Submitted by (edna.saturno@ufrpe.br) on 2016-06-10T13:32:51Z No. of bitstreams: 1 Patricia Borges Ferreira.pdf: 780732 bytes, checksum: dee7cd61fb794112c10dc84f16394560 (MD5) / Made available in DSpace on 2016-06-10T13:32:51Z (GMT). No. of bitstreams: 1 Patricia Borges Ferreira.pdf: 780732 bytes, checksum: dee7cd61fb794112c10dc84f16394560 (MD5) Previous issue date: 2009-06-10 / Globalization has the vast majority of markets, levels of expertise focused on efficiency as prerequisite for survival. The renewal of agricultural and industrial techniques and technical procedures for conservation of food forced the change of eating habits, not to mention the new habits acquired from each generation. In the company of current consumption the urban space devoted to services and trade shows a new dimension, where the power networks of the emergence of fast food outside the home and called the Food Service. These networks of restaurants looking increasingly improve the quality of services, especially as regards the process of supply. Determine which strategy to use, to ensure that their products reach the shops, with good quality, low cost and with regularity, is one of the greatest challenges in the sector of Food Service. Thus, this paper aims to: analyze and compare different strategies of supply used by two networks of fast food of seafood, located in the city of Recife: Shrimp & Cia and donee; examine the strategies used by both supply networks, identify advantages and disadvantages of each strategy for supply and analyze how each strategy of supply impact of competitive process in each company. To achieve the proposed objectives was carried out a review of literature with literature on the specific area of Food Service in Brazil and the world and a more general, on logistics of supply and competitiveness. The fieldwork was developed through preliminary research of food in shops outside the network study and interviews with the franchisor and franchisee, the two networks of fast food, object of this work. To examine the strategies of the two networks to supply food service, we used two distinct models. The first model was used to identify the advantages and disadvantages of each strategy, using as parameter a set of criteria included in the methodology. The second model was referenced in the approach of Porter, where the competitive strategies were evaluated: cost leadership, differentiation and focus. Following these two types of analysis, one can see that the strategy of outsourcing is used by donee, for the supply of its franchise, presented a greater number of advantages and displays a competitive differentiation for this company. / A globalização impôs à grande maioria dos mercados, níveis de especialização focados na eficiência como condição indispensável para sobrevivência. A renovação de técnicas agrícolas e industriais e processos técnicos para conservação de alimentos impuseram a modificação dos hábitos alimentares, sem falar nos novos costumes adquiridos a cada geração. Na sociedade de consumo atual o espaço urbano dedicado aos serviços e ao comércio apresenta uma nova dimensão, e no caso da alimentação o surgimento de redes de alimentação rápidas e fora do lar o chamado Food Service. Estas redes de restaurantes buscam aprimorar cada vez mais a qualidade dos serviços, principalmente no que diz respeito ao processo de suprimento. Definir qual estratégia utilizar, para fazer com que os seus produtos cheguem aos estabelecimentos, com boa qualidade, baixo custo e com regularidade, é um dos maiores desafios do setor de Food Service. Desta forma, o presente trabalho tem como objetivos: Analisar e comparar as diferentes estratégias de suprimento utilizadas por duas redes de fast food de frutos do mar, localizadas na cidade de Recife: Camarão & Cia e Donatário; Examinar as estratégias de suprimento utilizadas pelas duas redes; Identificar vantagens e desvantagens de cada estratégia de suprimento e Analisar como cada estratégia de suprimento causa impacto no processo competitivo de cada empresa. Para atingir os objetivos propostos procedeu-se a uma revisão de literatura com bibliografia especifica sobre o setor de Food Service no Brasil e no mundo e de caráter mais geral, sobre logística de suprimento e competitividade. O trabalho de campo foi desenvolvido através de pesquisas preliminares em lojas de alimentação fora da rede estudada e de entrevistas junto aos franqueadores e franqueado, das duas redes de fast food, objeto do presente trabalho. Para analisar as estratégias de suprimento das duas redes de food service, foram utilizados dois modelos distintos. O primeiro modelo foi utilizado com o objetivo de identificar as vantagens e desvantagens de cada estratégia, utilizando-se como parâmetro um conjunto de critérios incluídos na metodologia. E o segundo modelo foi referenciado na abordagem de Porter, onde as estratégias competitivas analisadas foram: Liderança de Custo, Diferenciação e Enfoque. Seguindo estes dois modelos de análise, pode-se constatar que a estratégia de outsourcing, utilizada pela empresa Donatário, para o suprimento de suas franqueadas, apresentou um maior número de vantagens e indica uma diferenciação competitiva em favor desta empresa.

