Introdução. Estudo do processo de construção da Agenda 21 nas escolas públicas estaduais da Diretoria de Ensino de Jundiaí-SP, a partir da proposta pedagógica "Água Hoje e Sempre: Consumo Sustentável". A educação ambiental como instrumento na formação da cidadania no ensino formal. Objetivo. Identificar e registrar os conhecimentos e práticas dos professores sobre as questões ambientais; descrever as representações sociais dos educadores sobre meio ambiente e Agenda 21; analisar as transformações ocorridas nas escolas e propor encaminhamentos que possam colaborar com a construção da Agenda 21 Escolar. Metodologia. Pesquisa qualitativa, com utilização de três instrumentos para levantamento de dados: grupo-focal, entrevista e análise documental. A análise dos resultados foi feita por triangulação. Resultados. Para a maioria dos professores a representação social sobre meio ambiente continua naturalista. Os docentes de uma maneira geral não conheciam as propostas da Agenda 21 Global. Os projetos e trabalhos apresentados sobre meio ambiente deram destaque para os temas: água, lixo, horta e saúde. Os projetos foram realizados de forma multidisciplinar e não interdisciplinar. As escolas do município de Louveira apresentaram resultados mais positivos por relacionarem a prática pedagógica ao espaço local de forma crítica e propositiva. Conclusões. É necessário que se implementem cursos de capacitação em educação ambiental para todas as disciplinas, a fim de subsidiar a formação do professor do ponto de vista teórico, metodológico e prático possibilitando subsidiar propostas pedagógicas voltadas para a sustentabilidade. / Introduction. The study of the Agenda 21's development process in state public schools belonging to the Teaching Direction in Jundiaí has its starting point at the pedagogical proposal "Água Hoje e Sempre: Consumo Sustentável". The Environmental Education as a tool in building the citizenship in formal education. Objective. To identify and register teachers' know-how about and ability to deal with environmental issues; describe the environment and the Agenda 21's social representation for educators; analyse the changes that took place in schools and suggest ways to improve the Agenda 21's development process. Methodology. Qualitative research was carried out by using three instruments to collect data: focal-group, interview and documental analysis. The results were analysed according to the triangulation method. Results. For most educators the environment's social impact remains naturalist. Teachers in general weren't aware of the Agenda 21's proposals. The projects and papers about the environment that were presented had their focus on topics like: water, garbage, planting and health. The projects were conceived in a multidisciplinary rather than in an interdisciplinary way. The schools in Louveira city achieved positive results due to critical and propositive relation made between the pedagogical practices and the local space. Conclusions. It is important that environmental education qualifying courses on all school subjects be implemented so as to assist the teacher's education on the theoretical, methodological and practical point of view enabling the support of pedagogical proposals headed for the sustainability.

