The research conducted in The Bubble That Burst – Isabella Löwengrip’s Crisis Communication Through Blog Posts aims to answer how Isabella Löwengrip attempted to save both her and her companies images during a crisis in the fall of 2019. Benoit’s Image Repair Theory and Goffman’s Self-Presentation Theory were combined to create the framework of this study. The material studied were blog posts uploaded onto her personal blog that mainly concerned the crisis during the months of October and November 2019. To demonstrate how the crisis evolved, additional material was added from February 2020. A textual rhetorical analysis method was used to investigate how Löwengrip aimed to persuade the blog’s readers that both she and her companies are still trustworthy. The results showed that Löwengrip used several Image Repair as well as rhetorical strategies. Löwengrip also changed her self-presentation during the crisis. Furthermore, it demonstrates how aware she is about her image. Additionally, the personal character of the blog medium makes the crisis communication more emotionally based and relationship building than traditional Image Repair and crisis communication efforts.

The purpose of this essay is to explore how the application of the Alexander Technique, as taught from the point of view of the Interactive Teaching Method (ITM), can be of benefit in performance preparation as well as in the enhancement of the musician’s practice and performance in general. Although the specific performance described in this paper was for violin, the argument is made that the exploration and methods of practice would be of benefit to any musician. This paper describes the experience of a study of the Alexander Technique. Information is provided about the Alexander Technique, its origins, principles and practices. The application of Alexander’s work to violin playing in general is discussed, and specifically to the preparation for the performance of Sonata Duodecima by Isabella Leonarda. / <p>Isabella Leonarda: Sonata Duodecima Opus 16</p><p>Elizabeth Jackquet De La Guerre: Sonata No 1 in D minor for Violin &amp; Cembalo</p><p>Antonio Bonparti: Invention No 1 in A major (from 12 Inventions for Violin)</p><p>Baroque Violin: Aingeala De Búrca</p><p>Cembalo: Mayumi Kamata</p><p>The sounding part has been archived.</p><p></p>

Epideictic rhetoric, one of the classical modes of persuasion described by Aristotle, has faced some criticism concerning its value in the realm of rhetoric. Though attitudes have been shifting over the last several decades, there is still a tendency to undervalue epideictic, falling back on the Aristotelian system of ceremonial oratory. However, its “praise and blame” style of persuasion employs of the type of rhetor / audience identification described by Kenneth Burke. Epideictic rhetoric is a major component of virtually any communication, as the speaker or writer seeks to create a bond with that audience so as to persuade them of something. This is evident in Victorian women's travel narratives; not necessarily noted for rhetoricality, they are nonetheless powerfully rhetorical in their prose as they foster emotionally- based identifications. Through their employment of epideictic description, travel narratives are not merely showpieces, but rather catalysts for social consciousness and change. As we move from the civic discourse-based Aristotelian classification of epideictic to encompass literary works like the travel narrative, the multifaceted value of epideictic is undeniable.

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Influencers wield significant influence over their followers, making it essential to study how they build trust. This paper investigates how influencers Isabella Löwengrip, formerly Blondinbella, and Joakim Lundell, formerly Jockiboi, retained their followers' trust on Instagram during their persona changes. Given Instagram's popularity in Sweden, understanding influencer trust-building is crucial. Using rhetorical analysis, I will examine their official Instagram accounts to identify the strategies they used to maintain trust despite their identity transformations. Online, individuals often adopt identities with enhanced traits, different from their offlineidentity. Existing research reveals a gap in understanding influencers’ persona changes on Instagram. Relevant studies focus on parasocial relationships, online identities, and authenticity. Parasocial relationships involve perceived interactions between media users and figures, fostering identification. Online identities highlight favorable traits, differing from offline personas, while authenticity refers to perceived genuineness. This study aims to bridge this gap by exploring how influencers maintain trust during persona changes, making it a valuable research topic.

The main objective of this work, was to elaborate on the topic of Isabella I. of Castile. The main focus was an emphasis on historical facts, of which I derived from Czech and foreign literatures and historical compendiums. The first part describes the political and economic situation in the Ibe c y I b ' coronation. Further, I look at her biography with a focus on details that could testify about her character and personality. This section provides the basis and support for the second part of this thesis. Besides the historical books, I explore also studies in the field of psychology. In the second part I deal with the motives which led I b g g z d I' interested in her tendency to her fanatical behavior. The theme of the Spanish inquisition in this work occupies a marginal position. The whole work is written with the need to view Isabel from the most different ways. This is supported by typologies of her personality and her tendency to achieve her goals from her position. In conclusion, I summarize the thesis defense, which I had already set out in the introduction of this thesis. I wanted to defend this theory: "Isabela as the only one in the history of her family, was able to effectively complete the Reconquista. What helped her was - religious fanaticism, coupled with unusually strong internal...

