The architectural object is concerned with its image. However, as Yves Alain Bois notes, the flatness of the photograph “denies the real content of the work.” This thesis unpacks the collapse of object and image by exploring the relationship between the path and the object: the path offers an experience not simply a view. In the emerging mega-city of Manila, malls are ever-present entities. Mainly for the upper class, they form an episodic network, where seeing and being seen is as important as shopping. By combining a series of theaters with the Filipino reliance on shopping centers, a new typology is formed: the PERFORMANCE MALL. Adapting Garnier, Scharoun, and the mall, this project establishes space for the few and the many simultaneously. The motion within the theater complex creates a continuous spectacle of performance and circulation. Rather than separation of circulation and performance, they exist in a symbiotic state.

Den här uppsatsen utreder möjligheterna att realisera e-Deltagande genom webb 2.0.Genom att kombinera teori från de båda ämnena och observationer från nämnvärda utförda realiseringar, utvecklas en mall till en webbtjänst för e-Deltagande som nyttjar funktioner från webb 2.0. Ur litteraturstudier och observationer identifierades ett antal nyckelfunktioner samt vilka aktuella problem som finns inom realisering av e-Deltagande. Dessa problemområden var: anonymitet, moderation, att slutplacering baseras på exponeringstid, att liknande bidrag tar röster från varandra samt röstningsmetod. För att lösa dessa genomfördes en process för deltagande design med testdeltagare från olika intressegrupper i området. Utvecklingen genomgick tre iterationer med framställning av prototyp och testsessioner under vilka mallens olika lösningar och funktioner optimerades och validerades. Uppsatsen bidrar med ett steg i utforskningen av området. Genom att tillämpa den mall som tagits fram kan offentliga instanser konsultera sina medborgare för att generera fram nya idéer och engagera dem i samhällsutformningen.

