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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
291

Electronics Retail Store Atmospherics: A Consumer Type Comparison : A Quantitative Study of Consumer Types and Their Valuation of Sensory Cues

Soprani, Ebba, Tsilfidis, Martin January 2019 (has links)
Background: Every fifth physical electronics store has been closed during the period between 2011 to 2017, and 30 % of all electronic products are now purchased online. As digitalization has affected both the number of physical stores negatively, but also loyalty towards firms among consumers, as price has become a more crucial role in decision making online, there is a need for physical stores to exploit the advantages that cannot be facilitated online to stay competitive. Purpose: The purpose of this study is to extend the understanding of how the valuation of sensory cues is related to consumer types in an electronics retail store context.Research Questions: To what extent are consumers in an electronics retail store utilitarian and hedonic in their needs and behavior? How do these consumers, in comparison to each other, value sensory cues in an electronics retail store environment?Methodology: The study uses a quantitative research approach with a cross-sectional research design and collects data through an online questionnaire. Findings: Consumers in an electronics retail store context tend to possess a higher degree of utilitarian traits and valued the importance of addressing the human senses significantly lower than consumers with a higher degree of hedonic traits. A significant difference between the groups is found for sight, sound and smell. Touch was found to be the most important sense for both groups. Managerial Implications: Contributes to knowledge managers could consider when relating the human senses to the strategic build-up of a store concept or the design of a retail environment.Further Research: Further research could investigate how the relationship, interplay and potential overload of stimuli affect consumers, either based on hedonic and utilitarian characteristics or other factors such as age and gender. Originality: To the best of the author’s knowledge, no other studies is researching the valuation of sensory cues in an electronics retail store environment from the consumers perspective. Keywords: Sensory Marketing, Consumer Types, Utilitarian, Hedonic, Atmospherics, Electronics Store, Retail Marketing
292

The Explanatory Power of Reciprocal Behavior for the Inter-Organizational Exchange Context

Pieperhoff, Martina January 2018 (has links) (PDF)
In order to create sustainable competitive advantages, organizations are embedded in dyadic exchange relationships, which depend on the coordination of the behavior of the actors involved. Often, coordinated behavior is explained by trust. Since trust develops in a process of reciprocal responses to presumed trustworthy behavior, it is a reciprocity-based concept. While inter-organizational exchange relationships can appear in different stages (forming, establishing, broken), different reciprocity types (direct, indirect, negative) can be distinguished. The study links reciprocal behavior to different stages of inter-organizational exchange relationships in order to investigate reciprocity as a possible coordination mechanism of behavior and thus explore the basis of coordination of trust-based behavior. Qualitative Comparative Analysis as a set-theoretic approach is applied to analyze the empirical data consisting of 78 qualitative semi-structured interviews with managers of small-, medium- and large-sized companies. The results show that different reciprocity types become effective in different stages of an inter-organizational exchange relationship: For forming inter-organizational exchange relationships indirect reciprocal behavior, besides direct reciprocity, becomes effective while in establishing inter-organizational exchange relationships, direct reciprocal behavior is evident. Negative reciprocal behavior leads to a break up of relationships. Using these results, on the one hand, the concept of trust can be sharpened by deepening the understanding of the trust-building mechanisms and on the other hand, reciprocity can be seen as coordination mechanism in exchange relationships of different stages. In doing so, with this knowledge, relationships can be coordinated towards a long-term orientation in order to create sustainable advantages.
293

Fairness in Work Teams : The Integration of Organizational Justice with Workplace Conflict, Workplace Dissimilarity, and National Cultural Values / L’équité dans les équipes de travail : une analyse au travers des concepts de justice organisationnelle, de conflit, de diversité et de valeurs socio-culturelles des salariés

