digitalisering@umu

Today the common people begin to understand the impact of a package. Many choose brand or product with great emphasis on how the outside looks, both in a good and a bad way. The company Gotlands Grafiska gave me the task to create a small basic selection of packages. The target group that the project was based on was craftsmen in the Gotland region. Based on analysis of the market and consumers to develop a range of packages covering a wide range of products sold on the island. During the project a clear theme was the desire to highlight a product and create some sort of exclusivity. It was important to understand how consumers and businesses think about packaging and its function. The result was five different packages, which together cover much of the need for the Gotland crafts and souvenir market. The packagings are sparse in the form and have the benefit of clear space for text and printing as well as innovative design. The idea is that the customer first chooses a package and then selects a print and text on it, in that way it becomes individually tailored for specific purposes. / I dagens läge börjar gemene man förstå vilken påverkan en förpackning har. Många väljer märke eller produkt med stor vikt vid hur utsidan ser ut, både på gott och ont. Jag fick i uppdrag av företaget Gotlands Grafiska att skapa ett litet basutbud av förpackningar. Målgruppen som projektet utgick från var konsthantverkare på den Gotländska marknaden. Utifrån analys kring marknad och konsumenter ta fram ett utbud av förpackningar som täcker ett brett spann av produkter som säljs på ön. Under projektets gång har en tydlig röd tråd varit viljan att framhäva en produkt och skapa någon slags exklusivitet. Det har varit viktigt att förstå hur konsumenter och företag tänker kring förpackningar och dess funktion. Resultatet blev fem olika förpackningar som tillsammans täcker en stor del av behovet på den Gotländska hemslöjds och souvenir marknaden. Förpackningarna är sparsmakade i form och har sin styrka i tydliga ytor för text och tryck samt innovativ konstruktion. Tanken är att kunden först väljer en förpackning och sedan väljer tryck och text på den, på så vis blir den individuellt anpassad efter ändamål.

With the increase of volatility in financial markets and leading to financial risk and corporate failures, organizations are showing keen interest in managing financial risk, one of the most commonly used technique to minimize financial risk is hedging. Hedging of oil prices has also become a common practice especially in shipping. Financial risk managers are busy in saving the industries from expected risk and volatility in oil prices through hedging. Therefore we have decided to look into shipping industry and specifically to study the hedging oil prices with respect to a case study on Gotlandsbolaget.Our case study will also focus on the relationship between oil and ticket price ratios in Gotlandsbolaget, TT Line and Adria Ferries Ltd. In order to collect empirical data we have done interviews with the companies and worked closely with Destination Gotland and Nordea bank.The results of the study show that Gotlandsbolaget hedge oil prices to protect themselves from volatility of oil prices. Regression analysis showed that there is a positive relationship between ticket prices and oil prices in the companies operating in Sweden while a relatively weaker relationship exists for the Adria Ferries Ltd. This study will help the shipping companies, who are either new in hedging or want to minimize and avert the risk and volatility in oil prices through hedging.

Examensarbete (15 hp)

This paper deals with monetary development on Gotland during 11th century. The expectation is that by examining five different silver-hoards from various parts of the century it will be able to determine if there are any signs of monetary developments. By examining the silver-hoards weight and comparing the weight difference between the Coined silver, the fragmented coins and other silver objects, this paper determine which of these dominate the silver-hoards in 11thcentury. Apart from the weight comparison an accurate study of the degree of fragmentation on coins in the silver-hoards will give a detailed account on how the people of Gotland treated their coins, if they cut the coins into smaller pieces or if they handled them whole. Apart from the study of the silver-hoards there is a chapter on earlier research where the reader will acquire the knowledge to comprehend the other parts of the paper. Which include a theory chapter where the author discusses what factors need be in place for monetary development to commence and what monetary development imply. After the theory chapter the survey is presented and then discussed in the chapter after that.

Diss. (sammanfattning) Stockholm : Stockholms universitet, 2008. / Härtill 5 uppsatser.

