The author applies marketing research methods, in order to work out a recommendation for sales growth on the background of an IT services company looking for expansion in the hotel sector in the Czech Republic. Through the application of qualitative and quantitative research methods it is established that the anonymized company needs to focus on the segment of three to five star hotels in Prague that do not have their HQ outside of the Czech Republic. Furthermore, a clear product focus on cost saving utilisation of product like virtualization and office automatization is advised, whilst expanding the portfolio on basic hotel needs like camera and entertainment systems. Finally, the analysis recommends to establish professional behaviour and appearance guidelines for in the field service technicians.

Submitted by Renata Lopes (renatasil82@gmail.com) on 2016-01-21T11:08:04Z No. of bitstreams: 1 naryllemariabacelarchaibzanolli.pdf: 1132095 bytes, checksum: 5fd9f15df27da6162b1b82df22f44357 (MD5) / Approved for entry into archive by Adriana Oliveira (adriana.oliveira@ufjf.edu.br) on 2016-01-25T18:43:11Z (GMT) No. of bitstreams: 1 naryllemariabacelarchaibzanolli.pdf: 1132095 bytes, checksum: 5fd9f15df27da6162b1b82df22f44357 (MD5) / Made available in DSpace on 2016-01-25T18:43:11Z (GMT). No. of bitstreams: 1 naryllemariabacelarchaibzanolli.pdf: 1132095 bytes, checksum: 5fd9f15df27da6162b1b82df22f44357 (MD5) Previous issue date: 2014-03-27 / FAPEMIG - Fundação de Amparo à Pesquisa do Estado de Minas Gerais / A figura mental relacionada ao tamanho e forma do corpo, além dos sentimentos e das atitudes relacionados a essas características, é designada pelo termo imagem corporal. Apesar de singular e indivisível, a imagem corporal integra múltiplas dimensões, sendo vulnerável a processos dinâmicos internos e externos, estando em constante transformação. A insatisfação corporal está ligada à baixa autoestima e limitações no desempenho psicossocial, associando-se a quadros depressivos, além de estar relacionada aos distúrbios de comportamento alimentar como anorexia, bulimia e comer compulsivo. O objetivo do presente estudo foi determinar os fatores associados à insatisfação corporal entre estudantes regularmente matriculados nas séries iniciais do Ensino Fundamental de uma escola pública do município de Juiz de Fora – MG e identificar as impressões quanto à imagem e insatisfação corporais daqueles com estado nutricional adequado. Foi realizado um estudo de delineamento transversal, de natureza quantitativa e qualitativa, descritivo, analítico e exploratório. A amostra foi constituída por escolares entre oito e doze anos regularmente matriculados no Ensino Fundamental I de uma escola pública de Juiz de Fora - MG. O instrumento utilizado para avaliar a insatisfação corporal foi uma escala de figuras de silhuetas, sendo os demais dados coletados por meio de questionários. A coleta dos dados qualitativos se deu por meio de grupo focal. Os dados quantitativos foram analisados através do pacote estatístico Statistical Software for Professional (STATA), versão 12.0. A medida de associação utilizada foi a Razão de Prevalência (RP), determinada através da regressão de Poisson com estimador de variância robusta. Foi considerado um nível de significância de 5% para a definição do modelo final. A análise do grupo focal foi realizada utilizando-se diretamente os conteúdos provenientes das discussões. Observou-se frequência de insatisfação corporal de 86,5% e sua associação significativa com o porcentagem de gordura corporal, duração da atividade física, escolaridade materna e trabalho materno. Os resultados obtidos através do método qualitativo demonstram a preocupação com o corpo, aparência e com a opinião das outras pessoas a respeito da imagem corporal, além do desejo em realizar alguma alteração corpórea. Também foram observadas a influência da família e da mídia sobre a imagem corporal. A infância e a adolescência são períodos em que se adquirem hábitos que poderão ser levados por toda a vida, além de representarem um público propenso a atitudes inadequadas. Assim, destaca-se a importância em se realizar pesquisas com estes indivíduos, especialmente relativas à imagem corporal, já que a insatisfação com o corpo traz pensamentos e sensações negativos, influenciando a saúde emocional, a qualidade de vida e o convívio social. / The mental picture related to the size and shape of the body, besides the feelings and attitudes related to these characteristics, is designated by the term body image. Although single and indivisible, the body image integrates multiple dimensions, being vulnerable to internal and external dynamic processes and being in constant transformation. Body dissatisfaction is linked to low self-esteem and limitations of the psychosocial performance. It is also associated with depression, as well as being related to eating disorders like anorexia, bulimia and compulsive eating. The present study aimed to determine the factors associated to body dissatisfaction among students enrolled in the early grades of elementary school in a public school in the city of Juiz de Fora – MG, and identify the impressions on the body image and body dissatisfaction of those with adequate nutritional status. A cross design of quantitative and qualitative, descriptive, analytical and exploratory study was performed. The sample consisted of children between eight and twelve years, enrolled in the elementary school in a public school of Juiz de Fora - MG. The instrument used to assess body dissatisfaction was a body shape figures scale, and the remaining data was collected through questionnaires. The qualitative data was collected through the focus group method. The quantitative data was analyzed using the statistical package Statistical Software for Professional (STATA) version 12.0. The measure of association used was the prevalence ratio (PR), determined by the Poisson regression with robust variance estimator. It was considered a significance level of 5% for the definition of the final model. The analysis of the focus group was performed using the content of the discussions. It was observed a frequency of body dissatisfaction of 86.5% and significant association with body fat percentage, duration of physical activity, maternal education and maternal employment. The results obtained by the qualitative assay demonstrate the concern with the body appearance and the opinion of others about body image, besides the desire to perform some corporal change. The influence of family and media on body image was also observed. Childhood and adolescence are periods in which people acquire habits that may be taken for life, and they represent people prone to take inadequate attitudes. Thus, it is important to conduct research with these individuals, especially relating to body image, as body dissatisfaction brings negative thoughts and feelings, influencing emotional health, quality of life and social interaction.

