Yes / Purpose – Previous scholars have assumed that multinational enterprises (MNEs) can reduce the liability of foreignness and increase profitability by investing in corporate social responsibility (CSR). However, empirical validation of this assumption has rarely been attempted. This study provides empirical evidence that the adoption of multi-stakeholder initiatives, which are globally recognized as signals of CSR, helps MNEs increase profits from internationalization. Design/methodology/approach – Fixed effect models, which address model misspecification problems, and instrumental variable estimation, which controls for the endogeneity in firms’ choice of internationalization, offer empirical evidence supporting the moderating effects of global multi-stakeholder initiatives on the relationship between internationalization and firm performance. Findings – This study examines the moderating role of multi-stakeholder initiatives in the relationship between internationalization and firm performance, drawing on signaling and stakeholder theories. The results suggest that the signaling effect of multi-stakeholder initiatives can help MNEs overcome the liability of foreignness and, therefore, profit from overseas markets. Originality/value – Although the internationalization–firm performance relationship has been a subject of debate in the field of international business, the role of firms’ stakeholder engagement in this relationship has been largely overlooked in previous studies. In this study, we explore the impact of multi-stakeholder initiatives on the internationalization–firm performance relationship. Our primary contention is that multi-stakeholder initiatives have moderating effects on this relationship by reducing the liability of foreignness experienced by MNEs in host countries. Furthermore, our findings suggest that active engagement in multi-stakeholder initiatives significantly contributes to the financial success of MNEs as they internationalize.

As more and more consumers are growing environmentally conscious, businesses are leveraging ways to showcase their sustainability efforts in their products by obtaining certifications and putting these labels in product packages. As certifications are rigorous and hard to obtain, obtaining certifications is a means to spearhead the sustainability momentum. However, academic research in certification, especially with non-food products made from plants, is limited. Hence, this dissertation study focuses on the influence of certification labels in consumers’ purchasing behaviors by specifically looking at consumers’ purchase intentions and willingness to pay higher prices for plant-based non-food products with certification labels. In addition, this dissertation study also explores the mediating role of perceived efficacy and perceived eco-friendliness on consumers’ purchase intentions and willingness to pay higher prices. Moreover, subsequent study will also examine the impact of informative certification labels.Across three experimental scenarios using household products such as multipurpose cleaners and laundry detergents, it was found that consumers show higher purchase intentions and greater willingness to pay higher prices for products with certification labels compared to products without certification labels. Similarly, it was found that consumers are willing to pay higher prices for plant-based products compared to non-plant-based products. The mediating relationship of perceived efficacy is observed with its effect being the greatest for plant-based and certified products compared to not-certified products whether it is plant-based or not. With regards to perceived eco friendliness, the research showed that consumers perceive plant-based and certified products as more eco-friendly than non-plant-based products despite their certification status leading to greater purchase intentions and willingness to pay higher prices. In study 3, the role of informative certification labels was investigated. Specifically, it was found that plant-based and certified products with informative certification labels (compared to plant-based and certified products without informative certification labels) demonstrated higher perceived efficacy leading to purchase intentions and willingness to pay higher prices. The findings from this dissertation benefit both academic marketing researchers and marketing managers. Manufacturers of plant-based household products can leverage the advantages of certification labels as a competitive edge and be able to remove doubts and confusions that consumers have towards plant-based non-food products by obtaining certifications.

Humblebragging is a tactic where an individual disguises a boast or brag as a complaint or humility while simultaneously emphasizing their achievements or desired results. According to previous literature, individual athletes' social media postings are seen as branding or self-promotional content to enhance their brand image. However, these posts can also be considered a form of bragging, with sport celebrities trying to hide their true intentions by using humbleness. This strategy is often used by sport celebrities to enhance their brand image. However, this subject remains largely unexplored in sport management literature, primarily due to the lack of a clear definition, unexplored humblebragging strategies from the viewers' perspective, and the absence of a measurement scale for evaluating humblebragging in the sport context. Thus, the purpose of this study is to explore sport celebrities’ self-promotion strategies from the perspective of social media users, based on signaling theory and self-promotion theory, and to suggest a measurement scale that can empirically study the formation of humblebragging. This dissertation consists of two studies using online surveys for data collection, utilizing a total of 349 samples for the first study and 426 for the second study for quantitative data analyses. The results of the first study suggested that social media users are more likely to appreciate sport celebrities’ honest self-promotion, characterized by humble and sincere posts. The second study generated six dimensions of humblebragging: (a) self-praise plus disclaimer; (b) praise from a third party; (c) self-praise plus shift of focus; (d) self-praise plus self-denigration; (e) self-praise plus reference to hard work; and (f) self-praise as a complaint. It was also found that self-praise plus shift of focus and self-praise plus self-denigration had a positive and significant impact on predicting post likability. This dissertation enriches the literature by establishing a theoretical basis for humblebragging as a self-promotion strategy on social media and revealing its effects on consumers’ perceptions, attitudes, and behaviors. These studies provide valuable insights for sport celebrities, social media influencers, and marketers aiming to enhance their influence on consumers. The findings also suggest practical strategies to improve the effectiveness of promotional messages using humblebragging.

