Made available in DSpace on 2014-07-29T15:10:07Z (GMT). No. of bitstreams: 1 Dissertacao Katianne de Sousa Almeida.pdf: 1399650 bytes, checksum: 395c93604539ab6d4334c83142304239 (MD5) Previous issue date: 2011-09-16 / Open your eyes and see. There is nothing more incredible than the act of visualizing the innumerous possibilities that are before our eyes: images, they are more than a combination of colors and forms, they produce meanings and, logically, symbols. From this production of images some questions can be raised, such as, what do they want to represent? This dissertation focuses the images transmitted on the television program Big Brother Brazil (BBB) in its tenth edition, which took place in 2010. When I started the research, the question that I, a television spectator and anthropologist, raised were: how are the discourses of femininity, masculinity and homosexuality reproduced? Above all, how the central model was reproduced hegemonic references? These references seem to subordinate, devalue and limit the plural existences of masculinity, femininity and homosexuality. Finally, I perceived that the fieldwork data did not only show the assumptions of normativity and the subjects were not completely framed, there were dislocations. Knowing that nothing is simple in the field of gender and sexuality, there were several tensions. The diversity proposed by the program had its limits. In proposing to denaturalize the BBB, I aimed to understand how an audiovisual product watched by the most varied social groups can influence, sediment or make one reflect on the formal conventions about gender and sexuality. / Abrir os olhos e ver. Não há nada mais incrível que o ato de enxergar as inúmeras possibilidades que estão diante dos nossos olhos: as imagens. Elas são mais que uma junção de cores e formas; produzem significado e, logicamente, símbolos. E desta produção de imagens pode-se fazer alguns questionamentos, como, o que elas querem representar? O interesse dessa dissertação permeou a análise do discurso das imagens transmitidas pelo programa de televisão Big Brother Brasil (BBB) em sua décima edição, ocorrida no ano de 2010. Ao iniciar a pesquisa, a questão que eu, telespectadora/antropóloga, levava comigo era: como se reproduziam os discursos da feminilidade, da masculinidade e da homossexualidade? Sobretudo, como se reproduzia o modelo central as referências hegemônicas? Essas referências pareciam subjugar, desvalorizar e limitar as existências plurais de masculinidade, feminilidade e homossexualidade. Ao final, percebi que os dados do campo não mostravam apenas os pressupostos da normatividade e os sujeitos não estavam completamente emoldurados; haviam deslocamentos. Sabendo que nada é simples no campo do gênero e da sexualidade, houveram diversas tensões. A diversidade proposta pelo programa teve o seu limite. Ao se propor desnaturalizar o BBB, pretendo compreender como um produto audiovisual assistido pelos mais variados grupos sociais pode influenciar, sedimentar ou colocar em reflexão as convenções formais quanto ao gênero e quanto à sexualidade.

<p>Uppsatsen behandlar det relativt nya begreppet dokusåpa, med inriktning på kanal 5:s program Big Brother. Bakgrunden till ämnesvalet är att media gärna framställer Big Brother som något dåligt, som ungdomar kan ta efter. Det huvudsakliga syftet med studien är att få en insikt i hur 15-åringar hanterar Big Brother i vardagen. För att angripa ämnet ur ett sociologiskt perspektiv har vi bland annat använt oss av kommunikations-, postmodern och feministisk teori. Uppsatsen bygger på sjutton intervjuer som ger oss en inblick i just de intervjuades relation till Big Brother. Ämnen som berörs är ungdomarnas inlevelse i programmet, könsroller, verklighetsförankring, identifikation och varför och om det är viktigt att titta på Big Brother. Resultat som framkommer rör Big Brother som postmodernt fenomen, könsroller, identifikation och fiktion eller verklighet.</p>

Uppsatsen behandlar det relativt nya begreppet dokusåpa, med inriktning på kanal 5:s program Big Brother. Bakgrunden till ämnesvalet är att media gärna framställer Big Brother som något dåligt, som ungdomar kan ta efter. Det huvudsakliga syftet med studien är att få en insikt i hur 15-åringar hanterar Big Brother i vardagen. För att angripa ämnet ur ett sociologiskt perspektiv har vi bland annat använt oss av kommunikations-, postmodern och feministisk teori. Uppsatsen bygger på sjutton intervjuer som ger oss en inblick i just de intervjuades relation till Big Brother. Ämnen som berörs är ungdomarnas inlevelse i programmet, könsroller, verklighetsförankring, identifikation och varför och om det är viktigt att titta på Big Brother. Resultat som framkommer rör Big Brother som postmodernt fenomen, könsroller, identifikation och fiktion eller verklighet.

