I relation till andra former är banner en av de mest uppskattade annonsformerna. Dock har det utvecklats fenomen så som banner blindness och annonsblockering vilket förhindrar att betraktare tar till sig reklamen och agerar. Syftet med denna studie har varit att undersöka om generation Y registrerar banners på Internet samt hur deras attityder är gentemot banners som annonsform. Detta undersöktes via ett eye-tracker experiment med kompletterande enkät där urvalet var 30 kvinnor och 30 män som studerade i Borås, Sverige. Resultatet blev att kvinnor och män i generation Y registrerar banners, tittar liknande på dem och generellt är attityden mindre positiv mot banners. Undersökningen fann även att innehållet i form av text, placerad till höger samt under huvudinnehållet på en webbsida uppmärksammades av flest. Detta indikerar att utformning av innehåll och placering är av betydelse.

Social anxiety disorder is the third most common mental disorder with the lifetime prevalence rate of 13.3% in the US population. Typically, it causes significant impairment in a wide range of functioning and follows a chronic, unremitting course if untreated. Over the past two decades, there has been a dramatic increase in clinical research aimed at examining underlying mechanisms maintaining social anxiety. One line of research has investigated attentional biases in social anxiety, using various cognitive experiment paradigms, including the emotional Stroop and the modified dotprobe tasks. However, overall findings are equivocal about the nature of attentional biases in social anxiety and several methodological problems limit the interpretability of the data. The present study examined attentional biases associated with social anxiety using a new research paradigm in the field of anxiety disorders: the inattentional blindness paradigm. This paradigm presents a social cue in the absence of the subjects’ expectation while they are engaged in a cognitively demanding task, thereby enabling the more purely attentional aspect of information processing to be examined reducing the influence of potential response biases or effortful strategies. Two independent experiments were conducted using nonclinical student samples consisting of individuals high in social anxiety (HSAs) versus individuals low in social anxiety (LSAs) based on the static and sustained inattentional blindness tasks. Overall, results revealed that HSAs were more likely to detect or identify a socially-threatening cue, relative to LSAs; whereas LSAs were more likely to detect or identify a non-threatening social cue, relative to HSAs. These findings were observed only in the presence of a bogus-speech manipulation. These data suggest the promising utility of the inattentional blindness paradigm in investigating attentional biases in social anxiety and perhaps other psychopathological conditions. Theoretical and clinical implications are discussed. / text

<p>The purpose of this thesis is to deepen the understanding of grown-up blind people’s non-verbal communication, including body expressions and paralinguistic (voice) expressions. More specifically, the thesis includes the following three studies: Blind people’s different forms of body expressions, blind people’s non-verbal conversation regulation and blind people’s experience of their own non-verbal expressions. The focus has been on the blind participants’ competence and on their subjective perspectives. I have also compared congenitally and adventitiously blind in all of the studies. The approach is mainly phenomenological and the qualitative empirical phenomenological psychological method is the primary methodological source of inspiration. Fourteen blind persons (and also some sigthed persons) participated. They have no other obvious disability than the blindness and their ages vary between 18 and 54. Data in the first two studies consisted of video recordings and data in the last study consisted of interviews. The overall results can be summarized in the following three points: 1. There are (almost) only similarities between the congenitally blind and adventitiously blind persons concerning their paralinguistic expressions. 2. There are mainly similarities between the two groups with respect to the occurrences of different body expressive forms. 3. There are also some differences between the groups. For example, the congenitally blind persons seem to have a limited ability to use the body in an abstract and symbolic way and they often mentioned that they have been told that their body expressions deviate from sighted people’s norms. But the persons in both groups also struggle to see themselves as unique persons who express themselves on the basis of their conditions and their previous experiences.</p>

Cross-group paired individuals were administered an intervention to measure impacts of inmate interactions and friendships on anxiety and implicit bias among participants. Researchers predicted the intervention would decrease levels of racial anxiety, implicitness, prejudice, and racial color-blindness among entering freshmen in the College of Agriculture, Food & Environment at the University of Kentucky. Results indicated that the control group had no change in implicitness. The treatment group yielded no change in implicitness on four out of five experimental measures with the exception of decrease in communal orientation, thus altering the implicit bias of participants.

This thesis investigates design methods and phase models towards a reinterpretation of the design process towards a specific design task. The study reveals the essence of the process as a design process core, onto which may be built design process models to suit design tasks of diverse nature and scale.

