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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
161

財經雜誌品牌忠誠度指標建構

傅修平 Unknown Date (has links)
本研究為補強雜誌媒體領域中對於品牌研究的不足,希望導入有關品牌忠誠度之相關研究,建構國內財經雜誌品牌忠誠度衡量指標,作為業界實際營運時的有效參考,未來則以此為基礎,發展其他類型媒體品牌忠誠度衡量指標。 研究採用修正式德菲法,將財經雜誌品牌忠誠度衡量指標分為行為指標與態度指標兩大面向,行為指標共有4項題項;態度指標則有12項題項。經兩回合專家問卷及專家訪談,研究結果顯示,行為指標共有4項指標「購買比率」、「購買順序」、「購買持續時間」、「閱讀比率」達到專家共識一致性與重要性之檢測標準;態度指標則有「購買意願」、「滿意度」、「品牌評價」、「推薦意願」、「品牌偏好」、「品牌信任」,以及「品牌承諾 / 堅持」等7項題項達到檢測標準。 研究建議,財經雜誌在衡量品牌忠誠度時,可依據通過檢測指標建構衡量題項,同時在實務工作上,以產品內容的專業性與精確性提升讀者購買與閱讀意願,並獲取讀者認同,提高讀者的滿意度與對該雜誌的評價、推薦意願,同時建立品牌偏好與品牌信任,自然可獲得讀者對於該雜誌品牌的承諾與堅持。 / The study is aiming at consolidate the lack of brand study in the business magazine industry, and would like to introduce related research for constructing loyalty evaluation indexes of Taiwan business magazine brand, as well as to build up effective reference for practical operation. Then with the study base, we can develop brand loyalty evaluation indexes of other type magazine in the future. This study adopts “modified Delphi” and divides the brand loyalty evaluation indexes of business magazines into two dimensions: “behavioral indexes” and “attitudinal indexes”. The “behavioral indexes” consists four items and the “attitudinal indexes” consists 12 items. After completing two rounds of questionnaires, the result shows that there’re four “behavioral indexes” which are qualified for consistence and importance” by experts and scharlors of media marketing, including “percent of purchase”, “purchase sequence”, “duration time for purchasing” and “percent of reading”. Also, there’re 7 qualified “attitudinal indexes” including “purchase intention”, “brand satisfaction”, “brand evaluation”, “recommendation intention”, “brand preferences”, “brand trust” and “brand commitment / insistence”. The results suggest that business magazines may evaluate brand loyalty with these qualified indexes. From practical point, business magazine need to focus on the professionalism and accuracy of content as to improve readers’ purchase and reading intention, to get readers’ recognition, to boost readers’ satisfaction and recommendation as well. Meanwhile, once the brand preferences and brand trust are constructed, the business magazines get the readers’ brand loyalty as well.
162

