Zugleich: Diss. Heidelberg, 2008. / Literaturverz.

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Doktor Glas by the Swedish author Hjalmar Söderberg, was published over a hundred years ago, in 1905 in Sweden. Söderberg received both praise and criticism, the latter getting more attention because of the novel's unethical plot about a doctor that murders his patient to save the woman he secretly adores. The aim of this essay is to examine the novel's character description in terms of narrative approach, and the effect it is likely to have on the reader. My theory is that Söderberg "plants" affect and emotion into the character description of the protagonist Glas, and I use narratology as a method to support this theory. In my analysis I present different approaches and techniques that Söderberg uses to portray the novel's main character in order to ensure that Glas will be impossible to categorize psychologically – is he evil, is he good? The description of him makes it impossible to know and it challenges the readers perception of him. My conclusion is that Glas, due to Söderberg's narrative techniques, has become an insoluble riddle that still, a hundred yars after the publication of the novel, fascinates the Swedish literary world.

Several guiding principles should be established to discuss the function of original sin in Doctor Faustus. It will be considered synonymous with the Fall, the Adamic myth. It is not to say that original sin must necessarily refer to strict Christian doctrine. It explains the moral implication of man's position in the divine hierarchy, as well as symbolizes the presence of the demonic throughout his cultural consciousness of sin. For the purpose of this essay, original sin concentrates upon several primary factors: the quest for knowledge, the succumbing to sensual temptation, the transgression through pride, and the psychology of the creative process.

Idag är unga kvinnor den grupp som utgör majoriteten av ätstörningsdrabbade, där anorexia nervosa, bulimia nervosa och EDNOS (eating disorder not otherwise specified) är de vanligast förekommande diagnoserna. Mando Group AB behandlar patienter med ätstörningar och har till patienternas hjälp utformat datorprogrammet Doktor Cecilia som är en virtuell behandlare till vilken patienterna kan ställa frågor. Användandet ligger enligt Mando Group AB inte på önskvärda nivåer och programmet har inte heller tidigare genomgått en utvärdering. Syftet med detta arbete var att ta fram potentiella förbättringar av programmet och att av patienterna få dessa tillsammans med programmet utvärderade. Vidare utfördes en enkätundersökning på två Mandometerkliniker för att kartlägga patienternas åsikter om programmet och de framtagna potentiella förbättringarna. Resultatet visade att patienterna var positivt inställda till implementerandet av bland annat röstsvar, tvåvägskommunikation och möjlighet till att se till programmet vanligt ställda frågor. Detta resultat användes sedan för att framställa rekommenderade implementationer som skulle kunna förbättra programmet och på sikt kunna öka dess användning. / Today, adolescent females represent the majority of people suffering from eating disorders with anorexia nervosa, bulimia nervosa and EDNOS (eating disorder not otherwise specified) being the most common diagnoses. Mando Group AB treats patients with eating disorders and has for the sake of the patients developed the computer software ‘Doctor Cecilia’ which is a virtual caretaker to whom patients may direct their queries. Mando Group AB has stated that the usage of the software has not reached the desirable level amongst their patients. Moreover, the software has not been subject to an evaluation. The purpose of this thesis has been to produce suggestions of potential improvements for ‘Doctor Cecilia’ by consulting patients in order to evaluate these improvements as well as the software in general. As such, an investigation was conducted at two Mandometer-clinics in order to clarify the opinions of the patients regarding the software itself and the potential improvements which are presented by this thesis. The results showed that the patients were in favor of the implementation of for instance voice response, two-way communication and the opportunity to see frequently asked questions. The results of this thesis have been used to produce recommended implementations that could improve the software and eventually increase its usage.

The purpose of the following study is to examine how reading is influenced by the use of easy-to-read adaptations of literary classics compared to the original works in an educational context. The novels forming the basis of the analysis are Charlotte Brontë's Jane Eyre (1847) and the adaptation written by Malin Lindroth, as well as Hjalmar Söderberg's Doktor Glas (1905) and the adaptation written by Tomas Dömstedt. In our study, we focus on how complex motifs and themes transition from the original works to the adaptations. The motifs that emerge in Jane Eyre are class affiliation, violence, gender oppression and religious oppression, which together constitute the overarching theme of female emancipation. The motifs that emerge in Doktor Glas are superhuman ideal, desire and disgust and doubt which together constitute the theme of moral guilt. Using an adaptation theoretical perspective based on Linda Hutcheon's and Brian McFarlane's respective theory descriptions, and a comparative method, we analyze how the motifs and themes transfer. The results show that class affiliation, violence, and gender oppression in Jane Eyre and superhuman ideal and some aspects of desire and disgust in Doktor Glas are transferred while maintaining fidelity to the essence. Furthermore, the results of the study show that there are opportunities to use the easy-to-read fiction for a didactic purpose, but that the easy-to-read literature must be supplemented with parts from the original work in some cases.

