Die komprimierte Darstellung der Fishbowl bietet Einblicke in die aktuelle Diskussion fachspezifischer Fragen. Vier Experten (Ursula Brandstätter, Anne Niessen, Christine Stöger und Christopher Wallbaum) diskutieren nach ihren vier Einzelvorträgen miteinander über Grundfragen der Musikdidaktik. An der Diskussion können sich auch Einzelne aus dem Publikum beteiligen. Moderiert wird die Diskussion von Christian Rolle. Im Zentrum stehen das Verhältnis von Unterrichtspraxis und wissenschaftlicher Musikdidaktik bzw. –pädagogik („Theorie und Praxis“) zueinander sowie die Rolle des Fachs Musik in der fachdidaktischen Diskussion. / The abridged fishbowl-discussion gives an idea of currently discussed problems in the german discourse on music education at general schools (=music didactic). In Fishbowl A four experts (Ursula Brandstätter, Anne Niessen, Christine Stoeger and Christopher Wallbaum with Christian Rolle as moderator) after their lectures discuss the relation between teaching in the classroom and research about it, in other words the relation between theory and practice/praxis Furthermore they discuss the role of the subject ‘music’ in exploring and investigating in educational practice/praxis and concepts.

Die komprimierte Darstellung der Fishbowl bietet Einblicke in die aktuelle Diskussion fachspezifischer Fragen. Vier Experten (Werner Jank, Hans-Ulrich Schäfer-Lembeck, Constanze Rora und Dorothee Barth) diskutieren nach ihren vier Einzelvorträgen miteinander über Grundfragen der Musikdidaktik. An der Diskussion können sich auch Einzelne aus dem Publikum beteiligen. Moderiert wird die Diskussion von Ursula Brandstätter. Im Zentrum stehen der Lernbegriff in Bezug auf offenere und geschlossenere Konzepte zur Gestaltung von Musikunterricht. Bezugsgrößen stellen dabei das Konzept des „Aufbauenden Musikunterrichts“ und der (konstruktivistischen) Erfahrungsorientierung dar. In diesem Zusammenhang werden auch der kulturbezogene Musikbegriff und die Einbeziehung der Schüler als Individuen thematisiert. / The abridged fishbowl-discussion gives an idea of currently discussed problems in the german discourse on music education at general schools (=music didactic). In Fishbowl B four experts (Werner Jank, Hans-Ulrich Schäfer-Lembeck, Constanze Rora und Dorothee Barth with Ursula Brandstätter as moderator) after their lectures discuss the term of learning in relation to more formal and more informel concepts of learning. These subjects are discussed in relation to following focuses: concrete german concepts, which focus on learning or experience, the term of culture-related music and including the pupils as individuals.

In more than two decades of research and practical experiments in interactive digital narrative (IDN), much insight about the relationship of narrative and digital media has been gained and many successful experiments have been undertaken, as a survey of the field illustrates. However, current approaches also limit the scope of experimentation and constrain theory in interactive narrative forms original to digital media. After reviewing the "interactivisation" of legacy theory (neo-Aristotelian poetics for interactive drama, poststructuralism for hyperfiction, 20th century narratology for interactive fiction and as a general theory for IDN), the thesis introduces a theoretical framework that changes the focus from the product-centered view of legacy media towards system and the process of instantiation. The terms protostory describing the overall space of potential narratives in an IDN system, narrative design for the concrete assemblage of elements and narrative vectors as substructures that enable authorial control are introduced to supersede legacy terms like story and plot. On the practical side, the thesis identifies limitations of existing approaches (e.g. legacy metaphors like the timeline, and authoring tools that support only particular traditions) To overcome these limitations a software toolset built on the principles of robustness, modularity, and extensibility is introduced and some early results are evaluated. Finally, the thesis proposes an inclusive, open-ended iterative process as a structure for future IDN research in which practical implementations and research co-exist in a tightly coupled mutual relationship that allows changes on one side to be integrated on the other.