The development of quality indicators for Taiwanese institutional dementia care

Lin, Che-Ying January 2010 (has links)
This study is a mixed-method study that seeks to develop a set of institutional dementia care indicators to evaluate quality of care and inform the improvement of quality of life (QOL) for Taiwanese people with dementia living in care homes. It also uses comparative analysis to compare the different features of policy and its delivery in dementia care between Scotland and Taiwan, a comparison designed to aid the development of dementia care policy, and the establishment of quality indicators for institutional dementia care, in Taiwan. This study employed the person-centred care approach at the micro perspective, and the total quality management (TQM) approach at the macro perspective, in order to inform a seamless care model for people with dementia living in care homes. Data were collected in two stages: comments from experts in dementia care were recorded in an exercise using “Delphi” methodology; subsequently the opinions of service receivers were recorded in a fieldwork exercise. The Delphi exercise (stage one) acted as the pre-test, involving 24 experts in dementia care in Scotland and Taiwan in evaluating the usefulness and applicability of proposed quality indicators for institutional dementia care. Quantitative and qualitative data from the Delphi panel were analyzed. The fieldwork (stage two) collected 237 questionnaires (from 122 residents with dementia and 115 family members) in 14 Taiwanese care homes for people with dementia (including special care units within care homes). The field test data were analyzed using reliability and item analysis, confirmatory factor analysis (CFA), and descriptive and inferential statistics. Initially, 43 proposed quality indicators for institutional dementia care were identified through literature review. However, after two Delphi rounds, only six key dimensions (41 quality indicators) were identified by consensus as the important items for use in measurement of quality of care for people with dementia living in Taiwanese care homes. Through reliability and item analysis, and CFA, this research developed a model which is a three-factor structure (social care, health and personal care, and environment) with 18 quality indicators. The 18 quality indicators have high reliability, validity, and credibility and load onto a second order factor which represents quality of care for people with dementia living in care homes. Further analysis was then conducted to explore how relative ratings on these three factors differed according to measured characteristics of the residents and their family members. In general, only a few strong patterns of difference emerged and multiple linear regression analysis suggested that differences in ratings could not be attributed to influences of socio-economic and socio-demographic differences between respondents. The study concludes that the Delphi method could be used as a methodology for health services research to integrate the opinions of multidisciplinary dementia experts and that CFA is an effective technique to study the empirical factor structure. The findings suggest that the 18 quality indicators could be suitable criteria for people with dementia and their family members to evaluate care quality and select an appropriate care home. The indicators also have important policy implications for the Taiwanese Government and regulations intended to ensure that care homes meet the requirements of service receivers.
163

Towards a Digital Analytics Maturity Model : A Design Science Research Approach

Andréasson, Magnus January 2017 (has links)
Digital analytics kallas den samling teknologier som med olika teknikeranalyserar digitala kanaler (webbsidor, email och även offline data) för attsöka förståelse för kunders beteenden och intentioner. Digital Analytics harblivit en mycket viktig komponent till en stor del webbaserade systemmiljöer,där den stödjer och underlättar affärer och beslutsfattande för organisationer.Men hur väl tillämpas dessa teknologier och hur ser den digitalatransformationen ut som utspelar sig inom organisationer, och hur kan manmäta denna digitala mognadsprocess?Denna studie tillämpar en Design Science Research-approach för att uppfyllamålet om att utveckla en Digital Analytics Maturity Model (DAMM) lämpligför små till medelstora företag, varav en expertpanel bestående av 6 st ledandeforskare inom mognadsforskning och Digital Analytic är tillsatt i formen av enDelphi-undersökning. Resultaten från studien visar bl.a att organisatoriskaaspekter spelar en viktig roll för Digital Analytics samt att utvecklingen av enfunktionsduglig DAMM som är redo att tas i burk är möjligt.
164

The principles of governance and public policies for sustainable development - experience the Selo MunicÃpio Verde Program in the State of Cearà / Os princÃpios da governanÃa e as polÃticas pÃblicas para o desenvolvimento sustentÃvel - experiÃncia do Programa Selo MunicÃpio Verde no Estado do CearÃ

