My processes and techniques are driven by the need to explore and to understand my own hesitations and convictions about our world. Initially, I began addressing these needs in my artwork using acrylic paint and sandpaper. This led me to investigate a variety of media including ink, transfers, and oil-based paints, as well as different solvents, cleaners, and varnishes, all to create or remove layers. Through this variety of media, I have come to discover that what matters most to me is the physical process of art-making. Each decision I make is done with regard to the additive elements of the media and what may be revealed through the subtractive processes later. Through my artwork, I continue to explore what I can only describe as the faÇades of the world as I see it. My work is often driven by cynicism and derision, and the media and processes I work with allow me to investigate and understand those aspects of our culture which I perceive with suspicion.

This study aims to evaluate how Rögle BK:s work with CSR affects their sponsors relation to their sponsorship cooperation.  We do this via a quantitative and qualitative analysis of the club’s sponsors. Since Rögle BK have many sponsors, we put the limit to be included in this study at 90 000 SEK in sponsorship-money per year. Out of 158 possible survey respondents we received 73 answers. Out of the 73 respondents, 4 of them were selected to an interview. The selection for interview participants was chosen from the type of business they operated in, as we looked for variation of companies in the interviews.  We used the theory Brand Image Transfer in order to understand the reasons for companies to enter a sponsorship coorperation with Rögle BK and if Rögle BK:s work with CSR had any impact on this. The study found that Rögle BK:s work with CSR is appreciated by the sponsors but it is not the main reason for their decision to enter a sponsorship cooperation with the club. This could be because Rögle BK:s business network (which is available for all sponsors who have a sponsorship deal worth 90 000 SEK or more) is very appreciated and is believed to increase the business for the companies that are in the network. Another reason why Rögle BK:s work with CSR don’t seem to be the  one of the most important reasons for sponsorship cooperation could be the lack of communication related to it or that CSR in sport is a relative new phenomenon. However, Rögle BK:s work with CSR have had some impact, as most sponsors like the initiative and one sponsor would have left if it hadn’t happened and another sponsor joined because of it. Our assumption based on the accumulated knowledge from previous researches and this study is that Rögle BK:s work with CSR will be of a greater dignity later on, as more companies are getting more aware of the importance of sustainability.

Title: Negative effects of sponsorship – A quantitative study of negative effects of image transfer through sponsorship in the U.K Course: European Business, Undergraduate thesis at C-level, 15 Hp. Authors: Alexander Runsbech & Daniel Sjölin   Objective: The objective with this thesis is to identify and describe how a sponsoring company’s image and reputation is affected by negative behaviour by the sponsored resource and its effects on consumer attitude and buyer behaviour. Methodology: An abductive approach, with an extensive procedure, which has been conducted through a quantitative study.  Theoretical frame of reference: In order to gain a better understanding and greater knowledge of sponsorship and its surrounding concepts, three models has been used in the thesis; The Sponsorship Portfolio Model, A-ERIC Model and The Image Creation and Image Transfer Model. In the basis to these three, a new model has been developed to explain the linkage between negative exposure and negative consumer attitude changes – The Negative Sponsorship Effects Model (N-SEM). Results: A quantitative study has been preformed with the help of a questionnaire, based on 26 questions regarding sponsorship knowledge, attitude changes and buyer behaviour changes. 12 of the questions have been based on actual case studies regarding sponsorship incidents. Analysis: The analysis has been based on the results provided by the quantitative survey and has been divided into two parts, according to the structure of the survey – a section analysing the general questions and a section analysing the case study questions. Both parts have then been linked the newly developed N-SEM to provide a deeper analysis and understanding of the subject. Conclusion: The effects of negative exposure, due to an incident involving the sponsored could result in a transfer of image, which can affect the consumer’s attitude negatively towards the sponsoring company. However, the negative attitude does not necessarily imply an alteration in buyer behaviour. The intensity of media exposure will influence the extent of transferral of associations between sponsored and sponsor, and subsequently the degree of which attitude could change.

