The thesis deals in its theoretical part of the Czech food market - their promotions and opportunities for improvement in the context of establishing the Marketing fund with the insipration taken from the Austrian and German models. It shows some of the proven mechanisms of applied Wine Fund of the Czech Republic. A separate chapter is devoted to the Federation of the Food and Drink Industries of the Czech Republic, which its 20 years of history inseparable part of the food market and one of the main promoters of establishing a Marketing fund in the Czech Republic. Other chapters are devoted to the Austrian model of Marketing fund (Agramarkt austriacus AMA) which works flawlessly since Austria's entry to the European Union and analysis of implementation of the Fund in the Czech environment.

Increasing level of public concerns about ageing and obesity problems accompanied by the advent of more and more health conscious consumers have put a priority on the health and wellness industry development which has started transformation from a niche category towards the mainstream. As a human being is an individual with unique known characteristics (like age, gender, health state, lifestyle) and less known characteristics like a genetic predisposition, the nutrition plan should be designed around these characteristics. Being aware of genetic predisposition of an individual allows to develop the appropriate health strategy for the particular individual. A systematization of these individual programs would support the development of a new generation of health practitioners. Russia is experiencing serious demographic problems with decreasing population and low life expectancy; high mortality rate from heart diseases and quite high obesity rates. It is expected that nutrigenomics concepts can be successfully developed in Russia due to its solid scientific base, relatively high level of medicine and the ever increasing awareness of the need for a healthy quality life especially within young generation. The goal of the thesis therefore is to analyze the key trends in the global and Russian food industries and develop a business idea of commercializing the personalized nutrition concept in the Russian food service market.

