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台灣連鎖餐飲業展店策略、營運管理 與績效關係之研究-以鬍鬚張為例 / A study on the relationship between the strategy of location development, operation management and performance of the Taiwan chain restaurant industry: a case study of the Formosa Chang.洪子喬, Hung, Tz Chiau Unknown Date (has links)
由於台灣外食人口的比例增加、國內連鎖業者的數量也逐年攀升,顯見台灣連鎖餐飲業的發展態勢良好,也代表產業的競爭程度日益加劇,各連鎖業者透過增加展店數量、加快展店速度,為的尌是要比競爭者更快搶到好的位置,藉此擴大規模、提高獲利,而在開每間店的過程中,從商圈的選擇不同、店址的選擇不同、店面的設計,再到門市的營運與管理不同,都會影響到門市的績效表現,因此,本研究從個案公司在展店與營運管理兩方面的策略考量開始談起,接著去分析兩者對於績效有何影響,最後再歸納出展店、營運、績效三者之間的關係。
本研究內容以連鎖餐飲業為研究方向,選擇國內較知名的中式連鎖業者作為個案研究對象,針對展店與營運兩部分設計訪談大綱。研究方法是以深度訪談為主、文獻探討為輔,藉以了解台灣連鎖餐飲業者在展店時的思維,以及展店與營運是如何影響一間店的成功。
本研究結果顯示,一間成功的門市,必頇開在符合公司需求的理想位址,搭配有效的營運管理,才能創造出良好的績效。當業者在進行商圈的選擇時,必頇確定目標客群在哪、考慮該區域是否符合產品特性,以及密切關注各地域的發展或變化,才能比競爭者更快地奪得先機,搶到好的位置,而在評估店址的時候,要知道目標客群的消費習性、評估跟競爭者之間的距離,以及正確評估該地址的租金、預期營收,以及租金占營收的比例等等是否符合公司的發展策略。此外,對連鎖業者來說,要成為一個成功的連鎖企業,其公司優勢務必要與產業關鍵成功因素相符合,且每間門市皆必頇與公司定位相符,最後尌是管理要確實,公司必頇訂定管理的指標且定期執行,還要讓門市與總部之間保持良好的溝通,才能讓每間門市的營運更加成功。
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Gerenciamento do tempo de espera: um estudo de caso de tomada de decisões em ambiente de manufatura sob encomenda / Case study on decision making in a make-to-order manufacturing systemGabriel, Walter Luiz Constante 29 May 2009 (has links)
Este estudo de caso realizado em indústria de equipamentos industriais sob encomenda pretende abordar aspectos relacionados à tomada de decisões sobre seqüenciamento da produção no nível do chão-de-fábrica. Por meio de observações e entrevistas com os agentes das programações de entrada de ordens nos centros de trabalho procurar-se-á mostrar como a empresa estudada realiza o controle e programação da produção e mostrar o ambiente para a aplicação de uma proposta de gerenciamento de tempo de fila. Será também apresentada uma revisão bibliográfica sobre as principais técnicas de gerenciamento de fluxo de materiais em processo nos diferentes sistemas de administração da produção. / This case study conducted in a make-to-order industry aims to address issues related to making decisions on the sequencing of the production level of the shop-floor. Through observations and interviews with officials of programming input orders at the job search will show how the company study the control and scheduling and show the environment for the implementation of a proposal for management of time queue. It will also be presented with a literature review on the main techniques for managing the flow of materials in the process of administration in the different systems of production.
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[en] YIELD MANAGEMENT IN RIO DE JANEIRO HOTELS: SURVEY AND ANALYSIS / [pt] YIELD MANAGEMENT NOS HOTÉIS DO RIO DE JANEIRO: LEVANTAMENTO E ANÁLISELUIZ GUSTAVO ALCURE DE MORAIS 10 March 2003 (has links)
[pt] Como conseqüência da desregulamentação da indústria aérea
americana nos anos 70, Yield Management YM foi criado como
uma ferramenta gerencial para maximizar os lucros e manter
as vantagens competitivas de empresas do setor.
Com o tempo, essa ferramenta passou a ser utilizada por
diversas empresas prestadoras de serviço, quando existe uma
demanda variável para uma capacidade fixa e elevado custo
de ociosidade, ajudando os gerentes a maximizar as receitas
das suas operações. Basicamente, YM é o processo de
alocação do tipo certo de capacidade, para cada tipo de
cliente, ao preço certo, para que se maximizem os lucros.
