Yes / Mobile payments are the future as we move towards a cashless society. In some markets, cash is already being replaced by digital transactions, but consumers of many developing countries are slower in transition towards digital payments. This study aims to identify major determinants of consumer mobile payment adoption in India the country with second largest mobile subscribers in the world. Existing mobile payments adoption studies have predominantly utilised Technology Acceptance Model (TAM), which was primarily developed in organisational context and criticised for having deterministic approach without much consideration for users’ individual characteristics. Therefore, this study adapted meta-UTAUT model with individual difference variable attitude as core construct and extended the model with consumer related constructs such as personal innovativeness, anxiety, trust, and grievance redressal. Empirical examination of the model among 491 Indian consumers revealed performance expectancy, intention to use, and grievance redressal as significant positive predictor of consumer use behaviour towards mobile payment. Moreover, intention to use was significantly influenced by attitude, social influence, and facilitating conditions. The major contribution of this study includes re-affirming the central role of attitude in consumer adoption studies and examining usage behaviour in contrast to most existing studies, which examine only behavioural intention.

Yes / Much of the existing scholarly debate on sharing economy to date has focused on the use of technology in developed countries. However, the recent upsurge of mobile technology adoption in developing countries has provided suitable breeding ground for sharing economy. The lack of native theories in tourism and hospitality sector with scare utilization of unified theory of acceptance and use of technology (UTAUT) provide necessity for this research. This study adapted meta-UTAUT model as theoretical lens and extended the model with hedonic motivation, trust, and self-efficacy. Based on data from 301 potential Indian consumers, the results underscored the central role of attitude that significantly mediated the effects of effort expectancy, social influence, and facilitating conditions on consumer intention to use Airbnb. Meanwhile, performance expectancy emerged as significant direct determinant of intention alongside attitude, trust, and self-efficacy. The proposed model explained as much as 65% variance on Indian consumer’s intention to use Airbnb.

Yes / Mobile applications are becoming a preferred delivery method for the government sector and contributing to more convenient and timely services to citizens. This study examines the intention to use mobile applications for the government services (mG-App) in Oman. This study extended the Unified Theory of Acceptance and Use of Technology (UTAUT) model by including two constructs namely trust and information quality. Data were collected from 513 mobile application users across Oman. The research model was analysed in two stages. First, structural equation modelling (SEM) was employed to determine significant determinants affecting users’ acceptance of mG-App. In the second stage, a neural network model was used to validate SEM results and determine the relative importance of determinants of acceptance of mG-App. The findings revealed that trust and performance expectancy are the strongest determinants influencing the acceptance of mG-App. The findings of this research have provided theoretical contributions to the existing research on mG-App and practical implications to decision-makers involved in the development and implementation of mG-App in in Oman.

Cette recherche porte sur les déterminants de l’intention d’utilisation d’un service RH numérisé par des salariés. Partant des théories d’acceptation et d’adoption des technologies, nous avons adopté le TAM comme noyau de notre modèle. Ainsi, notrerecherche contribue à la compréhension de l’acceptation ou du rejet d’information RH numérisée dans un environnement professionnel, et à la détermination des facteurs explicatifs de cette acceptation et de l’intention d’utilisation par les utilisateurs potentiels. La posture proposée dans notre recherche apporte un éclairage original sur l'adoption des services RH numérisés. Notre recherche met en évidence le rôle important de la fonction RH dans l'adoption du service RH numérisé, le long de sa mise en place et après sa mise en place. Les résultats obtenus suggèrent que les deux croyances de TAM, l'influence sociale, l'image, la compatibilité, l'utilisation volontaire sont des déterminants de l'intention d'utilisation du service RH numérisé. Nos résultats, obtenus après évaluation du modèle structurel et le test des hypothèses en utilisant l'approche PLS, fournissent des indications sur la façon de procéder pour favoriser la mise en place d'un projet de dématérialisation RH et de la transformation numérique de la fonction RH. / This research focuses on the determinants of the intention to use the digital HR information of employees. Based on the approval theories and technology's adoption, we chose the TAM as the core of our model. Thus, our study contributes to the understanding or the reject of the the digital HR information in a professional environment and to find out the explanatory facts of this approval and the intention of using it by potential users. To give an answer to this problematic, the model developed and implemented, is inspired by the theories and theoretical models that treated the behavior of acceptance and use of information systems (TAM TAM2, UTAUT, UTAUT2 .. ) and the results of two exploratory studies. The proposed posture in our search highlights the adoption of digital RH information. Our study also conducted us to well understand the main reasons of the adoption of the e-HRM service by employees. As well as our research puts in obviousness the important role that the RH function plays in the use of the digital RH service along and after its muse en place. The results obtained after the evolution of this framework model and the hypothesis test using the PLS approach suggest that there are hints of the way of proceeding to foster of the settling of the dematerialization of the RH project and the digital transformation of the RH function.

