Made available in DSpace on 2016-04-25T16:45:29Z (GMT). No. of bitstreams: 1 HenriqueVNeto.pdf: 2503413 bytes, checksum: 5333aef4cb79b9fe5621053ab9de1aba (MD5) Previous issue date: 2005-08-17 / The proposal of this dissertation is to identify, to analyze and to reflect the use of the Technologies of the Communication and Information in the processes of organizational communication in the scope of the Theory of the Complexity in order to search, to little in latency, the structural corollaries of technological innovations that, in general way, had still not been analyzed in the ratio and intensity of the general volume of the changes and the material efforts already expensed in it, over all to what refers to aspects of the organizational culture. To base our hypotheses, in we support them in a study of case of implantation of an Intranet, or either, of a corporative vestibule. For in such a way, in we are valid them the some of most consistent studious of the virtual space, as Pierre Lévy and of the thinkers of the Theory of the Complexity while cloth of deep theoretician who could confer to our reflections the enough methodological sustentation in allowing to think the organizations in the difficult framing and dynamics of this moment of mutations and imprevisibility. / A proposta desta dissertação é identificar, analisar e refletir a utilização das Tecnologias da Comunicação e Informação nos processos de comunicação organizacional no âmbito da Teoria da Complexidade de modo a se buscar, ao menos em latência, os corolários estruturais de inovações tecnológicas que, de modo geral, ainda não foram analisadas na proporção e intensidade do caudal geral das mudanças e dos esforços materiais nelas já gastos, sobretudo no que se refere a aspectos da cultura organizacional. Para fundamentar nossas hipóteses, nos apoiamos em um estudo de caso de implantação de uma intranet, ou seja, de um portal corporativo. Para tanto, nos valemos de alguns dos mais consistentes estudiosos do espaço virtual, como Pierre Lévy e dos pensadores da Teoria da Complexidade enquanto pano de fundo teórico que pudesse conferir às nossas reflexões a sustentação metodológica suficiente para nos permitir pensar as organizações no difícil enquadramento e dinâmica deste nosso momento de mutações e imprevisibilidade.

Made available in DSpace on 2016-04-25T20:21:15Z (GMT). No. of bitstreams: 1 Gleubert Carlos Coliath.pdf: 1193708 bytes, checksum: 80058cf803ef3e67cfe321d371a82da1 (MD5) Previous issue date: 2014-09-15 / This academic work aimed to develop a study that observed the behavior of Accounting within the Social Sciences, seeking to identify the influence of Accounting in the development of the capitalist economic system, using Complex Thinking as a method of approach for intermediate transdisciplinary dialogue. The methods used to achieve the research objectives were: the techniques of obtaining the bibliographic data method; as to approach the qualitative method; as achievements, it was observed that Accounting can be considered a social science that directly and indirectly influenced the development of capitalism due to the evolution of practices considered by rationality observed by Max Weber and other thinkers; and that the methodological approach of Complex Thinking can be successfully used to mediate the transdisciplinary discourse between Accounting and Social Sciences / Este trabalho acadêmico teve como objetivo desenvolver uma pesquisa que observou o comportamento da Contabilidade dentro das Ciências Sociais, buscando identificar a influência da Contabilidade no desenvolvimento do sistema econômico Capitalista, utilizando o Pensamento Complexo como método de abordagem para intermediar o diálogo transdisciplinar. As metodologias utilizadas para alcançar os objetivos da pesquisa foram: quanto às técnicas de obtenção de dados o método bibliográfico; quanto ao tipo de abordagem o método qualitativo; como resultados alcançados, observou-se que a Contabilidade pode ser considerada como uma Ciência Social que influenciou direta e indiretamente o desenvolvimento do Capitalismo devido à evolução de suas práticas consideradas pela racionalidade observada por Max Weber e outros pensadores; e que a abordagem metodológica do Pensamento Complexo pode ser utilizada com êxito para intermediar o discurso transdisciplinar entre a Contabilidade e as Ciências Sociais

