Idag talar forskare om en utveckling av digitaliseringen där allt är uppkopplat via ”Internet of Things” (IoT), eller på svenska ”Sakernas Internet”, som innebär att produkter förses med sensorer och inbyggda system. Dessa kan sedan kopplas upp mot Internet så att de olika produkterna kan kommunicera med sin omgivning. Även om forskare är oense om när detta nya paradigm kommer bryta ut, är de överens om att ett användande av IoT på rätt sätt medför fördelar då IoT optimerar och effektiviserar arbetsprocesser i företags värdekedjor. Vidare menar forskare att framgång inte längre är en fråga om teknologi, utan istället en fråga om transformationen hos företag samt vilka affärsmodeller som kan ta till vara på och skapa lönsamhet av denna utveckling. Tidigare forskning om affärsmodeller har fokuserat på innehållsmässiga aspekter i affärsmodellen och kommit fram med konceptuella modeller. En väletablerad sådan är canvas-modellen. Hur canvas-modellen kan användas i praktiken är däremot mindre utforskat. Syftet med denna uppsats har således varit att undersöka hur canvas-modellen fungerar i praktiken genom att utföra en fallstudie på Veolia Nordics nutida affärsmodell samt framtida visioner med hänsyn till Internet of Things (IoT). Uppsatsens undersökning visar att implementeringen av canvas-modellen på Veolias affärsmodell har begränsningar. I dagens ständigt föränderliga och konkurrensutsatta affärsmiljö krävs det att företag söker nya möjligheter samt utvärderar dessa mot affärssammanhang för att hitta en optimal passform. Detta innebär att företag, såsom Veolia, bör se affärsmodellen som en process som kräver progressiva förbättringar, snarare än en statisk bild över nutida data. Vidare anses canvas- modellen vara lämpligare att använda av företag som arbetar med produkter, snarare än tjänster. För att använda modellen som ett verktyg för strategiska beslut i ett företag som Veolia, är det lämpligt att den utvidgas till att karaktärisera fler byggstenar ur ett transformativt perspektiv. I utvecklingen av IoT skulle modellen exempelvis kunna anpassas utefter de särdrag inom paradigmet som forskare nämner i form av säkerhetsåtgärder och ansvarsfrågor då dessa är väsentliga att reflektera över vid beslutsfattande av strategiska initiativ. Sammanfattningsvis har studien visat vikten och nyttan av affärsmodeller samt behovet av att anpassa dessa till externa händelser såsom det nya paradigmet IoT. / Many researchers are currently discussing a development of the digitalization, where everything is connected via Internet of Things (IoT), implying that products are equipped with sensors and embedded systems. These sensors can be connected to Internet in order to communicate with their environment. Although researchers disagree on when this new paradigm will happen, they agree that the usage of IoT entails advantages for companies’ value chains, as it optimizes work processes. Furthermore, researchers argues that success not longer is a question of technology, but rather a question of the transformation of companies, and which business models that could take advantage and generate profit from this development. Previous studies regarding business models are focused on substance of the business model, which have resulted in conceptual models. One well-established model is the canvas-model. The usage of the canvas-model in practice is however less explored. The purpose of this study was thus to examine how the canvas-model works in practice by conducting a case study on the contemporary business model of Veolia Nordic. Future visions with respect to IoT have also been examined. The result of the study implies that the canvas-model is inadequate when implementing it on the business model of Veolia. The business environment is constantly changing and competitive, and businesses need to find innovative possibilities and evaluate them against the business context in order to find optimal solutions. This entails that companies, such as Veolia, should look at the business model as a process that requires progressive improvement, rather than a static image of contemporary data. Furthermore, the canvas- model is considered to be better suited for companies focusing on products, rather than services. To use the model as a tool for strategic decisions in a company like Veolia, it is appropriate that the canvas-model is extended to characterize more building blocks from a transformative perspective. When looking at the development of IoT, the model could be further adapted along the specificities within the paradigm, for example along the terms of security and liability issues, as these are important to consider when making decisions about strategic initiatives. This study has shown the importance of business models and the need to adapt these to external occurrences, such as the new paradigm IoT.