Cette recherche porte sur le rapport que les enseignants entretiennent au e-learning, en tant qu’apprenants. En France, comme dans d’autres pays, les enseignants semblent réticents à recourir à ce type de dispositifs, alors que l’offre institutionnelle en ligne est en plein développement. Ce phénomène de désaffection du e-learning apparait en contradiction avec l’attitude favorable qu’ont les enseignants par rapport à la formation en présentiel. Lors de l’étude exploratoire, ce hiatus n’a pu être suffisamment expliqué par des facteurs motivationnels. L’objectif général de cette recherche est d’examiner les facteurs qui interviennent dans l’adoption ou le rejet du e-learning. L’approche théorique utilisée s’inscrit dans le cadre de l’UTAUT (théorie unifiée de l’acceptation et de l’usage des technologies). Trois études quantitatives menées auprès d’enseignants et de futurs enseignants (220 répondants) ont permis d’identifier les déterminants principaux dans le processus d’adoption du e-learning : l’acceptation du e-learning est directement liée à l’utilité perçue, à l’expérience antérieure du e-learning et à la perception de compatibilité avec le style d’apprentissage. L’âge a un effet modérateur important, en ce sens que les plus jeunes sont plus favorables au e-learning et en perçoivent plus l’utilité que leurs ainés. Par contre, les facteurs de rejet du e-learning n’ont pu être expliqués par le modèle UTAUT. Une analyse qualitative complémentaire, ainsi qu’une revue de littérature, ont conduit à mettre en lumière d’autres facteurs qui contribuent à expliquer directement le rejet du e-learning. Ces facteurs laissent entrevoir la peur de la disparition de l’enseignant et de son remplacement par la machine. Une analyse des MOOC (Massive Open Online Courses) comme écosystème d’apprenance potentiel dans une perspective d’ingénierie de formation visant à articuler dispositions des apprenants et dispositifs de formation, vient conclure ce travail. / This research focuses on the relations between teachers, as learners, and e-learning. In France, as in other countries, teachers seem to be reluctant to use e-learning as a professional training device, whereas institutional on-line offer is expanding. This phenomenon of disaffection towards e-learning seems to be inconsistent with teachers’ favorable attitude towards ‘face-to-face’ training. Motivational factors couldn’t explain this gap adequately, as we concluded from a previous exploratory study. The general purpose of this research is to determine the occurring factors of e-learning acceptance or rejection. Theoretical approach is based on the unified theory of acceptance and use of the technology (UTAUT). Results of three quantitative studies among teachers and future teachers (220 respondents) enabled us to identify the determining factors of e-learning acceptance. Results show that e-learning acceptance is directly influenced by perceived usefulness, former e-learning experience and if it fits with the personal learning style. Age is an important moderator, in the sense that the youngest are more favorable to e-learning and perceive more its usefulness than their older professional colleagues. However, the UTAUT model couldn’t explain factors of e-learning rejection. A complementary qualitative analysis and a review of former studies on e-learning led to highlight other explicit variables which contribute directly to e-learning rejection. These factors may reflect the fears of the disappearance of human pedagogues and the substitution of computer.An analysis of the MOOCs (Massive open online courses) as an ecosystem of “learnance” was conducted to get across the ability of the learners and the training tools, in view of training course design.