Made available in DSpace on 2016-04-25T20:21:29Z (GMT). No. of bitstreams: 1 GABRIELA MARQUES MENDES DA SILVA.pdf: 5845578 bytes, checksum: 1c642ab6b53eec10563d9ecdbcf227d7 (MD5) Previous issue date: 2015-08-07 / The crisis of human civilization is directly associated to the structure of its thought process, especially in Western societies, because this is based on a paradigm of logic that simplifies, reduces and fragments people's understanding of reality and the world around them. The current educational practice, which is carried out and concentrated in schools, is inadequate to the task of developing citizens who can learn to deal with the complexity of the modern world and its challenges. Complex thinking, then, as proposed by Edgar Morin, is one possible approach to enable the construction of a new culture of knowledge, which can contribute to a worldview in which human beings reposition their thinking in favor of life, by becoming conscious of their situation in the context of the planet they inhabit, and by recognizing their identity and their earthly community. When applied to educational practice, the concept of complexity makes it possible to reconnect bodies of knowledge that enable the recognition of global problems and that create awareness of the political, social and ethical needs that are necessary for a fundamental civilizing posture: in solidarity with, and responsible for, emerging transformations. This study will analyze the activities of the Popular Center for Culture and Development, located in the city of Araçuaí in the State of Minas Gerais, Brazil, as an alternative method of learning, based on the application of the concept of complexity in its educational practices and organization, and which has resulted in significant and positive transformations in the communities where it has been adopted, and which is now recognized as an important reference in education and in sustainable community development. It is a space in which the individual's experience is broadened, by the continuous and motivating practice of social transformation and the realization of a situation that is based on respect for life, both in the present and in the future. The individual, increasingly aware of his/her own humanity, is nourished, simultaneously and in a complementary manner, by utopia and reality on the path to building a planetary ethic / A crise da vida humana está associada diretamente com a estrutura do pensamento, principalmente das sociedades ocidentais, por reproduzir uma lógica de um paradigma que simplifica, reduz e fragmenta a compreensão que se tem da realidade e do mundo. A prática educacional atual, exercida e concentrada nas instituições escolares, se mostra insuficiente para o desenvolvimento de cidadãos que aprendam a lidar com a complexidade do mundo contemporâneo e seus desafios. O pensamento complexo, proposto por Edgar Morin, torna-se uma abordagem possível para a construção de uma nova cultura do conhecimento, contribuindo para uma outra possível visão de mundo, em que o ser humano se reposiciona em favor da vida, pela consciência de sua condição perante ao contexto planetário em que habita, ao reconhecer sua identidade e a sua comunidade de destino terrestre. Aplicada à prática educacional, a complexidade faz com que seja possível religar saberes para o reconhecimento de problemas globais e a tomada de consciência das necessidades políticas, sociais e éticas necessárias para a fundamental postura civilizatória: solidária e responsável pelas transformações emergentes. A atuação do Centro Popular de Cultura e Desenvolvimento, na cidade de Araçuaí, em Minas Gerais, será analisada neste trabalho como uma experiência alternativa à escolarização, que reflete, em exercício educacional e organizacional, a concepção complexa, transformando de forma significativa e positiva comunidades onde atua, sendo hoje reconhecida como uma grande referência de educação e desenvolvimento comunitário sustentável. Um espaço em que se amplia a experiência do indivíduo, pela prática da transformação social contínua e motivadora da realização de um presente e de um futuro em que se respeite a vida. Cada vez mais consciente da sua própria humanidade, o indivíduo nutre-se, simultaneamente e de forma complementar, da utopia e da realidade rumo à construção de uma ética planetária

A macroalga Sargassum C. Agardh é de reconhecida importância ecológica nos ecossistemas costeiros, particularmente nas comunidades de costões rochosos de regiões tropicais e temperadas quentes. Está amplamente distribuída na costa sudeste brasileira, sendo frequente em costões rochosos de locais moderados ou protegidos do embate de ondas. Nesses ambientes pode formar bancos densos e extensos, estruturalmente complexos, capaz de prover microhabitats variados para uma grande diversidade de organismos. Os bancos de Sargassum são suscetíveis a mudanças sazonais na sua biomassa e/ou estado fisiológico relacionados a fatores abióticos e bióticos, sendo que essas variações podem influenciar drasticamente a distribuição e densidade dos organismos associados às algas. A complexidade desse substrato tem sido avaliada por meio de várias medidas, sendo quantitativas, como peso, as mais utilizadas. O presente