This study examines how People's Daily portrayed tourism and minorities in its news coverage. The study includes both quantitative and qualitative components. The objective of the quantitative section is to determine in what contexts tourism appears in news reporting and whether the presence of these contexts has changed since the 1999 World Horticultural Exposition in Kunming. The objective of the qualitative section was to determine how the image of minorities is constructed in some of the identified media contexts and to what extent and in what ways the news reporting can be considered to have been stereotyped. The theoretical framework is based on critical discourse theory approaches. The results of the quantitative analysis showed that tourism appears in eight different media contexts, with the economic link being by far the most common. The results of the quantitative analysis also indicate that tourism reporting increased after the 1999 World Horticultural Exposition, but a strong correlation could not be established. The results of the qualitative analysis indicate that news coverage may be influenced to some extent by minority stereotypes.

No description available.

Der tatsächliche Erfolg einer Immobilieninvestition wird maßgeblich von der zukünftigen Entwicklung des wirtschaftlichen Umfeldes bestimmt. Im Rahmen einer Immobilieninvestition sind für Investoren z. B. die zukünftigen Mieteinnahmen oder die allgemeine Wertentwicklung der Immobilie entscheidend. Da jedoch Entscheidungen in der Immobilienwirtschaft langfristiger Natur sind, kommt der Zukunftsorientiertheit und des damit verbundenen Risikos eine große Bedeutung zu. Die Entstehung von Immobilienzyklen kann nicht nur mit realen und monetären Fundamentaldaten (z. B. Bruttoinlandsprodukt, Zinsentwicklung) erklärt werden, sondern auch mit psychologischen Faktoren, wie beispielsweise Erwartungen und Einstellungen der Marktteilnehmer. Da mathematisch-statistische Prognoseverfahren diese Komponente nur unzureichend abbilden können, soll die Dissertation einen Beitrag zur Erforschung der Expertenbefragung als Prognoseinstrument darstellen. Ein weiterer Grund besteht darin, dass in der bisher veröffentlichten Fachliteratur der Expertenbefragung als Prognoseverfahren nur eine geringe oder gar keine Bedeutung beigemessen wurde. Ziel ist es herauszustellen, ob und unter welchen Voraussetzungen und Bedingungen Expertenbefragungen zur Prognose von Immobilienwerten geeignet sind und ob die Kombination der Ergebnisse der Expertenbefragungen mit den Ergebnissen mathematisch-statistischer Prognoseverfahren eine Erhöhung der Prognosegenauigkeit ermöglicht. Hierzu wird die zukünftige Entwicklung verschiedener Immobilienwerte für 2 bis 3 Jahre und für 5 Jahre durch Expertenumfragen und mit Hilfe ausgewählter mathematisch-statistischer Prognoseverfahren prognostiziert. Um die Güte der Expertenschätzungen beurteilen zu können, werden die Prognoseergebnisse mit der tatsächlichen Entwicklung und mit den Ergebnissen