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MORE THAN MEETS THE EYE: A LOOK INTO REPRESENTATIONAL ISSUES IN ADVERTISINGLanglois, Elizabeth Ann 01 January 2019 (has links)
Representation has become a buzzword in the advertising industry. With more consumers asking for brands to represent more diverse people in advertisements, this study examined cases when representation in advertisements received negative feedback. By examining three cases where brands received negative feedback after the release of an ad, the researcher explored perceptions and reactions toward the representation of Black people in advertisements. This study conducted a thematic analysis of popular press and trade publications to look for themes among the three cases. With the use of Critical Race Theory and Image Repair Theory, the researcher aimed to fill a gap in research by investigating the perceived problems and reactions towards negative advertisements.
The perceived problem in the ads explored in this study was that the ads were Racist. The sub-themes Skin Color and Proximity explained how racism manifested in each ad. Themes that were found relating to public reaction were: Questioning, Multiple Mishaps, Denouncing the Brand, and Solutions to the Problem. Knowing your Customers was the singular theme identified regarding the advertising industry. The themes found when examining brand’s reactions were: Apologizing, Unintentional Representation, Pulling the Advertisement, and Examining Internal Processes.
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How Naturalized African-Americans Experience Racial Microaggressions in U.S. Federal AgenciesBilong, Casimir Yem 01 January 2018 (has links)
The Civil Rights Act was enacted more than 5 decades ago, and its provisions forbade discrimination on the basis of race in hiring, promoting, and firing. Yet some researchers argue that racial discrimination issues are still prevalent in the United States. They contend that modern racial discrimination is more covert and takes the form of racial microaggressions, which are subtle conscious or unconscious insults and derogatory attitudes directed towards minorities. Researchers have not fully addressed the prevalence of racial microaggressions in U.S. workplaces, however. The purpose of this qualitative phenomenological study was to explore the lived experiences of naturalized African-Americans regarding racial microaggressions in U.S. federal agencies. The research problem was examined through the lens of critical race theory. Ten participants from the Social Security Administration were selected using snowball sampling. Data were collected through semi structured phone interviews and then examined using thematic content analysis to identity key concepts and develop a coding structure, from which 9 themes emerged. Findings revealed that participants experienced racial microaggressions in the form of bias, prejudice, false assumptions, nepotism, favoritism, and unfair denial of opportunities for promotion and professional development while at work, which affected their morale and productivity. This study may contribute to positive social change by helping leaders of U.S. federal agencies to understand their multicultural and diverse workforce and work environment. U.S. government officials could also use this study as a basis for policy decisions that may improve racial relations in U.S. federal agencies.
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Using Critical Race Theory to Read Fantasy FootballHill, Stephanie Rene 01 May 2010 (has links)
Fantasy sports are the latest addition to the sports industry. Fantasy sports (FS) participants compete against one another by using players from the “real” world to create a virtual team. FS simulates the structures of the real sporting world. The most popular FS is football, due to the success of the National Football League (NFL) (World Fantasy Games, 2009). Black males represent a vast majority of the athletes in the NFL and are often bought and sold by white participants who represent a critical mass of FS players. The purpose of this dissertation is to read fantasy football participation and consider the un/conscious commodification, fetishization of black masculinity, which is used for cultural transmission. Using Critical Race Theory (CRT) to analyze interdisciplinary literature enhances the discourse surrounding the intersectionalties of race, gender, sexuality, and sport. Critically reading FS, employing bricolage has made it possible to pragmatically analyze FS. I argue race is central to the acquisition, maintenance, and exposition of power that is paramount in sport, and evidenced within FS. The paradox of allowing the masses of white sport consumers to exercise virtual control over black bodies via FS is that it reveals cultural dogma of racialized masculinity with psychosocial links to fetish.