Submitted by Pedro Barros (pedro.silvabarros@ufpe.br) on 2018-06-26T22:44:04Z No. of bitstreams: 2 license_rdf: 811 bytes, checksum: e39d27027a6cc9cb039ad269a5db8e34 (MD5) DISSERTAÇÃO Larissa de Arruda Xavier.pdf: 2121120 bytes, checksum: 4be8189cc7aed0792e0fa078ab9bb68d (MD5) / Made available in DSpace on 2018-06-26T22:44:04Z (GMT). No. of bitstreams: 2 license_rdf: 811 bytes, checksum: e39d27027a6cc9cb039ad269a5db8e34 (MD5) DISSERTAÇÃO Larissa de Arruda Xavier.pdf: 2121120 bytes, checksum: 4be8189cc7aed0792e0fa078ab9bb68d (MD5) Previous issue date: 2017-02-21 / CAPES / O objetivo geral desta pesquisa foi analisar a qualidade percebida pelo franqueador e franqueados de um sistema de franquia. Com base na literatura e conhecimento da rede da franquia pesquisada foi elaborado o questionário e a entrevista. O instrumento de coleta de dados questionário teve o objetivo de mensurar o grau de importância atribuído pelo consumidor final do sistema de franquias, a partir das percepções do franqueador e do grupo de franqueados participantes do estudo e o instrumento de coleta de dados entrevista permitiu analisar outros aspectos da gestão da qualidade nesse modelo de negócios. Os questionários e entrevistas foram aplicados ao franqueador e quatro franqueados de uma rede de cafeteria. Os resultados indicaram que o atributo que o grupo de franqueados acredita que o cliente acha mais importante é o atributo Uniformidade, porém o franqueador crê que os clientes conferem maior importância ao atributo Suporte, ainda na visão do franqueador, este indica que os clientes imputam menor grau de importância ao atributo Cultura da Franquia, mas para o grupo de franqueados o atributo que o cliente julga como menos importante é o Apoio. Quando analisadas as dimensões da qualidade em franquias a dimensão Identidade é a que tem maior importância para os clientes, segundo as perspectivas do grupo de franqueados, e a dimensão Conteúdo é a que confere maior valor para os clientes na percepção do franqueador, a dimensão Formalidade tanto na visão do franqueador quanto na do grupo de franqueados, foi percebida como de menor grau de importância para os clientes. No confronto das percepções entre franqueador e o grupo de franqueados, há uma convergência de visões para o atributo Apoio, uma pequena lacuna positiva no atributo Suporte, porém a maior parte dos atributos conferiram lacunas negativas, sendo as maiores nos atributos Uniformidade, Transparência e Satisfação. No confronto das percepções das dimensões da qualidade em franquias, ocorreu divergência em todas as dimensões, ocasionando assim, lacunas negativas, sendo a de maior impacto a dimensão Identidade, seguida da dimensão Confiança. As diferenças nas percepções da qualidade entre franqueador e franqueados podem ter ocorrido devido à baixa interação do franqueador com o cliente final, logo suas percepções serão diferentes dos franqueados que estão mais próximos do cliente; e pela a falta de um sistema de gestão de qualidade estruturado e/ou o não alinhamento da gestão da qualidade na franquia. As desarmonias nas percepções dos atributos e dimensões da qualidade no sistema de franquias podem ocasionar perdas de uniformidade da rede, perda de credibilidade com os clientes e perda de reputação do mercado. Essas diferenças nas percepções indicam que há falhas no sistema de gestão da qualidade, que devem ser corrigidas para que não ocorram perdas financeiras, de clientes e dissolução da marca. / The overall objective of this research was to analyze the quality perceived by the franchisor and franchisees of a franchise system. Based on the literature and knowledge of the franchise network surveyed, the questionnaire and the interview were elaborated. The purpose of the data collection instrument was to measure the degree of importance attributed by the final consumer of the franchise system, based on the perceptions of the franchisor and the group of franchisees participating in the study, and the instrument of data collection interview allowed to analyze others Aspects of quality management in this business model. Questionnaires and interviews were applied to the franchisor and four franchisees from a coffee shop network. The results indicated that the attribute that the group of franchisees believes the client to find the most important is the Uniformity attribute, but the franchisor believes that the clients attach greater importance to the Support attribute, even in the view of the franchisor, this indicates that the clients impute less Degree of importance to the franchise's Culture attribute, but for the group of franchisees the attribute that the client judges as less important is the Support. When analyzing the dimensions of quality in franchises, the dimension Identity is the one that has the greatest importance