Con "Boletería", se desea que los jóvenes de 18 a 25 años que vivan en Lima se interesen por la oferta cultural mediante un producto audiovisual que los motive a asistir al teatro, y promueva en ellos el desarrollo de un hábito cultural que ayude a construir una industria teatral. / Trabajo de suficiencia profesional

Orientador: Vera Regina Toledo Camargo / Dissertação (mestrado) - Universidade Estadual de Campinas, Instituto de Estudos da Linguagem / Made available in DSpace on 2018-08-27T07:48:48Z (GMT). No. of bitstreams: 1 Pereira_MarcosRogerio_M.pdf: 9331268 bytes, checksum: 83a33eacaa5b46e2776300a967e6c32d (MD5) Previous issue date: 2014 / Resumo: Este estudo é vinculado ao projeto científico "Geração de cenários de produção de álcool como apoio para a formulação de políticas públicas aplicadas à adaptação do setor sucroalcooleiro nacional às mudanças climáticas". Seu objetivo é produzir e divulgar informações científicas para públicos distintos sobre o tema das mudanças climáticas no âmbito da internet. O estudo se justifica graças à sua relevância, no universo digital, como canal de difusão de informação e de conhecimento na vida contemporânea. Enquanto em um primeiro momento enfatiza o uso de sites, blogs e redes sociais on-line para compartilhar ciência, permitindo identificar o público-alvo e, consequentemente, atraindo novos pesquisadores e interessados nas mudanças climáticas e seus impactos, o segundo aborda a criação de um site como horizonte de ação para tornar a informação acessível ao maior número de pessoas possível. A introdução de temas científicos na web requer estudo, compreensão e análise do conteúdo quanto à propagação das informações resultantes desse projeto científico. Considerando que o objeto da pesquisa é como usar a sociedade em rede para transmitir conhecimento, enfatizam-se as principais características deste trabalho: recuperar informações acessíveis e detalhadas geradas pela equipe científica, fatos recentes e de grande repercussão sobre temas de interesse do público-alvo do projeto e difundi-los na rede. De forma sistemática, este estudo mapeou o processo de divulgação científica mediado pelas tecnologias de comunicação e informação. Além do uso em conjunto das redes sociais on-line e o emprego de estratégias de divulgação científica que foram exploradas como tentativa de transmitir e promover amplo acesso ao conhecimento gerado pelos pesquisadores, os principais resultados do trabalho foram o aprimoramento e análise das informações científicas colocadas à disposição do público na web, e as estratégias empregadas para favorecer o acesso ao conhecimento gerado pelo projeto, além do site que foi desenvolvido com recursos técnicos de acessibilidade, usabilidade e design responsivo e que serviu de base para preservar e divulgar o conteúdo científico produzido pelo projeto de pesquisa. Os resultados visam contribuir com a circulação da informação científica na internet e tornar acessíveis artigos, dissertações, teses, entrevistas, vídeos, áudios, textos, fotos, imagens, matérias jornalísticas e informações sobre eventos científicos no contexto das mudanças climáticas. A expectativa é que o uso da internet possa levar as pessoas a identificar os posicionamentos que sustentam os estudos sobre o tema e estimule outras leituras que auxiliem na tomada de decisões sobre o mundo contemporâneo e as mudanças, que nele acontecem, causadas pela atividade humana / Abstract: This research is linked to the scientific project in global climate changes "Generation of Alcohol Production Scenarios as Support for the Formulation of Public Policies Applied to the Adaptation of the National Sugar and Alcohol Industry to the Climate Changes". Its aim is to focus more extensive disclosures, for different audiences, on the topic of global climate changes within the internet. This study is justified by its relevance as a channel for diffusion of information and knowledge of contemporary life. It emphasizes, in the first place, how the use of sites, blog and digital social networks, as science communication platforms, serves to identify the target audience and hence attracting new researchers and stakeholders on climate change and its impacts. Still at the process of adjustment to social networks and medias, the introduction of scientific subjects on those networks demands studies, comprehension and analyses of the content in relation to the spread of information and knowledge resulting of this scientific project. When the object of the research is "how to use the network society" to impart knowledge, it is emphasized that the main features of the work are: to recover accessible and detailed information generated by the scientific staff, to retrieve recent and highly publicized events on topics of interest to the target audience of the project and spread them online. Systematically, the purpose of this study was to map the process of scientific dissemination mediated by communication and information technologies. Besides the use of digital social network together with scientific dissemination strategies that have been explored as attempts of conveying and promoting a broad access to the knowledge generated by the researchers, the main results of the work were the improvement and analyses of the scientific information made available to public on the web, and the strategies employed to facilitate access to knowledge generated by the project, together with the website, that was developed with technical features of accessibility, usability and responsive design and that has been the basis for preserving and disclosing the scientific and technological content produced by the research. And, more broadly, contribute to the circulation of scientific information on the Internet and make available papers, dissertations, theses, interviews, videos, audios, texts, photos, newspaper articles and images, information and news about national and international scientific events in context of climate change. The expectation is that the use of the internet can lead users to identify positions that support the studies on the subject and stimulate other readings that help in making decisions about the contemporary world and the changes that happen in it, caused by human activity / Mestrado / Divulgação Científica e Cultural / Mestre em Divulgação Científica e Cultural