Background: Social exclusion of people with vision impairments is an ongoing issue. Since social inclusion emphasizes social and emotional aspects as distinct from academic ones and the aspects concerning opportunities, the focus is turned on the domain of social interactions and friendships. Adolescence is the time point when youth feels mostly the need to ‘fit in’ in social circles and groups and the social life and friendships are important aspects of young people’s well-being and development. Aim: The aim of this study is to review the existing literature on the social interactions and friendships of adolescents with visual impairments from their own perspective and investigate the interventions designed to improve their social interactions and friendships. Method: A literature search on the databases of ERIC, CINAHL and PsycINFO and a hand search on the reference lists of the relevant articles was conducted. The search was limited to recent peer reviewed studies published in English, reporting perspectives of adolescents (13-18 years old) with visual impairments on their social interactions and friendships and intervention studies aimed to support them in the aforementioned domain. Results: In the 18 included studies, adolescents with vision impairments engaged more in passive activities that were not highly interactive. They reported being satisfied with their networks and friends, however contradictions existed in the perceived quality of friendships and the feeling of loneliness. The context of school was presented often as problematic compared to other contexts, and friendships in schools were rare. According to adolescents’ voices, friendships helped to cope with the impairment, friends had a meaningful role in their life and they made school life more enjoyable. In comparison to their sighted peers, adolescents with vision impairments had smaller networks and less friends with whom they had different type of relationships. Lastly even though several barriers and facilitators were identified, which belong to domains of Body functions and structures and Physical, Attitudinal and Social environment, there was a lack of interventions aiming to support the social interactions and friendships of adolescents with vision impairments. Conclusions: Considering the importance of social interactions and friendships in adolescents’ life for them to learn, develop and enjoy, more interventions with social focus need to be designed in respect to the challenges that exist. A plethora of barriers and facilitators impacting the social interactions and friendships of adolescents with vision impairments were identified that need to be taken into consideration for future research and interventions since the existing literature provided so far is limited. Adolescents need to be engaged in this process so that their interests, preferences and their views are prioritized.

Submitted by admin tede (tede@pucgoias.edu.br) on 2016-11-11T11:53:18Z No. of bitstreams: 1 DIONIVALDO ROSA PIRES.pdf: 2859981 bytes, checksum: bf75090423870d3c2180c351665b4bbf (MD5) / Made available in DSpace on 2016-11-11T11:53:19Z (GMT). No. of bitstreams: 1 DIONIVALDO ROSA PIRES.pdf: 2859981 bytes, checksum: bf75090423870d3c2180c351665b4bbf (MD5) Previous issue date: 2016-08-03 / This research aims to investigate exegetically professed faith in John 9:7b-38. The goal is to demonstrate that, from the itinerary traveled by the typological figure of the former blind, narrated in John 9:7b-38, the community builds up smartly and boldly its protagonism and its history, becoming a source of inspiration and alternative response to the Synagogue that questions, intimates, intimidates and expels (9:18.22.34). The study, from a hermeneutic bias, presents the situation and the reality of the first century in which lived the Johannine community, punctuating his existential trajectory. It reflects on the use and semantics of the term Jews, highlighting which the identity and role that it assumes. Starting with the semantics of verbs and keywords of the pericope, it seeks to respond to a controversy with the Jews. We Seek to analyze exegetically the judicial process through which the former blind was submitted and his faith profession and how his protagonism was developed, thus making the story a literary response to the historical moment. The research aims to highlight the consequences of former blind confession/protagonism. On the one hand, the expelling; on the other, the accusation forged the gradual gestation of the community identity and building of its christological confession through major titles proclaimed by the former blind man: at the beginning it is only a man named Jesus (9:11), but not only; then a prophet (9:17) and, at last, the Son of Man (9:35). Finally, the former blind protagonism becomes synonymous with professed faith and therefore prophetic paradigm, inspiring and alternative promoter precisely because he preferred to be expelled out of the synagogue in order to remain faithful to the community. / A presente pesquisa se propõe a inquirir exegeticamente a fé professada em Jo 9,7b-38. Objetiva-se demonstrar que, a partir do itinerário percorrido pela figura tipológica do ex-cego, narrado em Jo 9,7b-38, a comunidade constrói inteligente e ousadamente seu protagonismo e sua história, sendo fonte de inspiração e resposta alternativa frente à Sinagoga que interroga, intima, intimida e expulsa (9,18.22.34). O estudo, a partir de um viés hermenêutico, apresenta a situação e a realidade do primeiro século na qual viveu a comunidade joanina, pontuando sua trajetória existencial. Reflete sobre o uso e semântica do termo os Judeus, destacando qual a identidade e função que o mesmo assume. Iniciando pela semântica dos verbos e palavras chave da perícope, busca-se responder a uma polêmica com os Judeus. Procura-se analisar exegeticamente o processo judiciário que o ex-cego é submetido e sua profissão de fé e como se desenvolve seu protagonismo, tornando assim, a narrativa uma resposta literária ao momento histórico. A pesquisa pretende ressaltar as consequências da confissão/protagonismo do ex-cego. De um lado, a expulsão; do outro, a incriminação forçou a gestação gradual da identidade da comunidade e a construção de sua confissão cristológica por meio dos títulos importantes proclamados pelo ex-cego: no início é apenas um homem chamado Jesus (9,11), mas não só; em seguida um profeta (9,17) e, enfim, o Filho do Homem (9,35). Finalmente, o protagonismo do ex-cego se torna sinônimo de fé professada e, portanto, paradigma profético, inspirador e promotor de alternativas justamente porque prefere ser expulso da Sinagoga para continuar sendo fiel à comunidade.

