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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
141

Planejamento e gestão de um centro de educação a distância (CEAD) voltado para educação profissional e tecnológica : um estudo de caso

Ribeiro, Luis Otoni Meireles January 2008 (has links)
Este trabalho estuda os requisitos técnicos e operacionais para que um gestor de um Centro de Educação a Distância (CEAD), em seus estágios iniciais de implantação e estruturação, possa planejar e organizar suas atividades e fundamentar a decisão de seu planejamento estratégico, em particular aquelas relacionadas às diversas equipes multidisciplinares que compõem o setor. Trata-se de um estudo interdisciplinar, que agrega as contribuições das áreas de informática na educação, ensino a distância, educação profissional e tecnológica e gestão da qualidade, a partir de uma visão sistêmica de todos os elementos que constituem a educação a distância. Foi realizada pesquisa exploratória, tomando-se como estudo de caso as atividades de planejamento e implantação de um CEAD, em uma instituição de ensino superior, com vocação consolidada na educação profissional e tecnológica. Utilizou-se o método de Desdobramento da Função Qualidade (QFD) como ferramenta para extrair as demandas de qualidade esperadas dos produtos e serviços ofertados, na visão dos clientes internos - equipes multidisciplinares - do CEAD. / This work studies the technical and operational requirements related to a center of distance education, in its early foundations, in order to improve management and strategic decision, particularly the ones related to the multidisciplinary teams that compose this sector. It is an interdisciplinary study, which aggregate the contribution of informatic in education, distance education, technological and professional education and quality management, for a systemic approach of all elements that constitute the distance education. It is presented an exploratory research, based in case study about activities of planning and implant of CEAD, in a college, acknowledged in technological and professional education. The Quality Function Deployment (QFD) method was applied to extract products and services quality requirements, through the eyes of internal clients - multidisciplinary teams - of the CEAD.
142

Planejamento e gestão de um centro de educação a distância (CEAD) voltado para educação profissional e tecnológica : um estudo de caso

Ribeiro, Luis Otoni Meireles January 2008 (has links)
Este trabalho estuda os requisitos técnicos e operacionais para que um gestor de um Centro de Educação a Distância (CEAD), em seus estágios iniciais de implantação e estruturação, possa planejar e organizar suas atividades e fundamentar a decisão de seu planejamento estratégico, em particular aquelas relacionadas às diversas equipes multidisciplinares que compõem o setor. Trata-se de um estudo interdisciplinar, que agrega as contribuições das áreas de informática na educação, ensino a distância, educação profissional e tecnológica e gestão da qualidade, a partir de uma visão sistêmica de todos os elementos que constituem a educação a distância. Foi realizada pesquisa exploratória, tomando-se como estudo de caso as atividades de planejamento e implantação de um CEAD, em uma instituição de ensino superior, com vocação consolidada na educação profissional e tecnológica. Utilizou-se o método de Desdobramento da Função Qualidade (QFD) como ferramenta para extrair as demandas de qualidade esperadas dos produtos e serviços ofertados, na visão dos clientes internos - equipes multidisciplinares - do CEAD. / This work studies the technical and operational requirements related to a center of distance education, in its early foundations, in order to improve management and strategic decision, particularly the ones related to the multidisciplinary teams that compose this sector. It is an interdisciplinary study, which aggregate the contribution of informatic in education, distance education, technological and professional education and quality management, for a systemic approach of all elements that constitute the distance education. It is presented an exploratory research, based in case study about activities of planning and implant of CEAD, in a college, acknowledged in technological and professional education. The Quality Function Deployment (QFD) method was applied to extract products and services quality requirements, through the eyes of internal clients - multidisciplinary teams - of the CEAD.
143

Aplicação da matriz da qualidade do QFD - desdobramento da função qualidade - para avaliar serviços de alimentação do Campus da Unicamp / Evaluation of the Unicamp food service using QFD - quality function deployment - quality matrix