Corporate Blogs sind für die externe Unternehmenskommunikation ein wichtiges, aber zu Teilen noch recht unerforschtes Medium. Der Forschungsstand weist in diesem Feld einen eher grundlagenbildenden Charakter auf. Die Frage wie der Managementprozess externer Unternehmenskommunikation von den Akteuren gestaltet wird und welche Strukturen sowie Regeln diesen Prozess begleiten, sind bisher unbeantwortet geblieben. Diese Forschungslücke soll mittels problemzentrierter Interviews mit den beteiligten Unternehmensakteuren und einer anschließenden Inhaltsanalyse geschlossen werden.

Auf der Makroebene der Blogosphäre gibt es die sogenannten „A-Blogger“. Diese zeichnen sich dadurch aus, dass ihr Weblog (Blog) im Gegensatz zur großen Mehrheit der Blogs über sehr viele Inlinks-verfügt. In der Literatur sind verschiedene theoretische Ansätze zu finden, die sich mit der Frage beschäftigen, welche Funktion den A-Bloggern in der Blogosphäre zukommt. So wird beispielsweise davon gesprochen, dass sie eine Agenda-Setting-Funktion für die Blogosphäre einnehmen. Das bedeutet, dass sie die in der Blogosphäre diskutierten Themen vorgeben und somit die anderen Blogs, die über deutlich weniger Links verfügen, in deren Themenwahl beeinflussen. Anhand eines Datensatzes (Burton, Java et al. 2009) soll überprüft werden, ob eine Agenda-Setting-Funktion der deutschen A-Blogger für die deutschsprachige Blogosphäre bestätigt werden kann. Als Methode wird die Hyperlinkanalyse eingesetzt.

Indiana University-Purdue University Indianapolis (IUPUI) / In this study, ideological criticism combined with use of muted group theory are employed to analyze four Quiverfull mothering blogs in order to unveil the models of mothering and maternal messages that emerge from the discourse. The Quiverfull, comprised of fundamentalist Christians who advocate prolific birth rates and strict traditional gender norms, propose a very narrowly defined view of motherhood. Therefore, the goal of this study is to analyze how Quiverfull mothers choose to construct and maintain their own rhetorical vision of motherhood through mommy blogs, in an effort to understand if Quiverfull mothers also struggle to “get it right” like so many other contemporary mothers, faced with cultural contradictions. The findings unveil that Quiverfull mothers struggle with many of the same ideological pressures that mainstream mothers endure such as being almost entirely responsible for childrearing, wanting to find time for themselves amidst society’s demands that children become a mother’s “everything,” and negotiating their role as mothers in the public sphere. However, Quiverfull mothers’ primary difference from mainstream mothers is through their relationship with God. They relinquish all control to God’s will, challenging the notion that good mothers must always be in control. Additionally, Quiverfull mothers distance themselves from feminist ideology by promulgating the need for male authority and criticizing all pro-choice sentiment. Moreover, through the exploration of these online artifacts, this study acknowledges the ideological differences between mothering groups, yet exposes that both mainstream and Quiverfull mothers find success as a mother almost unattainable. As a result, this study proposes that mommy blogs have the rhetorical ability to challenge mothering models that destine many mothers to “fail,” imbue value into motherhood, and unite women of competing and polarized ideologies as a way to question the “timeless truth” of what constitutes good mothering.

