World War II women are commonly understood to have come closer to equality than any previous generation. Their mass entry into the workforce is remembered as a united front to support the troops while simultaneously claiming ground to demonstrate their abilities as workers. However, scholarship which emphasizes the collaboration between the government and advertisers to create propaganda that persuaded women to enter the workforce and thus serve as the "domestic front" of the war begins to question the prevailing notion of wartime employment as strides towards equality. This project begins with the question: why did post-war women seemingly willingly abandon these jobs and move to the suburbs? I argue the construct of the post-war housewife, which positions women as willing to abandon careers for the suburban kitchen, is a social imaginary which responds to and uses social anxieties to constrain women’s gender performance and silence gender anxieties. I use the context of the time, as well as rhetorical analysis of mediated artifacts of representations of housewife, to argue this social imaginary silences women’s post-war lived experience and replaces it in public discourse with the multimodal image of Fifties housewife. A visual rhetorical analysis of post-war advertisements which portray the housewife reveals the work of the social imaginary using social anxieties concerning gender roles as well as Cold War fears to define woman’s place. Examining the way Hollywood uses housewife as a frame for its female stars uncovers how circulated use of the imaginary of housewife perpetuates the imaginary by seeming to evidence its claims to representation. However, an analysis of televised representations of the housewife imaginary reveals the fabric of the imaginary fraying. Television humor illuminates the illusion of the imaginary of housewife’s claims to representativeness, and therefore creates a public space in which women can contest the imaginary by exposing women’s discontent with the role of housewife. I conclude with a discussion of the ways this social imaginary of housewife continues to define women’s lives in political debate seventy years after it began to define and constrain post-war women’s gender performance.

This thesis utilized the field hermeneutics within the study of gender roles of  women within religion.  It argues the relevance of interpretation that have lead to the patriarchal structures within culture and society.  In effort to restructure their place in society, women are redefining gender roles through a combination of hermeneutics and Feminism.  They are looking at commonly misinterpreted verses that have lead to their subordination to male culture, while also bringing attention to texts and stories within the Bible and the Quran  that have long been neglected to show the equality that lies within their religions.

The after-school centresdevelopment has shifted from being a workplace to today's after-school centre as part of elementary school curriculum with a central content and purpose. Research in the field is in terms of conversational styles and roles but is not so much linked to the after-school centre'ssnack time. The present study has been intended to distinguish and exemplify the social interaction that is taking place in the after-school centre's snack time. Focus off interest has been how pupils talk and listen to each other and whether it is possible to discover in the conversation whether the conversation can be linked to school skills. Based on Sociocultural perspective on learning as well as Goffman's dramaturgical perspective as a frame, four recorded and observed conversations at two different after-school centres have been analysedwith an abductive approach. The purpose of this work is to identify the learning situations that occur during the after-school centre's snack, as well as describe how the students talk to each other. The roles that emerged in the result were categorized into five qualitatively distinct roles called; the conversation leader, listener, co-driver, clown and expert. The conversation leader is dependent on both the listener and the co-driver while the other roles are more independent of each other. The learning situations that can be linked to school skills are described in a separate section and are highly dependent on the role of the expert. All results are exemplified by direct quotes from the transcribed material.

Mötet mellan människor är något som kan vara spännande och få en att upptäcka något nytt i livet, likaså i film. Dessa möten mellan karaktärer gör att handlingen drivs framåt och skapar ett spännande interagerande mellan karaktärer. I detta kandidatarbete har vi valt att fokusera på mötet mellan hjälten och skurken, oftast två starka och viktiga karaktärer inom film. Karaktärsrollerna är hämtade från Voglers The writer’s Journey (1997). För att få en bredare bild av hur rollerna kan se ut i film har vi valt att analysera två olika filmer i olika genre, filmerna vi valt är Die Hard (1988) och Alien (1979). Vi har tagit hjälp av analysmodellen som presenteras i From Antz to Titanic - A students guide to film analysis (2000) och format modellen till vårt passande. En av delarna i analysen fokuserar på hur de tekniska aspekterna i scener kan hjälpa till att föra berättelsen vidare. Grundat i undersökningen har en kompletterande gestaltning i form av en film skapats där vi har använt oss av karaktärsrollerna som vi analyserat. / Meetings between people can be exciting and make you discover something new, also in movies. Meetings between the characters drives the plot forward, and create exciting interaction between the characters. We have chosen to focus on meetings between the hero and the villain, two strong and important character roles in the film. The character roles are taken from Vogler, The Writer's Journey (1997). To get a broader picture of how roles may appear in film, we have chosen to analyze two different films in different genres, the films we have chosen are Die Hard (1988) and Alien (1979). We have used the analytical model presented in From Antz to Titanic - A student's guide to film analysis (2000) and formed the model to our fitting. One of the parts of the analysis focuses on the technical aspects of the scenes that can help move the story forward. Based on our survey of character roles and meetings between them, we have created a movie to portray this.