der mathematisch-statistischen Prognoseverfahren verglichen. In einer abschließenden Gegenüberstellung sollen Aussagen darüber getroffen werden, ob Expertenbefragungen für Prognosezwecke geeignet sind. Ein besonderer Schwerpunkt liegt dabei auch auf psychologischen Aspekten bzw. endogenen und exogenen Einflussgrößen, welche sich auf das Antwortverhalten der Experten auswirken können. Ziel ist es deshalb weiterhin, eine Handlungsempfehlung für die Durchführung von Expertenbefragungen - speziell für die Abgabe von mehrjährigen Trends und auch für Zwecke der Verkehrswertermittlung - zu geben.

Der tatsächliche Erfolg einer Immobilieninvestition wird maßgeblich von der zukünftigen Entwicklung des wirtschaftlichen Umfeldes bestimmt. Im Rahmen einer Immobilieninvestition sind für Investoren z. B. die zukünftigen Mieteinnahmen oder die allgemeine Wertentwicklung der Immobilie entscheidend. Da jedoch Entscheidungen in der Immobilienwirtschaft langfristiger Natur sind, kommt der Zukunftsorientiertheit und des damit verbundenen Risikos eine große Bedeutung zu. Die Entstehung von Immobilienzyklen kann nicht nur mit realen und monetären Fundamentaldaten (z. B. Bruttoinlandsprodukt, Zinsentwicklung) erklärt werden, sondern auch mit psychologischen Faktoren, wie beispielsweise Erwartungen und Einstellungen der Marktteilnehmer. Da mathematisch-statistische Prognoseverfahren diese Komponente nur unzureichend abbilden können, soll die Dissertation einen Beitrag zur Erforschung der Expertenbefragung als Prognoseinstrument darstellen. Ein weiterer Grund besteht darin, dass in der bisher veröffentlichten Fachliteratur der Expertenbefragung als Prognoseverfahren nur eine geringe oder gar keine Bedeutung beigemessen wurde. Ziel ist es herauszustellen, ob und unter welchen Voraussetzungen und Bedingungen Expertenbefragungen zur Prognose von Immobilienwerten geeignet sind und ob die Kombination der Ergebnisse der Expertenbefragungen mit den Ergebnissen mathematisch-statistischer Prognoseverfahren eine Erhöhung der Prognosegenauigkeit ermöglicht. Hierzu wird die zukünftige Entwicklung verschiedener Immobilienwerte für 2 bis 3 Jahre und für 5 Jahre durch Expertenumfragen und mit Hilfe ausgewählter mathematisch-statistischer Prognoseverfahren prognostiziert. Um die Güte der Expertenschätzungen beurteilen zu können, werden die Prognoseergebnisse mit der tatsächlichen Entwicklung und mit den Ergebnissen der mathematisch-statistischen Prognoseverfahren verglichen. In einer abschließenden Gegenüberstellung sollen Aussagen darüber getroffen werden, ob Expertenbefragungen für Prognosezwecke geeignet sind. Ein besonderer Schwerpunkt liegt dabei auch auf psychologischen Aspekten bzw. endogenen und exogenen Einflussgrößen, welche sich auf das Antwortverhalten der Experten auswirken können. Ziel ist es deshalb weiterhin, eine Handlungsempfehlung für die Durchführung von Expertenbefragungen - speziell für die Abgabe von mehrjährigen Trends und auch für Zwecke der Verkehrswertermittlung - zu geben.