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This study examines metaphoric expression as an innovative phenomenon in This study examines metaphoric expression as an innovative phenomenon in the creative process and explor.es theO!i_~s_~f_ metap~or as a model for changing our perceptions of reality. Innovation is taken to be the creation and extension of meaning via metaphoric reference and projection, an imaginative -----------"----------- ------_.--- -_. _~~- _~ ---- str~Lct~rimLOf ~~!i~f!~ !h,at !:.E!!l1v~nt~ealit and esents it as~ fiC!ion~ While fiction refers to those worlds made in the creative act of producing works of art, worlds refer to both the exterior manifestations of works, as well as the interior world as a source of symbolic worlds. This study thus explores metaphoric reference and projection as a means by which we understand and figuratively express experience and the role metaphor plays in the creative strategies of my own practice as a visual artist and those of the contemporary British artist Tony Cragg. In my own recent working practice, in relation to the innovative role of metaphor, the notion of psychic or metaphorical disruption is explored. This is understood as a suspension of logical or literal reference to reality and as the condition for a metaphoric or analogical response to experience. This form of disengagement brought about by psychological and emotional upheaval, allows me to disembark from dominant conceptual and emotional frameworks and corresponds to the semantic openings brought about by metaphoric reference and interpretation. These disruptions manifest themselves as primitive iconic conditions that provide routes in the creative process conducive to discovery, restructuring and invention. In my work this is principally achieved by the activity of drawing. I describe drawing as a mythic activity of attempting to close the gap on an elusive empirical world and as a means of making new worlds. Interpretation or reading the drawings, their surfaces and calligraphic marks, is' also part of the lyrical process of making ii fidions, metaphorical digressions and progressions towards deciphering and re-organising worlds. These worlds are both virtual and material spaces. In all the work, what appears to be disruptive or discordant brings about the condition for renewal and reorientation in the world. The \YOrk of Tony Cragg (b.1949) is discussed as an example of contemporary art pradice where metaphor is evident as a model for changing perceptions. Early in his career Cragg explored scientific models of investigation, as explanatory means for understanding the world. His work refleds an endeavour to 'humanise' these scientific models by making images that fundion as alternative and complementary 'thinking models' (Cragg in Celant :172). His working process is understood as an attempt to construct a novel referential scheme for our encounters with the physical \YOrld of objeds both natural and manufadured. His sculptures are thus interpreted as visual manifestations of metaphorical disruption and innovation. Often made from discarded waste, his sculptures emerge from the material ruin of a prior physical order, and an evolving mental order. In both instances, physically and conceptually, they carry traces of former selves, with the potential to .extend into something new. As a loose framevvork for this discussion, certain theories of mind and metaphor that provide some insights into my own \YOrking pradice and what I perceive to be those of Tony Cragg, are briefly examined. Principally, these include the theory of metaphor of the philosopher Paul Ricoeur, but also some more general views concerning cognition and imagination. These include the early theories of Giambattista Vico concerning the creative role of the imaginative and metaphorical capacities of the mind.. the creative process and explor.es theories of metaphor as a model for changing our perceptions of reality. Innovation is taken to be the creation and extension of meaning via metaphoric reference and projection, an imaginative -----------"----------- ------_.--- -_. _~~- _~ ---- str~Lct~rimLOf ~~!i~f!~ !h,at !:.E!!l1v~nt~ealit and esents it as~ fiC!ion~ While fiction refers to those worlds made in the creative act of producing works of art, worlds refer to both the exterior manifestations of works, as well as the interior world as a source of symbolic worlds. This study thus explores metaphoric reference and projection as a means by which we understand and figuratively express experience and the role metaphor plays in the creative strategies of my own practice as a visual artist and those of the contemporary British artist Tony Cragg. In my own recent working practice, in relation to the innovative role of metaphor, the notion of psychic or metaphorical disruption is explored. This is understood as a suspension of logical or literal reference to reality and as the condition for a metaphoric or analogical response to experience. This form of disengagement brought about by psychological and emotional upheaval, allows me to disembark from dominant conceptual and emotional frameworks and corresponds to the semantic openings brought about by metaphoric reference and interpretation. These disruptions manifest themselves as primitive iconic conditions that provide routes in the creative process conducive to discovery, restructuring and invention. In my work this is principally achieved by the activity of drawing. I describe drawing as a mythic activity of attempting to close the gap on an elusive empirical world and as a means of making new worlds. Interpretation or reading the drawings, their surfaces and calligraphic marks, is' also part of the lyrical process of making ii fidions, metaphorical digressions and progressions towards deciphering and re-organising worlds. These worlds are both virtual and material spaces. In all the work, what appears to be disruptive or discordant brings about the condition for renewal and reorientation in the world. The \YOrk of Tony Cragg (b.1949) is discussed as an example of contemporary art pradice where metaphor is evident as a model for changing perceptions. Early in his career Cragg explored scientific models of investigation, as explanatory means for understanding the world. His work refleds an endeavour to 'humanise' these scientific models by making images that fundion as alternative and complementary 'thinking models' (Cragg in Celant :172). His working process is understood as an attempt to construct a novel referential scheme for our encounters with the physical \YOrld of objeds both natural and manufadured. His sculptures are thus interpreted as visual manifestations of metaphorical disruption and innovation. Often made from discarded waste, his sculptures emerge from the material ruin of a prior physical order, and an evolving mental order. In both instances, physically and conceptually, they carry traces of former selves, with the potential to .extend into something new. As a loose framevvork for this discussion, certain theories of mind and metaphor that provide some insights into my own \YOrking pradice and what I perceive to be those of Tony Cragg, are briefly examined. Principally, these include the theory of metaphor of the philosopher Paul Ricoeur, but also some more general views concerning cognition and imagination. These include the early theories of Giambattista Vico concerning the creative role of the imaginative and metaphorical capacities of the mind. / Thesis (M.A.)-University of Natal, Pietermaritzburg, 2002.