Disposition Titel: Sponsring- en kvalitativ kartläggning av hur företag mäter, bedömer och utvärderar sina investeringar Ämne/kurs: Ämnesfördjupande arbete - Controllerfördjupning Författare: Johan Andersson, Philip Olofsson, Johan Svärd Handledare:Anders Jerreling Examinator: Fredrik Karlsson Syfte: Uppsatsen syftar till att undersöka hur företag mäter, bedömer och utvärderar sina sponsringsinvesteringar, i ekonomiska termer. Uppsatsen syftar även till att återge sponsormarknadens olika aktörers syn för att beskriva utvärderingsarbetet ur ett bredare perspektiv. Metod:I metodavsnittet fastställs vilket tillvägagångssätt som används vid genomförandet av studien. Inledningsvis behandlas studiens design, där redogörelse för vald metod och angreppssätt ingår. Vidare diskuterasurvalet till undersökningens empiridel och avslutningsvis behandlas sanningskriterier. Referensram: Inledningsvis i referensramen definieras sponsring och dess delar. Vidare behandlas sponsringens motiv, användningsområden och hur dess effekter kan mätas. I avsnittets avslutande delar behandlas teori angående kalkylering, bedömning, planering samt risktagande vid investeringar. Empiri: I empirikapitlet läggs empirin fram genom en kort presentation av intervjuobjektet följt av en sammanfattning av genomförda intervjuer. Analys: I detta avsnitt ställs referensramen och framtagen empiri mot varandra och analyseras. Data som framkommit under arbetets gång sammanfattas och diskuteras, därefter presenteras mönster och samband. Slutsats: I detta avsnitt sammanställs och diskuteras studiens resultat. Vidare framför forskarna sina synpunkter på ämnet och avslutningsvis ges förslag till fortsatt forskning.

In the field of communications, a high data rate and low multi-path fading is required for efficient information exchange. Orthogonal Frequency Division Multiplexing (OFDM) is a widely accepted IEEE 802.11n (and many others) standard for usage in communication systems operating in fading dispersive channels. In this thesis, we modeled the OFDM algorithm at the behavioral level in VHDL/Verilog that was successfully synthesized/verified on an FPGA. Due to rapid technology scaling, FPGAs have become popular and are low-cost and high performance alternatives to (semi-) custom ASICs. Further, due to reprogramming flexibility, FPGAs are useful in rapid prototyping. As per the IEEE standard, we implemented both transmitter and receiver with four modulation schemes (BPSK, QPSK, QAM16, and QAM64). We extensively verified the design in simulation as well as on Altera Stratix IV EP4SGX230KF40C2 FPGA (Terasic DE4 Development Board). The synthesized design ran at 100 MHz clock frequency incurring 54 µ sec. end-to-end latency and 8% logic utilization.

This diploma thesis analyses the influence of fairs and congresses on destination image. Marketing knowledge in field of branding and image is used as well as theory of tourism and destination marketing. As interdisciplinary approach proposes, fairs and congresses are understood as factors influencing the destination image through various agents. Not only general direct benefits but also variables participating on image transfer of congresses and fairs to destination image are described. Target group performing the strongest influence is identified. Review of contemporary fair and congress industry together with real situation examples demonstrate the transfer of associations. The diploma thesis suggests measures on the base of gained theoretical and practical knowledge, which could help in development of fairs and congresses to strengthen the positive influences on destination image.

This study aims to evaluate how Rögle BK:s work with CSR affects their sponsors relation to their sponsorship cooperation.  We do this via a quantitative and qualitative analysis of the club’s sponsors. Since Rögle BK have many sponsors, we put the limit to be included in this study at 90 000 SEK in sponsorship-money per year. Out of 158 possible survey respondents we received 73 answers. Out of the 73 respondents, 4 of them were selected to an interview. The selection for interview participants was chosen from the type of business they operated in, as we looked for variation of companies in the interviews.  We used the theory Brand Image Transfer in order to understand the reasons for companies to enter a sponsorship coorperation with Rögle BK and if Rögle BK:s work with CSR had any impact on this. The study found that Rögle BK:s work with CSR is appreciated by the sponsors but it is not the main reason for their decision to enter a sponsorship cooperation with the club. This could be because Rögle BK:s business network (which is available for all sponsors who have a sponsorship deal worth 90 000 SEK or more) is very appreciated and is believed to increase the business for the companies that are in the network. Another reason why Rögle BK:s work with CSR don’t seem to be the  one of the most important reasons for sponsorship cooperation could be the lack of communication related to it or that CSR in sport is a relative new phenomenon. However, Rögle BK:s work with CSR have had some impact, as most sponsors like the initiative and one sponsor would have left if it hadn’t happened and another sponsor joined because of it. Our assumption based on the accumulated knowledge from previous researches and this study is that Rögle BK:s work with CSR will be of a greater dignity later on, as more companies are getting more aware of the importance of sustainability.