South Africa is a signatory to the Rio Earth Summit Agenda 21 and the World Summit on Sustainable Development's, Johannesburg Plan of lmplernentation. These documents are the definitive guidelines towards sustainable development. As a local authority within South Africa, Ekurhuleni is therefore obliged to implement these sustainability principles as highlighted in Chapter 28 of Agenda 21, namely Local Agenda 21. Various tools are available to implement the Local Agenda 21 principles. The Municipal Systems Act, 32 of 2000, prescribes the compilation of an lntegrated Development Plan for all local authorities, part of this is a Performance Management System that measure performance in terms of specified indicators. Another management tool is the State of the Environment Report, which in turn identifies indicators in terms of which environmentally sustainable development can be measured. The Ekurhuleni Metropolitan Municipality's lntegrated Development Plan have been compared with the objectives set out in Agenda 21 and the Johannesburg Plan of lmplementation, to assess whether this document can be used as the Ekurhuleni Local Agenda 21 Strategy. It was found that the requirements for an lntegrated Development Plan are very similar to the requirements for a Local Agenda 21. The Ekurhuleni lntegrated Development Plan to a great extent complies with the Agenda 21 and Johannesburg Plan of lmplementation. In terms of sustainable development, the economic and social aspects, receive substantial attention, however the biophysical environmental aspect of sustainable development is not sufficiently integrated into all aspects of the lntegrated Development Plan. Neither are the target dates as specified in the Johannesburg Plan of Implementation highlighted in the lntegrated Development Plan. By integrating the biophysical environmental aspects into the Ekurhuleni lntegrated Development Plan and setting target dates in line with the Johannesburg Plan of lmplernentation great strides will be made towards achieving sustainable development. If the further step is taken to combine the sustainability indictors as identified in the state of the Environment Report with the Performance Management System, the Ekurhuleni lntegrated Development Plan with its Performance Management System, can be accepted as the Ekurhuleni Local Agenda 21 Strategy. / Thesis (M. Omgewingsbestuur)--North-West University, Potchefstroom Campus, 2004

South Africa is a signatory to the Rio Earth Summit Agenda 21 and the World Summit on Sustainable Development's, Johannesburg Plan of lmplernentation. These documents are the definitive guidelines towards sustainable development. As a local authority within South Africa, Ekurhuleni is therefore obliged to implement these sustainability principles as highlighted in Chapter 28 of Agenda 21, namely Local Agenda 21. Various tools are available to implement the Local Agenda 21 principles. The Municipal Systems Act, 32 of 2000, prescribes the compilation of an lntegrated Development Plan for all local authorities, part of this is a Performance Management System that measure performance in terms of specified indicators. Another management tool is the State of the Environment Report, which in turn identifies indicators in terms of which environmentally sustainable development can be measured. The Ekurhuleni Metropolitan Municipality's lntegrated Development Plan have been compared with the objectives set out in Agenda 21 and the Johannesburg Plan of lmplementation, to assess whether this document can be used as the Ekurhuleni Local Agenda 21 Strategy. It was found that the requirements for an lntegrated Development Plan are very similar to the requirements for a Local Agenda 21. The Ekurhuleni lntegrated Development Plan to a great extent complies with the Agenda 21 and Johannesburg Plan of lmplementation. In terms of sustainable development, the economic and social aspects, receive substantial attention, however the biophysical environmental aspect of sustainable development is not sufficiently integrated into all aspects of the lntegrated Development Plan. Neither are the target dates as specified in the Johannesburg Plan of Implementation highlighted in the lntegrated Development Plan. By integrating the biophysical environmental aspects into the Ekurhuleni lntegrated Development Plan and setting target dates in line with the Johannesburg Plan of lmplernentation great strides will be made towards achieving sustainable development. If the further step is taken to combine the sustainability indictors as identified in the state of the Environment Report with the Performance Management System, the Ekurhuleni lntegrated Development Plan with its Performance Management System, can be accepted as the Ekurhuleni Local Agenda 21 Strategy. / Thesis (M. Omgewingsbestuur)--North-West University, Potchefstroom Campus, 2004