顯示器面板產業的高度景氣循環特性,往往讓投資人不易掌握投資時點.尤其面臨不確定性較高的總體環境及來自大陸紅色供應鏈的威脅,更讓廠商不易穩定獲利。但面板產業中專注在中小尺寸廠商卻異軍突起地獲利(如晶采、光聯、凌巨、久正、中日新、全台、眾福等)，然有別於大廠如友達、群創著墨於中、大尺寸之電視及監視器及瀚彩、華映著墨於中、小尺寸之手機等消費性電子產品；工控用之中小尺寸廠商則聚焦於工業控制用顯示面板,迴避競爭激烈的消費性電子產品之殺戮紅海,且其屬性為工業電腦之重要零組件，性質較接近工業電腦組群,但其投資PE卻被歸屬於具景氣循環特性之面板產業,以致於影響其投資價值。因此藉由本研究進行個案公司(晶采)之商業模式、競爭策略及財務比率分析來探討其投資價值,並與同業(全台公司)之狀況進行比較分析。 本研究擬以質性之個案法及歸納法來研究個案公司之歷年開發產品狀況、銷售狀況、營業代理商通路狀況、產品應用市場等基本資料，運用Alexander Osterwaider及Yevs Pigneur所提出之「商業模式圖」為分析架構，再運用司徒達賢教授所提出之「策略矩陣分析法」策略型態六大構面為分析基礎，藉策略矩陣的解構分析，來闡述創價流程及產業價值鏈與經營績效管理上的策略涵義及競爭優勢。並且利用ROE暨杜邦方程式(主要產品的銷售狀況、資產報酬率、權益乘數)及其他相關財務比率分析，來探討個案公司之經營績效、企業資源使用效率及報酬率。再綜合用以評價個案公司暨產業合理之投資價值。進而思考在面對全球景氣循環不佳環境下，面板產業競爭激烈，如何以商業模式、競爭策略來創造其市場價值與市場定位。

v Abstract This thesis proposes a theoretical framework for application of ethics in banking and analyses effects of such application on financial performance of banks. A sentiments-adjusted economic motivation enables employment of ethical concepts, such as universality and humanity, in economics as well as banking. Then, using Bankscope data of more than 80,000 bank-year observations for the years 2003-2013, it is shown that banks applying ethics have higher exposure to real economy and less volatile Return on Equity. A consequent analysis revealed that in comparison with their closest peers those banks have lower profitability caused by higher relative costs that conversely result in lower loan losses. JEL Classification A13, B12, B16, G21, Q56 Keywords banking, ethics, economic motivation, Smith, self-interest, sentiments, Kant, sustainability, Bankscope, banking business models, within- between model, profitability, volatility, ethical, sustainable, values-based, social Length 115 862 characters Author's e-mail radek.halamka@gmail.com Supervisor's e-mail teply@fsv.cuni.cz

The significant change of the banking business models is easily observable in the current banking industry. Banks are forced to find additional source of income besides the one from traditional activities and thus the non-interest income is growing in importance. One of the reasons behind is that the banks need to recover from severe impacts of financial crisis in 2008-2010 and they want to adapt to the environment of low interest rates which has been occurring in the market since 2011. In this thesis, we analyze the presence of direct effect of non-interest income (proxied by fee income) on banks' performance using data of 220 commercial and investment banks from U.S. and EU-28 countries over the period of 2007-2014. Using System Generalized Methods of Moment, the direct effect was not detected. However, we conclude that economy with low inflation rate and growing gross domestic product improves the banks' profitability, as well as high capitalization and operating and credit quality efficiency. Furthermore, we found out that the volatility of the non-interest income has increased earlier than the crisis in 2008-2010 and it has been achieving almost continuous level till 2011 when it started decreasing again. Thus the hypothesis about relationship between volatility and financial crisis was rejected.

