Submitted by Marlene Santos (marlene.bc.ufg@gmail.com) on 2016-08-05T18:10:35Z No. of bitstreams: 2 Dissertação - Felipe Mateus de Almeida - 2016.pdf: 2472359 bytes, checksum: 536929966e559412f581dcb380956e15 (MD5) license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) / Approved for entry into archive by Luciana Ferreira (lucgeral@gmail.com) on 2016-08-09T11:52:35Z (GMT) No. of bitstreams: 2 Dissertação - Felipe Mateus de Almeida - 2016.pdf: 2472359 bytes, checksum: 536929966e559412f581dcb380956e15 (MD5) license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) / Made available in DSpace on 2016-08-09T11:52:35Z (GMT). No. of bitstreams: 2 Dissertação - Felipe Mateus de Almeida - 2016.pdf: 2472359 bytes, checksum: 536929966e559412f581dcb380956e15 (MD5) license_rdf: 0 bytes, checksum: d41d8cd98f00b204e9800998ecf8427e (MD5) Previous issue date: 2016-04-26 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES / In this dissertation, we present a discussion of the relationship between work, leisure and consumption in the capitalist mode of production, and the Shopping Center as a research object. It is a theoretical work of the Marxist perspective to analyze the phenomena of work, leisure and consumption in capitalist society. At first, we present a discussion of the changes in the working world in the light of the theory of accumulation schemes. Then in the second chapter of the dissertation, we make a discussion of work, free time and capitalism, bringing a debate on consumption and leisure, surpassing the functionalist conception and presenting a critical definition of these phenomena. In the third chapter, we dedicated to the study of the Shopping Center, presenting the historical and structural aspects of these developments to then relate this environment with playing and practice of leisure and programmed consumption. With this research, we find that there is no free time in capitalist society, but rather a time increasingly streamlined and practice-oriented consumption and scheduled leisure. We were able to note also that the Shopping Center is one of the main centers of consumption in contemporary society, and an environment where leisure and scheduled consumption are common practices, thanks to the service of marketing, practicality and alleged security Shopping Center offers his regulars. The Shopping Center is a fantasy island in which the individual holds and forget for a minute of things happening out there. / Nessa dissertação, apresentamos uma discussão sobre a relação entre trabalho, lazer e consumo no modo de produção capitalista, tendo o Shopping Center como objeto de pesquisa. É um trabalho teórico que parte da perspectiva marxista para analisar os fenômenos do trabalho, lazer econsumo na sociedade capitalista. Em um primeiro momento, apresentamos uma discussão sobre as mudanças no mundo do trabalho à luz da teoria dos regimes de acumulação. Em seguida, no segundo capítulo da dissertação, fazemos uma discussão sobre trabalho, tempo livre e capitalismo, trazendo um debate sobre o consumo e o lazer, superando a concepção funcionalista e apresentando uma definição crítica sobre esses fenômenos. No terceiro capítulo nos dedicamos ao estudo do Shopping Center, apresentando os aspectos históricos e estruturais desses empreendimentos para, em seguida, relacionarmos esse ambiente com a reprodução e prática do lazer e consumo programados. Com essa pesquisa, conseguimos constatar que não existe tempo livre na sociedade capitalista, mas sim um tempo cada vez mais racionalizado e orientado para a prática do consumo e do lazer programados. Conseguimos constatar ainda, que o Shopping Center é um dos principais centros de consumo da sociedade contemporânea, sendo um ambiente onde o lazer e o consumo programado são práticas comuns, graças ao serviço do marketing, da praticidade e da suposta segurança que o Shopping Center oferece a seus frequentadores. O Shopping Center é uma ilha da fantasia na qual o indivíduo se prende e esquece por um minuto das coisas que acontecem lá fora. Palavras-

