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Le personnage de Merlin est né il y a fort longtemps à partir de chroniques galloises. Ses origines littéraires remontent à des textes du 12e siècle, d’abord en latin, puis en français, dans lesquels il devient le célèbre conseiller d’Arthur et acquiert une notoriété considérable auprès des lecteurs. Aujourd’hui, neuf siècles plus tard, le Merlin traditionnel est en pleine renaissance, alors que le Romantisme avait laissé paraître l’avoir oublié pour toujours. Le héros fait toujours rêver et devient le personnage principal de nombre d’oeuvres de la production culturelle francophone actuelle. Ce travail se propose d’analyser les rémanences contemporaines du personnage littéraire médiéval de Merlin autour de deux axes principaux : les origines et les pouvoirs. Dans un premier temps, un tableau représentant le portrait médiéval du héros est constitué d’après l’étude d’un corpus d’oeuvres faisant apparaître Merlin au Moyen Âge. Puis, sur la base de ce tableau dont la structure compose le plan de l’étude, les rémanences contemporaines du héros sont analysées de manière détaillée à l’intérieur d’un corpus d’éléments à la fois littéraires, cinématographiques, théâtraux, appartenant à l’univers de la bande dessinée ou à celui d’Internet. L’étude des origines (qui regroupe les thèmes de la conception et de la tradition sylvestre) révèle principalement un changement de statut du concepteur médiéval de Merlin, le diable, qui se trouve rationalisé, paganisé ou même supprimé. Cette modification se fait au profit d’une véritable mise en lumière de la tradition sylvestre et du motif de l’homme sauvage, qui apparaissaient déjà au Moyen Âge mais deviennent primordiaux dans le corpus contemporain. Une analyse détaillée de la dévalorisation du christianisme permet de mieux comprendre ces bouleversements narratologiques qui touchent également le thème des pouvoirs (regroupant la clairvoyance, l’emprise sur le temps et l’emprise sur l’espace). En plus d’être déchristianisés, ils se modernisent considérablement grâce aux techniques proposées par les différents médias et sont ainsi démystifiés, ce qui permet une identification efficace avec le lecteur-spectateur. Ainsi, Merlin devient accessible, il n’effraye plus comme au Moyen Âge où son origine diabolique en faisait un personnage douteux. Il se présente comme le porte-parole d’un retour à la nature, comme il l’avait déjà été dans les premiers textes médiévaux avant que son message ne se perde sous le poids de la domination chrétienne. Or, aujourd’hui plus que jamais, le monde a besoin d’exemples, de modèles en ce qui concerne le respect et l’amour de la nature dont l’avenir semble menacé. Merlin constitue donc le messager idéal d’une conception « naturiste » de la vie et du monde, ce que les auteurs contemporains ont bien compris. Par son appartenance au monde médiéval et son portrait, revisité par la production culturelle contemporaine, il nous attire, nous fait rêver, tout en nous rappelant notre propre être dans un rapport d’identification à lui-même / The character Merlin, was born a long time ago from Welsh chronicles. Its literary origins go back to texts from the 12th century, first in Latin, then in French, in which he becomes Arthur’s famous adviser and acquires a great reputation among readers. Today, nine centuries later, the traditional Merlin is reborn, after Romanticism has forgotten him. The hero is still making us dream. He has become the main character of many works of the current francophone cultural production. This work analyses the contemporary persistence of the literary figure of medieval Merlin through two main themes: the origins and the powers. As a first step, a table of the medieval hero’s portrait is made according to the study of a novel’s corpus showing Merlin in the Middle Ages. Then, based on this table, whose structure builds the study plan, the hero’s contemporary persistence is analysed in detail through a corpus composed of elements from literature, cinema, theatre, comic books and Internet. The study of the origins (which includes the themes of the conception and the Woodwose or wildman’s tradition) shows mostly a modification of