¡@The Port of Kaohsiung is an international commercial port, situated in the geographic center of Southeast Asia, linking China as a key hub. It links Japan and Korea to the north, and the Emerging ASEAN Market ¡V 10 nations in the Association of Southeast Asian Nations down south. There is no doubt that Port of Kaohsiung is now playing the key role as a worldwide Transshipment Center. Though there are many logistic related firms surrounded by the Port of Kaohsiung, most of them are running Container Storage and Freight Distribution business only. Lacking big logistic center of cold chain, marine products cannot be processed efficiently after unloading from refrigerators on ships. These seafood, needed to be packaging and exporting after processing, must be unloaded at general cargo berths and then moved to the frozen warehouses outside the harbor. ¡@This research applies a qualitative method of focus group interview. Through the comments given by VIP, professionals, and other members of focus groups in the selected firms, this research was hence capable of analyzing the problem and policy of creating a logistic center of seafood cold chain in the Kaohsiung Free Trade Zone. ¡@Kaohsiung is a main fishing port with numerous large ocean vessels and plenty marine products, it cannot be too far to assume that the creation of the logistic center for the cold chain would have huge contribution to attract customer, reduce operation cost, and enrich the competitive niches of related industry. As a result, the center will ultimately help to develop the ocean fishing business and to increase the trading volume of Kaohsiung. ¡@Finally, the conclusion of this research is expected to be applied in practice, all the issues found and suggestions made are for the references of both public and private sectors to help establishing the logistic center for cold chain as the ultimate goal of the research.

As the number of users grows, more and more companies and brands use Facebook to shape their own images. What they want is ¡§Word of Mouth (WOM). However, each user has his/her own characteristics, and it might affect the WOM activities on Facebook. This research try to (1) explore the traits of WOM on Facebook, (2) find users¡¦ motivations of WOM behaviors on Facebook, (3) figure out what kind of characteristics might influence the WOM activities on Facebook, and (4) find some situational factors that have impacts on WOM activities on Facebook. The results show that (1) users who have high needs of uniqueness likes to share WOM to out-group members, (2) users prefer to share non-business messages and the messages which are related to their own benefits, (3) users with different characteristics have different motivations of WOM activities on Facebook. Keywords: Word of Mouth, Facebook, Characteristics, Situational Factors, Focus-group Interview, On-line Survey, social network site.

State identification has been a more and more important issue in Taiwan since 1990.¡@This study applies focus group interview for the analysis of state identification.¡@Interviewers will progressive interpret the state identification of themselves through interaction in a small group by focus group interview. Accordingly, the facts on affecting Taiwanese in state identification can be exposed, and outwards of state identification of Taiwanese can be further explored. ¡@¡@According to the findings of the study, party identification can drive state identification for Taiwanese, especially for those who have strong emotion in party identification. And their position of state identification is usually consistent with that of their identified party. Meanwhile, as for a Taiwanese who has weak emotion in party identification, age, provincial, background, and growing experience are the main factors that affect state identification. Moreover, concerning the symbol of the state, Taiwanese have different preferences and selections in parties and the name of the state. However, once the symbol of the state appears in an international occasion, national identification can drive a Taiwanese to generate a certain degree of emotion that connects with the symbol of the state. ¡@¡@Finally, this study further discovers that Taiwanese confuse the concept of national identification with that of state identification. The concept of national identification has always been used to discuss issues about Taiwan, and therefore Taiwanese are unaware of using national identification to discuss state identification.

No description available.