Rodrigues, Nilo Sérgio Sabbião, 1954- 15 August 2018 (has links)
Orientador: Jose Tadeu Jorge / Tese (doutorado) - Universidade Estadual de Campinas, Faculdade de Engenharia Agricola / Made available in DSpace on 2018-08-15T04:50:43Z (GMT). No. of bitstreams: 1 Rodrigues_NiloSergioSabbiao_D.pdf: 3946419 bytes, checksum: 908c89c9a61abbb3dd291d93c132d236 (MD5) Previous issue date: 2010 / Resumo: A busca da satisfação do cliente e o entendimento de suas necessidades e desejos têm sido objeto de muitos estudos em várias áreas da ciência, necessitando novas metodologias. O Desdobramento da Função Qualidade (QFD) é uma dessas metodologias; é uma ferramenta recente, cuja aplicabilidade vem ganhando forças no mercado contemporâneo e com contínuo aprimoramento e aplicações nas diferentes áreas, destacando-se a de serviços. O mercado de alimentação fora do lar está em franco crescimento, vários são os motivos, dentre eles: a distância da residência, a dificuldade de locomoção e a escassez de tempo para as refeições. Atualmente a Unicamp dispõe, no campus Campinas, de três Restaurantes Universitários (RUs) e 24 Cantinas para atender 50.000 pessoas. Este trabalho teve por objetivo oferecer subsídios para a melhoria dos serviços de alimentação da Unicamp, campus Campinas, através da definição das Características de Qualidade (CQs) da Matriz da Qualidade do QFD para um serviço "ideal", na percepção do cliente. Foram avaliados os três RUs e 21 Cantinas do campus, por 1083 respondentes, todos frequentadores das RUs e Cantinas, sendo também caracterizado o perfil desses clientes. A amostragem, bem como a análise de dados, foram amparadas por técnicas estatísticas e de pesquisa de mercado. As etapas do método QFD foram desenvolvidas com procedimentos adicionais para a avaliação das CQs. Foram construídas duas Matrizes da Qualidade: RUs e Cantinas. Para a Qualidade Planejada dos RUs, das nove Qualidades Exigidas (QEs) levantadas na etapa qualitativa, foram priorizadas Qualidade do local, Qualidade da comida, Refeição balanceada, Novidade e Oferecimento de refeições. Mostrando assim, a preocupação e expectativa dos clientes com relação à saúde e ambiente agradável, oportunidade de sociabilização, principalmente por parte dos estudantes, a maioria dos frequentadores. Para as Cantinas, a ordenação das QEs Novidade, Atendimento, Qualidade da comida, Qualidade do local, Preço e Proximidade, mostra que os clientes são mais preocupados com aspectos da satisfação dos desejos, principalmente para as refeições com novidades. Na extração, definiram-se 42 Características de Qualidade (CQs). Na Qualidade Projetada foram definidas as CQs Acompanhamento técnico e Horas de treinamento como as mais relevantes e que devem merecer maior empenho de implantação para melhorar os serviços. Assim, outras CQs altamente relacionadas com essas também serão melhoradas. A constituição de equipes técnicas com perfis adequados para cada etapa permitiu a evolução dos trabalhos. Na etapa da Qualidade Projetada, foi desenvolvida uma Tabela Auxiliar para a consolidação dos Valores Meta e Priorização das CQs. Assim, procedimentos adicionais na construção da Matriz da Qualidade contribuíram para a condução do trabalho e podem servir para estudos similares. A Matriz da Qualidade do QFD se mostrou eficaz na avaliação de estabelecimentos de serviços de alimentação em um campus universitário; os resultados permitiram identificar com clareza quais CQs se destacaram e, portanto, quais são as mais importantes e que deverão e poderão ser adequadas para o aprimoramento dos estabelecimentos de serviços de alimentação da Unicamp / Abstract: The client satisfaction and the understanding of their needs and desires has been the object of studies conducted in various scientific areas. Thus, new methodologies are necessary. The Quality Function Deployment (QFD) is one of such methodologies; is a recent tool and it's applicability has been gaining strength in the contemporary market with continuous improvements and applications in various fields, with emphasis in service areas. The number of people eating out in commercial food service outlets is rising, due to various reasons: distance from home, difficulties in transportation and lack of time for meals. Currently, Unicamp houses 3 universitary restaurants (URs) and 24 Cafeterias (private food establishments), at Campinas campus, to serve 50,000 people. The current work aims to offer subsidies to contribute towards the improvement of Unicamp food services through definition of Quality Characteristics (QC) from the QFD Quality Matrix for an "ideal" service, according to the client's perception. The 3 URs and 21 cafeterias were evaluated by 1,083 respondents. All respondents were URs and cafeteria clients and their profiles were also characterized. The sampling and data analysis were corroborated by statistical and market research techniques. The QFD method steps were developed with additional procedures for the QCs evaluations. Two different Quality Matrix were built: URs and Cafeterias. For the Planned Quality of the URs, from nine Demanded Qualities (DQs) raised at qualitative step, Location quality, Food quality, Balanced meal, Novelty and Offer of meals were prioritized. These show client concerns and expectations, especially from the students, who represent the largest public in terms of absolute numbers, with relation to health, pleasant ambient and socialization opportunity. For the cafeterias DQs were ordered as follows: Novelty, Service, Food quality, Location quality, Price and Proximity. This demonstrates that the clients are more concerned with aspects related to desire satisfaction, mainly in terms of meal novelties. During the extraction process, 42 Quality Characteristics (QCs) were defined. In Projected Quality the QCs Technical assistance and Training time were defined as the most relevant and deserve greater establishment efforts in order to enhance the services. Thus, other QCs highly related to these will also be improved. The technical teams with the specific profiles demanded by each step was important for the work evolution. In the Projected Quality step, an Auxiliary Table was developed for the consolidation of the Target Values and QC Prioritization. Thus, additional procedures on Quality Matrix construction contributed for the work development and may be useful for similar studies. The QFD methodology was shown to be efficient to evaluate the food service in an university campus. The results showed to the most relevant CQs and those that may and should be used to enhance the quality of the food service establishments at Unicamp / Doutorado / Tecnologia Pós-Colheita / Doutor em Engenharia Agrícola
144