The functional connection between the building and the streetscape affects the city and its attractiveness. Stores located in shopping malls with their entrances facing internal walkways, creates segregation between the mall and the streetscape. This segregation implies that the shopping mall loses some of its attractiveness, which may result in a so-called Greyfield mall. The expression Greyfield mall is used for shopping malls that have lost its visitors. Competition from new modern malls and a lack of investments are examples of factors that influence the development of Greyfiled malls. To clarify the relationship between the building and the streetscape, Space syntax has been used. Space syntax can be explained as the order between the different spaces. A Space syntax analysis provides an intergration value that indicates how the streets are linked. The pupose of this paper is to investigate and develop methods that will increase the attractiveness of shopping centers and malls in danger of developing into, or already classified as Greyfield malls. Improvements to these sites contributes to a better urban environment. The question formulation has been focused on the streetscape- and building design, and the movement patterns of the visitors. The questions have been answered through literature studies within the areas of; Space syntax, Shared space and Greyfield malls. In addition, a new proposal for the design of the building and the surrounding streetscape has been done. Analyses using Depth map has been used in a case study of Rosengallerian. Rosengallerian is located in the center of the city Husqvarna and has potential to act as a gathering place for city residents. By using Shared space, Woonerf-streets and axial analyzes with Space syntax a new proposal for mall and its surroundings has been developed. The new proposal is based on the prioritation of the pedestrians instead of the motor traffic. The streets surrounding the shopping mall has been converted into walking-speed areas, where the streets have been given a more narrow character. These changes creates a more attractive environment for the pedestrians around the mall. The results of the studies shows that the problem mainly lies in the design of the building and the priorities of the surrounding street network. The planning and prioritations of a street network are important to city residents, when the traffic moves according to the terms of the pedestrians a center where people can move freely is created. The ability to move around freely along with the city's walkways being extended into the building means that people wants to come back to the shopping mall. The proposal increase the attractiveness of the shopping mall since people attracts other people. The conclusion is that the mall is to be seen as an individual building being fitted into the existing surrounding environment. The shopping mall should be a natural part of the city's movement pattern, but also allowed to stand out architecturally. / Den funktionella kontakten mellan byggnaden och gaturummet påverkar staden och dess attraktivitet. Butiker som är placerade i gallerior och som har sina entréer mot interna stråk skapar en segregation mellan gallerian och gaturummet. Denna segregering innebär att gallerian förlorar en del av sin attraktivitet, vilket kan resultera i en så kallad Greyfield mall. Uttrycket Greyfield mall används för gallerior som förlorat sina besökare. Konkurrensen från nya moderna gallerior samt brist på investeringar är exempel på faktorer som påverkar uppkomsten av Greyfield malls. För att klargöra sambandet mellan byggnaden och gaturumet har ”Space syntax” använts. Space syntax kan förklaras som ordningen mellan de olika rummen. En Space syntax-analys ger ett integrationsvärde som visar hur stadens gator hänger samman. Syftet med detta examensarbete är att undersöka och utveckla metoder för att öka attraktiviteten hos köpcentrum och gallerior som riskerar att utvecklas till, eller redan klassas som Greyfield malls. Förbättringar av dessa platser bidrar till en godare stadsmiljö. Frågeställningarna har inriktats på gatans och byggnadens utformning samt besökarnas rörelsemönster. Frågeställningarna har besvarats genom litteraturstudier inom områdena Space syntax, Shared space och Greyfield malls. Därtill har ett nytt förslag på utformning av gatunätet och byggnaden utförts. Analyser med hjälp av Depth map har gjorts i en fallstudie av Rosengallerian. Rosengallerian är placerad i Huskvarna centrum och har potential att fungera som en samlingspunkt för stadens invånare. Områdets nuvarande utformning gynnar biltrafiken vilket har resulterat i en nedprioritering av gångtrafikanterna. Med hjälp av; Shared space, Boone-gator och axialanalyser med Space syntax har ett nytt förslag för Rosengallerian och dess omgivning tagits fram. Förslaget bygger på att stadens gångtrafikanter istället prioriteras. Gatorna runt gallerian har omvandlats till gångfartsområde, där gatorna har fått en smalare karaktär. Dessa förändringar skapar en attraktivare miljö för gångtrafikanterna kring Rosengallerian. För att öppna upp gallerian har de ursprungliga gångarna inne i gallerian ändrats till två raka tvärgator igenom byggnaden som sammanbundits med den övriga staden. Resultatet av studierna visar att problemet huvudsakligen ligger i byggnadens utformning samt det omkringliggande gatunätets prioriteringar. Ett gatunäts planering och prioriteringar är av vikt för stadens invånare, då biltrafiken förflyttar sig på de gåendes villkor skapas ett centrum där människor kan röra sig fritt. Den fria rörelsen tillsammans med att stadens gator förlängs in i byggnaden medför att invånarna vill återkomma till gallerian. Förslagets förändringar ökar gallerians attraktivitet då människor attraherar andra människor. Slutsatsen är att gallerian skall ses som en enskild byggnad som skall passas in i den omkringliggande befintliga miljön. Gallerian bör vara en naturlig del av stadens rörelsemönster samtidigt som den gärna får markeras arkitektoniskt.