The period spanning from the late 1850s to the mid-1860s frames a historical moment in Victorian England when lactation and breastfeeding came under intense public scrutiny in both medical and creative writing. While popular domestic author Isabella Beeton wrote on the dangers that an unwary mother’s milk represented for her child and herself in her serial publication, Mrs. Beeton’s Book of Household Management (1859-1861), prominent physicians C.H.F. Routh and William Acton launched a public dispute in medical journals contesting the physiological and moral dangers that the fallen wet nurse posed for the middle-class household (1859). Meanwhile, the medical community catalogued the bizarre long-term physical and dispositional side-effects of an infant’s consumption of “bad milk” – among them, syphilis, swearing, sexual immorality, and death (Matus 161-162). But it is not only medical writers who were latching on to the breastfeeding debate as a means of voicing social and political concerns of the day; recent literary critics have gestured towards the troubling manifestations of lactation in popular mid-century novels like Charles Dickens’s Dombey and Son (1848) and George Eliot’s Adam Bede (1859) as entry points into Victorian anxieties about classed and gendered embodiment. This project stipulates that the mid-century preoccupation with managing women’s milk represents an intersection of two overlapping cultural paradigms pertaining to female expression: a cultural devaluation of female physiological expression as unconscious if not dangerous leakage, and a deprecation of female linguistic and poetic expression as an analogously unmeditated and potentially disruptive kind of communication. Mid-century manuals, articles, and novels offered public voice to a number of existing anxieties surrounding breastfeeding which accompanied the mid-nineteenth century, a historical moment at the cusp of a waning popularity in wet nursing and at the advent and rise of patented infant formula. This project stipulates that at least three female poets of the mid-nineteenth century employ lactation imagery in their works as a means of recasting a cultural devaluation of female expression – inventing a new critical terminology of feminine poetic signifiers that uses the symbolic medium of breastmilk as its ink. Informed by the medical and cultural context of the High Victorian age, I explore how poets Elizabeth Barrett Browning (1806-1861), Christina Rossetti (1830-1894), and Augusta Webster (1837-1894) not only participate in the preoccupation with unstable bodies and fluids, but capitalize on female leakage in an elaborate rhetorical strategy that embarks on a new embodied female poetics. Barrett Browning’s Aurora Leigh, Rossetti’s “Goblin Market,” and Webster’s Mother and Daughter all enlist the lactating and feeding breast in a series of elaborate metaphors of female identity construction, literary expression, and poetic voice.