence, this investigation provides insights about the interrelations between these factors. So, manager in similar industries can identify the situation of their own company and improve the efficiency mass customization.
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