Škoda Auto is one of the most important companies in the Czech Republic. The company not only sells cars, but also provides services, sells Škoda Genuine Parts and Škoda Genuine Accessories. Customers know services as Škoda Service. All these aftersales activities are integral part of the brand. Master thesis put emphasis on external communication of Škoda Service. Master thesis describes external communication and proposes new communication methods.

This thesis deals with the issue of adaptation of new employees in ŠKODA AUTO a.s., particularly of those who joined the company under the "Growth strategy 2018" for "system organizer" job positions -- SAP consultants. The company has been awarded for being one of the best employers in the past years and the system of human resource management and employee care is very advanced, however there was a demand in the "Information systems and organization" department to come up with its own way to adapt new employees concretely on SAP environment beyond the regular plans in the company. The goal of this thesis is thus to analyze current general practices in the company, present arguments for the new concept of adaptation on SAP, create that concept and then evaluate it through employees' feedback. The thesis, among other things, focuses on the whole process of the creation of the adaptation, including its administration and themes. The research of the opinions of the employees will review the present results of the adaptation and will give a base for decisions on how to continue with this effort. All activities in this process were done by the author himself while being an intern in the company and member of the adaptation project team. The target of the effort and the thesis itself is to have the adaptation project green lighted for the future continuation and to eliminate premature terminations of contracts of employment, which is why the SAP adaptations were thought of in the first place. The new concept of adaptation will benefit the company, the new employees, the creators of the concept, the tutors and the author and can act as an exemplar for other departments.

Today, in the context of globalization, many different international companies in the global automotive industry prefer going international to enlarge their appearance as well as search for new business chances to earn more profit margins. Among them, Škoda Auto Group, the largest Czech car maker. At present, China and India are two of the most important automotive markets of Škoda Auto Group based on the market size and customers' base. Apart from China and India in the Asian region, Vietnam is also seen to be a very high potential market for every car maker in the South East Asian region because of the stable development of Vietnam's economy as well as high local customers' requirements. The goal of the thesis is to develop a marketing strategy for the market entry of Škoda Auto Group into the Vietnamese market.

The thesis deals with the issue of causal link in disputes over compensation of damage to health with focus on medical care. The thesis consists of five chapters, which are further divided into parts. Chapter One basically describes three of the preconditions of the liability for damage to health: damage, the violation of the legal obligation and fault. This chapter mainly focuses on the violation of the legal obligation and analyses the term lege artis. An informed consent of the patient is also discussed. Chapter Two deals with causal link (causality) as it is fourth and last of the essential preconditions of the liability for damage to health in Czech civil law. Chapter Two consists of two parts, each of them examines various aspects of causality. Chapter Three characterizes some of the relevant institutes of civil proceedings such as burden of proof, standard of proof or free evaluation of evidence. One of the five parts of this chapter points out the importance of the expert evidence in this type of cases. Chapter Four analyses Australian approach to the medical negligence cases with focus on the doctrine of the loss of chance. Chapter Four provides opportunity to partially compare two different legal systems (Czech and Australian). This chapter is divided into seven parts. First five parts...

Protection of minority shareholders after the recodification of Czech private law This thesis is concerned with the instruments designated for protection of minority shareholders, their reasons and aims. The thesis critically assesses Czech legislation concerning the protection of minority shareholders, with the focus on new instruments and interpretation ambiguities and having regard to the opinions of professional public. After assessing the opinions of professional public, the author presents his own view on interpretation ambiguities. The thesis is systematically divided into seven chapters. Chapter One includes general terminology definitions. Terms shareholder, Czech public limited company, minority shareholder and qualified shareholder are explained. The term of protection of minority shareholders is explained here as well. Chapter Two includes general summary of the legislation concerned with protection of minority shareholders. The chapter divided according to the individual legal areas containing the protection. It includes complex outline of minority shareholder rights, with regard to their reasons and aims. Chapter Three includes detailed view and justification of use of correspondence voting, the instrument of attendance of general meetings by technological means, and cumulative...

1 Abstract: The subject of this paper is the issue of the pecuniary satisfaction as a legal instrument of protection of the personality in civil law. It is obvious that the main object of this work is the question of personal rights and its protection, which has its part in constitutional laws. This paper also analyses the definition of law on protection of personality, an entitlements to sue and to be sued relating to protection of personality. This essay is divided into five chapters with relatively separated thesis. In the first part the issue of conception of personality is analysed. What is personality in the terms of law? There are two different views - in first personality is identical with human existence, in second view personality is only role assignated to human by system of law. This part of the work analyses especially socialistic view of person and its protection and iusnaturalistic conception of personality. Both of them have practical impacts on legislation in Czechoslovakia and in Czech Republic as well. Anthropological conception respects new proposal of Civil code, while socialistic view and its basics exerts influence up recent Civil Code nr. 40/1964. Second part of this work analyses generally personality rights and sources of laws of personality and monistic and dualistic theory. In...

