Esta investigação tem como objeto o estudo do gerenciamento dos mercados turísticos urbanos periféricos e as práticas que os compõe, tendo como estudo de caso a cidade de Porto Alegre. Foram utilizados os pressupostos metodológicos da Dialética Histórico-Estrutural, na triangulação entre o mercado global, produto turístico e sujeito turístico. Busca-se o entendimento e análise através da releitura das categorias de destino turístico periférico, produto turístico, marketing turístico, competitividade sustentável e sujeito turístico. O componente principal deste projeto é a análise das práticas do mercado turístico de Porto Alegre frente aos desafios e tendências de um mercado globalizado. / Esta investigação tem como objeto o estudo do gerenciamento dos mercados turísticos urbanos periféricos e as práticas que os compõe, tendo como estudo de caso a cidade de Porto Alegre. Foram utilizados os pressupostos metodológicos da Dialética Histórico-Estrutural, na triangulação entre o mercado global, produto turístico e sujeito turístico. Busca-se o entendimento e análise através da releitura das categorias de destino turístico periférico, produto turístico, marketing turístico, competitividade sustentável e sujeito turístico. O componente principal deste projeto é a análise das práticas do mercado turístico de Porto Alegre frente aos desafios e tendências de um mercado globalizado.

Le tourisme de croisière se démarque du tourisme ayant des assises terrestres par sa nature mobile et extraterritoriale. Ces facteurs favorisent un rapport de force en faveur de l’industrie lorsque vient le temps de négocier ses conditions d’opération lors de la mise en place d’une nouvelle destination. Le but de ce projet de recherche est de mettre en évidence les dynamiques sociospatiales inhérentes aux relations de pouvoir entre les groupes d’acteurs liés au tourisme de croisières dans l’espace caribéen. Notre attention a été portée sur les processus de territorialisation induits par le déploiement d’une destination à travers l’étude de cas de la création d’une enclave de croisière à Harvest Caye dans le Sud Belize. Pour ce faire, nous avons développé un cadre conceptuel qui s’appuie d’abord sur la notion de production d’un espace de tourisme de croisière où sont pris en compte les mécanismes néolibéraux de production de l’espace ayant conduit à la mise en place de l’enclave. Ensuite, il porte sur les processus de territorialisation qui ont transformé le Sud Belize en conséquence au déploiement territorial de ce tourisme dans l’espace de vie des communautés réceptrices. Nos résultats, basés sur de l’analyse de contenu, de l’observation participante et de 42 entretiens semi-directifs, montrent que les relations de pouvoir d’abord favorables à l’industrie du tourisme de croisière peuvent être contrées et permettre aux différents acteurs de l’espace de vie de prendre en charge les processus de territorialisation dans un contexte d’imposition d’un espace de tourisme de croisière. Les processus de territorialisation apparus lors de la rencontre entre l’espace de tourisme de croisière et l’espace de vie témoignent des actions stratégiques simultanées entre les différents groupes d’acteurs. D’une part, celles liées à la tentative d’appropriation territoriale de la part de l’industrie, et ensuite celles associées aux différentes résistances des groupes d’acteurs locaux notamment ceux issus de l’industrie de l’écotourisme. Néanmoins, de part et d’autre, nous avons assisté, directement ou indirectement, à des actions d’adaptations et de coopérations qui ont érodé la vision conflictuelle des dynamiques territoriales qui caractérisent souvent l’implantation du tourisme de croisière. Enfin, nous soulevons l’hypothèse qu’il existe une phase de territorialisation parallèle au tourisme de croisière, liée à des dynamiques d’appropriation territoriales par le foncier qui s’est exacerbée lors de la mise en place de l’île enclave.| / Cruise tourism is distinct from land-based tourism because of its mobile, derogatory and extraterritorial nature. These factors allow the industry to dominate in the power struggle that plays out when the operating conditions for a new destination are being negotiated. The purpose of this research project is to highlight the socio-spatial dynamics inherent to the power relations between stakeholders in cruise tourism in the space of the Caribbean. We use the case study of the creation of a cruise enclave at Harvest Caye in South Belize to explore the territorialization processes that result when a new destination is established. To do this, we have developed a conceptual framework that is based, first of all, on the idea of the production of a cruise tourism space considering the neoliberal mechanisms of space production when a new enclave is established. The framework then focuses on the processes of territorialization that have transformed South Belize as a consequence of the territorial deployment of this kind of tourism in the lived space of the receiving communities. Our results are based on content analysis, participant observation and 42 semi-structured interviews, and show that the power relations that initially favor the cruise tourism industry can be countered, allowing lived space actors to take charge of territorialization processes in the context of the imposition of a cruise tourism space. The processes of territorialization that emerged when the cruise tourism space and the lived space met are evidence of strategic actions the different stakeholders have taken simultaneously—those related to the industry’s attempt at territorial appropriation and those associated with local stakeholders’ various resistance strategies, especially those evolving in the ecotourism industry. Nevertheless, we have witnessed, directly or indirectly, adaptation and cooperation on both sides that have eroded the conflictual vision of the territorial dynamics that often characterize the implementation of cruise tourism. Finally, we suggest that there is a phase of territorialization that runs parallel to cruise tourism and that is linked to the dynamics of territorial appropriation brought about by the real estate industry that has been exacerbated as the enclave island was established.