Hållbarhet och hållbar utveckling är något som betraktas som högaktuellt i samhället i stort och är något som även fått ett stort fokus inom den svenska fastighetssektorn. Denna uppsats syftar till att utforska, skapa en bild av och jämföra hur företag i den svenska fastighetssektorn presenterar och kommunicerar sitt hållbarhetsarbete genom sin hållbarhetsredovisning. Jämförelsen och analysen kommer genomföras med grund i den teoretiska referensramen som består av ett antal teorier som behandlar legitimitet, intressenter, signalering och verksamhetsstyrning. Metoden som används består av en deduktiv ansats och en kvalitativ bruktextsanalys. Resultatet tyder på att det återfinns en övergripande likhet i vad som presenteras och kommuniceras bland de företag som utgjort en del i urvalet. Vilket troligen grundar sig i användningen av likartade eller samma standards som grund för respektive företagsredovisning, vissa standard används i sådan utsträckning att de i princip utgör praxis för hur hållbarhetsredovisning bör genomföras och vad den bör innehålla. Vidare finns lagkrav i form av till exempel ESRS och dess vidareutveckling i form av CSRD som sätter ytterligare krav på vad som ska finns med i företagens hållbarhetsredovisning. De mindre skillnader som identifierats inbegriper bland annat en viss skillnad i hur ingående och omfattande respektive företag i urvalet behandlar varje hållbarhetsaspekt, samt att det återfinns mindre skillnader i de nyckelintressenter som identifierats i vissa av företagen. / Sustainability and sustainable development are a highly discussed and prevalent topic in society as a whole, and something that has gained a large focus within the Swedish real estate sector as well. This bachelor thesis aims to compare, explore and create a picture of how companies within the Swedish real estate sector communicate their work with sustainability, and what they are presenting in their sustainability reporting. The comparison and analysis are made possible by the use of a framework based on theories dealing with legitimacy, stakeholders, signaling and management control systems. The scientific method used consists of a deductive approach and a qualitative content analysis of the companies’ sustainability reports.  The result of the study indicates that there to a large extent exists a similarity in what is presented and communicated by the companies that formed part of the sample. This is probably based on similar or the same standards being used as the basis for the respective company’s accounting, some standards are used to such an extent that they basically constitute practice for how sustainability accounting should be carried out and what it should contain. Furthermore, there are legal requirements in the form of e.g. ESRS and its further development in the form of CSRD as additional requirements for what must be included in the companies' sustainability reports. The minor differences identified include, among other things, a certain difference in how thoroughly and comprehensively each company in the sample treats each sustainability aspect, and that there are minor differences in key stakeholders identified in some of the companies.

Forskningsproblem          Under 2006 infördes en lagändring kring att ersättning till VD måste specificeras i tilläggsupplysningar i årsredovisningen. Reglerna infördes från politikernas håll för att se en mer återhållsam ersättning till VD och återupprätta de senaste årens minskade förtroende för näringslivet. Dock har åsikter riktats mot lagändringen som menar att den har motverkat sitt syfte och istället trissat upp ersättningen till VD. Syfte                                   Syftet med studien är att förklara om det finns ett samband mellan utvecklingen av ersättningen till VD och kravet på tilläggsupplysningar. Metod                                Studien har en kvantitativ utgångspunkt och en poolad ansats. Två hypoteser har härletts ifrån befintlig teori och tidigare forskning. Hypoteserna testades gentemot data inhämtad ifrån 573 årsredovisningar utspritt över tre år. Slutsats                              Ett signifikant samband har identifierats som säger att ersättningen till VD har ökat sedan 2006. Resultatet styrks av tidigare forskning och de teorier som studien bygger på. Målet med lagändringen har således misslyckats. / Problem                             In 2006, a change in the law was introduced regarding disclosure about CEO compensation. The CEO compensation now had to be specified in the disclosure. The law was introduced by politicians who wanted to restrain the CEO compensation, which had affected the business community negative. However, opinions made against the change in the law claim that it is counterproductive and instead of decreasing the compensation, the law has increased the CEO compensation. Purpose                              The purpose of the study is to explain if there is a connection between the development of the CEO compensation and the requirement of disclosures. Method                              The study is based on a quantitative method and a pooled approach. Two hypotheses were derived from existing theory and previous research. The hypotheses were tested against data collected from 573 annual reports, spread over three years. Conclusion                         A significant connection was found and it says that the CEO compensation has increased since 2006. The result is supported by previous research and theories that the study is based on. The aim of the legislative change has therefore failed.