Aujourd'hui, les outils de lithographie utilisés dans l'industrie arrivent à leur limite de résolution en simple exposition. Pour continuer à diminuer les dimensions, il faut utiliser des techniques de double exposition, mais cela entraîne une explosion des coûts de fabrication. Cette thèse se focalise sur les aspects de modélisation de deux techniques, Sidewall Image Transfer et Directed Self-Assembly, qui sont pressenties pour permettre à l'industrie de continuer la réduction des dimensions des transistors, tout en minimisant les coûts. / Today, the lithographic tools used in industry came to their resolution limit in single patterning. In order to continue the reduction of dimensions, it is necessary to use double patterning, but this increase drastically the cost of manufacturing. This thesis focus on the modelisation aspects of two techniques, Sidewal Image Transfer and Directed Self-Assembly, that can help the industry continuing making transistors even smaller, while keeping the costs manageable.

The evolution of computer communications and the Internet has led to the emergence of a large number of communication technologies with widely different capabilities and characteristics. While this multitude of technologies provides a wide array of possibilities it also creates a complex and heterogeneous environment for higher-layer communication protocols. Specific link technologies, as well as overall network heterogeneity, can hamper user-perceived performance or impede end-to-end throughput. In this thesis we examine two transport layer centered approaches to improve performance. The first approach addresses the decrease in user satisfaction that occurs when web waiting times become too long. Increased transport layer flexibility with regards to reliability, together with error-resilient image coding, is used to enable a new trade-off. The user is given the possibility to reduce waiting times, at the expense of image fidelity. An experimental examination of this new functionality is provided, with a focus on image-coding aspects. The results show that reduced waiting times can be achieved, and user studies indicate the usefulness of this new trade-off. The second approach concerns the throughput degradations that can occur as a consequence of link and transport layer interactions. An experimental evaluation of the GSM environment shows that when negative interactions do occur, they are coupled to large variability in link layer round-trip times rather than simply to poor radio conditions. Another type of interaction can occur for link layers which expose higher layers to residual bit errors. Residual bit errors create an ambiguity problem for congestion controlled transport layer protocols which cannot correctly determine the cause for a loss. This ambiguity leads to an unnecessary throughput degradation. To mitigate this degradation, loss differentiation and notification mechanisms are proposed and experimentally evaluated from both performance and fairness perspectives. The results show that considerable performance improvements can be realized. However, there are also fairness implications that need to be taken into account since the same mechanisms that improve performance may also lead to unfairness towards flows that do not employ loss differentiation.

