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The Global ETD Search service is a free service for researchers
to find electronic theses and dissertations. This service is
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Networked Digital Library of Theses and Dissertations.
Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
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Showing 1 to 4 of 4 (0.064 seconds)Spelling suggestions: "subject:"movie poster"" "subject:"lovie poster""
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Från Jalla! Jalla! till Snabba Cash : En semiotisk och retorisk kvalitativ analys av affischer från 2000-talet / From Jalla! Jalla! to Snabba Cash : A semiotic and rhetorical qualitative analysis of movie posters from the 21th century.Jonasson, Daniel, Humble, Lise-Lott January 2012 (has links)
Posters had their breakthrough in 1830-1840’s all thanks to the lithographic printing technique. The poster was used as an advertising tool. In this essay, we have looked at which semiotic and rhetorical elements that are found in today’s Swedish movie posters. What kind of image and text elements does the poster use and with what function? With what and how do they persuade the audience that the movies are interesting and worth seeing? We have taken the most popular Swedish movies between 2001 and 2010, one for each year, going by the statistic found at the website of the Swedish Film Institute. We have first analyzed using a semiotic perspective (signs, codes, denotation, connotation and myth combined with Giddens´ lifestyle sectors). Then we have used a rhetorical perspective using the three persuasion categories: ethos (credibility), logos (logical) and pathos (emotional). The posters vary in their way of using different elements and tactics trying to interest audiences and communicate the intended information. Iconic pictures of people are important carriers of emotional bound codes. Symbolic signs communicate the title and names of participators. Some posters rely on the names of the actors and writers (ethos) while others focus on communicating the story (logos). Pathos is used to set the mood to connotate the genre. Every poster has its strengths and weaknesses. Promoting the strengths in the right way and finding a balance is key.
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Poster like it’s 1999 : Framställningar av huvudpersoner i filmaffischer från 1999. / Poster like it’s 1999 : Depiction of protagonists in movie posters from 1999.Frosteryd, Victor January 2019 (has links)
The purpose of the thesis is to investigate how movie posters from 1999 portray the film's main characters. I will also investigate the design of the works and find out how effective the poster was for the audience at the cinema. The analysis describes and analyzes movie posters from American films. Four questions were asked to help the essay in reaching its purpose. How are the posters designed? How is the protagonist identified through visual elements in the posters? Is there a recurring theme in how the key art is presented? How effective is the poster for the audience at the cinema? By answering these questions, I intend to gain a greater understanding of the art of film and to contribute to the science of film and marketing.
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Man ville vara modern : En analys av modernistiska strömningar i svenska stumfilmsaffischer / They wanted to be modern : An analysis of modernistic tendencies in the Swedish silent film postersPeterson, Caroline January 2011 (has links)
Purpose of this essay is to conduct a style analysis of Swedish silent film posters with visual storytelling and cultural memory as a theoretical basis. Concepts such as design, color and technique are studied to highlight the historical context of Swedish silent film posters.
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Omslag till böcker och DVD-filmer : en jämförande studie av visuell kommunikation i omslagen till Män som hatar kvinnor och Niceville / Covers of Books and DVD-movies : a Comparing Study of Visual Communication in the Covers of Män som hatar kvinnor and NicevilleLundgren, Helena January 2012 (has links)
This thesis is about covers of books and DVD movies. I have tried to find out if the visual communication of the covers differs between the book and movie with the same story. Do they appeal to different target groups? I have also been trying to find out what designers can do to increase the visibility of covers among others. Are there certain rules to follow for making a cover visible? To reach a conclusion I have been studying components in advertising pictures, since covers work as a kind of advertiser for the product. I have also been studying visual communication and how designers use advertising pictures to communicate with the observer. Semiotics, advertising and comparisons between the covers have been my method for analyze. I have come to the colclusion that covers of books and DVD movies do communicate in different ways and partly to different target groups. There are certain rules to follow if you want to increase the visibility of a picture among others. The results indicate that the book covers have an older target group than the DVD covers.
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