Pode-se ainda dizer que YM é uma forma sistemática de
realizar um tipo de preço discriminatório em função de
dados de demanda, de ocupação e dos custos marginais de
utilização do recurso (avião, hotel, ou outro sistema
prestador de serviço). Esta dissertação tem como objetivo
verificar como os maiores hotéis turísticos do Rio de
Janeiro se utilizam desta ferramenta em suas operações de
reservas e vendas. Para atingir tal objetivo, selecionou-se
uma amostra de onze hotéis na orla marítima. Entrevistas
foram realizadas com os respectivos gerentes responsáveis
pelo processo de reservas e/ou vendas, que responderam a um
sobre a atual aplicação dos elementos de YM dentro da
organização. Os resultados indicaram que o uso de YM é
ainda muito pouco difundido entre esses hotéis, sendo
reconhecido e de aplicação incipiente apenas em hotéis
de maior porte pertencentes a cadeias, sobretudo
internacionais. Alguns impedimentos indicados pelos
respondentes e inferidos de suas respostas são
comentados. / [en] As a consequence of the deregulation of the American
airline industry in the 70 s, Yield Management was created
as a managerial tool in order to maximize the profits and
to keep the competitive advantages of companies of the
sector. With time, this tool was adopted by other service
companies, where a flexible demand for a fixed capacity and
high under utilization costs exist, helping the
managers to maximize their operations revenues.
Yield Management (YM), or Revenue Management, is the
allocation process of the right type of capacity to each
type of customer at the proper price to maximize the sales
revenues of services, or of highly perishable goods. It can
still be said that YM is a systematic form to carry out a
type of discriminatory price to meet demand taking into
account occupation data and the marginal cost of
resource utilization (airplane, hotel, or another service
rendering system). The study presented in this thesis aimed
at verifying how the main tourist hotels of Rio de Janeiro
are taking advantages of this tool within their reservation
and sales processes. To accomplish this objective, a sample
of eleven hotels was selected amongst the fifteen more
important hotels of the main touristic area of
Rio de Janeiro City. Interviews were carried out with the
managers responsible for the reservation and, or sales,
departament, who answered a questionnaire about
the current application of YM elements within the
organization. The results have indicated that YM is still
very little spread out among these hotels, being recognized
and of incipient application, only in large hotel chains,
mainly, the international ones. Some obstacles pointed out
by the respondents and inferred from their responses are
commented.
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Competência no desenvolvimento de novos serviços - validação do constructo em uma empresa brasileira de telecomunicaçõesBastos, Eduardo Leivas 2008 September 1929 (has links)
Made available in DSpace on 2015-03-05T18:40:07Z (GMT). No. of bitstreams: 0
Previous issue date: 29 / Nenhuma / O tópico de desenvolvimento de novos serviços (NSD – New Service Development) tem recebido bastante atenção nos últimos anos por sua importância na geração de diferencial competitivo para as empresas de serviços. No entanto, sua investigação empírica nas organizações tem sido lenta em função da escassez de escalas e itens de medição confiáveis e válidos. Recentemente, um constructo multidimensional denominado de competência em NSD foi proposto para refletir a capacidade da organização de utilizar recursos e rotinas, usualmente em combinação, a fim de atingir um determinado resultado no lançamento de um novo serviço. O constructo foi operacionalizado através de cinco escalas complementares entre si (foco no processo de NSD, acuidade de mercado,
estratégia de NSD, cultura de NSD e experiência em TI) e validada em uma amostra de bancos de varejo americanos. A fim de analisar a validade externa da nova escala, esse estudo utilizou uma amostra oriunda de uma empresa brasileira prestadora de serviços de telecomuni / The topic of NSD (New Service Development) has received a lot of attention in the past years, especially given its important competitive necessity in many service industries. However, NSD empirical investigations have been hindered by the lack of sound measurement items and scales.