This research applies institutional economics theory to management challenges arising in connection with e-business related transformational change. The research was carried out in response to widely recognised problems in managing IT-enabled change in complex organisations. A cyclic approach builds researcher competence in both the chosen theory, New Institutional Economics (NIE), and its application through a series of four contrasting case studies. The case situations, which derive from the researcher’s work as a technology management consultant, are treated as action research experiments which investigate e-business related transformational change in financial services, retail and government settings. A constructivist stance is adopted within the case situations with the researcher acting as a participant observer. Reflective practice is used to improve the experimental method for the case studies through the course of the research, leading to the use of participatory action research (PAR) for the final case. A literature review of NIE shows it to be loosely defined as a theory, so an analytic NIE framework is created to provide a cognitive model. This model is then modified and extended to produce a final theoretical framework. In parallel, a conceptual map of NIE is created from the research as a practical aid to illustrate NIE concepts and linkages. These two models, the theoretical framework and the conceptual map, evolve through the four case situations which were selected from a range of e-business consulting opportunities available to the researcher over the period of the research. The second case study drives the main development of the two models and draws out the necessary and complementary contributions of both transaction cost economics (TCE) and agency theory (AT) as parts of NIE, neither of which is sufficient on its own. The final case study demonstrates application to practice. The overall sequence of case studies shows the researcher’s cognitive growth from being a novice in the theory and its application in the first case through to a level of proficiency in applying NIE to the rigours of e-business practice in the final case. The research makes several contributions to knowledge. It makes a significant methodological contribution by bringing research methods developed for other forms of professional practice to the management discipline. It also makes a significant contribution to theoretical knowledge. It develops two theoretical models of NIE – a conceptual map and a theoretical framework – which present a way of linking NIE concepts in a meaningful way, and a structure by which NIE can be used in the analysis of highly complex organisational situations. These models clarify the complementary roles of TCE and AT, and indicate a reason why so many studies limited to TCE alone have been inconclusive. Applying NIE to the rigours of e-business management produces, in turn, a contribution to IT strategy formulation. The research makes a practical contribution by showing how NIE can be applied to e-business practice, subject to a number of significant caveats. NIE, as a descriptive theory, is shown to provide a powerful conceptual framework when combined with PAR, although both require deep knowledge and skill. In particular, adopting PAR as a case study method depends on an experienced, skilled and committed practitioner for its effective use. Finally, the research finds that NIE’s strengths as a framework for strategic analysis of large scale and complex e-business situations involving transformational change, which make it unduly sophisticated for less challenging situations, mean that NIE is suited to use by highly skilled, specialist consultants rather than by general managers.

Made available in DSpace on 2016-08-03T16:16:00Z (GMT). No. of bitstreams: 1 Roberta Melo de Andrade Abreu.pdf: 2757469 bytes, checksum: 523e26dd206caeeee746fbfdc962a055 (MD5) Previous issue date: 2008-03-14 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / The aim of this work is to investigate how the teachers of early childhood education understand the act to research the practice of themselves; and to compare the views of the teachers with the specific theoretical frame. To reach these objectives, we use the qualitative approach. The data that serve as basis of this study were obtained from interviews with five teachers of a public school in the city of Salvador - Bahia. We start with the analysis of the historical context of the investigation, its concept, as well as the ones of the teacher-esearcher. in this way, we explore the different definitions of research on teaching, through the ideas of theoreticians who argue the subject. Besides, we examine the categories and subcategories treated during the practical activities of research. Such categories emerge naturally from interviews carried with managers and teachers of the searched institution and from the recurrence in their comments. We present the following main results from the categories constructed in the process of research: the understanding of the interviewed professionals about the research of the practice of themselves is limited and mistaken. We found a universe in which there is no the exercise of research of the practice, because the teachers are entangled in several seroius problematics, as explicited in our registers. We conclude affirming that, despite the researched professionals do not research the practice, we suggest that this is a possible action and that it is also materialize through continuous formation in service.