Made available in DSpace on 2014-06-11T19:24:05Z (GMT). No. of bitstreams: 0 Previous issue date: 2010-09-30Bitstream added on 2014-06-13T19:10:10Z : No. of bitstreams: 1 sette_gm_me_bauru.pdf: 839228 bytes, checksum: 3d2131be52b274d2cc01a20e196353ae (MD5) / Esta dissertação realiza a análise do processo de gestão da produção dos programas esportivos Redação SporTV, Arena SporTV, Arena SporTV e SporTV News do canal por assinatura SporTV, pertencente a GloboSat, durante o processo de digitalização do sinal analógico da televisão brasileira. São abordados o jornalismo esportivo nos meios de comunicação de massa, a gestão da produção de televisão que engloba o planejamento, a produção e as formas de veiculação, marketing esportivo e o futebol como negócio. É identificado o processo de gestão da produção de programas na televisão digital, por meio de aplicação de questionário aberto que permitiu também o entendimento de como é realizado o conteúdo esportivo capturado para os programas, a partir da digitalização. É analisado, após análise dos referenciais teóricos, mapeamento do mercado esportivo, levantamento de dados, bem como a configuração atual da gestão da produção no canal de televisão por assinatura e como a equipe de produção dos programas percebe as mudanças ocorridas após a implantação da televisão digital e as perspectivas para o futuro com as ferramentas digitais / This dessertation analyzes the productiuon managementof shows Redação SporTV, Arena SporTV and SportTV News, from SporTV, a channel belonging to GloboSat, during the digitalization process in Brazil. This work discusses sports reporting in the mass communication media, management of television production that encompasses the planning, production and ways of serving, and soccer as a sport marketing business. We have identified the process of managing the production of digital television programs through the application of polls which also allowed the understanding of how the content is performed for the sports programs considering the digital television. We also discuss, after theoretical analysis, the mapping of the sports market, survey data, as well as the current status of the production management of pay-TV channels and how the production team of the shows perceive the changes after the implementation of digital television and their prospects for the future with digital tools

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The purpose of this study is to examine gender bias in sports media from the perspective of the sports columnist. The research analyzed 1,082 sports columns written by ten columnists (five male, five female) at newspapers across the United States. The columns were scrutinized to determine if the column subject was male or female. Results found that 84.4% of the sports columns were written about male athletes or men's sports compared to only 9% devoted to female athletes and women's sports. The research also found that female sports columnists write about female sports 12.7% of the time, while male sports columns only dedicate 6% of their columns to female athletes or women's sports. Newspapers with a larger circulation were more likely to have sports columns about female sports than were newspapers with smaller readerships. Six of the columnists were then interviewed to get their opinions on gender issues in sports journalism.