This thesis reexamines the purpose of fairy tales throughout history and explores the effectiveness of a modern alternative to classical methods of telling these stories. To increase interactivity as well as the agency of the female protagonist and players themselves, this thesis reimagines the popular classic, Cinderella, as a visual novel.

Purpose: Previous research has highlighted that dysfunctional customer behaviour is commonplace in service exchange interactions. However, most research has focused on what forms of dysfunctional behaviours that are prevalent in a face-to-face context. Instead of focusing on traditional face-to-face interactions, this thesis will address and consider dysfunctional customer behaviour in a live chat support context. Moreover, the reason why certain behaviours are perceived as dysfunctional in an online context will also be discussed from a role discrepancy perspective. Methodology: The methodological approach relies on a qualitative case study of the online casino company LeoVegas. The research is carried out by conducting ten semi-structured interviews with the firm's live chat customer-contact employees. The interviews were conducted via the video chat application Skype. Findings: The findings highlight five customer behaviour categories that the respondents perceived as dysfunctional. The employees thought these behaviours violated the rules and norms of the service script. However, the data implied role discrepancies between the employees and customers, where the customers and the employees had different views of the service script. The reason for these discrepancies were due to customer ignorance of reading the terms and conditions, which the employees and LeoVegas recognized as the service script. This resulted in customer violations of the service scripts which the employees perceived as dysfunctional customer behaviour. Originality/Contribution:The thesis contributes with five employee perceived categories of dysfunctional customer behaviour in a relative unstudied online support context. A theoretical contribution of the study is the introduction of a new perception of dysfunctional customer behaviour, with the researchers arguing that dysfunctional customer behaviour is not about customers violating the service script but rather that there is a role discrepancy between the customers and the employees. This leads to an important managerial implication, that managers need to ensure role congruence between employees and customers so that role discrepancy may be avoided.

Citizens who lived in the Soviet Union in the early 1980s did so amid a changing political atmosphere. For their extreme patience, they were rewarded with new policies (after 1985) that promised less censorship and more openness from the government to the people. The Soviet woman received special attention and promises in the shape of new reforms in the social spheres of education and employment. As often happens with political change, there were unintended results. As the policy of glasnost' or "openness" attempted to create and provide new possibilities for women, the unforeseen byproduct of the change was that a non-idyllic and even subversive female emerged in literature and society. This thesis will explore the prevailing cultural attitudes surrounding women before glasnost', as well as glasnost' itself and its policies affected the cultural attitudes as they related to the traditional woman's role in society. The thesis will also examine how glasnost' enabled the literary debut of the subversive female character, and foster this previously forbidden type and other prohibited topics. Finally, the discussion will turn to the immediate aftermath of glasnost' with some observations about the stunted position of the Russian woman in literature, and in society, after the breakup of the Soviet Union.This thesis will include brief studies of published shorter works-all by contemporary female Soviet writers of the 1980s-and their fictional characters. As the gender specific deep-seated beliefs, proverbs, laws and anecdotes connected to the "suggested" ideal life of the virtuous Soviet females are analyzed, the thesis will show how these fictional characters' behaviors directly and indirectly allowed Russian contemporary female writers to challenge taboo subjects within Russia through a new literary category of alternative women's prose.

The problem with which this investigation is concerned is that of determining the existing and ideal perceived roles of college financial aid directors in Texas, the preparation of financial aid directors, the scope of their work, status, degree of job satisfaction, and attitudes toward selected financial aid concepts. A self-report questionnaire, which had been validated by a selected panel of financial aid directors, and for which reliability had been established by the test re-test method, provided the necessary data for the research report. Replies were received from more than seventy-five per cent of the financial aid directors in the colleges of Texas. Chapter I, Introduction, includes the subject of the study, purposes, research questions, background and significance, definition of terms, basic assumptions, instruments, and procedures for analysis of data. Chapter II is the review of related research. Chapter III gives procedures for collection and treatment of data. Chapter IV contains the report of the responses to the questionnaire, and Chapter V contains a summary of the findings, the conclusions reached, recommendations, and implications for further study.

This study seeks as its purpose to establish an .objective evaluation of the counselor and his role as seen by various professional groups. The primary purpose of the investigation is to compare the perceptions of these various groups as to the tasks a counselor may perform. The study involves the distribution of an opinionn-aire to one hundred public high school counselors, one hundred public high school principals, sixty-three counselor-educators, and forty-two administrator-educators. A return percentage of seventy-nine has been realized.

Battered women's perceptions of gender roles within the family were studied. Twenty white, working-class women who were victims of domestic violence were interviewed. It was determined that battered women have very traditional views of gender roles in the family and these views affected the choices that they made within their relationships and their ability to escape these abusive relationships.