trabalho tem como objetivo avaliar o desempenho de diferentes medidas quantitativas da complexidade estrutural de bancos de Sargassum filipendula i) no desenvolvimento temporal da complexidade estrutural da alga em dois ambientes hidrodinamicamente diferentes e ii) na composição e distribuição dos organismos epifaunais. Foram coletadas 15 frondes de S. filipendula por mês, durante 13 meses, nas praias da Fortaleza e do Lamberto, Ubatuba, SP. A fauna presente nessas frondes foi obtida através de lavagem e peneiramento contínuo. O período de amostragem caracterizou-se por ser atípico, apresentando altas temperaturas ao longo de todo o ano e um verão com baixa pluviometria. Este fato influenciou fortemente a variação sazonal do S. filipendula e epífitas associadas, ocasionando elevados valores de peso seco entre a primavera e verão. Os resultados das comparações das medidas analisadas mostraram que um único parâmetro não é representativo da complexidade estrutural da alga, uma vez que cada medida apresentou diferenças em relação à abundância e diversidade da fauna. Estes dois indicadores também mostraram correlação positiva com todos os parâmetros de complexidade do substrato. Houve diferença significativa entre as praias, e as frondes do Lamberto foram estruturalmente mais complexas, suportando a maior abundância. Contudo, foram as frondes do Fortaleza que exibiram os maiores valores de riqueza de grupos. Discute-se o emprego de mais uma de uma medida quantitativa para mensurar a complexidade estrutural do habitat. / The Sargassum C. Agardh macroalgae is of recognized ecological importance in coastal ecosystems, particularly in the rocky coastal communities of tropical and warm temperate regions. It is widely distributed on the southeast coast of Brazil, being frequent in rocky shores of moderate locations or protected from the impacts of waves. In these environments can form dense and extensive banks, structurally complex, capable of providing microhabitats varied for a great diversity of organisms. The Sargassum banks are susceptible to seasonal changes in their biomass and/or physiological status related to abiotic and biotic factors, and these variations can drastically influence the distribution and density of organisms associated with algae. The complexity of this substrate has been evaluated by means of several measures, being quantitative, as dry weight, the most used. The present work aims to evaluate the performance of different quantitative measures of the structural complexity of Sargassum filipendula banks i) in the temporal development of algae structural complexity in two hydrodynamically different environments and ii) in the composition and distribution of epifaunal organisms. Fifteen fronds of S. filipendula were collected per month, during 13 months, on the beaches of Fortaleza and Lamberto, Ubatuba, SP. The fauna present in these fronds was obtained through continuous washing and sieving. The sampling period was characterized by being atypical, presenting high temperatures throughout the year and a summer with low rainfall. This fact strongly influenced the seasonal variation of S. filipendula and associated epiphytes, causing high values of dry weight between spring and summer. The results of the comparisons of the measures analyzed showed that a single parameter is not representative of the structural complexity of the algae, since each measure presented differences in relation to the abundance and diversity of the fauna. These two indicators also showed a positive correlation with all parameters of substrate complexity. There was a significant difference between the beaches, and the Lambert fronds were structurally more complex, bearing the greatest abundance. However, it was the fronds of Fortaleza that exhibited the highest values of group richness. We discuss the use of one more of a quantitative measure to measure the structural complexity of the habitat.

Made available in DSpace on 2016-04-26T14:54:02Z (GMT). No. of bitstreams: 1 Adriana Elias Magno da Silva.pdf: 2405394 bytes, checksum: 3c00bb589c8b3d86bacb391e79327fa7 (MD5) Previous issue date: 2012-11-30 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / The Naturopathic knowledge is characterized by a mix of medical fields, eastern, and western healing techniques and philosophies, modern and traditional. It is a phenomenon resulting from the crisis of paradigms of the contemporary world and the need for revision and extension of existing models of medical practice. It presents itself as a transdisciplinary knowledge affiliated with integrative and complementary models of work and health care. This thesis analyzes the structuring process of Brazilian Naturopathic provided transdisciplinary knowledge and practice. It seeks to understand if the Naturopathic favors the