In many cases, the need to survive has been the reason for many individuals to leave their country and to start anew in a foreign land. Indeed, migration has played its role as one of the solutions to struggle against poverty among many migrants. Nevertheless, migration can also be an excellent way to improve or develop one’s linguistic, professional and cultural competencies. And one way of doing this is to be part of the au pair cultural exchange program. The interest to be an au pair as well as the interest to have an au pair has been the subject of colorful debates in Denmark, and pushing politicians to make an action due to reports of abuse by many host families. Where the au pair program will end up is still a question hanging up in the air. This study is about the journey of many young and educated Filipino migrants who have decided to embark on the au pair expedition. The theme is anchored on deprofessionalization and deskilling. Transnationalism, civic culture and cultural citizenship, and media are the central theories of the study. Feedback from the participants indicates that there is a need to shift the discussion and focus. It is also important that the au pairs’ knowledge and skills are recognized. The study recommends further research on how participatory communication can be utilized or applied to engage all the stakeholders: au pairs, host family, social organizations, sending and receiving countries, and mass media, in finding long term solutions. The ‘cultural exchange or cheap labor’ argument must not be ignored; however, debates should not be limited to this alone. Most of the au pairs are educated. Recognition of such qualifications must be done to create a new arena for discussions. Oftentimes, many au pairs themselves do not see this side of their background as something valuable. From a communication for development perspective, behaviour change- the au pairs should not see themselves as domestic workers, but as educated migrants, and this must be promoted and advocated, so that au pairs and members of the host society can acknowledge this unknown aspect of these unsung migrants. They are education migrants; it is only right and logical that the au pairs are supported to enhance their qualifications. Deprofessionalization and deskilling must be avoided.

In the context of significant numbers of Muslim newcomers immigrating to Europe andperceptions of failed integration in Sweden, and in light of the urban conflict andincreasing debates about integration as a one-way or two-way street, this paper sets out a“communication for development”-informed theoretical framework that focuses on thestruggle for social cohesion and immigrant integration in Malmö, Sweden. The paperuses triangulation to view this challenging situation from various perspectives. Not onlydoes this reveal that unemployment and lack of power have taken their toll on agencyamong migrants—particularly Iraqi men—but also that the strongest stories showingimmigration as an asset—particularly Iraqi women—are not being told in the media.Through the use of empirical material from Malmö, this paper contends that participatorycommunication in Malmö is less than participatory, and that integration in Sweden, in itsexpectations, leans uncomfortably close to assimilation. The paper gives examples ofseveral development communication initiatives for integration that have had positiveresults, with strong evidence that community media, as just one example, has proveneffective at improving immigrant integration. The paper concludes that developmentcommunication initiatives show promise for improving social cohesion in Malmö, andthat these can be effective only if the choice to participate, and the choices of initiative,medium and content are made by the migrants themselves.

In the late 1800’s, Sweden was undergoing a population growth and had experienced several crop failures. With the majority of the population being farmers, the migration to North America gave Swedish emigrants an economic opportunity that wasn’t available in the homeland. This resulted in a mass exodus. During the nineteenth and early twentieth centuries, around 1.25 million Swedes left their home country in search for a better life in the United States of America. In the year of 1890, around 478,000 Swedes had moved across the sea in search for better yields and economic prosperity.There is no exact number of how many Swedish-language newspapers that were published in North America to cater to the large number of Swedish immigrants, but an estimate says that between 600 and 1,000 Swedish language newspapers were published in the United States. The aim with this thesis is to analyze the representation of Sweden to Swedes who emigrated to look for a better life in the USA. The purpose of the study was to research how Swedish poverty was represented in the news. The research questions focus on how Sweden is represented in the Swedish American Post in 1887; how Swedish poverty is described and represented in the news and what representations of poverty can be seen in the material. The study was conducted through a qualitative text and thematic analysis of 48 newspapers from the Swedish emergency year of 1887, when the emigration hit its peak. The analysis of the data draws on theories of representation and social change, and the theoretical concepts of how the media can influence people’s lives and perceptions. The study found that the newspaper presents a somewhat simplified picture of poverty that rarely goes into underlying factors or societal structures but represents poverty mainly through personal stories of private individuals. The thesis also reveals that the image of Sweden is based on nostalgic, often fictional features of the homeland and news that often focused on accidents and deaths. This is interpreted as that the newspaper, on the one hand, gave the readers a relaxing read which spoke to their possible homesickness, and also contributed to confirm the decision to emigrate to the USA as something positive.