The aim of this study was to prepare a management plan for the future nature reserve Helges hage in Eksta, Gotland. The area has a long continuity as a woodland and has been used as pasture and for selective logging. This type of forestry practices creates a dynamic, heterogeneous landscape with a rich biodiversity. In Helges hage many unusual soil fungi and two endangered grass species have been found. Grazed woodlands is one of the habitats that has decreased most in Sweden the last century as a result of the modern forestry. Helges hage has not been grazed since the 1960 and the forest understory is now overgrown by shrubs and saplings. In order to preserve the natural values of a grazed woodland it is required to reintroduce grazing and that parts of the forest is thinned in order to create a less dense forest with more light reaching the ground.

Akademisk avhandling - Uppsala. / Explanatoryletterpress for eachplate on verso of preceding plate. Bibliographical footnotes.

En inventering i början av 1970-talet visade på 255 existerande väderkvarnar (100 stolpkvarnar, 155 hättkvarnar) på Gotland i varierande skick. En småindustriinventering 2001 bekräftade antalet ungefärligt. Dessa inventeringar av Gotlands kvarnbestånd fokuserade helt på det exteriöra och förbisåg kvarnarnas interiörer. Ingen heltäckande inventering har således gjorts av väderkvarnarnas på Gotland interiörer. Många står och ruttnar bort, en del byggs om och många har redan byggts om till fritidsboenden. Varken Länsstyrelsen Gotlands län eller Region Gotland (Gotlands kommun) har i nuläget någon plan för kvarnarna. Medvetenheten och kunskapen är påtagligt liten om kvarnverken i dessa kvarnar, och denna omedvetenhet eller okunskap kan leda till ett ofrivilligt ointresse, inte minst hos beslutsfattare, med den effekten att för eftervärlden värdefull dokumentation inte genomförs, och naturligtvis även att många kvarnverk går förlorade - för alltid. Vi och våra efterkommande går då miste om kunskap om vårt förflutna, om olika historiska uttryck vad gäller teknikhistoria från olika tidsperioder och regioner. Kanske får vi kvar en mindre mängd exempel som talar till oss från det förflutna och som säger ”så här var det”, men verkligheten var mer varierad. Eftersom forskningen om Gotlands väderkvarnar är eftersatt vet vi inte vilka som byggde väderkvarnarna, medan man på andra håll vet namn på kvarnmästare och kvarnmästarfamiljer. Kvarnarna utgör spår efter en månghundraårig hantverkstradition vars hantverksmässiga uttryck nådde sin kulmen under 1800-talet, det århundrade då de flesta av kvarnarna i undersökningen uppfördes i. Denna omedvetenhet eller okunskap om kvarnverken kan leda till tanken och föreställningen att en kvarns interiör bara är ”en sak och inget annat”, vilket i sin tur kan leda till tanken eller beslutsfattandet, att det räcker med att bevara en utvald liten skara kvarnar för eftervärlden, som ska stå och säga till betraktaren, att ”så här var det”, men om en ny tanke lyckas bli etablerad, att det inte alls är ”en sak och inget annat”, utan ”många olika uttryck, inget kvarnverk är riktigt likt ett annat”, blir bevaringsproblematiken genast mer komplicerad, och det är den nya tanken författaren vill etablera hos läsare av olika slag. Författaren har dokumenterat de nitton kvarvarande hättkvarnarna av trä på Gotland (av vilka tolv bedömdes ha tillräckligt med och tillräckligt bevarat kvarnverk i sig för att vara med i undersökningen) i syfte att ge en översiktlig samt jämförande bild av teknikhistoriska uttryck och värden som finns i dem. De delar av kvarnverken som behandlas är: kronhjul, stjärnhjul, krondrev, stjärndrev, pärsar och mötet mellan kvarnhuset och hättan. Undersökningen visar på en mångfald och en varietet i kvarnarna och kvarnverken, att kvarninteriörerna istället för att bara vara ”en sak och inget annat”, är ”många olika uttryck, inget kvarnverk är riktigt likt ett annat”. Undersökningen visar också på skillnader i tidsuttryck vad gäller material och konstruktion, och en teknisk utveckling har på så vis kunnat spåras, bl.a. i och med gjutjärnets intåg under slutet av 1800-talet. / An inventory in the early 1970’s showed the existence of 255 windmills (100 postmills, 155 cap-mills) on the Swedish island of Gotland, in varying condition. An inventory of small scale industry on the island in 2001 confirmed the number roughly. These inventories focused on the exteriors and overlooked the interiors. Many of these windmills now rot away, some are being altered and many have been