Recently, a second-order multidimensional construct called NSD competence has been proposed to reflect an organization´s expertise in deploying resources and routines, usually in combination, to achieve a desired new service outcome. The construct was operationalized through five
complementary multi-item scales (NSD process focus, market acuity, NSD strategy, NSD culture and information technology experience) that were validated in a sample of American retail banks. In order to assess the external validity of the NSD competence construct in a different cultural setting, a sample
obtained from key informants of a specific Brazilian telecommunication service provider was used. The results showed a partially satisfactory construct
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Gerenciamento do tempo de espera: um estudo de caso de tomada de decisões em ambiente de manufatura sob encomenda / Case study on decision making in a make-to-order manufacturing systemWalter Luiz Constante Gabriel 29 May 2009 (has links)
Este estudo de caso realizado em indústria de equipamentos industriais sob encomenda pretende abordar aspectos relacionados à tomada de decisões sobre seqüenciamento da produção no nível do chão-de-fábrica. Por meio de observações e entrevistas com os agentes das programações de entrada de ordens nos centros de trabalho procurar-se-á mostrar como a empresa estudada realiza o controle e programação da produção e mostrar o ambiente para a aplicação de uma proposta de gerenciamento de tempo de fila. Será também apresentada uma revisão bibliográfica sobre as principais técnicas de gerenciamento de fluxo de materiais em processo nos diferentes sistemas de administração da produção. / This case study conducted in a make-to-order industry aims to address issues related to making decisions on the sequencing of the production level of the shop-floor. Through observations and interviews with officials of programming input orders at the job search will show how the company study the control and scheduling and show the environment for the implementation of a proposal for management of time queue. It will also be presented with a literature review on the main techniques for managing the flow of materials in the process of administration in the different systems of production.
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Produktionsflödesanalys - CA-Verken i Sävsjö / Production flow analysis - CA-Verken in SävsjöHåkansson, Jacob, Vakaricic, Isidora January 2007 (has links)
Examensarbete utfördes på CA-Verken i Sävsjö som bl.a. tillverkar hydraulcylindrar. De senaste två år har CA-Verken haft en kraftig ökning av omsättningen och det som står i vägen för fortsatt expansion är produktionen som har begränsad kapacitet. Målet med detta arbete är att studera CA-Verkens produktionsflöde för att kunna identifiera flaskhalsen/flaskhalsarna och därefter ge förslag på lösningar och förbättringar. Den teorin som har använts som grund till arbetet är Theory of Constraints (TOC). Intervjuer, företagets affärssystem och observationer har använts vid datainsamling. Genom analysering av produktionsflödet för cylindrar som står för den största delen av omsättningen identifierades monteringen som flaskhals. För att kunna optimera produktionsflödet krävs det att monteringen utnyttjas effektivt samt att olika störningar och slöserier i monteringsprocessen elimineras. / This diplomawork is a study of the making of hydraulic cylinders at CA-Verken, a Swedish company located in Sävsjö. The last two years has showed a substantial increase of the company’s turnover. The only remaining obstacle of an ongoing expansion is the limited capacity of the company’s production. The purpose of this diplomawork is, for that particular reason, to study CA-Verkens production flow in order to identify the bottleneck-issues and ultimately be able to suggest possible solutions and improvements concerning the production process. The theoretic foundation of this study is based on the Theory of Constraints (TOC). Interviews, company business systems and observations have been used as important sources during the collection of data. By analysing the production flow concerning the cylinders, which represents the greatest deal of the company’s turnover, the assembly was identified as a bottleneck-issue. In order to optimize the torrent of production it’s necessary for the company to increase the efficiency of the assembly and eliminate different disturbances as well as all unnecessary wastefulness in the process.