In this study, I critically analyse two grassroots organisations in rural Aragón (Spain) that oppose renewable energy projects proposed for their communities. Named after their respective regions, the groups La Fueva no se Vende and La Ribagorza no se Vende demand that those in power consider the impacts on rural communities, the natural environment and tourism before installing solar farms. The groups argue that the green projects focus too much on creating profit for a few large companies, rather than creating truly sustainable systems. Through semi-structured group interviews, I examine the motivations for their resistance processes, the challenges they face, and how they used communication and community engagement practices to overcome them. The findings are then analysed with a mainly Gramscian framework to advance the understanding of rural development issues in the green energy transition.

This case study examines the role of music and music-making for the youth in Brikama, the Gambia in terms of freedom of expression, sustainable development and social change. The study is situated within a project where young musicians with different backgrounds wrote and recorded their own songs during workshops with established musicians. The data was collected via interviews with the participants and instructors, observations and song analysis. The study uses Small’s (1998) theory of musicking to analyze the meaning of the musical events in the social context. Furthermore, it uses theories on the relationship between music and sustainability to analyze the role of music for the youth on an individual-, group- and societal level, but also on an organizational level. The study finds that on all four levels music and music-making holds many of the characteristics required for sustainable development and that it can foster resilience through creativity. However, it also shows that this requires the creation of inclusive spaces with an awareness of the cultural narrative and forces (such as limiting traditional values and gender issues) that might limit the capabilities of individuals, and the society, to reap these benefits. The study also shows how music, with its artistic characteristics, can offer pockets of freedom of expression to a certain but limited extent. Finally, the study shows how music can and should be incorporated more extensively by organizations working for sustainable development and social change, both as a tool to achieve other sustainability agendas, but also for the inherent characteristics of resilience and creativity that is found in music-making itself. / Denna fallstudie undersöker musik och musikskapandets roll för ungdomar i Brikama, Gambia, och dess relation till yttrandefrihet, hållbar utveckling och social förändring. Studien är genomförd inom ramen för ett projekt där unga musiker med olika bakgrund komponerade och spelade in sina egna låtar under workshops tillsammans med etablerade musiker. Materialet samlades in genom intervjuer med deltagarna och instruktörer, observationer och textanalys av låtarna. Studien använder sig av Smalls (1998) koncept musicking för att analysera den musikaliska situationens mening i sin sociala kontext. Dessutom används teorier om relationen mellan musik och hållbarhet för att analysera musikens roll för ungdomarna på en individuell-, grupp- och samhällsnivå, men även på en organisationsnivå. Studien visar på alla fyra nivåer att musik och musikskapande innehar många av de karaktärsdrag som krävs för hållbar utveckling och att det kan främja resiliens genom kreativitet. Dock visar studien att inkluderande sammanhang behöver skapas med medvetenhet om den kulturella kontexten. Detta för att kunna navigera de krafter (såsom negativa traditionella värderingar kring genus) som kan begränsa individers deltagande och i slutändan samhällets möjlighet att ta del av fördelarna. Studien visar också hur musik, med sina konstärliga karaktärsdrag, kan erbjuda ett visst utrymme för yttrandefrihet. Slutligen visar studien hur musik kan och bör inkorporeras till större grad av organisationer som arbetar för hållbar utveckling och social förändring, både som ett verktyg för att uppnå hållbarhetsagendor, men även för de inneboende karaktärsdragen resiliens och kreativitet som finns att hitta i själva musikskapandet.

