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Textilproduktion i Sverige, fungerar det idag? : En undersökning av etableringen av lokal textilproduktion och dess möjligheter, utmaningar samt strategier i Sverige / Textile Manufacturing in Sweden, is it Possible Today?Cederlöv, Erik, Fors, Gabriel January 2022 (has links)
Syftet med studien är att öka förståelsen till nutida möjligheter och utmaningar av etablering av textilproduktion i Sverige. Genom att undersöka befintliga strategier, möjligheter samt utmaningar av inhemska textilproducenter är syftet att bilda en bredare förståelse av hur det kan relateras till nyetablering och/eller återetablering. Sex stycken företag som har verksamhet i Sveriges textilindustri intervjuades för att få inblick till deras möjligheter, utmaningar och strategier i samband med etablering eller återetablering av inhemsk produktion. Studiens tillförlitlighet är låg då studien endast undersökte ett fåtal företag och är därför inte generaliserbar på hela branschen inom studiens undersökningsområde. Intervjuer utfördes främst genom korrespondens via e-post. Språk som talas i intervjuerna är svenska. Resultatet av studien var att flera strategiska beslut flera utmaningar och möjligheter uppenbarar sig vid etablering av lokal textil produktion. Den största utmaningen som framkom var den ekonomiska aspekten där man behöver väga möjligheterna som uppstår och använda dessa genom ett strategiskt tillvägagångssätt. Studiens värde ligger i att skapa förståelse och hitta nyckelfaktorer för etablering av en lokal textil produktion. Hur företag kan hantera utmaningar, möjligheter och hur de kan skapa strategier för att etablera sig. Värdet är för företag och entreprenörer som letar efter strategier och information om etablering av svensk lokal textil produktion. / The purpose of the study is to increase the understanding of possibilities and challenges within the establishment of textile manufacturing in Sweden, today. Through researching already established strategies, possibilities and challenges of already existing textile manufacturers, the purpose is to broaden the understanding of how it can relate to new establishment and/or re-establishment. Six companies with the purpose of operating with textile manufacturing in Sweden were interviewed to get an insight of the opportunities, challenges and strategies they conduct in relation to the establishment or re-establishment of domestic manufacturing. The study's reliability is low due to the study only examining a few companies and is therefore not comparable to the entire industry within the focusarea of the study. Interviews were conducted mainly through correspondence via email. Language ??spoken in the interviews was Swedish. The result of the study was that several strategic decisions were that several challenges and opportunities arise in establishing local textile production. The greatest challenge that was prevalent was the economic factor which has to be met by the emerging possibilities in a strategic compromise. The value of the study lies in creating understanding and finding key factors for establishing a local textile production. How companies can handle challenges, opportunities and how they can create strategies for establishing themselves. The value is for companies and entrepreneurs looking for strategies and information on establishing Swedish local textile production.
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Miljömässiga kundvärden i en akvaponi : En studie av alternativa kundvärden när en ekologisk certifiering inte är möjligNygren, Nathanlie January 2016 (has links)
I en akvaponi odlas fisk och grönsaker i ett kretslopp med cirkulerande vatten. Enligt EU:s regelverk, EG nr 889/2008, kan ett sådant odlingssätt inte certifieras ekologiskt. Problematiken uppstår i hur en giftfri odling kan nå de miljömedvetna konsumenterna utan en certifiering. Studien syftar till att ta reda på hur man i en akvaponi kan skapa miljömässiga värden och vilket leveranssätt som är mest hållbart. Genom en enkätundersökning till konsumenter och personer inom restaurangbranschen har det framkommit att miljömärkning har ett högt värde likväl som kvalité. En stark konkurrenskraft är den lokala marknaden som också värderas högt. Efterfrågan på miljömärkt fisk är större än på grönsaker där konsumenterna hellre väljer lokalproducerat. Den lokala produkten förutsätter i många fall att konsumenten känner till dess produktionsprocess, då en lokalt odlad produkt inte per automatik blir miljömässigt hållbar. Är inte fisken miljömärkt påverkar det köpkraften något mer negativt än om grönsakerna inte är miljömärkta enligt urvalet av konsumenter. Personerna inom restaurangbranschen anser däremot att de produkterna som är lokalproducerade har lika stor plats som de miljömärkta. Utifrån enkätresultatet framgår att en akvaponiproducent kan distribuera lokalt som alternativ till ekologiskt märkning. Vill producenten ha ett transparent arbete och ytterligare möjliggöra miljömässiga hållbarhetsaspekter i sin verksamhet är transporten till kunden en viktig faktor. Hur produkterna ska levereras för att vara mest miljömässigt hållbara beror på lokalisering. Vad som avgör transportens miljöpåverkan är transportmedlet, hur mycket som fraktas, drivmedlet och sträckan. Oavsett transportfordon kan inte alla hållbarhetsprinciperna uppfyllas till fullo, men en minimering av påverkan kan väljas. / The aquaponic system includes cultivation of fish and vegetables in a cycle with circulating water. A closed system with circulating water is not possible to certify ecological