Adamovic, Mladen 12 December 2014 (has links)
Les recherches sur la justice organisationnelle ont prouvé que l’équité était un concept majeur pour appréhender l’expérience de travail des salariés. Pourtant, les chercheurs en ce domaine ont focalisé leur attention sur la relation verticale entre salariés et managers ou entre les salariés et les organisations auxquelles ils appartiennent, au détriment des rapports entre individus de même niveau hiérarchique. Cette thèse a pour but de présenter le concept de justice dans les équipes de travail en analysant la perception des salariés quant au traitement qui leur ait réservé, à titre individuel, sur leur lieu de travail. Afin de démontrer la pertinence théorique et pratique de la perception individuelle de l’équité dans les équipes de travail, le thème de la justice organisationnelle sera confronté au thème du conflit, au concept de diversité et aux valeurs socio-culturelles des salariés. Les problématiques de recherche se concentrent sur les conséquences de la perception de l´équité entre collègues, sur les relations entre les concepts d'injustice et de conflit, de dissemblance et de satisfaction et sur le rôle modérateur des valeurs socio-culturelles sur la perception de l'équité et du comportement de citoyenneté organisationnelle. Ces questions de recherche sont testées d´une part à travers une étude longitudinale portant sur 256 salariés de firmes allemandes et, d´autre part, à travers deux questionnaires portant sur 448 salariés répartis dans des équipes de travail multinationales en France. Ces données sont analysées grâce à une modélisation en équation structurelle sur Mplus et par la méthode de modération et médiation sur le logiciel macro SPSS de Hayes. Le résultat de la première enquête met en évidence un phénomène de réciprocité entre les différents types d'injustices et les catégories diverses de conflits sur le lieu de travail, cette corrélation se renforçant à mesure que le temps passe. La dissemblance des valeurs entre salariés d'une même équipe a un impact négatif sur la satisfaction globale du groupe. L'injustice distributive et procédurale est un vecteur de ce phénomène. Dans le même temps, la différence de classe d'âge entre salariés d'une même équipe a un effet positif sur la satisfaction du groupe. Dans ce cas, c'est la communication entre les membres du groupe qui sert de conducteur. Enfin, la seconde étude démontre que les effets du concept d'équité sur le comportement de citoyenneté organisationnelle ont plus d'impact sur les sujets à tendance individualiste, soumis à une forte hiérarchie et réceptif à l'incertitude. / Organizational justice research has shown that fairness is a key part of the employee’s work experience. However, justice scholars focused their considerations on the vertical relationship between employees and managers or organizations, neglecting horizontal relationships between peers. This dissertation advances justice research in teams by discussing and testing the individual peer justice perspective, which deals with the individuals’ perceptions of how fairly they are treated by teammates. To demonstrate the theoretical and practical relevance of the individual peer justice perspective, the organizational justice literature is integrated with the literatures of workplace conflict, workplace dissimilarity, and national cultural values. The research questions center around the predictors and outcomes of individual peer justice, the injustice-conflict interrelationship, the mechanisms of the dissimilarity-team satisfaction relationship, and the moderating role of cultural values on the relationship between justice perceptions and organizational citizenship behavior. The related hypotheses are tested through a longitudinal survey study with 256 employees from a variety of organizations in Germany and through a two-wave survey study with 448 multinational self-managed team members in France. The data is analyzed through structural equation modelling using Mplus and through moderation and mediation analyses using the SPSS macro of Hayes. The results of the first study indicate a reciprocal relationship between injustice dimensions and conflict types in the workplace, whereby this relationship becomes stronger over time. Distributive and procedural injustice further mediate the negative impact of perceived value dissimilarity (relative to teammates) on team satisfaction. The positive effects of perceived age dissimilarity (relative to teammates) on team satisfaction are mediated by information elaboration. Finally, the second study demonstrates that peer justice effects on organizational citizenship behavior are stronger for team members who score high in individualism, high in power distance, and low in uncertainty avoidance.
294

A Perspective of Leadership Requirement in Scrum Based Software Development - A Case Study