Industry white papers are increasingly being used to explain the philosophy and operation of a product in marketplace or technology context. This explanation is used by senior managers for strategic planning in an organization. This research explores the effectiveness of white papers and strategies for managers to learn about technologies using white papers. The research is conducted by collecting industry white papers in the area of Information System Integration and gleaned relevant information through text-mining tool, Vantage Point. The text mined information is analyzed to provide solutions for practical problems in systems integration market. The indirect findings of the research are New System Integration Business Models, Methods for Calculating ROI of System Integration Project, and Managing Implementation Failures.

Grounded in an evolutionary approach to environmental sustainability, this thesis adds an understanding of the dynamics of the greening of the economy, particularly highlighting the neglected demand side aspect of the greening of markets. Since the emergence of green food markets in the 1980s and 1990s, this study investigates the role of retail groups in the development of the green food market in Denmark and Brazil. Accordingly, it investigates the rate and the direction of the greening of this process in those markets as well as the convergence and the impact of retailers\' strategizing in the grocery sector. Using the dynamic capabilities framework, it examines why, how and when the strategizing, performance and competitiveness of grocery retail groups co-evolved with the development of the Danish and Brazilian green food markets. This thesis contributes innovatively to the literature on at least three more aspects. Firstly, it advances the existing literature in adding combined qualitative and quantitative longitudinal firm-level data, which is analysed over time through a proposed set of macro (market-level), meso (sectoral-level), and micro (firm-level) dimensions\' indicators of green market analysis. Secondly, it provides the perspectives of the interviewed retail groups and market support stakeholders operating in the Danish and Brazilian green food markets. Thirdly, it provides an estimate of the green food sales in the Brazilian retail sector. Even though this thesis concludes that major retail groups in Denmark and Brazil were not the pioneers in the green food market, their collaboration with specialized organic food producers and market support stakeholders were rather central in making the green food market a viable business case. These retail groups were key players in the evolution of the green food market as they have played a vital role in scaling up the Danish and Brazilian green food markets to higher turnover levels. Furthermore, these retailers sensed the market potential for the green foods in the 1980s and 1990s, and particularly in the 2000s and onwards, and through strategizing have been able to size and transform the green food market in Brazil and Denmark. These retailers\' strategizing and related capabilities building have been key to the innovative changes in their business models, which have become markedly greener in this period due to their role in the development of the Danish and Brazilian green food markets. Finally, as Denmark is at a higher level of green food turnover than Brazil, it suggests a more mature stage of its green economy. / Seguindo uma abordagem evolucionária para sustentabilidade ambiental, esta tese agrega uma compreensão das dinâmicas de esverdeamento da economia, particularmente destacando o aspecto negligenciado da demanda no esverdeamento dos mercados. Desde o surgimento dos mercados de alimentos verdes nas décadas de 1980 and 1990, este estudo investiga o papel dos principais grupos varejistas no desenvolvimento do mercado de alimentos verdes na Dinamarca e no Brasil. Dessa maneira, a taxa e a direção do processo de esverdeamento nesses mercados são investigados, bem como a convergência e o impacto da estratégia dos varejistas no setor supermercadista. Usando o quadro de análise das capacidades dinâmicas, esta tese investiga o por que, como e quando as estratégias, performance e competitividade dos grupos de varejo co-evoluíram com o desenvolvimento dos mercados de alimentos verdes dinamarquês e brasileiro. Ainda, este estudo contribui de forma inovadora em pelo menos mais três aspectos. Em primeiro lugar, avança-se a literatura existente complementando-a com dados longitudinais qualitativos e quantitativos ao nível da empresa, que são analisados ao longo do tempo através da proposição de um conjunto de indicadores das dimensões