Design and Construction of Chassis for Uniti L7e Vehicle

Pavan Kumar Maareddygari, Pavan Kumar, Anoop Bharadwaj Yellambalse Prem Kumar, Anoop January 2017 (has links)
Chassis is the primary structural component of an automobile. It is the main supporting structure of a vehicle to which all other systems like braking, suspension and differential are attached. In this thesis, a methodology for L7e category vehicle chassis design and structural stability analysis is presented. The present car being developed at Uniti Sweden AB is classified as L7e category vehicle as per the European Union, therefore the chassis developed in this thesis considers the specific characteristics that vehicles under this category demands for. A literature study is carried out to review various existing designs of vehicle chassis, latest innovations and advanced materials used to manufacture the same. The various types of forces and stresses commonly acting on chassis structures are analyzed and their effects on the vehicle is understood. After completing literature study, several findings are listed in a systematic manner, by providing ample arguments to justify each of them. The pro-con analysis is conducted to evaluate merits and demerits of each alternative type of chassis and the material to manufacture it. The most essential design criteria are derived from the QFD (Quality function deployment) which then acts as important guidelines during the actual design process. Structural chassis frame is designed as per the design criteria, using the CAD software CATIAV5R19 and the structural stability of the same is tested and analyzed using ANSYS 15.0 software. From the results of these analysis tests the static structural stability of the design is confirmed.
145

Erfarenhetsåterföring och informationshanteringi en komplex organisation / Experience feedback and information management in a complex organization

