Today it is extremely hard to get funding for different projects trough the ordinary channels such as banks, VC or Business angels etc. In recent years this has opened up for other alternatives, one of them is Crowdfunding. A few of the questions this paper attempt to answer is, which companies is Crowdfunding suited for? How do you succeed with your Crowdfunding campaign? What is the money used for? What’s the outlook on the future for Crowdfunding? The purpose of this study is to increase the knowledge of Crowdfunding and how it is used today, plus shine some light on how the future for Crowdfunding looks. Hopefully this will help the reader gain knowledge about why Crowdfunding is chosen as a mean to get investments. The purpose of the interviews is to get an inside look on Crowdfunding from those who work with it and those who have used it. What has the money been used for, what makes a successful campaign etc. The method that has been used to gather information is via internet and interviews, where the main content is rendered. The different kinds of Crowdfunding There are four types of Crowdfunding, Donation, Reward, Equity and Loan-based. Donation means that you give away your money and get nothing in return. In Reward based you get something (the product, a t-shirt etc…) in return for the investment. In Equity you get equity in the company. Loan gives you your money back with interest. Analysis and conclusion The main finding in the study is that most companies think that they will use Crowdfunding to gain capital to produce a product, which actually could be of less importance than the free marketing they get. Therefore the campaign, already from the start, should have the market in mind, together with the actual fund rising. Another conclusion is that Crowdfunding usually benefits the smaller companies, and the success of the campaign is strongly dependent on the many qualities of a skillfull entrepreneur. / Då det i dagens samhälle är mycket svårt att finna finansiering till olika projekt genom de klassiska investeringsalternativen, banker, affärsänglar m.fl. har detta gjort att det på senare tid kommit nya alternativa vägar att få finansiering, ett utav dessa alternativ är Crowdfunding. Några frågor som kommer att försöka besvaras i denna uppsats är: Vilka företag passar Crowdfunding för? Hur lyckas man med sin Crowdfunding kampanj? Vad använder företagen pengarna till? Hur ser framtiden ut? Syftet med denna studie är att öka kunskapen om Crowdfunding och hur det används idag samt hur framtiden för denna förhållandevis nya form av finansiering ser ut. Förhoppningsvis hjälper detta läsaren att skapa en förståelse varför Crowdfunding väljs före de klassiska alternativen. Syftet med intervjuer är att skaffa sig en inblick i Crowdfunding från insidan, dvs. hur har pengarna använts, finns det några gemensamma nämnare som gör att vissa kampanjer lyckas medan andra inte gör det. Metod som använts är informationssök via internet och intervjuer, intervjuerna bandades och transkriberades för att sedan kunna återge huvudinnehållet. De olika typerna av Crowdfunding Det finns fyra olika typer av Crowdfunding, dessa är Donation, Reward, Equity och Loan Based Crowdfunding. Donation innebära att ger en gåva och inte får något i utbyte. Reward funkar genom att man får en gåva eller något symboliskt för att man stöttat kampanjen. I Equity får man en andel i företagen och i Loan så lånar man ut pengar mot ränta. Analys och slutsats De flesta företag går in med inställningen att de ska samla in pengar för att kunna genomföra sitt projekt men det kan faktiskt vara mindre viktigt än den gratis marknadsföring de får. Därför bör kampanjen redan från början ha marknaden i åtanke tillsammans med insamlingen av kapital. En annan slutsats är att det är oftast mindre företag som gynnas av Crowdfunding och för att få en lyckad kampanj krävs många av de egenskaper som man letar efter hos en klassisk entreprenör.