Varanasi, Panchajanya January 2018 (has links)
Context. Software Development has been witnessing great innovations over past few years with good number of technologies, tools and practices invading the industry. Client demands and collaboration in the development process are also seen increasing. So many new practices and methodologies are coming up and Agile is one of prominent practices adopted by many. Even in Agile, Scrum methodology is picking up more demand presently. As Software Development process and practices are changing so are the leadership styles in the same. Leadership is critical for success of any team. This study intended to explore this model and requirement of leadership in Scrum based Software Development in a practical scenario. Objectives. Leadership, which is essential in any Software project, differs from Traditional Methodology to Scrum Methodology of Agile practices in Software Development. Through a case study, the author attempted to investigate and explore the perspective of Leadership requirement in Scrum based Software Development in a practical scenario. The study aimed to gather and analyze the Leadership model implemented in two domestic projects in an Indian company, involved in two distinctive domains, and sum up the impressions gained in the same. The study aimed to assess whether the gathered knowledge adds up to the existing body of knowledge on the phenomenon or on the contrary whether any suggestions for improvement can be given to the case units. Methods. Case Study method was chosen for undertaking this explorative study. A literature review was conducted prior to the case study to gain knowledge on the phenomenon, which also answered one of the Research Questions and helped partially the other. A multiple case study was conducted through semi structured personal interviews, tools analysis and direct observation in the case units. Qualitative data analysis was made using Grounded Theory on this three orders of collected data. The results were compared with the Literature and conformity or variance analyzed. This comparative analysis is used for making recommendations to the case units for improvement or for additions to the existing body of knowledge. Results. Through the results of Literature Review, Leadership models in Software Development including Agile Scrum were summed up. And through the results of the case study, the leadership models and features implemented in the case units have been identified. These results are further validated and contrasted with the results of the literature review. How the literature models and the case unit models of leadership differed is studied. The justification for the implemented leadership model in the practical situation is also analyzed. Following, a review of the models employed at the case environments, the perspective of leadership in the two Scrum based Software Development projects is summed up. At the end, it is assessed what effect the case study would have on the existing body of knowledge on the phenomenon and modifications that can be proposed to the case units based on the results and analysis. Conclusion. It is concluded that the Case Units are implementing Situational Leadership and Transformational Leadership in a mixed way. Telling and Selling models in Situational Leadership are prominent while Participating and Delegating are ranking less. Some of the important features of Transformational Leadership like Self Management, Organizational Consciousness, Adaptability and Proactive are in implementation but not all features of the model are assumed. Even Scrum is implemented in a modified way, extending only controlled autonomy with higher monitoring and it had a direct effect on the leadership. On the whole it is directive leadership that is in play with co-existence of collaborative one situationally.
295

Correspondência entre usuários e funcionalidades de BI: a influência da personalidade e dos estilos cognitivos / Correspondence between users and bi functionalities: the influence of personality and cognitive styles

Pauli, Sergi 28 November 2012 (has links)
Para Rud (2009, p.3) o objetivo primordial do Business Intelligence é fornecer a informação certa para a pessoa adequada, dentro do tempo esperado e no formato correto, através do canal mais apropriado. Para cumprir este complexo desafio, Eckerson (2009, p.4) afirma que a questão central está em compreender quais as ferramentas e métodos são mais adequados para os diferentes grupos de usuários que usufruem das soluções analíticas. Assim, esta obra procura dar continuidade às observações de Eckerson (2009, p.4), aprofundando o entendimento dos usuários analíticos e de seu relacionamento com as ferramentas de BI disponíveis, avaliando uma nova variável: o estilo cognitivo dos usuários. Em outras palavras, procura avaliar se existe uma relação entre os estilos cognitivos dos usuários analíticos (representados neste caso pelos tipos psicológicos) e sua escolha por determinadas funcionalidades disponíveis em aplicações de Business Intelligence (como, por exemplo, painéis de informação, relatórios pré-configurados, relatórios ad hoc, relatórios OLAP, modelos preditivos e mineração de dados), além de outros aspectos relacionados com esta associação. No Estudo de Caso realizado com o Banco Alfa, as opiniões em relação a este assunto são variadas e parecem ser influenciadas pelo nível hierárquico do respondente; contudo, indicam a existência de alguma influência ainda que difícil de ser quantificada ou explicada. Por outro lado, no limitado levantamento executado com alguns usuários - cujos dados colhidos são avaliados com a ajuda do Teste Qui-Quadrado e do Teste Exato de Fischer, não é possível constatar a influência. De qualquer forma, mais do que negar de forma conclusiva a existência da relação, os resultados parecem indicar que uma das variáveis pode ser aprimorada, abrindo uma possibilidade de desenvolvendo para esta análise. / Rud (2009, p.3) states that the primary goal of Business Intelligence is to provide the accurate information to the right person within the expected timeframe and proper format, through the most suitable channel. To fulfill this complex challenge, Eckerson (2009, p.4) affirms that the key issue is to understand which tools and methods are the most suitable for the different groups of users who benefit from analytical applications. The key objective of this thesis is to continue the studies and observations of Eckerson (2009, p.4), understanding BI users and their relationship with these tools, investigating a new variable: the users\' cognitive style. In other words, this thesis details the effort to verify if there is a relationship between cognitive styles (represented in this case by psychological types) of analytical users and their choice and preference for certain functionalities available in Business Intelligence applications (such as, dashboards, formatted reports, ad hoc reports, OLAP reports, predictive modeling and data mining), as well as other aspects of this association. In the Case Study conducted with Bank Alfa, the opinions on this matter are diverse and seem to be influenced by the hierarchical level of the respondent; however, they seem to indicate the existence of some influence even though it is difficult to quantify or explain. On the other hand, on the limited survey carry out with some BI users - the collected data was evaluated with Chi-Square Test and Fisher\'s Exact Test, is not possible to identify the influence. Nevertheless, instead of rejecting any type of relationship, the results indicate that one of the variables should be further improved and studied.
296