HIV/AIDS is widely spread in Zambia. Numerous organizations work to disseminate information about how individuals can prevent themselves and others from infection. Youth Vision Zambia (YVZ) is a non- governmental organization that works from Lusaka, Zambia to increase knowledge about sexual reproductive health and rights among young people aged 10-24. This qualitative case study explores which means of communication strategies YVZ uses to reach and inform their target group about Sexual Reproductive Health and Rights (SRHR) by interviewing staff working for the organization. A qualitative survey was also conducted where 29 respondents belonging to the target group answered questions regarding the information about SRHR they have received from YVZ, how they were reached and if they find the work of YVZ of importance. In order to also get a perception about the interpersonal communication channels YVZ use I attended four meetings arranged for young people where the purpose was to discuss sexual health related issues conducting participant observations. In addition, YVZ put an extensive effort on providing an SMS-short code system which allows people to send questions related to SRHR and in turn get answers from a YVZ councilor. The aim was to seek answers to whether the users had found the SMS service useful or not. The results show a variety of different communication tools that YVZ uses in their daily work and in the light of previous research on communication for development and social change and health communication an analysis was carried out. / HIV/AIDS har stor spridning I Zambia. Ett flertal organisationer jobbar med att sprida information om hur individer kan förhindra sig själva och andra att bli smittade. Youth Vision Zambia (YVZ) är en icke- statlig organisation som verkar i Lusaka, Zambia och jobbar för att öka kunskapen om sexuell reproduktiv hälsa och rättigheter (SRHR) bland unga människor i åldrarna 10-24 år. Denna kvalitativa fallstudie utforskar vilka typer av kommunikationsstrategier YVZ använder sig av för att nå ut till samt informera deras målgrupp om dessa områden. För att göra detta intervjuades personal som jobbar på organisationen. Studien ämnar också undersöka hur ungdomar som tagit del av YVZ’s information uppfattar den, om de anser den värdefull samt hur de fick kännedom om deras arbete, detta gjordes genom att utforma en kvalitativ enkät. 29 enkäter var det som i slutändan användes till sammanställningen av resultat och genomförandet av analys. YVZ jobbar även till stor grad med interaktiv kommunikation i deras arbete i att informera och engagera ungdomar vilket styrde intresset till att även genomföra deltagarobservationer. Vid fyra tillfällen blev således dessa observationer genomförda. Vidare lägger YVZ stor vikt vid att kommunicera via mobiltelefoni vilket visar sig genom deras short message system (SMS) där de erbjuder tjänsten att genom att skicka ett SMS till ett kortnummer innehållande frågor rörande SRHR och genom att göra det få svar och råd från personal från YVZ. Detta resulterade i att en SMS-enkät skickades ut innehållande endast en fråga med syfte att ta reda på om användare av tjänsten har funnit den värdefull eller ej. Resultaten som framkommit genom att tillämpa dessa metoder visar på en variation av kommunikationskanaler som YVZ använder sig av i deras dagliga arbete och i ljuset av litteratur som belyser kommunikation för utveckling och social förändring and hälsokommunikation så lägger denna studie fram en analys angående dessa.

Made available in DSpace on 2016-08-03T12:30:47Z (GMT). No. of bitstreams: 1 Marcelo Luis Contecote.pdf: 3647542 bytes, checksum: 78fcbdc18967a343bb79d5fad3a6e91e (MD5) Previous issue date: 2008-04-15 / A study concerning communication methodologies for community development proposals. Based on bibliographic research, the work objective make evident the guises explicit and implicit from communication presents on the methodologies of development of community published in Brazil. About to as, we realized a deep literature review on the subject of the concepts of community, development, poverty and participation, methodologies of community development, communication for development and communication for social change. At the end, the research make evident that the conceptions of development and participation are basic elements, from what many projects of community development and communication for development/social change are erected. A model of development necessarily takes to a model of participation, and vice-versa, what, in community welfare projects acts as catalyst elements for the instances of the work. Both proposals presents many common aspects and initiatives for reciprocal contributions.(AU) / Estudo sobre as metodologias de comunicação nas propostas de desenvolvimento comunitário. Com base em pesquisa bibliográfica o trabalho objetivou evidenciar os aspectos explícitos e implícitos da comunicação presentes nas metodologias de desenvolvimento de comunidade publicadas no Brasil. Para tal, foi realizada ampla revisão da literatura sobre os conceitos de comunidade, desenvolvimento, pobreza e participação, metodologias de desenvolvimento de comunidade, comunicação para o desenvolvimento e comunicação para a mudança social. Ao final, a pesquisa evidenciou que os conceitos de desenvolvimento e de participação invariavelmente constituem o fundamento a partir dos quais se erigem tanto projetos de desenvolvimento comunitário como de comunicação para o desenvolvimento/mudança social. Um modelo de desenvolvimento necessariamente leva a um modelo de participação, e viceversa, que, em projetos de melhoria das condições de vida comunitária se constituem como elementos catalisadores das demais instâncias do trabalho. Ambas propostas apresentam muitos pontos em comum e diversos espaços para contribuições recíprocas.(AU)