according to the EU regulations, EG 889/2008. This causes a problem for the aquaponic producer who has a non-toxic production that is not possible to certify. The aim with this study is to find out if there is any alternative environmental values for an aquaponic and how the delivery can be done in the most environmental sustainable way. Results from the survey for consumers and persons in the restaurant branch show that environmental certification and quality are valued high. There is also a high demand for locally produced products. There is a higher demand for ecological fish than vegetables that has a higher demand for local production. Such a production requires that the consumer knows how the production is done since a local produced product does not necessarily mean that it its environmental sustainable. The buying power of the fish is affected more negatively than it is for vegetables if it is not environmental certified according to the consumers. The people in the branch of restaurants do however see local production and certification as equally important. The aquaponic producer has an opportunity to distribute the products locally based on the survey results. Would the producer have a transparent work and further enable environmental sustainability aspects in their business, the transport to the customer becomes an important factor. How the products will be delivered to be the most environmentally sustainable depends on location. The delivery method that provides good opportunities for relationship building between supplier and customer risk to be what leads to the most energy demand. While the delivery method that reduces the contact between the parties in many cases leads to minimum energy consumption. What determines transport energy consumption is the means of transport, how much is transported, the fuel use and the distance. Not all principles of sustainability be met in full regardless of vehicles, but the minimization of impact can be selected. / <p>2016-06-29</p>
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La dynamique des plantes à parfum : réseaux et territoires : En région Provence-Alpes-Côte d’Azur et en Méditerranée occidentale / Dynamic of raw materials for perfume manufactury : networks and territories in Provence-Alpes-Côte d’Azur region and in western mediterraneanMonge, Romain 15 April 2013 (has links)
Cette thèse a pour objet d'étude la filière des plantes à parfum en Méditerranée occidentale et s'intéresse à sa capacité à valoriser les ressources naturelles. Depuis une dizaine d'années, les matières premières naturelles suscitent autant l'intérêt des fabricants de parfums et de cosmétiques que celui des consommateurs, dans un contexte proprice au développement durable. Elles font également l'objet de mises en valeur territoriales : paysages, techniques industrielles, pratiques locales. Autour de ces ressources naturelles s'agrègent des réseaux d'acteurs dont le rôle est d'assurer la compétitivité des systèmes productifs, face à la demande des utilisateurs et face aux nouvelles normes environnementales. Cet effet de réseau engendre des externalités économiques et culturelles ; nous formulons l'hypothèse que ces effets externes, générées par les systèmes productifs de la Méditerranée occidentale, peuvent être des vecteurs d'innovation. Afin de démontrer les synergies et les rapports de force qui se nouent entre les acteurs, et qui sont au cœur de la dynamique des territoires, la thèse propose une démarche comparative en s'appuyant sur les concepts de système productif, de milieu innovateur et d'économie culturelle. Elle emprunte aussi des éléments d'analyse patrimoniale et paysagère. L'étude concerne cinq pays de la Méditerranée occidentale à l'intérieur desquels nous avons sélectionné des territoires d'échantillon : la région française Provence-Alpes-Côte d'Azur, berceau de la parfumerie industrielle, la côte méditerranéenne de l'Espagne et l'axe Madrid-Murcie, l'axe Rabat-Fès et la Vallée du Dadès au Maroc, le Cap Bon en Tunisie, et la Calabre en Italie. / This thesis aims to study raw materials for perfume manufactury's cluster in western Mediterranean and focuses on its ability to enhance natural resources. Over the last decade, natural substances are attracting growing interest from both perfumes and cosmetics manufacturers and consumers, in a context that favoured sustainable development. They also enhance territorial matters such as landscapes, industrial technology, local practices. Furthermore, actors's network ensure the competitiveness of each productive system, as regards new environmental standards. This “network effect” generates economic and cultural externalities ; then, we hypothesize that these externalities generated by the productive systems of western Mediterranean may be vectors of innovation. In order to show the dynamics and the relationships which link the actors of the cluster, and symbolizing the core of territories's dynamics, the thesis focuses on a comparative approach in relying on the concepts of productive system, innovative “milieu” and cultural economy. It also borrows elements of heritage and landscape analysis. The study concerns five countries of western Mediterranean in which we selected representative samples : the french region Provence-Alpes-Côte d'Azur, cradle of industrial perfume, the Mediterranean coast of Spain and the Madrid-Murcia axis, the Rabat-Fez axis and the Dades Valley in Morocco, Cap Bon in Tunisia, and the italian region of Calabria. Then, this study provides refections on interregional cooperation in a Mediterranean approach.