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Segregation versus Self-determination: A Black and White Debate on Canada's First Africentric SchoolChen, Shaun Sheng Yuan 02 June 2011 (has links)
The racialized realities faced by Black students provide an impetus to examine the controversy over Canada's first Africentric Alternative School, approved on January 29, 2008 by the Toronto District School Board. Newspaper articles, editorials and letters to the editor, as well as speeches by delegations and trustees, provide a rich snapshot of the arguments put forth in the heated political debate. Through the lens of equity and critical race theory, the diverse and divergent stances taken by both proponents and opponents of the school are analysed and understood. A conceptual framework of hidden and public transcripts (Scott, 1990) is used to distinguish arguments that reflect on the lived experiences of Black students from those that reiterate the dominant discourses of liberal democratic societies. The findings emerge as three opposing sets of themes that reveal a transcript reflective of the ongoing salience of racism within ostensibly liberal claims to racial equality.
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Exploring Perceptions of Cultural Difference in IRB Family Sponsorship DecisionsBahk, Sarom 01 December 2011 (has links)
This thesis analyzes the Canadian Immigration and Refugee Board (IRB)’s treatment of culture in recent family sponsorship decisions. Drawing upon theories of cultural difference, identity construction, and Critical Race Theory, it examines IRB decision-makers’ assessments of cultural factors and their influence on the evaluation of parties’ credibility. This thesis argues that appellants and applicants before the Immigration Appeal Division often had to demonstrate that their family class relationships were “performed” in accordance with the norms of their culture. Many IRB Members relied on essentialist conceptions of culture, and thus generated problematic images of both cultural minorities and Canadian society. Further, the identity of parties was often constructed in terms of defined categories such as ethnic background, religion, marital status, age, and disability. In conclusion, this thesis offers reflections on how issues of cultural identity can be more fairly and sensitively addressed by administrative tribunals such as the IRB.
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Segregation versus Self-determination: A Black and White Debate on Canada's First Africentric SchoolChen, Shaun Sheng Yuan 02 June 2011 (has links)
The racialized realities faced by Black students provide an impetus to examine the controversy over Canada's first Africentric Alternative School, approved on January 29, 2008 by the Toronto District School Board. Newspaper articles, editorials and letters to the editor, as well as speeches by delegations and trustees, provide a rich snapshot of the arguments put forth in the heated political debate. Through the lens of equity and critical race theory, the diverse and divergent stances taken by both proponents and opponents of the school are analysed and understood. A conceptual framework of hidden and public transcripts (Scott, 1990) is used to distinguish arguments that reflect on the lived experiences of Black students from those that reiterate the dominant discourses of liberal democratic societies. The findings emerge as three opposing sets of themes that reveal a transcript reflective of the ongoing salience of racism within ostensibly liberal claims to racial equality.
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Exploring Perceptions of Cultural Difference in IRB Family Sponsorship DecisionsBahk, Sarom 01 December 2011 (has links)
This thesis analyzes the Canadian Immigration and Refugee Board (IRB)’s treatment of culture in recent family sponsorship decisions. Drawing upon theories of cultural difference, identity construction, and Critical Race Theory, it examines IRB decision-makers’ assessments of cultural factors and their influence on the evaluation of parties’ credibility. This thesis argues that appellants and applicants before the Immigration Appeal Division often had to demonstrate that their family class relationships were “performed” in accordance with the norms of their culture. Many IRB Members relied on essentialist conceptions of culture, and thus generated problematic images of both cultural minorities and Canadian society. Further, the identity of parties was often constructed in terms of defined categories such as ethnic background, religion, marital status, age, and disability. In conclusion, this thesis offers reflections on how issues of cultural identity can be more fairly and sensitively addressed by administrative tribunals such as the IRB.
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Negotiating Race-Related Tensions: How White Educational Leaders Recognize, Confront, and Dialogue about Race and RacismSamuels, Amy Jo 01 January 2013 (has links)
Despite exposure of educational disparities for students of color, as well as the notion that educational training rarely discusses race and racism, there continues to be a lack of discourse on race, racism, and anti-racism in educational leadership. Subsequently, it is important to challenge deficit thinking and encourage further examination of the deeply-rooted foundation of oppression. The study explored personal narratives of white educational leaders who oppose racial inequity to heighten awareness about conceptualizations of race, racism, and anti-racism. The research involved interviewing educational leaders in three groups: 1) aspiring, 2) currently-practicing, and 3) recently-retired. Eight participants were selected to engage in two semi-structured interviews about their experiences aligned with the following research questions: 1) How do white educational leaders frame the impact of race and racism? and 2) How do white educational leaders describe their perceptions and experiences recognizing, confronting, and dialoguing with others about race and racism? The findings revealed commonalties about the subtle nature of racism, as well as how to confront racism through thoughts and actions. While participants considered dialogue beneficial in their own awareness of race and racism, the lack of venues to dialogue were emphasized. The findings suggest implications for further contextualizing negotiations of race-related tensions and framing the impact of race and racism, particularly in relation to creating purposeful spaces and relationships to encourage such dialogue. Additionally, interpretation of the findings adds insight to further conceptualizing racial identity models and anti-racism.