This thesis is focused on relation between geocaching and sustainable development. It deals with this relation on basis of approach of geocachers to cache-making and on basis of state of caches in different areas. Approach of geocachers to cache-making tests by semi-structured interviews analyzed by Grounded theory and by internet data analysis. State of caches in different areas tests map data analysis. Outcome shows rather positive relation of geocaching and sustainable development. Strong points of the game are in positive influence on sustaining and shift of memory of places, increasing place atractivity and partly environmetal education. Study can be beneficial for instance for protected natural areas administration, public administration or administration of destination management of areas. Scientific benefit of this thesis lies in surveying this theme and creating basis for next research. Keywords: geocaching, sustainable development, sustainable tourism, destination management, environmental education. Powered by TCPDF (www.tcpdf.org)

This study aims to determine the role of Amazigh/Berber women in maintaining and preserving the cultural heritage of their people through carpet weaving, as well as how this tradition contributes to gender norms and tourism in rural Morocco. The research method consisted of conducting semi-structured interviews and a literature review of intangible cultural heritage preservation, traditional gender norms in rural areas, and nomadic tourism theories. Analysis of the interviews concluded that Amazigh women keep their traditional culture alive through carpet weaving, and they are simultaneously valued and marginalized within their society. The necessity and pressure placed upon them leads to issues related to gender equality and girls’ rights/accessibility to a quality education in the modern context. Though in a constant state of change and shifting with time, the nomadic lifestyle and traditional Berber carpet weaving are still participated in today and nevertheless hold deep significance for those who partake in these activities. Traditional mentalities regarding gender norms remain intact, although they are challenged more frequently. Women’s weavings are critical in preserving Amazigh culture and symbolize a heritage identity in an overt manner, making women central to the Berber story and Berber heritage.

The Swedish Island of Gotland is well-known for being prosperous in cultural  and natural values, as well as for its attractiveness as a touristic destination that draws local and international visitors to its myriad of cultural activities, offerings and establishments. For those reasons, Region Gotland has created comprehensive plans aimed at achieving goals related to exalting the image of the island as place for sustainable tourism and the promotion of culture. However, it is important to identify possible problematics that may arise during the implementation of such plans, and additionally it is important to compare and analyze the directives of the Region against what cultural actors and artists perceive in their day-to-day activities. Therefore, based on the existing literature, the collected data, and the identified themes in this research, a model that seeks to incorporate concepts related to the Promotion of Culture, Culturally Sustainable Enterprises and Cultural Tourism will be presented as a solution to tackle the problems and issues that cultural destinations such as Gotland might face.

This thesis deals with the proposed marketing strategy of selected events for the contributory organization, TIC BRNO and provides recommendations for the organization. The first section describes the individual goals of the work. The theoretical section briefly outlines the basic terminology necessary for understanding the topic. This section is devoted to marketing, international marketing, marketing strategy and destination marketing. The majority of the theoretical section concentrates on digital marketing, social marketing and marketing mix. The analytical section analyzes the current state of the contributory organization and selected events. The practical section mainly contains the interpretation of the marketing strategy proposal for the visibility of selected events abroad in order to attract new foreign tourists.

This thesis analyzes the micro-region Moravskokrumlovsko in the tourism sector and proposes solutions to increase its tourist attractions. The theoretical part of this thesis is focused on marketing research, tourism marketing and related concepts. The practical part is focused on analysis of attractiveness, analysis of visitors, analysis of marketing mix, analysis of competitors, secondary research focusing on visitors of the micro-region, primary research focusing on promotion of the micro-region, and suggestions for improving the tourist attractions of micro-region.

This diploma thesis deals with a proposal and a comparison of several options of transportation planning in the shopping area in the urban area of the town of Modřice, which is enlarging due to the building-up of new commercial centres. The first part of the thesis consists of a treatise on the field of traffic engineering, road-traffic telematics and ITS. The core of the work is formed by a detailed analysis of the current state and calibration of the transport simulation system AIMSUN. The following part shows three different ways of transportation in the given area and all of them include a model of the particular area made in the program AIMSUN and an elaborate analysis of the proposed solution. In the last part of the work all the proposed solutions are compared according to the results gained from the AIMSUN model.

The objectiv of my work is determined on the basis accessible information from airline and producers acceptable long-range aircreft type. The book of aeronautics, aircraft, aeronautice magazíne and internet webside helped me to write this thesis.

In this thesis project I investigate how to approach ”the retail apocalypse” as an interior architect. My aim is to show how commercial spaces and physical stores will still be important in the future, despite internet shopping and the climate crisis, as places we will visit to experience things, socialize and where businesses meet with their costumers physically.    Today we are constantly approached by brands and their brand aesthetics while walking through commercial areas. Logos, graphic material and specifik interior for just that brand. In their aim to reach brand recognition from their costumers the brand looks almost the same in all their physical stores. In this thesis project I present a strategy where I don’t see the goal for brands to be brand recognition. Instead I’m working with the idea that brands (small or big) could benefit from adapting their brand to the specifik locality they are situated in. In order to try this out I have done a case study on one commercial area affected by closing stores and too few visitors, a suburban center in the southern part of Stockholm- Hökarängen’s centre.     It is a strategy with a design program that strengthens both the brands and the identity of the place and sees our suburban center not as doomed but as a part of the future. It brings hope for a future where retail is an adaption to the locality, as a vivid part of the local community.