macro (nível de mercado), meso (nível setorial) e micro (nível da empresa) para análise do mercado verde. Em segundo lugar, prove-se as perspectivas dos varejistas e stakeholders de suporte do mercado entrevistados, que atuam nos mercados de alimentos verdes dinamarquês e brasileiro. Em terceiro lugar, estima-se o volume de vendas dos alimentos verdes do setor varejista brasileiro. Embora esta tese conclua que os principais grupos varejistas na Dinamarca e no Brasil não foram os pioneiros do mercado de alimentos verdes, estes em colabolação com produtores especializados em alimentos orgânicos e stakeholders de suporte do mercado foram centrais para tornar o mercado de alimentos verdes um caso de negócios viável. Tais grupos de varejo tiveram um papel decisivo no aumento da escala do volume de negócios dos mercados de alimentos verdes dinamarquês e brasileiro. Ademais, esses varejistas sentiram o potencial do mercado de produtos alimentares verdes já nas décadas de 1980 e 1990, e particularmente da década de 2000 em diante; e conseguiram através de estratégias específicas dimensionar e transformar o mercado de alimentos verdes na Dinamarca e no Brasil. A elaboração de estratégias e a construção de capacidades específicas desses varejistas foram fundamentais para as mudanças inovadoras em seus modelos de negócios, que se tornaram claramente mais verdes neste período devido ao papel deles no desenvolvimento dos mercados de alimentos verdes dinamarquês e brasileiro. Finalmente, como a Dinamarca está em um nível mais alto do que o Brasil no consumo de alimentos verdes, isto sugere um estágio mais maduro da economia verde dinamarquesa.

Made available in DSpace on 2016-04-29T14:23:23Z (GMT). No. of bitstreams: 1 Gustavo Hildebrand Ferrara.pdf: 2443099 bytes, checksum: 8ca2bc8823a69ce69da12f06cd371a12 (MD5) Previous issue date: 2013-10-31 / The social networking on the internet has contributed to changes in commerce, being increasingly used by companies, as a channel of direct communication with the target audience, enabling the appearance of so-called social-commerce. Thus, the social-commerce has provided an interesting solution for companies and individuals who built their business through e-commerce platforms, thus enabling the construction of a closer relationship between customers and companies. Large, medium, small companies, and especially microentrepreneurs, started to sell their products through these e-commerce platforms on social networks. These have the benefit of the appearance of applications that professionalized the company-client relationship. More and more popular, social networking platforms on the internet began to offer a number of features and applications that facilitated the management of online business, as well as promoting the dissemination of products, promotions, launches, the search for market information for both captation trend lines, as well as in the competition analysis. Also allowed market niches rather practically inexistent, to become profitable. Customers, in its turn, through social networks on the Internet have amplified their search capabilities, enabling the comparison of several similar products, prices, and find out about product characteristics, information through the experiences of other users in relation to products and services. This research was developed with the objective to analyze the contributions of social networks on the Internet for electronic commerce, resulting in businesses models called social-commerce. It was also sought in this research, to explore, describe and characterize the online business models, e-commerce, Amazon.com, the Internet social networking and social commerce. Finally, an analysis was done about how social networks on the Internet are characterized, influenced and allow the generation of a sales platform that has as main characteristic the e-loyalty, e-satisfaction and e-trust. For this purpose were used works of authors such as, Argenti, Goosen, Jenkins, Kotler, Osterwater, O'Reilly, Pisani and Piotet, Anderson, Qualman, Recuero, Slack, Santaella and Lemos, Cruz, among others who have studied electronic commerce and social networks. Were, also, used researches conducted by Nielsen, IBM, CETIC, IMF, IBOPE, SEBRAE, EBIT, US Departament of Commerce, among others, to obtain data confirming these contributions of social networks on the Internet as an efficient and effective platform to sell products, services, and also reach new market niches, new customers enabling micro, small, medium and large size businesses to emerge / As redes sociais na Internet contribuíram para mudanças no comércio eletrônico, sendo cada vez mais utilizadas pelas