Digital healthcare is a relatively new market which brings along some challenges. The transfer from a traditional physical healthcare with its natural trustworthiness and reliability for the consumers to a digital space is a major challenge. Along with the fact that the new market comes with a lot of competition that forces the digital caregivers to distinguish themselves with their brands. Since the market for digital healthcare is relatively new there is a gap in the knowledge regarding how consumers perceive the brands of the digital caregivers, which is the basis of the purpose of this study.  The purpose of this study is to map how consumers perceive the brands in the market of digital healthcare. To answer the purpose the study uses a deductive approach including theories about customer-based brand equity, brand personality and brand attitude. Through a quantitative method with a cross-sectional design and a survey, data has been collected to be analyzed with the theories to answer the research questions and purpose of the study. The digital caregivers that are included in the study is Kry, Doktor.se, Min Doktor, Doktor24 and 1177 Vårdguiden.The conclusions that could be drawn based on the analysis was that the brands who succeeded the most in creating brand awareness were also the brands that were perceived in a more positive light by the consumers. The analysis also showed that some of the digital caregivers brands had not yet been able to build the brand awareness that can lead to a more positive perception and therefore was perceived in a neutral and negative manner. 1177 Vårdguiden differentiated itself in most aspects in relation to the private digital caregivers since they already had an established brand prior to the birth of the digital healthcare market. / Den digitala vårdmarknaden är relativt ny och för med sig en mängd utmaningar. Flytten från den traditionella fysiska vården innebär utmaningar med att bygga upp det förtroende och den tillit hos konsumenterna som funnits naturligt i det fysiska mötet, till det digitala. En konkurrensutsatt marknad tvingar också de digitala vårdgivarna att utmärka sig genom sitt varumärke och genom att marknaden för digitala vårdgivare är relativt ny, så finns det ett tomrum i kunskapen om hur konsumenter ser på och uppfattar de digitala vårdgivarnas varumärken och det är också grunden till studiens syfte. Syftet med studien var att kartlägga konsumenternas uppfattning om varumärken inom den digitala vårdmarknaden. För att svara på syftet har studien haft ett deduktivt angreppssätt med teorier om konsumentbaserat varumärkeskapital, varumärkespersonlighet och varumärkesattityd. Genom en kvantitativ metod med tvärsnittsdesign och en enkätstudie har data samlats in för att analyseras med hjälp av teorierna för att svara på syftet. De digitala vårdgivare som undersöks i denna studie var Kry, Doktor.se, Min Doktor, Doktor24 och 1177 Vårdguiden. De slutsatser som kunde dras baserat på analysen var att de varumärken som lyckats bäst med att skapa en varumärkeskännedom var också de varumärken som uppfattas mer positivt hos konsumenterna. Det kunde också utrönas att vissa digitala vårdgivares varumärken ännu inte lyckats bygga upp den varumärkeskännedom som kan leda till en mer positiv uppfattning och därför uppfattades både neutralt och negativt hos konsumenterna. 1177 Vårdguiden skiljde sig i de flesta aspekter gentemot de privata digitala vårdgivarna då de redan innan den digitala vårdmarknadens uppkomst har haft ett etablerat varumärke.

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(in English): This thesis deals with a version of Boris Pasternak's novel Doctor Zhivago, translated into Czech by Jan Zábrana and Jiří Kovtun. The aims of the thesis are: (1) to follow the journey of the original exile edition from Italy to communist Czechoslovakia, (2) to clarify how both translators contributed to the poetry part of the novel, (3) to outline Zábrana's translation method a comparison of chosen typewritten versions of the translation from various phases of its creation. The primary source of material for all the individual objectives is Zábrana's inheritance, which answers the question why Jiří Kovtun's name does not appear in the first Czech edition of Doctor Zhivago (1990), although he is listed along with Zábrana as the translator of the poetry part in the remaining three editions (2003, 2005, 2011). The original material from the inheritance as well as Marie Zábranová's testimony emphasize the sequence of events that influenced the creation of Zábrana's translation. The final analysis compares chosen typewritten versions of the novel's eighth chapter with the first Czech edition and describes how Zábrana worked. The thesis aims to be beneficial for the Czech history of translation and contribute to the current knowledge about the translation method of Jan Zábrana. Keywords Jan...

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