The dividend policy and the distribution of cash dividend can be of interest to the investors from many angles. Consequently, many theories have been built on the relevance of dividend policy and there are several theories proposing that dividends increase shareholder value. However, the most famous theory on dividend policy might be Miller and Modigliani's dividend irrelevance theory which implies that the dividend policy does not affect shareholder value. Although investors are concerned with shareholder value they are also concerned with achieving the highest possible return with the lowest volatility (risk). As many studies have focused on the dividend policy, especially dividend yield or the dividend payout ratio, and its relation with stock price movement we felt that there was a lack of information regarding the relation between return volatility and cash dividends. This resulted in the following research question: Does a change in cash dividend affect stock return volatility on NASDAQ OMX Stockholm? Answering this research question is the main purpose of the research. Additionally, the relationship between changes in cash dividend and return volatility will be compared in the different size segments that are to be found on NASDAQ OMX Stockholm. The study is quantitative with a deductive approach where historical data ranging from 2006-2012 has been gathered. Two measures of return volatility has been used, beta and standard deviation of return. Statistical tests have been conducted in an approach to answer the research question, mainly correlation tests and logistic regression analysis. No correlation between changes in cash dividend and changes in beta, nor changes in standard deviation were found. The same results were found when examining small, mid and large cap individually. In the logistic regression analysis no evidence was found that changes in dividend could explain changes in return volatility. Contrary to changes in dividend, the results indicate that the size of the company can explain changes in return volatility. Specifically, large cap companies explain increases in return volatility better than companies in the small cap segment. Therefore, the research question is concluded with no, a change in cash dividend does not affect stock return volatility. The findings could also be argued to be in support of the dividend irrelevance theory. Furthermore, the conclusion implies that investors need not regard the dividend policy when diversifying their portfolios. Additionally, managers need not be worried that a change in dividend policy should affect return volatility.

The dividend payout policy is one of the most debated topics within corporate finance and some academics have called the company’s dividend payout policy an unsolved puzzle. Even though an extensive amount of research regarding dividends has been conducted, there is no uniform answer to the question: what are the determinants of the companies’ dividend payout ratios? We therefore decided to conduct a study regarding the determinants of the companies’ dividend payout ratios on large and medium cap on Stockholm stock exchange. The purpose of the study is to determine if there is a relationship between a number of company selected factors and the companies’ dividend payout ratios. A second purpose is to determine whether there are any differences between large and medium caps regarding the impact of the company selected factors. We therefore reviewed previous studies and dividend theories in order to conclude which factors that potentially could have an impact on the companies’ dividend payout ratios. Based on the literature, we decided to test the relationship between the dividend payout ratio and six company selected factors: free cash flow, growth, leverage, profit, risk and size. The data used in the research are secondary data collected during a time period of five years, between 2006 and 2010. The study follows a quantitative research method with a deductive approach and we have based the study on four dividend theories: the dividend irrelevance theory, the bird in hand theory, the signaling theory and the agency theory. In order to determine whether there is a relationship between the companies selected factors and the dividend payout ratio we conducted both an Ordinary least square (OLS) and a Tobit regression. Multicollinearity tests were also conducted in order to ascertain that no multicollinearity affected the results of the study. The results indicate that some of the company selected factors have an impact on the companies’ dividend payout ratios and there are some differences between large and medium caps. The dividend payout ratios of large caps have a significant relationship to free cash flow, growth and risk. While the dividend payout ratios of medium caps have a significant relationship to free cash flow, leverage, risk and size.