A apropriação e consolidação do culto de Zeus pela cidade grega: moedas e santuários, política e identidade em época arcaica e clássica / The appropriation and consolidation of the cult of Zeus by the Greek city: coins and sanctuaries, politics and identity in the Archaic and Classical periods

Laky, Lilian de Angelo 01 July 2016 (has links)
O presente estudo pretende examinar o papel desempenhado pelo culto de Zeus na legitimação de grupos e regimes políticos nas póleis gregas, bem como na construção de redes de identidade grega em contexto políade. Queremos oferecer explicações válidas sobre quais fatores políticos e sociais levaram à emergência do culto de Zeus na pólis grega no final do século VII a.C., à apropriação de seu culto a partir do século VI a.C. - o período no qual a pólis alcançou o seu primeiro ápice de urbanização e no qual ocorreu o primeiro aumento de santuários cívicos do deus (no território e na área urbana) e do uso da imagem da águia em moedas gregas -, assim como ao fenômeno de proliferação dos santuários e de imagens monetárias de Zeus e do raio nos séculos V e IV a.C., quando o culto se consolidou na cidade grega. A nossa documentação básica será: 1) todos os componentes de todos os santuários gregos dedicados a Zeus, conhecidos arqueologicamente, entre a Idade do Bronze e a época clássica (até 345/44 a.C.); e 2) todas as moedas conhecidas com imagens de Zeus e de seus atributos, o raio e a águia, cunhadas a partir do período arcaico e até 345/44 a.C. Moedas e santuários compõem a documentação, pois têm em comum o caráter de oficialidade e de identidade da cidade grega: os dois tipos de documento partem de uma mesma entidade política, a pólis. Essa pesquisa oferecerá um panorama geral do culto de Zeus na pólis na longa duração, além de uma abordagem regional que sublinhará os casos mais significativos a respeito de ambos os tipos de documentação referentes à divindade no Peloponeso, em Creta, na Sicília e na Itália do Sul. / The present study is designed to examine the role played by the cult of Zeus in the legitimization of political groups and regimes in Greek poleis, as well as in the construction of networks of Greek identity in a polis context. This investigation aims to offer valid explanations to the following subjects: a) the political and social factors that caused the emergence of cult of Zeus in the Greek polis in the end of the 7th century BC; b) the appropriation of his cult in the poleis from the 6th century BC (the period in which the polis achieved the first apex of urbanization, when occurred the first increase of civic sanctuaries of the deity and the use of eagles types on Greek coins); c) the phenomenon of proliferation of sanctuaries and coin types of Zeus and thunderbolts during the 5th and 4th centuries BC, when the cult was consolidated in the Greek cities. The basic sources of this research are: 1) all components of all known Greek sanctuaries dedicated to Zeus between the Bronze Age and the Classical period until 345/44 BC).; and, 2) all known coins with images of Zeus or his attributes, in this case the thunderbolt and eagle minted between the Archaic period and 345/44 BC. The choice of coins and sanctuaries as the main sources was due to the fact that both share characteristics of identity and officiality of the Greek city, both types of data originate from the same political entity, the polis. This research will provide an overview of the cult of Zeus in poleis in a long-term perspective, as well as a regional approach which will focus on both types of data (sanctuaries and coin types) regarding the deity in four areas of the Greek world - Peloponnese, Crete, Sicily and Southern Italy.
297

