The general purpose with this study was to investigate what happens when several different participants engage in the process of communicating a mutual message throughout a common paper. With “Skellefteå-tidningen” an official paper from the the municipality of Skellefteå, as an example, both the sender (i.e. the editorial staff) and the receiver (i.e. the reader) perspective is studied and analyzed. The result of these two perspectives are compared to see if the intended sent message is the message that the reader of the paper interpret.   The aim of this study was to investigate how the concerned parties within the municipality of Skellefteå cooperate to make a common product with a mutual message and purpose. The study also aimed to investigate how the citizens of Skellefteå, the receivers of the paper, experience the sent message. The material this study is based on was collected through qualitative interviews with the senders of the paper and focus group interviews with representatives from the receivers. In this study we have used both organizational communication theories and theories on uses and gratifications.   The result of the study indicates that concerned parties within the municipality of Skellefteå have different views on how they want to convey the general message in the paper. Some want the message to focus on Skellefteå as a place while the others want to focus on how and what the municipality of Skellefteå do as a government agency. The senders of the paper, despite their different view on how to send the message, agrees that the general message within the paper should be that Skellefteå is a great place where you can be proud to live. The results also shows that this is in fact the message that the readers interpret after reading the paper. The study show that the paper Skellefteå-tidnignen is a product that fills its purpose. It offer the reader a wide range of material to read and therefore the reader can, with the paper, fullfil many different needs. One other conclusion of this study is however that the senders have difficulties in making the citizens of Skellefteå open and read the paper.

<p>Syftet med uppsatsen är att undersöka hur människor upplever att ständigt vara tillgänglig med sin mobiltelefon och/eller Internet. En kvalitativ metod med semistrukturerade intervjuer har använts, där tolv personer, sex gymnasieungdomar och sex vuxna personer, har intervjuats. Hälften av de intervjuade bor i södra Sverige, hälften i norra. För analysen har McQuails grupperingar inom Uses and gratifications-teorin använts, liksom cultural studies teorier. Resultatet visar att de intervjuade ser det både som en möjlighet och ett krav att vara tillgängliga och uppkopplade, att Internet och mobiltelefon verkar bidra till att arbete/skola och fritid flyter ihop samt att de äldre intervjuade i något högre grad än de yngre upplever negativa aspekter av att vara ständigt tillgänglig. Vi har inte kunnat urskilja några skillnader mellan de intervjupersoner som bor i södra Sverige och de som bor i norra. När vi med utgångspunkt från McQuails kategorier inom Uses and gratifications-teorin har grupperat de belöningar som de intervjuade kan tänkas uppnå, har vi funnit exempel på belöningar inom samtliga kategorier; avkoppling, personlig identitet, personliga relationer och bevakning.</p> / <p>The purpose of this essay is to examine how people experience always being available on their mobile phone and/or Internet. A qualitative method of semi structured interviews has been used, where twelve respondents, six students in upper secondary school and six adults, have been interviewed. Half of the respondents live in southern Sweden, half in northern. The clusters that McQuail developed within the uses and gratifications theory, as well as cultural studies theories, have been used for analyzing our findings. The results show that the respondents see it both as a possibility and a demand to always be available and online, that Internet and/or mobile phones seem to contribute to the merging of work/school  and leisure time, and that the adult respondents to a greater degree than the younger respondents experience negative effects of always being available. We have not been able to distinguish any differences between respondents living in southern Sweden and those living in the north. When grouping our respondents’ obtained gratifications according to McQuails clusters within the uses and gratifications theory, we have found examples in all the categories; entertainment, personal identity, integration and social interaction, and information.</p>

Denna studie har som mål att ge en inblick i varför och hur Internetanvändare nyttjar Tor Browser och The Dark Web. Nätverket och webbläsaren förknippas ofta med illegal verksamhet, men även med yttrandefrihet och anonymitet. Vi vill undersöka hur användandet av dessa ser ut och skapa en förståelse kring varför individer väljer att vända sig dit. Detta görs med hjälp av kvalitativa intervjuer med sammanlagt nio personer som använder sig av nätverket och webbläsaren. Intervjuerna har genomförts på forumen Flashback Forum, Quora och Reddit genom sajternas privata chattfunktioner. Materialet har sedan analyserats med hjälp av det teoretiska perspektivet Uses and Gratification för att synliggöra vilka sociala och psykologiska behov som tillgodoses genom användandet. Studiens resultat visade att merparten av de intervjuade vände sig till Tor Browser och The Dark Web eftersom att de, i förstahand, var intresserade av illegal verksamhet och använde nätverket samt webbläsaren för att få tillgång till materialet, men även för att göra det svårare för myndigheter att spåra deras aktivitet online. Användandet grundade sig, i andrahand, i ett intresse för yttrandefrihet och anonymitet och det var även dessa ämnen som gjorde att användarna fortsatte att återvända till Tor Browser och The Dark Web.