Significant interest is witnessed in the context of Information and Communication Technology (ICT) mediated interventions for development and empowerment of people living in Rural India since the turn of the century. An objective evaluation of impact of such initiatives is important for enrichment of these initiatives as well as potential scaling up and replication. Despite a large number of such initiatives and their subsequent scrutiny in the literature, there is a dearth of comprehensive studies to establish the potential and scope of ICT mediated interventions on empowerment and the role of participation. The present study focuses on bridging this gap. The study is undertaken in three phases- (1) Longitudinal observation, (2) Intensive analysis of ongoing ICT mediated interventions to study stages of empowerment and their measurement and (3) Analytical modelling of the processes and outcomes of empowerment. In the first phase, a longitudinal observation using Participatory Rural Appraisal (PRA) approach was undertaken in Sirsa, Haryana over two years to explore the relevance of ICT mediation through various communication devices. In the second phase, mobile phone based interventions, involving dissemination of information, were intensively studied. Nine PRA studies were undertaken at eight locations from three states representing diverse agriculture and allied contexts. A Knowledge Gap Analysis (KGA) was undertaken in which a participant was assessed at three different stages – (a) awareness, (b) knowledge and (c) internalization. A specimen based approach based on PRA techniques was adopted, to assess their retention and internalization. A ‘Knowledge Gap Indicator (KGI)’ approach was used to assess and compare retention between people who were part of the intervention with those who did not have exposure to it. In the third phase, the process of empowerment was conceptually modeled as ‘The Participation based ICT Mediated Empowerment Cycle (PICTEC)’. The conceptual model – PICTEC was empirically tested using data obtained from seven locations from three states based on a survey using structured audio-enabled questionnaire. The structural model of PICTEC based on the factors that influence the empowerment cycle was studied using Generalized Partial Least Square (PLS) techniques. The research points to the utility of understanding empowerment through the three distinct approaches adopted in the three phases. The other main contributions include design and development of a methodology to assess empowerment at various stages using Knowledge Gap Analysis (KGA), measurement of empowerment using Knowledge Gap Indicators (KGI) and data collection approaches in the spirit of PRA techniques based on specimen based approach and audio enabled questionnaires which are amenable to rigorous analysis. The results indicate evidence for positive impact of technology mediation in achieving the overall objectives of empowerment in the rural India context. The enabling role of participation is also observed. The results show that the stages of manifestation of empowerment and the internal processes can be studied simultaneously which has positive implications for designing effective interventions. The outcome of the present study are expected to contribute to existing literature on the subject and have relevance for policy makers, managers, designers and administrators of ICT based interventions targeting empowerment.

Despite international regulations such as the Convention of the Rights of the Child andthe Convention on the Rights of Persons with Disabilities and the global SustainableDevelopment Goals in Agenda 2030, everyone does not have the same rights toeducation. Children with disabilities are the most marginalised and excluded groups insociety and also overrepresented among those who are not in school. Disability rightsadvocates are advocating for children with disabilities having the right to education anddiscovering new ways of making their voices heard through digital media. This degreeproject explores how these advocates act as change agents in the Nepal disability rightsmovement, with a focus on communication and the role of media.Through the lens of communication for development and social change, the theoreticalframework outlines advocacy communication for social justice, and social movementsas ‘experience movements’. The material was collected during a two months field studyin Nepal between March and May 2019. A qualitative study was conducted withinterviews as the primary method (semi-structured and focus group discussions) andfield observation as secondary.The findings suggest that advocacy communication was used by all advocates and thatdigital media and information communication technology provided the potential toreach new audiences, without replacing the public sphere. Language and voice werehighlighted as invaluable for effective communication. The movement was not limitedto special education, rather advocated for equity, access and participation in qualityeducation for all children. Digital, policy and behavioural changes were seen; peoplenow talk about children with disabilities and inclusive education. Challenges for themovement (i.e. budget, human resources, collaborations, voice, defined target group(s),data collection) still persisted, nevertheless improved collaborations between thegovernment and the disability people's organisations outlined a will for improvement inparticipation and empowerment.

In this study I will present an investigation conducted at two communities in the northernPeruvian highlands during the months of February and March of 2019. I applied an anthropological perspective to Communication for Development and investigated how health promotion concerning anemia was perceived by different groups (health care workers and Patients) at the communities. I applied an ethnomethodological approach and worked with an applied anthropology perspective as collected data through ethnography and semi-structured interviews throughout the communities. I found that perspectives that are hard to accommodate within dominating discourses – such as critical perspectives questioning inequality and poverty – may beless prioritized in favour of narratives that can be accommodated within a neoliberal context.Furthermore, I found that there exists a myriad of accounts of development and that development work cannot easily be accommodated within simplified dichotomies.