Poster propaganda is one of the most memorable and enduring legacies of the Second World War. These artistic creations were strongly influenced by social and cultural paradigms as well as corresponding military events. Previous scholarship on propaganda has largely overlooked the role of posters and propaganda efforts on the home front, a gap that this study seeks to fill. The purpose of this study is to compare home front posters produced by the major nations involved in the European theatre and discern any trends or patterns that have a larger significance. Each poster in the sample was arranged chronologically by country. The area of emphasis (recruiting, production, etc.) and appeal (duty, guilt, fear, hate, etc.) for each poster was then recorded and analyzed. The analyses revealed several significant trends and patterns. The most important of these is that posters, regardless of which country produced them, tended to appeal to negative emotions (hate, fear, etc.) when the war was going badly and positive emotions (patriotism, duty, etc.) when the war was being won. Even when the areas of emphasis remained the same, the images, rhetoric and overall emotional tone of posters changed depending on the corresponding war situation. In other words, what a government said was not always as important as how they said it. This trend is equally significant today. Although posters have disappeared as a major propaganda tool, nations still fight wars and still carry out propaganda campaigns, therefore, if relationship between propaganda and the conduct of war presented in this study is applied to modern campaigns it provides the public with information that propaganda intends to keep secret: the truth about the war. Previous scholarship has mentioned this connection between propaganda methods and military operations, but as previously mentioned, these studies neglect both the home front and the poster, choosing to focus on propaganda directed at the enemy. Other patterns, such as the use of humor and religion in posters, are briefly touched on and provide possible areas for future research.

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Sustainable Built Environments Senior Capstone Project / In a society growing towards alternative modes of transportation, this study explores the phase 2 streetcar expansion for the Tucson area. Using case studies and research articles, a criteria of factors were created to best judge three predetermined expansion routes. A case study was then done on these routes to determine which route would be best for the area. In this study, the factors that were looked at and used to rank the three routes included; population density and average annual income of the surrounding area of the route (400 meter buffer), accessibility and connectivity, which includes; bus stops, bike lanes, walkability, traffic counts and possible park & ride development. The last factor used in the case study was proximity to destination, specifically how many ‘big destinations’ (destinations that experience high volumes of people) each route had. The proximity to destination factor also determined how good of a balance each route had with housing, work and amenities/leisure destinations.

Thesis advisor: John Michalczyk / The Spanish Civil War (1936-1939) possesses an historical identity distinct from other national conflicts because of its chronological position between World War I and World War II. International ideological interests came to the forefront of the Spanish conflict and foreign powers became involved in the Republican and Nationalist political factions with the hopes of furthering their respective agendas. The Spanish Civil War extended the aftermath of World War I, as well as provided a staging ground for World War II. Therefore, the Spanish Civil War transformed into a ‘proxy war’ in which foreign powers utilized the national conflict to further their ideological interests. In order to unite these diverse international socio-political campaigns, governments and rebel groups turned to modern visual propaganda to rally the public masses and move them to actively support one side over the other. Propaganda film and poster art supplied those involved in the Spanish Civil War with an invaluable political tool to issue a call to action and unite various political factions around one ideological movement. / Thesis (BA) — Boston College, 2013. / Submitted to: Boston College. College of Arts and Sciences. / Discipline: College Honors Program. / Discipline: International Studies.

International expansion has long been associated with a positive trend that many companies, regardless of industry, choosing to realize mainly to expand its market share and hence its profitability. Various theories describe differentiated strategies to promote corporate expansion. Either they shall be financed by internal funds, or balancing equity with debt, or only increase leverage in order to achieve the desired results. This study focuses on the Swedish fashion market and its degree of internationalization. The purpose is to attempt to discern whether there exists a correlation between the degree of internationalization and its financial performance. The study was based on a quantitative approach where secondary data was collected so that we then would be able to perform regression calculations. The hundred largest fashion companies (that is those with the highest turnover) with Swedish seat was selected as examination items. Key figures and differentiated characteristics of the various firms were collected to thus be able to perform further calculations with a focus on capital structure. The survey has through the analysis been able to identify different approaches within the main problem. There is no correlation between the degree of internationalization and its profitability, but it is possible with the help of an analysis of corporate capital structure to discern a higher profitability of the fastest growing companies. However, there was no significant association between the degree of internationalization of fashion companies and their investigated capital structure containing key figures. / Internationell expansion har länge förknippats med en positiv utveckling som många företag, oavsett bransch, väljer att realisera, detta främst för att utöka företagets marknadsandelar och därmed också dess lönsamhet. Olika teorier beskriver differentierade strategier som skall gynna företagens expansion. Antingen skall de finansieras av interna medel, eller balansera eget kapital med skulder, eller endast öka skuldsättningsgraden för att på så vis uppnå önskade resultat. Denna studie lägger fokus på den svenska modemarknaden och dess grad av internationalisering. Syftet är att försöka urskilja ett samband mellan företagens grad av internationalisering och dess finansiella resultat. Studien har utgått från en kvantitativ ansats där sekundärdata samlats in för att sedan kunna utföra regressionsberäkningar. De hundra största modeföretagen (det vill säga de med högst omsättning) med svenskt säte var de utvalda undersökningsobjekten. Nyckeltal samt differentierade karaktärsdrag hos de olika företagen samlades in för att på så vis kunna utföra vidare beräkningar med fokus på kapitalstruktur. Undersökningen har med hjälp av analysen kunnat urskilja olika infallsvinklar inom det huvudsakliga problemet. Det finns inget samband mellan företagens internationaliseringsgrad och dess lönsamhet, dock går det med hjälp av en analys av företagens kapitalstruktur att urskilja en högre lönsamhet hos de mest expansiva företagen. I stort fanns dock inget signifikant samband mellan graden av internationalisering hos modeföretagen och deras undersökta kapitalstruktur med innehållande nyckeltal.