Made available in DSpace on 2016-08-10T10:50:16Z (GMT). No. of bitstreams: 1 IVAN OLIVEIRA DE GRANDE.pdf: 13815814 bytes, checksum: 3d13db181d62ed580a28c947c16b0ae5 (MD5) Previous issue date: 2016-03-09 / This work includes the discussion of changes of uses in public spaces of the pioneering center of the city of Goiania and how your current appropriations (counter-uses) present themselves at odds with the initially proposed uses. It also reveals how such counter uses, in contemporary times, contribute to the setting of rupture and discontinuity in the urban space of the capital. It stands out as the study objects, public spaces such as streets and main avenues, squares and Downtown s alleys. From literature review, the understanding of the change in the public sphere of cities and field surveys are pointed out the increasing quest for citizens by private collective spaces, a fact that contributes significantly to both the emptying of public space stay in the central region and to the increasing difficulty of accessibility - whether physical or visual - of certain areas in the public domain. In conclusion, it is noticed the increasing decline of the central areas of the city as public places, currently characterized as non-relational and transient uses, in the process of popularization and transformation of the city in ruins. / Esta dissertação contempla a discussão sobre mudanças de usos nos espaços públicos do centro pioneiro da cidade de Goiânia e como suas atuais apropriações (contra-usos) se apresentam em dissonância com os usos tradicionalmente propostos para tais locais, criando uma nova dinâmica socioespacial passível de análise. Revela, ainda, como tais contra-usos, na contemporaneidade, contribuem para o cenário de contínua degradação do patrimônio e do espaço urbano da capital. Destacam-se, como objetos do estudo, os espaços públicos como ruas e avenidas principais, as principais praças e os becos do Setor Central. A partir de revisão bibliográfica, do entendimento sobre a mudança na esfera pública das cidades e de levantamentos de campo, são apontados o aumento crescente da busca por parte dos cidadãos por espaços coletivos privados, fato que contribui significativamente tanto para o esvaziamento do espaço público de permanência na região central quanto para a crescente dificuldade de acessibilidade seja ela física ou visual de certas áreas de domínio público. Como conclusão, é percebido o crescente declínio dos espaços centrais da cidade como locais públicos, caracterizados atualmente como não-relacionais e de usos transitórios, no processo de popularização e transformação da cidade em ruínas.