Text in Afrikaans / This study is aimed at the development of strategies for therapists to be used with adolescents and late adolescents (15 to 20 years of age) who have lost a loved one. This will be done by focussing on the redefining of identity as a way of becoming. The starting point of the study is to be found in the problem formulation that the process of becoming of adolescents who have suffered the loss of a loved one, may be blocked because they do not have the necessary skills to overcome the loss. The second problem is that therapists do not have the necessary skills to empower these adolescents so that the redefining of identity can be achieved. / Social work / D. Diac. (Spelterapie)

In South Africa the Center for Child Youth and Family Studies is training practitioners yearly to work as play therapists from a gestalt approach. Once these practitioners successfully complete their training and qualify they could begin practicing play therapy from a gestalt approach. Each of these recently qualified play therapists is then responsible for organising and committing to their own supervision. Therapists who do not attend supervision risk stagnation and burn out due to a lack of positive interaction in relation to receiving knowledge and support from those more experienced in gestalt play therapy and from their peers. At present there is a perceived lack of supervision resources based on a gestalt approach particularly for those recently qualified play therapists working from a gestalt approach that are geographically distant from the areas where training takes place. This study sought to answer the question of what supervision resources are currently available to recently qualified play therapists working from a gestalt approach in South Africa. In order to answer this question combined quantitative and qualitative research approaches were used. An internet survey questionnaire was completed by recently qualified play therapists working from a gestalt approach which formed part of the quantitative section of the research. Structured interviews were conducted via Skype with professionals experienced in the field of Gestalt therapy theory and supervision from a gestalt approach and this formed part of the qualitative section of the research. Overall the results from the merged data indicate a lack of supervisors qualified to give supervision based on a gestalt approach. This factor contributes to the overall lack of supervision resources based on a gestalt approach for recently qualified play therapists working from this approach. Geographical distance from supervision resources places financial and time constraints on recently qualified play therapists that prevent them from accessing supervision based on a gestalt approach. Despite this results indicate those recently qualified play therapists working from a gestalt approach are attempting to meet their responsibility and requirement for supervision. / Psychology / M. Diac. (Play Therapy)

Diploma thesis "A Reflection on the Question of Single European Currency Adoption in the Czech Press" deals with an analysis of media picture of the transition of the Czech Republic to the common currency euro in Czech media. With the help of the quantitative method of content analysis and the qualitative method of grounded theory, articles from the dailies Hospodářské noviny and Právo are being analysed. The sample includes articles from the beginning of May 2004, the accession of the Czech Republic to the European Union, until the end of April 2011. Quantitative content analysis enables comparison of both of the periodicals by means of organization and general summary of quantifiable data from the articles. The method of grounded theory regards the examined collection as a whole and provides detailed analysis of the sample in order to identify hidden structures of the text. The focus of this work is articulation of the media image of the European common currency adoption in the Czech Republic, based on the partial outcomes of the research project. This text as an extension of the bachelor thesis "The Image of Euro Adoption in Czech Press" uses its outputs in addition to the revision of the research with a broadened sample, mapping seven years of development of the topic. Consequently, scope for...

