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The thesis contains a strategic analysis of company Centrum zdravotní péče Jirny. The work analyzes the internal enviroment and external enviroment, the knowledge obtained on the basis of recommaendations are made for possible improvement and selection of appropriate strategies.

Thesis "Evaluating and Financing an Investment Project in Company Jabara, s.r.o" is divided into three parts. First, evaluating of the overall situation by using basic anlysis. This will be followed by the detection whether the company Jabara, s.r.o. has money enough and other criteria for the development of business investment. At the conclusion appropriate forms of financing the investment will be given.

The goal of the thesis is to develop a business model, which will lead to growth of Touch Art developer studio. The focus areas are: improving societal and customer education, creating value networks and leadership development. With these focuses in mind, thesis contains analysis of the environment in which the studio is present, introduction to development topic, clarifying goals and visions, as well as marketing, internal factors and field analyses. The output of this thesis is structured steps and their evaluation, which the development studio needs to undergo to ensure stronger market position.

Innovationen führen zu volkswirtschaftlichem Wachstum. In dieser Diplomarbeit geht es um einen neuen, innovativen Holzwerkstoff: Faserverstärkte Holzrohrprofile. Diese wurden von Professor Peer Haller an der technischen Universität entwickelt. Die Arbeit untersucht das Marktpotential des neuen Baustoffes in 5 Branchen: Bauingenieurwesen und Architektur, Leichtbau, Windkraft, Masten und Rohrleitungen. Die Forschung findet anhand einer Literatursynthese und Experteninterviews statt. Die Marktanalyse wird mit dem 5 Kräfte Modell von Porter und den 5 Rahmenbedingungen von Baum, Coenenberg und Günther durchgeführt. Dabei handelt es sich bei den 5 Kräften um Lieferanten, Abnehmer, Substitute, Konkurrenz und Wettbewerber. Die untersuchten Rahmenbedingungen sind ökonomische, ökologische, gesellschaftliche, technologische und rechtliche. Sie ermitteln die Chancen und Risiken des neuen Produktes auf den verschiedenen Märkten. Zudem werden die aktuellen Marktsituationen dargestellt. Durch die Hinweise der Experten und die Ergebnisse der Literatur werden Vorschläge für die weitere Forschung in ökonomischer und technologischer Richtung abgeleitet. Empfehlungen für das weitere Vorgehen bei der Markteinführung in die 5 Brachen sind die Ergebnisse der Arbeit. / Innovations lead to economic growth. This diploma thesis deals with a new, innovative wood product: Fibre-reinforced Tiber Profiles. These where invented by Professor Peer Haller at the Technical University Dresden. The paper investigates the market potential of this new product in 5 industries: building and architecture, lightweight construction, wind power, towers and pipes. This is achieved trough literature synthesis and expert interviews. The market analysis is determined with the 5 Forces Model of Porter and the 5 framework conditions by Baum, Coenenberg and Günther. Thereby the forces suppliers, buyers, substitutes, new entrants and competition the markets with influence on the product are identified. As well as the economic, ecological, social, technological and legal frameworks which make out the opportunities and threats for the product on the different markets. Additionally the current situations of the different markets are presented. Further economic and technical research needs appear through the suggestions of the experts and the findings in the literature. Recommendations for further approach and handling of the product in the markets are the outcomes of this writing.

The main aim of this thesis is to analyse the life-cycle of a water company and its strategic decision making, and then to suggest possible changes to improve the business. For the purpose of the thesis the selected water company was CEVAK a.s. located in České Budějovice. The first section of the thesis contains a theoretical description of the company's life-cycle and strategic management. The strategic management section mainly contains strategic analyses as it is a very important part of decision making. The theoretical section is mainly processed from literary sources and also contains theoretical schemes. The second part is an analysis of the chosen water company. This section also contains a description of how the water company works, how it generates profit, price making and business relations. This section also contains a description of how the water company works, how it generates profit, price making and business relations. The last section of the thesis contains suggestions for improvement in the company. The bulk of this part discusses better integration of the company into the life of citizens.

The diploma thesis examines the development of the competitiveness of Czech Republic since 2000 by means of measurable and comprehensive indicators. The first two chapters generate the theoretical basis for following analysis. In the first chapter is defined the concept of competitiveness at the macroeconomic level. The second chapter deals with methods and principles of measuring competitiveness, which are applied to economy of Czech Republic. First is examined the export performance and its development in the new millennium. Following is analyzed the indicators of cost competitiveness compared with EU member states. Eventually are described evaluation results of the World Economic Forum and the International Institute for Management Development.