Inledning: Inom finansmarknaden där en handelsplats för värdepapper finns är IPO ett omtalat ämne. Fascinationen ligger vid introduktionen av ett företag på börsen som tidigare varit privatägd och dess avkastning på aktien. Vidare är prissättningen på aktierna och timingen för en notering intressanta aspekter som har studerats sedan många år tillbaka. I denna uppsats ska det undersökas hur aktiepriserna för de noterade bolag har utvecklats vid olika ekonomiska tillväxter. Syfte: Syftet är att undersöka om det ekonomiska läget påverkar aktiekursernas utfall vid en notering samt hur dessa utvecklas på noteringsdagen och 30 dagar efter noteringen. Metod: Genom beräkningar av introduktionspriserna i jämförelse med stängningskurserna på noteringsdagen och 30 dagar efter noteringen får man fram aktiekursernas utveckling. Teoretisk referensram: Den effektiva marknadshypotesen och signalteorin Resultat: Undersökningens resultat visade på att skillnaden i aktiernas avkastning mellan företag som noterat sig under en hög respektive låg ekonomisk tillväxt var mycket liten. Företagen som hade noterat sig under en hög ekonomisk tillväxt hade endast 0,1 % högre avkastning än de företag som noterade sig under en låg ekonomisk tillväxt. Detta tyder på att det ekonomiska läget inte påverkar noteringar avsevärt. / Introduction: Within the financial market where there is a trading place for securities, IPO is a well discussed topic. The fascination lies on the introduction of a company on the stock market that was earlier privately-owned and its return on the share. Furthermore the pricing of the shares and the timing for listings are interesting aspects that have been studied many years back. Hence, this essay will examine how the share prices for the listing companies have developed through different economic growth. Purpose: The purpose is to examine if the economic situation affects the share prices outcome during a listing and moreover, to see how they have developed on the listing day and 30 days after the listing. Method: By comparing the calculations of the introduction prices to the closing prices on the listing day and 30 days after the listing, this essay will examine the share prices development that occurs. Theoretical framework: The efficient market hypothesis and the signaling theory. Results: The results of the examination showed that the difference between companies is very small, regardless of the economic growth at the time they got listed. Companies that got listed during a higher economic growth had only a 0.1 % higher return than companies that got listed during a lower economic growth, which suggests that the economic situation does not affect the listings significantly.

過去關於初次公開發行股票折價(IPO under pricing)現象的研究，多著重於探討財務資訊和承銷方式的影響，各國股票市場雖普遍存在折價現象，但中外學者對於引起IPO折價的原因仍無一定論。本研究嘗試應用信號理論(signaling theory)，認為折價主要是由於投資人和承銷商及發行公司之間資訊不對稱所致，並假設高階經理團隊的某些特質可作為示訊信號，藉此降低資訊不對稱情形。 實證上以台灣股票發行市場為對象，選取民國94年至97年中為研究期間，蒐集於該段時間公開上市(櫃)之股票；並根據相關文獻，選擇三種高階經理團隊特質─教育程度、相關產業經歷及對外關係連結(personal ties)對IPO折價幅度進行假設驗證。結果顯示高階經理團隊的「相關產業經歷」及「與同產業公司的關係連結」對IPO折價具有顯著的影響能力；「教育程度」及「與不同產業公司的關係連結」影響方向雖與假設相符，但影響效果並不顯著。

The equity crowdfunding market has since the financial crisis in 2008 become an important source of alternative financing in Sweden. The equity crowdfunding platforms constitute the market and are responsible for governing the investment relationships. However, the market is not regulated, and in the spring of 2018 the Swedish government proposed regulatory changes for the platforms to impact the problem of information asymmetry. There are different approaches on how to impact the problem, and therefore the thesis sets out to understand how the equity crowdfunding platforms within the Swedish market work to impact information asymmetry.  Empirical data has been collected from five different Swedish equity crowdfunding platforms. Semi-structured interviews were conducted with individuals whose work is connected to governing and impacting information asymmetry. The analysis of the empirical findings identifies five main reasons for the arise of information asymmetry and the platforms work to control and reduce information asymmetry by mitigation strategies, investor communication and effective signaling. The findings indicate that there is a trade-off between controlling information asymmetry and making the financing method accessible within the market. This study contributes to the understanding of how equity crowdfunding platforms work to impact information asymmetry within the Swedish market.