Submitted by (edna.saturno@ufrpe.br) on 2016-07-27T11:52:48Z No. of bitstreams: 2 Andrea Regina Vanderlei1.pdf: 46654 bytes, checksum: 2aa1abcdc87b0d047f1a141ce2df9575 (MD5) Andrea Regina Vanderlei2.pdf: 938122 bytes, checksum: f7873bd21a242abe5daf3f08cb3f2036 (MD5) / Made available in DSpace on 2016-07-27T11:52:48Z (GMT). No. of bitstreams: 2 Andrea Regina Vanderlei1.pdf: 46654 bytes, checksum: 2aa1abcdc87b0d047f1a141ce2df9575 (MD5) Andrea Regina Vanderlei2.pdf: 938122 bytes, checksum: f7873bd21a242abe5daf3f08cb3f2036 (MD5) Previous issue date: 2010-07-27 / AGENDA 21, a major document on the issue of sustainability, is a program to be implemented by govemments at all levels of development and independent groups in areas where there is human activity affecting the environrnent. The woman, as first manager of natural resources, becomes a multiplier of sustainable behaviors, and this is the reason why discussions on gender and the resulting investments in education, health and women's quality of life are so important. This study aims to identify how the initiatives of local Agenda 21 may fmd adherence to the world initiatives for women's rights in order to achieve a sustainable and equitable developmep.t, according to the principIes embodied in its chapter 24, by the results obtained by applying the indicators "Relationship between female and male education in primary, secondary and higher school" and "rate of illiteracy among men and women aged 15-24." For this investigation, we conducted a qualitative survey, using questionnaires, interviews with directors and / or coordinators of public schools in two cities in Pemambuco State, Ipojuca and Pesqueira. The results showed that illiteracy rates in the two counties (Ipojuca with Agenda 21, and Pesqueira still without its formulation) remain high and also showed similar results regarding the comparison between males and females aged 15 to 24. It was also observed that a higher level of women's education contributes more actively to sustainable development, showing it's necessary that the two counties seek the development and / or implementation of Local Agenda 21 in order to consolidate the actions set out in it to improve education. / A AGENDA 21, importante documento sobre a questão da sustentabilidade, é um programa de ação a ser implantado pelos governos em todos os níveis de desenvolvimento e pelos grupos setoriais independentes nas áreas onde houver atividade humana que afete o meio ambiente. A mulher, como primeira gestora dos recursos naturais, toma-se uma multiplicadora de comportamentos conservacionistas, e por essa razão são tão importantes as discussões sobre gênero e os decorrentes investimentos feitos na educação, na saúde e na melhoria da qualidade de vida das mulheres. Isso considerado, este trabalho tem como objetivo. identificar como as iniciativas da Agenda 21 local podem encontrar aderência às medidas mundiais em favor da mulher para atingir um desenvolvimento sustentável e equitativo, segundo os princípios formulados em seu capítulo 24, através dos resultados obtidos pela aplicação dos indicadores "Relação entre os sexos feminino e masculino na educação primária, secundária e superior" e "Taxa de analfabetismo entre homens e mulheres de 15-24 anos". Para esta investigação, foi realizada uma pesquisa qualitativa, com utilização de questionários, entrevistas a diretores e/ou coordenadores e corpo docente de instituições educacionais públicas de dois municípios do Estado de Pernambuco, Ipojuca e Pesqueira. Os resultados apontaram que os índices de analfabetismo nos dois municípios pesquisados (Ipojuca, com Agenda 21, e Pesqueira ainda sem a sua formulação) continuam altos e apresentaram resultados semelhantes no que concerne à comparação entre os gêneros masculino e feminino na faixa etária de 15 a 24 anos. Percebeu-se, também, que um maior grau de escolaridade da mulher contribui mais ativamente para o desenvolvimento sustentável, tomando necessário que os dois municípios busquem a implantação e/ou implementação da Agenda 21 local, a fim de consolidar as ações nela formuladas para melhoria da educação.