Önsari, Burak January 2019 (has links)
Målet med examensarbetet är att ta fram en lista på åtgärder vilka är ämnade åt att förbättra dokumenthanteringen och informationslagringen på Arcona, samt förbättra tillgängligheten av relevanta dokument och information.Åtgärderna ska ha en inbördes prioriteringsordning och vilka eventuella krav som ska ställas på förekommande system ska undersökas. Fokus ligger på erfarenhetsåterföring genom dokumentation och informationshantering.Vid genomförandet av projektet tillämpas Quality Function Deployment (kundcentrerad planering). Med utgångspunkten hos produktionsledarrollen har kundönskemål samlats och tolkats för att sedan presentera adekvata förslag på förbättringsåtgärder som uppdragsgivaren kan tillämpa. Resultatet innefattar en lista på åtgärder rangordnat efter föreslagen preliminär prioritering där vi högst upp finner kortfattat bland annat:- Att förstärka medarbetarnas medvetenhet kring rutiner och var de hittar särskildadokument & information.- Ett betygsättningssystem för underentreprenader som anlitas av Arcona AB.- Framtagandet av specifikt listade dokument.- En rutin för erfarenhetsåterföring som är återkommande i olika delar av produktionen.Information om vad varje punkt innefattar återfinns i rapporten. / The aim of the thesis work is to, with the role of the production managers role and function in focus, bring forth a list of suggested actions on how management of documents and information can improve and how relevant documents and information can be made more accessible. The suggested actions shall be arranged in a prioritized manner and the work shall investigate on the eventual requirements of such a system that can manage the documents/data adequately. Focus have been on utilizing experience feedback through documentation and information management. The method QFD (Quality Function Deployment) has been applied during the thesis work.The customer requirements/needs of the co-workers, primarily the productionmanagers, have been collected and interpreted to later on present adequate suggestions of action of improvement that the employer can apply.The result contains a list of actions arranged based on most highly to least highly recommended action to implement. At the top, we find amongst other actions:- To reinforce the co-workers knowledge about routines and whereabouts of specificdocuments & information.- A score-based rating system to be able to rate subcontractors that has been hired byArcona AB.- The production of certain listed documents.- A routine of documenting experience feedback that comes continuously in specific v stages of the production. Information regarding what every action includes is found inside of the thesis.
146

Design och konstruktion av åror till snipa : Tillämpning av Design For Six Sigma / Design and Construction of Oars to a Gig Boat : Design For Six Sigma

Molin, Mattias, Larsson, Adam January 2023 (has links)
The oar has historically played a significant role for Sweden as a lake andcostal dominated country. For many years small boats called “snipa” wereused to gather fish by people living along the coastlines or alongside lakes.Oars was then the only option for conveying the boat forward. In today’ssociety, oar-propelled boats don’t have the same importance for people toacquire food. However, there are still reasons for a continued use of oars inactivities such as private fishing, competitive rowing or outdoor pursuits.The consumer market today is largely focused on mass production ofproducts, which often results in a reduced availability of custom-made ones.Being able to “engineer to order” is sometimes preferable due to the fact thathigh-quality and robust designs are, in certain respects, essential.Linnaeus University is conducting a research project that has vitalized atraditional Sami hunting and fishing gig boat, designed to be conveyed byoars and requires specially adapted oars for two different types of waterconditions. Currently, private consumers have limited options, for productsthat is designed for this, on the market.The purpose of this work is to describe how the established and well-knownmethodology of Systems Engineering, more specific “Design For SixSigma” (DMADOV), can be used to design and construct oars for use in twodifferent water conditions.
147

[en] INTEGRATED FUZZY ANP-QFD APPROACH APPLIED TO NEW DEFENSE PRODUCT DEVELOPMENT: A PROPOSAL OF A CONCEPTUAL MODEL FOR DETERMINING AND PRIORITIZING OF PROJECT REQUIREMENTS / [pt] ABORDAGEM INTEGRADA FUZZY ANP-QFD APLICADA A PROJETOS DE NOVOS PRODUTOS DE DEFESA: PROPOSIÇÃO DE UM MODELO CONCEITUAL PARA DEFINIÇÃO E PRIORIZAÇÃO DE REQUISITOS DE PROJETO