Made available in DSpace on 2016-08-02T21:42:17Z (GMT). No. of bitstreams: 1 Fabiana Martins de Souza Tacco.pdf: 1002317 bytes, checksum: 0571bc5b8a176b075343ed0217522897 (MD5) Previous issue date: 2011-07-27 / The acceptance and use of Information Technology (IT) by the individual have been studied by different conceptual models that, in general, derived from theories of psychology as the TRA - Theory of Reasoned Action and TPB - Theory of Planned Behavior, derived from the first. An important analysis‟ model derived from it, resulted of thorough analysis of eight other previous models, for while UTAUT - Unified Theory of Acceptance and Use of Technology in VENKATESH et. al. (2003) has been extensively analyzed and validated in many scenarios and technology environments. This work seeks to understand a broader way of background factors on the intended use and usage behavior UTAUT from the model, as well as the factors that best explain the intention and usage behavior, as well as the analysis of moderators. In its development, Venkatesh et al. made comparisons in three deployment stages and in two scenarios: in mandatory adoption, the one that occurred in a business environment where the system is required to process execution and decision making, and voluntary adoption scenario in which the adoption takes place by the individual. In the second case, the authors concluded that "social influence" factor has a low magnitude and significance, not being revealed as an important factor in technology adoption. This study aims to examine too whether the same phenomenon occurs that is given up for voluntarily adoption, but able to be highly influenced by social ties, such as occurs among users of social networks like Orkut, Facebook, Twitter and Linkedin, especially in technologies that enable the financial gains associated with these ties, such as the use of collective purchasing sites such as Peixe Urbano, Clickon and Groupon. Based on the model UTAUT, we applied a research and were later analyzed the results of 292 respondents who were validated accessed through social networks. The technique used consisted of using structural equation modeling, based on PLS - Partial Least Square, with 1000 bootstrap re-sampling. The results demonstrated high predictive significance and magnitude of the Intention of technology use by factors of Expected Desempenho (0,288 @ 0.1%), and Social Influence (0,176@ 0, 1 %),). The first, consistent with previous studies. Since the magnitude and significance of the latter factor resulted in vastly superior to the original study by Venkatesh et al. (2003) ranged between 0.02 to 0.04, not significant, depending on the data are grouped or not (p.465). The main conclusion of this study is that when considering the phenomenon of collective purchasing in an environment of voluntary adoption, therefore, the social factor is highly influential in the intention to use technology, which contrasts strongly with the original study of UTAUT and presents several possibilities for future research and managerial implications. / A aceitação e o uso de Tecnologia da Informação (TI) pelo indivíduo têm sido estudadas por diferentes modelos conceituais que, em geral, derivaram de teorias da Psicologia como a TRA Theory of Reasoned Action e a TPB Theory of Planned Behavior, derivada da primeira. Um importante modelo de análise dai derivado, resultado da minuciosa análise de outros 8 modelos anteriores, o UTAUT - Unified Theory of Acceptance and Use of Technology de VENKATESH et. al. (2003) tem sido largamente analisado e validado em vários cenários de tecnologia e ambientes. Este trabalho visa compreender de uma maneira mais ampla dos fatores antecedentes da intenção de uso e comportamento de uso a partir do modelo UTAUT, bem como os fatores que melhores explicam a intenção e o comportamento de uso, assim como a análise de seus moderadores. Em seu desenvolvimento, Venkatesh et al. empreenderam comparações em três etapas de implantação e em dois cenários: na adoção mandatória, aquela em que se deu em ambiente empresarial onde o sistema é requerido para execução de processos e tomada de decisões, e na adoção voluntária, cenário em que a adoção se dá pelo indivíduo. No segundo caso, os autores concluíram que o fator influência social tem baixa magnitude e significância, não se revelando um fator importante na adoção da tecnologia. Este trabalho visa analisar também se o mesmo fenômeno ocorre para adoção que se dá de forma voluntária, mas passível de ser altamente influenciada pelos laços sociais, como o que ocorre entre usuários das redes sociais como Orkut, Facebook, Twitter e Linkedin, especialmente em tecnologias que habilitam ganhos associados ao exercício desses laços, como no caso do uso de sites de compras coletivas tais como Peixe Urbano, Groupon e Clickon. Com base no modelo UTAUT, foi aplicada uma pesquisa e posteriormente foram analisados os resultados de 292 respondentes validados que foram acessados por e-mails e redes sociais. A técnica de análise empregada consistiu do uso de modelagem por equações estruturais, com base no algoritmo PLS Partial Least Square, com bootstrap de 1000 reamostragens. Os resultados demonstraram alta magnitude e significância preditiva sobre a Intenção de uso da tecnologia pelos fatores de Expectativa de Desempenho (0,288@0,1%), Influência Social (0,176@0,1%). Os primeiro, compatível com estudos anteriores. Já a magnitude e significância do último fator resultou amplamente superior ao estudo original de Venkatesh et al. (2003) variando entre 0,02 a 0,04, não significante, dependendo dos dados estarem agrupados ou não (p.465). A principal conclusão deste estudo é que, ao considerarmos o fenômeno das compras coletivas, em um ambiente de adoção voluntária, portanto, o fator social é altamente influente na intenção de uso da tecnologia, o que contrasta fortemente com o estudo original do UTAUT (já que no estudo de Venkatesh et al. (2003) este fator não foi significante) e apresenta várias possibilidades de pesquisas futuras e possíveis implicações gerenciais.

