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French Structuralism and its Contribution to Sociological TheoryAbderrahmane, Azzi 08 1900 (has links)
This study delineates the basic concepts and analytical techniques of contemporary French structuralists, namely Levi-Strauss, Lacan, Barthes, Althusser, and Foucault, and critically examines the contribution of their formulations to sociological theory and the implication of such formulations on the methodological orientation in sociology.
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Sémiotická analýza titulních fotografií v mezinárodních mutacích časopisu Vogue / Semiotic analysis of cover photographs in Vogue magazine international editionsČápová, Tereza January 2022 (has links)
The central theme of the diploma thesis is fashion photography on the cover pages of Vogue magazine international editions. In the empirical section, the author uses a combination of quantitative content analysis and qualitative semiotic analysis based on the concept of the French semiotics Roland Barthes. The quantitative section of the analysis works with a sample of 87 photographs, from which 8 images are later selected for the semiotic part. At the denotative level, the analysis looks for common and different signs of individual editions. At the level of the connoted image, the author tries to decode the contained signs and their meanings. The semiotic analysis traces linguistic messages, the narrative, the paradigmatic and syntagmatic arrangement of photography, or the presence of national identity. Part of the work is also a theoretical section dedicated to fashion magazines and changes in the aesthetics of fashion photography. This part contains an excursion into the history and present of fashion photography and presents prominent personalities in the field. In the theoretical part, the author defines the terms that form the ground for empirical research. At the end of the work, the results of the analysis and their interpretation are presented.
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Projected SurfacesFlynn, Jason 01 January 2014 (has links)
In this paper I will address the philosophies of Susan Sontag, Roland Barthes and Thomas Ruff by considering the object, materials and processes of photography as my primary motivator to create art. I will examine the contrast between photographic imagery, as an illusion of the past, and sculpture, as a physical manifestation of the present, when creating works that ask, "What else can photography be?"
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Green Chairs, Fictional Phalluses, Infiltration, And Love On The Rocks: Medical Imaging Artifacts Blown UpKoller, Lynn 01 January 2008 (has links)
This text outlines and applies a methodology for deciphering problems and producing new information by analyzing the artifacts produced by medical imaging technologies - text and images - using practices gleaned from Surrealists, semiologists, and visual artists, emphasizing its own form as being the product of the apparatuses that produce it and therefore untrustworthy. Its basic assumption is that every text contains the information necessary to solve problems of all sorts, though because of the limitations of this text in both form and authorial intellect, we may only reach a starting point for a solution herein. In this regard, we are deciphering rather than solving. Further, this text illustrates primarily through narratives how digital imaging technologies mediate our relationship with our doctors, illnesses, and our bodies. It explores how the artifacts produced by medical imaging technologies create a data stream that replaces the corporal patient, shifting the physician's focus from the whole body to pieces and parts. It is a study of texts and technologies. The method evolved from a rhetorical approach to examining the medical imaging artifacts and the processes by which those artifacts come into existence, with the method and form becoming part of the story, producing a wide array of new information that transcends disciplinary constraints.
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Textual Relationships and the Problem of AuthorityParks, David R. 09 July 2012 (has links)
No description available.
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Dags att njuta : En semiotisk analys av hedonistiska teman i svensk destinationsmarknadsföringNordström, Sara January 2023 (has links)
Syftet med undersökningen är att visa på vilka sätt marknadsföring av svenska destinationer använder sig av hedonistiska teman för att övertyga läsaren. Detta undersöks genom att studera hur hedonistiska teman uttrycks genom text, bild och samspelet mellan text och bild. Studien fokuserar på fyra teman med hedonistisk grund: frihet, närvaro, autenticitet, samt spänning. Dessa teman identifieras i materialet med hjälp av semiotisk analys hämtad från Roland Barthes. Studiens material är utdrag från webbplatser från destinationsbolagen för Gotland, Höga Kusten och Skåne. Analysen visar att dessa hedonistiska teman uttrycks i bild med hjälp av komposition, bakgrundsmiljöer, ljusförhållanden, föremål, ansiktsuttryck, handlingar och personlig stil. De visuella medlen fungerar både på en denotativ och konnotativ nivå. Temana uttrycks i text genom formuleringar som nyttjar denotativ och konnotativ betydelse i olika hög grad och några återkommande sätt att hämta konnotationer är genom yrken, aktiviteter och utländska platser. Analysen av samspelet mellan text och bild visar att samspelet kan förstärka, förändra och skapa både denotativ och konnotativ betydelse tillsammans, men att potentialen i samspelet ibland inte nyttjas. Analysen visar också att materialet i högre grad kommunicerar genom bild än genom text.