A atenção conjunta é considerada, na literatura específica, como sendo uma habilidade fundamental do bebê para que este possa, a partir dela, estabelecer um conjunto de dimensões básicas no seu desenvolvimento cognitivo, social e afetivo. A atenção conjunta se refere a comportamentos como olhar na direção do olhar do outro, observar a face, a intenção e os interesses do outro, mostrar e compartilhar interativamente objetos com outros. Episódios de atenção conjunta, portanto, podem quase ser denominados de episódios de atenção visual conjunta. Esta capacidade, como dado eminentemente visual, tem sido considerada como crucialmente importante para o desenvolvimento da capacidade interativa do bebê, sendo indispensável para que este se socialize. Entretanto, ao se pensar estes processos em crianças cegas ou com deficiência visual severa, depara-se com a pouca quantidade de informação disponível em dados de pesquisas. Assim, a meta desta pesquisa foi investigar se ocorreu e como ocorreu a construção, o estabelecimento e a manutenção do processo de atenção conjunta em um bebê vidente e um bebê com deficiência visual severa, ambos em interação com os parceiros em seu entorno. Para tal, partiu-se da verificação de quais pistas sensoriais o bebê ou os parceiros circundantes se utilizam nas interações (se pistas visuais, táteis, vestibulares, auditivas, cinestésicas, olfativas ou gustativas) para iniciar, estabelecer e manter a atenção conjunta. Utilizou-se de estudo de casos múltiplos-exploratórios, envolvendo um bebê com deficiência visual severa e sua família vidente, fazendo-se um contraponto com um bebê vidente em uma família também vidente. O contraponto se mostrou importante para dar visibilidade a recursos e aspectos específicos do processo, e também preservar as características dos ambientes em que os bebês e suas famílias se encontram. A perspectiva sócio-interacionista permitiu a compreensão dos processos desenvolvimentais que ocorrem nestas situações. A construção do corpus se deu através de videogravações, posteriormente recortadas de acordo com sua relevância para a verificação da meta proposta, sendo as cenas selecionadas transcritas. Para a análise destes recortes considerou-se a abordagem microgenética, com aporte metodológico da Rede de Significações funcionando como proposta privilegiada e possibilitadora da compreensão da complexidade dos processos. Como resultados, verificou-se que para o bebê vidente, os dados encontrados confirmam o que a literatura específica indica como sendo o percurso típico para a construção da atenção conjunta. Para o bebê com deficiência visual severa, nota-se também, a partir de outras pistas que não as visuais, o estabelecimento e a manutenção do processo de atenção conjunta. Sugerem-se, entretanto, mais pesquisas a respeito destas questões, não só para se buscar mais dados a partir de outros bebês videntes e também com as mesmas características sensoriais diferenciadas da cegueira ou da deficiência visual severa, como também para contribuir com a construção de novos dados teóricos a respeito do tema. / Joint attention is considered, in specific literature, as a fundamental skill of the baby. Through this ability, the baby sets up a group of basic dimensions in his cognitive, social and affective development. Joint attention refers to behaviors like looking in the direction of someone else\'s gaze, observe the face, the intent and the interests of the other, pointing out and sharing objects interactively with other. Joint attention episodes, therefore, can almost be called joint visual attention episodes. This ability, basically as a visual fact, has been considered as crucially important for the development of the interactive capabilities of the baby, becoming essential for his socialization. However, there is few survey data about joint attention in severe visual impairment or blind children. Therefore, this research aims to investigate if occurs and how occurs the construction, establishment and maintenance of joint attention process in a seer baby, and in a severe visual impairment baby, both in interaction with surrounding partners. This work is intended to check what sensorial cues are being used, by the baby or by the surrounding partners, in their interactions (whether visual, tactile, vestibular, auditory, kinesthetic, olfactory or gustatory) to initiate, establish and maintain joint attention. It was choosen the methodology Exploratory Multiple Case Study, involving a severe visual impairment baby and its seer family, as a counterpoint to a seer baby and its seer family. This approach offered additional visibility to some specific aspects in joint attention, and, in addition, to preserving surrounding characters in which babies and their families are involved. The Social-Interactionist Perspective allowed the understanding of such developmental processes. Corpus Construction were captured on digital video recordings, subsequently prepared accordingly to the work goal and its relevancy. The selected scenes were transcribed. For the analysis of these clippings was considered a microgenetic approach. The Network of Meanings sustained the comprehension of joint attention processes and offers methodological support. As an outcome for the seer baby, this work endorses what specific literature indicates for the establishment of joint attention in a typical development child. For this baby with severe visual impairment, it was observed establishment and maintenance of joint attention process, from non visual sensory cues. However, it suggests more research on these issues to generate new contribuitions over the theme joint attention, not only to seer babies, but also to severe visual impairment babies. These future works might contribute to build new theoretical data on joint attention, in typical or even atypical sensorial conditions of development.