This study examined the program ´In Eys of Environment´, implemented by Petróleo do Brasil S.A. (PETROBRAS) which aims to obtain Community ´Agendas 21´ in low social inclusion communities, on relevant areas for the company. The objective of this research was to analyze the process of drafting the ´Agenda 21 of the Rosa Elze Community´, located in São Cristóvão City, State of Sergipe. This analysis is important because provides new data about how works the drafting process of this building public policy participatory instrument, and also shows the existence of few examined experiences. The drafting process of the Community Agenda 21 has been reviewed under the following aspects: the social representaties; the topics proposed by the community in the local reality context, the multiple profiles of participation in occurring conflicts.The means of collection and analysis of information was descriptive participating and exploratory research and study of cases. To analyze the types of participation was used the Pretty Classification, which identified the occurrence of shares consultations, through tax incentives, functional, interactive and comanagement. Social representaty were described as a way to demonstrate the construction of the concepts and notions learned during the process, demonstrating the presence of public and private organizations, universities and civil society in diverse areas of expertise. The complexity of conflicts allowed to know information related to legal and social aspects and between many government spheres showing the occurrence of social conflicts of jurisdiction. The data collected in this study allowed the observation of the need to examine the process of drafting Agendas 21 Community, through ´In Eys of Environment´ Program in the state of Sergipe, in order to propose improvements in construction and forms of continuity to the implementation of this document in pursuit of sustainable development. / O presente estudo analisou o Programa De Olho no Ambiente implementado pela Petróleo do Brasil S.A. (PETROBRAS), com a meta de obter Agendas 21 Comunitárias em comunidades de baixa inclusão social de áreas de interesse da empresa. O objetivo da pesquisa foi analisar o processo de elaboração da Agenda 21 Comunitária do Bairro Rosa Elze, município de São Cristóvão, em Sergipe. Tal análise se faz necessária pelo fato de que fornece dados novos sobre como se dá o processo de elaboração desse instrumento de construção de política pública participativa, além da existência de poucas experiências analisadas. O processo de elaboração da Agenda 21 Comunitária foi analisado sob os aspectos: das representatividades sociais; dos temas propostos pela comunidade no contexto da realidade local; da tipologia de participação e dos conflitos ocorridos. A forma de coleta e análise das informações foi por meio de pesquisa descritiva, exploratória e participante e o estudo de caso. Para analisar as tipologias de participação foi utilizada a classificação de Pretty que identificou a ocorrência de participações consulta, por meio de incentivos materiais, funcional, interativa e co-gestão. As representatividades sociais foram descritas como forma de demonstrar a construção dos conceitos e noções apreendidos durante o processo, demonstrando a presença de órgãos públicos e privados, universidades e sociedade civil organizada, em áreas de atuação diversificadas. A complexidade dos conflitos permitiu conhecer informações relacionadas aos aspectos legais, sociais e entre esferas de governo demonstrando a ocorrência de conflitos sociais de competência. A partir dos dados oriundos deste estudo, foi constatada a necessidade de analisar o processo de elaboração das Agendas 21 Comunitárias do Programa De Olho no Ambiente no Estado de Sergipe, a fim de propor melhorias na construção e formas de continuidade para a implementação do documento na busca do desenvolvimento sustentável.

L’évaluation économique de la mise en œuvre du développement durable se heurte à de multiples difficultés : la diversité des conceptions de la soutenabilité, l’hétérogénéité et le déficit de définition unitaire de ses dispositifs, ou encore le caractère immatériel des valeurs engendrées ou protégées par un développement réellement soutenable. Nous mobilisons tout d’abord une analyse en termes de référentiels, inspirée des sciences politiques, pour tenir compte conjointement des référentiels d’action et des référentiels d’évaluation du développement durable. Cette première analyse sous-tend notre approche « par les capitaux » de la soutenabilité ainsi que le choix de notre objet d’étude, l’Agenda 21 Local. Sous les hypothèses de la soutenabilité faible (substituabilité des capitaux), nous réalisons ensuite une évaluation de l’Agenda 21 Local au niveau communal français en ayant recours à l’indicateur de richesse totale (développé par la Banque Mondiale) ainsi qu’à un estimateur d’impact de l’adoption de l’Agenda 21 Local sur le revenu par tête des communes. Cette évaluation est donc réalisée au sein d’un découplage (entre un indicateur de stocks et un indicateur de flux) qui interroge la relation entre la mise en œuvre du développement durable et la croissance du revenu. En