<p>Depression och psykisk ohälsa är idag ett stort hälsoproblem. Trots att motionens positiva hälsoeffekter är välkända är det få inom sjukvården som använder fysisk aktivitet som  kompletterande behandling vid depressionstillstånd. Syftet med denna kvalitativa studie var att identifiera och beskriva personalens erfarenhet och syn på fysisk aktivitet som en del av den psykiatriska omvårdnaden vid depressionstillstånd. Studien var en kvalitativ studie med strukturerande fokusgrupp intervjuer som analyserades med hjälp av innehållsanalys där ett huvudtema; Att ha kunskap och idéer men att inte få till det, två teman och sju subteman utgjorde resultatet. Resultatet från studien visade att vårdpersonalen upplevde att det var bättre förr då det var en mer strukturerad tillvaro med motion och planerade aktiviteter på varje avdelning som patienterna skulle delta i. Resultatet visade både på hinder och möjligheter när det gällde fysisk aktivitet som omvårdnadsåtgärd. Slutsatsen var att personalen hade stora kunskaper kring omvårdnadsåtgärder vid depression men det fanns ett stort behov av förbättrade rutiner för fysisk aktivitet vid depression för linneliggande patienter.</p> / <p>Depression and mental illness is now a major health problem. Although the physical health benefits are well known, there are few in health care that uses physical activity as complementary treatment of depression state. The purpose of this qualitative study was to identity and describe staff's experience and views on physical activity as part of psychiatric care for depression condition. The study was a qualitative study of structuring focus group interviews who were analyzed using content analysis in which a major theme; To have knowledge and ideas but not getting to it, two themes and seven subthemes, was the result. The results of the study showed that nursing staff felt that it was better before when it was a more structured life with exercise and planned activities of each department that the patients would participate in. The results showed both obstacles and opportunities in terms of physical activity as health care measure. The conclusion is that the staff has knowledge of care measures for depression but it is a great need for improved physical activity on depression for patients in psychiatric clinic.</p>

Service guarantees have been argued to have many roles in managing services, for instance signal service quality, attract new customers, increase satisfaction and retention, and to differentiate the company from its competitors. Despite a growing interest from service organizations, research on service guarantees has been surprisingly scarce. The aim of this dissertation is to provide a wider understanding of the roles of service guarantees. Data is gathered from actual customers (as opposed to fictitious participants of an experiment) and/or employees regarding service guarantees in three different service contexts. The methods used to gather and analyze the data were manifold and includes personal interviews, Mystery Shopping observations, focus group interviews and a postal survey. The results represent new knowledge when it comes to the roles of service guarantees in managing services. Previous research has almost exclusively addressed pre-purchase effects of the service guarantee, but has failed to address the impact of the service guarantee after it has been used. Therefore, the most important contribution to service research of this dissertation concern the understanding of service guarantees “in action” and the post-use effects of a service guarantee in real service settings. Another contribution is the identification of the recovery paradox; that the customer is more satisfied with the service after he or she has used the service guarantee, than before he or she experienced the original service failure. This result strongly suggests that the use of a service guarantee can make a fruitful contribution in the managing of services.

Depression och psykisk ohälsa är idag ett stort hälsoproblem. Trots att motionens positiva hälsoeffekter är välkända är det få inom sjukvården som använder fysisk aktivitet som  kompletterande behandling vid depressionstillstånd. Syftet med denna kvalitativa studie var att identifiera och beskriva personalens erfarenhet och syn på fysisk aktivitet som en del av den psykiatriska omvårdnaden vid depressionstillstånd. Studien var en kvalitativ studie med strukturerande fokusgrupp intervjuer som analyserades med hjälp av innehållsanalys där ett huvudtema; Att ha kunskap och idéer men att inte få till det, två teman och sju subteman utgjorde resultatet. Resultatet från studien visade att vårdpersonalen upplevde att det var bättre förr då det var en mer strukturerad tillvaro med motion och planerade aktiviteter på varje avdelning som patienterna skulle delta i. Resultatet visade både på hinder och möjligheter när det gällde fysisk aktivitet som omvårdnadsåtgärd. Slutsatsen var att personalen hade stora kunskaper kring omvårdnadsåtgärder vid depression men det fanns ett stort behov av förbättrade rutiner för fysisk aktivitet vid depression för linneliggande patienter. / Depression and mental illness is now a major health problem. Although the physical health benefits are well known, there are few in health care that uses physical activity as complementary treatment of depression state. The purpose of this qualitative study was to identity and describe staff's experience and views on physical activity as part of psychiatric care for depression condition. The study was a qualitative study of structuring focus group interviews who were analyzed using content analysis in which a major theme; To have knowledge and ideas but not getting to it, two themes and seven subthemes, was the result. The results of the study showed that nursing staff felt that it was better before when it was a more structured life with exercise and planned activities of each department that the patients would participate in. The results showed both obstacles and opportunities in terms of physical activity as health care measure. The conclusion is that the staff has knowledge of care measures for depression but it is a great need for improved physical activity on depression for patients in psychiatric clinic.