Finally, this thesis put forward specific recommendations in relation to social welfare policies, social work practice, organizational capacity building, organizational performance assessment and the future areas for research on philanthropic foundations. / The purpose of this research is to describe and discuss the magnitude of success, use of strategies and extent of public participation in philanthropic foundations under the socialist system of China. It also analyzes how the effectiveness of these philanthropic foundations is related to their selected strategies and their extent of public participation. / The research also found that public participation was an essential value in the philanthropic foundations. Public participation was a tactic to obtain resources, and to realize success in the organization. However, empowerment of the service users had not been given enough attention. Meanwhile, the participants in the philanthropic foundations could be classified as individuals and legal entities, administrative units, public organizations and quasi-governmental organizations. The mode of participation varied from the "one-way model", the "participatory model" and the "decision-making model". Accordingly, four models of participation were identified. / The research found that the successful philanthropic foundations had differing manifestations and weights in variables pertaining to "objectives", "degree of satisfaction", "legitimacy" and "resource input". Whilst the variables were related to each others, the weight for each variable differed in the studied cases. Classified in terms of the weight of the variables, there were four models among the successful philanthropic foundations, namely, the "equilibrium model", the "satisfying model", the "legitimate model" and the "sustainable model". / The research further found that there was correlations among the manifestation of success, strategic orientation, and mode of participation. The case background is related to certain manifestation of success, strategy and mode of public participation, constructing four reaction patterns. These reaction patterns are premised on "organization", "resources", "need", and "government", producing different relationships among "success", "strategy" and "public participation". / The study identified the functional dimension (philanthropic versus charity) and the instrumental dimension (market versus government action), from which five different strategies were derived from the philanthropic foundations studied. They were the "strong market orientation", the "compromising orientation", the "weak market orientation", the "mutuality orientation" and the "governmental orientation". / This research is a case study of 7 legally registered philanthropic foundations supported by non-governmental funds. Twenty senior management staffs working in the 7 philanthropic foundations participated in the in-depth interviews. The samples were selected from various departments under different administrative levels in Mainland China, including the central government level, the provincial level and the municipal level, and taking into account the economic strength of the regions. All the selected cases included philanthropic services for children, and have been operating for more than 5 years. These homogeneous cases are to a certain extent typical cases. / 陳津利. / 呈交日期: 2005年6月. / 論文(哲學博士)--香港中文大學, 2005. / 參考文獻(p. 406-426). / Cheng jiao ri qi: 2005 nian 6 yue. / Source: Dissertation Abstracts International, Volume: 67-01, Section: A, page: 0336. / Electronic reproduction. Hong Kong : Chinese University of Hong Kong, [2012] System requirements: Adobe Acrobat Reader. Available via World Wide Web. / Electronic reproduction. [Ann Arbor, MI] : ProQuest Information and Learning, [200-] System requirements: Adobe Acrobat Reader. Available via World Wide Web. / Abstracts in Chinese and English. / School code: 1307. / Lun wen (zhe xue bo shi)--Xianggang Zhong wen da xue, 2005. / Can kao wen xian (p. 406-426). / Chen Jinli.

<p><p><strong>Purpose:</strong><p>The purpose of this paper is to investigate and clarify some of the factors that influence organizations to adopt or reject the social media, and if the emergence of social media influenced the organization's communication.</p><p><strong><p>Metohodology:</p></strong></p><p>A qualitative methodology has been used to execute the study. The source has been semi structured interviews with chosen representatives from several organizations.</p><p><strong><p>Theoretical perspective:</p></strong></p><p>The theoretical basis for the execution of the methodology is based on the provisional theoretical demarcation uses and gratifications theory. For analysis diffusion of innovations theory is applied.</p><p><strong><p>Emperical findings:</p></strong></p><p>The empirical material includes interviews with representatives from twelve selected organizations, defined as companies in the industry and authorities, in seven different industries.</p><p><strong><p>Conclusion:</p><p> </p></strong>The main factors affecting an adoption of social media is the organization’s open structure, the ability to see opportunities with social media and that they are seen as a natural part of development in the communications field. The main factors affecting a rejection of social media is ignorance, the organization's governance and that there must be a need that social media can fill. Neither users nor non-users believe that social media can replace traditional media. They are a complement to existing media, where the oral personal communication is superior to other forms.</p></p></p>

Syftet med uppsatsen är att undersöka hur människor upplever att ständigt vara tillgänglig med sin mobiltelefon och/eller Internet. En kvalitativ metod med semistrukturerade intervjuer har använts, där tolv personer, sex gymnasieungdomar och sex vuxna personer, har intervjuats. Hälften av de intervjuade bor i södra Sverige, hälften i norra. För analysen har McQuails grupperingar inom Uses and gratifications-teorin använts, liksom cultural studies teorier. Resultatet visar att de intervjuade ser det både som en möjlighet och ett krav att vara tillgängliga och uppkopplade, att Internet och mobiltelefon verkar bidra till att arbete/skola och fritid flyter ihop samt att de äldre intervjuade i något högre grad än de yngre upplever negativa aspekter av att vara ständigt tillgänglig. Vi har inte kunnat urskilja några skillnader mellan de intervjupersoner som bor i södra Sverige och de som bor i norra. När vi med utgångspunkt från McQuails kategorier inom Uses and gratifications-teorin har grupperat de belöningar som de intervjuade kan tänkas uppnå, har vi funnit exempel på belöningar inom samtliga kategorier; avkoppling, personlig identitet, personliga relationer och bevakning. / The purpose of this essay is to examine how people experience always being available on their mobile phone and/or Internet. A qualitative method of semi structured interviews has been used, where twelve respondents, six students in upper secondary school and six adults, have been interviewed. Half of the respondents live in southern Sweden, half in northern. The clusters that McQuail developed within the uses and gratifications theory, as well as cultural studies theories, have been used for analyzing our findings. The results show that the respondents see it both as a possibility and a demand to always be available and online, that Internet and/or mobile phones seem to contribute to the merging of work/school  and leisure time, and that the adult respondents to a greater degree than the younger respondents experience negative effects of always being available. We have not been able to distinguish any differences between respondents living in southern Sweden and those living in the north. When grouping our respondents’ obtained gratifications according to McQuails clusters within the uses and gratifications theory, we have found examples in all the categories; entertainment, personal identity, integration and social interaction, and information.

