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In this thesis major challenges of creating business models at incumbents within mature industries are identified along with a mitigation plan. Pressure is upon incumbent organizations in order to keep up with the latest rapid technological advancements, the launching of startups that almost cover every field of business and the continuous change in customers’ tastes and needs. That along with various factors either forced organizations to continually reevaluate their current business models or miss out on great opportunities. How some incumbents have dealt and are dealing with business model innovation challenges over the past few years is demonstrated through several cases of incumbents. The sources surveyed include recent scientific articles, books, firsthand accounts with executives in the area of business models, innovation and business development, online sources and contemporary business publications. In order to overcome those challenges, we propose a framework which is derived mainly from the sources mentioned above. In order to overcome such challenges, thesis propose a framework that can be used to successfully engender new business models and make a transition from current to new business model. By successful business model innovation, firms can increase the extent of their offerings, meet yet unmet market demands and untapped customer segments. Additionally, organizations can create new value propositions and gain highly sustainable competitive position through business model innovation which is not easy to imitate or copy by the competition. Our findings attest to the fact that business models are highly situational however there are general steps for incumbent organizations that would lead to a successful business model innovation approach. First an organization must have a clear strategy. Establishing separate innovation centers for firms do enhance and foster the mindset of innovation as they take innovation outside the parent organization’s logic. Other approaches include open innovation, partnerships and ensuring that resources are constantly allocated to create disruptive innovations internally and is led by the right personalities. Solving customer needs should be the core of any business and finally there are no best practices in business model innovation. The significance of our findings gives insights on how to overcome some challenges in practice for incumbents to create suitable business models and contributes to theory since there were some empirical findings that weren’t pronounced in literature.

In this thesis major challenges of creating business models at incumbents within mature industries are identified along with a mitigation plan. Pressure is upon incumbent organizations in order to keep up with the latest rapid technological advancements, the launching of startups that almost cover every field of business and the continuous change in customers’ tastes and needs. That along with various factors either forced organizations to continually reevaluate their current business models or miss out on great opportunities.How some incumbents have dealt and are dealing with business model innovation challenges over the past few years is demonstrated through several cases of incumbents. The sources surveyed include recent scientific articles, books, firsthand accounts with executives in the area of business models, innovation and business development, online sources and contemporary business publications. In order to overcome those challenges, we propose a framework which is derived mainly from the sources mentioned above.In order to overcome such challenges, thesis propose a framework that can be used to successfully engender new business models and make a transition from current to new business model. By successful business model innovation, firms can increase the extent of their offerings, meet yet unmet market demands and untapped customer segments. Additionally, organizations can create new value propositions and gain highly sustainable competitive position through business model innovation which is not easy to imitate or copy by the competition.Our findings attest to the fact that business models are highly situational however there are general steps for incumbent organizations that would lead to a successful business model innovation approach. First an organization must have a clear strategy. Establishing separate innovation centers for firms do enhance and foster the mindset of innovation as they take innovation outside the parent organization’s logic. Other approaches include open innovation, partnerships and ensuring that resources are constantly allocated to create disruptive innovations internally and is led by the right personalities. Solving customer needs should be the core of any business and finally there are no best practices in business model innovation. The significance of our findings gives insights on how to overcome some challenges in practice for incumbents to create suitable business models and contributes to theory since there were some empirical findings that weren’t pronounced in literature.

Proposition 209 banned the consideration of race or ethnicity in admission decisions to the University of California (UC). The UC “clarified” their policy in 2008, recognizing that Native Americans enrolled in a federally recognized tribe enjoy a political status that enables them to be offered affirmative action, even when the consideration of race or ethnicity is banned. The Clarification led to a statistically significant surge in the Native American applicant share, acceptance rate, admit share, and enrollment share. Enrollment share increased by 56% from 2008 to 2010 at the UC, even as the three-tiered California system of higher education saw a 40% drop in Native American enrollment. The study also finds that Prop 209 shifted Native American students from the more selective to the less selective campuses. The results suggest that affirmative action is a strong determinant of both the number and the location of Native Americans at the UC.

Employer Branding är ett strategiskt verktyg som ökat i popularitet i dagens organisationer för att attrahera, rekrytera och behålla personal. I näringslivet talas det om tre starka skäl att arbeta med Employer Branding. För det första motsvarar inte den kvalificerade arbetskraft den kommande efterfrågan på arbetsmarknaden, för det andra ställer människor i dagens samhälle högre krav på arbetsgivaren och för det tredje har organisationers medarbetare ett mer betydande ansvar i informell marknadsföring. Denna studie genomförs på uppdrag av Centrala studiestödsnämnden (CSN) och datamaterialet har samlats in genom kvalitativa semistrukturerade intervjuer med medarbetare från en avgränsad del av organisationen. Studien syftar till att försöka förstå vilka aspekter som anställda ser som attraktiva med arbetsgivaren men även hur de identifierar sig med den. Resultatet visar att det som medarbetarna ser som attraktivt är en relativt samlad bild. Däremot när det gäller identifiering med organisationen är resultatet inte lika entydigt. Medarbetarna upplever vidare att kännedomen om organisationen ur ett externt perspektiv är lågt. Förbättringsområden som framträder i resultatet cirkulerar främst kring frågor om kommunikation och förändring. Slutligen kopplas studiens resultat samman med litteratur inom ämnesområdet.