Syftet med detta gestaltande arbete är att ta reda på hur skiktlimning fungerar i skolundervisningen och vilka möjligheter som finns för att integrera den mer i skolan. Syftet är också att bidra med kunskap om tekniken till andra lärare. Detta är ett gestaltande examensarbete. Tre olika produkter tillverkades med hjälp av skiktlimning. Processen dokumenterades så att lärare och elever ska kunna använda dem i slöjdundervisningen. Jag gjorde även fyra olika intervjuer med fyra lärare från tre olika skolor och även en undersökning om hur produkterna jag tillverkat fungerar i en skolsituation. Resultatet visar att skiktlimning är en teknik som kan vara av intresse för elever i skolan. Det är också uppenbart att lärare inte har mycket erfarenhet och kunskap om tekniken. Slöjdlärarna medger att det finns fördelar med tekniken även om den inte används ofta i undervisningen. Slutsatsen av denna studie är att skiktlimning som teknik kan användas i grundskolan men att den verkar förekomma i liten utsträckning. Min undersökning visar att det var mycket populärt bland eleverna när de väl blev introducerade och intresserade av tekniken. / The purpose of this study is to find out how laminate bending works in school and how one could integrate it even more. The purpose is also to spread awareness of this technique. This is an examinations work. I made three different items that involve the technique laminate bending. I documented them and made manuals for those so that teachers and students in school will be able to understand them. I also made four separate interviews with four different teachers from three different schools and also investigated how the products I made work in a school context. The results show that laminate bending is a technique that can be of interest to students today. It is obvious that teachers do not have much experience and knowledge about the technique. Teachers in sloyd admit the advantages of the technique even though it is not used frequently in learning processes in school. The conclusions from this study are that the technique can be used in school nowadays but it seems like it occurs in a very small extent. It is also apparent from my investigation that it is very popular among the students, once they got introduced and interested in the technique.

In recent years, population inflow and population in Kaohsiung has constantly increased. Besides, every shopping mall and department store has discovered that the consumption in Kaohsiung has improved as well. As a result, density of shopping mall and department store in Kaohsiung appears to be high and competitive. This study indicates that it is important to analyze the consumers in order to find and understand consumer insight. Includes where are the consumers are located, how the consumers¡¦ demographic variables distributed , consumers¡¦ needs ,buying behavior of consumers and what factors influence the way they choose shopping mall and department store.This study aims at the consumers of shopping mall and department store. By using questionnaire to describe different living style and using living style variables to segment the market. Then to further depict demographic variables and consumer behavior features in every living style segment in order to further understanding the shopping mall and department store consumers. This questionnaire survey has analyzed 338 copies. It shows that the majority of the shopping mall and department store consumers in Kaohsiung are age around 20-29, single female, occupations as students or in service industry. And by using cluster analysis, living style as a fundamental factors, to divide the consumers of shopping mall and department store into four group, home-valued type, information-gathering, price-calculated type and impulse shopping. Finally, the study discussed the similarity and difference between these groups.

After China¡¦s entering WTO structure, there was no boundary in retailing industry from November, 2004. It not only changed operating rules, but also aroused many M&A events. Because we cannot get information about China freely, we have few ideas about this issue. Based on this phenomenon, the focus of the research is to realize the M&A development in China retailing industry with the cautiously growing up in China. This research can be divided into three parts: the structure of the theory, the development of retailing industry and M&A in China, and induce the M&A practical process of the case. Through relevant theories, we can verify whether these theories are suitable for the KSFs and motivations in the retailing industry. Meanwhile, we can present the overview and background of M&A styles and cases in China, and generalize the M&A practical process through formal or informal interviews with related executives. At last, with the viewpoint of M&A practical process, we address practical suggestions to the government, the companies which want to make an M&A move, and the case. The purpose of this research is to picture the environment of China retailing industry and M&A processes from the case ¡§TESCO merged HY-mall¡¨. By generalizing from the total environment to the case, we can understand the details when making an M&A in China retailing industry.

Pine and Gilmorey (1998) declared a welcome message for all to the age of experience economy. Economic value has evolved from primary products, manufactured products and services into the fourth kind of economic products: experience. Service oriented economy cannot satisfy consumers anymore, along with the commercialization of services, experience has became the core of economics, thus the era of experience economy arrives. Taiwan has the highest density of department stores and shopping malls. Shopping malls combines retailing, services and entertainment, yet no significant differences in images perceived by the market are found in comparison with department stores in Taiwan. Consumers cannot distinguish between shopping malls and department stores, thus poses a great challenge for shopping malls. They would have to reconsider positioning and marketing strategies of their own. Thus this research aims at understands could experience marketing be effective in the realm of shopping malls in the age of experience economy. This thesis serves Dream-Mall as the study case and experience value as the intervening variable in order to understand would customer experiences formed in the malls via experience marketing efforts be sufficient in affecting customers¡¦ behavior intentions. Conclusions are as follows: dimensions of experience marketing are significantly positively related with experience values, as well as with intentions of customers¡¦ behaviors.