<i>Double Vision: A practice- led investigation of art and differential perception</i> is a series of five interrelated practice-led research studies into artistic expression controlling perceptual experiences between audiences of varying visual acuities. Significant refinements  occurred between the first and second, and second and third studies. The last four studies were conducted with the aim of understanding vision’s influence on perception. <i>Double Vision’s</i> lead methodological approach was artistic practice. Other methods were employed according to the needs of that practice. They included iteration, collaboration, exhibition and testing. The research questions of <i>Double Vision</i> were refined in response to the results of artistic practice. That evolution resulted in two interrelated questions: <i>Can artwork be intentionally created to be experienced differently dependent on one’s visual abilities? </i>and<i> If so, can those experiences be shared?</i> A further question, <i>‘Can an analogy to colour deficient vision be created that engages both those with colour vision deficiency and the typically sighted?’, </i>concludes the investigations. Artwork was realized through printmaking, animation and multimedia formats. Its context and content derived from many forms, notably the Ishihara <i>Test for Colour Deficiency</i>, writings of William Blake, contemporary music and philosophy. Augmented reality was employed to facilitate the translation of visual perceptions between targeted audiences. A number of exhibitions were held exploring these themes.

Percebendo o importante papel da iconografia na atualidade, tanto na sociedade como na educação, e considerando a restrição visual dos alunos com deficiência visual, esta pesquisa propõe analisar as práticas pedagógicas de professores de História da educação básica no que tange ao uso da imagem iconográfica com alunos cegos. Neste trabalho, considera-se a iconografia não só como recurso de representação do tempo passado, mas também como documentação histórica, material pedagógico fundamental para a produção do conhecimento histórico e desenvolvimento do raciocínio crítico sobre a História. A pesquisa foi desenvolvida tendo como base teóricos que se alinham às áreas de Educação Especial, Ensino de História e Artes, tais como: Amiralian (1997), Aumont (1995), Ballestero-alvarez (2002), Barbosa (1998; 1999), Barthes (1984), Benjamin (1955), Bittencourt (1993; 1998; 2001; 2004; 2011), Brun (1991), Bueno (2011), Burke (2004), Calazans (2014), Candau (2010), Cerri (2010), Chartier (1988), Couchot (1993), Dondis (2007), Fonseca (2006), Fonseca e Siman (2001), Joly (2007), Knauss (2006), Kossoy (1980; 1989), Lowenfeld (1971), Masini (1994; 2012; 2013), Maud (1996), Merleau-Ponty (1999), Molina (2007), Moreira e Câmara (2010), Nobrega (2008), Ott (1999), Panofsky (2014), Profeta (2007), Reily (2004), Rossi (2006), Saliba (1999; 2001), Sardelich (2006), Sarraf (2014), Siman (2004), Snyder (2007) e Soler (1999). Inicialmente, foi feita uma pesquisa histórica sobre o ensino de História no Imperial Instituto dos Meninos Cegos, educandário do século XIX que fundou as bases para o ensino da pessoa com deficiência visual no Brasil, com destaque para os usos da imagem no ensino. Posteriormente, houve uma reflexão sobre as possibilidades envolvendo a leitura de imagens no campo do ensino de História e as teorias que envolvem a abordagem multissensorial de ensino para cegos, sob as concepções de corpo e percepção em MerleauPonty (1999). Essa pesquisa, de abordagem qualitativa, além da revisão bibliográfica realizada, compreende também, uma pesquisa de campo que permitiu conhecer práticas pedagógicas de professores de História com uso da iconografia, com foco para alunos do 7º ano do ensino fundamental. A pesquisa de campo foi realizada com base em observações em sala de aula e entrevistas