Merlin’s creator status, the devil, which is rationalized, paganised or deleted. This change is made to give importance to the Woodwose’s tradition, which already existed in the Middle Ages, but has become dominant in contemporary corpus. A detailed analysis of the Christian depreciation explains these narratological changes, which also affects the theme of powers (which includes the vision, the control over time and the control over space). In addition to their de-Christianization, the powers are considerably modernized thanks to the techniques of the various media. Consequently, they are demystified, which allows a finer identification with the reader-viewer. Thus, Merlin has become reachable, he does not scare any more like in the Middle Ages where his diabolical origin made him doubtful. He appears as a spokesman of a return to nature, as he had already been in the early medieval texts before his message was lost under the weight of the Christian domination. But today more than ever, the world needs examples, models to respect and love nature, whose future seems threatened. Merlin is the ideal messenger of a " naturist " conception of life and world. The contemporary writers understand this. Through his connection to the medieval world and his revisited portrait by the contemporary cultural production, Merlin attracts us, he makes us dream while reminding us of our own being through identification with this extraordinary character / Die Figur Merlin wurde vor langer Zeit aus walisischen Chroniken geboren. Seine literarischen Ursprünge stammen aus Texten des 12. Jahrhunderts die zuerst auf Lateinisch und danach auf Französisch waren. In diesen Texten ist der grossartige Berater von Arthur und erreicht dadurch Berühmtheit unter den Lesern. Neun Jahrhunderte später ist der traditionelle Merlin Wiedergeboren, nachdem er in der Romantik in Vergessenheit geriet. Der Held macht immer noch träumen und ist die Hauptfigur in etlichen Werken der zeitgenossischen frankophonen kulturellen Produktion. Diese Arbeit analysiert die zeitgenössischen Überbleibsel der mittelalterlichen Figur Merlin aus zwei Gesichtspunkten: der Herkunft und der Zauberkraft. Als erstes wurde eine Tabelle erstellt in der das Porträt des mittelalterlichen Helden, aufgrund von verschiedenen Werken, wo die mittelalterliche Figur Merlin erscheint, gezeigt wird. Diese Tabelle und seine Struktur sind die Grundlage unsere Studie. Die zeitgenössischen Remanenzen der literarischen mittelalterlichen Charakteristiken des Helden sind danach in der frankophonen kulturellen Produktion (Literatur, Film, Theater, Comics oder Internet) analysiert. Die Studie der Ursprünge (welche die Themen der Konzeption und der Tradition des wilden Mannes umfasst) zeigt hauptsächlich eine Änderung des Status des mittelalterlichen Vaters von Merlin (der Teufel), welcher rationalisiert, paganisiert und teilweise sogar gestrichen wird. Diese Änderung erfolgt zugunsten einer hervorgehobenen Darstellung der Tradition des wilden Mannes. Diese Tradition, die während des Mittelalters bereits erschien, steht im Vordergrund der zeitgenössischen Korpus. Eine detaillierte Analyse der Abwertung des Christentums erklärt die narratologischen Umbrüche, die auch den Bereich der Zauberkräfte betreffen (umfasst die Klarsicht, die Kontrolle über Zeit und Raum). Ausserdem wurden die Zauberkräfte dank den neuen Medien beträchtlich modernisiert und demystifiziert, was eine effiziente Identifizierung mit dem Leser-Zuschauer erlaubt Durch diese Entwicklung wird Merlin erreichbarer, macht keine Angst mehr im Gegensatz zum Mittelalter, wo ihn seine teuflischen Züge zweifelhaft machten. Er erscheint als Sprecher für eine Rückkehr zur Natur, wie das bereits in den ersten mittelalterlichen Texten der Fall war, bevor seine Botschaft unter der christlichen Herrschaft verloren ging. Heute, mehr denn je, braucht die Welt Beispiele, Modelle hinsichtlich Respekt und Liebe zur Natur deren Zukunft bedroht zu sein scheint. Merlin ist daher der ideale Kurier einer "naturistischen" Konzeption des Lebens und der Welt, was die zeitgenössischen Autoren deutlich verstanden haben. Durch seine Verbindung zur mittelalterlichen Welt sowie seiner Wiederauferstehung durch die zeitgenössischen kulturellen Produktionen, zieht er uns an und lässt uns träumen indem er uns an uns selber erinnert durch die Identifizierung mit dieser aussergewöhnlichen Persönlichkeit