A construção do conceito de \'tipos de tempo\' entre os séculos XVII e XXI, no âmbito das ciências atmosféricas / The construction of the concept of \'\'weather types \'\' between the seventeenth and the twenty-first century, in the scope of the Atmospheric Sciences

Pradella, Henrique Lobo 30 July 2014 (has links)
O presente trabalho destina-se a investigação do conceito de tipos de tempo, largamente utilizado na Climatologia Dinâmica, porém sua definição e aplicação ainda constituem obstáculos significativos para a Climatologia. Nesse contexto, a proposta colocada tem como finalidade estudar o conceito de tipos de tempo a partir de uma história das idéias, buscando suas origens e diferentes concepções teóricas e operacionais relacionadas. Destaca-se a preocupação com a delimitação das escalas espaciais e temporais do referido conceito e suas integrações, visando uma compreensão mais adequada deste conceito / This thesis aims to research the concept of \"weather types\", widely used in Dynamic Climatology, however their definition and implementation are still significant obstacles to Climatology.In this context, the proposed project aims to study the concept of \"weather types\" from a history of ideas, seeking their origins and different theoretical concepts and operational related. There is the concern with the delimitation of the spatial and temporal scales of this concept and its integration, aiming at a more adequate understanding of the concept
298

Os empreendedores corporativos nas empresas de grande porte dos setores mecânico, metalúrgico e de material elétrico/comunicação em Santa Catarina : um estudo da associação entre tipos psicológicos e competências empreendedoras reconhecidas / The corporative entrepreneurs in major enterprises of the mechanical, metallurgical sectors and of electric material/communication in Santa Catarina : a study of the association between psychological types and recognized entrepreneurial competences

Lenzi, Fernando Cesar 16 December 2008 (has links)
Esta tese foi desenvolvida com ênfase na identificação e associação de tipos psicológicos de Jung (1990) e competências empreendedoras reconhecidas nos indivíduos considerados empreendedores em empresas de grande porte dos setores mecânico, metalúrgico e de material elétrico/comunicação em Santa Catarina. A pesquisa foi realizada a partir de uma população de 300 indivíduos identificados com as características de empreendedores corporativos e uma amostra de 126 pesquisados, em 11 empresas dos setores mencionados. O instrumento utilizado para identificação das competências empreendedoras foi desenvolvido a partir de um constructo de abordagens teóricas voltadas aos profissionais de empresas, estudados por Pinchot (1989), Fleury (2000, 2002) e Dutra (2004), integradas aos estudos de empreendedores independentes e corporativos levantados por McClelland (1973), Cooley (1990), Spencer e Spencer (1993) e Dornelas (2003). O instrumento para identificação dos tipos psicológicos foi o questionário de identificação de Tipos Psicológicos Junguianos desenvolvido e consolidado por Casado (1998). Nos resultados, destaca-se a análise dos objetivos e das hipóteses em que há a identificação dos empreendedores corporativos nas empresas pesquisadas a partir das características de inovação, renovação estratégica, criação e geração de novos negócios. Além disso, é possível confirmar um alto grau de significância na associação dos tipos psicológicos predominantes às competências empreendedoras identificadas por colegas de trabalho, respondendo-se, desta forma, a todos os objetivos propostos. / The focus of this dissertation is on the identification and association of psychological types of Jung (1990) and the reorganization of enterprising abilities in individuals, who were considered entrepreneurs in the big industries of the sectors mechanical, metallurgic, and electrical material/communication in Santa Catarina. The research was done on a population of 300 individuals identified with the corporative entrepreneurs characteristics on a sample of 126, in 11 companies of above mentioned sectors. The instrument used was developed based on a constructor of theoretical emphasis on research of professional workers in the companies. The studies included Pinchot (1989), Fleury (2000, 2002), and Dutra (2004), who were integrated to the studies of independent and corporative entrepreneurs raised by McClelland (1973), Cooley (1990), Spencer and Spencer (1993) and Dornelas (2003). The instrument for identification of the psychological types was the questionnaire based on the Junguianos Psychological Types developed and consolidated for Casado (1998). The results were highlighted analysis of the objectives and the hypotheses which had the identification of the corporative entrepreneurs in the searched companies, from the characteristics of innovation, strategical renewal, and creation and generation of new businesses. Moreover, it is possible to confirm one high degree of significance in the association of predominant the psychological types to the enterprising abilities identified by their fellow workers answering this way all the proposed objectives.
299