turned into summer houses. Neither Länsstyrelsen Gotlands län (the county administrative board) nor Region Gotland (the local authority) have at present any plan for the windmills. The awareness and knowledge of the machinery in these windmills is evidently small, and this unawareness or ignorance may lead to an involuntary disinterest, not least among decision-makers, to the effect that valuable documentation for the posterity is not being accomplished, and naturally also that many machineries are lost – for ever. We and our descendants then lose knowledge of our past, of different historical expressions of technique-history from different periods and regions. Perhaps a smaller amount of examples will remain to speak to us from the past and say: “This is how it was”, but reality was more diversified. Since the research in windmills on Gotland is neglected, we don’t even know who built them, while in other places names of millwrights or millwright families are known. We have here a craftsmanship of centuries-old tradition, even a neglected profession, whose expressions in craftsmanship culminated in the 19th century, the century in which most of the windmills in this survey were built. This unawareness or ignorance of the windmill machinery may lead to the thought or the notion that the interior of a windmill is just “one thing and nothing else”, which in turn leads to the thought or the decision-making, that it will be enough to preserve just a small amount of chosen windmills for the posterity, which will stand there and tell the onlookers: “This is how it was”, but if a new thought manages to be established, that it isn’t just “one thing and nothing else”, but “many different expressions, no windmill machinery resembles another”, then the preservation problems immediately become more complex, and that is the new thought the author would like to establish among different kinds of readers. The author have documented the nineteen remaining wooden cap-mills on Gotland (twelve of which were judged had enough of and sufficiently preserved machinery to take part in the survey) with the aim to provide a lucid and comparative picture of what technique-historical expressions and values there are in the machineries, expressions and values which heretofore have not been given their due attention. The parts of the windmill machineries which are dealt with are: brake wheels, spur wheels, brake wheel wallowers, spur wheel wallowers, brakes and the meeting between the millhouse and the cap. The survey shows an existing variety in the windmills and their machineries, that these mill interiors are not just “one thing and nothing else”, but rather “many different expressions, no windmill machinery resembles another”. The survey also shows different expressions in time when it comes to material and construction, and a technical development has thus been traced, for example with the entry of cast iron at the end of the 19th century.

Urbanization has for a long period of time been the dominant movement of migration in industrialized countries and still is to this day. Because of this many rural areas are faced with depopulation and the closure of local amenities. When a rural school in the northern parts of Swedish Gotland was threatened with closure a project was launched where people could come and try out living at Gotland, as a way to attract people to move to the rural areas of Gotland.  This study aims to investigate if such initiatives are a successful way to increase migration to rural areas, by examining the characteristics of the projects participants, what their motives were for moving and staying at Gotland and how they experienced the availability of local amenities. The results show that participants who moved with children had a slight tendency to be higher educated, younger and from bigger cities than those who moved without children. Participants with children tended to move because they wanted a rural, safer and calmer lifestyle for them and their children whereas people without children mainly moved because of job opportunities, mostly in creative professions. The majority of people claimed they stayed because of the kindness and openness of the locals and that they felt at home in Gotland. Most also claimed that having attained the lifestyle change they had been searching for and the proximity to nature were reasons for why they chose to stay. How people experienced the availability of amenities varied greatly amongst the participants and no clear pattern could be seen.