CARLOS EDUARDO SILVA DA LUZ 20 February 2018 (has links)
[pt] A abordagem Quality Function Deployment (QFD) integrada a métodos multicritério de apoio à decisão vem sendo amplamente aplicada a projetos de novos produtos, particularmente quando integrada à lógica fuzzy. O objetivo da dissertação é propor um modelo conceitual baseado na abordagem fuzzy ANP-QFD para definir e priorizar requisitos de projeto de novos produtos de defesa à luz de requisitos dos clientes. A pesquisa pode ser considerada descritiva, metodológica e aplicada. A partir dos resultados da revisão bibliográfica e documental sobre os temas centrais da pesquisa, desenvolveu-se um modelo conceitual para definição e priorização de requisitos técnicos de novos produtos de defesa, buscando-se preencher lacunas identificadas na literatura especializada no período 1987-2017. A aplicabilidade do modelo foi demonstrada mediante um estudo empírico no âmbito do Projeto COBRA 2020, uma iniciativa estratégica do Exército brasileiro. Para este estudo, selecionou-se um dos produtos do referido Projeto – um monóculo de visão térmica. Destacam-se como principais contribuições da pesquisa um modelo para definir e priorizar requisitos de projeto de novos produtos de defesa, que considera a complexidade, subjetividade e incerteza como características inerentes a projetos de novos produtos de defesa. Os resultados desta pesquisa poderão ser replicados em outros projetos de novos produtos de defesa – no Centro Tecnológico do Exército – CTEx – e em outras instituições militares envolvidas com atividades de pesquisa, desenvolvimento e inovação (PDeI) no Brasil e no exterior. / [en] The Quality Function Deployment (QFD) approach integrated with multicriteria decision-support methods has been widely applied to development of new product, particularly with the support of fuzzy logic. The objective of this dissertation is to propose a conceptual model based on the fuzzy ANP-QFD approach to define and prioritize project requirements of new defense products. The research can be considered descriptive, applied, and methodological. Based on the results of the bibliographic and documentary review on the central themes of the research, a conceptual model was developed to determine and prioritize project requirements of new defense products, seeking to fill gaps identified during the literature review covering the period of 1987-2017. The applicability of the model was demonstrated by an empirical case study having as experimental context the Project COBRA 2020, a strategic initiative of the Brazilian Army. For this study, one of new products to be developed within this Project was selected – a monocle of thermal vision. The main contribution of the research is a model for determining and prioritizing project requirements of new defense products, which considers the complexity, subjectivity, and uncertainty as inherent characteristics to the design of new defense products. The research findings could be replicated in other projects of new defense products - at the Army Technological Center - CTEx - and other military institutions dealing with research, development and innovation (RDandI) activities in Brazil and abroad.
148

Systematisk optimering av transportskydd för anslutningsstudsar på plattvärmeväxlare / Systematic optimization of transport protection for connection nozzles on plate heat exchangers

Blennow, Emil, Österberg, John January 2020 (has links)
Ett sätt för företag att öka lönsamhet och behålla marknadsandelar och konkurrenskraft är att ständigt förbättra sina produkter genom systematisk produktutveckling. Alfa Laval AB i Ronneby tillverkar lödda plattvärmeväxlare som förses med skyddslock och/eller skyddspluggar i flera storlekar och varianter under transport. Syftet med studien är därför att optimera skyddet med avseende på arbetsmiljö, miljö, lagerkapacitet och till en likvärdig eller lägre kostnad. Målet är att generera förbättringsförslag som ersätter de nuvarande transportskydden med ett fåtal standardskydd. Studien genomfördes som en fallstudie och följde den ingenjörsvetenskapliga Systems Engineering-metoden Design For Six Sigma (DFSS). DFSS-processen är uppdelad i fyra steg för att på ett systematiskt sätt uppnå önskat resultat och generera förbättringsförslag till fallföretaget. Studien resulterade i ett förbättringsförslag i form av en krympfilm som ersättande transportskydd. Förbättringsförslaget genererade även en reducering av antal storlekar och varianter med 80 %, vilket i sin tur reducerade lagernivåer. / One way for companies to increase profitability and maintain market shares and competitiveness is to constantly improve their products through systematic product development. Alfa Laval AB in Ronneby manufactures soldered plate heat exchangers which are provided with protective covers and/or protective plugs in several sizes and variants during transport. The purpose of this study is, therefore, to optimize the protection with regard to the work environment, environment, storage capacity and at an equivalent or lower cost. The goal is to generate improvement proposals that replace the current transport protections with a few standard protections. The study was conducted as a case study and followed the Engineering Scientific Systems Engineering method Design For Six Sigma (DFSS). The DFSS process is divided into four steps in order to systematically achieve desired results and generate improvement proposals for the case company. The study resulted in an improvement proposal in the form of a shrink film as a replacement for the transport protection. The improvement proposal also generated a reduction of 80 % in the number of sizes and variants, which in turn reduced stock levels.
149