Over the years there have been major developments in corporate identity, which included the integration of the concept of the logo branding systems of both companies and products; extending thereby at the level of legal definitions or in the application forms, colors and uses of logos, as well as the design of the mark. Since then, the brand began to be considered one of the main intangible assets, providing the basis for a sustainable competitive advantage. Thus, the legal protection of this asset becomes indispensable. Considering the growth and importance of intangible assets |brand|, this study aimed to evaluate the profile of the trademark filing consolidated two Brazilian companies and national prominence in the food sector, including analysis of trademark protection since its evolution and extension the visual identity to the comparative study of management strategies relating to these distinctive signs. From data collected in the National Institute of Industrial Property for the years 2000 to 2013, exploratory-descriptive research was conducted, analyzing the evolution of marcarios records and protection of trademarks by the companies Sadia and Perdigao SA. According to the records, it was found that from the beginning to the present day, Perdigao brand and had a few minor alterations and identified records of change in mixed company brand in the years 1958, 1980 and 2005 On the other hand, for Sadia records modernization of its visual identification in the years 1960, 1993 and 2011, characterized by the association consumers make the brand together the stylized S and the image of the mascot were observed. The strategies of brands of both companies are extensions: line (creating different flavors and different features in various products); brand (using their names in different product categories, including meat products, pizza, snacks and pasta) and multi (insertion of brands introduced in the same product category market, such as margarines and Deline Qualy). Furthermore, firms make use of licensing strategies, for example: |Monica| (Sadia) and |The Smurfs| (Perdigao). As for the number of records was verified to occur in six different classes: 29, 30, 31, 32, 39, 43, however, with greater expressiveness in class 29, comprising 436 records of Sadia and Perdigao 162. However, 80% of the records of Sadia are active and 20% of applications filed, the total of 731 On the other hand, the 196 brands Perdigao 71% refers to the active. So mark protection is very important for both companies, evidenced by the high numbers of records over the years. Moreover, the construction of each brand was strategic element for both companies to consolidate the market, communicating its value proposition to consumers. It is noteworthy also that Sadia and Perdigao, during its existence, used strategies similar brands, however with regard to launching products, Sadia is still higher than Perdigao. / Ao longo dos anos houve grande evolução na identidade coorporativa, o que compreendeu a integração do conceito de logotipo aos sistemas de identidade visual tanto das empresas quanto de produtos; estendendo-se, desta forma, em nível de definições legais seja nas formas de aplicação, cores e usos de logotipos, como também ao design da marca. A partir de então, a marca começou a ser considerada um dos principais ativos intangíveis, proporcionando a base de uma vantagem competitiva sustentável. Logo, a proteção legal desse ativo torna-se indispensável. Considerando o crescimento e a importância do ativo intangível marca , este trabalho teve como objetivo avaliar o perfil do depósito marcário de duas empresas brasileiras consolidadas e de destaque nacional no setor alimentício, incluindo a análise de proteção das marcas desde a sua evolução e extensão da identidade visual até o estudo comparativo de estratégias administrativas referentes a estes sinais distintivos. A partir de dados coletados no Instituto Nacional da Propriedade Industrial, correspondentes aos anos de 2000 a 2013, foi realizada pesquisa exploratório-descritiva, com análise da evolução dos registros marcario e da proteção de marcas pelas empresas Sadia S.A. e Perdigão. De acordo com os registros, foi constatado que do início até os dias atuais, a marca Perdigão teve poucas e discretas alterações, sendo identificados registros de modificação na marca mista da empresa nos anos de 1958, 1980 e 2005. Por outro lado, para a marca Sadia foram observados registros de modernização de sua identificação visual nos anos de 1960, 1993 e 2011, caracterizados pela associação que os consumidores fazem à marca conjuntamente ao S estilizado e a imagem da mascote. As estratégias de marcas de ambas as empresas se constituem de extensões: de linha (criando diversos sabores e características diferentes em vários produtos); de marca (utilizando seus nomes em diferentes categorias de produtos, incluindo derivados de carne, pizzas, salgadinhos e massas) e multimarcas (inserção no mercado de marcas introduzidas na mesma categoria de produto, como exemplo margarinas Deline e Qualy). Ademais, as empresas se utilizam de estratégias de licenciamento, por exemplo: Turma da Mônica (Sadia) e os Smurfs (Perdigão). Quanto ao número de registros foi verificada a ocorrência em seis classes diferentes: 29, 30, 31, 32, 39, 43, no entanto, com maior expressividade na classe 29, compreendendo 436 registros da Sadia e 162 da Perdigão. Contudo, 80% dos registros da Sadia encontram-se ativos e 20% de pedidos arquivados, do total de 731. Por outro lado, das 196 marcas da Perdigão 71% referem-se às ativas. Portanto, a proteção marcaria representa grande relevância para as duas empresas, constatada pelos elevados números de registros ao longo dos anos. Além disso, a construção da marca de cada uma foi elemento estratégico para ambas as empresas se consolidarem no mercado, comunicando sua proposta de valor aos consumidores. Ressalta-se, ainda, que a Sadia e a Perdigão, no decorrer de sua existência, utilizaram estratégias de marcas semelhantes, contudo no que diz respeito ao lançamento de produtos, a Sadia ainda é superior à Perdigão.