même temps, un travail analytique nous permet de proposer une requalification des dispositifs de mise en œuvre du développement durable en termes de savoirs au sens économique de Machlup. Enfin, les hypothèses de la soutenabilité faible ne garantissant pas nécessairement des flux de revenu ou un bien-être inchangés à travers le temps, nous appliquons à notre problématique les hypothèses de la soutenabilité forte (complémentarité des capitaux, phénomènes d’irréversibilité), traduites empiriquement par la recherche d’effets de seuils pour les capitaux composant la richesse totale. Dans le cadre de notre étude empirique et sous ses hypothèses, nous montrons ainsi que la mise en œuvre du développement durable ne s’est pas faite au détriment de la croissance. Au contraire, l’adoption de l’Agenda 21 Local a eu un impact positif sur le revenu par habitant au niveau local français. Parmi les composantes de la richesse totale, nous trouvons enfin des effets de seuil pour les capitaux naturel et humain. / The economic evaluation of the implementation of sustainable development encounters many difficulties including the diversity of conceptions of sustainability, the heterogeneity and the lack of single definition of its initiatives, but also the intangible nature of both generated and protected values provided by a truly sustainable development. We first develop an analysis in terms of reference frames, inspired by political science, so as to take both reference frames of action addressed to a sustainable development and reference frames for evaluating it into account. This first analysis underlies our "capital" approach to sustainability as well as the choice of our study object, Local Agenda 21. Under the assumptions of weak sustainability (capital substitutability), we then perform an evaluation of Local Agenda 21 at the French municipal level using, on the one hand, the total wealth indicator (developed by the World Bank) and on the other hand an impact estimate of the adoption of Local Agenda 21 within municipalities on per capita income. This assessment is thus performed within a decoupling (between a stock indicator and a flow indicator) that questions the relationship between the implementation of sustainable development and income growth. At the same time, an analytical work enables us to propose a requalification of the sustainable development initiatives in terms of knowledge in the economic sense of Machlup. Finally, since the hypotheses of weak sustainability do not necessarily keep income flows or well-being unchanged over time, we alternatively consider strong sustainability assumptions (capital complementarity, irreversibility). Empirically, it implies searching for threshold effects for the different assets being part of total wealth. In the context of our empirical study and under its assumptions, we demonstrate that the implementation of sustainable development has not been at the expense of growth. On the contrary, the adoption of Local Agenda 21 is shown to translate into an improvement in per capita income at the local French level. Among the components of total wealth, we find threshold effects for natural and human capital.

Made available in DSpace on 2016-06-02T20:00:21Z (GMT). No. of bitstreams: 1 1569.pdf: 1396264 bytes, checksum: 2a759377cc77207e5bc329f78c9e4320 (MD5) Previous issue date: 2000-04-05 / Financiadora de Estudos e Projetos / The complexity of the problems deriving from urban environments has required a deeper and more integrated understanding of the reality of these environments as an essential step toward solutions. The main purpose of this study is to investigate the applicability of principles of sustainability in the process of monitoring the socioenvironmental conditions of this medium. To gain a better understanding of the ideas surrounding the perspective of sustainability, the different meanings ascribed to the term, as well as the complementary issues and aspects that interact in this world of considerations are discussed. Thus, basic conceptual elements were sought that would contribute to build aproper definition for use within the context of this work, which in turn allowed for an outline to be made of its essential characteristics and general guiding principles that were then employed to analyze a given set of indicators. Different reflections and proposals regarding the instruments used to evaluate urban conditions were examined to identify a set of variables defining the basic characteristics of projects and implementation. A critical systematization of three previously selected experiences the Agenda 21 Indicators, the Seattle Indicators and the Belo Horizonte Urban Life Quality Index led to the elaboration of an analysis based on the general principles of sustainability and on the set of variables existing in the process of creating, formulating and monitoring these indicators. This analytical repertoire allowed for a definition of the potential represented by these instruments, offering the basic references for its development and implementation in different contexts. / A complexidade dos problemas decorrentes do meio urbano tem exigido uma apreensão mais precisa e integrada da realidade