Maria Ivoneide Vital Rodrigues 10 June 2014 (has links)
nÃo hà / O Plano de Desenvolvimento SustentÃvel do estado do CearÃ, elaborado e implementado em 1995, introduziu o conceito de Desenvolvimento SustentÃvel (DS) na seara das polÃticas pÃblicas cearenses e propÃs que a base de sua formaÃÃo fosse de maneira participativa e democrÃtica, constatando-se, assim, o despertar para a prÃtica da governanÃa. Sabe-se que a anÃlise da governanÃa apoia-se na base do conceito de DS, pois, està voltada para a elaboraÃÃo de polÃticas com diretrizes e normas direcionadas a todos os atores sociais na tentativa de amenizar e/ou finalizar os conflitos sociais alÃm de tornar bem visÃvel a participaÃÃo ativa da populaÃÃo nas tomadas de decisÃo do governo. O Banco Mundial considera governanÃa como sendo a capacidade do governo de formular e implementar polÃticas pÃblicas sÃlidas e com eficÃcia, para tanto, propÃe seis princÃpios para avaliar a Boa GovernanÃa: Voz e responsabilizaÃÃo, Estabilidade PolÃtica e AusÃncia de ViolÃncia/Terrorismo, EficÃcia Governamental, Qualidade RegulatÃria, Estado de Direito e Controle da CorrupÃÃo. Em 2003, o Programa Selo MunicÃpio Verde do estado do Cearà (PSMV) foi formulado e implementado com a finalidade de atribuir uma certificaÃÃo ambiental pÃblica que operacionalizasse o DS em nÃvel local. Dessa maneira, o PSMV pode deter instrumentos que possibilitem a garantia de uma Boa GovernanÃa para o DS, promover o envolvimento de todos os atores sociais alÃm de possibilitar a participaÃÃo ativa da populaÃÃo nas tomadas de decisÃo do governo. Nesse contexto, a atual pesquisa objetiva analisar o nÃvel de implementaÃÃo dos princÃpios da Boa GovernanÃa nas polÃticas pÃblicas para o desenvolvimento sustentÃvel no estado do Cearà com uma visÃo a partir do PSMV. Para tanto, aplicou o MÃtodo Delphi e, para a melhor tomada de decisÃo a ser apontada, utilizou o MÃtodo MulticritÃrio de Apoio à DecisÃo â a AnÃlise de Processos HierÃrquicos para calcular o Ãndice de AvaliaÃÃo da Boa GovernanÃa para o PSMV. Os resultados mostraram que, apÃs 11 anos de implementaÃÃo, o PSMV pode ser considerado uma ferramenta que possibilita a boa governanÃa para o desenvolvimento sustentÃvel no territÃrio cearense, pois, segundo os entrevistados, os cinquenta e quatro indicadores direcionados aos seis princÃpios estÃo sendo postos em prÃtica. PorÃm, ao inter-relacionÃ-los, a pesquisa verificou que o PSMV possui um nÃvel regular para a Boa GovernanÃa. Dentre os seis princÃpios analisados, o que menos contribuiu para esse Ãndice foi o princÃpio Controle da CorrupÃÃo e o que mais contribuiu positivamente foi o princÃpio Estado de Direito, refletindo que existe um forte aparato legal para o exercÃcio da Boa GovernanÃa no estado do CearÃ, porÃm, devem-se promover formas de controle e combate da corrupÃÃo na intenÃÃo de tornar o governo mais democrÃtico e transparente. Salienta-se que nenhum princÃpio foi classificado com um nÃvel de Boa GovernanÃa, logo, para o PSMV, todos os indicadores sÃo passÃveis de investimentos para se alcanÃar a Boa GovernanÃa para o desenvolvimento sustentÃvel pregada pelo Banco Mundial. Finalmente, sugere-se que continuem sendo elaboradas e implementadas polÃticas pÃblicas que tenham a efetiva participaÃÃo popular em todos os nÃveis de decisÃo, buscando, dessa maneira, a sustentabilidade do desenvolvimento com um mundo mais equÃnime e que promova a paz mundial. / The Sustainable Development Plan of the State of CearÃ, developed and implemented in 1995, introduced the concept of Sustainable Development (SD) on the likes of Cearà public policy and proposed that the basis of his training was participatory and democratic way, though there is, thus awakening to the practice of governance. It is known that the analysis of governance rests on the basis of the concept of SD therefore should be focused on the development of policy guidelines and standards aimed at all social actors in an attempt to mitigate and/or end social conflicts beyond to make conspicuous the active participation of people in decision making of the government. The World Bank considers governance as the government's ability to formulate and implement sound policies and effectively, then, propose s six principles for assessing Good Governance: Voice and Accountability, Political Stability and Absence of Violence/Terrorism, Government Effectiveness , Regulatory Quality, Rule of Law and Control of Corruption. In 2003, the Selo Municipio Verde Program of the State of Cearà (SMVP) was formulated and implemented in order to assign a public environmental certification that operationalizes the SD at the local level. Thus, the SMVP may hold instruments that enable a guarantee of Good Governance for sustainable development, promote the involvement of all stakeholders to mitigate conflicts of interest and enable the active participation of people in decision making of the government. In this context, the current research aims to analyze the level of implementation of the principles of Good Governance in public policies for sustainable development in Cearà with a view from the SMV P. Therefore, the research applied the Delphi method, and for better decision making to be pointed out, used the method of Multiple Criteria Decision Support âAnalysis of Hierarchy Process to calculate the Evaluation Index of Good Governance for SMVP. The results showed that after 11 years of implementation, the SMVP can be considered a tool that enables Good Governance for sustainable development in Cearà territory because, according to respondents, fifty four indicators targeted to the six principles are being put into practice. However, the inter-relate them, the survey found that SMVP has a regular Good Governance level. Of all the principles discussed, which contributes least to this index was the Control of Corruption and contributed most positively was the principle Rule of Law, reflecting that there is a strong legal apparatus to exercise Good Governancein the state of Cearà but should promote ways of controlling and combating corruption in an attempt to make the government more democratic and transparent. It should be noted that no principle has been rated with a level of Good Governance. Hence for SMVP, all indicators are subject to investment to achieve Good Governance for sustainable development preached by the World Bank. Finally, it is suggested to continue being developed and implemented public policies that affect effective popular participation in all levels of decision making, seeking thus the sustainability of development with more equitable world and to promote world peace.
165

