<p>The aim of this undergraduate thesis was to examine the media’s portrayal of overweight and obese children and their surroundings, using the first and third dimensions of Fairclough’s three dimensional model for critical discourse analysis. The study addressed the following questions: How does the press, in this study represented by two newspapers, portray overweight and obese children? What discourses regarding overweight and obesity among children are the most prominent in these two newspapers? What risks and negative influences in the child’s surroundings are identified, and how are they described? What social representations can the images of overweight and obese children originate from? The analyzed material consisted of 62 articles from Dagens Nyheter and Aftonbladet, which were analyzed using the earlier mentioned method for discourse analysis, as well as the theory of social representations. The results showed that “the fat child” and its environment were portrayed exclusively in negative terms, and a discourse linking obesity and ill-health dominated a large part of the material. A number of risks, for example food risks and lifestyle risks said to play a part in the child’s ill-health were identified. Three social representations were identified throughout the material and said to contribute to, as well as result from, the images of “the fat child”.</p>

The aim of this undergraduate thesis was to examine the media’s portrayal of overweight and obese children and their surroundings, using the first and third dimensions of Fairclough’s three dimensional model for critical discourse analysis. The study addressed the following questions: How does the press, in this study represented by two newspapers, portray overweight and obese children? What discourses regarding overweight and obesity among children are the most prominent in these two newspapers? What risks and negative influences in the child’s surroundings are identified, and how are they described? What social representations can the images of overweight and obese children originate from? The analyzed material consisted of 62 articles from Dagens Nyheter and Aftonbladet, which were analyzed using the earlier mentioned method for discourse analysis, as well as the theory of social representations. The results showed that “the fat child” and its environment were portrayed exclusively in negative terms, and a discourse linking obesity and ill-health dominated a large part of the material. A number of risks, for example food risks and lifestyle risks said to play a part in the child’s ill-health were identified. Three social representations were identified throughout the material and said to contribute to, as well as result from, the images of “the fat child”.

The diploma thesis Media and Politics - Political Parties in Selected Czech Newspapers in the Period Before the Elections to the Chamber of Deputies of the Parliament of Czech Republic in 2013 compares the representation of selected Czech political parties in the content of Czech national serious daily newspapers through quantitative content analysis of news in dailies Hospodářské noviny, Mladá fronta Dnes, Lidové noviny a Právo. The thesis explores the space which was given to individual political parties in studied newspapers, how often they were mentioned in the news, whether the approach of the parties in the news were balanced, and if the parties were neutrally presented in each daily news. The main aim of this thesis is to determine whether the Czech press is showing signs of political parallelism and whether it is objektive to political parties. The theoretical framework of the thesis is the theory of political parallelism as percieved by Daniel C. Hallin and Paolo Mancini and objectivity of the media as percieved by Jörgen Westerståhl. The research draws on the foreign literature and also draws from research in this area that in the past took place abroad.

The thesis analyzes the advertisement that was published in three selected national newspapers and a weekly magazine. It focuses on the period last thirty years (comparison with the 80`s of the 20th century, the 90`s of the 20th century and the period after 2000). It is trying to show changes that occurred during the processing period of advertising texts in thematic, language and style area. The thesis concentrates on the selected sample of advertising texts and as well the most common principles of creation, it compares with scientifically based facts from reference book relating to advertising language. Advertising language is based on the changing society and its value which is constantly in progress. The year 1989 symbolized not only the changing political and social conditions in our country but also allowed the access of foreign capital onto the Czech market and its increase in competition that the advertisement responded with huge development. The advertisement could no longer rely on the information but it had to develop more features like the attraction and persuasive function. The thesis divides the advertising into two main parts. The first thematic part focuses on the texts from the point of their formal aspects (e.g. size and position of advertising in newspaper, colorful scheme, graphic...

This diploma thesis concentrates on the media coverage of Vietnam in 2012, particularly in four Czech newspapers. Applying qualitative and quantitative method, it analyzes 358 articles, which appeared throughout the selected newspapers in 2012. This paper is divided into two parts, a theoretical and a practical one. The theoretical part describes Vietnam in the 20th century, the history of Czech-Vietnamese relations as well as the main media concepts that help to create a media image. The practical part of the quantitative method answers the research questions, which have been put forward at the beginning of the research. The data, such as the frequency of the topic during the year, topics that are usually connected with Vietnam, occurrence of the word Vietnam in headline and the amount of articles in which Vietnam is the main topic will be depicted using graphs and tables. The results of the qualitative analysis will then show, which characteristics are attributed to Vietnam in Czech daily press.

Pope Francis, who was elected 13th March, 2013 after the unexpected resignation of Pope Benedict XVI., became in a short time one of the world's most popular leaders ever because of his behavior and demeanor. Also world mass media played a big part in it as Pope Francis became a very important media personality. Also he contributed heavily to this fact by using the media intensively himself. He continues in the footsteps of his predecessors, he extensively uses all the media possibilities he can reach and since becoming the Pope he collaborates with a team of media experts who successfully help with his communication strategy. This master thesis titled "Media image of Pope Francis in Czech Daily Press" and it attempts to capture the person of Pope Francis and the reasons for his success and general popularity and to outline how much medialized he actually is in our country, which ranks amongst the secularized states. The pivotal part of the text therefore constitutes of the quantitative content analysis, which focuses on the media coverage of the Pope in the four most widely read Czech Daily Press (MF Dnes, Lidové noviny, Hospodářské noviny and Právo) and thus try to interpret his media image, of how Czech society might perceive him.