como passo essencial no encaminhamento de soluções. O objeto central deste trabalho é a investigação da aplicabilidade de princípios da sustentabilidade nos processos de monitoramento das condições socioambientais existentes neste meio. Para um melhor entendimento das noções que gravitam ao redor dessa perspectiva sustentável, abordou-se a discussão de diferentes acepções atribuídas ao termo, bem como as questões e os aspectos complementares que interagem neste universo de considerações. Buscou-se, assim, a obtenção dos elementos conceituais básicos que contribuíssem na construção de uma definição própria a ser empregada no contexto deste trabalho. Tal procedimento permitiu o delineamento das suas características essenciais e dos seus princípios gerais de orientação que foram posteriormente utilizados na análise de determinados sistemas de indicadores. O exame de diferentes reflexões e proposições acerca destes instrumentos de mensuração das condições urbanas viabilizou a identificação de um conjunto de variáveis que define as características básicas dos projetos e implementações. A sistematização crítica de três experiências distintas previamente selecionadas - Indicadores da Agenda 21, Indicadores de Seattle e o Índice de Qualidade de Vida Urbana de Belo Horizonte - propiciou a elaboração de uma análise referenciada pelos princípios gerais da sustentabilidade e pelo conjunto de variáveis presentes em um processo de criação, formulação e monitoramento dos indicadores. Este repertório analítico permitiu a verificação do potencial representado por este instrumental oferecendo os referenciais básicos para o seu desenvolvimento e implementação em diferentes contextos.

Submitted by Marcio Emanuel Paixão Santos (marcio.santos@ucsal.br) on 2018-06-20T21:56:53Z No. of bitstreams: 1 DISSERTACAOVIVIANEOLIVEIRA.pdf: 2674322 bytes, checksum: dfe3e1720f8751f1723b8b9c3098e230 (MD5) / Approved for entry into archive by Rosemary Magalhães (rosemary.magalhaes@ucsal.br) on 2018-06-20T22:00:18Z (GMT) No. of bitstreams: 1 DISSERTACAOVIVIANEOLIVEIRA.pdf: 2674322 bytes, checksum: dfe3e1720f8751f1723b8b9c3098e230 (MD5) / Made available in DSpace on 2018-06-20T22:00:18Z (GMT). No. of bitstreams: 1 DISSERTACAOVIVIANEOLIVEIRA.pdf: 2674322 bytes, checksum: dfe3e1720f8751f1723b8b9c3098e230 (MD5) Previous issue date: 2012-09-28 / A Agenda 21 é um instrumento no qual as políticas públicas de desenvolvimento podem ser pautadas, uma vez que resulta da articulação dos agentes sociais entorno dos seus anseios e necessidades. Contudo, muitos são os limites impostos para a sua aplicabilidade. A Agenda 21 Local de Itaparica/BA, construída nos anos de 2006 e 2007 com participação do terceiro setor, comunidade e poder público local, seguiu as etapas de sensibilização, elaboração de diagnóstico socioambiental comunitário, reuniões temáticas e constituição do Fórum. O objetivo do presente trabalho é a avaliação da aplicabilidade da Agenda 21 Local de Itaparica/BA, seus limites e possibilidades na visão dos agentes sociais envolvidos. Para tanto, foi utilizada pesquisa bibliográfica acerca dos conceitos de desenvolvimento sustentável e governança participativa, além da aplicação de entrevistas junto a membros do poder público local das gestões de 2005-2008 e 2009-2012, representantes de organizações não governamentais, lideranças e agentes comunitários. Como resultados pode-se observar a descontinuidade das ações e não incorporação das propostas e diretrizes construídas quando da elaboração das políticas públicas que visam o desenvolvimento do município, apesar da reconhecida importância desse documento por parte dos agentes sociais envolvidos. Com base nisso, pode-se afirmar que o resgate da Agenda 21 Local de Itaparica/BA, bem como o estímulo à governança participativa, seriam fatores que contribuiriam com o desenvolvimento sustentável local. / The Agenda 21 is an instrument in which public policies for development could be based on, as it results from the articulation of social agents around their needs and desires. However, there are many limits to its applicability. The Local Agenda 21 of Itaparica, built in 2006 and 2007 with the participation of third section organizations, local community and public authorities, follow the steps of awareness, elaboration of community social environmental diagnosis, thematic meetings and Forum constitution. The objective of this work is to analyze the applicability of Local Agenda 21 of Itaparica/BA, its limits and possibilities in the involved social agents vision. To this end, the concepts of sustainable development and participative governance were studied, and the members of public authorities of 2005-2008 and 2009-2012 administrations, nongovernmental organizations, leaders and community members were interviewed. As a result, we could notice the discontinuity of actions and the non incorporation of directives and proposes as the elaboration of public policies to local development, although the importance of the document in the concept of involved social agents. Based on it, we could affirm that recuperate Local Agenda 21 of Itaparica/BA, such as stimulate participative governance, would contribute to local sustainable development.