As pesquisas históricas sobre as violas brasileiras foram delimitadas pelas referências textuais e iconográficas ao instrumento musical e à sua utilização na produção musical, particularmente da segunda metade do século XVIII ao início do XIX, com pequena citação de César das Neves em s eu Cancioneiro de Músicas Populares, cujo primeiro volume é datado de 1893. Usualmente confundida com alaúdes, cistros e violões, a literatura histórica deixa lacunas sobre a descrição do instrumento. Fato é que, não raro, os violeiros brasileiros de hoje ignoram se tratar de uma guitarra barroca. A primeira parte desta pesquisa investiga, através de fontes primárias e secundárias, a utilização da viola no Brasil desde os tempos de Anchieta, consagrando-se como o instrumento de cordas dedilhadas mais antigo ainda em uso na produção cultural do país, bem como sua classificação como instrumento da família das guitarras; trata da construção simbólica de uma viola rural, com forte ênfase no preconceito àqueles que a tocam e da sua ascensão e declínio a partir das investidas de Cornélio Pires na indústria fonográfica. Analisada através dos códigos da escrita em Tablaturas e Alfabeto Musical, a Musicologia Histórica é utilizada como ferramenta para pesquisar a linguagem elitista do instrumento à época colonial e, ao mesmo tempo, popular no Reino de Portugal, visto que não há qualquer documentação musical brasileira que legitime sua utilização no Brasil daquele período. Com base nas publicações portuguesas da produção musical brasileira, é possível reconstituir modinhas e lundus nesse instrumento, como relatado por inúmeros viajantes, a partir de um mapeamento dos recursos idiomáticos utilizados na Europa Ocidental e, particularmente, em Portugal, expondo a riqueza de linguagem, enquanto instrumento das elites, e seu empobrecimento, a partir do vínculo com o universo rural, que marcou até mesmo sua denominação mais popular utilizada atualmente na mídia em geral viola caipira ou sertaneja. / The historical researches on the Brazilian violas were limited by textual and iconographical references to the musical instrument and its musical production, particularly from the second half of the 17th century to the beginnings of the 18th, except from a small reference found in Cancioneiro de Músicas Populares by Cesar das Neves, published first in 1893. Usually confused with lutes, citterns e classical guitars, the historical Brazilian literature shows gaps on the description of the musical instrument. In fact, the violeiros (Brazilian baroque guitarists) often do not acknowledge the instrument as abaroque guitar. The first part of the present work seeks the musical production on the viola in Brazil since Pe. Anchieta arrival, through primary and secondary sources, being considered the earliest plucked string instrument brought to Brazil which remains in use until now, as well as its classification in the plucked stringed instrument families; also, treats its history from the symbolic view of a peasants instrument, emphasizing the prejudice to its performers, as well as its ascension and decline after Cornelio Pires investment son the record industry. The Historical Musicology analyzed from the specific notation in Tablatures and Alfabeto Musical, is here used as a tool to investigate the language from the artistic music written for this kind of guitar during the Portuguese colonization, and in the same time, its popular production in Portugal, since there is no musical manuscripts from Brazil to demonstrate its use here in that period. Based on Portuguese editions of Brazilian music, its possible to recreate modinhas and lundus on the violas, as told by several travelers who described details of our culture, showing the richness of the artistic language, when used as a musical instrument of the dominant classes, and its decline to a poor language, while getting the vinculum to the peasant working classes, marking its most popular denomination on the general medias - viola caipira or sertaneja.