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Sistemas Produtivos Locais SolidÃrios como EstratÃgia de InserÃÃo da PEA Rural na Economia como Sujeito da sua Historia: Estudo de Caso no MunicÃpio de QuixadÃ/CE / Solidary local production systems as strategy of insertion of the rural economically active population into the economy as subject of its history: a case study of the municipal district of Quixada/CENatalia da Silva Duarte 12 August 2008 (has links)
nÃo hà / O modelo de desenvolvimento adotado no Brasil, e em especial no Estado do CearÃ, ainda està longe de ser a efetiva soluÃÃo dos problemas acumulados ao longo de sÃculos de colonizaÃÃo sÃcio-econÃmico-polÃtico-cultural. Ao contrÃrio, à ele a origem principal da pÃssima distribuiÃÃo de renda vigente em nosso paÃs, regiÃes e estados. Assim, faz-se necessÃrio uma nova reflexÃo sobre o real significado do desenvolvimento, partindo inicialmente do entendimento das potencialidades e necessidades locais de uma determinada regiÃo. Este à o conceito de desenvolvimento local integrado e sustentÃvel. Onde para a sua aplicaÃÃo à preciso mudar o foco do olhar econÃmico vigente, da visÃo tradicional capitalista, cujo cerne à o mero crescimento econÃmico, para uma nova visÃo humanitÃria, da atividade econÃmica: a economia solidÃria, onde o foco à o desenvolvimento humano. Conceito ainda em construÃÃo a economia solidÃria reflete, atravÃs dos seus princÃpios, a necessidade de uniÃo de esforÃos numa perspectiva oposta à concorrÃncia entre seres humanos. Utopia? Alguns assim a julgarÃo. Outros nela acreditarÃo e nela se engajarÃo, crendo ser possÃvel a construÃÃo de uma nova sociedade - mais justa e fraterna, superando o atual contexto sÃcioeconÃmico-polÃtico-cultural do Brasil. Uma das formas de operacionalizar o desenvolvimento local endÃgeno à organizar a atividade econÃmica de pequenos produtores rurais atravÃs de sistemas produtivos locais de modo a tornÃ-los sujeitos de suas prÃprias HistÃrias. Partindo deste princÃpio o presente trabalho contÃm um estudo de caso no municÃpio de Quixadà na regiÃo do sertÃo central do CearÃ. Teve-se como intuito elaborar uma estratÃgia de desenvolvimento com base em polÃticas que contribuam para o desenvolvimento de regiÃes precÃrias e subdesenvolvidas, utilizando-se como estratÃgia o desenvolvimento os sistemas produtivos locais solidÃrios, formados pelos atores locais a partir das suas potencialidades e dos recursos locais. / The development model adopted in Brazil, and especially in the State of CearÃ, is still far from being the effective solution to the problems accumulated along centuries of social, economical, political and cultural colonization. Instead, it is the main cause of the bad income distribution occurring in our country. Therefore, it is necessary to make a new reflection on the real meaning of development, by starting with the understanding of the local potentialities and needs of a certain region. This is the concept of integrated and sustainable local development. To apply that concept, it is necessary to change the focus of the current economical approach from the capitalist traditional vision, whose essence is only the economic growth, to a new humanitarian vision concerning the economic activity. That is the solidarity economy, in which the focus is the human development. Being a concept still under construction, the solidarity economy reflects, through its principles, the need for combining efforts in a view opposite to the competition among human beings. Is it a utopia? Some will judge it like that. Others will believe and engage in it, believing that it is possible to construct a new society, a fairer and fraternal one, overcoming the current socio, economical, political and cultural context of Brazil. One the ways to operationalize the endogenous local development is to organize the economic activity of small rural producers through local production systems so as to make them subject of their own histories. Based on that principle, the present work consists of a case study in the municipal district of QuixadÃ, in the central countryside of Cearà State. The objective was to formulate a development strategy based on policies that contribute to the development of precarious and underdeveloped areas, using as strategy the development of local solidarity production systems formed of local actors based on their potentialities and the local resources.