empresas, como um canal de comunicação direta com o público-alvo, viabilizando o surgimento do chamado social-commerce. Assim, o socialcommerce proporcionou uma solução interessante para empresas e pessoas que estruturaram seus negócios através de plataformas de e-commerce, possibilitando assim, a construção de um relacionamento mais próximo entre clientes e empresas. As empresas grandes, médias, pequenas, e, principalmente, os microempreendedores, passaram a vender seus produtos através dessas plataformas de e-commerce nas redes sociais. Esses contam com benefício do surgimento de aplicativos que profissionalizaram o relacionamento cliente-empresa. Cada vez mais populares, as plataformas de redes sociais na internet passaram a oferecer uma série de recursos e aplicativos que facilitaram a gestão dos negócios online, além de favorecer a divulgação dos produtos, das promoções, dos lançamentos, das buscas de informações sobre o mercado, tanto para capitação de linhas de tendências, como também, nas análises da concorrência. Permitiram ainda que nichos de mercado, antes, praticamente inexistentes, passassem a ser rentáveis. Os clientes, por sua vez, através das redes sociais na Internet, tiveram seus recursos de busca amplificada, possibilitando a comparação de diversos produtos semelhantes, preços, além de informar-se sobre características dos produtos, obter informações através das experiências de outros usuários em relação a produtos e serviços. Alvitramos a presente pesquisa com o objetivo de analisar as contribuições das redes sociais na Internet para o comércio eletrônico, resultando nos modelos de negócios denominados social-commerces. Buscou-se ainda nessa pesquisa, explorar, descrever e caracterizar os modelos de negócios online, o comércio eletrônico, a Amazon.com, as redes sociais na Internet e os social-commerce. Por fim, fez-se a análise de como as redes sociais na internet se caracterizam, influenciam e possibilitam a geração de uma plataforma de vendas que se tem como principal característica a e-lealdade, e-satisfação e a e-confiança. Para isto foram utilizados trabalhos de autores como, Argenti, Goosen, Jenkins, Kotler, Osterwater, O´Reilly, Pisani e Piotet, Anderson, Qualman, Recuero, Slack, Santaella e Lemos, Cruz, dentre outros que estudaram o comércio eletrônico e as redes sociais. Utilizou-se, também, de pesquisas realizadas pela Nielsen, IBM, CETIC, FMI, IBOPE, SEBRAE, EBIT, U.S.Departament of Commerce, entre outras, para obter dados que comprovassem essas contribuições das redes sociais na internet como uma plataforma eficiente e eficaz para se vender produtos, serviços, e ainda, atingir novos nichos de mercado, novos clientes possibilitando o surgimento de novos negócios de micro, pequeno, médio e grande porte

Background: Revenue recognition has been a debated issue for a long time. During the 1990s and 2000s, several critical revenue related events took place. These events led to the development of a new standard for revenues called IFRS 15"Revenue from contracts with customers". One year has passed since the adoption in Swedish law and the aftermaths are available for analysis. The implementation of IFRS 15 is expected to affect the revenue reporting and the disclosure requirements referred to them. However, this change is not expected to affect all industries the same way but will likely depend on business model used. Purpose: The purpose of the study is to illustrate how revenue recognition has been affected by the implementation of IFRS 15 from an industry perspective as well as increase understanding of why some industries are affected and others not. Method:IFRS 15 has one single model for all revenuearising from contracts with customers and the standard also includes expanded disclosure requirements. The first approach examines how net sales change in companies when implementing IFRS 15. The reason for this is to determine if the standard has had anyeffect on the company's sales revenue. The second approach in the study is to examine the companies segment reporting to determine whether the implementation have had an effect on the company's financial report, based on the expanded disclosure requirements. Some industries are expected to be affected more than others which is why both approaches are examined from an industry-oriented perspective. Results: Customer serviceand telecom are the two industries that have the most affected net sales in connection with the implementation of IFRS 15. The two industries that showed the biggest impact on changed segment reporting are industrial and health care. Oil and gas and utilities reported no impact on net sales or changed segment reporting.