In this study we pose the question if you through finding patterns in implementation of checkpoints can find ways to tailor the experience of the game A Story About My Uncle to hardcore gamers. To find out the answer we had hardcore players playing a modified level from the game A Story About My Uncle that was used as stimulus material for the following focus group interview. The analysis of the gathered material resulted in four patterns that can be used when implementing checkpoints to tailor the experience of the game A Story About My Uncle to hardcore gamers. Elements of checkpoints that our study showed to be important when it comes to how the game is experienced are density, placement and clearness. / I den här studien ställde vi oss frågan om man genom att hitta mönster inom implementation av checkpoints kunde finna sätt att anpassa spelupplevelsen i spelet A Story About My Uncle till hardcore spelare. För att ta reda på det lät vi hardcorespelare spela en modifierad bana ur spelet A Story About My Uncle som användes som stimulusmaterial för en följande fokusgruppsintervju. Analysen av det insamlade materialet resulterade i fyra mönster som kan användas vid implementering av checkpoints för att anpassa spelupplevelsen i spelet A Story About My Uncle till hardcorespelare. Faktorer för checkpoints som i vår studie visat sig ha stor betydelse i hur spelet upplevs är densitet, placering och tydlighet.

Att effektivt ta hand om akut smärta, den vanligaste orsaken till besök på akutmottagningen, är en viktig uppgift. Lindring av smärta kan medföra befrielse från lidande och förbättra patientens mående. Obehandlad eller underbehandlad smärta leder till negativa konsekvenser för patienten. Inför förbättringsarbetet genomfördes en kartläggning med journalgranskning och patientenkät vilken jämfördes med sjuksköterskornas egen uppfattning om följsamhet. På så sätt kunde ett kunskapsgap identifieras gällande smärtskattning, smärtbehandling och utvärdering av dess effekt på berörd akutmottagning. Syftet med förbättringsarbetet var att effektivare lindra smärta genom att öka sjuksköterskornas frekvens av smärtskattning. Smärtskattningen skulle ske före och efter given farmaceutisk behandling och farmaceutisk behandling skulle erbjudas i större utsträckning. Journalgranskningen begränsades till att omfatta patienter med buksmärta som är en av de vanligaste sökorsakerna vid besök på akutmottagningar. Nolans förbättringsmodell användes som metod i förbättringsarbetet. Förbättringsarbetets resultat visar på förbättringar inom samtliga mätområden där ökningen av erbjuden farmaceutisk behandling ansågs som mest betydelsefull. Resultatet tyder på att förändringen var gångbar och ledde till förbättring men visade också på vilka stora utmaningar som fanns i en komplex verksamhet. Studiens syfte var att beskriva sjuksköterskors erfarenhet av personcentrering vid smärtskattning där kvalitativ metod i form av fokusgruppsintervjuer med tillhörande innehållsanalys genomfördes. Resultatet visade på att patientens delaktighet var den främsta faktorn för framgångsrik smärtskattning. Fokus på smärta ökade medvetenheten och motivationen hos sjuksköterskorna till att efterfråga patientens berättelse och upplevelse i samband med det akuta besöket vilket är en viktig del i ett personcentrerat förhållningssätt. Slutsatsen är att förändrings- och förbättringsarbetet ökade sjuksköterskornas motivation att efterfråga patientens berättelse med ökad förekomst av smärtskattning (från 14% till 40%), erbjudande av farmaceutisk behandling (från 51% till 73%) och utvärdering av dess effekt (från 13% till 44%) som följd. / Effectively managing acute pain is one of the most important tasks of the emergency department and can improve the patient's well-being. Untreated or undertreated pain leads to negative consequences for the patient. Journal review, patient questionnaires and nurses' perception of adherence to established guidelines showed shortcomings regarding pain assessment, pain treatment and evaluation of its effect in the emergency department concerned. The aim of the improvement work was to relieve pain more effectively through increased pain assessment. The pain assessment would take place before and after given pharmaceutical treatment and would be offered to a greater extent. The journal review was limited to include patients with abdominal pain, which is one of the most common reasons for visits to emergency departments. Nolan's improvement model was used as a method in the improvement work where the results show improvements in all measurement areas. The increase in offered pharmaceutical treatment was considered most significant. The result indicates that the change led to improvement. The aim of the study was to describe nurses' experience of person-centeredness in pain assessment through a qualitative method in the form of focus group interviews with content analysis. The results showed that the patient's participation was the main factor for successful pain assessment. The focus on pain increased the awareness of the nurses to request the patient's story and experience in the emergency visit, which is an important part of a person-centered approach. The conclusion is that the improvement work increased the nurses' motivation to request the patient's story with increased occurrence of pain assessment (from 14% to 40%), offer of pharmaceutical treatment (from 51% to 73%) and evaluation of its effect (from 13% to 44%) as a result.