Submitted by Nadir Basilio (nadirsb@uninove.br) on 2017-04-04T18:02:43Z No. of bitstreams: 1 Solange Pukaro.pdf: 2200944 bytes, checksum: f955532ec42d2448438976bd89d7c367 (MD5) / Made available in DSpace on 2017-04-04T18:02:43Z (GMT). No. of bitstreams: 1 Solange Pukaro.pdf: 2200944 bytes, checksum: f955532ec42d2448438976bd89d7c367 (MD5) Previous issue date: 2016-12-10 / The study pointed the impact of Olympic Games in Rio de Janeiro (2016) in the destination image and in the country image, and consequentently in the visit intention and in the purchase intention of produtcs made in Brazil. This subject is important, because all the media around the world had debated about Brazil and Rio Janeiro hosted the Olympic Games, due to the Political and Economic Crisis. By means of a longitudinal study with online survey, conducted two months before and two months after the Olympic Games with the same group of domestic tourist and foreign (n=837), the research show what is the change in country image and destination image, after the Olympic Games. The Olympic Games image and the Sport Motivation were analyzed as influencing elements in the Destination Image and in Country Image. Besides that, as the study was made with domestic tourists and foreign tourists as was posible analyze spatial distancing could change as the tourist typology as and showed some diferences in destination image and country image. There are 837 answers in total, 330 answers was domestic tourists in the first phase and in the second phase, 190 domestic tourists of this 330 answered the same questionarie. And 203 answers was from the group of international tourists in the first phase and 105 of this group answered in the second phase. All the data was analysed by the software smartPLS and the comparison was made by Test T Student. As a result of the study, the Sport Motivation had positive influence accepted in the event image, destination image and in the country image. The event image also had a positive relationship accepted with Destination Image and Country Image; just like Destination Image had positive influence in the Visit Intention. The Country Image and Destination Image also had positive influence in the purchase intention acceped by the test. Although, the country image hadn´t had a positive influence in the visit intetion and was rejected. In the end, was verified a positive change in the Country Image and Destionation Image, after the Olympic Games. The more interesting conclusion was that there weren´t change in Country Image to foreign tourists after the Olympic Games. As academic contribution, there are the analyse of the diferent impressions of Image as the change in the spatial distancing (following tourist typology) and the Sport Motivation influencing the Destination Image and Country Image. Besides the result, there were a management contribution, because the results could be the reason to host the Olympic Games due to the change in the Destination Image after the Olympic Game. Also, the research showed an Olympic Games operating model. / Este estudo avalia o impacto dos Jogos Olímpicos de 2016 do Rio de Janeiro, na imagem do destino, do país, e consequentemente na intenção de visita à cidade e na compra de produtos produzidos no Brasil. O tema é contemporâneo, já que as mídias em todo mundo discutiram o fato de o Brasil e o Rio de Janeiro sediarem os Jogos Olímpicos do Rio em 2016, isso por causa da crise política e financeira do país. A partir de uma pesquisa longitudinal, com questionário on-line aplicado dois meses antes e dois meses após os Jogos Olímpicos com os mesmos turistas domésticos e turistas estrangeiros (n= 837), buscou-se avaliar se houve mudança na imagem do país e na imagem do destino. A imagem dos Jogos Olímpicos e a motivação para o esporte foram analisados como agentes influenciadores na imagem do destino e do país. Com este estudo, ao promover uma pesquisa com os turistas domésticos e estrangeiros analisou-se, de acordo com o distanciamento espacial, se houve diferença na avaliação da imagem do destino e do país. Foram 837 respondentes no total, sendo 330 respondentes de turistas domésticos na primeira fase, desses 190 participaram da segunda fase. Já nos turistas internacionais, obteve-se 203 respondentes na primeira fase e 105 desses turistas voltaram a participar na segunda fase da pesquisa. Os dados da pesquisa foram analisados por Modelagem de Equação Estrutual pelo software smartPLS e a comparação de imagens foi realizada pelo Test T Student no software SPSS 20. Como resultado da pesquisa, tem-se que a motivação para o esporte teve influência positiva comprovada na imagem do evento, na imagem do destino e na imagem do país, assim como a imagem do destino teve influência positiva aceita na intenção de visita ao destino. A imagem do país e do destino também influenciaram positivamente a intenção de compra. Já a imagem do país não teve uma influência positiva comprovada na intenção de visita e sua hipótese foi não aceita. Por fim, comprovou-se que houve mudança positiva na imagem do país e destino após a realização dos Jogos Olímpicos. Um dos resultados da pesquisa aponta que não houve mudança da imagem do país após os Jogos Olímpicos por parte dos turistas estrangeiros. Como contribuição acadêmica tem-se a análise da diferença de elaboração da imagem de acordo com o distanciamento físico, seguindo a tipologia dos turistas e a influência da motivação com o esporte na imagem do destino e do país. De acordo com o resultado cria-se uma contribuição gerencial, já que fornece uma justificativa para sediar os Jogos Olímpicos pela melhoria de imagem.