The academic and business understanding of how Business Models through Service Logic co-creates, proposes, and captures value in extensive and complex Networked Systems is at its first daylight, specifically in the context of Service Systems with their Ecologies. With the complexity emerging in the Service Economies along with the advances in Information and Communication Technology such as the Cloud and Big Data, to describe and define the business operations, units, and value propositions consequently is done by business modeling and innovation of the company to acquire a current or new capitalization strategy, control and execution. Open Business Models such as the Business Model Canvas are easily integrated in existing or new Enterprises and Service Systems, and aim to facilitate the development of private as well as public entities in adapting, accessing, and integrating operant and operand resources by the ever-so-more used Service Logic. A Service Business Model has the academia and business recognized Service-Dominant Logic (S-D Logic) as a foundation for sensemaking in complex Networked Systems and Service Economies. The authors have conducted 20 face-to-face interviews with private and public company managers at all levels, review of literature in the Business Model and Service Logic fields, and also reviewed case studies from IBM on Business Models and its Leadership, Strategy and Technology (and Services) – which is a natural extension of our Interdisciplinary and Systems Sciences studies with S-D Logic at Karlstad Business School and Karlstad University for the past four years. The author’s research, interviews and IBM’s case studies show a need for further conceptualization and sensemaking of the Value Co-Creations and Propositions in Service Eco-System settings – and also decision-making assistance for managers designing, innovating and using Service Business Models to create sustainable Ecologies. Moreover, a Leadership perspective with a systems level strategy in Service Eco-Systems through externally-faced Value Propositions with the ability to create opportunities needs to be developed through a systems thinking. Furthermore, the quality of interaction, shared information, and influence in Dyad Perspective to facilitate Triad Relationships captures value – which is facilitated by the new Service Canvas Business Model. We argue for a multiple perspective in Service Business Models to cater both partner and customer perspective with internally- and externally-faced Value Propositions to Co-Create or Capture Value – we see that this requires an objective (objectification) foundation for consensus; the 4C model. We contend that Service Eco-Systems cannot scale or sustain without the proper use of Technology specifically Communication but also Information, which determine most of the quality in modern and digital service interactions and perspectives. Our interviews, reviews, and cumulative research in Service Business Models and Eco-Systems with IBM case studies are all strong foundations for current and future research but also for business practice today.

Submitted by Rosana de Almeida (professorarosana@gmail.com) on 2017-03-16T22:23:04Z No. of bitstreams: 1 REDAÇÃO TESE v 15_03_17_ entrega final FGV.pdf: 16617291 bytes, checksum: 983f31273a0a4adb5f81475f05d0c5b9 (MD5) / Approved for entry into archive by Pamela Beltran Tonsa (pamela.tonsa@fgv.br) on 2017-03-17T10:43:10Z (GMT) No. of bitstreams: 1 REDAÇÃO TESE v 15_03_17_ entrega final FGV.pdf: 16617291 bytes, checksum: 983f31273a0a4adb5f81475f05d0c5b9 (MD5) / Made available in DSpace on 2017-03-17T11:05:06Z (GMT). No. of bitstreams: 1 REDAÇÃO TESE v 15_03_17_ entrega final FGV.pdf: 16617291 bytes, checksum: 983f31273a0a4adb5f81475f05d0c5b9 (MD5) Previous issue date: 2017-02-22 / Gradually, increasingly seek to improve the relationship with its external customers and internal, increase productivity and collaboration. With the rise of Web 2.0, the use of social technologies, especially social networks, has favored the knowledge exchange, agility in communication, the informations sharing and resources, the process internal and external and customers approchement. Considering these aspects, this study aims to identify the impact of Corporate Social Network in process and business models on an organization. The corporate social networks can promote the internal processes, especially the business processes and, from change in these processes with Social Network can deliver the emergence