Förbättring av monteringsstation för plockningsroboten IRB 360 FlexPicker

Nisar, Asim January 2019 (has links)
This thesis is about product and process development. The thesis has been done at ABB Robotics AB in Västerås under 20 weeks with half study pace, which is equivalent to 15 higher education credits (15hp). Thesis purpose was to improve an assembly station for assembling of robot IRB 360. Problems at the assembly station are that there are some non-value-creating activities and assembling methods which correspond to low safety factor for workers. The focus of thesis was to investigate opportunities and to produce solid proposals for how to eliminate these problems. After a written contract with ABB AB, the work started with the planning with the company supervisor and Gantt Schema was created to schedule all steps for this project, to ensure during the process. The project has followed the methods described in the book "Produktutveckling konstruktion och design " by Karl T Ulrich & Steven D Eppinger. Product development tools like Quality function deployment (QFD), functional analysis, specification of requirement and Pugh's analysis matrix have been used in the development process. In the first phase of the project, observation and investigation has been performed to identify and analyse problems. In the later phases, ideas and concepts has created to solve the problems and achieve successful results. The result of the project is an improved material flow at assembling stations which eliminates nonvalue-creating activities and leads to better safety for workers. Another result of the project is an elimination of hand hammering at assembling station and for this purpose a new pressing tool has been developed for pressing down a seals around radial shaft in assembling process. The software Solidworks has been used to create a new 3D layout for the existing assembly station to understand and find the better solution for material flow. Solidworks is also used for doing Finite element method (FEM) analysis to validate the new developed pressing tool. / Detta examensarbete handlar om produkt och processutveckling. Arbetet utfördes hos ABB Robotics AB i Västerås och bedrivs under 20 veckor långt på halvfart vilket motsvarar 15 högskolepoäng. Uppdraget är att förbättra en monteringsstation för plockningsrobot IRB360 FlexPicker. Problem på monteringsstation är att det sker icke värdeskapande aktiviteter, och monteringsprocess som leder till arbetsmiljöproblem. Arbetet fokus var att undersöka möjligheter och ta fram konkreta förslag att hur man kan eliminera dessa problem. Efter skriftligt kontrakt med ABB AB, arbetet började med planeringen med företaget handledare och skapades Gantt Schema. Projektet har följt metoderna som beskrivs i boken ”Produktutveckling konstruktion och design” av författare Karl T Ulrich & Steven D Eppinger. I utvecklingsprocessen har använt produktutvecklingsverktyg, några av dessa är QFD, funktionsanalys, kravspecifikation och Pughs analysmatris. I första fas av projekt gjorde undersökning och observation för att hitta och analysera problem. I senare faserna genererade koncepter för åtgärden och sedan vidare utvecklades utvalda koncept för nå framgångsrikt resultat. Resultatet av arbetet blev förbättrad materialflöde som eliminerar icke värdeskapande aktiviteter. Dessutom utvecklades fram ett nytt pressverktyg som eliminerar arbetsmiljöproblem. Mjukvaran Solidworks har använt för att skapa en ny layout för monteringsstation. Med hjälp av Solidworks gjordes FEM -analys (Finita elementmetoden) för att validera den nya pressverktyg
150

Contribuições do QFD para priorização e execução de melhorias em serviços: resultados de uma pesquisa-ação em uma central de atendimento ao cliente

