Non-profit organizations’ communicational challenges in a glocal market – A pre-study to a communication plan for the non-profit organization Humlan. This study intends to examine and analyze the current strategic position of the non-profit organization Humlan, and how the organization can develop their communicational efforts to make themselves more competitive in the glocalized market in which they compete. This has been examined by qualitative interviews with the employees of the Humlan, and a quantitative survey of Humlans potential target group, students.  The results of the interviews showed that the employees of Humlan experienced the competition in the market as fierce, and that they experienced a need to communicate their uniqueness as a non-profit organization. The employees also expressed a wish for the Humlan brand to become associated with quality. In turn, the student survey showed that the students had a low knowledge-level regarding Humlan, that they were interested in a wide array of cultural expressions, and that they mainly wanted to communicate with Humlan by taking part of information such as news. In summary, the study showed that Humlan could develop their communicational efforts by creating awareness about the organization and its uniqueness among students. However, the study showed that this could be problematic due to the students’ communicational preferences. The results also showed that it is possible to see a resemblance between the communicative issues faced by Humlan and communicative issues faced by other types of non-profit organizations.

The main goal of the diploma thesis ?Analysis of the management leadership style and its impact on effectiveness of non-profit organization? is to analyse the methods of leadership and management, to characterize its manager?s style of the leadership and management, to suggest optimal system of the leadership and management and to judge their impact on the effectiveness of the performed activities and strategic aims I have chosen the local action group called civic association ?CHANCE IN NATURE ? Local action group? to be the object of this diploma thesis. This action group is located in South Bohemia. The thesis is divided in to three parts. In the first part I have focused to theoretical determination of the basic terms related to the setting of the diploma thesis. The second part discuses the characteristic of the chosen local action group. The last part is devoted to analysis of the leadership and the evaluation of received information and to verbalization of conclusion.

Cette thèse se propose d’éclairer la transformation des fédérations associatives et de leur relation à l’État à travers une monographie de la mise en œuvre du service civique à la Ligue de l’enseignement entre 2012 et 2016. En analysant l'idée d'une "dérive" évoquées par les acteurs du dispositif, cette recherche montre les effets de cette politique sur les bénéficiaires, les travailleurs et les organisations. Il s’agit de montrer comment le développement de ce dispositif, dans un contexte de new public management, entraîne dans une association comme la Ligue de l’enseignement une rationalisation des moyens humains et financiers qui servent en fin de compte sa « performance ». La première partie de la thèse présente le contexte dans lequel est créé le dispositif : l’absence de politique globale de la jeunesse et les transformations organisationnelles des associations permettent un consensus global autour du service civique. La seconde partie dévoile le travail gratuit sur lequel s’appuie la mise en œuvre du dispositif : celui des volontaires, en quête d’indépendance, des tuteurs, managers chargés d’invisibiliser le travail qu’ils doivent valoriser, et des référents dont la professionnalisation est empêchée par la standardisation des processus. La dernière partie montre les mécanismes de marchandisation de l’engagement des jeunes : d’un côté, la gestionnarisation masque la mise en concurrence des fédérations, d’un autre, les marchés publics masquent le monopole de la Ligue de l’enseignement. Un épilogue présente les enjeux de la mondialisation de ces volontariats par un pays « exportateur d’aide humanitaire » et leur impact sur l’ethnicisation d’un marché du travail international. / This thesis aims at shedding light on the transformation of public federations and their relationship to government through a monograph about how state-funded civic service was implemented in the Ligue de l’enseignement (a France’s popular education federation) be-tween 2012 and 2016. Through the analysis of several " malfunctions " mentioned by the very people implementing this public policy, this research sheds light on the consequences suffered by its beneficiaries, its workers and the organizations. It will show how, in the context of new public management, the rise of this sort of arrangement in an organization such as the Ligue de l’enseignement leads to a rationalization of the Ligue’s human and financial resources that end up benefitting its “performance”. The first part of this thesis introduces the context in which this arrangement was created: in the absence of a comprehensive policy for youth, the structural transformations of public organizations allowed for an overall consensus on civic service. The second part reveals the unpaid labor on which the existence of this arrangement hinges: first, the volunteer’s, who seek independence, then their supervisors’ or managers’, who have to conceal as well as highlight the work the volunteers are doing, and finally the advisors’, whose training/professionalization is hampered by process standardization. The final part shows how these young people’s willingness to stand up for their causes gets com-modified: on one hand, managerialization hides how federations are put through competitive selections; on the other hand, the existence of government procurements hides the monopoly of the Ligue de l’enseignement. / Esta tesis se propone esclarecer la transformación de las federaciones asociativas y su relación con el estado, mediante una monografía de la puesta en marcha del servicio cívico en la "Liga de la enseñanza" entre 2012 y 2016. Analizando la idea de "deriva" evocada por los actores del dispositivo, esta investigación muestra los efectos de esta política sobre los bene-ficiarios, los trabajadores y las organizaciones. Se trata de mostrar cómo el despliegue de este dispositivo, en un contexto de new public management, produce, en una asociación como la "Liga de la enseñanza", una racionalización de los medios humanos y financieros que sirven, en última instancia, para optimizar su “performance”. La primera parte de la tesis presenta el contexto en el cual se ha creado el dispositivo: la ausencia de políticas globales sobre la ju-ventud y las transformaciones organizacionales de las asociaciones que permitieron un con-senso global respecto del servicio cívico. La segunda parte, devela el trabajo gratuito sobre el que se apoya la puesta en marcha del dispositivo: aquel de los voluntarios en búsqueda de independencia, de los tutores, managers encargados de invisibilizar el trabajo que deben valo-rizar y de los referentes, cuya profesionalización se ve impedida por la estandarización de los procesos. La última parte muestra los mecanismos de mercantilización del compromiso juvenil: por una parte, la gestionarización enmascara la competencia de las federaciones; por otra parte, los mercados públicos enmascaran el monopolio de la "Liga de la enseñanza". Un epílogo presenta aquello que se pone en juego con la mundialización de los voluntarios, por parte de un país “exportador de ayuda humanitaria” y su impacto en la etnización de un mercado del trabajo internacional.