Sammanfattning Bakgrund: När en ung kvinna mitt i livet drabbas av ett cancerbesked kan detta påverka kvinnans syn på livet. Genom att läsa bloggar om cancer skrivna av unga kvinnor kommer sjuksköterskan närmare den vårdsökandes personliga upplevelse. Denna ökade kunskap ska ge sjuksköterskan en ökad förståelse för vad som är viktigt för unga kvinnors hantering av ett cancerbesked. Syfte: Syftet var att beskriva unga kvinnors upplevelser när de fått ett cancerbesked. Metod: Detta är en kvalitativ studie gjord på bloggar. Studien vill belysa hur unga kvinnor upplever att ha fått ett cancerbesked. Analysen sker utifrån en förbestämd vald teori, i denna studie teorin KASAM. Datainsamlingen gjordes via ung cancers hemsida. Totalt resulterade det i 15 bloggar som användes till studien. I utvalda bloggar söktes inlägg om cancerbeskedet fram. Resultat: Studiens resultat har gett två kategorier, känsloladdad tid och betydelsen av stöd vid bearbetning av ett cancerbesked. Till dessa har det framkommit fyra subkategorier. Slutsats: Känsloladdad tid och betydelsen av stöd i samband med bearbetning av ett cancerbesked är upplevelser som uppstår i samband med att unga kvinnor drabbas av ett cancerbesked. Det är viktigt att sjuksköterskor har denna kunskap för att kunna bemöta och ge en så god omvårdnad som möjligt när de möter unga kvinnor som fått ett cancerbesked. För att förstå hur känslorna vid ett cancerbesked hör ihop med känslan av sammanhang, KASAM. / Summary Background: When a young woman in mid-life are affected by a cancer diagnosis this may affect a woman's outlook on life.. By reading blogs about cancer written by young women, the nurse will come closer to the patient’s personal experience. This increased knowledge should give the nurse a better understanding of what is important for young women's handling when they got a cancer diagnosis. Objective: The aim was to describe young women's experiences when they have received a cancer diagnosis. Method: The study is a qualitative content analysis using a deductive approach, where blogs are studied. The analysis is based on a pre-selected theory, in this study the theory sense of coherence (SOC). The collection of data was made from ungcancer.se website. In total this resulted in 15 blogs that are used for the study. The search for posts where cancer diagnosis was presented was done in selected blogs. Results: The results of the study are two categories, a time of emotional atmosphere and the importance of support while processing the information about a cancer diagnosis. To these categories four subcategories have appeared. Conclusion: The time of emotional atmosphere and the importance of support in the processing of a cancer diagnosis is the emotions that arise in connection with young women who are affected by a cancer diagnosis. It is important that nurses have the knowledge to respond and provide the best care possible when they meet young women who have had a cancer diagnosis. Understanding of how emotions at a cancer diagnosis are associated with a sense of context, SOC.

Master of Science / Department of Journalism and Mass Communications / William J. Adams / The purpose of this study is to research cultivation effects of gender represented on MTV reality television series "The Hills" on adolescent female bloggers. Gerbner’s cultivation theory structures the background of this study. By conducting a textual analysis of various celebrity gossip blog sites from November 1-30, 2008, this study will unveil personal opinions relating to the reality of constructed gender representation and authenticity of "The Hills" as a “reality” television program. Blogs provide an ambiguous platform for individuals to immediately express opinions, judgments and attitude concerning the program; therefore, this study will be a contribution to the expanding field of convergence and “new media.” Although comments on the websites are critical of "The Hills" characters and their depiction of “reality,” the television program has a dedicated audience, calling for the reevaluation of “fandom.” Cyberspace offers an opportunity for virtual dialogue among viewers, as well as a platform to express cyberfeminist rhetoric. Women and girls are gaining new social and organizing space, claiming a new form of power and shaping media and society through particular kinds of participatory communication.

This research aims to explore how representations of Saudi Arabia in German travel literature, pilgrimage accounts and online media have transformed the Saudi Arabian space and its place in the European imagination. German travelers, pilgrims, and expatriates enter the foreign Saudi Arabian space, and decipher it in their narratives. The diachronic analysis of several representative texts by German authors from the 18th and 19th centuries narrating their journey to what is today known as Saudi Arabia, shows that the images conveyed in their writings should be conceived in a multidimensional way beyond the lens of historical analysis, taking into account notions of gender, personal motivations, nationality and religion. Analysis of pilgrimage accounts by German converts from the 20th and 21st century reveals an unreflected representation of Western societies and German people in the Middle East. These narratives play a fundamental role in building a bridge connecting Muslim immigrants living in the diaspora with German converts. However, to quote Marcia Hermansen (1999) "even though Western Muslim narrators avoid the excesses of their Christian precursors, they are not completely free from a colonial gaze and "Orientalist" attitudes": in their narratives both the desert and the Bedouins become an imagined and fictionalized trope. In the last part of my dissertation I explore the blogosphere produced by German expatriates living in Saudi Arabia, arguing that expatriate blogs have become a space for cultural representation and othering, that share similarities with the genre of travel writing.

Abstract This master thesis examines the development of the Islamic discourse on Internet, by a research of the two Islamic expressions ummah and Islamic state. As a platform for the research is a discussion about 9/11 used, in which Giovanna Borradori interviews Jürgen Habermas and Jacques Derrida about terrorism in the modern time. The research has been made in two steps, the first research is made in December 2005 and the second in February 2015. In the first research is the examined words study in BBS’s and blogs, and in the second case is same expressions examined in Twitter. As analyse method is Hans- - George Gadamers displacement of perspective used, to understand the movements in the discourse and the development of Islamic use of Internet. Manuel Castells thoughts about the network society and his work about the power of communication are used as a theorem to understand the Internet and its development in the last decades. The conclusion of this work is pointing at a progression in the use of Internet as a tool for communication in the Islamic community, and a displacement of perspective from western society as the primary enemy, through an internal religious movement to a more diversified conflict among different Islamic groups. Keywords: Internet, E-jihadism,, network society, Islamic, ummah, Islamic state, Twitter, blogs, BBS’s, mediated history, modern history

published_or_final_version / abstract / Education / Master / Master of Education