捷運系統已逐漸成為都市中之主要交通運輸工具，亦影響著都市的發展趨勢，在強化都市機能方面扮演了關鍵性的角色。因此，捷運車站周邊之土地使用型態也隨著捷運使用的日漸普遍而更顯重要。大眾運輸系統導向之開發型態（Transit-Oriented Development，TOD），其目的便是透過大眾運輸系統引導都市發展與土地使用區位，藉此改善人們過度倚賴私人運具之習慣，企圖將民眾之居住、工作、商業行為等活動空間導引至緊鄰捷運車站地區來發展，從而使交通阻塞的問題得以解決，強化都市生活機能，使都市朝多樣化且緊密發展的方向。 國內雖以土地混合使用為主，但因缺乏有計畫的規劃，亦同樣產生相容性混合使用的問題。而TOD之觀念即是以土地混合使用為都市發展的方式，藉由強化捷運車站周邊的混合使用，而提高車站周邊的適居性及商業活動，使人們日常生活機能得以在緊密的混合使用發展之下被滿足。 為創造便利、舒適、高適居性的生活空間，運用TOD之理念，本研究選定台北市目前已完成之捷運車站—木柵線南京東路站及淡水線明德站，針對捷運車站周邊徒步可及之範圍內進行都市規劃設計，並檢討台北市土地使用分區管制規則「住三」和「商三」兩種土地使用分區容許使用之組別，以瞭解捷運車站周邊民眾對於土地混合使用之現況滿意度及相關意見。 從相關文獻整理出捷運車站周邊土地混合使用之三大原則：（1）適當的相容性混合使用；（2）充足的公共設施服務；（3）充滿活力的捷運車站生活圈，根據此三大原則提出捷運車站周邊土地混合使用相關課題，進而提出本研究之規劃構想。並依據問卷調查結果及規劃構想，以「創造高適居性的捷運車站生活圈」為總目標，其內涵包括：（1）提供多樣性的生活機能；（2）提高捷運車站地區之生活品質；（3）政府應確保公共設施服務水準；（4）規劃舒適的步行環境；（5）緊鄰捷運車站之生活圈的發展型態。由於捷運車站具有地區發展核心的功能，因此建議以捷運車站特定區計畫的方式來規範車站周邊的土地使用型態，越靠近捷運車站則土地使用強度可提高，越往外圍則降低使用強度，提供各種型態以滿足人們不同的需求，並提供充足的公共設施服務水準，配合人性化、充滿活力的都市空間設計，提升捷運車站周邊之整體生活環境品質。

摘要 經濟發展是我國生存重要基石，而撐起這基石的正是我國多年來所發展的電子產業，積體電路設計公司的成立讓我國電子產業由代工模式轉而產品設計與發展模式。基於全球化的商業環境，積體電路設計公司若要永續生存發展，除了從傳統組織內部努力外更需重視產業環境所帶來的影響。而半導體產業從1947年開始到現在近一世紀的歲月歷經三次主要變革，使得矽智財產業興起，而矽智財產業是對於我國的半導體產業而言是一項極為重要的轉機，所以我國成立「矽島計劃」而其中之一的計劃就是成立SIP MALL ，期望藉由SIP MALL 的成立來活絡矽智財交易以促進新的半導體產業商業價值，進而提升我國半導體的競爭力。然而我國積體電路設計產業習慣做”Me Too ”的產品，大部分的業界對於我國是否有矽智財公司的空間都是懷疑。當然SIP MALL 的成功與否和我國的矽智財產業存活並沒有關連。而現階段SIP MALL 之現況除了授權模式外，仍存在著技術整合、模擬驗證、資訊揭露及合約簽定等交易瓶頸待解決，但其存活機率是很大，這和我國兩大晶圓代工的策略有很大關連，而半導體產業演變到現在這態勢，兩大晶圓代工勢必成為IDM 式晶圓代工公司所以各自會去支持集團中的SIP MALL。而本文是探討我國矽智財產業如何經營才能存活，總體環境對我國矽智財技術交易平台產業，矽智財供應商的主要關鍵成功因 素包括「利基市場的選擇」、「技術研發能力」、「軟體系統的支援」以及「系統廠的支援」四項。我國的IDM 、積體電路設計、系統廠、、等應取得目前我國市佔有率高的系統 規格制定主導權， 以下游推動上游的創新設計，將系統廠Concept 透過系統單一晶片規格的方式，跟積體電路供應商合縱連橫發展系統單一晶片。而矽智財交易平台則必須在矽智財的認證、鑑價及智慧財產權的制度下設計良善的運作管理機制，以大陸廣大的內需市場為基礎，培養我國進入高障礙矽智財的領域。同時本文也提出在我國產業環境中以車用微控制器、顯示、省電、記憶體、、等矽智財是可以進入利基市場，並以SWOT 分析其優劣，這是本文對我國矽智財產業小小的貢獻。 關鍵字：SIP MALL (Silicon intellectual property MALL )、IDM (IC Design Manufacture )、矽智財(Silicon intellectual property )、系統單一晶片(System on chip )、 晶圓代工(Foundry )、SWOT(Strength、Weakness、Opportunity、Threat)、 積體電路(Integrated Circuit )、微控制器(Microcontroller ) / Abstract Economic development is very important foundation for our country surviving, and that propped up this foundation is exactly the electronic industry that our country has developed for many years, The establishment of the IC DESIGN HOUSE lets the electronic industry of our country transfer from OEM way to design and developed way. On the basis of the globalized business environment , if the IC DESIGN HOUSE should continue survival and development forever, not only pay attention to the influence brought of industry's environment but also that organize the inside from the tradition hard . the semiconductor industry meets three main evolutions since 1947, rising the SIP (Silicon Intelligently property ) industry, and the SIP is an extremely important favorable turn as to semiconductor