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Prosazování místní potravinářské produkce ve školím stravováníHÁLOVÁ, Jiřina January 2016 (has links)
In the theoretical part of the describing local production, the direct and indirect distribution channels, trends in school eating, history, legislation, organic food processing, its labelling, obtain certificates, and the advantages and disadvantages of each sale. The practical part of the thesis is focused on the evaluation of the results of the completed survey in selected school catering facilities in the South Bohemia region. In the framework of the questionnaire investigation was evaluated food consumption, food processing procedures (fresh, frozen, semi-finished products), the proportion of seasonal and unseasonal of food and the share of meat. The analysis is part of the UMBESA project, which seeks to promote and enhance regional, organic, seasonal and fresh food in the catering facilities.
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Sistemas locais de produção agroindustrial: um modelo de competitividade.Campeão, Patrícia 27 February 2004 (has links)
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Previous issue date: 2004-02-27 / Financiadora de Estudos e Projetos / This work concerns the research field on agribusiness and local
development. The importance of the agribusiness in the Brazilian economy has justified
the wide discussion on forms of promoting the invigoration of the sector. The
technological evolution of agriculture in the world and, in particular in Brazil, has
induced the accomplishment of changes in the structure and in Agro industrial
operation, resulting in a new organizational dynamic based on some key factors as
specialization and flexibility. Those factors have been inducing the search for forms of
productive organizations that favor the increase of competitiveness under the point of
view of efficiency and of productive effectiveness, that is, to offer a product in the
amount and in the quality disputed, and at the right moment. On the other hand, the
development of agribusiness has also been seen under another angle, other than that
addressing the economic growth purely. The need to understand and to minimize the
present socioeconomic disparities in the Brazilian territory, has been guiding actions of
development of agribusiness in the sense of seeking the satisfaction of economic and
social factors present in each territory. For such, the social and cultural characteristics
start to have greater influence in the detailing of actions of economical invigoration of a
given territory. Thus, this work seeks to investigate theoretical approaches and practical
cases associated to the concept of Local System of Production, based on the
organization of productive activities based on proximity economies and on the
interaction logic. For such, the methodology used incorporates the method of study of
multiple cases and the techniques of direct and indirect documentation, and intense
direct observation. This work proposes a model of development of the competitiveness
of local systems of production, especially based on agribusiness. The model identifies
factors relevant to the competitiveness of these systems, resulting from the interaction
between factors of organizacional, institucional and social-cultural order present in the
local environment. The results extend the knowledge of the social-economical dynamics
of these types of productive systems, identifying the importance of the human capital
and of the institutional capital in the development of the competitiveness of the local
companies, especially those which are small sized, and in the economic and social
growth of the territory, under the perspective of sustainable development. / Este trabalho se insere no campo de pesquisa sobre agronegócio e
desenvolvimento local. A importância do agronegócio na economia brasileira tem
justificado a ampla discussão sobre formas de se promover o fortalecimento do setor. A
evolução tecnológica da agricultura no mundo e, em particular no Brasil, induziu a
realização de mudanças na estrutura e no funcionamento dos Sistemas Agroindustriais,
resultando numa nova dinâmica organizacional baseada em alguns fatores chaves como
a especialização e a flexibilidade. Esses fatores têm induzido a busca por formas de
organizações produtivas que favoreçam o aumento da competitividade sob a ótica da
eficiência e da eficácia produtiva, isto é, oferecer um produto na quantidade e na
qualidade demandadas, e no momento certo. Por outro lado, o desenvolvimento do
agronegócio também tem sido visto sob outro ângulo, além daquele direcionado
puramente ao crescimento econômico. A necessidade de compreender e de minimizar as
disparidades sócio-econômicas presentes no território brasileiro tem orientado ações de
desenvolvimento do agronegócio no sentido de buscar a satisfação de fatores
econômicos e sociais presentes num território. Para tanto, as características sociais e
culturais passam a influenciar mais efetivamente no delineamento de ações de
fortalecimento econômico de um dado território. Sendo assim, este trabalho procura
investigar abordagens teóricas e casos práticos associados ao conceito de Sistema Local
de Produção, fundamentado na organização de atividades produtivas com base nas
economias de proximidade e na lógica da interação. Para tanto, a metodologia utilizada
incorpora o método de estudo de múltiplos casos e as técnicas de documentação direta e
indireta. Este trabalho propõe um modelo de desenvolvimento da competitividade de
sistemas locais de produção, especialmente calcados no agronegócio. O modelo
identifica fatores relevantes à competitividade desses sistemas, decorrentes da interação
entre fatores de ordem organizacional, institucional e sócio-cultural presentes no meio
local. Os resultados obtidos ampliam o conhecimento da dinâmica sócio-economica
desses tipos de sistema produtivo, identificando a importância do capital humano e do
capital institucional no desenvolvimento da competitividade das empresas locais,
notadamente as de pequenas dimensões, e no crescimento econômico e social do
território, obtidos sob a ótica do desenvolvimento auto-sustentável.