Made available in DSpace on 2014-12-17T14:19:58Z (GMT). No. of bitstreams: 1 GustavoHBP_DIISERT.pdf: 1171032 bytes, checksum: 5d5fd4843c7c37f0586a33f89158729b (MD5) Previous issue date: 2010-09-27 / Conselho Nacional de Desenvolvimento Cient?fico e Tecnol?gico / Dans le pr?sent travail, nous faisons une incursion sur l'exposition de la r?alit?, dans une ?tude sp?cifique du programme Big Brother Brasil 9, approcher le sujet de la visibilit? et de l'exposition ? travers les concepts de la culture, corps, ? et communication. Nous avons li? l'him/it ? la th?orie de pouvoir propos?e par Michel Foucault. Le corps, dans notre analyse, est prisonnier ? ordinateur individuel propulse, en camionnant des transformations dans le filet de rapports ?tablis pour les participants de BBB. Nous avons cherch?, ? travers un plurimetodol?gica de l'approche, expliquer comme ils sentent les rapports de pouvoir dans ce televisivo du programme/jeu et la transformation des gens anonymes dans c?l?brit?s, raconter, avec tout ce avec la logique d'une consommation d'images. Dans l??poque contemporain, les images sont mediateurs puissants de la communication et ils servent de support au midiatique des produits, dans la fiction et banalit? ou actions diff?rentes et exp?riences du quotidien. Comme r?f?rence de recherche empirique, le travail est bas? au Big Brother-9, a expos? par le Globe Net de T?l?vision, canal ouvert, dans la p?riode du 13 janvier ? avril 07, 2009. Avant que les r?sultats aient obtenu par l'analyse, nous avons v?rifi? ce BBB-9 ? travers les plusieurs ?preuves, les preuves et situations ont cr?? au-dedans parmi les participants du jeu il met ? jour des rapports de pouvoir et d'exclusion, dans le diff?rend pour le succ?s individuel, le tout co?t. Le publique/telespectateur quand participe ? travers le vote du programme travaille comme un r?gulateur p?dagogique qu'il qualifie, Il classifique et il punit les conduites priv?es des joueurs, en ?tant responsable pour l'acceptation possible, ou pas, des gens, pendant s'?couler du jeu / No presente trabalho, fazemos uma incurs?o sobre o reality show, num estudo espec?fico do programa Big Brother Brasil-9, abordando a quest?o da visibilidade e do espet?culo por meio dos conceitos de cultura, corpo, poder e comunica??o. O vinculamos ? teoria de poder proposta por Michel Foucault. O corpo, em nossa an?lise, encontra-se preso a micro poderes, acarretando transforma??es na rede de rela??es estabelecidas pelos participantes do BBB. Buscamos, atrav?s de uma abordagem plurimetodol?gica, explicar como se d?o as rela??es de poder neste programa/jogo televisivo e a transforma??o de pessoas an?nimas em celebridades, relacionando com a l?gica de um consumo de imagens. Na contemporaneidade, as imagens s?o poderosas mediadoras da comunica??o e servem de suporte aos produtos midi?tico, na fic??o e banalidade ou diferentes a??es e experi?ncias cotidianas. Como refer?ncia emp?rica, o trabalho fundamenta-se no Big Brother Brasil, exibido pela Rede Globo de Televis?o, canal aberto, no per?odo de 13 de janeiro a 07 de abril de 2009. Diante dos resultados obtidos pela an?lise, verificamos que o BBB-9 atrav?s dos diversos testes, provas e situa??es criadas entre os participantes dentro do jogo atualizam rela??es de poder e de exclus?o, na disputa pelo sucesso individual, a qualquer custo. O p?blico/telespectador, ao participar da vota??o do programa, funciona como um regulador pedag?gico que qualifica, classifica e pune as condutas privadas dos jogadores, sendo respons?vel pela poss?vel aceita??o, ou n?o, das pessoas, durante o transcorrer do jogo