This thesis applies a sociological framework to the North American celebrity career of Canadian pianist and broadcaster Glenn Gould (1932-1982) to account for Gould's iconic status as an artist in modern musical culture. Despite the persistent cultural fascination with Gould, as evidenced in the seemingly endless supply of biographies, films, novels, and fan texts which narrate and celebrate his life and work, modern Gould scholarship has consistently neglected issues relating to his artistic reception. This thesis proposes that the modern Gould phenomenon is productively analysed in terms of the contexts of its historical production in North America, where it first originated. Focusing on the circumstances of Gould's career during his lifetime, it identifies three areas of overlapping conceptual interest that provide the basis for an explanatory account of his modern mythology: i) Gould's relationship to the culture of his time, particularly in Canada; ii) Gould's relationship to the mass media; iii) Gould's relationship to his own artistic identity. This approach is refined through the application of Stuart Hall's 'Circuit of Culture' model, which yields an understanding of Gould's celebrity in terms of the processes of its representation, production, regulation, and consumption. Against this theoretical backdrop, and consistent with the premise of my thesis, I ask some key questions: what was Gould's relationship to Canadian cultural nationalism and, specifically, a nationalist discourse of public broadcasting? How did media institutions brand his image, and for what commercial purposes? How did Gould mobilise understandings of his genius and Canadian identity through his artistic discourse and experimental media self-representations as a 'Northerner' and a technologist? Based on this analysis, the thesis concludes that Gould continues to fascinate because of the unique ideological work performed by his cultural identities, and because of the highly mediated nature of his celebrity. The ubiquity of his image on video-sharing websites and social media platforms is a vindication of his radical belief in the validity of a musical career pursued primarily through the electronic media.

The purpose of this thesis is to bring forward and discuss the American vision for space exploration found at NASA's homepage, how the vision is popularised and why. NASA's homepage is analyzed as popularized science and the theoretical perspective emanates from the field of popular science and especially the work of Johan Kärnfelt. The historical reference is made up by Howard E McCurdy and he's thoughts about space and the American imagination. The analysis is based on a number of documents that popularize the vision for space exploration and is intended for the public. These documents describe the future plan for NASA and US space exploration. / Syftet med denna uppsats är att undersöka hur de amerikanska rymdvisionerna gestaltats på NASA:s hemsida, hur dessa populariseras samt vilka de bakomliggande drivkrafterna kan tänkas vara. NASA:s hemsida kommer att ses som populariserad vetenskap och det teoretiska perspektivet utgår från den populärvetenskapliga genren där en stor del av det teoretiska underlaget utgår från docenten Johan Kärnfelts tankar om populariseringen av vetenskap. Som historisk referens används professor Howard E. McCurdys tankar om den amerikanska rymdvisionen. Materialet som ingår i analysen är hämtat från NASA:s hemsida. Samtliga dokument handlar om den amerikanska visionen om rymden och USA:s fortsatta aktiviteter i rymden.

<p>The purpose of this thesis is to bring forward and discuss the American vision for space exploration found at NASA's homepage, how the vision is popularised and why. NASA's homepage is analyzed as popularized science and the theoretical perspective emanates from the field of popular science and especially the work of Johan Kärnfelt. The historical reference is made up by Howard E McCurdy and he's thoughts about space and the American imagination. The analysis is based on a number of documents that popularize the vision for space exploration and is intended for the public. These documents describe the future plan for NASA and US space exploration.</p> / <p>Syftet med denna uppsats är att undersöka hur de amerikanska rymdvisionerna gestaltats på NASA:s hemsida, hur dessa populariseras samt vilka de bakomliggande drivkrafterna kan tänkas vara. NASA:s hemsida kommer att ses som populariserad vetenskap och det teoretiska perspektivet utgår från den populärvetenskapliga genren där en stor del av det teoretiska underlaget utgår från docenten Johan Kärnfelts tankar om populariseringen av vetenskap. Som historisk referens används professor Howard E. McCurdys tankar om den amerikanska rymdvisionen. Materialet som ingår i analysen är hämtat från NASA:s hemsida. Samtliga dokument handlar om den amerikanska visionen om rymden och USA:s fortsatta aktiviteter i rymden.</p>