industry of our country, So that our government establishs the project which name is “Silicon Island Project”, one of this project’s plan establishs the SIP MALL, expect to activate the trade of the SIP in order to promote new semiconductor industry's commercial value with the establishment of SIP MALL, and then improve the competitiveness of the semiconductor of our country. But IC DESIGN HOUSE of our country is used to doing "Me Too" products, most companies in our country suspect that SIP industry can survives in our country. The succeeding or not succeeding of SIP MALL is not relation with the SIP industry survive in our country, In Current stage, the SIP MALL in our country depends not only on the licensing model but also on technology integration, simulation & verification, the information disclosure, and contract service.SIP MALL it survives probability is very high because the tactics of two major foundries in our country have very great connection, and this situation till now that the semiconductor industry develops, two major foundries certainly will become IDM Foundry and will support one's own SIP MALL each. And this page discussion how SIP industry of probing into our country manage could survive , the overall environment, to SIP technological trade platform industry of our country, the choice including “niche market selection”,”core technology research and development ability” , “software company supporting” and four items of “the support of the system company”.The business value chains in our country such as IDM, IC DESIGN HOUSE and the system factory should take the lead in the specification of system standards in where R.O.C.’s industry has high market share, thus the SIP ＭALL may serve the purposes ofleveraging the system know how and successfully delivering the SOC products. To improve the SIP MALL operation, we also need to build up SIP identification, valuation and IPR management systems. In the meantime, it is also crucial to take advantage of emerging markets in China, as well as to create the territories of Star IP with killer applications. And this pager also indicate the car’s microcontroller, the showing device, saving the electricities , Menory device are niche market selection in our country’s SIP industry, and its is good and bad with SWOT analysis, It is this pager which is a little contribution to SIP’s industry of our country. Key Words：SIP MALL (Silicon intellectual property MALL )、SOC (System on chip )、 SIP (Silicon intellectual property )、IDM (IC Design Manufacture )、Foundry 、 SWOT(Strength、Weakness、Opportunity、Threat) 、IC (Integrated Circuit ) 、Microcontroller