The thesis describes the role of Vietnamese cuisine in the process of integration of the Vietnamese minority in the Czech Republic. The diploma thesis is divided into two parts-theoretical and practical. The theoretical part deals with the concept of integration as such, its definition and classification. The first half of the work focuses on the integration policy of the Government of the Czech Republic and introduces readers to the notions of culture, cultural sensitivity, intercultural encounters and contact. In the theoretical part, there are also described centers for supporting integration and non-profit organizations in the Czech Republic engaged in the support of integration and what is the role the food in this process and to what extent these organizations focus on the role of food. There is also a presentation of Vietnamese cuisine in the Czech Republic. Furthermore, the theoretical part of the thesis focuses specifically on the concept of food, Vietnamese cuisine and a brief introduction of typical Vietnamese dishes. Last but not least, the diploma thesis reflects important knowledge about food as an instrument of integration, which serves as the basis for the following practical part. The practical part is devoted to the research itself, the main task of which was to find out, in a semi-structured interview, what role food plays in the process of integration, to what extent the addressed organizations consciously use food in their practice as one way of integration and how they reflect its effectiveness in the integration process. It reveals how Vietnamese cuisine is perceived in the Czech Republic and how the Vietnamese minority adopts Czech eating habits. It also summarizes the benefits of introducing culture through food, and the possible disadvantages of this, or the extent to which it is possible to learn about foreign cultures through food.

The theoretical part of this thesis contains the definitions of getting old, being old and the demographics that are connected with these periods of life. Most of the theoretical part pertains to EAN Syndrome and its manifestation and impacts on people's lives. I concerns legislation, EAN Syndrome, non-profit organizations, but the majority of this theoretical section deals with emergency services. I also added the real stories of abused seniors. I used fived case histories of emeregency services clients from the non-profit organization named Elpida, because of the relevance of Elpida's work on elderly. The next part contains transcribed interviews with employees of this organization. I have also inserted my own comments and created tables with the results. The research confirmed, that emergency services are integral to the prevention and solution to EAN Syndrome.