Syfte: Syftet med uppsatsen är att undersöka skillnader i hur manliga och kvinnliga idrottsutövare porträtteras i svenska tidningars sportjournalistik, utifrån tre centrala faktorer (1) tidsperspektiv, (2) täckningstal och (3) skribentens kön. Frågeställningar: • Har #metoo påverkat porträtteringen av könen i svenska tidningars sportjournalistik? • Påverkar tidningars täckningstal porträtteringen av könen i svenska tidningars sportjournalistik? • Påverkar skribentens kön porträtteringen av könen i svenska tidningars sportjournalistik? Teorier: Dagordningsteorin, gestaltningsteorin, tystnadsspiralen, medielogik Metod: I denna studie har vi använt oss av metoden kvantitativ innehållsanalys och genomfört undersökningen på två svenska tidningar, Aftonbladet och Nya Wermlands-tidningen. Vi undersökte 80 stycken artiklar, 40 stycken från vardera tidning, inhämtade från den digitala plattformen Retriever. Efter att vi genomfört den kvantitativa innehållsanalysen bearbetades vår data i IBM SPSS Statistics där vi med hjälp av resultatet skapade korstabeller. Genom resultatet analyserade och diskuterade vi fram slutsatser. Slutsats: Inledningsvis kan vi efter vår kvantitativa innehållsanalys dra slutsatsen att manliga idrottsutövare var överrepresenterade medan kvinnliga var underrepresenterade i svenska tidningars sportjournalistik. Vi kan även dra slutsatserna att manliga idrottsutövare gavs större utrymme än kvinnliga i förhållande till ordomfång, bilder och antalet personer som omskrivs. Fortsättningsvis kan vi dra slutsatsen att det skrevs mer om manliga idrottsutövare efter #metoo än vad det gjorde före #metoo. Vi kan också dra slutsatsen att den rikstäckande tidningen (Aftonbladet) och den lokala tidningen (Nya Wermlands-tidningen) skrev mer om manliga idrottsutövare än om kvinnliga. Dock höll den lokala tidningen en mer jämställd rapportering än den rikstäckande. Avslutningsvis kan vi konstatera att manliga skribenter skrev mer om manliga idrottsutövare medan kvinnliga skribenter var mer jämställda i sin rapportering. Däremot är flera av skillnaderna små. Nyckelord: kön, idrottsutövare, #metoo, täckningstal, skribentens kön, sportjournalistik / Purpose: The purpose of the essay is to examine differences in how male and female athletes are portrayed in Swedish newspaper sports journalism, through three central factors (1) time perspective, (2) coverage rate and (3) the gender of the author. Research questions: • Has #metoo affected the portrayal of genders in Swedish sports journalism? • Does the coverage rate of the newspaper affect the portrayal of genders in Swedish sports journalism? • Does the gender of the author affect the portrayal of genders in Swedish sports journalism? Theories: Agenda setting theory, Framing theory, The Spiral of Silence, Media logic Method: In this study we have been using the method quantitative content analysis. We've used this method on two Swedish newspapers; Aftonbladet and Nya Wermlands-tidningen. We’ve examined 80 articles, 40 from each newspaper, collected from the digital platform Retriever. After we collected the data it was processed in IBM SPSS Statistics, where we created cross tabulations. With the result we analysed and discussed our way to a conclusion. Conclusion: Initially we draw the conclusion that male athletes were overrepresented in Swedish newspapers’ sports journalism, while female athletes were underrepresented. We can also draw the conclusions that male athletes were given more space than female athletes seen to word scope, images and the number of people being written about. Further we can draw the conclusion that newspaper wrote more about male athletes after #metoo than they did before #metoo. We can also draw the conclusion that both the nationwide paper (Aftonbladet) and the local paper (Nya Wermlands-tidningen) tended to write more about male athletes than female. Nevertheless the local paper held a more equal reporting than the nationwide. At last we can conclude that male journalists wrote more about male athletes while female journalists were more equal in their reporting. Several of the differences are however small. Key words: gender, athletes, #metoo, coverage rate, the gender of the writer, sports journalism

The aim of this study is to contribute to a deeper understanding of the underrepresentation of women working as sports journalists at local newspapers in Sweden. This study also aims to investigate how the Swedish Union of Journalists works to improve gender equality for female sports journalists. A qualitative semi-structured interview method is used to fulfill the aims of the study. The theoretical framework used are Kanter's theory of tokenism and Altheide and Snow's theory of media logic. The results shows that sports journalism faces a number of challenges in the work for gender equality, such as an excluding masculine culture, harassments in the field, difficulty of finding women to recruit and a need to prioritize more women in sports media to make women a more natural part of sports. The Swedish Union of Journalists mainly educates, provides equality projects and support female sport journalists regarding unequal conditions.

Esta investigación tiene un doble propósito: por un lado, investigar y analizar la construcción de la imagen de Paolo Guerrero, actual capitán de la Selección Peruana de Fútbol, mediante el discurso periodístico de la prensa deportiva (Depor y El Bocón) durante el proceso de las Eliminatorias Rusia 2018. Y, por otro, la influencia de esta construcción mediática en los hinchas peruanos. Para ello, se tomaron como ejemplo tres partidos representativos en los cuales el delantero peruano logra anotar (Chile, Argentina y Colombia). Se proyecta que el discurso deportivo de la prensa escrita ha contribuido, positivamente, en la construcción de la imagen pública del futbolista. Lo que se intenta demostrar en este trabajo, es cuáles han sido los recursos discursivos para informar acerca de los goles de Paolo Guerrero y así, de la mano, cómo estas portadas y artículos han influido en la población para crear una imagen positiva del jugador. / This research has a double purpose: on the one hand, to investigate and analyze the construction of the image of Paolo Guerrero, current captain of the Peruvian National Soccer Team, through the journalistic discourse of the sports press (Depor and El Bocon) during the process of the Russia 2018 Qualifiers. And, on the other, the influence of this media construction on Peruvian fans. For this, three representative parties were taken as an example in which the Peruvian striker manages to score (Chile, Argentina and Colombia). It is projected that the sports discourse of the written press has contributed positively to the construction of the public image of the soccer player. What we try to demonstrate in this work, is what have been the discursive resources to inform about the goals of Paolo Guerrero and thus, hand in hand, how these covers and articles have influenced the population to create a positive image of the player. / Tesis