自一九八○年代以來，金融國際化與自由化已成為時代趨勢，然而市場過度競爭的結果，卻是各國金融危機頻傳，我國亦難以倖免。一九八五年，存款保險條例公布施行，中央存款保險公司亦隨之成立，是為我國存款保險制度之始。但因我國金融市場開放過速，相關法規又未臻健全，政府依舊仰賴概括承受之模式以弭平金融風波，致存款保險所能發揮之功能十分有限。所幸自彰化四信事件後，各界均已體認到存款保險之重要性，政府亦試圖建構完整之問題金融機構處理機制，包括一九九九年存款保險條例修正、二○○○年銀行法修正，以及二○○一年之「金融重建三法」等，以回歸市場經濟之正軌。 我國之存款保險制度乃師法自美國，金融重建基金之設置亦以美國之「清理信託公司」（RTC）為藍本，故本文除就存款保險之沿革及基本概念、問題金融機構之定義及認定等作一介紹外，主要係藉由檢視與對照美國及我國之問題金融機構處理機制，以及分析彰化四信、中興銀行、卅六家基層金融機構（二○○一年）等案例之事件經過與處理爭議，來探究我國現行制度不足之處及主管機關在實務運作上所面臨之困境與挑戰。最後，針對金融重建基金退場，存款保險制度回歸限額保障之原始功能後所面對之金融改革賡續問題，爰就金融監理、金融機構內部管理、存保機制以及其他法制之配合等層面提出建議，以作為本文之結論。

非營利組織(Nonprofit Organizations，簡稱NPO)近年來在國內外蓬勃發展，在某些重要議題，儼然成為社會良心與進步的另一主要推動力。由於大部分的NPO無所謂的財務利潤底線與市場機制，以及缺乏有效的管理辦法，其經營管理很容易出現無效率的狀況，加上大環境急劇變化所帶來的挑戰，是以NPO比營利事業更需要好的管理制度(Drucker，1990)。 『平衡計分卡』(The Balanced Scorecard，簡稱BSC)是一在歐美企業、政府部門、NPO應用多年，且已有許多成功案例的整合性策略管理系統與績效評量工具，其功能足以協助組織整合資源，聚焦策略，以及落實策略，具體改善組織的績效表現。本研究以國內的陽光社會福利基金會為研究對象，設計一含括策略形成、策略規劃到策略執行的BSC應用架構及模式。以下為本研究的發現﹕ 一、在策略形成方面﹕NPO從使命出發，結合BSC SWOT與波特等的策略理論，可協助組織從最重要的四個管理構面上，找出發展的最佳策略。這些策略內容涵蓋最重要的利益關係人，以及營運成功必需考量的完整構面，並具有明確的策略假設與立論邏輯，有助策略的澄清、檢討、改進。 二、在執行策略的規劃方面﹕BSC提供一個完整的策略執行架構，整個架構涵蓋落實策略所有必備的策略元件與管理構面，並以因果邏輯關係互相連結，容易驗證、檢討、與作策略改進，可延伸至員工日常的作業活動，故具有高度的完整性、平衡性、和可行性。大幅度增加NPO策略執行成功的機會。 三、在BSC的應用方面﹕BSC與『作業基礎成本系統』(簡稱ABC)在策略的執行上有互補的功能，BSC提供大的策略與流程架構，ABC則提供正確即時的基礎作業資訊，作為驗證成效以及決策改善的依據。兩者的結合運用，可促成陽光『營運績效』之提升與『資源』之有效運用。 本研究嘗試為非營利部門設計一套BSC的應用模式，希望協助NPO將崇高的理想經由BSC落實，彌補NPO長期以來執行經營較弱的一環。 關鍵詞﹕非營利組織、平衡計分卡、營運績效、作業基礎成本系統 / Nonprofit Organizations, abbreviated as NPO, have been developed vigorously throughout the world in recent years. On such issues as Environmental Protection, Aid to Minority Groups, Education & Culture, Health Caring, and Spiritual Purification, NPO no doubt has become one of the most important driving forces to promote social conscience and the society progressing. Most of the NPO neither have the so-called bottom line on financial profits nor have the market mechanism, plus the lack of proper managerial tools, which easily leads an inefficient result. NPO, like many for-profit organizations are facing many severe challenges from the rapid changes in environment. As Dr. Peter Drucker concluded, it is even more necessary for NPO to have a better managerial system than Profit Organization has (Drucker, 1990). The Balanced Scorecard (abbreviated as BSC) has been implemented into big conglomerates, public sectors, and NPO in Europe and USA for many years, and proved to be a powerful integrating tool for strategic management and performance measurement system through many successful cases. BSC could help the organizations to focus the resources on strategy and execute the strategy properly to enhance the performance of the organizations. This research will design a BSC implementing model for a mid-size NPO, Taiwan Sunshine Welfare Foundation. The model will include strategy formation, planning, and executing. The findings from this research are as follows: 1. The strategic formation: Based on mission, the BSC SWOT and the strategic theories could be great tools for NPO to find out the best and workable strategies in the most important perspectives. These strategies will cover all the important stakeholders and a complete framework that is essential to success. Precise assumptions and logical argumentations characterize the nature of this strategy formation, which could support the clarification and review of strategies as well as the strategic learning. 