Este trabalho demonstra que o padrão evolutivo dos shopping centers os conduziu a um enquadramento em três momentos: (i) como centro de abastecimento, quando surge como proposta voltada ao planejamento territorial; (ii) como produto imobiliário, quando agentes deste setor passam a edificá-los e a controlá-los e; (iii) como produto de consumo, quando tendo assumido a condição de mercadoria, tendeu a acompanhar as demandas oriundas dos novos modos de produção e consumo no final do século XX, que incluem o consumo de sensações, experiências e lugares e que tem como marcos a descartabilidade e a necessidade de inovação constante. Em seguida, nota-se que esta condição, de produto de consumo (descartável, mutante, de rápida obsolescência) associado ao caráter inercial das edificações, os torna empreendimentos altamente vulneráveis no contexto da sustentabilidade urbana (econômica e sócio-cultural). Pôde-se concluir assim, que a dinâmica presente nesta dupla condição exige um maior controle do desenvolvimento urbano no que se refere à implantação deste tipo de empreendimento imobiliário. / This paper shows that the evolution of shopping centers standards lead them to a framing at three moments: (i) as a supplying center, when it appeared as a proposal concerning territorial planning; (II) as real estate product, when entrepreneurs from that sector start to build and control them ; (III) as consumption product, when assuming the merchandise condition, it tended to follow the emergent demands from new ways of production and consumption in the end of century XX, that include the consumption of sensations, experiences and places, that has as landmark the necessity of constant innovation. After that, this condition, of consumption product (dismissible, mutant, of fast obsolescence) associate to the inertial character of its buildings, transforms them into highly vulnerable enterprises in the context of the urban sustainability. Concluding, the dynamics concerning this double condition require a higher control of the urban development when refer to this kind of real estate enterprise.

Neste trabalho é apresentado estudo sobre a geração de viagens e a demanda por estacionamento em seis shopping centers localizados em cidades de porte médio do interior do estado de São Paulo. Em três deles foram realizadas pesquisas de campo detalhadas. Os outros três não permitiram a realização de pesquisas, mas forneceram dados globais sobre a geração de viagens e a demanda por estacionamento. Com base nos dados obtidos, são determinados os principais parâmetros relacionados com a geração de viagens e a demanda por estacionamento para cada um dos empreendimentos, bem como analisados os conjuntos de valores desses parâmetros utilizando conceitos básicos da Estatística. Na sequência, é verificado se os principais padrões de geração de viagem apresentados nos modelos desenvolvidos no país representam adequadamente a realidade no caso do universo estudado. Em seguida, à luz dos resultados obtidos nas pesquisas realizadas, dos resultados apresentados em outros trabalhos e das análises efetuadas, é proposto e desenvolvido um novo método para definir alguns parâmetros de projeto para shopping centers localizados no interior do estado de São Paulo. Por último, os principais parâmetros que caracterizam a geração de viagens e a demanda por estacionamento, obtidos com a aplicação do novo método proposto, são comparados com os valores fornecidos por outros modelos desenvolvidos no Brasil. / In this work, a study about trip generation and parking demand in six shopping centers located in Brazilian medium sized cities in the country side of the state of Sao Paulo is presented. In three of them detailed field researches were accomplished. The other three didn\'t allow the realization of researches, but they provided global data about trip generation and parking demand. Base on the obtained data, the main parameters related to the trip generation and parking demand for each one of the enterprises are determined, as well as, the group of results of those parameters using basic Statistics concepts are analyzed. In the sequence, it is verified if the main patterns for trips to the shopping centers and the new models developed at the country represent adequately the reality in the studied universe. Afterwards, due to the survey data collected in this study, to the results presented in other studies and to the effectuated analysis, a new method to measure some project parameters is developed and proposed for shopping centers located in Brazilian medium sized cities, in the country side of the state of Sao Paulo. Finally, the main parameters that characterize the trip generation and parking demand, obtained with the application of the new proposed method, are compared to the furnished values by other models developed in Brazil.

Chan Lok Ling Gloria. / "Architecture Department, Chinese University of Hong Kong, Master of Architecture Programme 2007-2008, design report." / Includes bibliographical references.