(AU) / O presente trabalho investigar como os professores das séries iniciais do ensino fundamental entendem o ato de pesquisar a própria prática; e cotejar as visões dos professores sobre pesquisa com o referencial teórico específico. Para dar concretude a esses objetivos utilizamos a abordagem qualitativa. Temos como público alvo desse estudo cinco professores de uma escola pública situada no Município de Salvador Bahia. Inicialmente, descrevemos brevemente o contexto histórico da pesquisa, seus fundamentos, bem como os do professor pesquisador, elencando definições de pesquisa, com falas e posicionamentos de teóricos que discutem o tema. Consta também de explanação sobre as categorias e subcategorias elegidas no decorrer das atividades de pesquisa realizadas em campo. Tais categorias emergem nas observações e entrevistas realizadas com gestores e professores da instituição pesquisada e por serem recorrentes nas falas desses sujeitos. Obtemos, a partir das categorias construídas no processo da pesquisa, como principais resultados: a compreensão dos sujeitos pesquisados sobre a pesquisa da própria prática é limitada e equivocada; o universo considerado é totalmente avesso ao processo de pesquisa da prática, pois os professores estão imersos num emaranhado de sérias problemáticas explicitadas em nossos registros de observação. Concluímos afirmando que, apesar dos professores pesquisados não realizarem a pesquisa da prática, a nosso ver, essa é uma ação possível e que se concretiza também através da formação contínua e em serviço.(AU)

M. Tech. (Department of Visual Arts and Design: Fine Art, Faculty of Human Sciences), Vaal University of Technology. / This study explores two artistic methods of enquiry in order to firstly better understand the lived experience and its contributions on the formation of sexuality and secondly, to explore how a method can dissect and interrogate a theoretical discourse such as Queer theory. The project takes a twofold approach. In the Practice-led Research (PLR) section, which constitutes the first part, I attempt to utilize PLR as a means of exploring the lived experience along with the artistic contributions PLR might have on the ideation process and identity construction I made use of journal writings as a means for data generation and artistic exploration. The second part of this study, utilizing Research-led Practice (RLP), I attempt to dissect and interrogate Queer theory and the ideation process involved with RLP. I analyse Queer theory as a starting point for my artistic productions and explore and compared the two approaches to one another with regards to the ideation process and the construction of the self. The main aim of this study was to use the strategies of PLR and RLP to interrogate the process of ideation generation. The study set out to achieve three objectives. Firstly, it compares and contrasts the research methods suggested by PLR and RLP, as both operate from different points of ideation. Secondly it compares and contrasts the type of insights (philosophical ideations) around homosexuality and Queer theory that arose from using the two different methods. Lastly it tentatively/speculatively assesses which of the two approaches worked for me both as an artist (the making/ideation process) and as a gay man (the personal philosophical ideation process). In chapter one I discuss the background to the study and where it is situated within academia. In chapter two I discuss the two methodologies namely PLR and RLP and how I made use of them in the artmaking process. In chapter three I discuss the findings of working with PLR. In chapter four I engage with the theoretical discourse of Queer theory. In chapter five I discuss RLP and how Queer theory influenced the artmaking process. In chapter six I conclude with the findings. This study allowed me to channel my lived experience as a valid method of inquiry along with PLR. I discovered that a gay identity is based on personal experiences and shaped by the body. My second body of work (RLP) allowed me to investigate and interrogate Queer theory and I found that a Queer identity sits within a continuum. Working with these two methodological approaches allowed me to expand and grow as both an artist and gay man. Tentatively I conclude that PLR worked effectively for me to achieve this growth, whereas the RLP approach I found somewhat confining. Yet, the RLP approach ‘forced’ me to reconsider my preconceptions and the conclusions I had reached using the PLR approach.