In der industriellen Fertigung wird fortlaufend neuartige Technik implementiert. In der Automobilindustrie stellen kooperative Roboter eine Form neuartiger Technik dar. Für die Einstellung gegenüber kooperativen Robotern und deren Nutzung spielt die Akzeptanz vor allem beim Erstkontakt eine entscheidende Rolle. Der Grund ist die quasi-soziale Interaktion mit menschlichen Interaktionspartnern. Damit es nicht zur grundlosen Ablehnung kooperativer Roboter als Form neuartiger Technik kommt, verfolgt diese Arbeit als Ziele die Erklärung und anschließende Beeinflussung der Akzeptanz gegenüber kooperativen Robotern auf Grundlage der „unified theory of acceptance and use of technology“ (Venkatesh, Morris, Davis, & Davis, 2003). Dafür wurden Einflussvariablen auf die Akzeptanz kooperativer Roboter identifiziert. Anschließend wurde die Beeinflussbarkeit der Akzeptanz untersucht und es wurden verschiedene Wege der Einführung eines kooperativen Roboters im Anwendungsfeld der Automobilindustrie miteinander verglichen. Die Akzeptanzsteigerung vor der eigentlichen Nutzung eines kooperativen Roboters konnte realisiert werden. Zudem ließen sich die Ergebnisse auch auf eine weitere Form neuartiger Technik im Untersuchungskontext übertragen. / New technologies are constantly implemented in the industrial context. Cooperative robots are a new technology in the automobile industry. The acceptance of these is important for the user’s attitude towards and their usage of them before and during the first contact. The reason for that is the quasi-social interaction with human interaction partners. To counteract the possibility of an unsubstantiated rejection of the use of this new technology, this paper has the aims of explaining and subsequently influencing the acceptance of cooperative robots based on the „unified theory of acceptance and use of technology“ (Venkatesh, Morris, Davis, & Davis, 2003). Therefore variables affecting the acceptance of cooperative robots were identified. Afterwards the influenceability of the acceptance was tested and different ways of introducing a cooperative robot to new interaction partners in the new context of the automobile industry have been compared. As a result an increase of the user’s acceptance could be achieved before the actual use of the cooperative robot. Furthermore the results could also be transferred to another new technology in the same context of research.