Neste trabalho realizaram-se provas de identificação qualitativa e quantitativa do nitrato de econazol (matéria-prima); ensaios de caracterização térmica do nitrato de econazol, excipientes e formulação farmacêutica (creme), assim como desenvolvimento de metodologia analítica específica e seletiva para a quantificação do nitrato de econazol na formulação farmacêutica de creme. A caracterização térmica dos excipientes foi realizada usando-se a Termogravimetria (TG). Para a caracterização térmica do nitrato de econazol e da formulação foram empregadas a Termogravimetria, a Termogravimetria Derivada (TG/DTG) e a Calorimetria Exploratória Diferencial (DSC). Na caracterização térmica da formulação foram identificados e quantificados dois tipos de água com interações diferentes com a matriz. No desenvolvimento da metodologia específica utilizou-se a eletroforese capilar em zona, método linear com concentrações entre 80 e 120 µg mL-1, com coeficiente de correlação de 0,9995; precisão calculada como desvio padrão relativo (DPR) menor de 2%; exatidão do método comprovada mediante teste de recuperação, obtendo-se valores de 100±2,5%; limites de detecção e quantificação 1,853 µg.mL-1 e 5,617 µg.mL-1, respectivamente, comprovando-se também que o método é robusto. No desenvolvimento da metodologia seletiva foram usadas a cromatografia líquida de alta eficiência com eluição em gradiente (CLAE) e a eletroforese capilar pelo método da cromatografia eletrocinética micelar (MEKC). Nestes métodos foram separados o nitrato de econazol, as impurezas relatadas na literatura do nitrato de econazol (4-álcool clorobenzílico, alfa-2,4-diclorofenil-1 H¬imidazol-1-etanol) e os conservantes presentes na formulação (metilparabeno e propilparabeno). O método seletivo desenvolvido por CLAE foi linear para todas as moléculas, com coeficientes de correlação maiores de 0,99. A precisão calculada para o nitrato de econazol como DPR foi menor de 2%; a exatidão para o nitrato de econazol foi comprovada mediante teste de recuperação, obtendo-se valores de 100±2%; comprovou-se também que o método é robusto e que poderia ser aplicado para a quantificação de cada um destes cinco compostos. No método seletivo desenvolvido por MEKC se obteve tempo menor em comparação ao método por CLAE. / In this work, were performed qualitative and quantitative identitication econazole nitrate (raw material); thermal characterization of econazole nitrate, excipients and formulation (cream). There also were developed and validated specific and selective analytical methodology for quantitative determination of econazole nitrate in creams. The thermal characterization of drug product excipients was performed using the Thermogravimetry (TG). For the thermal characterization of econazole nitrate drug and their formulation were used the Thermogravimetry, Derivative Thermogravimetry (TG/DTG) and Differential Scanning Calorimetry (DSC). From cream formulation were identified and quantified two kinds of water which have different interactions with matrix. As regards lo developing of specific methodology was used the capillary zone electrophoresis (CZE). The method was linear, with a correlation coefficient of 0.9995 in the concentration range of 80 to 120 µg.mL-1 of econazole nitrate, precision calculated as relative standard deviation (RSD) was less than 2%, accuracy calculated percentage of recovery for commercial sample was of 100 ± 2.5%, detection and quantitation limits were 1.853 µg.mL-1 and 5.617 µg.mL-1, respectively. The CZE method showed to be robust. For developing of selective methodology were used high performance liquid chromatography (HPLC) with gradient elution, and micellar electrokinetic chromatography (MEKC) methods. Econazole nitrate, related impurities the drug (4-Chlorobenzyl alcohol, alpha-2,4-dichlorophenyl-1H - imidazole-1-ethanol) and preservatives (methylparaben, propylparaben) present in the drug product were separated. The HPLC method was linear for all analytes, the correlation coefficients were higher than 0.99. The precision for nitrate econazol in terms of RSD was less than 2%, the percentage of recovery for commercial sample of econazole nitrate was 100±2%, the method is robust and could be applied for the quantitation of the five substances cited above. With the MEKC method developed the five substances were separated less time comparated with HPLC method.