semiestruturadas com os professores de História e do Atendimento Educacional Especializado que lecionam para alunos cegos matriculados no 7º ano do ensino fundamental de duas escolas da rede pública municipal de São Paulo. Além disso, houve também uma intervenção pedagógica inclusiva, em parceria com os professores de História das escolas, que envolveu o uso e a análise da iconografia como fonte documental e recurso didático para a disciplina. Os dados coletados foram analisados seguindo o referencial teórico de Bardin (2009). Procura-se, por fim, refletir e apontar possibilidades de ensino de História pautadas em uma abordagem multissensorial e fundamentadas na fenomenologia de MerleauPonty (1999), que permitam ao aluno com deficiência visual desenvolver uma análise mais completa da iconografia. / Realizing the important role of iconography nowadays, both in society and education, and considering the visual restriction of students with visual impairment, this research aims to analyze the pedagogical practices of History teachers from elementary school regarding the use of iconographic images in blind students education. In this paper, it is considered that iconography is not only a resource for the representation of the past, but it is also a historical documentation, basic pedagogical material for the production of historical knowledge and the development of critical thinking about History. The research was based on theoretical frameworks that align to particular areas of Education, History Teaching and Arts, such as: Amiralian (1997), Aumont (1995), Ballestero-alvarez (2002), Barbosa (1998; 1999), Barthes (1984), Benjamin (1955), Bittencourt (1993; 1998; 2001; 2004; 2011), Brun (1991), Bueno (2011), Burke (2004), Calazans (2014), Candau (2010), Cerri (2010), Chartier (1988), Couchot (1993), Dondis (2007), Fonseca (2006), Fonseca e Siman (2001), Joly (2007), Knauss (2006), Kossoy (1980; 1989), Lowenfeld (1971), Masini (1994; 2012; 2013), Maud (1996), Merleau-Ponty (1999), Molina (2007), Moreira e Câmara (2010), Nobrega (2008), Ott (1999), Panofsky (2014), Profeta (2007), Reily (2004), Rossi (2006), Saliba (1999; 2001), Sardelich (2006), Sarraf (2014), Siman (2004), Snyder (2007) e Soler (1999). Initially, a historical research about the History teaching was done at the Imperial Instituto dos Meninos Cegos, a nineteenth century school that founded the bases in Brazil for teaching people with visual impairment, focusing on the use of images for teaching. Subsequently, there was a reflection about the possibilities involving the image lecture in the History teaching area and the theories that involve the multisensorial approach of teaching to blind students, under the conceptions of body and perception in Merleau-Ponty (1999). Besides the bibliographic review, this research has a qualitative approach and also includes a field research that allowed us to know pedagogical practices with the use of iconography by History teachers who teach students of the 7th year of elementary school. The field research was based on classroom observations and semi-structured interviews with History teachers and teachers from the Atendimento Educacional Especializado that give classes to blind students enrolled in the 7th year of elementary school in two public schools from São Paulo. In addition, there was also an inclusive pedagogical intervention, in partnership with the History teachers of these schools, which involved the use and analysis of iconography as a historical documentation and didactic resource for the subject. The collected data were analyzed by using the theoretical frameworks of Bardin (2009). Finally, this work aims to reflect and point out possibilities of History teaching guided in a multisensory approach and based on the phenomenology of Merleau-Ponty (1999), which allow students with visual impairments to develop a better analysis of iconography.