for customers, according to the perspectives of the franchisee group, and the content dimension is what gives the most value to customers in the perception of the franchisor, the dimension Formality Both in the view of the franchisor and in the group of franchisees, was perceived as being of lesser importance to customers. In the comparison of the perceptions between the franchisor and the franchisee group, there is a convergence of views for the attribute Aid, a small positive gap in the Support attribute, but most of the attributes gave negative loopholes, being the largest attributes Uniformity, Transparency and Satisfaction. In the comparison of perceptions of quality dimensions in franchises, there was a divergence in all dimensions, causing negative gaps, the one with the greatest impact being the Identity dimension, followed by the Confidence dimension. Differences in quality perceptions between franchisor and franchisee may have occurred because of the franchisor's low interaction with the end customer, so their perceptions will differ from the franchisees who are closest to the customer; And the lack of a structured quality management system and / or non-alignment of quality management in the franchise. Disharmonies in the perceptions of quality attributes and dimensions in the franchise system can lead to loss of network uniformity, loss of credibility with customers, and loss of market reputation. These differences in perceptions indicate that there are flaws in the quality management system, which must be corrected in order to avoid financial losses, customer losses and brand dissolution.

A mundialização da economia, o desenvolvimento tecnológico e a velocidade dos meios de comunicação acirraram a concorrência internacional e formaram grandes grupos de intensa concentração econômica desequilibrando profundamente a relação entre capital e trabalho. Essas modificações estão consubstanciadas no modo flexível de produção, que é representado pela forte descentralização produtiva. São crescentes as formas terceirizadas e a formação de grupos econômicos para fazer frente à redução de custos e otimização dos mecanismos que envolvem toda a produção. Os lucros passaram a ser apropriados pelos grandes conglomerados de forma difusa, mas intensa. O empregador típico, que se apropriava diretamente do lucro pela exploração do trabalho, outrora facilmente reconhecido, está diluído nas redes da produção, mascarado pelas várias pessoas físicas e jurídicas que se interpõem nessa relação. Não mais prevalece o axioma econômico de que todo lucro traz intrinsicamente um risco. As grandes corporações têm lucros estratosféricos e os riscos da produção ficam diluídos no caminho e em muitas das vezes são arcados pelos próprios trabalhadores, dada a insolvência das empresas interpostas. Para fazer frente a esse desequilíbrio entendemos que há necessidade da aplicação da responsabilidade solidária como um dos instrumentos para o combate à precarização, que a realidade tem nos mostrado. Para tanto, defendemos sua aplicação com fundamentos sociológicos, políticos e jurídicos. Esses últimos mais detalhados, com os Fundamentos Constitucionais e Trabalhistas. / Economic globalization, technological development and speed of the media incited international competition and formed large groups of intense economic concentration profound imbalance in the relationship between capital and labor. These changes are embodied in a flexible production, which is represented by the strong production decentralization. Outsourcing are increasing and the formation of economic groups to cope with the cost reduction and optimization mechanisms that involve the entire production.Profits came to be appropriated by the big conglomerates in a diffuse but intense. The typical employer, that he appropriated directly profit by the exploitation of labor, once easily recognized, it is diluted in production networks, masked by various individuals and companies that stands in this relationship. No longer prevails axiom that all economic profit brings inherently risky. Large corporations have stratospheric profits and production risks are diluted on the way and often are borne by workers themselves, given the company filed bankruptcy. To address this imbalance we believe there is need for joint and several liability as an instrument for combating precariousness that reality has shown us. To this end, we support your application with pleas sociological, political and legal. These last detail, with the Constitutional Foundations and Principles of Employment Law. Even in legal reasoning, the tendency is demonstrated in the use of joint liability in other areas of law, not only as a means of realizing the right as a whole, but also to cope with the recognized risk society in which we live.