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Produktionsflödesanalys - CA-Verken i Sävsjö / Production flow analysis - CA-Verken in SävsjöHåkansson, Jacob, Vakaricic, Isidora January 2007 (has links)
<p>Examensarbete utfördes på CA-Verken i Sävsjö som bl.a. tillverkar hydraulcylindrar. De senaste två år har CA-Verken haft en kraftig ökning av omsättningen och det som står i vägen för fortsatt expansion är produktionen som har begränsad kapacitet.</p><p>Målet med detta arbete är att studera CA-Verkens produktionsflöde för att kunna identifiera flaskhalsen/flaskhalsarna och därefter ge förslag på lösningar och förbättringar. Den teorin som har använts som grund till arbetet är Theory of Constraints (TOC). Intervjuer, företagets affärssystem och observationer har använts vid datainsamling. Genom analysering av produktionsflödet för cylindrar som står för den största delen av omsättningen identifierades monteringen som flaskhals.</p><p>För att kunna optimera produktionsflödet krävs det att monteringen utnyttjas effektivt samt att olika störningar och slöserier i monteringsprocessen elimineras.</p> / <p>This diplomawork is a study of the making of hydraulic cylinders at CA-Verken, a Swedish company located in Sävsjö. The last two years has showed a substantial increase of the company’s turnover. The only remaining obstacle of an ongoing expansion is the limited capacity of the company’s production.</p><p>The purpose of this diplomawork is, for that particular reason, to study CA-Verkens production flow in order to identify the bottleneck-issues and ultimately be able to suggest possible solutions and improvements concerning the production process.</p><p>The theoretic foundation of this study is based on the Theory of Constraints (TOC). Interviews, company business systems and observations have been used as important sources during the collection of data. By analysing the production flow concerning the cylinders, which represents the greatest deal of the company’s turnover, the assembly was identified as a bottleneck-issue.</p><p>In order to optimize the torrent of production it’s necessary for the company to increase the efficiency of the assembly and eliminate different disturbances as well as all unnecessary wastefulness in the process.</p>
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Vėluojančių užsakymų mažinimas UAB „Baltoji juosta“ / Minimization of late orders at JSC „Baltoji juosta“Turminas, Edvardas 20 March 2009 (has links)
UAB „Baltoji juosta“ yra didžiausia kasos juostų gamybos įmonė Lietuvoje. Šiuolaikiniame verslo pasaulyje siekiant įgyti ar išlaikyti konkurencinį pranašumą yra būtina kaip įmanoma efektyviau valdyti visus įmonėje vykstančius procesus. Įmonėje esantys vėluojantys užsakymai yra veiklos neefektyvumo rodiklis, todėl jį būtina likviduoti.
Pirmoje darbo dalyje buvo atlikta išorinė ir vidinė įmonės aplinkos analizė. Buvo identifikuota rinka ir aprašytos jos tendencijos. Rinkos tendencijoms nustatyti buvo naudojama Lietuvos statistikos departamento (2006) pateikta mažmeninės prekybos įmonių apyvarta (2003-2006) ir nagrinėjamos rinkos ekspertų vertinimai. Nustatyta, kad rinka yra auganti, tačiau augimo tempai mažėja. Šioje dalyje taip pat buvo atliktas rinkos segmentų išskyrimas, kuris atskleidė įmonei prioritetinius segmentus. Įmonės vidinės situacijos analizės metu buvo atlikta SWOT analizė, kuri padėjo identifikuoti vėluojančių užsakymų problemą.
Antroje dalyje buvo atliekama įmonės dokumentų analizė, kurios metu buvo identifikuotos pagrindinės vėluojančių užsakymų atsiradimo priežastys – netinkamas skubių užsakymų valdymo būdas, o taip pat operatyvinės veiklos ir atsargų valdymo proceso problemos. Analizuojant duomenis buvo nustatytos atsargų valdymo proceso neefektyvumo sritys. Taip pat nustatyta, kad net 43% visų įmonės užsakymų vėluoja. Interpretuojant duomenų analizės metu gautus rezultatus buvo apibrėžtos sritys, kurioms reikalingas patobulinimas siekiant sumažinti... [toliau žr. visą tekstą] / JSC „Baltoji juosta“ is the biggest cash register rolls producer in Lithuania. In nowadays business world to gain and sustain competitive advantage you should control all company‘s processes with a highest degree of efficiency. Late orders in a company represent inefficiency and therefore they need to be vanished.
In the first part of the paper company‘s internal and external environmental analysis have been done. Under external analysis the market has been identified and tendencies have been overlooked. For this analysis data from Lithuanian department of statistics about retailer‘s sales (2003-2006) was used. Together with field expert‘s comments this data leaded to findings that the market sizes of cash register rolls in Lithuania is growing, however the growth is slowing down. Also segmentation of the market was done and SWOT analysis performed. SWOT analysis helped to identify the importance of late order‘s problem.