Most of Shopping malls in Taiwan locate in downtown. In city Taipei, city Taichung, and city Kaohsiung, homogeneous competitiveness between rapidly growing department stores blooms. The majority of survivalists are with great enterprise groups as capital back-up. Chain shopping mall becomes a trend. The growth of shopping mall steps into a high density and intense competitiveness age. When facing such highly homogeneous competitive shopping malls, how to find the way out from the price competition of the red ocean, and to create the successful market share, is the main point of this paper. In this study, we adopted the Satty¡¦s Analytic Hierarchy Process (AHP) to establish individual multi-estimate criteria models of the key decision-making factors, and then by AHP qualitative and quantitative questionnaires, undertook research and analysis of various key decision-making factors. Finally, the Analytic Hierarchy Process was applied to calculate the ¡§weighting¡¨ and to sequence the priority of these factors so that the weighting of key success factors can be discussed and proved. Through SWOT analysis and five forces as well as a comparison with Treasure Island, the key success factors for the Dream Mall were identified. The result of the research is to help to offer a develop-oriented location of shopping malls and to invent the management strategies which differ from competitors. According to the result of survey that we can define the sequence are transportation, parking, multifunction and customer stratify. Meanwhile, in the factor of transportation which the public transportation system is first priority; in the factor of parking which the parking space is the first priority; in the factor of multifunction which the department store and movie town is the first priority; in the Customer stratify which the safety is most concern by customer. It is helpful and meaningful which provide to President Shopping mall owner define the strategy according to the key success factor.

With the emergence of urban shopping mall in Taiwan, the general commodity marketers created a new retailing business model. Several stores of the same product category convene together in the mall to take advantage of the congregation of a consumer crowd. The current study conducted a questionnaires survey at Dream Mall of Kaohsiung, Taiwan, studying consumer behavior regarding the same-product category store: purchase readiness, information search, and store choice. The three testing same-category-stores in the mall are Daiso, Nitori and the Working House, which all are selling household wares. Another two major topics of the current research are shopper types and evaluation of shopping mall. The 468 valid consumer subjects for the study were randomly solicited to participate the questionnaires survey at the door fronts of each above stores.The result of indicates there exist different types of shopper in the mall., There are significant differences in terms of purchase readiness and in information search. Moreover, purchase readiness and attribute consideration on products significantly affect their store choice.

The contemporary North American believes that you can purchase happiness. We search in boxes labeled new and improved, looking for products that are forever bigger, stronger, and faster. We want these things because they will make our lives easier, make us look prettier, and bring us social acceptance. It is our social insecurities that blindly drive this lifestyle. Happiness cannot be sold, and we have become mindless in our consumption. It is in the heart of the suburban world where you can find the beginning of the end. It is the North American shopping mall. We created it as means to meet our demands for more convenient access to stores and services. Its design was manipulated, unapologetically perfected, and rigorously overproduced. The mall has replaced our town squares and main streets with fields of asphalt, yields of the same giant signs, neon lights and brand names. The public realm has been privatized and commercialized. The zombie apocalypse is upon us. The shopping mall stands among us as the reanimated corpse of the dead downtown and represents the loss of great space. Through horror films and personal inflection, a biography of the mall, and a literary dissection of its contemporaries, this thesis examines the misconceptions of North American public spaces through the shopping mall and branded culture. This thesis rediscovers the practise of creating great space through an architectural discourse of the Humbertown Shopping Centre. We desperately need spaces for the living. I argue for public spaces that serve no commercial intent, but rather nourish our desires for authentic human interaction.