Este trabalho consiste em um estudo realizado com franqueadores e masterfranqueados, e foca o sistema de avaliação aplicado em unidades franqueadas no Brasil. Por meio de um questionário auto-administrado, 63 franqueadores forneceram informações sobre o processo de avaliação realizado. Descreveram-se e se consideraram os sistemas de avaliação dos franqueadores em relação aos modelos teóricos. Encontraram-se evidências de a complexidade do processo de avaliação relacionar-se à definição de objetivos para os franqueados e de seu acompanhamento pelos franqueadores. Além disso, a análise dos dados revelou que não há clareza para uma parcela dos franqueadores sobre como realizar as avaliações, dentro de um processo de parceria. Além disso, verificaram-se os aspectos que mais facilitam e mais dificultam essas avaliações, bem como a influência de características como o tamanho da rede, a forma de remuneração do franqueador (royalty ou taxa fixa) e a idade da rede, no sistema de avaliação. / This study was conducted with franchisors and master-franchisees focusing performance measurement system applied at franchisee units. Through a survey research, 63 franchisors provided information about the evaluation process carried out. The franchisors performance measurement systems were described and considered in comparison to theoretical models. Data analysis indicates that evaluation process complexity is associated with franchisees objectives definition and its development following by the franchisors. Besides this, the results suggest that the evaluation process in a partnership relation is not clear for some of the franchisors. This research has determined the aspects which make the evaluation easier or more difficult, as well as the influence of size, remuneration form, and age in this process.

Submitted by Marcia Bacha (marcia.bacha@fgv.br) on 2013-10-25T16:02:22Z No. of bitstreams: 1 nina.pdf: 616736 bytes, checksum: 1d2f583598331a2fc2decbe75a2ae20c (MD5) / Approved for entry into archive by Marcia Bacha (marcia.bacha@fgv.br) on 2013-10-25T16:02:32Z (GMT) No. of bitstreams: 1 nina.pdf: 616736 bytes, checksum: 1d2f583598331a2fc2decbe75a2ae20c (MD5) / Approved for entry into archive by Marcia Bacha (marcia.bacha@fgv.br) on 2013-10-25T16:02:41Z (GMT) No. of bitstreams: 1 nina.pdf: 616736 bytes, checksum: 1d2f583598331a2fc2decbe75a2ae20c (MD5) / Made available in DSpace on 2013-10-25T16:02:49Z (GMT). No. of bitstreams: 1 nina.pdf: 616736 bytes, checksum: 1d2f583598331a2fc2decbe75a2ae20c (MD5) Previous issue date: 2011 / Esta dissertação teve como objetivo pesquisar a influência dos franqueados na gestão estratégica de sua franqueadora. Dentre todos os tipos de franchising existentes, foram avaliados os modelos atuais, que conceitualmente oferecem possibilidade de diálogo e debate, entre franqueados e franqueadores, sobre assuntos relativos ao negócio, a saber: o Business Format Franchising, modelo mais utilizado e o Learning Network Franchising, uma versão mais evoluída do primeiro. Foi escolhido o estudo de caso múltiplo com quatro redes de franquias brasileiras, atuantes a nível nacional, associadas à ABF e com qualidade reconhecida e chancelada pelo selo de excelência em franchising por diversas vezes. Fundamentados na teoria de aprendizagem, a qual mostra a necessidade de maior participação e aprendizado mútuo para melhoria contínua do negócio e da competitividade, e nas demais teorias sobre o sistema, como a de agência e da escassez de recursos, as franquias das gerações mais recentes criaram meios de comunicação e troca de experiência com suas redes de franqueados. Procuramos entender como se dá esta interação e quais os meios que elas utilizam para facilitar este processo. Utilizou-se o método de estudo de caso múltiplo, por se tratar de um fenômeno contemporâneo. A pesquisa qualitativa teve um caráter exploratório-descritivo. A coleta de dados foi realizada por meio de entrevistas semi-estruturadas, com franqueados, franqueadores e consultores do mercado, nas praças do Rio de Janeiro e São Paulo. Os dados foram avaliados utilizando o método de análise de conteúdo para atingir os objetivos propostos. Foi realizada a análise horizontal, relativizando entre os grupos de entrevistados, principalmente franqueados e franqueadores e, em alguns momentos, a análise vertical, explorando as franquias individualmente, buscando semelhanças e divergências nas redes. A pesquisa ressalta formas alternativas de participação de franqueados no desenvolvimento e debate sobre questões estratégicas e mostra que hoje tais influências estão concentradas na estratégia funcional, aproveitando o conhecimento do franqueado em sua operação local em benefício da rede. Foram encontradas experiências interessantes na forma como as redes se organizam para interagir e conseguir influenciar na estratégia adotada por seu franqueador e os desafios presentes para aprimorar e expandir esta troca. / This dissertation attempted to analyze the influence of franchisees on the franchiser´s strategy management. Among