As a consequence of the exposure of scandals involving targeted advertising and data collection, privacy concerns have arisen among users of social media, in particular Facebook. Previous research studies demonstrate that consumers have little knowledge about online behavioural advertising and hold misconceptions about it. According to a recent study by Internetstiftelsen (2021), 85% of Swedish internet users are concerned about big companies collecting data about them, and most people are unaware of the extent to which their online behaviour and activities are monitored. This study aims to examine how Swedish users on Facebook experience the platform's advertisements that are tailored to them. Moreover, this study also explores users’ privacy concerns in relation to advertising on the platform. To implement this study, qualitative interviews have been carried out with eight respondents in the age group 30-50 years of age. The interviews were transcribed and analysed using thematic analysis to answer the study’s research questions. The theoretical frameworks that have been implemented in this study are the “Big brother effect”, the panopticon effect and the digital panopticon. These concepts about surveillance have been complemented by previous research on algorithmic decision-making technologies, privacy concerns, perceptions about targeted advertising and personalisation. Based on the conducted interviews in this study, the results show that Swedish people between the ages of 30-50 years feel that they are being monitored on the platform and this, in turn, raised concerns about a violation of privacy among some of the users, in particular when they feel that Facebook monitors private conversations or intercept them. Participants in this study are more concerned about how much and what data Facebook collects rather than data being utilised for commercial purposes. The result further showed that most of the respondents do not read Facebook's terms and policies even though they claim that they do not trust Facebook with their personal information. Users in this study experience that there is too much advertising on Facebook, while also finding it more pleasant and preferable to get ads that are based on their interests and behaviour rather than receiving randomised ads. / Som en följd av att skandaler med riktad reklam och datainsamling avslöjats har det uppstått oro kring integriteten bland användare på sociala medier, särskilt på Facebook. Tidigare forskningsstudier visar att konsumenterna har lite kunskap om beteendestyrd reklam på nätet och har felaktiga uppfattningar om den. Enligt en nyligen genomförd undersökning från Internetstiftelsen (2021), är 85% av svenska internetanvändare oroliga över att stora företag samlar in uppgifter om de och de flesta är omedvetna om i vilken utsträckning deras beteende och aktiviteter på nätet övervakas. Den här studien syftar till att undersöka hur svenska användare på Facebook upplever plattformens annonser som är skräddarsydda för dem. Vidare undersöker denna studie även användarnas oro för integritet i relation till reklam på plattformen. För att genomföra denna studie har kvalitativa intervjuer genomförts med åtta respondenter i åldersgruppen 30-50 år. Intervjuerna transkriberades och analyserades med hjälp av tematisk analys för att besvara studiens forskningsfrågor. De teoretiska ramverk som har implementerats i denna studie är "Big brother-effekten", panoptikon-effekten och det digitala panoptikonet. Dessa begrepp om övervakning har kompletterats med tidigare forskning om algoritmiskt beslutsfattande teknologier, oro för integritet, uppfattningar om riktad reklam och personlig marknadsföring. Baserat på de genomförda intervjuerna i den här studien visar resultaten att svenskar i åldrarna 30-50 år känner att de övervakas på plattformen och detta i sin tur väckte oro för kränkning av integriteten hos vissa av användarna, särskilt när de känner att Facebook övervakar privata samtal eller avlyssnar dem. Respondenterna i denna studie är mer oroade över hur mycket och vilka uppgifter Facebook samlar in snarare än att uppgifterna används i kommersiella syften. Vidare visade resultatet att de flesta av de tillfrågade inte läser Facebooks villkor och policyer trots att de hävdar att de inte litar på Facebook när det gäller deras personliga information. Användarna i denna studie upplever att det ibland blir för mycket reklam på Facebook, samtidigt som de tycker att det är bättre att få annonser som är baserade på deras intresse och beteende snarare än att få slumpmässiga annonser.