Der Beitrag diskutiert Probleme der raschen Weiterentwicklung von Klinischer Psychologie und der Verhaltenstherapie im besonderen. Dabei werden drei Perspektiven angesprochen: (a) Binnenbeziehungen innerhalb des Fachs Klinische Psychologie sowie zu Nachbardisziplinen, (b) Transferprobleme wissenschaftlicher Erkenntnisse von der Forschung zur Praxis und (c) Probleme der Fort-und Weiterbildung sowie der Qualitätssicherung in der Verhaltenstherapie. Als Beispiele von Fortschritt und Erosion werden diskutiert: (a) die Verhaltensmedizin, als Muster für gut abgestimmte und in die Klinische Psychologie als Fach integrierte Entwicklung, (b) die Gesundheitspsychologie für eine schlechte Interaktionskultur mit mangelhaftem gegenseitigem Informationstransfer und (c) die Psychotherapieszene als Beispiel für Erosionsprozesse in Forschung, Praxis sowie vor allem rort-und Weiterbildung. Der Beitrag fordert eine wesentliche Stärkung des Fachs Klinische Psychologie als fachliche und organisatorische Klammer zwischen den auseinanderdriftenden Entwicklungen. Eine erfolgreiche Übernahme dieser universitär verankerten Koordinations-und Integrations aufgabe erfordert allerdings gleichzeitig auch eine erhebliche Ausweitung personeller Ressourcen und fachlicher Kompetenzen. Eine zentrale neue Herausforderung für klinisch-psychologische Universitätsinstitute besteht auch in der Entwicklung von Qualitätssicherungsmaßnahmen. Der Beitrag empfiehlt in diesem Zusammenhang, vor allem in der Fort-und Weiterbildung den verstärkten Einsatz von Therapiemanualen sowie die lnstitutionalisierung von regelmäßigen Konsensuskonferenzen mit Empfehlungen zur Therapiedurchführung. / This paper discusses progress and erosion aspects of c1inical psychology and behavior therapy in Germany from three interrelated perspectives: (a) the relationship of behavior therapy and c1inical psychology to other basic and applied psychological disciplines as weIl as neighboring disciplines, (b) the transfer problems from the scientific fields to practice, and (c) the problem of quality assurance in practice and postgraduate education. Specific emphasis is laid on a discussion of the field of behavioral medicine, as an example for well-integrated and coordinated research and practice activities; health psychology as an example for deficient communication patterns with clinical psychology and behavior therapy, and psychotherapy as an example for erosion in research, education and practice. The paper strongly recommends a more dominant steering role of clinical psychology as the most comprehensive scientific discipline. This steering role, however, would also require a considerably expanded infrastructure of clinical psychology departments in universities together with several mechanisms (competence enhancement, consensus conferences, development of postgraduate education guidelines, quality assurance activities, coordination) to be able to fulfill this mission. The paper also suggests the more frequent use of standardized treatment manuals in postgraduate courses.

Diss. (sammanfattning) Umeå : Umeå universitet, 2009. / Härtill 5 uppsatser.

Os desafios e dificuldades que executivos de empresas encontram para desenvolver e aplicar modelos de avaliação eficientes de suas estratégias de marketing, em função da complexidade da tarefa e da quantidade de fatores que podem interferir nos resultados, além da distância existente entre a prática da gestão empresarial e os modelos científicos apresentados e reconhecidos pela academia são o porto de partida desta pesquisa. A partir deste entendimento, a intenção do estudo foi estabelecer alguns links que possibilitem desenvolver uma proposta de avaliação da eficácia da estratégia de marketing. Assim, desenvolveu-se uma pesquisa de caráter exploratório, sendo escolhido o método de estudo de caso, no qual se avalia a eficácia da estratégia de marketing da Unimed Porto Alegre, a partir de indicadores de desempenho mercadológico e empresarial. A estratégia de marketing foi elaborada em 2008 e executada a partir de 2009, sendo que o acompanhamento dos indicadores de desempenho mercadológico e empresarial para análise dos resultados foi feita entre 2009 e 2011. A estratégia de marketing analisada neste trabalho teve como principais objetivos: impactar o mercado, provocar uma percepção de admiração sustentada na proposição de valor da Cooperativa, multiplicar sua base de clientes, conquistar novos