2. The planning of strategies execution: The framework provided by BSC covers all the necessary elements and managing perspectives required for the successful execution of strategies. These strategic elements are connected each other with logical and cause-and effect relations, so they are easy to be verified, examined, and improved. Having been transferred to the daily activities of the employees, the strategies have great workability as well. 3. The application of BSC: Function-wise, the BSC complements with Activity-Based Costing, abbreviated as ABC, on the execution of strategies. While BSC establishes major execution framework, ABC provides accurate and in-time fundamental information from operation to verify the results of the strategies and improve the decision-making. The integration of these two tools could enhance Sunshine’s operational performance and the outcome of resources. This research has attempted to design an application model for NPO to implement BSC, and expects to assist NPO in transferring the great ideas to a real success and compensate the long-existed weakness in NPO operation. Key words: Nonprofit Organizations, Balanced Scorecard, operational performance, Activity-Based Costing

關係行銷或是一對一行銷是目前行銷領域上廣泛被討論的議 題，企業要如何透過有效的辨識、區隔、互動以及客制化來量身打造 顧客專屬的個人化產品與服務內容，並強化其重複消費動機及忠誠， 為目前各種產業爭相積極追求的目標，此外，由於微利時代風暴，各 產業無不希望透過顧客價值的辨識與經營，實現以更有效、更低的成 本的差異化行銷策略來創造高收益的企業經營目標，以航空產業如此 資本密集，高固定成本，低變動成本以及不對稱的供需平衡，誰掌握 低成本領導與差異化策略優勢，便能決戰存續於二十一世紀超競爭時 代之中。 由於資訊科技、網際網路以及資料探勘技術的臻於成熟， 充份 發揮了跨國、即時、深度滲透與互動的特性，使得關係行銷、一對一 行銷的實現變得更加有效而可行。本研究希望從顧客價值的認定、顧 客忠誠策略以及資料探勘技術的探討，來思考如何運用於航空公司會 員系統的顧客區隔，同時，希能透過航空公司產業通路架構、全球旅 行社訂位系統(CRS)的發展現狀、微妙的航空公司間策略聯盟以及不 同航空公司所提供的會員酬賓計劃內容的探討與陳述，初略地對個案 公司的所在環境進行策略性分析，以建議其所需採取投入關係行銷的 主要焦點客層。 緊接著， 利用資料探勘工具中的分群技術， 選定有效的指標變 數，針對某一區間的會員交易資料進行分群，藉由研究各群會員所蘊 含的特殊屬性，如營收貢獻、產品特性、通路喜好以及消費行為等等， 依據前述所定義的目標客層，以創造顧客價值為目標，精確建立目標 客戶群，並據以設計不同的行銷策略與產品組合，逐步深耕建立完整 會員關係行銷資料庫。 最後， 對於本研究所無法觸及的研究議題， 概略指出後續可能 的研究方向與建議。 / Customer Relationship Management and data mining in this hyper-competitive era have revealed a lot of interesting and innovative opportunities to enrich the capability of company to realize and provide customer value. They touch the most critical issue of the enterprise, “How can we create and sustain successful advantage, and maximize profitability by leveraging new technologies ?