On evangelizing an avatar : an empirical exploration of the expression of faith in virtual reality

Schulte, Steffen Michael 11 1900 (has links)
Mission is a central aspect of the Christian faith and much thought is given to the challenge of proclaiming the gospel in a new context or to a different people group (i.e. contextualization). In recent years, a new context has come to the forefront that has been and is being created through technology, namely virtual reality (VR). The purpose of this study is to explore how contextualization, with regards to evangelization, needs to be done in VR. The proposed thesis is that VR provides a new context in which the Christian faith is, or should be, shared in a contextualized way. Although much thought is given to the question of religion in VR, it mostly focuses on the nature of communities online. This study addresses the issue of online evangelization, which has so far received less attention. This doctoral thesis is structured after the empirical-theological praxis cycle of Faix (2007a), and the Policy Delphi Method (PDM) is the research technique used. Through the PDM, a panel of experts from different backgrounds (theologians, sociologists, and practitioners) discussed the various ways in which VR affects evangelization, the way people form their religious identity, and how contextualization could take place. The aim of this research is to contribute to the field of missiology by investigating VR as a new context in which to proclaim the Christian faith. / Christian Spirituality, Church History and Missiology / D. Th.(Missiology)
166

The future of personal area networks in a ubiquitous computing world : a thesis presented in partial fulfillment of the requirements for the degree of Master of Information Sciences in Information Systems at Massey University at Massey University, Auckland, New Zealand

Zhao, Fei January 2008 (has links)
In the future world of ubiquitous computing, wireless devices will be everywhere. Personal area networks (PANs), networks that facilitate communications between devices within a short range, will be used to send and receive data and commands that fulfill an individual’s needs. This research determines the future prospects of PANs by examining success criteria, application areas and barrierschallenges. An initial set of issues in each of these three areas is identified from the literature. The Delphi Method is used to determine what experts believe what are the most important success criteria, application areas and barrierschallenges. Critical success factors that will determine the future of personal area networks include reliability of connections, interoperability, and usability. Key application areas include monitoring, healthcare, and smart things. Important barriers and challenges facing the deployment of PAN are security, interference and coexistence, and regulation and standards.
167