Penhora: exame da técnica processual à luz da realidade econômica e social / Levy: examination of procedural technic according to economic and social reality.

Zahr Filho, Sergio 13 May 2009 (has links)
O sistema de execução forçada é o instrumento previsto no Código de Processo Civil Brasileiro destinado a satisfazer o credor de obrigações pecuniárias contidas em sentenças ou em títulos executivos extrajudiciais. Trata-se de sistema cujo bom funcionamento não só interessa às partes de um litígio, mas a toda sociedade, em função de suas importantes repercussões sociais e econômicas. Por meio da execução forçada o Juiz invade o patrimônio do devedor, independentemente da vontade deste, e expropria bens em benefício do credor. Para o adequado funcionamento da execução forçada é essencial que o ato processual de penhora de bens do devedor seja efetivo. A penhora consiste em apreender e afetar juridicamente bens do devedor, os quais ficam vinculados ao Juízo da execução até o momento próprio de realização da expropriação dos bens. A penhora é ato processual que incide sobre a realidade econômica e social e padece de suas contingências. O objetivo desta dissertação de Mestrado é investigar a relação entre o ato de penhora e seu objeto, a partir da premissa de que o método ou a forma de apreensão judicial deve estar plenamente adaptado aos atributos sociais, jurídicos e econômicos do bem que se pretende apreender. Nesse contexto, será investigado o regime da penhora do Código de Processo Civil Brasileiro, bem como serão estudados os tipos de penhora de bens de significação econômica mais importante na realidade atual. / The system of forced execution is the instrument set forth in the Brazilian Code of Civil Procedure destined to satisfy the creditor of pecuniary obligations contained in judgments or in extrajudicial execution instruments. It is a system, the good functioning of which is of interest not only to the parties in a litigation, but also to society as a whole, in view of its important social and economic repercussions. The Judge, by means of the forced execution, invades the debtors assets, irrespective of the will of the latter, and expropriates assets to the benefit of the creditor. For the proper functioning of the forced execution, it is essential that the procedural act of levy of the debtors assets be effective. The levy consists of seizing and legally affecting the debtors assets, which become bound to the Court of the execution until the specific time of performance of the expropriation of the assets. The levy is a procedural act which applies to economic and social reality, and lacks its contingencies. The objective of this Masters dissertation is to investigate the relationship between the act of levy and its object, starting from the premise that the method or the form of judicial seizure must be fully adapted to the social, juridical and economic attributes of the asset which is intended to be seized. In this context, the regime of levy in the Brazilian Code of Civil Procedure will be investigated, as well studying the types of levy of assets of the most important economic significance in the current reality.
300

Treinamento psicológico e sua influência nos estados de humor e desempenho técnico de atletas de basquetebol / Psychological training and it\'s influence on mood states and technical performance in basketball players