Abstract This thesis consists of practical and theoretical part. The former which is essential contains 4 final versions of posters related to ecology accompanied with series of drafts. Posters and drafts are made with help of computer graphic programs Adode Photoshop and Corel Draw and printed on paper of size A2 and A3 respectively. The latter is made up from 3 chapters and constitutes an explanatory text for above mentioned posters. The first chapter deals with ecological problems in general and elucidates the reason why this topic has been chosen as well as specifying the particular issues pictured on the posters. The second chapter explains the choice of poster as a communication medium and characterizes briefly its history. The last chapter tries to clarify reasons that led the author of this thesis to choices of the technique; subsequently it describes the process of the creation and the ideas pictured. In the conclusion the author emphasizes the importance of teaching of this topic at the basic schools.

Exposición de los trabajos de investigación más destacados del ciclo 2021-2, por los alumnos de la Facultad de Administración en Hotelería y Turismo.

<p>As students of graphic design the craft of print is close to our hearts. One of the most essential mediums of the evolution of printing techniques is the poster. In a world where digital mediums are being utilized to a greater degree everyday, our love for the printed poster makes us wonder if the days of the poster are counted.</p><p>What we did was to take a closer look at the role of the poster in promoting events. We focused on the Stockholm area and did qualitative interviews with three different event promoters. Live Nation which is an international live entertainment promoter, Dramaten which is one of Sweden’s most well respected theaters and Stockholm Live which is a stand up comedy promoter in Stockholm city.</p><p>From doing this we learned that economics play an important part in defining the role of the poster. Our research shows that events with a lower budget utilize a larger degree of promotion through posters. We also learned that the communicative effect of the poster is mainly positive when used in an integrated collaboration with other media channels.</p><p>What we finally drew as a conclusion is that the use of promotion with posters is declining. But there is no reason to believe it will completely disappear as its unique and effective communicative qualities is in no way obsolete.</p>

Esta pesquisa apresentará estudos das linguagens aplicadas ao design gráfico através de estudos e análises de trabalhos impressos que possuem representações do automóvel em seu projeto. Seu objetivo é identifi car e analisar cartazes em seu formato e conteúdo, de forma a documentar e compreender o desenvolvimento dessa atividade no recorte de tempo que abrigou os diferentes estilos estéticos que compõem o design gráfico moderno. Esse período compreende o fim do século XIX até o final da década de 1960. Para tanto, será necessário o estudo de fatores sociais, culturais, políticos, históricos, econômicos e tecnológicos que influenciaram o desenvolvimento destes projetos. Dessa forma, esta pesquisa agrupará, de forma ainda rara, informações e projetos de design gráfi- co relacionados com o universo do automóvel e automobilismo. Além disso, ela possibilitará compreender as formas que o designer encontrou para retratar um objeto que gradualmente se transformou de novidade em ícone da sociedade. / The present work aim to study of visual languages applied to graphic design by analysing printed works that has automobiles representations in it\'s project. The main objective is to identify and analyse posters judging by their format and content, in order to document and understand the development of this activity during the period of time where the different aestethics styles that compose the modern graphic design. This period is between the XIX century until the end of the 1940\'s. (Therefore,) it is necessary to study the social, cultural, political, historical, economical and technological factors during that period to fully comprehend the infl uences on the development of such projects. Thus, this research presents, in a rare form, informations and graphic design projects related to the automobile universe and the automobilism. Furthermore, this research will contribute to understand the ways the designer found to represent an object that gradually transformed from novelty to a society icon.

As students of graphic design the craft of print is close to our hearts. One of the most essential mediums of the evolution of printing techniques is the poster. In a world where digital mediums are being utilized to a greater degree everyday, our love for the printed poster makes us wonder if the days of the poster are counted. What we did was to take a closer look at the role of the poster in promoting events. We focused on the Stockholm area and did qualitative interviews with three different event promoters. Live Nation which is an international live entertainment promoter, Dramaten which is one of Sweden’s most well respected theaters and Stockholm Live which is a stand up comedy promoter in Stockholm city. From doing this we learned that economics play an important part in defining the role of the poster. Our research shows that events with a lower budget utilize a larger degree of promotion through posters. We also learned that the communicative effect of the poster is mainly positive when used in an integrated collaboration with other media channels. What we finally drew as a conclusion is that the use of promotion with posters is declining. But there is no reason to believe it will completely disappear as its unique and effective communicative qualities is in no way obsolete.