Visually impaired (VI) individuals struggle with grocery shopping and have to rely on either friends, family or grocery store associates for shopping. ShopMobile 2 is a proof-of-concept system that allows VI shoppers to shop independently in a grocery store using only their smartphone. Unlike other assistive shopping systems that use dedicated hardware, this system is a software only solution that relies on fast computer vision algorithms. It consists of three modules - an eyes free barcode scanner, an optical character recognition (OCR) module, and a tele-assistance module. The eyes-free barcode scanner allows VI shoppers to locate and retrieve products by scanning barcodes on shelves and on products. The OCR module allows shoppers to read nutrition facts on products and the tele-assistance module allows them to obtain help from sighted individuals at remote locations. This dissertation discusses, provides implementations of, and presents laboratory and real-world experiments related to all three modules.

Shopping Centers são empreendimentos que exigem decisões de investimento tomadas mediante expectativas construídas para horizontes de longo prazo. Assim, é necessário que, no momento da decisão, os empreendedores estejam munidos de informações sobre resultados que seriam alcançados quando a realidade se afastar das condições previstas nos cenários das simulações. Essas informações constituem a análise de riscos do empreendimento e a proposta desta tese compreende uma rotina para sua execução, destacando as variáveis que exercem maior influência nos resultados, com o objetivo de serem submetidas a continuadas avaliações por parte do investidor, durante a implantação e operação do empreendimento. A aplicação da rotina a um protótipo, cujo modelo de comportamento pode ser estendido a um amplo espectro desses empreendimentos, segundo os parâmetros do setor no Brasil, resulta que investir em Shopping Centers é uma atividade de baixo risco, sendo que a maior sensibilidade dos resultados é derivada de desvios nas variáveis de mercado. / Risk Shopping Centers Investments decisions need log-term scenarios forecasting. Therefore, it\'s necessary for the developer to recognize what kind of results could be expected if reality goes out from the original hypothesis adopted in the financial simulation scenarios; that means the risk analysis must be available. A routine to build risk analysis for Shopping Centers investments is the proposed thesis, out-standing sensitive variables used in financial simulation process that deserve attention during construction and operating periods. Using the routine into a prototype that fits, according to the Brazilian parameters, a large spectrum of these type of developments, Shopping Centers are low risk investments, with market variables being the most sensitive ones.

To date much of the literature on consumers’ concerns about business-to-consumer (B2C) e-commerce has described findings from quantitative research. As a result, much of that literature has focused on specific previously-identified concerns (e.g., privacy of personal information, use of credit cards for on-line payment). Also, there has been little research into the concerns of New Zealand consumers, and all of it has been quantitative. In order to gain a broader understanding, this study took a qualitative approach. Three focus groups were conducted, in order to identify consumers’ concerns. The concerns that were thus identified were combined with those that a review of the literature had previously identified, and were used to draw up a set of guidelines to be used in semi-structured interviews. Fifteen interviews were then conducted, in order to gain consumers’ views about each concern. It seems that at a higher level, consumer’s concerns have shifted. The literature suggests that in the past consumers’ concerns about Internet shopping have focused on the fact that Internet shopping is conducted via the Internet – as a result of which consumers have, for example, been concerned about the privacy of their personal information ('if I give them my e-mail address, will I get spam?') This study suggests that now consumers’ concerns focus on the fact that Internet shopping is a form of shopping – as a result of which they are now only prepared to use the Web sites of 'reputable companies', and they now require to be able to evaluate an item adequately before buying it. And it seems that another result of this is that consumers now expect that the 'reputable companies' whose Web sites they visit will – as a matter of course - address to their satisfaction issues such as the privacy of their personal information. While there are some types of products that consumers are prepared to buy on-line (e.g., air travel), there are many about which they are reluctant. Concerns were expressed about a wide range of potential purchases, and for a variety of reasons; also, some data was inconsistent (for example, some consumers were not prepared to buy clothes on-line, but others were). This appears to be an area in which consumer attitudes are still evolving. It is suggested that it may be helpful for further research on this matter to consider both demographic factors and the degree of consumer involvement in particular types of purchases.