[pt] Hoje em dia, como em um passe de mágica, o aparecer na televisão pode reconfigurar o significado da própria existência (para si mesmo e para os outros). Talvez por isso, ser o foco dos olhares tenha virado uma prioridade de muitos, sendo quase como um emprego: uma forma de ganhar dinheiro, subir na vida, alcançar a tão almejada fama, ou se preferir, virar uma celebridade. Não importa muito o nome que se dá a este tipo de conquista, mas a que preço ela é obtida. Neste estudo, analisamos um reality show, que - semelhante à maioria dos programas televisivos atuais - tem como principal finalidade conquistar audiência. A fórmula do sucesso desta atração uniu o útil ao agradável, tornando o privado, público e, ainda, garantindo a satisfação da curiosidade sobre a intimidade alheia. O interesse do espectador por consumir os bastidores de outros cotidianos em seu grau mais restrito, de certa forma, se expressa pelo desejo de comparar-se e observar o quanto sua própria intimidade se aproxima de outras. O Big Brother Brasil vem mostrar que todos têm chance, e estimula a possibilidade de concretização deste sonho ao convocar pessoas comuns e anônimas para fazer parte do seu cenário em troca do confinamento por alguns meses e da exposição estereotipada de diversos comportamentos. Se essa troca é justa ou não, não pretendemos julgar, mas o fato é que ela existe, é aceita e desejada. / [en] Nowadays, as if by magic, to be on a television show could change the meaning of one´s life. That is maybe the reason why, for many people, it is now a priority to be in focus. It is somewhat like having a job, a way of getting money, of climbing socially, of rising to fame, or, one may say, of becoming a celebrity. It does not really matter how to label this kind of achievement, but what matters is at what cost it is achieved. This study aims to analyze a reality show whose main purpose is to reach a wide audience - as happens with most of the current television shows. The success of such a show lies in turning the private public and, in the process, satisfying one´s curiosity about other people´s intimacy. The viewer´s interest in peering at other people´s life in a way expresses his wish to make comparisons with his own life and to observe how much people´s intimacy resembles his own. Big Brother Brazil shows that everybody has opportunities and encourages the achievement of one´s dreams by recruiting ordinary, anonymous people to be part of it. In exchange, they have to be confined for some months and show a stereotyped kind of behavior. We can not judge whether this exchange is fair, but it is actually real and it is approved and anticipated.

Made available in DSpace on 2015-03-05T18:23:09Z (GMT). No. of bitstreams: 0 Previous issue date: 20 / Nenhuma / Esta dissertação foi desenvolvida através da observação e da análise do programa Big Brother Brasil 5, reality show apresentado pela Rede Globo de Televisão, canal 12, no período entre janeiro e março de 2005. O alvo era identificar as estratégias que levaram Jean Wyllys ao prêmio final. Esta análise das ações e movimentos deu-se através das técnicas de Relações Públicas, utilizadas com o objetivo de construir, manter e gerenciar imagens no espaço público. Esta dissertação concluiu que Jean Wyllys venceu ao Big Brother Brasil porque entrou no programa com um planejamento estratégico bem definido, com um conjunto de providências pré-estabelecidas, capazes de defender sua permanência no jogo e vencer os “paredões”. Seus votos mostraram sempre a coerência com a situação que enfrentava. Suas táticas e estratégias foram eficientes e eficazes tinham um propósito: vencer o programa e receber o prêmio. Utilizou a estratégia do golfinho, acreditou no futuro e na capacidade de resolver seus desafios e problemas com a / This paper has been developed based on the observation and analysis of Big Brother Brasil 5 program, a reality show exhibited by Rede Globo de Televisão (Globo TV Network), in channel 12, from January to March 2005. The aim was to identify the strategies that made it possible for Jean Wyllys to receive the final award. This analysis of the actions and movements was given through the techniques of Public Relations, used with the objective to construct, to keep and to manage images in the public space. The conclusion of this dissertation is that Jean Wyllys won Big Brother Brasil because he entered the program bearing in mind a well-defined strategic planning, with a set of pre-established decisions that made it possible for him to remain in the game and to win every eliminating phase. His votes always showed coherence with the situation he was facing. His tactics and strategies had been efficient and efficient they had an intention: to win the program and and receiving the award. He used the dolphin strategy,