reconnection of knowledge and rationality that entails, and if it can be seen as a new approach in healthcare. Theoretical and methodological terms, this thesis is guided by the basis and foundation of the complex thought. The Brazilian academic production of Naturopathic Medicine verifies if and how the incorporation of theoretical and epistemological principles has been processed what allows characterizing it as a concurrently complex, multidisciplinary and comprehensive knowledge. The research analyzes, qualitatively, seventy-one course conclusion works from the only two higher education institutions in Brazil that offer bachelor degree in Naturopathic. The analysis of empirical data confirmed the hypothesis that the Naturopathic knowing and doing are linked to principles and critical paradigms of knowledge and revealed, however, the difficulty that the unorthodox knowledge faces to be accepted and incorporated in the academic field / A Naturologia é um conhecimento caracterizado pela mescla de racionalidades médicas, de filosofias e de técnicas de cura orientais, ocidentais, modernas e tradicionais. É um fenômeno decorrente da crise de paradigmas do mundo contemporâneo e da necessidade de revisão e ampliação dos modelos de prática médica vigentes. Apresenta-se como um conhecimento transdisciplinar filiado a modelos integrativos e complementares de atuação e atenção em saúde. Esta pesquisa analisou o processo de estruturação da Naturologia brasileira na condição de conhecimento e prática transdisciplinar. Procurou entender se a Naturologia favorece a religação de saberes e de racionalidades que comporta, e se ela, realmente, pode ser vista como uma nova abordagem na área da saúde. O trabalho orientou-se a partir do pensamento complexo para delimitar os procedimentos de pesquisa e análise do objeto. Verificou se e como ocorre, na produção acadêmica brasileira de Naturologia, a incorporação dos princípios da transdiciplinaridade, da complexidade e da integralidade que a caracterizam. Como recurso de pesquisa foi analisado, de forma qualitativa, 71 trabalhos de conclusão de curso das duas únicas universidades brasileiras que ofertam curso superior de bacharelado em Naturologia. A análise da empiria confirmou a hipótese de que o saber e o fazer naturológico está ligado a princípios e paradigmas críticos do conhecimento como a transdisciplinaridade, complexidade e integralidade e revelou, na contrapartida, a dificuldade que saberes não ortodoxos enfrentam para serem aceitos e incorporados, no meio acadêmico

Made available in DSpace on 2016-04-26T18:12:30Z (GMT). No. of bitstreams: 1 Marcelo Moreira Santos.pdf: 1103732 bytes, checksum: f1ca91036fe2c93f88aefaf816bd3e5b (MD5) Previous issue date: 2012-10-26 / Fundação de Amparo a Pesquisa do Estado de São Paulo / This thesis had the objective of studying Poetics of Film. Considering poetry, in the case of cinema, as the process of creation, production and effect achieved by the film, this research s question was: how is a systemic semiotic unit created in a film? Its goal, therefore, was to understand how poetics is structured and engendered. The hypothesis that guided this research were the following: 1) the signs characteristics, which are the hybrid language of cinema, are formed by the integration and complementation of semiotic principles and developments of the aural, visual and verbal languages, 2) the film s systemic ontology is characterized by a collaborative authorship and a complex process of semiosis and communication. To achieve its objective, the research was based on the junction of the Peircean semiotic theory and Edgar Morin and Jorge Vieira s theory of systems. This junction allowed the understanding of the hybrid nature of the filmic sign, which is based on the intersection of three semiotic principles developed by Santaella: syntax, form and discourse. Thus, the filmic interpretation was carried out from Peirce's theory of the interpretants, along with systemic evolutionary parameters. Considering that the cinematography of Alfred Hitchcock constitutes a unique case of an optimized entanglement between semiotics and systemics, the research focused on the study of carefully selected parts from three films by the director: Rear Window (1954), Vertigo (1958) and Psycho (1960). The choice is due to the fact that this filmmaker prepares exemplarily a complex unity in his films, working the characteristics of each language - visual, aural and verbal - on both its autonomy and on the interfaces and integrations between them, generating poetics, ie a way of internal engendering that organizes different elements in a systemic dynamics. The analysis revealed that the suspense in Hitchcock is based on the geometrization of a network of intersemiosis that flows, uniting itself by attractive