Detta arbete har sin utgångspunkt i ökad återvinning och minskning av sopberg. Ett exempel som vi har använt oss av i vår forskning är ett samarbete mellan Röda Korset och Kriminalvården. Varje år slängs 25 % av de textilier som välgörenhetsorganisationer får in och dessa sopberg skulle man kunna minska genom ökad återvinning. Kriminalvården har registrerat ett varumärke som heter Made in Jail, vilka tillverkar köksrelaterade produkter. Syftet med det här arbetet blev därför att utveckla idéer till hantverksprodukter som slukar mycket spill.Valet av metod blev kvalitativa intervjuer, som utfördes med tre personer med olika kopplingar till arbetet. Ett studiebesök utfördes även som inspiration, där det fanns uppslag till produkter, färger och design. Från dessa undersökningar skapades en kravspecifikation som ligger till grund för resultatet. Resultatet blev två produktförslag, en trasmatta och en lappmatta.Under resultatdelen ges förslag på hur spillet ska sorteras, bde materialmässigt och färgmässigt. Trasmattan är en idé där tjockare material och knappar kan användas. Lappmattan är en ny idé där tunnare material används till rutorna och linningar kan klippas till fransar.Slutligen förklarar vi varför dessa produktidéer skulle kunna minska sopbergen.This paper is based on an aspiration to increase recycling and reduce the mountains of waste. An example that we have used in our research is the collaboration between Swedish Red Cross and Kriminalvården. Each year, 25 % of the textiles which charities receive become garbage and those mountains of waste could be reduced through increased recycling. Kriminalvården has registered a brand called Made in Jail, which manufactures kitchen related products. The purpose of this paper is therefore to develop ideas for handicraft products using as much waste as possible.The choice of method was qualitative interviews, with three people with different connections to the collaboration. A study visit was also made as an inspiration, where ideas for products, colors and design were found. From these studies a specification was created, which form the basis for the result. The result was two product ideas, a rag rug and a carpet inspired by patchwork quilt.We give suggestions on how to sort the waste, both materially and color wise. The rag rug is a viable idea where thicker materials and buttons can be used. The patchwork rug is a new idea where thinner materials are used to create the squares and waistbands can be cut into fringes.Finally, we explain how these product ideas could help to reduce the mountains of waste. / Program: Textil produktutveckling med entreprenörs- och affärsinriktning

The thesis investigates the relation between empathy for refugees and the experience of participation in a role-play as an educational tool, by focusing on the role-play “On the Run” by the Swedish Red Cross Youth Association. This role-play starts with an introduction, includes a one-hour long play where the participants take roles of family members who have to flee their country, and ends with a debriefing that is argued to be important for the emotional understanding of the participation in the role-play. The thesis explores how this role-play develops empathy for refugees, and how it affects the learning process. The result of the study is presented, which employed an online questionnaire with open-ended questions concerning how the former participants experienced and reflected on the role-play. The analysis of the answers shows that the participants generally appreciated the role-play, that empathy can be identified in their answers as a result of the participation, and that both affective empathy and perspective-taking empathy can be identified as outcomes of that role-play.

This study contributes to the understanding of how humanitarian and development non-governmental organizations function and how they improve their work efficiency in order to be able to fulfil their goals. The thesis focus lays on the reorganization of the Swedish Red Cross and especially their new management project Framtid2020. The project’s purpose is to change the structure of the organization and hopefully make the organization more united. The thesis is using a qualitative method with 7 semi-structured interviews and two different theoretical perspectives to be able to analyze the finding as broad as possible. The interviewees are 7 different people, with different perspectives, experience and thoughts of the project. The findings from the interviews are best to summarize as hope for the Framtid2020 but also a fair for feeling overthrown and not represented. Framtid2020 is the greatest change done to the Swedish Red Cross since the creation of the organization. The core action of the project is the merging of groups. The merge is a change from decentralization to centralization, all of the Red Cross groups in the same municipality becomes one large centered controlled group. For the case of Växjö, 12 groups will become one group with one board. The two theoretical perspective that the thesis is using is David Lewis theoretical tools of development NGO´s management and Stephen Cummings perspective of centralization and decentralization. The theoretical perspectives analyze what caused the need for a reorganization this large and the material from the interviews provides what the workers see as the cause. The research questions the thesis will answer is, how has the Red Cross functioned in Växjö before the new strategy was designed, why did the Red Cross decide to undergo major structural changes, what does the new strategy look like and how have the Red Cross workers responded to the new strategy.