大型活動建構臺北市城市品牌形象研究 / The study of Mega events on the image branding of Taipei

蔡依蒨, Tsai, Yi Chien Unknown Date (has links)
全球化的競爭趨勢使得國家行銷發展跨越原有的疆界,轉而成為各國城市間的競爭,城市的經管理與行銷提升城市本身的競爭優勢,城市亦藉由積極參與國際性大型活動或展演拓展城市的知名度與形象,吸引實質的產業投資與引導消費等實質經濟利益,同時也能成為國外人士連結城市的管道。因此,整合城市的各個面向,例如城市品牌,城市形象、特色產業、基礎建設等,以策略性的包裝與行銷大幅提昇城市的競爭力。 臺北市經營城市行銷,首重市場定位與塑造品牌形象,統籌臺北市的政治、經濟、歷史、文化、環境等資源整合,成為城市品牌形象定位的基礎,因此積極透過城市行銷對外發展的臺北市而言,參與如奧林匹克運動會、世界博覽會等國際性大型活動的機會,藉由行銷策略組合建構城市品牌形象以利臺北市推展城市行銷是本研究的主要目的。 文獻回顧部分,探討包括城市行銷的定義與內涵,行銷策略擬定與建構城市品牌印象之相關理論,以及大型活動本質的探討與建構品牌形象之關聯。研究方法則而歸納文獻資料提示的建構城市品牌指標參考,整理歸納「構面組織」、「環境構面」、「目標市場構面」、「行銷構面」、以及「策略構面」等五個面向擬定59項評估指標製作修正式德菲法調查問卷,由10位公共行政、行銷、傳播及媒體領域之專業人士填寫調查問卷,由專家學者群體決策為基礎進行調查,最後經兩回合問卷調查後專家達成意見一致性共識作為本研究分析之基礎。 本研究透過修正式德菲法問卷的五個5個構面共59項以大型活動建構城市品牌形象之評估指標,專家小組認為利用參與大型活動建構城市品牌形象中,「組織構面」的領導者決策、策略規劃及策略執行能力為最主要關鍵,而包括城市的交通建設網絡以及城市風格等,都是影響形塑城市重要因素。而研究結果則建議建構城市品牌形象可採用地區性行銷策略,而在策略實際操作部分則延攬專業的行銷規劃團隊,以規劃主題式行銷活動,並透過新興媒體進行宣傳等方式為臺北市形塑優質的城市品牌形象。 / As a consequence of globalization, the marketing of region has grown in importance as countries, regions compete with one another to attract investment and visitors. To compete effectively, it is essential to identify the critical success factors of image branding and ensure those who are into the strategic planning. City's image branding is largely dependent on the construction, communication and management as well as the style of the city. A city's brand image provides, on one hand, the basis for developing city marketing to pursue economic development and, on the other hand, provides as a conduit for people outside the country. This study examines the effectiveness of the efforts on the image branding of Taipei based on an analysis of image branding strategies through the participation of mega events. The theoretical background from literary reviews of this study covering city marketing, city branding and image, mega events and event marketing topics, which are the conceptual but technical and structural viewpoints included. The primary city brand-driven mega events indicators would be developed by reorganizing these past researches and by dividing them into five aspects: organizational, environmental, target market, marketing, and strategies. All primary indicators are evaluated by 10 marketing, communication, media, and administrative experts to evaluate which have the most criteria toward the image branding of Taipei, and how these factors could be utilized to form the strategic framework. Based on the survey of the modified Delphi method, the result indicated that the most crucial success factor of the image branding of Taipei is organization leadership, which refer to the city governing philosophy of decision-making, strategic planning, and implementation represention the core building block of image branding. This survey points out that the convenient transportation network, unique city style and applied communication channel, such as social media, are also drawing a line determining the effect of the image branding of Taipei. Accordingly, some recommendations can be made for the use of the image branding of Taipei: diversified cultural driven assets can be attractive points; Fesvital and activities also can be applied; new style of promotiation channel such as social media can also be developed. Those are based on a combination and the components of the city's brand management.
168

新北市國民小學學校規模適正化與因應策略之研究 / The Study on Optimal Operating Scale of Elementary School and coping strategies in New Taipei City