Uppsatsens undersökning är en foucauldiansk diskursanalys av hur gymnasieelever talar om praktiken litteraturläsning där datainsamlingsmetoden är fokusgruppsintervjuer. Syftet med uppsatsen är att bidra med kunskap om hur gymnasieelever talar om praktiken litteraturläsning genom att undersöka vilka mönster som framträder i intervjuerna och hur dessa kan förstås gentemot dominerande diskurser i samtiden. Motiven till undersökningen är bland annat att debatten om ungas läsande har aktualiserats det senaste decenniet, att det finns få granskningar av dominerande uppfattningar som omgärdar praktiken litteraturläsning och att perspektivet hur elevers uppfattningar är konstruerade saknas i forskningen. Två mönster går att urskilja i fokusgruppsintervjuerna. Det ena mönstret är att litteraturläsning som praktik anses ge flera goda effekter såsom större ordförråd och förmågan att se saker ur olika perspektiv. Att läsa anses nyttigt och boken som artefakt äger hög status. Detta mönster utgör en reproducering av den dominerande diskursen om praktiken litteraturläsning där läsning som fenomen och läsande som praktik ses som något oproblematiskt gott. Det andra mönstret som framträder under fokusgruppsintervjuerna är att en motdiskurs etableras. Motdiskursen grundar sig på upplevelsen att läsandet som praktik är kopplat till press, tvång och prestation, och därför något olustigt. Enligt eleverna bör läsandet dels utgå från frivillighet, dels utgå från andra former av läspraktiker, såsom att läsa från mobiltelefonen. Undersökningens didaktiska implikationer är att en inkluderande litteraturundervisning förutsätter ett perspektivtagande där det omkringliggande samhällets värderingar om litteraturläsande diskuteras. Om så görs, kan en fördjupad förståelse nås om hur eleverna ser på litteraturläsning och vad som formar deras uppfattningar. / This master essay is a Foucauldian discourse analysis of how students in the Swedish upper secondary school talk about the practice of reading literature where the data collection method is focus group interviews. The purpose of the essay is to contribute to how students talk about the practice of reading literature by examining what patterns emerge in the interviews and how these can be understood in relation to dominant discourses in the society. The motives for the study are, among other things, that the debate about young people's reading has become more intense in the last decade, that there are few reviews of dominant perceptions that surround the practice of reading literature and that the perspective on how students' perceptions are constructed is lacking in research. Two patterns can be distinguished in the focus group interviews. One pattern is that the practice of reading is considered to have several good effects such as greater vocabulary and the ability to see things from different perspectives. Reading is considered useful and the book as an artifact has a high status. This pattern can be understood as a reproduction of the dominant discourse about the practice of reading literature, where reading as a phenomenon and reading as practice are seen as something unproblematically good. The second pattern that emerges during the focus group interviews is that a counter-discourse is established. The counter-discourse is based on the experience that reading as a practice is linked to pressure and achievement, and therefore something unpleasant. According to these students, reading should instead be based on free will and om other forms of reading practice, such as reading from a mobile phone. The didactic implications of the study are that an inclusive literature teaching presupposes a perspective-taking where the surrounding society's values ​​of literature reading are discussed. If this is done, an in-depth understanding can be reached about how the students view reading literature and what shapes their ideas.