Studier visar att det framför allt är äldre som lever i ett digitalt utanförskap i Sverige. Många pensionärer behöver hjälp att utföra digitala aktiviteter och däribland att handla online. Detta tyder på att det finns ett behov av att anpassa digitala medier till äldre. Denna studie ämnar således fördjupa förståelsen för det digitala utanförskapet, och de faktorer som påverkar seniorers intentioner och möjligheter att handla online. Detta för att sedan granska på vilket sätt anpassningar av onlinehandeln kan öka seniorers intention att handla online. Faktorerna baseras på modellen Unified Theory of Acceptance and Use of Technology (UTAUT) och teorin Innovation Resistance Theory (IRT) och testas genom 12 teser. En metodkombination har använts, vilket har genererat 97 enkätsvar och 4 intervjuer, vilka har genomförts på seniorer över 55 år. Resultatet visar att svenska seniorer idag lever i ett digital utanförskaps på grund av ett ointresse och okunskap för den digitala tekniken. Studien visar att icke-användare har fler barriärer och färre drivkrafter i förhållande till användare. Användarna har överkommit barriärerna och har drivkrafterna som påverkar deras intention att handla online positivt. Således kan drivkrafterna användas för att överkomma barriärerna. Detta bör göras genom anpassningar i form av utbildningar, utformning av tydliga hemsidor, tillgänglighetsanpassad kundservice och säkra leveransprocesser. / It is mainly the elderly who lives in a digital exclusion in Sweden. Many elderly needs help to carry out digital activities, including online shopping. This suggests that there is a need to adapt digital media to the elderly. This study intends to deepen the understanding of digital exclusion, and the factors that influence seniors' intentions and opportunities to shop online. The study will then examine how adjustments to online shopping can increase seniors' intention to shop online. The factors are based on the Unified Theory of Acceptance and Use of Technology model (UTAUT) and the Innovation Resistance Theory (IRT) and is tested through 12 theses. A combination of methods conducted on seniors aged 55 and over generated 97 survey responses and 4 interviews. The result shows that Swedish seniors today live in a digital exclusion due to a lack of interest and knowledge of digital technology. The study indicates that non-users have more barriers and fewer driving forces in relation to users. The users overcome the barriers by utilizing driving forces which positively influence their intention to shop online. Therefore, the driving forces can be used to overcome the barriers. This should be done through adaptations in the form of education, design of distinct websites, accessible customer service and secure delivery processes.

The pollution of the aviation industry is often identified as a main contributor toward climate change, justified by the immense amounts of greenhouse gasses emitted during a flight. Therefore, it is inevitable that the aviation industry acts toward decreasing emissions of flights for mitigation of the climate crisis. Altering the maneuvers by pilots can have an instant effect on emissions by optimizing fuel efficiency. This paper investigates the pilots’ perspectives on what opportunities and barriers there are to implement a self-assessment system for fuel efficiency in aviation. Furthermore, potential challenges that exist from an organizational point of view were studied. To answer the research questions, a case study approach was taken at a Scandinavian airline where thirteen pilots and other relevant stakeholders were interviewed, and literature review was established. The result was later analyzed using the Unified Technology Acceptance and Use model (UTAUT) and Diffusion of Innovation theory (DOI). The results show that pilots' generally have a positive attitude toward self-assessing fuel efficiency and find it interesting to see that their comprehension of what they do to be more fuel efficient concur with reality. Furthermore, they are positive toward any initiative that can increase their performance in safety or fuel use, since it was consistently stated that pilots are proud of their profession and want to improve if facts are presented. However, they want the interface to be concise with brief information with the possibility to go more in-depth if they feel the need to. As it is being launched, they want clear information regarding the software, it’s use and sufficient training in order to efficiently use it. The pilot barriers are that many senior pilots have been subjected to earlier implementations that have been bad in communication with insufficient information. In the discussion we propose that communication is key for a successful implementation along with a training session with the purpose of explaining the application and communicating possible benefits of using it. / Föroreningen från flygindustrin identifieras ofta som en stor bidragande effekt till klimatförändringar, motiverad av de stora mängder växthusgaser som släpps ut per person under en flygning. Det är därför oundvikligt att flygindustrin agerar för att minska utsläppen från flygoch ha en mindre påverkan på klimatförändringarna. Genom piloters manövrar kan man omedelbart påverka utsläppen genom att optimera bränsleeffektiviteten. Denna rapport undersöker piloternas perspektiv på vilka drivkrafter och motsättningar som finns för att införa ett själv-bedömande system för bränsleeffektivitet inom flygindustrin. Dessutom studerades potentiella utmaningar ur ett organisationsperspektiv. För att besvara forskningsfrågorna användes en fallstudie vid ett skandinaviskt flygbolag där tretton piloter och andra relevanta intressenter intervjuades och en litteraturstudie genomfördes. Resultatet analyserades senare med hjälp av Unified Technology Acceptance and Use Model (UTAUT) och Diffusion of Innovation Theory (DOI). Resultaten visar att piloter generellt har en positiv inställning till att själv utvärdera bränsleeffektiviteten och finner det intressant att se att deras uppfattning om hur de kan vara mer bränsleeffektiva överensstämmer med verkligheten. Dessutom är de positiva till alla initiativ som kan öka deras prestationer vad gäller säkerhet eller bränsleanvändning, eftersom det konsekvent framhölls att piloter är stolta över sitt yrke och vill förbättra sig om fakta presenteras. Dock vill de att gränssnittet ska vara koncist med kortfattad information och möjlighet att gå ner i djupet om de känner behov av det. Vid lansering önskar de tydlig information om programvaran, dess användning och tillräcklig utbildning för att kunna använda den effektivt. Piloternas hinder är att många äldre piloter har utsatts för tidigare implementationer som har brustit i kommunikationen med otillräcklig information. I diskussionen föreslår vi att kommunikation är nyckeln till en framgångsrik implementering, tillsammans med en utbildningssession med syfte att förklara applikationen och kommunicera fördelar med att använda den samt för att reda ut eventuella missuppfattningar.