＂In this thesis, we will focus on the application of data mining in the FFP of the airlines industry, and look over the differences among FFP members to discover the implicative needs of FFP customers. First of all, we start discussion on literature review in chapter two, which was divided into three parts: customer loyalty strategy, customer value and data mining. In this chapter, we put emphasis on the concepts and definitions of above topics, and they would be helpful to us to select and decide key variables in the following data mining practice. Chapter three of this thesis is to introduce the structure and characteristics of the airlines industry, the history of Computerized Reservation System(CRS), the airlines strategy alliance and the FFP system, and to figure out the way to understand the existing threats and opportunities. Chapter four, which was abode by the steps of data mining process, defines business issues and collects around one year's FFP historical transaction data to establish the target data and perform an actual data mining practice. In this real practice, we use the demographic cluster function of IBM Intelligent Mining tool to do member clustering. We select net revenue, first and business class spending rate, reservation booking designator and customer activation as analytical variables to perform FFP member clustering. Each variable has been well equipped with weight and method to produce best cluster pattern. Finally, according to the mining results we have explored and interpreted, we provide our draft recommendations about marketing planning and mix activities from the perspectives of FFP members clustering.

本研究試圖以每個具有生命力組織的特性，亦即當組織需要適應環境以求得生存繁衍時，所必然具備的，適應環境的行為能力、組織內各環節間的運作規律與互動模式，以及組織需能構築自己的保護機制等這三種能力。來探討企業創新研發中心在資訊通訊代工產業中實際操作時所常面臨到的困境與問題，並藉由C公司之實例探討來找出可能的解決方向。 在研究中，也將這三種能力轉化為企業創新研發中心的語言。亦即企業創新研發中心之經營模式、企業創新研發中心之創新專案管理模式，以及企業創新研發中心之智慧財產權管理模式來進行探討。研究中也藉由這三個構面的討論，定義出個案公司利用鉗練模式的經營創新，使得原先在系統產業環境中容易失焦的負面因素，卻反而轉化成了正面的有利因素。也推動了一套針對創新技術管理的專案模式，並且讓這套創新技術管理的方法，充分結合於原有C公司的核心能力-產品專案執行流程中，內化成組織新的生命力。最後，也對C公司專利技術室組織的萃取智慧財產權的機制-專利專案協同計畫，做了詳盡的解釋。 / Running a Corporate Research Center well in 3C ODM industry is always a questionable task, ODM based companies are used to follow industry standard to build huge mass production capacity and also hope can create better gross margin be creating something different. This is really a dilemma. In this thesis, we use a real case C Company to study how the corporate research center operates inside the 3C ODM industry by three examining scopes. There are operation strategy, innovative technology project management and intellectual property right management. According to this study result, we concluded a few successful factors for corporate research center in C Company. There are innovative clamping economics model for operation strategy, Dorothy’s theory based technology project phase management and project based IP mining system. All the above factors should work together to make the whole research center running smoothly.