Pela demanda elevada de sorvetes a base de leite no mercado, e ocasionais relatos de intoxicação alimentar por esse alimento, este trabalho objetivou avaliar a qualidade microbiológica de sorvetes, bem como a de sua principal matéria–prima, o leite. Foram analisadas 24 amostras de leite e 36 de sorvetes dos sabores de maior procura, creme e chocolate. Análises microbiológicas foram realizadas para a determinação do Número Mais Provável (NMP) de coliformes totais e fecais, a enumeração de Staphylococcus coagulase-positiva e a pesquisa de Salmonella spp, análises exigidas pela Agência Nacional de Vigilância Sanitária (ANVISA) (Brasil, 2001). Realizou-se, também, a comparação entre os caldos Escherichia coli - EC (Difco 0314-01-0) e Caldo Verde Brilhante Lactose Bile 2% - CVBLB (Difco 0007-01-2) utilizados no teste confirmativo para a detecção de coliformes fecais, havendo diferença significativa (p<0,05) entre eles na enumeração do NMP de coliformes fecais. Com base nos resultados obtidos, pode-se afirmar que 58,3% das amostras de leite e 19,4% das amostras de sorvetes analisadas apresentaram valores para coliformes fecais acima dos tolerados pela referida legislação quando se utilizou o CVBLB e 70,8% das amostras de leite e 30,6% das amostras de sorvetes apresentaram NMP de coliformes fecais acima dos permitidos pela legislação quando se utilizou o caldo EC. Staphylococcus coagulase-positiva foi detectado em apenas uma amostra de leite (4,2%) e em duas amostras de sorvete (5,6%) e todas as amostras analisadas não apresentaram Salmonella em 25 mL ou 25g. / Due to the high demand of milk base ice cream in the market and occasional milk intoxication, this work aimed to evaluate the microbiological quality of vanilla and chocolate ice cream production, as well as its raw material, the milk. Comparisons of the media of Escherichia coli broth - EC (Difco 0314-01-0) and brilliant green bile lactose broth 2% - BGB (Difco 0007-01-2) were used in the confirmation test for fecal coliform counts. The sample microbiological analyses carried out were the counts of total and fecal coliforms, the examination for positive-coagulase Staphylococcus and Salmonella spp, all of them determined by the present brazilian legislation. Basing on the obtained results, the milk exceeded values in 58.3% and the ice cream in 19.4% of the samples analyzed for fecal coliforms using BGB and 70.8% and 30.6%, respectively using EC. Staphylococcus was detected in just one milk sample (4.2%) and two ice cream samples (5.6%) and for Salmonella, all of the samples presented absence of that microorganism. There was a significant difference (p<0.05) between the EC and BGB media comparisons.

Thesis (Ph.D. (Administration)) -- University of Limpopo, 2015 / The thesis of this study is that food production systems for self-provisioning have historically constituted the backbone for survival and life-support in rural South Africa. Colonialism and apartheid capitalism bore harsh effects on the food production life support systems. However, these effects pale into insignificance compared to the present devastation of the food production systems associated with climate change. The contribution of rural South Africa towards climate change is at all scale negligible because poor people hold limited capacity to produce the deleterious gas emissions that allegedly causes global warming. However, the poor are disproportionately exposed to the adversarial effects of climate change and their food production systems have demonstrated beyond doubt that they cannot cope with stressors occasioned by climate change. Government policy and measures continue to be inadequate and inaccessible for rural households that produce for self-provisioning. The thesis further demonstrate that scientifically–based intervention measures adopted among rural poor in developing countries are viewed as alien and therefore not wholeheartedly adhered to by the users. The thesis points to this discrepancy to illustrate that the value systems among the rural population in South Africa describe changes in their food production in terms of climatic conditions that are, according to their belief systems, avoidable consequences of people’s conduct of life outside tradition, religion and so on. It engages a nascent argument relating to the failure of private and public scientifically-generated intervention measures within developing countries’ rurality, which is ironically exacerbated by the apparent inappropriateness and, often, destructiveness vi of the Green Revolution Technologies. As such interventions fail, the thesis points, they create skeletons of evidence, that appear to corroborate the traditionalist belief systems about the locus of causes of change in climatic conditions being extra-terrestrial as a consequence of people’s misconduct of life. The study investigates the effects of climate change on household food production systems in rural Makhado Local Municipality. 30 villages are used for this study in both households questionnaire survey, interview of the key informants and observation of different patterns of production process, geo-spatial features and current settlements patterns. The data analysis results reflect that different households within the municipality experiences variety of effects of climate change. Furthermore, the climatic conditions which consisted of enough reliable precipitation during food production stages have declined; rather in the post-1990 period, the area have been experiencing continuous heatwaves and drought which destroyed household’s crops and livestock. Using the normative and historical research designs the study found that the situation within villages has changed drastically because of climate change when comparing the conditions preand post-1990. The deliberate adoption of the historical design was crucial given that the thesis mission was to highlight the discrepancies in the so-called modern systems versus the traditionalist philosophies that continue to dominate the thinking and action rural populations in most developing countries. Equally, the historical design provides unquestionable possibility of applying appropriate research techniques to contextualize the research problem under investigation. Indeed, this manoeuvre has always been an important part and parcel of the research design and methodology because the thesis vii had to adopt a longitudinal research orientation through an appropriately designed data collection tool, specifically the questionnaire and interview schedule. From a philosophical perspective, the thesis demystifies the thinking that the so-called scientifically-generated interventions against climate change could resolve the attendant challenges, inclusive of food production. That is, it insinuates that appropriate research is needed for developing countries rurality in order to find intervention measures that are a product of the evolution of traditionalist value systems. Tacitly, the thesis challenges the statist and private sector habits of always parachuting the so-called scientifically generated solutions to climate change. / University of Limpopo Research Administration Department.