structures, through which timelines of events and information gradually reveal a representative grammaticality. Thus, in addition to situate and contextualize Hitchcock in poetics of film articulated in different schools and movements throughout history, this research established the concept of systemic ontology cinematography. For, in its ontological bias, the poetics of film is made by an organization of diverse and plural nature, whose active unit is established and maintained by the multiplicity of interactions and cooperation which the semiotics agents involved, with their specialties and functions, are able to produce, develop and transform / A presente tese tomou como seu objeto de pesquisa a poética fílmica. Entendendo por poética, no caso do cinema, o processo de criação, produção e efeitos alcançados pelo filme, a questão da pesquisa foi: como é gerada uma unidade semiótico-sistêmica em um filme? O objetivo voltou-se, portanto, para a compreensão de como se estrutura e se engendra tal poética. As hipóteses que nortearam o encaminhamento da pesquisa foram as seguintes: 1) as características sígnicas, que constituem a linguagem híbrida do cinema, são formadas pela integração e complementação dos princípios e desdobramentos semióticos das linguagens sonora, visual e verbal; 2) a ontologia sistêmica do filme é marcada pela autoria colaborativa e seu complexo processo de semiose e comunicação. Para alcançar seu objetivo, a pesquisa fundamentou-se na junção da teoria semiótica peirciana com a teoria dos sistemas de Edgar Morin e Jorge Vieira. Essa junção permitiu compreender a natureza híbrida do signo cinematográfico que se fundamenta na intersecção de três princípios semióticos, desenvolvidos por Santaella: a sintaxe, a forma e o discurso. Assim, a interpretação fílmica se realizou a partir da teoria dos interpretantes de Peirce, em comunhão aos parâmetros sistêmicos evolutivos. Por considerarmos que a cinematografia de Alfred Hitchcock constitui-se em um caso otimizado de um entrosamento semiótico e sistêmico ímpar, a pesquisa se concentrou no estudo de partes criteriosamente selecionadas de três filmes do diretor: Janela Indiscreta (1954), Um Corpo que Cai (1958) e Psicose (1960). A escolha se deve ao fato de que esse cineasta confecciona de modo exemplar uma unidade complexa em seus filmes, trabalhando as características de cada linguagem - visual, sonora e verbal - tanto na autonomia de cada uma quanto nas interfaces e integrações entre elas, gerando uma poética, ou seja, certo modo de engendramento interno que organiza diferentes elementos em uma dinâmica sistêmica. A análise revelou que o suspense, em Hitchcock está baseado na geometrização de uma rede de intersemioses que flui, acoplando-se por meio de estruturas atratoras, pelas quais linhas temporais de eventos e informações vão aos poucos revelando uma representativa gramaticalidade. Assim, além de situar e contextualizar Hitchcock nas poéticas fílmicas articuladas em diferentes escolas e movimentos ao longo da história, a pesquisa estabeleceu o conceito de ontologia sistêmica cinematográfica. Em seu viés ontológico, a poética fílmica se faz por meio de uma organização de caráter plural e diverso, cuja unidade ativa se estabelece e se mantém pela multiplicidade de interações e cooperações, as quais os agentes semióticos envolvidos, com suas especialidades e funções, são capazes de produzir, desenvolver e transformar

Este trabalho teórico busca uma nova forma de entender a saúde mais ampla e interdependente em relação ao meio no intuito de superar a forma atual cartesiana e antropocêntrica de ver a saúde e as dificuldades por ela enfrentadas. Faz isto se utilizando da Teoria da Complexidade, inspirada em Morin, e ao estudar suas características e compará-las com as da saúde, propõe a construção de uma Noção Complexa de Saúde, demonstra aspectos de sua importância e dá exemplos de sua abrangência, sugerindo que seja aplicada na educação, numa aprendizagem conjunta da Noção Complexa de Saúde com a Teoria da Complexidade, num processo de auxílio mútuo que estamos chamando de pedagogia recursiva. / This theoretical work seeks a new way of understanding the wider and interdependent health in relation to the environment in order to overcome the Cartesian and anthropocentric current way of seeing the health and the difficulties it faces. He does this by using the Complexity Theory, inspired by Morin, and by studying its characteristics and comparing them with those of health, proposes the construction of a Complex Notion of Health, demonstrates aspects of its importance and gives examples of its scope, suggesting That is applied in education, in a joint learning of the Complex Notion of Health with the Complexity Theory, in a process of mutual assistance that we are calling recursive pedagogy.