This study aims to explore how the Swedish Red Cross’s work for gender equality in light of Agenda 2030 is reflected in representations of beneficiaries in Instagram communication. It also aims to understand how representations of beneficiaries are produced and reproduced concerning gender, stereotypes, and power relations. The research questions that are used to reach the aim are ‘How is Agenda 2030 focusing on gender present in the representations of beneficiaries in the Swedish Red Cross’s communication on Instagram?’, and ‘How do representations of beneficiaries contribute to stereotyping, feminization, and de-masculinization of the MajorityWorld?’. Based on a qualitative interpretative approach and multimodal critical discourse analysis, visual and textual content in posts from the national Instagram account of the Swedish Red Cross have been collected and analyzed through the theoretical framework of representation theory and postcolonial theory. The findings show that the most prominent beneficiary groups represented in terms of gender are women and children, which aligns with stereotypical and colonial narratives that infantilize and feminize the Majority World. This study further shows that the commitment to the global goals of gender equality and the Swedish national identity as a gender equality promoter is insufficient to deconstruct colonial discourses in INGO communication.

Becoming business-like is a phenomenon that is gaining more and more attention in the non-profit sector. One aspect within this phenomenon is professionalization; which implies that there are an increased number of professional employees, higher demands on volunteers, and that there is a perception that experts should be in charge. This has influenced the governance of non-profit organizations to become more business-like through greater formalities, increased competence and education. At the same time, these organizations are expected to be driven primarily by volunteers, which limits the possibilities for formal control. The field of research has found that professionalization is a widespread phenomenon, but has not considered what happens to business-like organizational ideas when they travel within the organization. This study contributes to the field of research by increasing the understanding of how professionalization manifests itself in terms of management at different organizational levels, as well as how this affects the non-profit identity. Following an in-depth qualitative case study of the Swedish Red Cross, this study concludes that professionalization is primarily expressed in management through a strong focus on professional skills and increased administrative requirements, and that it appears to be an influential aspect of two different organizational identities. This is based on 13 interviews with people at three different organizational levels, seven participatory observations at the second-hand shop Kupan, as well as analysis of externally and internally produced documentation. By using translation theory, the study shows that professional ideas undergo editing and translation when they travel within the organization. Thus, the study's conclusions also indicate that professionalization decreases at lower levels. Nevertheless, the perception of two different organizational identities remains a consequence of decoupling; a strategy to meet the environment's expectations of being both a professional and non-profit organization. This creates a distance between the organizational levels and reduces the individuals sense of belonging. Furthermore, this study shows that further research is needed examining what happens to ideas about professionalization when they travel within organizations, to truly understand the phenomenon. / Att bli företagslik är ett fenomen som får allt mer uppmärksamhet inom den ideella sektorn. En aspekt av detta fenomen är professionalisering; vilket tidigare forskning menar innebär att andelen professionella anställda ökar, att det ställs högre krav på volontärer och att det finns en uppfattning om att experter ska vara ansvariga. Detta har influerat styrningen i ideella organisationer att bli mer företagslik genom högre formalitet, kompetens och utbildning. Samtidigt förväntas dessa organisationer primärt drivas av volontärer, vilket begränsar möjligheterna för formell styrning. Forskningsfältet har konstaterat att professionalisering är ett utbrett fenomen men har inte undersökt vad som händer med företagslika organisationsidéer när de sprids inom organisationen. Denna studie bidrar till forskningsfältet genom att öka förståelsen för hur professionalisering tar sig i uttryck i styrningen på olika organisatoriska nivåer, samt hur detta påverkar den ideella identiteten. Efter en ingående kvalitativ fallstudie av Svenska Röda Korset är studiens slutsatser att professionalisering främst uttrycks i styrningen genom ett stort fokus på professionell kompetens och ökade administrativa krav, samt att det verkar vara en influerande aspekt till två olika organisationsidentiteter. Detta baseras på 13 intervjuer med personer på tre olika organisatoriska nivåer, sju deltagande observationer på second hand-butiken Kupan, samt analys av externa och interna dokument. Genom att använda translationsteori visar studien att professionella idéer genomgår redigering och översättning när de sprids inom organisationen. Således indikerar studiens slutsatser även att professionaliseringen avtar på lägre nivåer. Trots detta kvarstår uppfattningen om två olika organisationsidentiteter som är en konsekvens av särkoppling; en strategi för att möta omgivningens förväntningar om att vara både en professionell och ideell organisation. Detta skapar en distans mellan de organisatoriska nivåerna och minskar individernas känsla av tillhörighet. Därmed visar denna studie att det behövs ytterligare forskning om vad som händer med idéer om professionalisering när de sprids inom organisationer, för att verkligen förstå fenomenet.