The Discrete Element Method (DEM) provides an approach to recognition of the problems within bottle conveyors at an early stage of the engineering process. Key points in bottle conveyor systems, such as buffers, ejectors, diverters and transfers can be numerically analyzed. It is possible to calculate forces on lateral guides and forces between bottles within accumulation situations. The DEM provides an alternative opportunity for the virtual process optimization and numeric case studies of conveying systems at beverage and food industries. / Die diskrete Elementmethode (DEM) ermöglicht in einem frühen Stadium des Engineering-Prozesses die Erkennung von Problemen in Flaschenförderern. Wichtige Systemelemente wie Puffer, Ausschleuser, Weichen und Übergabestellen können numerisch analysiert werden. Es ist somit u. a. möglich, Kräfte auf Seitenführungen und Kräfte zwischen den Flaschen innerhalb von Stausituationen zu berechnen. Die DEM bietet eine alternative Möglichkeit für die virtuelle Prozessoptimierung und die Durchführung numerischer Fallstudien von Fördersystemen u. a. in der Getränke- und Lebensmittelindustrie.

Bakgrund: Trots plastfilmen negativa miljöpåverkan används den idag i hög utsträckning som förpackningsmaterial vid lastsäkring, detta då plastens materialegenskaper överträffar andra konkurrerade material. Plastfilm är ett förbrukningsmaterial, vilket gör att det inte kan återanvändas och stora mängder avfall skapas. Trots vetskapen om plastavfallets negativa påverkan på miljön läggs tonvikten på den ekonomiska aspekten när förpackningsmaterial diskuteras, medans miljön utlämnas eller har mindre fokus. Syfte: Studiens syfte är att utifrån identifierade faktorer utvärdera alternativa lastsäkringsmetoder som leder till en minskad användning av plastfilm utan att äventyra kvalitén på livsmedelsvaror under transport. Frågeställningar: (1) Vilka faktorer påverkar val av lastsäkringsmetod vid samlastade livsmedel? (2) Vilka alternativa lastsäkringsmetoder kan vidtas för att minska användningen av plastfilm i lastsäkringsprocessen? Genomförande: Denna studie motsvarar en enfallsstudie som är utförd hos Martin &amp; Servera. Empiri insamling har främst skett via semi-strukturerade intervjuer och direkta observationer. I och med Covid-19 har även strukturerade intervjuer behövs genomföras. Utifrån observationer och intervjuer har en kartläggning av Martin &amp; Serveras utgående logistik samt lastsäkringsprocess skett för att finna faktorer som påverkar valet av lastsäkringsmetod. Faktorerna har stått till grund vid framtagning av utvärderingskriterier, som har använts för att utvärdera alternativa lastsäkringsmetoder. De alternativa metoderna är funna genom intervjuer. Resultat: Totalt identifierades sju faktorer som påverkar val av lastsäkring metod: förpackningsformer, typ av lagersystem, lagerarbetare, krav/lagar/regleringar, typ av lastbärare, omslagsmaterialets egenskaper samt vilket typ av produkt som hanteras. Utifrån faktorerna framställdes utvärderingskriterier som sedan applicerades på fyra alternativa lastsäkringsmetoder (Plastskiva, Add-On Door Flex, 2 Kompletterande Dörrar samt Bioplastfilm). Samtliga metoder bidrog till minskad användning av plastfilm. Utifrån utvärderingskriterierna; Skydd &amp; Stabilitet, Krav/Lagar/Reglering, Kostnad, Tidsåtgång, Miljö rekommenderas plastskivan som första alternativa lastsäkringsmetoden till plastfilm.