楊雅惠 Unknown Date (has links)
本研究旨在探討新北市地區公立國民小學在少子化趨勢下,學校規模所產生的變化情形及規模類型為何,並探求新北市國小學校最適經營規模,最後整合教育利害關係人的需求與看法,歸納出學校適正化策略,另外也進一步模擬規劃新北市三重分區學校適正化具體做法。 本研究採文獻分析法、模糊德菲法,針對新北市公立國民小學學校規模及學校配置合宜性進行探究;於101年11月共發出130份問卷,共回收問卷105份,有效問卷共92份。 本研究主要研究發現為: ㄧ、新北市公立國民小學最適經營規模為「每年級至少5~8個班」,最適合的班級規模為「每個班級16~25人」,依此原則推估新北市公立國小學校最適規模之學生總數為480~1200人。 二、新北市通學距離應定義為都市地區1公里內、偏遠地區則為2公里內較為適宜;除此之外,小學生的通學時間應以30分鐘為限。 三、新北市公立國民小學總班級數與總學生數呈現逐年下降趨勢。 四、新北市各公立國小學校規模變化有所不同,具有多元規模類型。 五、學校適正化方針之具體作法包括:擬定整體階段性計畫、維持學校適正配置、整體評估校舍建築、設置新學校、重新設定學區範圍、推估學齡人口與就學需求、召開區域性政策公聽會等。 關鍵字:學校適正化、最適經營規模、模糊德菲法 / This study aimed to discuss the change and the typology of public elementary school scales in New Taipei City due to recent declining birthrate for exploring optimal operating scale. Strategies of optimal operating scale might be summed up by integrating needs and perspectives of education stakeholders. Furthermore, concrete ways could be come up to formulate optimal operating scale of public elementary schools in the district of Sanchong in New Taipei City. It was undergoing public elementary school scales in New Taipei City and the appropriateness of school allocation by literature review method plus fuzzy Delphi method. Total 130 copies of questionnaires were sent out in November 2012, 105 copies returned and out of them 92 copies valid. The major finding would be as followed: 1. Among public elementary schools in New Taipei City, it is concluded for the optimal operating scale containing “5 to 8 classes each grade”, the optimal class scale containing “16 to 25 persons each class”, and consequently , the optimal scale of student sum containing 480 to 1200 persons in estimation. 2. Commuting distances in New Taipei City should properly define as 1 kilometer within urban areas and as 2 kilometers in remote regions. Besides, time of pupils walking to school should be within 30 minutes. 3. Class sum and pupil total among public elementary schools in New Taipei City appear downward year by year. 4. It differs and bears multi-scales of typology concerning the change of public elementary school scales in New Taipei City. 5. Some concrete ways fulfill optimal operating scale: Making overall progressive plans, maintaining school allocation of optimal operating scale, assessing overall architectures, setting up new schools, resettling school district, estimating school-age population and schooling needs, holding regional policy public hearing, etc. Key words: Optimal Scale of Schools , Optimal Operating Scale , Fuzzy Delphi Method
169

A Study of System Dynamics Orientation in the Sustainable Water Resources Development of Penghu County