By comparative analysis of Swedish cultural policy (including art policy, heritage policy and Church policy) during the Riksdag periods of 1970-73, 1991-94, 1994-98 and 1998-2002 the relationship between cultural policy and the concept of the nation as a homogenous cultural community (defined by either an ethnic or a state-framed concept) is explored. Neoinstitutional analysis of cultural policy as an organisational field is combined with analysis of how the nation is conceived as an imagined community, and what values it strives to uphold to show how these values and concepts are institutionalised in its cultural policy and how this supports the legitimacy of the State as a nation-state. In the early seventies, when a general cultural policy was first established in Sweden, most of its fields were already institutionalised and bound by strong path dependencies, binding art policy to protecting universal aesthetic values within the state-framed nation and heritage policy to ethnic particularism while Church policy stood between universalism and ethnic particularism (which infected the relationship between Church and State). These contradictions were managed by strong borders between the fields. In the early seventies these were overlaid with a general cultural policy focused on universal civil values within the state-framed nation. Since then the conflict between Church and State has been defused and the norms of heritage policy have become closer to those of cultural policy at large by the claim that cultural heritage should be used to uphold civil values (e.g. democracy and tolerance). In the late nineties cultural policy has again become less integrated by new government initiatives with specific goals. Civil universal values remain dominant while concepts of the nation are increasingly multi-ethnic. / Genom jämförande analys av svensk statlig kulturpolitik (inklusive konstpolitik, kulturarvspolitik och religionspolitik) under riksdagsperioderna 1970-73, 1991-94, 1994-98 and 1998-2002 undersöks relationen mellan kulturpolitiken och föreställningen om nationen som en homogen kulturell gemenskap som i vissa fall tänks inkludera dess innevånare och i andra fall en etnisk grupp. Nyinstitutionell analys av kulturpolitik som organisatoriskt fält kombineras med analys av hur nationen konceptualiseras som en föreställd gemenskap och vilka värderingar den upprätthåller för att visa hur dessa värden och koncept institutionaliseras i statens kulturpolitik och hur denna bidrar till att upprätthålla nationalstatens legitimitet. När en enhetlig kulturpolitik etablerades i Sverige i början av 1970-talet var de flesta av de ingående fälten redan låsta i sedan länge etablerade stigberoenden som band konstpolitiken till upprätthållandet av estetiska värden inom ramarna för en med utgångspunkt i staten definierad nation samtidigt som kulturarvspolitiken bundits vid etniskt partikularistiska nationskoncept och kyrkopolitiken slets mellan universalism och etnisk partikularism (vilket komplicerade kyrka-stat-relationen). Motsättningar hanterades genom kraftiga institutionella gränser mellan fälten. Till dessa fogades en övergripande kulturpolitik baserad på universella civila värden inom ramarna för den statsdefinierade nationen. Sedan dess har konflikten mellan kyrka och stat lösts upp och kulturarvspolitiken integrerats i den generella kulturpolitiken bl.a. genom organisatoriska reformer. I slutet av 1990-talet tycks trenden mot en allt mer integrerad kulturpolitik dock ha vänt bl.a. genom direkta men begränsade regeringsinitiativ. Den domineras fortfarande av universella civila värden, men också av alltmer mångetniska föreställningar om nationen.