- Products Liability in Czech and American Law The main purpose of my thesis is to describe and compare certain aspects of products liability in the Czech legal system and the American one. The thesis is divided into four chapters, the fourth being the center part devoted to analyzing individual terms both systems have in common. To be able to compare provisions relevant to products liability, the first chapter deals with pecuniary and non-pecuniary damage and conditions of liability for such damage in its first subchapter. The second subchapter explains the term defect and further discusses the obligation of proper performance when selling products and possible liability for a defective product. Third subchapter then contrasts these two types of liability and clarifies the differences between them. Chapter two briefly examines the progression of products liability in the Czech legal system beginning with the Act No. 59/1998 Coll., Products Liability Act, followed by mentioning the relevant European directive and finally focusing on the new civil code soon to become effective. The third chapter contains basic information on American products liability as a whole and explores the development of this type of liability through the course of American history. For a better understanding of products...

Extraordinary compensation in personal injury cases The purpose of this thesis is providing the information about the compensation for damage to health in the Czech Republic with an emphasis on the development of case law. The introductory chapters are provided general assumptions of liability and introduced the issue of liability for damage caused by the nature of the used thing and liability for damage caused by operating activities with an emphasis on medical disputes. Also, a brief definition of lege artis procedure as a basic prerequisite for the performance of medical care. Definition of the conditions and extent of compensation for damage to health by the Ministry of Health No. 440/2001 Coll., including a comparation with the previous Decree No. 32/1965 Coll. The main basis of the thesis consists of a table of case law in terms of compensation for damage to health and the amount of granted compensation. Table of case law serves not only as a basis for drawing conclusions from the cases, but also to serve as a practical tool for practice to quick orientation in the personal injury cases, simply by searching for a similar injury and assessment of compensation according to the table of case law. In terms of compensation for damage to health, thesis also deals with the issue of personality rights,...

The thesis deals with the fulfilment of the following objectives: Objective 1: System Analysis of emergency events associated with fire protection, the causes of fires and the link to the system environment. Objective 2: Examination of the homogeneity of the selected time period in terms of the survey of selected parameters (number of fires, damage, number of injured people, number of people killed). Objective 3: Examination of paired dependence of selected parameters (number of fires, damage, number of injured people, number of people killed). Objective 1 was fulfilled on the basis of the system analysis performed and evidenced on individual chapters of 1.1 to 1.7 of the theoretical part, which describe the examined problem as a system with structure and with links to the system surroundings and the system superior. Compliance with Objectives 2 and 3 was associated with the verification of the H1 hypothesis (and its sub-hypotheses H11, H12) and H2 hypothesis. The thesis explored the following hypotheses: Hypothesis H1: The selected fire parameters in the monitored period are statistically dependent. Due to the system analysis, this hypothesis was divided into two partial hypotheses: Hypothesis H11: Statistical dependence will be demonstrated for selected parameters in terms of time development. Hypothesis H12: Statistical dependence will be demonstrated for selected parameters from the viewpoint of paired bonds between the parameters. Hypothesis H2: The theoretical distribution of selected fire parameters is the normal distribution. The H11 hypothesis was accepted. In terms of time development, determination coefficients from 0.4234 to 0.8271 were found. Correlation coefficients from 0.65 to 0.91 corresponded to this. The values of all the examined parameters, i.e. "number of fires", "damage", "number of injured people", "number of people killed" increased with the time. The H12 hypothesis was accepted. The examined paired relationships correlated with values of 0.72, 0.80, 0.69 and 0.67. The global H1 hypothesis was adopted. Contrary to the H1 hypothesis, the H2 hypothesis was basically rejected - normality was proved only in one parameter ("number of people killed"), in the other three cases it would be necessary to look for another theoretical division. The rejection of the H2 hypothesis was supported by both acceptance of the H1 hypothesis and the detection of the inhomogeneity of the 1977-1991 period (some homogeneity emerged for the partial periods of 1977-1991 and 1992-2016). The benefits of the diploma thesis can be seen in theoretical part (justified application of mathematical statistics without scaling in time development, justified application of mathematical statistics with scaling in paired dependencies) as well as in the practical part (finding specific time and pair correlations). Based on the description of obtained results, the possible suggestions for follow-up work were described. To carry out partial investigation from the viewpoint of two identified partial periods with possible data homogeneity, to carry out an investigation with an extended number of parameters based on e.g. factor analysis.

A widespread occurrence of the former ecological damages and contaminated locations in the Czech Republic has been a rudiment of more than 60 years of non-democratic regimes in 1938-1989. Then, the preserving of nature and handling of harmful substances for industrial and other purposes was at a very low level. A systematic removal of these detriments of the past extended after democratisation in1990. The Czech State has taken on the responsibility for removing some of these damages, especially as a part of privatization. This has been a long-term, risky and legally demanding enterprise. A unified, co-ordinated approach to the matter at a national level has not been established yet, despite of the enormous budget. Moreover, some of the issues have not been addressed at all. Such a situation requires an immediate action since the public health has been put at risk either because of a direct contact with harmful substances or due to the groundwater contamination. Time-wise, the legal commitment of the State regarding the budgeting for decontamination of the former ecological damages of the privatized assets has not been limited. The process has been continuing for 19 years and its proceeding depends on the State assets' privatization timeframe and termination. It has been a legal obligation of the...