長江三角洲的迅速發展已經成為改革開放之後中國大陸經濟發展的主要表徵，然而在面對全球化的挑戰下，長江三角洲整合的問題也成為各方關注長江三角洲能否持續發展的關鍵。 本文以區域創新系統理論解析改革開放以來的長江三角洲區域經濟發展變遷，並提出對長江三角洲區域整合議題的看法。 第一章為緒論─本文簡介，介紹本文之研究動機、目的，研究方法，研究範圍及研究流程安排。 第二章為新區域主義理論及文獻評述─本文的主要理論基礎為區域創新系統，而區域創新系統屬於新區域主義的重要流派。因此針對新區域主義的源流、相關理論基礎以及發展做一評述，並歸結出新區域主義重要的三個特色：在地化的地域空間與產業組織─地理空間；產業群聚與生產網絡的形成─網絡；區域發展的絕對優勢─創新。 第三章為區域創新系統理論─區域創新系統是新區域主義理論當中，結合空間、網絡、創新的重要流派，本章從創新理論到創新如何影響地理空間與產業的轉型，歸納出區域創新系統的立論基礎、結構、以及在方法論上的重要意義。 第四章為長江三角洲區域發展─應用區域創新系統理論作為分析框架，對於長江三角洲自改革開放以後的發展進行分析。 長江三角洲區域創新系統主要的特色在於地方政府治理性格上的差異性，以及地方廠商與產業的發展模式與專業市場，這些現象的產生都與地方背景與環境有關。研究建議，長江三角洲整合的目標應該是市場化、促進區域內網絡的交流以及持續產業群聚的發展。 / The rapidly development of Yanzi River Delta has become one of the main characteristics of China economic reform. Under the trend of globalization, the regional integration issues about this area has also become a main perspective whether Yanzi River Delta could ever continually develop. In this article, we use “Regional innovation system” to analyse the economic development and evolution of Yanzi River Delta, thus providing some perspectives of regional integration of Yanzi River Delta under the basis of our analysis. The first chapter is introduction, we introduce our motivation, the main purposes, the research methods and tools, the definitions, the arrangement and the process of the reasearch. The second chapter is concept backgound; we introduce and generalize the theory of New Regionalism. New Regionalism has been recognaized as the oringin of regional innovation system. New Regionalism is also the main stream in nowtime economic geography. We introduce its development, theory basis, and related theories development. We conclude that New Regionalism has three main pillar: localized geographical space, industry networks, and innovation. The third chapter is the introdcution of theory; we sum up the development, the structrue, and the methodology of regional innovation system. The fouth chapter is the analysis; we use regional innovation as framework to analyze the development and evolution of Yanzi River Delta afer the China economic reform began. The fifth chapter is the conclusion; the main characteristics of Yanzi River Delta is the defferent governence of local governments; the clusters, develop patterns and local market of local industries. These developments were highly influenced by local context. And we sujest the main objects of regional integration in this area is common market, the developments of regional networks, and industrial clusters.