Chiu, Li-cheng 06 August 2009 (has links)
Abstract Water is the essential resource of people for their livelihood and is the foundation for the economy to develop unceasingly. Based on the trend of economic growth, population growth, and the improvement of the quality of life, the demand for water is expected to continuously increase. When the demand for water resources is continuing to increase, burdens are added to the environment and ecology. The severe challenge for human beings is how to promote the sustainable development of economy, society, an ecological environment, and to achieve sustainable use of water resources. The Penghu Island has endured water scarcity for a long time. The government also takes great pains over the water resource problem. The purpose of this study is to establish indicators of a framework for the sustainable development of water resources in Penghu County. This can be used to construct a model of the system dynamics to conduct simulations of various scenarios. After that, we can understand the current situation and problems of the subject of water resources and sustainable development in Penghu County to provide suggestions for the government to make decisions. First, literature should be collected that relates to the indicators of a sustainable development system of water resources, adopting the D-S-R (Driving forces-State-Response¡^indicator framework proposed by the United Nations. We should draw up a water resource sustainable development indicators system which suits the characteristic of the native environment in Penghu County initially, estimating by using Delphi and AHP. Moreover, we will construct a model of the system dynamics and proceed to do the simulation of scenarios. There are 43 indicators in this study which built up the D-S-R water resources sustainable development indicator framework in Penghu County. They belong to 8 different assessment categories, which include watershed conservation and management, groundwater conservation and management, diverse use and development of water resources, allocation and management of water resources, drought and flood mitigation, promotion of water conservation measures, technology research and develop of water resources, personnel training and education about cherishing water resources. Among them, there are 14 driving force indicators, 14 state indicators, and 15 response indicators. According to the dynamic system model constructed in this research, the continuous increase of the population and number of tourists represent the social and economic development of the driving force aspect. When the groundwater is overdrawn, this causes the seawater to invade and it becomes salty. The State aspect is and the people's health and welfare. In the Response aspect, there are 4 strategies regarding the management scenarios, including the control of overdrawn groundwater, building a seawater desalination factory, rational water price adjustment, and the promotion of water conservation measures are drafted. According to the simulation and scenarios, some results were found, such as the rational water price adjustment and promotion of water conservation measures have a limited effect upon slowing down the groundwater overdraw because of the severe water resource shortage in Penghu County. The control of overdrawn groundwater can appropriately decelerate the groundwater being drawn excessively, but can't retard the rise in demand for water. Building a seawater desalination factory can satisfy the continuous rise in demand for water, and have the greatest effect on decelerating the aggravation of the water resource ecology and the quality of the water environment. The strategy of improving the shortage of water resources usually can be executed from two directions: water resources development and economization. This study found that the key points to overcome in order to achieve the sustainable development of water resources in Penghu County are mainly: the destruction of the ecological environment because of deep groundwater overdraw, and the negative influence of setting up a seawater desalination factory on marine ecology resources. The relation is very clear that deep groundwater overdraw causes seawater invasion and the result is salty water. But it's not clear whether the waste water produced from the seawater desalination factory will effect the rich marine resources of Penghu County. The residents, mainly fishermen, still have doubts about building a seawater desalination factory. There should be more thorough analysis and research.
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財經談話性節目關鍵要素之研究 / The Study on Key Factors in Finance Talk Shows

傅秀玉, Fu, Hsiu Yu Unknown Date (has links)
電視談話性節目的製播,在台灣的媒體生態圈,儼然成為主流,播出時間與影響力大幅提升,各種類型談話性節目順應而生,其中探討財經議題的談話性節目近年來受到觀眾歡迎且廣泛討論,由於學術界探討談話性節目均以政治議題做為主要的訴求,少有研究針對財經議題來深入了解,本研究以財經談話性節目為主要的研究背景,給有意投入此領域之人員有效掌握財經談話性節目之關鍵要素。 本研究取用財經談話性節目實務運作所含蓋之元素,進行基本要素之整理、歸納,並分析財經談話性節目相對應之指標,採用修正式德菲法,整合連結性高之專家、學者與從業人員,取得專家們一致認可之關鍵要素,並透過因素分析來擬定財經談話性節目的關鍵要素為何。其中包含: 壹、 來賓專長區隔 貳、 題材緊扣社會脈動 參、 主持人具場控能力 肆、 時段安排適切 伍、 主持風格明確 / Production and broadcasting television talk shows Taiwan’s media ecosystem , has become mainstream, significantly enhance the broadcast time and influence,adapt to all types of talk shows conform born , which examines issues of Finance talk shows in recent years by the audience and widely discussed , as talk shows are in academia discuss political issues as the main demands of the few studies to gain insight for Finance issues , this study Finance talk shows as the main research background , to intentionally put into this area of Finance personnel to effectively grasp the key elements of talk shows . This study was drawn elements Finance talk shows practical operation of the covers , the basic elements of the sort , summarize, and analyze the Finance talk shows the corresponding indicators used to repair a formal Delphi method , the integration of high connectivity experts, academics and practitioners, to obtain the key elements of the experts unanimously approved , and through factor analysis to develop what are the key elements of Finance talk shows. Which contains: 1.The guest specialty segmente 2.Closely linked to the pulse of the subject matter 3.Host a field control capability 4.Appropriate arrangements for air time 5.Clear TV host style

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