The position occupied by retailing within the production - consumption debate is the subject of dispute. As neither sphere can be fully analysed in isolation such argument may be somewhat irrelevant. The need to conceptualise the two spheres together, therefore, has informed this research on the created environments of shopping centres. Planned and managed shopping centres are a ubiquitous part of the built environment in 'advanced capitalist' nations. There has been a tendency, however, for researchers to focus upon exceptional centres rather than everyday examples of this particular consumption site. They have concentrated upon how shopping centre environments appear to be created and the appeal researchers assume they may have for an observer. My research for this thesis, however, has been concerned with how managers create shopping centre environments and how they are designed so as to appeal to their centres' perceived markets. This was done by conducting semi - structured interviews with a number of centre managers in Australia and New Zealand . The unified ownership and management structure of shopping centres makes it easier for their created environ ments to be controlled. Shopping centre researchers and those who have attempted to read the built environment as if it were a text have tended to assume that the architectural styles used will reflect dominant ideologies and that they are powerless to interpret or alter them in any other than the manner intended by the designers, developers and owners. Many of the managers recognised, however, that shoppers cannot be forced to visit nor can they be made to purchase. Research was therefore commissioned by management as a way of gaining socio - economic information on the individuals in their catchments , their 'needs' and desires. Selecting tenants which would appeal to their markets and arranging them in a manner which reflected the way people liked to shop was thought to be paramount to the success or otherwise of a centre. Some managers, for example, claimed that there was a difference between 'doing' the shopping (which is a chore) and 'going' shopping (which is enjoyable ) and that this needed to be kept in mind when they positioned retailers within their centres. Consumption does not only involve the purchase of commodities for their use and/or sign value but is also concerned with experience. Managers attempted to provide their shoppers with an enjoyable experience when they visited their centres by, for example, the creation of an appealing ambience and by either suggesting or insisting, respectively, that the common areas and leased spaces be regularly refurbished.

Visually impaired (VI) individuals struggle with grocery shopping and have to rely on either friends, family or grocery store associates for shopping. ShopMobile 2 is a proof-of-concept system that allows VI shoppers to shop independently in a grocery store using only their smartphone. Unlike other assistive shopping systems that use dedicated hardware, this system is a software only solution that relies on fast computer vision algorithms. It consists of three modules - an eyes free barcode scanner, an optical character recognition (OCR) module, and a tele-assistance module. The eyes-free barcode scanner allows VI shoppers to locate and retrieve products by scanning barcodes on shelves and on products. The OCR module allows shoppers to read nutrition facts on products and the tele-assistance module allows them to obtain help from sighted individuals at remote locations. This dissertation discusses, provides implementations of, and presents laboratory and real-world experiments related to all three modules.

Internet has over the years developed to a platform where more and more companies and organizations control their businesses. Men are spending considerably more time shopping in general compared to only a decade ago, and the numbers are still increasing. Men are using the internet to buy products more often than women do worldwide. Stereotypes tell us that women like shopping for clothes while men do not. Men in Sweden buy more than women in 14 out of 16 purchasing categories on the inter-net; one of the other two is fairly even. The last category is “clothes and accessories” and even though Sweden is proved to be the least masculine country in a study containing 53 countries in total and are proved to be so called quick-shoppers, men do not shop clothes and accessories to the same extent as women in Sweden. Thus the question we wanted to investigate further was what is important to priori-tize in terms of website design and structure when selling clothes and accessories in Sweden.The purpose of this report derived from the problematization follows: to bring out which factors of a websites’ design and structure that are most important and most correlated with the intention to pur-chase on a website selling clothes and accessories targeting men in Sweden.In order to get an answer to our questions we used a deductive approach where previous studies within the area was carefully looked through and the most important factors for intentions to purchase and usability in other studies were used to see how they were related to the intentions to purchase and which factors that were more important than others. A quantitative approach was applied and a survey was constructed to send out to people in the ages 16-34.The results were unsatisfying in terms of correlations with the intentions to purchase, however indica-tion of importance in the categories “Ease of use”, “Trustworthiness and convenience” and “Presenta-tion of supply” were derived from the analysis.