<p>Computer Vision is a mathematical tool formulated to extend human vision to machines. This tool can perform various tasks such as object classification, object tracking, motion estimation, and image segmentation. These tasks find their use in many applications, namely robotics, self-driving cars, augmented reality, and mobile applications. However, opposed to the traditional technique of incorporating handcrafted features to understand images, convolution neural networks are being used to perform the same function. Computer vision applications widely use CNNs due to their stellar performance in interpreting images. Over the years, there have been numerous advancements in machine learning, particularly to CNNs. However, the need to improve their accuracy, model size and complexity increased, making their deployment in restricted environments a challenge. Many researchers proposed techniques to reduce the size of CNN while still retaining its accuracy. Few of these include network quantization, pruning, low rank, and sparse decomposition and knowledge distillation. Some methods developed efficient models from scratch. This thesis achieves a similar goal using design space exploration techniques on the latest variant of MobileNets, MobileNet V3. Using Depthwise Pointwise Depthwise (DPD) blocks, escalation in the number of expansion filters in some layers and mish activation function MobileNet V3 is reduced to 84.96% in size and made 0.2% more accurate. Furthermore, it is deployed in NXP i.MX RT1060 for image classification on CIFAR-10 dataset.</p>

Open innovation platforms are a tool to solve sustainability challenges through innovation. These platforms facilitate the collaboration among diverse stakeholders, which is challenging but necessary to solve complex sustainability challenges. However, there is little research on how to design open innovation platforms to support collaboration and feedback from platform members is needed to understand their viewpoints. The study aims to understand the perceived benefits and challenges of participants from sustainability-oriented open innovation platforms. Based on this, the study intends to provide guidance for designing these platforms to increase the benefits for its participants. To understand the different viewpoints better, a qualitative research design in the form of a case study was chosen. Data was collected from interviews with participants from the open innovation platform Climate-KIC and analysed with the help of the Framework method. The results emphasise that open innovation platforms must support their participants throughout the whole open innovation process. Special attention must be paid to the diversity of the participants that require different support from the platform based on their maturity level.

The world today has successively been shrinking in terms of distance between us as individuals, globalisation and the increased digitalisation of our society have made information accessible and connectivity simpler and more profound. In conjunction with digitalising our lives, a new medium within the digital world has risen to such prominence that it is now a factor of constant influence upon us and our environment, social media. As a consequence, people have to a large extent become digital natives. This has led to firms and brands sensing opportunities within the medium and the utilisation of its different unique vehicles. In combination with practitioners increased interest and utilisation of social media from a business standpoint, business and marketing researchers have conducted increasing amounts of research on the area. Subsequently, the researchers of this paper identified the need for an increased understanding of social media marketing strategies, as further highlighted by other researchers in previous studies on the field of social media marketing. Thus, the purpose to contribute to an increased understanding of social media marketing and how this international medium, with its unique features and possibilities, could be used as a marketing tool by companies in their respective industry and market was formulated.  To provide the profound understanding stated, due to the complex nature of the matter at hand, an abductive approach was used and motivated for. The theories and concepts used for formulation of the questions in the operationalisation, for the semi-structured interviews, was presented from a broad to narrow structure under the literature review. Furthermore, the theories were summarised in the conceptual framework. The following analysis categorised and positioned the informants and their respective firms under four sub-concepts of the main concept of social media marketing strategies. These categorisations laid the foundation for the conclusion of the paper and the answering of the posed research question. The final chapter then concludes by stating the researcher’s recommendations and the presentation of an example of a possible model for the stages of utilising social media to its fullest extent. Finally, limitations and avenues for future research topics are presented and concludes the paper. The paper provides an increased and profound understanding of how four Swedish firms, in different sectors, utilise the same tool for digital marketing. We suggest that all firms active on social media for marketing purposes, should aim to adapt their marketing towards the full utilisation of all its features and possibilities. Furthermore, a process of adapting traditional marketing to the new form of social media marketing, utilising the mediums unique features and possibilities are subsequently discussed. A possible future model to describe this adaptation process are presented and further elaborated upon as one avenue for future research.