of new business models, thus creating value for the organization. This study contributes by presenting a new approach on Corporate Social Network, in relation to the processes and business models. It provides subsidies for the implantation projects and use of Social Net Corportiva of organizations, advances in the concepts of its use as social software and attainment of results for the managers. Presented the aspects on the use and the benefits of the use of the Technology of Information; the Social Nets and the Corporative Social Nets, its infrastructure, environment and functionalities. One identifies the types of business processes and argue aspects of the Social BPM - Business Process Management, beyond the business-oriented Models that conceptualized and characterized. The change and its importance in the enterprise environment and the creation of value for the organization from the processes and of the models of business also are treated. Research based on the qualitative approach. This is a case of study of a Brazilian business group, based in the state of Minas Gerais. The data constructed by means of the technique of semistructuralized interview. In the analysis of the empirical phase the content analysis technique was used to examine the data, supported by qualitative data analysis software. It verified in 568 references that the Corporative Social Net (CSN) could be use as social software in the business processes and, still, it can enable the emergence of new MN from its use. The creation of value by CSR is evidenced in the internal processes of the commercial area, generating value to the organization. The results showed that the implementation and use of CSR in business processes impact the business group here studied. The agility, the co-creation in the processes, creates value and positive results for the organization. / Cada vez mais as empresas buscam melhorar o relacionamento com seus clientes externos e internos, aumentar a produtividade e a colaboração. Com a ascensão da Web 2.0, o uso das tecnologias sociais, principalmente as redes sociais, tem favorecido a troca de conhecimento, a agilidade na comunicação, o compartilhamento de informações e recursos, os processos internos e externos e a aproximação com clientes. Considerando esses aspectos, este estudo tem por objetivo identificar o impacto do uso da Rede Social Corporativa nos processos e nos modelos de negócios de uma organização. As redes sociais corporativas podem favorecer os processos internos, principalmente os processos de negócio e, a partir da mudança nesses processos pelo uso da Rede Social Corporativa pode propiciar o surgimento de novos modelos de negócio, criando assim, valor para a organização. Este estudo contribui apresentando nova abordagem sobre Rede Social Corporativa, em relação aos processos e os modelos de negócio. Oferece subsídios para os projetos de implantação e uso de Rede Social Corportiva de organizações, avança nos conceitos da sua utilização como software social e obtenção de resultados para os gestores. Apresentam-se os aspectos sobre o uso e os benefícios do uso da Tecnologia de Informação; as Redes Sociais e as Redes Sociais Corporativas, sua infraestrutura, ambiente e funcionalidades. Identifica-se os tipos de processos de negócio e discuti-se aspectos da Social BPM – Business Process Management, além dos Modelos de Negócios que são conceituados e caracterizados. A mudança e sua importância no ambiente empresarial e a criação de valor para a organização a partir dos processos e dos modelos de negócio, também são tratados. A pesquisa se alicerça pela abordagem qualitativa. Trata-se de estudo de caso de grupo empresarial brasileiro, sediado no estado de Minas Gerais. Os dados foram construídos mediante a técnica de entrevista semiestruturada. Na análise da fase empírica utilizou-se técnica da análise de conteúdo para examinar os dados, com apoio de software de análise de dados qualitativos. Constatou-se em 568 referências que a Rede Social Corporativa pode ser usada como software social nos processos de negócio e, ainda, pode possibilitar o surgimento de novos modelos de negócio a partir da sua utilização nestes. A criação de valor pela RSC está evidenciada nos processos internos da área comercial, gerando valor à organização. Os resultados evidenciaram que a implantação e o uso da RSC nos processos de negócios impactam o Grupo empresarial estudado. A agilidade, a co-criação nos processos, criam valor e resultados positivos para a organização.