As pesquisas históricas sobre as violas brasileiras foram delimitadas pelas referências textuais e iconográficas ao instrumento musical e à sua utilização na produção musical, particularmente da segunda metade do século XVIII ao início do XIX, com pequena citação de César das Neves em s eu Cancioneiro de Músicas Populares, cujo primeiro volume é datado de 1893. Usualmente confundida com alaúdes, cistros e violões, a literatura histórica deixa lacunas sobre a descrição do instrumento. Fato é que, não raro, os violeiros brasileiros de hoje ignoram se tratar de uma guitarra barroca. A primeira parte desta pesquisa investiga, através de fontes primárias e secundárias, a utilização da viola no Brasil desde os tempos de Anchieta, consagrando-se como o instrumento de cordas dedilhadas mais antigo ainda em uso na produção cultural do país, bem como sua classificação como instrumento da família das guitarras; trata da construção simbólica de uma viola rural, com forte ênfase no preconceito àqueles que a tocam e da sua ascensão e declínio a partir das investidas de Cornélio Pires na indústria fonográfica. Analisada através dos códigos da escrita em Tablaturas e Alfabeto Musical, a Musicologia Histórica é utilizada como ferramenta para pesquisar a linguagem elitista do instrumento à época colonial e, ao mesmo tempo, popular no Reino de Portugal, visto que não há qualquer documentação musical brasileira que legitime sua utilização no Brasil daquele período. Com base nas publicações portuguesas da produção musical brasileira, é possível reconstituir modinhas e lundus nesse instrumento, como relatado por inúmeros viajantes, a partir de um mapeamento dos recursos idiomáticos utilizados na Europa Ocidental e, particularmente, em Portugal, expondo a riqueza de linguagem, enquanto instrumento das elites, e seu empobrecimento, a partir do vínculo com o universo rural, que marcou até mesmo sua denominação mais popular utilizada atualmente na mídia em geral viola caipira ou sertaneja. / The historical researches on the Brazilian violas were limited by textual and iconographical references to the musical instrument and its musical production, particularly from the second half of the 17th century to the beginnings of the 18th, except from a small reference found in Cancioneiro de Músicas Populares by Cesar das Neves, published first in 1893. Usually confused with lutes, citterns e classical guitars, the historical Brazilian literature shows gaps on the description of the musical instrument. In fact, the violeiros (Brazilian baroque guitarists) often do not acknowledge the instrument as abaroque guitar. The first part of the present work seeks the musical production on the viola in Brazil since Pe. Anchieta arrival, through primary and secondary sources, being considered the earliest plucked string instrument brought to Brazil which remains in use until now, as well as its classification in the plucked stringed instrument families; also, treats its history from the symbolic view of a peasants instrument, emphasizing the prejudice to its performers, as well as its ascension and decline after Cornelio Pires investment son the record industry. The Historical Musicology analyzed from the specific notation in Tablatures and Alfabeto Musical, is here used as a tool to investigate the language from the artistic music written for this kind of guitar during the Portuguese colonization, and in the same time, its popular production in Portugal, since there is no musical manuscripts from Brazil to demonstrate its use here in that period. Based on Portuguese editions of Brazilian music, its possible to recreate modinhas and lundus on the violas, as told by several travelers who described details of our culture, showing the richness of the artistic language, when used as a musical instrument of the dominant classes, and its decline to a poor language, while getting the vinculum to the peasant working classes, marking its most popular denomination on the general medias - viola caipira or sertaneja.

Submitted by FABIANA DE OLIVEIRA MARTINS DA COSTA (fabiana@baluarteagencia.com.br) on 2012-07-20T00:27:04Z No. of bitstreams: 1 Tese Final_Arquivada.pdf: 2457220 bytes, checksum: 4e0364339954d0dbba7cf49aef818f5e (MD5) / Approved for entry into archive by Rafael Aguiar (rafael.aguiar@fgv.br) on 2012-10-05T19:50:00Z (GMT) No. of bitstreams: 1 Tese Final_Arquivada.pdf: 2457220 bytes, checksum: 4e0364339954d0dbba7cf49aef818f5e (MD5) / Approved for entry into archive by Marcia Bacha (marcia.bacha@fgv.br) on 2012-10-08T13:47:14Z (GMT) No. of bitstreams: 1 Tese Final_Arquivada.pdf: 2457220 bytes, checksum: 4e0364339954d0dbba7cf49aef818f5e (MD5) / Made available in DSpace on 2012-10-08T13:47:28Z (GMT). No. of bitstreams: 1 Tese Final_Arquivada.pdf: 2457220 bytes, checksum: 4e0364339954d0dbba7cf49aef818f5e (MD5) Previous issue date: 2012-03-30 / This research regards the experience of performing a cultural project, based on the analysis of the Cultural Production 3 Ps. The paper presents an account of the backstages, since the project planning up to its evaluation, bringing a critical reflection on the making of the cultural production and exploring issues related to access and cultural