In my desertion I focus on financing the development of local Agenda 21 from the Revolving Fund of the Department of the Environment. Financial resources of this fund were transferred from the former revolving funds Phare, which were sponsored by the European Union. I concern with the principles of using these resources, keeping on them and possibilities of their drawing. I pay attention mostly to grants (e.g. form of non-returnable money), that are aimed at sustainable development on the local level. I put all my knowledge from this area into effect working on case study of the town Uherské Hradiště. This town received money from the Revolving Fund of the Department of the Environment in the first appeal which was proclaimed in January 2008. Nowadays Uherské Hradiště has fulfilled all the necessary criteria to be shifted into higher category in the system of local Agenda 21 and therefore is a suitable subject for applying for the next grant from this fund within the third appeal. This appeal is going from the end of April 2009. Uherské Hradiště has significantly changed in the right way from receiving the extra money to help the town with sustainable development. Communication with public is on the highest level ever.

Idag är miljö ett ämne som diskuteras ivrigt av både regering, media och företag. Att bara göra en sökning på internet på ordet miljö ger över 6 miljoner träffar och de första som kommer upp är oftast kopplade till miljöhot, klimatet eller hur kommuner/företag arbetar för miljön med hållbarhetsprogram. Det skrivs som sagt mycket om miljön idag, men hur påverkas vi egentligen av den informationen vi får? Och vad gör vi av den kunskap som vi tar till oss? Detta var något av utgångspunkten för examensarbetet och det som sedan kom att ligga som motivation till den förundersökning som gjordes inom Axfoods butiker. Förundersökningen som skulle ligga till grund för hur man skulle skapa en webbaserad utbildning inom ämnet miljö för de anställda hos Axfood. En utbildning som i och med Axfoods nya hållbarhetsarbete ska kunna få upp kunskapsnivån, medvetenheten och motivationen hos Axfoods anställda, för att de ska börja agera för miljön, både i sitt arbete men också utanför. Frågeställningarna är de följande: Vilka olika innebörder går att identifiera i de anställdas och kunders uppfattningar av begreppet miljö? Vad är de bakomliggande faktorerna till de anställdas och kundernas beteende när det kommer till att agera för miljön? Vad anser anställda och kunder inom Axfood vara det avgörande steget för att människor ska bli mer engagerade och motiverade att agera för en bättre miljö?Det empiriska materialet bygger på ett 70-tal kvalitativa och kvantitativa intervjuer ifrån anställda och kunder inom Axfoods verksamhet. Ett material som enligt en induktiv metod sammanställts och analyserats och som ligger till grunden för de slutsatser som dragits i rapporten.Undersökningen visade på att det idag är relativt jämt fördelat mellan vår positiva och negativa attityd genemot området miljö, men att en person som inte bär på några tidigare erfarenheter kring ämnet och som idag matats med en mängd negativa intryck har en negativ attityd till ämnet miljö. På samma sätt har också en person som bär på negativa erfarenheter ifrån sin uppväxt idag en negativ attityd. Samtidigt som en person som bär på positiva erfarenheter från sin uppväxt har en positiv attityd till ämnet miljö. Det visar sig också att detta kan vara avgörade för hur vi idag agerar för miljön. Negativa erfarenheter har en förmåga att bromsa oss i vårt arbete.Materialet som togs fram visar på att de anställda och kunderna som deltog i underökningen efterfrågar en utbildning inom miljö som ska bidra med de grunder som krävs för att ett fortsatt deltagande i det framtida hållbarhetsarbetet ska vara möjligt. Där tyngdpunkterna som undersökningen visar på ligger i att utbildningen ska bidra med motivation, enkelhet i att bidra och att få reda på hur man faktiskt är med och påverkar sin omgivning. Utifrån detta material ges flertalet orsaker till varför man idag inget gör för miljön och vad som skulle förändra detta beteende. Den största orsaken till att vi idag inte agerar för miljön visade sig vara bekvämlighet, deltagarna har