all existing franchising kinds, the current models were evaluated, for the reason that they offer the possibility of discussion and debate between franchisers and franchisees regarding subjects related to the business, as described: the Business Format Franchising, the most used model, and the Learning Network Franchising, a more developed version of the first. The multiple case study was chosen, with four Brazilian franchise chains, performing on national level, associated to ABF with acknowledged quality and awarded with the 'franchise excellence seal' several times. Based on the learning theory, which shows the need of more participation and mutual knowledge to continuous improvement in business and competitiveness, the most recent franchise generations developed means of communication and experience exchange among its franchisees. We intended to understand how this interaction takes place and the means they use to facilitate this process. The multiple case study method was selected because it deals with a contemporary phenomena. The qualitative research had an exploratory- descriptive character. The participation or influence level of franchisees on the strategy of their franchise chains was studied, as well as the ways and limitations found in this process. The data collection was performed through semi- structured interviews, with franchisees, franchisers, and market consultants, in the areas of Rio and São Paulo. The data was analyzed using the content analysis method in order to achieve the proposed objectives. The horizontal analysis was performed, putting into perspective groups of interviewees, mainly franchisees and franchisers and, at some moments, the vertical analysis, exploring the franchises individually, seeking for similarities and differences within the chains. The research focuses on alternative ways of franchisees participation in the development and debate on strategic issues and shows that today, such influences are concentrated in the functional strategy, taking advantage of the franchisee’s knowledge in his/her local operation for the benefit of the network. Interesting experiences were found in the way networks are organized to interact and to have influence in the strategy used by their franchiser and the present challenges to enhance and expand this exchange.

The goal of this diploma thesis is to assess the economic efficiency of the investment consisting in the opening of the new franchise retail network stores, specially Tesco Franchise Stores CR s.r.o. The thesis consists of two main parts - the theoretical part and the analytical part. The theoretical part describes the basic concepts which are related to the investment activities and the methods used to evaluate the investment plans. The ending part of the thesis describes the retail environment and the principles of franchising. The beginning of the analytical parts deals with the strategic analysis and description of the franchise model of the company Tesco Franchise Stores CR s.r.o. In addition, the analytical part focus on a specific investment plan, which is further specified and predicts the expected revenues and costs based and the information obtained from strategic analysis and the financial statements of the company. The end of the analytical part deals with the evaluation of the investment plan using dynamic methods.

TB care and prevention is led by the public sector, but many TB symptomatics first seek care in the private sector, highlighting the importance of engaging these facilities. This report examines basic TB epidemiology (such as the gap in case finding that could be addressed in part via private sector activities), health-seeking behaviors (HSB) and diagnostic delays, the size of the private sector, activities of professional societies, and financing. It examines the potential utility of integrating Voronoi tessellations as a GIS-based method for informing and improving Public-Private Mix (PPM) efforts throughout six states in Nigeria. Further, it explores a potential methodology for quantifying the theoretical number of individuals served by each private facility in order to better guide funding allocation to private providers who need it most. Standardized searches of academic papers obtained from PubMed, Google, and of key planning documents from National Tuberculosis Programs (NTPs) were conducted. In Nigeria, PPM is quickly becoming entrenched in healthcare, and Voronoi tessellations supplement these efforts by dividing private provider location data into meaningful and clear partitions. These tessellations were deficient in areas with high levels of clustering (dense urban sprawl), but are suited for examining private provider distribution in rural locations. The methodology of estimating populations through the polygons was too inaccurate to yield meaningful conclusions. Themes for PPM implementation include effective consolidation and representation of private sector providers, structured leadership from the NTP, and an understanding of HSBs.