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A fragilidade do ambiente organizacional do arranjo produtivo local calçadista de Franca-SPTizziotti, Catarine Palmieri Pitangui 22 February 2013 (has links)
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Previous issue date: 2013-02-22 / Financiadora de Estudos e Projetos / If a productive clusters can maintain its existence in time, it is interesting to note what their specific attributes, and the nature of their collective efficiency. From this perspective, this work aims to show organizational relationships that occur within the Local Productive Arrangement (APL) from Franca and thus observe what effects the actions of these actors in APL. To this was done through an exploratory survey of secondary data, and semistructured interviews with representatives of professional associations and local government. / Se uma aglomeração produtiva consegue manter sua existência no tempo, é interessante notar quais são os seus atributos específicos, e qual a natureza da sua eficiência coletiva. A partir desta perspectiva, este trabalho tem por finalidade mostrar as relações organizacionais que acontecem no interior do Arranjo Produtivo Local (APL) de calçados de Franca e, assim, observar quais os efeitos das ações destes atores neste APL. Para isso foi feita uma pesquisa exploratória através de levantamento de dados secundários, além de entrevistas semiestruturadas com representantes de entidades de classe e do poder público local.
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Diagnóstico e diretrizes para a gestão de aspectos sociais e ambientais no APL de móveis de João Pessoa-PBRiul, Marília 08 March 2010 (has links)
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Previous issue date: 2010-03-08 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES / Productive and management strategies that emphasize social and environmental
aspects are crucial in the context of social and environmental crisis. The furniture
industry is an activity that needs attention, in face of the various environmental
aspects and impacts involved in its activity, like the exaggerated volume of waste of
production, the overexploitation and waste of wood and the use of toxic substances.
Furthermore, the furniture production is predominantly performed by micro and small
enterprises (MSEs), what results in incipient strategies of environmental
management. This research intended to present a diagnostic of the behavior of the
furniture enterprises that participates of the local production system (LPS) of the
furniture sector in João Pessoa, Paraíba, in relation to social and environmental
aspects. The chosen methods for the data collection were interviews to the
businesses owners and direct observations in the enterprises. The results diagnosed
that the studied enterprises still do not behave proactively in relation to various social
and environmental aspects of the activity, and sometimes disclaim any responsibility
on the grounds that the MSEs did not exert negative pressure on the environment
and society. We highlight the problem of inadequate waste management, which
triggers series of social and environmental risks such as pollution and damage to
workers' health. From the diagnosis, it was possible to systematize recommendations
for improving the environmental performance of companies in the LPS, based on the
principles of unity and cooperation among enterprises. / A aplicação de práticas produtivas e de gestão com ênfase no respeito a aspectos
sociais e ambientais é indispensável no contexto da crise socioambiental. A indústria
moveleira é uma atividade que merece ser investigada, já que sua atuação envolve
aspectos e impactos ambientais variados, a exemplo do grande volume de resíduos
gerados, da exploração irracional e desperdício de madeira e do uso de substâncias
tóxicas. Além disso, o setor moveleiro é composto predominantemente por micro e
pequenas empresas, fato que implica em práticas incipientes de gestão com caráter
ambiental, com prejuízos também para a sua economia. Nesse sentido, esta
pesquisa pretendeu realizar um diagnóstico do comportamento atual das empresas
de móveis que formam o arranjo produtivo local (APL) de Móveis de João Pessoa,
Paraíba com relação a aspectos sociais e ambientais. A metodologia aplicada foi a
pesquisa de campo, com coleta de dados através de um questionário direcionado
aos empresários e um formulário para observação direta. Os resultados
diagnosticaram que as empresas ainda não se comportam proativamente em
relação a vários aspectos socioambientais da atividade, e por vezes se isentam de
qualquer responsabilidade sob a justificativa de que as MPEs não exercem pressão
negativa sobre o meio ambiente e social. Destaca-se o problema dos resíduos, cuja
gestão ainda é inadequada, o que desencadeia série de riscos sociais e ambientais,
como poluição e danos à saúde do trabalhador. A partir do diagnóstico, foi possível
sistematizar recomendações para a melhoria do desempenho ambiental das
empresas do APL, baseadas nos princípios de união e cooperação entre as
empresas.