本文主要探討存戶決策對銀行投資組合決策之影響，及其可能引發之系統性風險的程度。以代表性銀行開始分析，假設銀行投資於安全性資產與風險性資產，而存戶依其決策可能會產生兩個均衡同時存在之情形。本文利用演化的力量，發展出以風險性資產報酬率作為均衡選擇之標準：當風險性資產報酬率低於某一水準時，擠兌的均衡會單獨發生。並比較銀行考慮擠兌發生可能性時，其投資組合承擔風險之程度，及可能引發的銀行倒閉機率大小。推廣至二家模型，發現愈多家銀行在作投資決策考慮存戶擠兌之可能性，愈會增加經濟體系中之系統性風險，顯示銀行與存戶之衝突與金融體系之脆弱性。最後討論資本適足性管制與央行最後貸款人角色能否有效降低銀行倒閉機率。

我國經濟發展早期建立於價格低廉且素質高的勞力密集生產，政府的出口導向貿易政策，促使台灣成為製造業為發展重心的經濟型態，台灣經濟成長動力來源遂以製造部門為主，但在面對全球知識經濟發展的競爭壓力下，謀求轉型升級成為亟欲探討的課題。另外，全球化的發展趨勢下，開發中國家擁有大量的廉價勞力，在比較利益的原則之下，使得台灣長期以來依賴製造與出口為經濟重心的發展模式受到了相當程度的影響。因此在製造部門為了維持企業競爭優勢而將工廠外移的隱憂下，台灣如何以知識密集服務業造就下一波經濟成長的動力，此為亟欲探討的課題。 服務業占我國經濟結構比重已超過三分之二，但是我國服務業之整體知識密集度仍有提升的空間。長期以來我們對於創新的認知大多集中於製造業的範圍，忽略了服務業創新與創新過程中服務所扮演的重要角色，因此，我國對於研發與創新的理解也須跳脫硬體和製造的層次。 本研究由服務系統與創新構面的角度切入，探討選取個案中的服務創新因子，並歸類出其創新驅動的形式。研究問題如下： 1.創新服務核心技術應用在服務系統發展的關鍵點為何？ 2.知識密集服務業的創新成果與服務創新之間有哪些重要的構面？構面之間的互動對創新成果的影響為何？ 3.知識密集服務業的創新驅動可能因子有哪幾種形式？ 本研究以個案訪談及蒐集次及資料為主要分析來源，本研究選取對象，以策略性服務業科專計畫中，工研院能資所開發的全溫層保鮮系統服務為主，其中包括工研院能資所開發技術的過程，以及大榮貨運、台灣宅配通、中華郵政三家移轉服務系統的宅配業者。而本研究主要結論如下： 1.知識密集服務業創新服務技術發展的關鍵，在於與服務業者的共同開發合作。 2.服務創新構面中新服務觀念、新交付系統、新顧客介面等三構面會影響服務創新的成果，服務創新構面需互相配合。 3.服務創新構面中技術選擇不具關鍵性，服務決定技術，而非技術決定服務，但技術採用可加速新服務創新的實行。 4.服務創新驅動因子來自供應商、服務業者、客戶端。不同創新驅動因子有不同創新驅動形式，如客戶導向的創新驅動、供應商支配的創新驅動、服務業者的創新驅動與共同合作開發的創新驅動。 5.技術層次與對服務的認知決定服務創新驅動的形式。

由於資訊科技的發達，新聞媒體的電子化已成趨勢。而媒體電子化的項目裡，一套能有效提升編採流程效率的供稿系統，是目前具效益且亟待開發的應用。但目前對於供稿服務系統的研究大部分著重於電子報的部分，並且多數為特定媒體組織所客製化的。本研究主要目的在於希望能提出一套新聞供稿服務實驗平台，此平台要能適應不同的編採團隊組織且能滿足包含平面報紙稿件產製流程在內等不同媒體組織對於各項審稿流程之需求，同時也能針對不同發行平台提供適當的新聞媒材。我們將從權限管理、組織架構與新聞儲存格式等不同方面進行研究與探討，並以政大大學報與政大之聲的新聞編採流程為例，實際驗證系統的可行性。 / With the rapid development of Information Technology (IT), digitization of news media has become a trend. Among the items of digitized media, an effective news production system aiming at improving workflow efficiency of the production process is a valuable application with urgent needs. However, most news production systems developed today focus on on-line news web sites and usually are customized for specific organizations. In this paper, we have used the news production process of the University News at National Chengchi University as the target to design a generic and flexible news production automation system. This system not only needs to serve for the educational purpose but also need to provide the features required by the rigorous production process of printed news papers. We have applied the role-based access control mechanism to design a flexible authorization system. In addition, we have adopted news center as the organizational structure and designed a personalized news article management system to meet the requirement of organization flexibility for experimental testbed. We have done a preliminary evaluation of the system functions and appropriateness and found that the system can greatly improve the efficiency of various tasks in the news production process.