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Paixão pela linguagem e linguagem da paixão: a poesia de Paulo Leminski / Passion for language and language of passion: poetry of Paulo LeminskiMate, Gissela 12 April 2013 (has links)
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Previous issue date: 2013-04-12 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / This work aims to make a link between the poetry of Paulo Leminski and discourse about the passion in its different manifestations. With the help that came from the reading of the book A Lover's Discourse: Fragments, from Roland Barthes, we recognize several faces of the passion in the poetry of Paulo Leminski. Based on this experience of reading, we propose two basic subjects: the passion for the language and the language of the passion. This research develops through the analysis of eighteen poems by Paulo Leminski and it also indicates evidences of the working with passion‟s feeling: in a thematic way, addressing the speech directly to be loved, or showing the poet's fascination with language and the movement of poetic creation itself. Throughout the development of this work, we highlight the presence of passion for language in the analyzed texts, which motivated us to incorporate the loving affection in the way of looking at the subject matter and, therefore, of writting about it. This work expresses the encounter between the work of Leminski, an organic and intense writer, with a critical text that emphasizes the play value of the author, bringing some of the nuances of the poetic to academic discourse / Este trabalho tem o objetivo de realizar uma articulação entre a poesia de Paulo Leminski e o discurso sobre a paixão em suas diversas manifestações. Com a ajuda da leitura da obra Fragmentos de um discurso amoroso, de Roland Barthes, reconhecemos várias faces da paixão na poética leminskiana. A partir dessa experiência de leitura, propomos dois temas fundamentais: o da paixão pela linguagem e o da linguagem da paixão. Esta pesquisa se desenvolve com a análise de dezoito poemas de Paulo Leminski e aponta indícios do trabalho com o sentimento da paixão, sejam eles temáticos, dirigindo-se ao ser amado diretamente, sejam do fascínio do poeta pela linguagem e pelo movimento de criação poética em si. Ao longo do desenvolvimento desta dissertação, destacamos a presença da paixão pela linguagem nos textos analisados, o que nos motivou a incorporação da afetividade amorosa na forma de olhar o objeto de estudo e, consequentemente, de escrever sobre ele. Assim, este trabalho expressa o encontro entre a obra de Leminski, um autor orgânico e intenso, com uma escrita crítica que destaca o valor lúdico do autor, trazendo algumas nuanças do fazer poético ao discurso acadêmico
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En mosaik av texter : Kommentar till egen översättning från franska till svenska av Roland Barthes Éléments de sémiologie / A mosaic of texts : A translation of Éléments de sémiologie with commentaryJohansson, Linda January 2019 (has links)
I uppsatsen kommenteras en egen översättning av utdrag ur Roland Barthes fackartikel Éléments de sémiologie. Denna avser följa Immanuel Wallersteins regler för termöversättning av human- och socialvetenskapliga texter samt riktlinjer framtagna av the Social Science Translation Project (2006). Källtexten präglas av explicita referenser till andra texter. Två uttryck för detta som här tas upp är citat och explicit intertextuella termer (i synnerhet det senare). Den första frågeställningen är om ett mottagande intertextuelt fält kan användas för att översätta dessa. Det visar sig vara ett väsentligt redskap, men inte självtillräckligt eller entydigt. Den andra är hur de med hjälp av detta redskap valda målspråkstermerna förhåller sig till Nuopponens och Pilkes (2016) kriterier för ”goda termer”. Analys av de målspråkstermer som valts, vilka är låneord, visar att olika klasser av låneord har tendens att hänga samman med vissa typer av terminologiska för- och nackdelar. / The thesis is a commentary of my own translation of an excerpt of Roland Barthes article Éléments de sémiologie. Its aim is to follow Immanuel Wallerstein’s rules for translation of terms in social sciences as well as the guidelines developed by the Social Science Translation Project (2006). The orignal text is characterized by explicit references to other texts. Two elements that will be presented in the thesis are quotes and explicitly intertextual terms (with a focus on the latter). The first question is if a receiving intertextual field could be used to translate these elements. It turns out to be a fundamental tool, but not self-sufficient or unequivocal. The second question is how the chosen terms of the target language, with help from said tool, relate to Nuopponens and Pilkes (2016) criteria for ideal terms. An analysis of the chosen terms of the target language, which are borrowings, shows that different groups of borrowings tend to be associated to certain types of terminological pros and cons.