In the second part company‘s documents were analyzed. Analysis helped to identify main reasons that lead to late order‘s appearance – inappropriate management of urgent orders in the company as well as operational problems and weak inventory management system. Analyzing company‘s data weak areas of inventory system were found. Also there were calculated that overall company‘s late orders rate is 43% which is a lot. By interpreting findings of data analysis areas that require revision and improvement in order to reduce the number of late orders were identified... [to full text]
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Adoção de práticas de gestão de operações de baixo carbono : como lidar com suas motivações e barreiras /Ribeiro, Daniela Andriani. January 2017 (has links)
Orientador: Ana Beatriz Lopes de Sousa Jabbour / Resumo: O objetivo desse estudo é identificar e analisar, sob a ótica da teoria dos stakeholders e da visão baseada em recursos naturais, como fatores considerados barreiras e motivações/drivers têm influenciado na adoção de práticas de gestão de operações de baixo carbono no contexto de empresas localizadas no Brasil. Foram entrevistadas vinte empresas localizadas no Brasil para analisar como stakeholders e recursos e capabilidades organizacionais influenciam as empresas na adoção de práticas gestão de operações de baixo carbono. Os principais resultados do estudo foram: a) Fornecedores, governo e clientes são os principais stakeholders que agem como barreiras, enquanto que acionistas/proprietários e clientes agem como motivadores/drivers; b) Questão financeira e atitude dos empregados são os principais recursos que agem como barreiras; a questão financeira também é entendida como motivador/driver juntamente com a responsabilidade social e ambiental e a vantagem competitiva que a organização possui quanto à adoção das práticas de baixo carbono; c) O principal mecanismo de resposta para barreiras utilizado pelas empresas é superar, seguido de reduzir e aceitar; para as motivações/drivers, as empresas melhoram e exploram os fatores que as impulsionam na adoção das práticas - aceitar não é um mecanismo de resposta adotado pelas empresas. Além disso, esse estudo vai além de um diagnóstico de barreiras e motivações/drivers ao, também, traçar diretrizes organizacionais em busca de uma ges... (Resumo completo, clicar acesso eletrônico abaixo) / Mestre
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Systém nasazení a řízení záchranářské humanitární pomoci poskytované do zahraničí. / The system of deployment of provided rescue humanitarian assistence abroad.SOJKA, Hynek January 2013 (has links)
This thesis deals with humanitarian assistance from the Czech Republic abroad. The issue of humanitarian assistance is viewed in terms of its own management system and by providing this assistance. The humanitarian assistance has not been compiled into a comprehensive publication before. The constant increasing importance of this problem comes mainly from an increase in the number of disasters caused by the nature on the one hand, and human activities on the other.The issue of the thesis was to define, describe and evaluate the system of management of rescue humanitarian assistance that is provided by Czech Republic abroad and possibly propose some changes in management with the aim to make the humanitarian assistance most effective and fastest to be provided in the affected country. The next issue is to recommend changes in the structure of management to be useful in the praxis and also that the thesis will be appropriate for studying mentioned problems. The research question was if it´s possible to make more effective the procedure of providing rescue humanitarian assistance to the country which was striken by disaster. In relation to the described theory the folllowing assumption was introduced: is it possible to realize the providing and managing of the rescue humanitarian assistance abroad?Research work with the focus on solving practical problem was selected as a processing type of the thesis, it will results in more effective proceeding operation in the mentioned sphere. In this point of view of methodology it´s ?mixed research? in its simple way, qualitative and quantitative research is combined. The analysis of case study and nonstandarized dialogue were applied for solution of research question. The form of analysis, comparation and description in the theoretical part of the thesis was choosen from general to concrete. The first part, mainly characterizes two basic concepts ? The Humanitarian assistance and The Emergency, including definitions of legislation of this issue from the perspective of the European Union and the Czech Republic. There are also identified and described the major practical mechanisms of the assistance - The civil protection modules which send the member states of The European Union, including the Czech Republic, to countries affected by the emergency.This theoretical part of the thesis is followed by a research based on real case studies - provided humanitarian assistance during the floods in Poland in 2010, identifies and defines the system of strategic and operational management, supplement with data and own knowledgement from sphere of service execution ? operation officer of Fire and Rescue Service - procedure of management is formed and followed with the identification of 15 issues from solved sphere. The solution is own proposal which gives with its followed proceeding steps manual (instructions) to crisis managment how to proceed in the first level of management. This procedure is shown here in the form of a practical document that can serve as a ?check-list events? the Checklist. The important point here is a summary of the steps that must not be omitted during proceeding and management of this mechanism, with the only aim ? to provide the humanitarian assistance quickly and efficiently to the affected area.In the chapter titled the Discussion are into the context given knowledges about described issue.In the end of the thesis the outcomes and results are formulated, the research question if it´s possible to make more effective the procedure of providing rescue humanitarian assistance to the country which was striken by disaster is affirmatived answered with the confirmed assumption. Finally the author´s principle is mentioned which is useable for crisis manager´s work in early decision procedure of providing humanitarian assistance and other recommended steps in this procedure.
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