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Les modes d'interaction pour une dynamique territoriale soutenable : un apport à l'écologie territoriale / Coordination for a sustainable territorial governance : a contribution to the territorial ecologyDebuisson, Marion 24 October 2014 (has links)
Dans un contexte de déséquilibres écologiques et socio-économiques, des stratégies et politiques sont conçues à différentes échelles institutionnelles pour tendre vers un modèle de développement soutenable. Une étude de métabolisme permet, par la mesure de certains flux de matières et d’énergie, d’appréhender le fonctionnement d’un territoire d’un point de vue physique. Cependant, cette connaissance sur les conséquences écologiques d’un territoire est difficilement mise en lien avec les grandes questions sociétales et les jeux d’acteurs impliqués dans ces échanges. Afin de tendre vers un rééquilibrage global, il est donc question de garantir le respect des principes d’équité, de justice et de liberté dans les réponses apportées aux besoins fondamentaux des acteurs. La construction d’un intérêt collectif sur les territoires apparaît dans ce travail comme une réponse possible afin de définir et mettre en œuvre des politiques de soutenabilité forte conciliant enjeux territoriaux et globaux. Une des hypothèses est que les modes d'interaction de type coopératif favorisent des comportements propices à la construction de cet intérêt collectif. L’enjeu de ce travail est de mieux comprendre en quoi une étude de métabolisme pourrait être mobilisée afin de participer à une dynamique de construction territoriale soutenable. Cette recherche s’appuie sur le travail de terrain mené dans le cadre du projet ANR Villes Durables Confluent, ainsi que sur le système d’approvisionnement alimentaire pour illustrer notre démarche / In the middle of an ecological and socio-economic imbalance context, strategies and policies are designed at different institutional levels. The objective is to move towards a model of sustainable development. Studying the metabolism allows us to know, partially, the way a territory works according to different flows of materials and energy. However, this knowledge about the ecological consequences of a territory, is hardly set in relation to major societal issues and different roles involved during these exchanges. Working towards a global rebalancing, is a question of ensuring compliance with the principles of fairness, justice and freedom answering the basic needs of actors. The construction of a collective interest appears as an answer to define and to implement sustainability policies, which are territorial and global issues. One of the hypothesis is that the modes of interaction of cooperative behaviors help and promote the construction of the collective interest. The purpose of this work is to try to understand how a metabolism study could be mobilized to participate in a process of territorial sustainable construction. The research is based on the work in the field accomplished all over "ANR Villes Durables Confluent Project" as well as on alimentary supply chain
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Značka kvality Regionální potravina jako nástroj podpory lokální produkce / Food Quality Mark “Regionalni potravina“ as an Instrument for Promotion of Local Food ProductionKubíková, Klára January 2013 (has links)
Local food is a current topic within the Czech food market. The Thesis is focused on the food quality mark "Regionalni potravina" as an instrument for local production promotion. Aim of the thesis is to verify whether labeling local food with the quality mark "Regionalni potravina" contributes to the local food production. An analysis has been performed, that focuses on The Ministry of Agriculture of the Czech Republic's project "Regionalni potravina" in The Usti Region. The analysis contributes to the current local food issue from the perspective of consumers and producers. A questionnaire survey among The Usti Region's consumers and local food producers, that were awarded the quality mark, has been performed. Half of the respondents claim to consume local food, they appreciate its quality and clear origin. The food quality mark "Regionalni potravina" has appealed to the consumers, thus they are motivated to buy local products. That leads to promotion of local food production. The survey was able to prove that the food quality mark "Regionalni potravina" truly leads to promotion of local food production. Considering these conclusions and consumers' attitude towards local food, it would be worth considering to promote a wider range of local food producers who meet the quality and local origin requirements.
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