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Kärlek eller bara en fling? : En retorisk komparativ analys av Match och Victoria Milans TV-reklamfilmer / Just a love story?Holst, Susanne January 2011 (has links)
Denna studie ämnar belysa de två företagen Match och Victoria Milans TV-reklamfilmer. Det primära syftet är att undersöka vilka retoriska grepp Match och Victoria Milan använder sig av i reklamfilmerna för att värva nya betalande medlemmar till webbplatserna. Genom retorisk analys granskas respektive reklamfilm. De retoriska teorier som används är ethos, pathos, logos -triaden och de semiotiska aspekterna denotation och konnotation. I mitt arbete analyserar jag även videoproduktionstekniken för att belysa kameravinklar. Med hermeneutik som vetenskaplig ansats tolkas reklamfilmerna med hjälp av den hermeneutiska cirkeln som tillvägagångssätt. Det sekundära syftet med detta arbete är att jämföra likheter och skillnader mellan reklamfilmerna. De frågor jag ställer är 1) vilka likheter och skillnader finns i reklamfilmerna och 2) hur skiljer sig könsmönstret åt mellan reklamfilmerna. För att synligöra de strukturer som finns kommer jag att använda mig av strukturalistisk teori. Victoria Milan har fram till idag enbart producerat en reklamfilm som analyseras. Match har däremot producerat flera reklamfilmer och jag har därför valt att granska den senaste av dessa reklamfilmer. Analysen visar att båda reklamfilmernas styrka och persuasiva effekt ligger i att de förenar rationella och emotionella apeller – att den tänkta mottagaren både känner igen sig i reklamfilmerna och att de innehåller argument. Reklamfilmerna vilar på strukturalistiska binära motsatspar som ligger till grund för hur mannen och kvinnans roll i reklamfilmerna framställs/upplevs olika. I Matchs reklamfilm är det mannen som styr. I Victoria Milans reklamfilm är det kvinnan som är aktiv. En slutsats som dras är att två undermedvetna frågor väcks hos mottagaren, ”det kan bli verklighet” (Match) och ”det kan bli bättre” (Victoria Milan). Genom denna emotionella påverkan ingjuts hopp i det undermedvetna hos de tänkta målgrupperna. Hoppet mottagaren känner är ett starkt retoriskt grepp som båda företagen använder sig av. Att hitta en ursäkt till ett dåligt beteende blir dock Victoria Milans främsta retoriska grepp. Nyckelord: ethos, pathos,logos- triaden, visuell retorik, TV-reklamfilm, hermeneutik, binärt motsatsförhållande, dejting, internet, Barthes, Lévi-Strauss / This study aims to highlight the two firms Match and Victoria Milan's television commercials. The primary purpose is to explore the rhetorical strategies Match and Victoria Milan use in the commercials to attract new paying members to the sites. Each advertisement is examined through rhetorical analysis. The rhetorical theories used are the triad of ethos, pathos, logos and the semiotic aspects of denotation and connotation. In my work I also analyze video production technology to illuminate the camera angles. With hermeneutics as a scientific approach I will interpret the commercials by using the hermeneutic circle approach.The secondary objective of this work is to compare the similarities and differences between the commercials. The questions I ask are 1) the similarities and differences in the commercials and 2) how different gender patterns differ between the commercials. To visualize the structures that exist, I will use structuralist theory. Victoria Milan has until today only produced one television commercial that is analyzed. Match, however, produced several commercials and I have therefore chosen to examine the most recent of these commercials. The analysis shows that both advertising films strength and persuasive power lies in that they combine the rational and emotional Apelles – the intended recipient both recognize themselves in the commercials and that the commercials contain arguments. The Promotional Films are based on structuralist binary opposites that form the basis of how man and woman's role in advertising films are produced / perceived differently. In the Match commercial the man is in control. In the Victoria Milan commercial the woman is the one who is active. One conclusion is that two sub-conscious issues are raised by the recipient, "it can become areality" (Match), and "it could be better" (Victoria Milan). This emotional influence instilles hope in the subconscious of the intended target groups. The hope they feel is a strong rhetorical approach that both companies use. Finding an excuse for bad behavior, however, is Victoria Milan's main rhetorical strategy. Keywords: triad of ethos, pathos, logos, visual rhetoric, television commercials, binary opposition, dating, internet, Barthes, Lévi-Strauss
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Musikvideor inom konstvetenskaplig tolkning II : Med fokus på jämförande analyser / Music videos within art science II : With focus on comparative analysisÖstberg, Frida January 2020 (has links)
This essay starts out in the world of art science looking out through the glasses of Anne D’Allevas analysis of performance and videoart, digital art and Roland Bathes Semiotics. By using Meta narratives and Popular culture we will examine how one music video and one video artwork lives in the same sphere. The point of this essay is to raise awareness of how popular culture is viewed both within, but also outside of the academic world. This essays will thoroughly analyze and discuss the differences that can be discovered when comparing music videos to video art. By connecting these findings to meta narratives we will uncover cultural and time specific traits, temporalities and narrative-structures.
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