Deschamps, Silvia Regina 07 March 2008 (has links)
Este estudo teve como objetivos identificar os tipos psicológicos mais recorrentes no grupo de atletas analisados e verificar a influência do treinamento psicológico nos estados de humor e desempenho técnico. A amostra foi composta por 17 atletas de basquetebol de alto rendimento, componentes de duas equipes que disputaram os Jogos Regionais de São Paulo, em 2007. Cada equipe realizou seis jogos no referido campeonato.As equipes foram divididas em grupo experimental (equipe A com treinamento psicológico n=9) e grupo controle (equipe B sem treinamento psicológico n=8). Ambas as equipes responderam aos seguintes instrumentos: QUATI (para identificação dos tipos psicológicos), aplicado uma única vez um mês antes da competição e BRAMS (versão brasileira do POMS), que foi aplicado em quatro momentos diferentes (um mês e uma semana antes da competição, e 1º. e 3º. jogos). A essas equipes também foi aplicado o Índice de Eficiência Técnica (adotado pela Confederação Brasileira de Basketball) nos jogos da referida competição. Para o tratamento dos dados foram utilizadas ANOVA e Coeficiente de Correlação de Postos de Spearman.A equipe A foi submetida ao treinamento psicológico baseado no programa desenvolvido por SUINN (1988). Os resultados apontaram que houve uma predominância do tipo psicológico voltado ao pensamento na equipe A, enquanto que na equipe B os tipos predominantes foram sensação e intuição. Houve um equilíbrio entre as atitudes de introversão e extroversão nas duas equipes. Em relação aos estados de humor, a equipe A apresentou os estados negativos (tensão, depressão, raiva, fadiga e confusão) abaixo do percentil 50 nos momentos 3 e 4 e acima desse percentil nos momentos 1 e 2. Já o estado de humor positivo (vigor) esteve acima do percentil 50 durante todo o período competitivo. Na equipe B, os estados de humor negativos estiveram acima do percentil 50 durante toda a competição, exceto a tensão nos momentos 2, 3 e 4. O estado de humor positivo (vigor) obteve os mesmos índices apresentados pela equipe A. Ao correlacionar-se os estados de humor com os índices de eficiência técnica não foram observados resultados significantes para a equipe A, enquanto que a equipe B apresentou uma forte correlação negativa entre o estado de humor confusão e o índice de eficiência do terceiro jogo (-0,90). Apesar da curta duração do trabalho realizado pode-se considerar que o treinamento psicológico teve sua contribuição na melhora dos níveis de estados de humor dos atletas e não houve correlação significante entre os estados de humor e o índice de eficiência técnica para a equipe A. / The purposes of this study were to identify the most frequent psychological types among a group of high level athletes and to verify the influence of psychological training in mood states and technical performance of those athletes. The sample were composed by 17 high level basketball players, competing for two teams at Regional Championship in the State of São Paulo, in 2007. Each team played six games at this tournament. The teams were divided in two groups: Team A (experimental group with psychological training program n=9) and Team B (control group without psychological training program n=8). Both teams answered the following inventories: QUATI (for the identification the psychological types - just one month before competition); BRAMS (Brazilian version of POMS in four different moments: one month and one week before competition and before first and third games during competition). The teams were also assessed by a Technical Efficienfy Index (EFI - adopted by Brazilian Basketball Confederation) during all games. Data analysis were made using ANOVA and Spearman Rank Correlation. The Psychological Trainning Program was based on SUINN (1988). The results showed a predominance of psychological type thought in team A, while psychological types sensation and intuition were predominant in team B. In both teams the functions introversion and extroversion were present at the same level. Concerning mood states, team A presented all negative factors (tension, depression, anger, confusion and fatigue) bellow percentile 50 in moments 3 and 4 and above this percentile in moments 1 and 2. The positive factor vigor was above percentile 50 all time long. In team B, the negative mood states were above percentile 50 all over the competition, except factor tension in moments 2, 3 and 4. The factor vigor presented the same level as team A. There wasn´t significative correlation between each mood state and technical performance index for both teams during the games, except for team B for the factor confusion and EFI at third game. Despite of brief duration of realized work it is possible to consider that the psychological training had your contribution in levels of mood states improvement the athletes and there wasn´t significative correlation between each mood state and technical performance index for team A

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