<p>Mentoring has gained a great deal of popularity across various professional fields and disciplines over the past few years. More recently, planned mentoring has become an important form of intervention with young people (Philip, 2003). Although mentoring can be an effective strategy for dealing with youth, the mentoring is only as good as the relationship that develops out of the process between mentors and mentees and the match that is made between the two parties. The number of mentor programmes that is running continues to grow yet the quality of these programmes remains unknown as this area lacks agreed upon sets of standards and / bench marks that could be used to determine the effectiveness of these programmes (Sipe, 1988 -1995). The primary aim of this study is to evaluate the mentors&rsquo / perceptions of the effectiveness of a mentor training programme run by Big Brother Big Sister South Africa.</p>

<p>Mentoring has gained a great deal of popularity across various professional fields and disciplines over the past few years. More recently, planned mentoring has become an important form of intervention with young people (Philip, 2003). Although mentoring can be an effective strategy for dealing with youth, the mentoring is only as good as the relationship that develops out of the process between mentors and mentees and the match that is made between the two parties. The number of mentor programmes that is running continues to grow yet the quality of these programmes remains unknown as this area lacks agreed upon sets of standards and / bench marks that could be used to determine the effectiveness of these programmes (Sipe, 1988 -1995). The primary aim of this study is to evaluate the mentors&rsquo / perceptions of the effectiveness of a mentor training programme run by Big Brother Big Sister South Africa.</p>

Made available in DSpace on 2014-12-17T14:19:45Z (GMT). No. of bitstreams: 1 MirianMFP.pdf: 580584 bytes, checksum: 7f05c56b6294914ad49ded18b2181f44 (MD5) Previous issue date: 2005-09-03 / In the present work we make an incursion about the Reality Show, in a specific study of the program Big Brother 3 (BBB 3) approaching the question of Anonymity and Fame, though of its Narratives Strategic. We search to explain phenomenon of transformations of anonymous people in celebrities, showing all net of relationships established by the participants of BBB 3, during the together in the setting house, stage of the tram that tells the daily one of a group of youngs. Supported in concepts of it and Reality Show, the work is link the theories semiotic of means, proposal for Algirda Julien Greimas. We stand out strategies of the program, showing that they on the basis of structuralize elements fiction that stimulate and seduce the receiving public. How empirical reference, the work bases on the program Big Brother Brazil, shown for the Rede Globo de Televis?o opened canal, in period of January 14 to April 01 of 2003. Ahead of the results gotten in analysis, we verify that BBB 3 is a format of reality and fiction. What although to create the effect of a hurt of real everything to show, its reality artificial, built principally for edition of the images / No presente trabalho fazemos uma incurs?o sobre o Reality Show, num estudo espec?fico do programa Big Brother Brasil 3, abordando a quest?o do Anonimato e Fama, atrav?s da an?lise de suas Estrat?gias Narrativas. Buscamos explicar o fen?meno da transforma??o de pessoas an?nimas em celebridades, mostrando toda rede de rela??es estabelecidas pelos participantes do BBB 3, durante a conviv?ncia na casa cen?rio, palco da trama que narra o cotidiano de um grupo de jovens. Apoiado em conceitos de Comunica??o, Cultura, Televis?o, Narrativa e Reality Show, o trabalho ? vinculado a teoria semi?tica da significa??o, proposta por Algirda Julien Greimas. Ressaltamos as estrat?gias do programa, mostrando que elas se estruturam com base em elementos ficcionais que estimulam e seduzem o p?blico receptor. Como refer?ncia emp?rica, o trabalho fundamenta-se no programa Big Brother Brasil, exibido pela Rede Globo de Televis?o, canal aberto, no per?odo de 14 de janeiro a 01 de abril de 2003. Diante dos resultados obtidos na an?lise, verificamos que o BBB 3 ? um formato misto de realidade e fic??o. Que apesar de criar o efeito de um sentido de real, de tudo mostrar, sua realidade ? artificial, constru?da principalmente pela edi??o das imagens