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Navigating a convergence of influences: athletic and academic identities of Black middle school club basketball playersSmith, Martin P. 17 September 2015 (has links)
Historically and contemporarily the Black male experience has stimulated and provoked meaningful discussions in the realms of sport and academia. Black males are uniquely situated in American society, as they inhabit a liminal existence that oscillates between love and hate. Ladson-Billings (2011) expounds that Black boys are loved in the narrow niches of sport but are often abhorred in academic settings.
The majority of research on the athletic and academic identities of Black student-athletes is conducted at the collegiate level in the revenue sports of basketball and football, and the research asserts that the collegiate sport atmosphere renders the two identities as mutually exclusive (Edwards, 1984; Harrison et al., 2011; Singer, 2008). There are studies occurring at the middle school level; however, these studies combine all male athletes into one group and do not distinguish the research participants according to their specific sport participation or racial background (Alfone, 2013; Fuller, Percy, & Bruening, 2013; Gorton, 2010). The few studies that distinguish between race and sport participation are somewhat dated (Mahiri, 1991, 1998; Nasir, 2000, 2008). This study addresses a gap in the literature by focusing solely on elite Black male middle school student-athletes to discover what leads to the seemingly incompatible athletic and academic identities that surface during college.
I employed an instrumental case study grounded in Critical Race Theory which investigated and examined the experiences and perspectives of seven elite Black middle school club basketball players. Themes were generated by coding the interview data of all relevant stakeholders such as coaches, players, and parents as well as a thorough analysis of field notes, artifacts, and focus group data. Five themes emerged from the data, Academic Recognition, Athletic Recognition, Career, Racial Expectations, & Time Devoted to Sport and Intellectual Endeavors.
This study is significant because it contextualizes the racial, athletic and academic climate of Black male athletes at a crucial time in their identity development. It contributes to the current literature by providing insight and furnishing essential information for parents, coaches and educators in order to bolster and enhance the academic identity and attainment of young Black male basketball players.
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The impact of community college initiatives on black males at St. Philip's college : an evaluation of retention, completion, and student engagement effortsHancock, Anthony, 1956- 07 November 2011 (has links)
Black males continue to struggle when faced with the challenge of seeking a college education (Cuyjet, 1997, 2006; Mincy, et al 2006; Schott, 2006). Currently, they lag behind in college and university participation as compared to other gendered groups as well as their White and Asian counterparts (Cuyjet, 2006; Bush & Bush, 2010). As with every promising Black male community college student, there are barriers to enrollment and completion, e.g., first-generation and first-time-in-college, previous high school academic and disciplinary experiences, peer pressure, family dynamics, financial considerations and social environments serving as barriers to enrollment and completion. Despite these barriers, many Black males students make it to college. However, they often have difficulty remaining in the educational system long enough to complete their certificates and/or degrees. Although, there are many quality community college and university programs designed to increase the overall success of students “prior to” and “during” enrollment, regrettably, many colleges that facilitate outreach and retention efforts do little by way of accountability. Statistical monitoring for evaluation purpose is mixed. Adequate records of how Black males are performing in and apart from college are important for educational institutions as they consider developing specialized programs for minority sub-group participation, engagement, and success. Furthermore, unengaged Black males, and those attempting to aid them, have varying viewpoints as to the type and priority of programs designed to include Black male participation in postsecondary education. This study will examine Black males’ perspectives versus institutional engagement strategies relative to participation, engagement, and successes that influence Black males Men on the Move program at St. Philip’s College. Moreover, the study will furthermore investigate outreach and retention efforts for Black males that were developed by the St. Philip’s College. / text
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