livsstilar och rutinartade mönster som är svåra att bryta eller skära ner på. Detta kan också uppenbara sig i kombination med att man känner osäkerhet inför ämnet miljö i och med att man saknar kunskap, samtidigt som man inte känner motivationen i och med den maktlöshet som sprids bland deltagarna via medias negativa information kring ämnet miljö. Det som prioriteras högst idag bland deltagarna för att väcka ett engagemang är utbildningen som under våren och sommaren 2010 skapades hos Axfood. / Today the environment is a topic discussed eagerly by both the government, media and businesses. Just to do a search on the internet on the word environment provides more than 6 million hits and the first thing that comes up is most often linked to environmental threats, climate changes or how the municipalities / companies are working with environmental sustainability programs. As said before, the environment is a hot topic today, but how much are we humans affected by the information we receive? And what do we make of the knowledge that we receive? This was one of the starting points for this thesis that came to serve as motivation for the pre-investigation that took place in Axfoods stores. A pre-investigation which would be the basis for how to create a Web-based education in the Department of Environment for the employees of Axfood. An education that should be able to bring up the level of knowledge, awareness and motivation of the employees of Axfood, so that they will start thinking more about the environment, both at their work but also outside of it. The questions for this report are: What are the different meanings that can be identified in the employees and customers perception of the concept of environment? What are the underlying factors to the employees and customers behavior when it comes to acting for the environment? What does employees and customers in Axfood consider to be the crucial step for humans to become more engaged and motivated to act for a better environment? The empirical material is based on qualitative and quantitative interviews of employees and customers within Axfood enterprises. A material that according to an inductive method has been compiled and analyzed and which forms the basis for the conclusions reached in the report. The survey showed that it today is relatively equally between our positive and negative attitude towards the field environment, but one person who does not carry any previous experience on the topic and is now fed with a variety of negative impressions is showed to have a negative attitude to the subject environment. Similarly, a person who also carries the negative experiences from their childhood will today have a negative attitude. While a person who carries the positive experiences from their childhood have a positive attitude to the subject environment. It turns out that this can be crucial for how we act today to the environment. Negative experiences have a tendency to prevent us from working. The material shows that the staff and customers who participated in the investigation has a increased demand of an education in the department of Environment that will provide the foundations needed for a continued participation in the future work for sustainability. Where the focus of the study shows that an education like this one should help the employees with motivation, simplicity of contribution and to find out how I im fakt are with and are affecting my surroundings. Based on this material, several reasons on why one doesn´t do anything today for the environment is presented and also what would change this behavior. The biggest reason of why we today are not acting on the environment proved to be convenience, participants have lifestyles and routine patterns that are difficult to break or cut down on. This can also manifest itself in combination with the feeling of uncertainty about the subject Environment in connection with the lack of knowledge, while you at the same don’t get the motivation that is needed from media which leads to the feeling of powerlessness among the participants. The top priority today for bringing involvement among the participants is the education that was created by Axfood in the spring and summer of 2010.