Idag marknadsförs mängder av produkter vars funktionella värde, av olika anledningar, är svårt för konsumenterna att konkret utvärdera. De Value Propositions som tillverkare och återförsäljare av dessa produkter förmedlar skiljer sig potentiellt från de Value Propositions som konsumenterna faktiskt använder sig av vid sina köpbeslut. Dessa produkters natur medför att konsumenterna tar aktörer, andra än producenterna och återförsäljarna, till sin hjälp för att vidareutveckla ursprungligt Value Proposition. Denna process utgörs av interaktion med exempelvis andra konsumenter i samma fysiska och/eller virtuella sociala nätverk. Nätverket blir då ett system för utformning och vidareutveckling av Value Propositions. Uppsatsen undersöker hur nätverket av och omkring styrketräningsutövare som använder kosttillskottsprodukter, formar de Value Propositions som associeras med produkterna. Studien finner att dessa Value Propositions formas av aktörer andra än producenterna/återförsäljarna via word-of-mouth samt electronic word-of-mouth. Studien identifierar vidare faktorer som påverkar det inflytande aktörerna har i utformningen.

This thesis draws attention to understand how firms in the B2B commodity industry seek to utilize value-creating activities to achieve competitive advantage, which is also the overall purpose of this thesis. The premise of this thesis is of empirical nature, thus empirically applicable and experienced by other companies inside the commodity industry. In order to reach the purpose of this thesis a case study of Alpha International, Beta and Delta has been carried out which involved personal interviews with different respondents from the companies. The theoretical framework involves a description of competitive strategy, value creation, value chain, value proposition and finally value delivery. The empirical study is based on building a framework of how the companies create value by using different value creating activities.   In the analysis the theoretical framework is related to the results of the empirical study. It is here discussed how the different case companies value creating activities leads to a competitive advantage. In addition to analyzing the value creation activities; the value proposition of the case companies is analyzed and how these are delivered. It is concluded that the case companies studied seeks to utilize value-creating activities to achieve competitive advantage in many different ways.   Generally speaking, it is found that the case companies most commonly try to achieve similar types of value; delivery reliability and quality. However this is achieved in different ways; through different types of activities such as services, different types of integration strategies or a certain type of technology that surrounds the product offering that is utilized by different types of labor in the companies. The companies also have different ways in offering and communicating the value towards the customer by using a value proposition; depending on what type of benefit the customer seeks. At last, discussion and implications are given to present managerial and theoretical implications together with further research.

Thesis (Ph. D.)--Ohio State University, 2007. / Title from first page of PDF file. Includes bibliographical references (p. 265-272).

This thesis contributes to the ongoing debate on the future of smart ticketing in the United Kingdom, and in particular the role of ITSO in that future. Through evaluation of commentary from prominent elite personnel connected with the transport industry and from local and national government departments, this thesis identifies the environment in which smart ticketing is intended to operate, the means by which that is achieved and the significance of the outcomes. Key themes which emerged from the research were Partnership Working and Governance, the Customer Proposition and the ITSO Question, which focused on the operationalisation of smart ticketing in the bus industry. In terms of the evaluation of the outcomes of ITSO, conclusions are reached as to the success ITSO has achieved in terms of the national concessionary schemes as well as the limited success it has achieved in relation to commercial interoperable ticketing in a deregulated environment which has been revealed to work against the concept of interoperability.

Background Wearable technology, which is a part of the Internet of Things (IoT), appears to be an upcoming trend with increasing importance within the business world. Nevertheless, no clear business model for companies working with wearables had been defined yet taking the influences wearables have on businesses and especially their value proposition into consideration. Purpose The purpose of this thesis is to offer input to the lack of existing literature within business models and wearables technology. The aim is to unfold a general business model that can be used within wearable companies/IoT businesses and show the influence these technologies have on them. Methodology In order to conduct an empirical research a multiple case study has been conducted, based on semi-structured interviews with eight companies, which core business consists out of wearable technology. The frameworks on business models by Gassmann et al (2014) and Osterwalder and Pigneur (2010) serve as the basis for this study and its analysis, which is based on a grounded theory approach. Results It appears that a great amount of similarities can be found through the cross-case analysis between the cases. This makes the construction of a new business model possible. The unfolded model gives also a new contribution to the theory of Hui (2014) regarding a new area of value creation and value capture within IoT businesses.