This thesis analyzes news photographs related to the Old Town Square and its task is to explore the role of a place in a city and how it determines the myths in visual messages. The theoretical part focuses on the context of semiotics and news photographs and describes the possibilities in interpreting meanings of visual communication. In relation to photographic messages, it also reflects the analytical background at the level of myth, based on the work of Roland Barthes. Theoretical part also takes in account the symbolic and historical values of the Old Town Square. The analysis itself is based on a sample of 20 randomly selected photographs present in MF Dnes and Blesk, which cover events taking place in the Old Town Square between 1993 and 2013. Using comparative semiotic analysis it focuses on the visual content of news photographs in these journals, while observing how the Old Town Square takes part in the connotative chains and resulting myths.

This study aims to show who the most common participants of the debates in the Swedish press are, when it comes to gender, social status and the subjects that are debated. To investigate this, a quantitative content analysis was used, counting and analysing all the debate articles from ten swedish newspapers between 1st April 2018 and 31st May 2018. There were 723 articles included in our study, and debate articles that were replies to other debates and those which were less than 1500 digits were excluded. The articles were analysed according to their length, which newspaper they came from, what gender the debator had, what the subject of the debate was, the actuality of the debate and the debators social status. The result of the study shows that men are more frequently appearing in the debates than women, and the most common debator in the Swedish press is a politician that debates politics and political proposals. It also shows that men and women tend to debate different subjects, as men are more frequent debators in subjects like trade and industry, international affairs and immigration, and women are more frequent when it comes to healthcare, education and environmental issues.

Deux axes structurent ce travail de recherche : la comparaison franco-allemande et la construction de l’identité professionnelle de journalistes de la presse quotidienne nationale/suprarégionale. La construction de l’identité professionnelle est analysée au carrefour des interactions entre le journaliste comme individu, l’organisation dans laquelle il est employé, le groupe professionnel et l’environnement social, tout en tenant compte du cadre culturel de chaque pays dans lequel ces interactions se situent. Pour mener cette analyse à partir d’une trentaine d’entretiens semi-directifs réalisés avec des journalistes print et web, un regard croisé sur les approches développées par des chercheurs en France et en Allemagne a servi de point de départ. Afin de restreindre l’objet de recherche, la comparaison a été limitée aux rubriques politique, société et culture. La coexistence du journal papier et du site web défie l’identité professionnelle des journalistes, et influence l’image de soi et la perception respective des journalistes print et web. Dans ce contexte, des différences entre le print et le web qui se traduisent par des ressemblances transnationales parmi les journalistes de chaque support apparaissent, même si tous les journalistes se retrouvent unis par des attaches identitaires communes liées à d’anciens idéaux du métier.Malgré ces fortes ressemblances, la construction de l’identité professionnelle est influencée par le contexte national : notamment les différences d’organisation étatique se reflètent à divers niveaux, allant de la structure du paysage de presse et de l’organisation des rédactions et services jusqu’à la formation et la mobilité professionnelle des journalistes. / The present work is structured by two main perspectives: the French-German comparison and the construction of the professional identity of national daily press journalists. The construction of professional identity is analyzed taking into account the conjunction of interactions between the journalist as individual, the organization in which he is employed, the professional group to which he belongs and his social environment, with consideration of the cultural background of each country in which these interactions take place. Before conducting this analysis on a basis of approximately thirty semi-structured interviews that have been conducted with print and online journalists, we first took a closer look on the approaches developed by researchers in France and Germany. In order to limit the object of this research, the comparison has been restricted to the following specializations: politics, society and culture.The coexistence of the print edition and the newspaper’s website defies the professional identity of journalists and has an impact on the self-perception and the perception of each other of print and online journalists. In this context, differences between print and online journalists appear which lead to transnational similarities between the journalists of each support (print or web), even if all journalists are united by common references linked to ancient ideals of the journalists’ profession.Despite these strong similarities, the construction of the professional identity is influenced by the national context: especially the impact of the differences in each country’s administration can be observed on different levels, for example in the structure of the media landscape and the news organizations and their departments as well as in the journalists’ training and their professional mobility.

<p>ABSTRACT</p><p>Climate Change in the Daily Press</p><p>An Analysis of the Representation Swedish Daily Papers Convey Through Their Editorials About the Climate Change</p><p>The purpose of this essay is partly to present how swedish daily papers describe the climate change through their editorials and partly to examine if their politcal affiliation effect their point of view about the climate change. The search incluedes editorials from 6 daily papers (Aftonbladet, Dagens Nyheter, Expressen, Göteborgstidningen, Nerikes Allehanda and Svenska Dagbladet) from the year 1997 to the year 2003. Three discourses and the order between them, found by a former analysis (Adger and others, 2001) of the international politics of climate change, are used as types of ideal in a form of an analysis of idea.</p><p>The analysis reveals that the swedish daily papers don’t give the problem any major attention. Only a total of 65 editorials about the climate change could be found even though the papers produces several thousands during the period. Most attention occurs at the years 2000 and 2001, both are years of conflicts and demands on taking up a stand in important questions. Further the analysis shows that the representation of climate change in the editorials is being in accordance with the three discourses, and it also reproduce the order between them. The majority of the daily papers, 3 papers, dominates by the manegerial discourse, the challenger, the profligacy discourse, dominate 2 papers and the denial discourse dominate only 1 paper.</p><p>When it comes to the political aspect the konservative paper is, as presumed, the one and only that dominates by the denial discourse and the social democratic paper dominates by the profligacy discourse, also as presumed. However, the liberal papers do not confirm the presumption of them all being dominated by the manegerial discourse. Three of them are, but one is dominated by the profligacy discourse. The reason is presumably the difference between traditional liberalism and neoliberalism.</p><p>Keyword: climate change, discourse, daily press, editorial, Aftonbladet, Dagens Nyheter, Expressen, Göteborgstidningen, Nerikes Allehanda, Svenska Dagbladet, the manegerial discourse, the profligacy discourse, the denial discourse.</p>