El presente trabajo de investigación está enfocado en analizar y establecer lineamientos técnicos de algunas herramientas de la manufactura esbelta como la estandarización de operaciones, gestión visual y KPIs (Indicadores claves de desempeño), que se ajustarían al contexto del sector agrícola y resultarían prácticos de aplicar por parte de los agricultores, con el objetivo de incrementar la productividad del sector agroalimentario de zapallos de Ocucaje en Ica, Perú. Para ello, la aplicación de los lineamientos de las herramientas lean estará soportado por una gestión del cambio para que los agricultores presenten una menor resistencia a los cambios propuestos y presenten un mejor compromiso con el proyecto. En ese sentido, la investigación presenta un marco que desarrolla un estudio de las perspectivas estratégicas y operativas sobre la adaptabilidades de las herramientas en un sector diferente para el cual fueron creadas las herramientas del Sistema de Producción Toyota. A pesar que existe una limitada cantidad de información sobre la adaptabilidad y aplicación de las herramientas lean en el sector agrícola y en especial si es en el Perú. / This research work is focused on the analysis of the best lean tools that can increase the productivity of the agri-food sector of pumpkins from Ocucaje in Ica, Peru; In other words, the research is aimed at analyzing and establishing of the best lean tools that it adjust to the context of the pumpkins producing sector in Ocucaje that can increase production productivity and can be used by farmers and achieve operational standards of quality. To do this, the application of the tools will be supported by change management so that farmers present less resistance to the proposed changes and present a better commitment to the project. In this sense, the research presents a framework that develops a study of the strategic and operational perspectives on the adaptability of lean tools in a different sector for which the Toyota Production System tools were created. Although there is a limited amount of information on the adaptability and application of lean tools in the agricultural sector and especially if it is in Peru. / Trabajo de Suficiencia Profesional

Portland, OR, is the site of a unique urban food cart phenomenon that provides opportunities for small business ownership and access points for culturally specific food for the city's foreign-born and minority populations. Known as a "foodie haven," Portland also has an active sustainable food movement with engaged citizens and support from city and regional policies aimed at significantly increasing the consumption of local food. To date, there have been no in-depth studies on the sourcing habits of Portland food cart owners and whether or not these street-level actors are involved in the area's local alternative food movements (AFNs). The current understanding of the Portland food cart phenomenon is based on studies that have focused on carts and pods located in the central business district and "inner-ring" areas of the city. Areas beyond these locations (defined as Eastern Portland) are currently home to the majority of the city's growing foreign-born and minority populations. This thesis uses a situational analysis framework to explore the food supply practices of ethnic food cart owners operating in Eastern Portland cart pods. I investigate the feasibility of purchasing locally grown ingredients for use in ethnic cuisines and the degree to which cart owners incorporate the region's prevailing locavore ethics into their everyday culinary practices. Findings from this inquiry suggest that ethnic cart owners in Eastern Portland have a range of habitus, or personal dispositions and embodied knowledge, that is reflected in how they perceive the benefits of and barriers to "buying local" and the extent (if any) that they engage with AFNs in the Portland area. I assert that ethnic food cart owners in Eastern Portland are performing multiple community roles by providing access points for culturally specific cuisines for their particular ethnic groups, while also offering exotic experiences to other residents and tourists alike. I discuss variations within the food cart phenomenon itself by highlighting the differences in design, amenities, types of access, and neighborhood customer bases of cart pods located in Eastern Portland. Finally, I discuss future research directions for understanding the dynamics of food supply chains in small-scale, direct-to-vendor relationships and the implications for local and regional food sustainability policy goals.

The task of the master’s thesis is a study focused on re-use and process wastewater in the company Kostelecké uzeniny a.s. The thesis contains a description of wastewater treatment plants, sewage flow and metabolic load on each water treatment processes. The thesis describes the limit requirements for technological processes within the enterprise. Few variants of the use of alternative water sources for technological processes on the basis of health conditions that has been designed for treating waste water from truck wash were considered in the thesis. Treated waste water is being re-used within the truck wash. Part of the proposal is also economic calculation and evaluation of return on investment.