<p>Multi-object tracking has been well studied in the field of computer vision. Meanwhile, with the advancement of the Unmanned Aerial Vehicles (UAV) technology, the flexibility and accessibility of UAV draws research attention to deploy multi-object tracking on UAV. The conventional solutions usually adapt using the "tracking-by-detection" paradigm. Such a paradigm has the structure where tracking is achieved through detecting objects in consecutive frames and then associating them with re-identification. However, the dynamic background, crowded small objects, and limited computational resources make multi-object tracking on UAV more challenging. Providing energy-efficient multi-object tracking solutions on the drone-captured video is critically demanded by research community. </p> <p>    </p> <p>To stimulate innovation in both industry and academia, we organized the 2021 Low-Power Computer Vision Challenge with a UAV Video track focusing on multi-class multi-object tracking with customized UAV video. This thesis analyzes the qualified submissions of 17 different teams and provides a detailed analysis of the best solution. Methods and future directions for energy-efficient AI and computer vision research are discussed. The solutions and insights presented in this thesis are expected to facilitate future research and applications in the field of low-power vision on UAV.</p> <p>    </p> <p>With the knowledge gathered from the submissions, an optical flow oriented multi-object tracking framework, named OF-MOT, is proposed to address the similar problem with a more realistic drone-captured video dataset. OF-MOT uses the motion information of each detected object of the previous frame to detect the current frame, then applies a customized object tracker using the motion information to associate the detected instances. OF-MOT is evaluated on a drone-captured video dataset and achieves 24 FPS with 17\% accuracy on a modern GPU Titan X, showing that the optical flow can effectively improve the multi-object tracking.</p> <p>    </p> <p>Both competition results analysis and OF-MOT provide insights or experiment results regarding deploying multi-object tracking on UAV. We hope these findings will facilitate future research and applications in the field of UAV vision.</p>

Peruvian auteur cinema has faced problems of distribution and cinematographic exhibition in the windows of massive scope. Most of the exhibition windows have been monopolized by big Hollywood productions. Currently, the mandatory confinement due to COVID-19 has accelerated and materialized a digital transformation process that was under development. That is why the main objective of the research seeks to analyze how the digital transformation in the distribution and exhibition channels contributes to Peruvian auteur cinema. In order to carry out this objective, an interpretative research was conducted with a qualitative data methodology. The selected categories were: auteur cinema, digital transformation and distribution and exhibition channels. Semi-structured interviews were conducted with specialists in marketing and film production. In conclusion, from the perspective of the specialists, it is indicated that such transformation allows opening markets and serving audiences that were historically neglected before. Finally, there was a lack of specialization in the different areas of distribution and audience development, demonstrating the importance of the participation of professionals specialized in marketing to lead these processes. © 2022, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.

The pandemic caused by COVID-19 has created an uncertain scenario for independent films, forcing them to explore other exhibition opportunities and having streaming as the protagonist. In this context, identifying the access gaps that Peruvian cinema have for entering the international market in a digital environment is a topic of current interest. This article aims to identify the difficulties encountered by Peruvian independent films in order to enter the main platforms (Netflix, HBO, Amazon Prime, among others). The methodology used is based on semi-structured interviews conducted to Peruvian filmmakers who have had the experience of having their films via streaming. In order to understand better the object of study, an in-depth interview was conducted to the General Management of Guarango Cine y Video, which is a production studio specialized in post-production, delivery and preparation of films for digital platform. For analyzing the results, there is a classification proposal of difficulties: technical, economical, production and socio-cultural. These four categories and their effect on film circulation are the central axis of this research. The most important findings of the research suggest that economic issues and the lack of knowledge or planning in terms of distribution possibilities are the main and transversal difficulties encountered by independent Peruvian filmmakers to exhibit on streaming platforms.

Background: Retailing through Virtual Reality (VR) is faced with a dilemma of potential customers using the VR to look for products online, but somehow do not make a purchase online and prefer to visit the physical stores instead. This phenomenon is referred as Transition Risk. Aim: To develop an understanding regarding the concepts and factors that influence the occurrence of transition risk by using UTAUT2 framework. Identify those concepts and thus be able to assist retailers in diminishing the transition risk gap. Methodology: Is a quantitative study that involves an experiment followed by a questionnaire as the research instrument. The data was analyzed through regression analysis by using SmartPLS 3.0 as the data analysis tool for SEM. An exploratory research design for the cross-sectional study of a small sample of 45 people experimented. Findings: Findings of the research suggest that transition risk has a direct relation with the UTAUT2 constructs: performance expectancy, effort expectancy, facilitating conditions, social influence, hedonic motivation, and habit of the consumer. Moreover, absence of familiarity with VR retailing, social influence and consumer’s habit of web-rooming and retail therapy are significant contributors towards transition risk. Furthermore, UTAUT2 framework can also be used to identify reason for no usage and/or abandoning of use technology.