citizenship. The project analyzed here was sponsored through the Brazilian Federal Law of Cultural Incentive (Rouanet Law). The dynamic game of the cultural market here exposed presents a form of interaction between the Proponent, the Project Sponsor and the Public that serves as reference to comprehend the trajectory of a cultural project since its creation, going through its implementation and up to its finalization. Another aspect here explored, although yet less developed in the market, treats about the establishment of the bases for the evaluation of the social-cultural projects results achieved. / Esta pesquisa trata da experiência de realização de um projeto cultural, a partir da análise da dinâmica dos 3P´s da produção cultural. O trabalho apresenta um relato de bastidores desde o planejamento do projeto à sua avaliação, trazendo uma reflexão crítica acerca do fazer da produção cultural e explora questões sobre acesso e cidadania cultural. O projeto analisado foi patrocinado através da Lei Federal de Incentivo à Cultura (Lei Rouanet). O jogo dinâmico do mercado cultural aqui exposto apresenta uma forma de interação entre Proponente, Patrocinador e Público que serve de referência para a compreensão da trajetória de um projeto cultural desde sua criação, passando por sua implementação, até sua finalização. Outro aspecto aqui explorado, apesar de ainda pouco desenvolvido no mercado, trata do estabelecimento de bases para a avaliação de resultados de projetos sócio-culturais.

This study lays a foundation for the empirical mapping of the material production of Afrikaans fiction from 1990 to 2005. The primary research question, namely, how to map Afrikaans fiction production during this period, has been answered through both descriptive-qualitative and statistical-quantitative empirical research. In the first, contextual descriptive component, qualitative research is used to describe the context within which Afrikaans fiction production takes place. The impact of transformation shifts on the production and producer landscapes are mapped through a description of the publishing system. Within this system, book production is regarded as an institution that has inter-systemic relationships with other sub-systems, including institutional contexts (such as media, cultural, literary, educational and library sub-systems), as well as broader societal contexts (such as political, economic and technological contexts). Transformation shifts in the producer landscape (including the establishment, conglomeration, mergers, take-overs and closures of publishing houses) are described through profiling the relevant producers (including publishing houses and other kinds of producers) who contribute to this landscape. In the second, statistical empirical component, quantitative research is used to sketch the contours of Afrikaans fiction production through the construction of production and producer profiles. On a theoretical level, the study follows a sociological and institutional approach to empirical literary studies. This study has been positioned within the developing field of book and publishing studies, specifically within the parameters of the epistemology of production statistics. Itamar Even-Zohar’s poly-system theory and Pierre Bourdieu’s theory of the field of cultural production form the theoretical framework. Several methodological instruments were developed for the purpose of this study, including a new model of the publishing system, a database of production statistics (the Production Database of Afrikaans Fiction – PDAF), and two typologies of kinds of producers and fiction publications according to which both producer and production categories can be distinguished. The publishing system, the PDAF and the two typologies have been proven useful instruments for the mapping of book production. These instruments will contribute to the fields of book and publishing studies through their application to research on other production categories. The PDAF is a useful resource for measuring the growth and diversity of Afrikaans fiction production. The study concludes that Afrikaans fiction production between 1990 and 2005 was incisively influenced by transformation shifts. Publishing in this field became more challenging in that Afrikaans fiction production had to wean itself from the artificial institutional privilege and substantial state support it had enjoyed and was forced to become economically independent. By 2005, there were far fewer significant producers of Afrikaans fiction in the producer landscape than in 1990. In some production categories, fiction production has shrunk, while, in others, it has grown. Overall, the production profile of Afrikaans fiction has greatly diversified, with Afrikaans fiction appearing in a wide variety of production categories. Afrikaans fiction remains the most diverse and best-developed indigenous tradition of fiction production. The challenge for future case studies is to investigate the relationships between production patterns and specific transformation shifts in the publishing system in terms of specific production categories. / Thesis (PhD)--University of Pretoria, 2008. / Information Science / unrestricted