Menezes, Liziane Silva 15 December 2011 (has links)
Submitted by Silvana Teresinha Dornelles Studzinski (sstudzinski) on 2015-05-14T17:57:45Z No. of bitstreams: 1 LizianeSilvaMenezes.pdf: 4918464 bytes, checksum: 2a4190164c3f6313abf6dcd3d0e8a09f (MD5) / Made available in DSpace on 2015-05-14T17:57:45Z (GMT). No. of bitstreams: 1 LizianeSilvaMenezes.pdf: 4918464 bytes, checksum: 2a4190164c3f6313abf6dcd3d0e8a09f (MD5) Previous issue date: 2011-12-15 / Nenhuma / Estudos demonstram a crescente importância estabelecida pelo mercado ao serviço de atendimento ao cliente. Uma vez que tal processo permite às organizações a compreensão de necessidades explícitas ou implícitas dos clientes atuais e futuros, a partir da sistematização e análise das interações recebidas nos diferentes canais de atendimento, tal movimento tem gerado questionamentos sobre como este pode ser mais bem gerenciado, visando assim qualificar os serviços prestados pelas Centrais de Atendimento atuais. Sendo a Matriz da Qualidade parte do QFD, que é um método que visa aprimorar o desenvolvimento de produtos/serviços a partir da escuta, tradução e transmissão, de forma priorizada, das necessidades dos clientes para dentro da empresa, questionou-se: como esta poderia contribuir para aprimorar os serviços prestados por uma Central de Atendimento? Desta forma, este trabalho se propôs a explorar tal questão, por meio de um estudo que objetivou analisar os resultados da aplicação desta Matriz em tal contexto. Para tanto, a pesquisa foi realizada em três etapas: (i) a primeira, de caráter Exploratório, em que foram identificadas alternativas para resposta à questão de pesquisa, a partir de uma revisão na literatura existente; (ii) a segunda, de caráter Aplicado, por meio de uma pesquisa-ação realizada na Central de Atendimento de uma Instituição de Ensino Superior de grande porte (com aproximadamente 27.000 alunos), localizada no estado do Rio Grande do Sul; tal etapa foi constituída por três fases, sendo que na primeira delas foi feita a aplicação da Matriz como ferramenta para triagem e estabelecimento das prioridades a serem trabalhadas nas etapas subsequentes; e (iii) a terceira para elaboração de análises e conclusões dos resultados. De modo geral, entende-se que os objetivos pré-estabelecidos para o estudo tenham sido atingidos, uma vez que os resultados apresentam uma análise detalhada da aplicação da Matriz em uma Central de Atendimento real, com reflexões e contribuições para pesquisas futuras sobre o tema. Entre as principais contribuições encontradas destacam-se as melhorias realizadas na infraestrutura e nos processos de gestão de pessoas e de falhas da Central de Atendimento estudada, as quais foram percebidas positivamente tanto pelos usuários como pelos gestores da Instituição após a finalização do trabalho, demonstrando assim a efetividade do método utilizado. Visando colaborar para pesquisas futuras, ao término das análises é apresentado um roteiro para possível uso em Centrais de Atendimento que estejam em busca de objetivos semelhantes. Acredita-se também que tal roteiro possa ser visto como uma ferramenta gerencial, sendo útil no apoio ao cumprimento de estratégias voltadas para gestão da qualidade. / Studies show the increasing importance established by the market at the service of customer service. Once this process enables organizations to understand the stated or implied needs of current and future customers, based on the systematization and analysis of interactions received from different service channels, such movement has generated questions about how this process can be better managed, by that means, aiming to qualify the services provided by customer service center nowadays. As the Quality Matrix part of QFD, which is a method that aims to improve the system development of products/services from listening, translating and transmission, prioritizing the needs of customers into the company, it was questioned: How could this help improving services provided by a customer service center? Therefore, this work proposes to explore this question through a study that aimed to analyze the results of the application of the Quality Matrix in this context. With this objective, the survey was conducted in three steps: (i) the first, exploratory, where there were identified alternatives to answer to the research question, from a review of existing literature, (ii) the second, applied, through an action research conducted in the customer service center of a large Higher Education Institution (approximately 27,000 students) located in the state of Rio Grande do Sul (Brazil); this step was consisted of three phases, and the first of these was the application of the Matrix as a tool for screening and establishing priorities to be worked on in subsequent steps, and (iii) the third, for the analysis and conclusion of the results. In general, it is understood that the pre-established goals for the study have been achieved, since the final work is a detailed analysis of the results of a Quality Matrix application in a real Service Center, with reflections and contributions for future research on the subject. Among the main contributions found are the improvements made in infrastructure and people management processes, and failures of the customer service center study, which were discerned positively by both users and managers of the institution after the conclusion of the work, in this manner demonstrating the effec tiveness of the method used. Aiming to contribute to future research, at the end of the analysis is presented a roadmap for possible use in customer service center that are seeking similar objectives. It is also believed that this script can be seen as a management tool and is useful in supporting the achievement of strategies for quality management.

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