Este estudio pretende orientar sobre el proceso de decisión de compra de cursos e-learning, y sobre la evolución del uso de nuevas plataformas para el aprendizaje cotidiano. En el ámbito educativo, la llegada de internet permitió la consiguiente aparición de diversas plataformas virtuales que permiten al alumno estar conectado cada vez más con el mundo digital y el autoaprendizaje, propiciando la generación de nuevos mercados y metodologías de enseñanza, una de ellas los cursos e-learning que cada vez se encuentran más presentes en la oferta estudiantil. El objetivo de este estudio es determinar si las acciones de comunicación de la promoción online influyen en el proceso de decisión de compra de cursos e-learning. Es muy importante identificar qué es lo que lleva a una persona a decidir realizar la compra de los cursos, que los motiva, y por qué los adquieren. / This study aims to guide the process of purchasing E-learning courses, and on the evolution of the use of new platforms for day learning. In the educational field, the arrival of the Internet, the evolution of the various virtual platforms that allow the student to be increasingly connected to the digital world and self-learning, fostering the generation of new markets and teaching methodologies, one of them courses E-learning that are increasingly present in the student offer. The objective of this study is to determine whether the communication actions of the online promotion influence the process of purchasing E-learning courses. It is very important to identify what leads a person to decide to make the purchase of the courses, that motivates them, and why they acquire them. / Trabajo de investigación

El presente trabajo se creó con la finalidad de impulsar un nuevo modelo de negocio de servicios de arbitraje. Por ello, se observó detalladamente la necesidad que muestran las distintas empresas al momento de buscar personas que realicen sus diferentes eventos deportivos internos; también tenemos que mencionar a los árbitros de distintas categorías que averiguan nuevas oportunidades para ganar una mayor experiencia, y obtener ingresos adicionales. A partir de esta realidad, encontramos una solución similar a la que se presentan países de Europa, lo cual consideramos que es una nueva propuesta en el mercado peruano donde podríamos tener un buen porcentaje de aceptación por dichas empresas. Con todo lo mencionado, nuestro objetivo es brindar una facilidad, al tener nuestra propia plataforma para ofrecer un excelente servicio de arbitraje, esto se realizará a partir de evaluaciones de desempeño hacia nuestros socios (árbitros), donde le otorgaremos nuevas oportunidades de crecimiento a las personas que están comenzando en el mundo de arbitraje y mejorar el desempeño de los árbitros que han podido tener experiencia. De esta manera, como autores del proyecto queremos lograr una fuerte fidelidad con las diferentes empresas de eventos deportivos que existe en Lima Metropolitana y poder posicionarnos en el mercado peruano. / This work was created with the aim of promoting a new business model for arbitration services. Therefore, the need that different companies show when looking for people to carry out their different internal sporting events was observed in detail; We also have to mention the referees from different categories who find new opportunities to gain more experience, and earn additional income. Based on this reality, we found a solution similar to the one presented in European countries, which we consider to be a new proposal in the Peruvian market where we could have a good percentage of acceptance by these companies. With all the aforementioned, our objective is to provide a facility, since we have our own platform to offer an excellent arbitration service, this will be done based on performance evaluations towards our partners (arbitrators), where we will grant new growth opportunities to the people who are starting in the world of arbitration and improve the performance of arbitrators who may have had experience. In this way, as authors of the project we want to achieve strong loyalty with the different sports event companies that exist in Metropolitan Lima and to position ourselves in the Peruvian market. / Trabajo de investigación