clientes e evitar a evasão, converter relacionamento em fidelidade e capturar valor, promovendo a causa do bem-estar e fazendo da Unimed Porto Alegre uma empresa admirável e desejada. O produto conceitual da estratégia de marketing é o IBE (índice de bem-estar Unimed Porto Alegre) que direciona as ações de comunicação e relacionamento da Cooperativa tanto para seus clientes quanto para seus médicos. A estratégia de marketing da Cooperativa transcendeu a sua função primária de divulgação e comercialização e passou a promover uma causa, a causa do bem-estar, buscando consolidar sua imagem e liderança no mercado e assim atingir seus objetivos estratégicos de médio e longo prazo. No estudo, foram considerados indicadores de desempenho mercadológico e empresarial já amplamente utilizados e validados em diversas pesquisas sobre o tema. A análise de vínculo entre a eficácia da estratégia de marketing e o reconhecimento público foi feita considerando o escopo, a importância e a relevância dos prêmios recebidos. Nesta dissertação buscou-se também estabelecer a ligação entre a pesquisa e a prática no campo da gestão. Os resultados indicam a possibilidade de vinculação da eficácia da estratégia de marketing da empresa pesquisada com seus indicadores de resultados mercadológicos e empresariais, bem como com as premiações recebidas ao analisar como isto aconteceu. O conjunto de evidências é muito consistente. O estudo se justifica pelo interesse em modelos de avaliação de estratégias de marketing baseados no acompanhamento de indicadores de desempenho mercadológico e empresarial e pela possibilidade de verificar, na prática, a validade de algumas construções teóricas. / The challenges and difficulties faced by corporate executives to develop and apply efficient marketing strategy performance measurement systems, whether the task complexity and multiplicity of factors that may affect the results, besides the gap between management business practice and scientific models presented and recognized by the academy are the point of departure of this research. From this understanding, the objective of this study was to establish some links that enable to develop a proposal to evaluate the effectiveness of marketing strategy. Thus, an exploratory survey was developed, it was selected the case study method, that presents the evaluation of the effectiveness of the Unimed Porto Alegre marketing strategy, based on marketing and financial performance outcomes. The marketing strategy was developed in 2008 and the execution started in 2009. The performance indicators monitoring and analysis were made between 2009 and 2011. The main objectives of the marketing strategy analyzed in this research were to: impact the market, cause a sense of wonder sustained in the Cooperative’s value proposition, multiply its customer base, gain new customers and avoid evasion, convert relationship in fidelity and capture value by promoting the cause of well-being and make Unimed Porto Alegre being admirable and desirable. The conceptual product of the marketing strategy is the IBE (Unimed Porto Alegre well-being index), that drives the communication and relationship actions of the Cooperative for both customers and doctors. The Cooperative marketing strategy transcended its primary function of marketing and sales and had begun to promote the cause of welfare, seeking to consolidate its image and market leadership, achieving its strategic objectives into medium and long-term. In this study, it was considered market and financial performance indicators widely used and validated in several studies about this topic. The analysis of the link between the marketing strategy effectiveness and public recognition was made considering the scope, importance and relevance of awards won by Unimed Porto Alegre. This dissertation also sought to establish the relationship between research and practice in the management field. The results indicate the possibility of linking the marketing strategy effectiveness of the researched company with their market and financial performance outcomes, as well the awards received, when analyzing how it happened. The body of evidence is very consistent. The study has being justified by the interest in marketing strategy performance measurement models based on monitoring market and financial performance outcomes and by the possibility to check the validity of some theoretical constructions in practice.