The title of the study is: How long am I prepared to go for my text to get some readers? A qualitative interview-based study about Swedish sports journalism. The aim of this study is to figure out what underlying factors which affects the journalisms news values and selection on news based on which sports that get editorial space. The paper approaches the subject with a specific viewpoint from the sport floorball, which is the largest indoor-sport in Sweden. Though it’s relative size, the sport seems to have an issue: it does not reach out. It gets a lot less coverage and media attention compared with other similar sports, such as ice hockey for example. The development of the sport has been discussed through the years, and a part of that has been an less flattering image as a hobby, not a sport. A part of the discussion has also circulated around the argument that the sport doesn´t get the media coverage it needs. Some essays have been written on the subjects on journalism and media from the point of news value although very little has been done with a combined view on sports, which is why I argue that there is a gap in the research field which this study will partly fill. This work looks at what the sports media in Sweden are focusing on in terms of coverage and what the sport floorball can do to get more coverage. Since the 2020/21 season, the Swedish newspaper SportExpressen streams every game in the top league for both women and men. The theoretical framework in this study is based on the theory of gate-keeping and the commercialization of the media industry which has been put forward by Stromback and Jonsson. The chosen method of the work is a qualitative interview study which consists of an semi-structured interview with four news editors on four Swedish news papers.  The results of the study shows that the news editors believe that floorball get as much coverage as they deserve. There are several factors that affect contemporary sports journalism. One reason is that today´s journalism is well driven by digital metrics. This development in news values and news selection seems to derive from the technological development in the profession, as well as the commercialization.

En la actualidad, el periodismo deportivo y el periodismo de espectáculos están ligados ya que el periodismo deportivo toma como fuente al periodismo de espectáculos. Esto no es algo exclusivo del Perú, sino también de gran parte de Latinoamérica y otras partes del mundo. El periodismo deportivo en el Perú tiene como pilar principal al fútbol ya que este es el deporte más popular en el país. Los diarios deportivos también brindan información sobre otros deportes, pero la mayoría de sus páginas están dedicadas al balompié. Al ser el fútbol un deporte tan popular y en la necesidad de vender los ejemplares impresos de los diarios, algunos de estos han optado por tomar a la prensa de espectáculos como fuente y publicar noticias que correspondían a la vida privada de los futbolistas en los diarios deportivos o ligar estas noticias a su desempeño en el campo de juego. Esta investigación busca brindar información sobre el periodismo deportivo, el periodismo de espectáculos y cómo ambos están ligados entre sí. Además, busca contribuir a que el periodismo deportivo en el Perú mejore. La pregunta de investigación es la siguiente: ¿Cuál es la relación entre el periodismo deportivo y el periodismo de espectáculos en el Perú? Y la hipótesis que manejo es la siguiente: La relación que guardan ambos es que el periodismo de espectáculos sirve como fuente del periodismo deportivo y el periodismo de espectáculos percibe como personajes del espectáculo a los futbolistas por lo que decide publicar noticias sobre su vida privada. Finalmente, he decidido utilizar como caso de estudio a las indisciplinas del futbolista Jean Deza cuando formó parte de Alianza Lima entre el 01 de enero del 2020 y el 31 de marzo del 2020 y el trato que le dieron los diarios deportivos Libero y Depor en su versión impresa. / Nowadays sports journalism and enterntaiment journalism are related. It is because sports journalism take enterntaiment journalism as a source for the news the give. That´s something that happens not only in Perú but also in Latin America and other parts of the world. Sports Journalism in Peru has soccer as a pillar because that´s the most popular sport around the country. Sports newspapers also give informations about other sports, but most of their pager are related to soccer. Some newspapers have taken enterntainment journalism as a source and started to post news about the private life of the soccer players and started to link their private life with the performance that they give when they play a match. This research aims to contribute with information about sports journalism, enterntainment journalism and hoy they are related. Also, this research aims to contribute with sports journalism and make it better in Peru. The research question is What is the realtion between sports journalism and enterntainment journalism? The hypothesis is: Sports journalism takes enterntainment journalism as a source and the enterntainment journalism perceive the soccer players as characters of the enterntainment, that´s why they post about their private lifes. I have decided to use the Jean Deza´s indiscipline case when he was an Alianza Lima soccer player as a study case and how the sports newspapers Libero and Depor treated it. / Trabajo de investigación

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Jill Jackson was one of the first female sports journalists and a pioneer voice for women in athletics. Although heretofore overlooked in the history of American sports journalism, the story of her career is an addition not only to the historiography of female sports journalists but also to the broader study of women in the mid-twentieth century. Jackson was admired, a hard worker, from a prominent New Orleans family, and well educated, yet she still was treated unequally in her primary workspace—the press box. Jackson left well-documented story to the Nadine Vorhoff Library and Special Collections at Newcomb College Institute in New Orleans. The collection, comprised of scrapbooks, photographs, letters, and newspaper articles, reveal the struggles and rewards of her impressive career.