The thesis deals with comparison of use of free-time activities offered by non-governmental non-for-profit organizations (NNO) in České Budějovice with activities offered by basic schools (ZŠ), as one of possibilities to support integration of Roma children in the educational process. The theoretical part presents the issue of integration in general and also in respect to the target group of Roma people and Roma children attending regular basic schools. The thesis also briefly summarizes the problems of the Roma minority and their impacts on life in the society. The last chapter of the theoretical part is dedicated to NNOs in České Budějovice in respect to Roma children and their integration at school and also the content free-time activities organized by those organizations and their impacts on integration of Roma children at basic schools. The practical part of the thesis used a research investigation with qualitative strategy, performed by means semi-structured interviews. The objective of the thesis was to determine the level of utilization of free-time activities offered to the target group of Roma children by NNOs as one of the opportunities to support their integration, while the activities are intermediated not only by the basic schools but also by NNOs that focus on the mentioned target group.

The work deals with the legal and ethical aspects of Christian foundations and endowment funds. The first step is to familiarize ourselves with the basic concepts. The next part of the thesis deals with donations from an ethical a Christian perspective. A brief introduction to the historical development of the foundations and endowment funds, description of the current legislation, foundations and endowment funds and their comparison are integral part parts. In conclusion, the work discusses the possible problems associated with the activities of foundations and endowment funds, the very credibility of Foundations and the degree of people's willingness to participate in fundraisers. The thesis analyzes the compliance with obligations for these entities, including the available public and private mitigation activities, are a foundations and endowment funds greatest problems in complying with the requirement to prepare and publish an annual report. These annual reports should include a true picture of the activities of the foundation.

In the theoretical section the diploma thesis is focused on giving definitions of the terms a non-state non-profit organization and supervision. A great extent of attention is then paid to the introduction of supervision into organizations and obstacles that play an important role in this process. The aim of the research section of the thesis was to survey the current state of the introduction of supervision in non-state non-profit organizations providing social services in the South Bohemian Region. The first partial objective was to map the reasons for the introduction of supervision in these organizations. The other partial objective was to identify the obstacles preventing organizations from the introduction of supervision in their workplaces. To conduct the research of the thesis, the qualitative research was chosen, the interviewing method, the technique of semi-conducted interviews The research group consisted of directors or managing directors of non-state non-profit organizations providing social services, and their employees. From the results it is evident that the effectiveness of the Act on Social Services, i.e. also of the Standards of quality of social services, is not the only reason for the introduction of supervision. According to the answers of addressed respondents, there are much more reasons for this measure. Understanding the reasons for the introduction of supervision, however, is different in the management of an organizations and in its employees. The research has also shown that the lack of funds is the major obstacle in implementing supervision into non-state non-profit organizations that provide social services. The author proposes possible solutions to this problem in the discussion. This thesis may be the basis for the introduction of supervision in organizations where it is not used yet. The work can contribute to facilitate the introduction of supervision into organizations providing social services because individual obstacles have been detected and described. Furthermore, this work could be beneficial for students and the staff of helping professions.

Nonprofit organizations are governed by the same tax rules as business organizations. There are different tax benefits and exemptions, but there are higher demands on accounting and tax records. The interpretation of tax law seems confusing and complicated, therefore it was suggested how to reduce the administrative burden of non-profit organization.