Os desafios e dificuldades que executivos de empresas encontram para desenvolver e aplicar modelos de avaliação eficientes de suas estratégias de marketing, em função da complexidade da tarefa e da quantidade de fatores que podem interferir nos resultados, além da distância existente entre a prática da gestão empresarial e os modelos científicos apresentados e reconhecidos pela academia são o porto de partida desta pesquisa. A partir deste entendimento, a intenção do estudo foi estabelecer alguns links que possibilitem desenvolver uma proposta de avaliação da eficácia da estratégia de marketing. Assim, desenvolveu-se uma pesquisa de caráter exploratório, sendo escolhido o método de estudo de caso, no qual se avalia a eficácia da estratégia de marketing da Unimed Porto Alegre, a partir de indicadores de desempenho mercadológico e empresarial. A estratégia de marketing foi elaborada em 2008 e executada a partir de 2009, sendo que o acompanhamento dos indicadores de desempenho mercadológico e empresarial para análise dos resultados foi feita entre 2009 e 2011. A estratégia de marketing analisada neste trabalho teve como principais objetivos: impactar o mercado, provocar uma percepção de admiração sustentada na proposição de valor da Cooperativa, multiplicar sua base de clientes, conquistar novos clientes e evitar a evasão, converter relacionamento em fidelidade e capturar valor, promovendo a causa do bem-estar e fazendo da Unimed Porto Alegre uma empresa admirável e desejada. O produto conceitual da estratégia de marketing é o IBE (índice de bem-estar Unimed Porto Alegre) que direciona as ações de comunicação e relacionamento da Cooperativa tanto para seus clientes quanto para seus médicos. A estratégia de marketing da Cooperativa transcendeu a sua função primária de divulgação e comercialização e passou a promover uma causa, a causa do bem-estar, buscando consolidar sua imagem e liderança no mercado e assim atingir seus objetivos estratégicos de médio e longo prazo. No estudo, foram considerados indicadores de desempenho mercadológico e empresarial já amplamente utilizados e validados em diversas pesquisas sobre o tema. A análise de vínculo entre a eficácia da estratégia de marketing e o reconhecimento público foi feita considerando o escopo, a importância e a relevância dos prêmios recebidos. Nesta dissertação buscou-se também estabelecer a ligação entre a pesquisa e a prática no campo da gestão. Os resultados indicam a possibilidade de vinculação da eficácia da estratégia de marketing da empresa pesquisada com seus indicadores de resultados mercadológicos e empresariais, bem como com as premiações recebidas ao analisar como isto aconteceu. O conjunto de evidências é muito consistente. O estudo se justifica pelo interesse em modelos de avaliação de estratégias de marketing baseados no acompanhamento de indicadores de desempenho mercadológico e empresarial e pela possibilidade de verificar, na prática, a validade de algumas construções teóricas. / The challenges and difficulties faced by corporate executives to develop and apply efficient marketing strategy performance measurement systems, whether the task complexity and multiplicity of factors that may affect the results, besides the gap between management business practice and scientific models presented and recognized by the academy are the point of departure of this research. From this understanding, the objective of this study was to establish some links that enable to develop a proposal to evaluate the effectiveness of marketing strategy. Thus, an exploratory survey was developed, it was selected the case study method, that presents the evaluation of the effectiveness of the Unimed Porto Alegre marketing strategy, based on marketing and financial performance outcomes. The marketing strategy was developed in 2008 and the execution started in 2009. The performance indicators monitoring and analysis were made between 2009 and 2011. The main objectives of the marketing strategy analyzed in this research were to: impact the market, cause a sense of wonder sustained in the Cooperative’s value proposition, multiply its customer base, gain new customers and avoid evasion, convert relationship in fidelity and capture value by promoting the cause of well-being and make Unimed Porto Alegre being admirable and desirable. The conceptual product of the marketing strategy is the IBE (Unimed Porto Alegre well-being index), that drives the communication and relationship actions of the Cooperative for both customers and doctors. The Cooperative marketing strategy transcended its primary function of marketing and sales and had begun to promote the cause of welfare, seeking to consolidate its image and market leadership, achieving its strategic objectives into medium and long-term. In this study, it was considered market and financial performance indicators widely used and validated in several studies about this topic. The analysis of the link between the marketing strategy effectiveness and public recognition was made considering the scope, importance and relevance of awards won by Unimed Porto Alegre. This dissertation also sought to establish the relationship between research and practice in the management field. The results indicate the possibility of linking the marketing strategy effectiveness of the researched company with their market and financial performance outcomes, as well the awards received, when analyzing how it happened. The body of evidence is very consistent. The study has being justified by the interest in marketing strategy performance measurement models based on monitoring market and financial performance outcomes and by the possibility to check the validity of some theoretical constructions in practice.