Doctor of Philosophy / Department of Hotel, Restaurant, Institution Management and Dietetics / SooCheong Jang / Deborah D. Canter / In the last few decades, franchising has become a part of everyday life in the United States. Many firms in a variety of industries have adopted franchising as a method of doing business. Despite the importance of franchising, the literature on why firms initially choose to franchise and how franchising affects financial performance has been scant (Combs et al., 2004; Watson et al., 2005). The purposes of this study were 1) to examine how well agency theory, resource scarcity theory, risk-sharing theory, and specific knowledge theory justify the franchising decision, 2) to investigate whether franchising affects restaurant firms' market value and profitability, and 3) to investigate the relationship between the ownership mix, combination of franchised and company-owned outlets, and financial performance. For the statistical analysis, the data were collected from the Standard and Poor's COMPUSTAT database, Bond's Franchise Guide and 10 K reports. A logistic regression model was developed to identify a set of variables that best differentiated firms engaged in franchise contracts from those that were not. The statistical results indicated that: 1) Young and growing firms used franchise more to increase the flow of resources. This result supported resource scarcity theory. 2) The degree of geographic dispersion and involvement in foreign countries increased the probability of a firm's decision to franchise. These results supported agency theory. 3) The decrease of specific knowledge requirements increased the franchising probability. This result supported specific knowledge theory. T-tests and multivariate regression models were used to test how franchising affects firms' financial performance. The findings indicated that 1) franchised firms had better financial performance than non-franchised firms, 2) the relationship between ownership mix and financial performance was curvilinear and the inverted U-shaped relationship suggested the existence of optimal ownership mix that can maximize a firm's financial performance, and 3) ownership mix not only directly affected a firm's intangible assets, but also indirectly affected a firm's intangible assets through advertising. This study found that a purely company owned or a purely franchised chain did not produce the best financial performance. Restaurant companies could use both company-owned and franchised units to leverage the strengths of one another, which will yield a better overall financial performance than if either structure was to operate alone.

The purpose of this study is to advance knowledge and practitioner understanding of human resource dynamics of the U.S. fast food franchise (FFF) industry, one plagued by extraordinary voluntary turnover (VTO), estimated at 75% of total turnover, and its effects on unit productivity. Following the research of Sun, Aryee, and Law (2007), this study looks for the potential of improving the VTO problem through the practice of high-performance human resource management (HPHRM) and the potential benefits of service-oriented organizational citizenship behavior (SOCB) that it offers. This study used primary research, namely the domestic operating units of a nationally franchised sub sandwich chain, with a sample size of 112 units representing 14.8% of the total units and the evaluation of 336 hourly employees. Results showed a strong correlation between HPHRM and VTO, but surprisingly there was no significant relationship between HPHRM and productivity. Despite a modest correlation between HPHRM and SOCB, that relationship did not demonstrate any significant mediating effect on the HPHRM/VTO relationship. The results may indicate a differentiation between the effectiveness of HPHRM and SOCB depending on the performance level of hourly employees, noting that low-performing employees do not respond to HPHRM or demonstrate SOCB as well as others. Numerous opportunities for further research are suggested, especially in light of the size and impact of the domestic FFF industry.

This thesis deals with the usage possibilities of franchising within the scope of health care services provided in the Czech Republic. First part of the thesis concerns franchising in general, describes its principals, development, law regulation etc. Second part analyzes franchising market in the Czech Republic and subsequently identifies respective concepts that are active within the scope of health care services. In my opinion, based on the analysis performed and with respect to theoretical findings, due to specifics of health care services, franchising might represent a suitable form of cooperation only among selected types of these services. Recommended among the concepts available on our market within the scope of health care services are those, which according to my opinion have potential to become a successful business opportunity.