The aim of this thesis is to reach further understanding of the development of environmental adaptation in Swedish heavy industry by studying the case of the Rönnskär Smelter 1960-2000. More specifically, the aim of the thesis is to investigate the interplay between firm level environmental adaptation and national environmental politics and economic development. To fulfil this aim, the following questions are asked: How have company activities such as production processes, organisation and company strategies been developed and adopted in order to meet environmental demands with maintained competitiveness? How have company activities been framed by environmental policies and the specific environmental regulations, relevant for this case? What other factors, beside environmental regulations, have driven and framed the environmental adaptation process of the firm? The study concludes that a long-range competitive environmental adaptation was reached by a combination of investments in environmental technology with an overall rationalisation and modernisation of the enterprise. The study suggests that the environmental adaptation process of the Rönnskär Smelter became part of an overall process of industrial modernisation during the period, which reflects a wider context than the environmental issue itself. It mirrors technological development on other fields than the environment, and an increasing competition on a global scale that called for lower unit costs of production. This led to a modernisation for pollution reduction strategy that enabled the firm to increase production but still cutting its pollution levels considerably over time. The result is partly consistent with the Porter hypothesis that suggests that strict environmental regulation can strengthen firms’ and nations’ competitiveness. Time series data shows that emissions from the Rönnskär factory have radically declined since the 1960s. For these changes, process technology has proven to be most important. Technological adjustments came about through a step-by-step adaptation. It is clear that internal solutions, developed by the companies’ own engineers were more important at an early stage, when the supply of external solutions was limited. The study also concludes that environmental regulation has strongly influenced the environmental adaptation at the Rönnskär Smelter. Of most importance is the Environmental Protection Act (EPA: Miljöskyddslagen) implemented in 1969. In the economic historian Nathan Rosenberg’s terminology, this study suggests that the EPA model of individual testing promoted long-term innovative and cost-effective technical solutions, because it was consistent with decentralised experimental activity and the specific conditions that characterise the dynamics of technological development. However, not much can be said before comparative studies within the Swedish system have been conducted, or perhaps most fruitful, between various national systems of environmental protection. This study also concludes that the environmental issue became of strategic dignity at the very beginning of the 1970s, mainly as a consequence of the implementation of the EPA. Even though environmental issues did not become important for market strategies until the 1990s, the environmental issue called already in the 1970s for adjustments that required financial and personnel resources that demanded priorities and strategic decisions at the highest level of the organisation. The study also concludes that even though the technological dimension has played the most decisive role for lowering emissions, the significance of organisation has increased over time. While the 1960s, and especially the 1970s, brought about substantial pollution reductions through new technology, organisational aspects became relatively more important when the costs of abatement were rising in the 1980s. Organisational co-ordination, division of local responsibilities and education of personnel became a supplement to technology to obtain further pollution reductions. The technician as the “environmental hero” of the firm was successively replaced by the organisational co-ordinator.

Due to entrance of WTO and performance of cGMP, Taiwan¡¦s biotechnology and pharmaceutical industries has met with more challenge¡Bimpact and pressure that let enterprise must reflect the marketing concept rests on four pillars¡Gtarget market, customer needs, integrated marketing, and organizational objectives( profitability) that reflect completely and restructure the strategic marketing according to innovative rethinking and develop into vision and strategic target of enterprise. The high-performance of business competitive advantage is focused on delivering customer value and satisfaction. Given the importance of customer value and satisfaction, we need to discuss the concepts of a value chain and value-delivery systems. Every firm is a collection of activities that are performed to design¡Bproduce¡Bmarket¡Bdeliver¡Band support its product. The firm¡¦s task is to examine the value chain and look for ways to improve its cost and performance in each value-creating activity. The firm should estimate its competitor¡¦s cost and performance as benchmarks against which to compare its own cost and performance. To the extent that it can perform certain activities better than its competitors, it can achieve a business competitive advantage. Strong companies develop superior capabilities in managing these core competences. According to current healthy policy of Taiwan¡¦s government and promotional projects of developing biotechnology and pharmaceutical industries, enterprise need to reflect and evaluate the core competence and focus on firm¡¦s resources. Enterprise need to find out and decide the strategic positioning and then fit with government¡¦s policy. How to combine about the low cost operation of business strategy and high profit of innovative strategy that develop and restructure the new business model that achieve the business competitive advantage. This study will explore meantime that Taiwan¡¦s biotechnology and pharmaceutical firms desire for reaching competitive advantage and occupying the market quickly, the firms should think that saving resources¡Brestructuring business model¡Bmanaging risk¡Banalyzing critical success factors¡Boperating the strategy of alliance and co-marketing are necessary.