Purpose:The purpose of this paper is to investigate and clarify some of the factors that influence organizations to adopt or reject the social media, and if the emergence of social media influenced the organization's communication. Metohodology: A qualitative methodology has been used to execute the study. The source has been semi structured interviews with chosen representatives from several organizations. Theoretical perspective: The theoretical basis for the execution of the methodology is based on the provisional theoretical demarcation uses and gratifications theory. For analysis diffusion of innovations theory is applied. Emperical findings: The empirical material includes interviews with representatives from twelve selected organizations, defined as companies in the industry and authorities, in seven different industries. Conclusion:   The main factors affecting an adoption of social media is the organization’s open structure, the ability to see opportunities with social media and that they are seen as a natural part of development in the communications field. The main factors affecting a rejection of social media is ignorance, the organization's governance and that there must be a need that social media can fill. Neither users nor non-users believe that social media can replace traditional media. They are a complement to existing media, where the oral personal communication is superior to other forms.

Welche E-Learning- und Social Web-Anwendungen nutzen Studierende innerhalb ihres Studiums und aus welchen Gründen tun sie dies? Die folgende Masterarbeit widmet sich dieser Fragestellung. Unter der Einbeziehung des Technology-Acceptance-Models (TAM) und dem Uses-and-Gratification Ansatzes werden Nutzungsmotive aus dem Forschungsstand herausgearbeitet und empirisch getestet (Studierende der TU Dresden, n=1242). Studierende nutzen demnach Anwendungen für das Studium, die sie auch schon im alltäglichen Leben verwenden. Besonders im Bereich der Zusammenarbeit sowie zur Kontaktaufnahme zu Kommilitonen werden Anwendungen aus der Freizeit genutzt. Unverzichtbar für das Studium ist für die meisten Studierenden die Nutzung des Lernmanagementsystems, welche zumeist von Dozenten vorgeschrieben ist. Nur so ist es den Studierenden möglich, auf bestimmte Lerninhalte, die für das Bestehen des Studiums notwendig sind, zuzugreifen. Die Arbeit leistet einen Beitrag zur Beforschung des Mediennutzungsverhalten von Studierenden. Die Ergebnisse können wiederum für die Strategieentwicklung im Bereich des Einsatzes von Lehr- und Lerntechnologien in der Hochschule nützlich sein.

Welche E-Learning- und Social Web-Anwendungen nutzen Studierende innerhalb ihres Studiums und aus welchen Gründen tun sie dies? Die folgende Masterarbeit widmet sich dieser Fragestellung. Unter der Einbeziehung des Technology-Acceptance-Models (TAM) und dem Uses-and-Gratification Ansatzes werden Nutzungsmotive aus dem Forschungsstand herausgearbeitet und empirisch getestet (Studierende der TU Dresden, n=1242). Studierende nutzen demnach Anwendungen für das Studium, die sie auch schon im alltäglichen Leben verwenden. Besonders im Bereich der Zusammenarbeit sowie zur Kontaktaufnahme zu Kommilitonen werden Anwendungen aus der Freizeit genutzt. Unverzichtbar für das Studium ist für die meisten Studierenden die Nutzung des Lernmanagementsystems, welche zumeist von Dozenten vorgeschrieben ist. Nur so ist es den Studierenden möglich, auf bestimmte Lerninhalte, die für das Bestehen des Studiums notwendig sind, zuzugreifen. Die Arbeit leistet einen Beitrag zur Beforschung des Mediennutzungsverhalten von Studierenden. Die Ergebnisse können wiederum für die Strategieentwicklung im Bereich des Einsatzes von Lehr- und Lerntechnologien in der Hochschule nützlich sein.