La théorie des pavages apériodiques a connu des développements rapides depuis les années 1980, avec la découvertes d'alliages métalliques cristallisant dans une structure quasi-périodique.Dans cette thèse, on étudie particulièrement deux méthodes de construction de pavages : par coupe et projection, et par substitution. Deux angles d'approche sont développés : l'étude de la fonction de complexité, et l'étude métrique de l'espace de pavages.Dans une première partie, on calcule l'asymptotique de la fonction de complexité pour des pavages coupe et projection, généralisant ainsi des résultats connus en dynamiques symbolique pour la dimension 1. On montre que pour un pavage coupe et projection canonique N sur d sans période, la complexité croît (à des constantes près) comme n à la puissance a, où a est un entier compris entre d et N-d.Ensuite, on se base sur une construction de Pearson et Bellissard qui construisent un triplet spectral sur les ensembles de Cantor ultramétriques. On suit leur construction dans le cas d'ensembles de Cantor auto-similaires. Elle s'applique en particulier aux transversales d'espaces de pavages de substitution.Enfin, on fait le lien entre la distance usuelle sur l'enveloppe d'un pavage et la complexité de ce pavage. Les liens entre complexité et métrique permettent de donner une preuve directe du fait suivant : la complexité des pavages de substitution apériodiques de dimension d croît comme n à la puissance d.La question de liens entre la complexité et la topologie (et pas seulement avec la distance) reste ouverte. Nous apportons cependant des réponses partielles dans cette direction. / Since the 1980s, the theory of aperiodic tilings developed quickly, motivated by the discovery of metallic alloys which crystallize in an aperiodic structure. This highlighted the need for new models of crystals.Two models of aperiodic tilings are specifically studied in this dissertation. First, the cut-and-project method, then the inflation and substitution method. Two point of view are developed for the study of these objects: the study of the complexity function associated to a tiling, and the metric study of the associated tiling space.In a first part, the asymptotic behaviour of the complexity function for cut-and-project tilings is studied. The results stated here generalize formerly known results in the specific case of dimension 1. It is proved that for an (N,d) canonical projection tiling without periods, the complexity grows like n to the a, with a an integer greater or equal to d but lesser or equal to N-d.A second part is based on a construction by Pearson and Bellissard of a spectral triple for ultrametric Cantor sets. Their construction is applied to self-similar Cantor sets. It applies in particular to the transversal of substitution tiling spaces.In a last part, the links between the complexity function of a tiling and the usual distance on its associated tiling space are made explicit. These links can provide a direct and complete proof of the following fact: the complexity of an aperiodic d-dimensional substitution tiling grows asymptotically as n to the d, up to constants. These links between complexity and distance raises the question of links between complexity and topology. Partial answers are given in this direction.

This study aims to examine what competencies are expected from a strategiccommunicator 2019, as well as how education and the work field is cooperating.Expectations on competencies regarding the strategic communication profession and thecooperation between education and work field is analyzed based upon empirical data. Thedata is conducted from a combined quantitative and qualitative online-survey withstudents at the strategic communication at Umeå University (N = 45), and semi-structuredqualitative interview with associate professor at the program for strategic communicationat Umeå University and a selection of employees from six different companies within theprivate sector. Two different Likert-scales is used for measuring collaboration andcompetencies in the online-survey. Strategic communication theory and complexity theoryare used for discussion of the analyzed data. The results show that students find the levelof collaboration between education and work field to be low (mean score falls under 3 outof 7 for all the variables). However, the majority have been in touch with companieswithin strategic communication (68 percent). Education and work field show a low levelof cooperation, but both parts want to increase the collaboration. The only competencythat is mentioned by all three parties is to be creative. Generally, for all three parties, thereis a focus on subjective characteristics rather than technical and practical ability andcompetence. There is a natural development of a higher demand on communicativeorganizations and strategic communicators must therefore practice communication in itscomplexity and leave the transmission model in order to move toward aprofessionalization. The variety of competencies required can be explained fromcomplexity theory that the strategic communicator benefits from being complex andflexible to meet the demands from a complex society. Thus, the conclusion is that theresults show a need for an increased level of communication between education and workfield.

Introduction of web technology have turned the current world into a global village and web design becomes a huge challenge to develop a website in a better way. To develop a user friendly interface and easy access environment of webpage is the key issue of usability in this field. Improved and user friendly interface of a web site is becoming more popular. There are so many mistakes being committed when a designer develops end users interface of a web site. The main purpose of usability in this field is to provide a user friendly, easy access environment. This paper reveals a guideline for usability of the website design.Most of the designer or developer thinks about their websites outlooks rather than thinking about users’ concern. If it becomes difficult to use their website, people won’t revisit their site. So if designers want to have a successful website, they have to ensure that their design fulfills the users’ requirement. The purpose of this paper is to indicate the existing common usability issues which are being overlooked by the designers and developers, and to provide some possible solutions to reduce these usability problems. It also suggests some simple but effective tips and techniques as well as some guidelines for website design that could be helpful for designer and developer if they keep these in mind during designing a website. The results of the paper specify that there should be the interest to designers and developers who are concerned about improvement of usability and more accessibility of their websites by users.In this thesis, I am committed to create the understanding on the aspects of usability principles suitable to make a user interface more acceptable to the users. This understanding will surely be a pilot project for upcoming future researches on the development of interface design. / Program: Magisterutbildning i informatik