O presente estudo investiga qual o efeito que a divulgação de empresas solidárias apoiadoras e da remuneração de dirigentes de Organizações Sem Fins Lucrativos (OSFL) possui na decisão sobre o volume de contribuição e na propensão de doar futuramente por parte do doador individual. O estudo é consubstanciado em pesquisas desenvolvidas por Balsam e Harris (2014) e de Galle e Walker (2013) que encontraram evidências de que doadores reduzem as contribuições subsequente à divulgação, por parte da OSFL, de alta remuneração do dirigente; e, em pesquisa desenvolvida no Brasil por IDIS e Gallup (2016), que relatam a falta de confiança como um dos principais motivos para que doadores deixem de contribuir para as OSFL. Este estudo pressupõe que, divulgar empresas solidárias apoiadoras da OSFL gera compliance, um dos principais elementos de influência social citado por Cialdini e Trost (1998) sobre o doador, levando-o a perceber a OSFL como monitorada e, com maior confiança de que a organização cumpre a missão social para a qual se destina, reduzindo o efeito adverso ocasionado da divulgação pela própria OSFL de valores elevados de remuneração do dirigente. O procedimento metodológico para coleta de dados ocorreu por meio de um experimento, com 140 participantes estudantes de pós-graduação lato sensu em Ciências Contábeis da Universidade Federal do Paraná. Encontraram-se evidências de que o disclosure voluntário pela OSFL de empresa solidária apoiadora possui efeito positivo significativo na propensão de contribuição futura do doador individual, assim como o disclosure da remuneração do dirigente e da empresa solidária apoiadora, de forma interativa, conduz à maior probabilidade de doação futura pelo doador individual. Esperava-se que a divulgação da empresa solidária apoiadora apenas, ou essa em conjunto com a informação de menor remuneração do dirigente gerassem maiores volumes de contribuições pelo doador, contudo, não foram obtidas evidências empíricas que suportem as referidas hipóteses. Os achados também não confirmaram a hipótese de que, divulgados maiores valores da remuneração do dirigente seriam reduzidos o volume de contribuição e a propensão de doação futura. Os resultados implicam que a divulgação da empresa solidária apoiadora pela OSFL suscita uma resposta por parte do doador em relação à probabilidade de doar futuramente em consonância à comunicação explícita da organização, neste caso a solicitação de doação, possivelmente ocorrendo o compliance como forma de influência social de direcionamento pela figura de autoridade legítima exercida pela empresa solidária apoiadora. Isto ocorre inclusive quando a divulgação é realizada em conjunto com a remuneração do dirigente, indicando a relevância do disclosure voluntário por parte das OSFL na captação de recursos. Desta forma, este estudo amplia os conhecimentos sobre o disclosure voluntário em OSFL, principalmente relacionado à divulgação da empresa solidária apoiadora como fonte de autoridade legítima e do efeito de compliance sobre o doador individual. / This study investigates the effect of disclosure of Influential Institutional Partners and senior management\'s compensation on individuals\' decisions to donate for non-profit organizations (NPOs). Prior research (Balsam & Harris, 2014; Galle & Walker, 2013) indicate that donors reduce donations after the disclosure of senior manager\'s high compensation by the NPOs, and in the Brazilian setting (IDIS & Gallup, 2016), lack of trust is one of the main reported reasons for donors to stop contributions for NPOs. Based on the literature on social influence, this study argues that the Influential Institutional Partner\'s disclosure increases the donors\' compliance with the NPOs (Cialdini & Trost, 1998). This behaviour should lead donors to conclude that the NPO is an entity under monitoring, and drive higher trust that the organization reaches the social mission for which it is intended, reducing the adverse effect caused by the disclosure of senior management\'s high compensation. The experimental is conducted with 140 graduate accounting students at the Federal University of Parana (UFPR). The results indicate that NPOs voluntary disclosure has a significant positive effect on the individual donors\' propensity of future donations, as does, interactively, the disclosure of senior management\' compensation and of the Influential Institutional Partners. However, no empirical evidence was found supporting the main or interactive effects of disclosure of Influential Institutional Partners and senior management\'s compensation on donors contribution\'s amount. Findings also did not confirm that disclosure of senior management\'s higher compensation result in lower propensity of future donations by individual donors. The results imply that the Influential Institutional Partner\'s disclosure by NPOs drives a response from donors with respect to the probability of making future donations in accordance with explicit communications by the organization, leading to the compliance as a form of social influence, exerted by the legitimate authority figure represented by the Influential Institutional Partner. This also happen when the disclosure is made in conjunction with senior management\'s compensation, indicating the relevance of the NPO\'s voluntary disclosure in fundraising. This study broadens the knowledge on voluntary disclosure by NPOs, in particular about the Influential Institutional Partner\' disclosure as a source of legitimate authority, and the effect of compliance on individual donors.