Regeringen är skyldig att framställa och tillhandahålla allmänna tjänster till alla medborgare oberoende av åldersgrupp, etnicitet och kön. Regeringen har som ambition att digitalisera offentliga sektorer för att skapa en mer lättillgänglig och effektiv service, med målet att skapa en enklare vardag för medborgare. Den digitala vårdtjänst som används mest bland svenska pensionärer är 1177.se. Trots detta är personer på 65 år och uppåt som använder 1177.se betydligt färre procentuellt än personer i yngre åldrar. Detta utgör en motsägelse i förhållande till regeringens riktlinjer och mål. Tidigare studier av 1177.se har bland annat sammanställt användarstatistik och undersökt allmän användbarhet. Det har dock inte gjorts några kvalitativa studier av vilka faktorer som påverkar användningen och upplevelsen bland äldre som använder 1177.se:s personliga e-hälsoservice. Denna studie tillämpar en kvalitativ forskningsstrategi och använder sig av semistrukturerade intervjuer baserade på Unified Theory of Acceptance and Use of Technology (UTAUT). Därefter genomförs tematisk analys av intervjuerna, vilket resulterar i nio teman. Vi placerar in temana i UTAUT och gör två iakttagelser. Vi identifierar för det första ett samband mellan 1177:s ständiga tillgänglighet och informanternas benägenhet att använda 1177.se som ett sätt att undvika telefonköer. För det andra noterar vi att informanterna känner sig socialt tvingade av sina vårdgivare att använda 1177.se. Baserat på dessa resultat föreslår vi ändringar i UTAUT. Våra resultat indikerar ett centralt problem rörande hur vården introducerar 1177.se till nya användare, vilket tyder på att det behövs tydligare information. Vi föreslår att framtida jämförande studier av 1177.se utförs på yngre åldersgrupper, med stöd mot våra förändringar i UTAUT. Vi föreslår också att framtida studier undersöker åsikter om 1177.se hos äldre personer som inte använder 1177.se. Till sist föreslår vi att framtida studier undersöker hur interaktionsdesignen på 1177.se kan förbättras. / The Government is responsible for producing and providing services of general economic interest to all citizens, regardless of the citizens’ age group, ethnicity, and gender. The Government has an ambition of digitizing public sectors to increase service availability and efficiency, ultimately simplifying everyday life for citizens. The patient portal most widely used by Swedish pensioners is 1177.se. Despite this, people aged 65 and above who use 1177.se are significantly fewer in percentage than people of younger ages. This poses a contradiction in relation to the guidelines and goals outlined by the Government. Previous studies conducted on 1177.se have looked into usage statistics and general usability. However, no qualitative studies have been conducted on which factors influence the usage and experience among seniors using 1177.se’s personal e-services. This study takes on a qualitative research strategy, using semi-structured interviews based on Unified Theory of Acceptance and Use of Technology (UTAUT). Thematic analysis of the interviews is then conducted, resulting in nine themes. The themes are placed into UTAUT, and from this we make two observations. Firstly we identify a relationship between the constant availability of 1177.se and respondents’ propensity to use 1177.se as a means to veer off phone queues. Secondly we note that our respondents feel socially imposed by their caregivers to use 1177.se. Based on these findings we propose modifications to UTAUT. Our results indicate a central problem with how 1177.se is being introduced to patients, suggesting clearer information about 1177.se is needed. We suggest that future comparative studies of 1177.se be conducted on younger age groups, taking into account our modifications to UTAUT. We also suggest that future studies examine opinions about 1177.se among older people who are not users of 1177.se. Finally, we suggest that future studies examine how the interaction design on 1177.se can be improved.